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9 Things You Must Avoid Doing On Bakra Eid 2021

By
Lyza Rashid
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bakra eid 2021 things avoid doing
Image Source: The Quint

Eid-ul-Azha calls for celebrations to the maximum! However, let’s not get swept away with the parties because COVID-19 is still here and it’s also incredibly hot. Here are all the things you must avoid to ensure your Eid goes by easily

1. Eating Out

Since dine-out is open nowadays, expect crazy rush hours at restaurants. Avoid rushy places, have a nice and safe lunch/dinner/brunch at home.

bakra eid 2021 things avoid doing
Image Source: Dawn

2. Preparing Everything At Home

Instead of burdening yourself and your house help with mega preps at home, simply order from outside. Given the heat, one can also fall prey to a heat stroke. Call your favourite small businesses and order for home.

Image Source: Restaurant guru

3. Reduce Water Intake

With all the family gatherings going on and the multitude of tasks one is responsible with, one can forget to stay hydrated. Don’t overdose on fizzy drinks and forget your water. Keep hydrated to beat the heat.

bakra eid 2021 things avoid doing
Image Source: Mobsea

4. Not Cleaning The Sacrificial Spot Properly

Most people do the ritual of sacrificing animals at home. If you’re one of those, avoid not getting the place thoroughly cleaned after. Even a little bit of mess left behind can attract flies and mosquitoes, leading to a breeding ground for diseases.

5. Ignoring Covid-19 Protocols

Getting together with friends and family can distract us from the situation at hand. Don’t forget to follow all the protocols even if you are vaccinated. Masks on, sanitisers in pocket and hand-washes at regular intervals. For your health and your family’s!

bakra eid 2021 things avoid doing
Image Source: Electric Motor Engineering

6. Annoying Sacrificial Animals

Most people annoy sacrificial animals and make videos out of it. Encourage children in the street to be kind to them. Be kind to them yourself and spend comforting time with them.

7. Eating Senselessly

Sure, one should enjoy all the delicious food prepared. However, don’t senselessly eat without being hungry. No one wants to be sick with diarrhoea on Eid!

bakra eid 2021 things avoid doing
Image Source: Gulf News

8. Stocking Meat For The Year

Most people store all the meat they receive on Eid for the year. Avoid doing that! No one tells you this but meat can actually be bad for health when stored for too long. Make dishes out of them immediately or give them to your house help!

9. Ignoring House Help

bakra eid 2021 things avoid doing
Image Source: First Cry Parenting

While we enjoy lavish get-togethers, the house help is often toiling away in the kitchen. Don’t ignore them! You can buy them suits, donate to them your own or give them food to take home. It’s also their right to enjoy Eid to the fullest!

Stay tuned to Brandsynario for the latest news and updates.

Ford Introduces A ‘Petrol-Like’ Perfume For Electric Vehicle Owners

By
Lyza Rashid
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ford petrol perfume electric vehicle
Image Source: The Next Web

Ford has created a perfume that smells like gas/petrol to help its users shift easily to electric cars. Make no mistake, this is a strategic investment done only after conducting surveys. You’d be surprised about how many people love this scent.

In A World of Electric Cars

Ford recently launched its collection of electric Mustangs. Priced at a whopping $59,000 the cars are futuristic and electric. They have everything, however, fall short of only one smell. The smell of gas!  It turns out many people really love this smell. Petrol ranks as a more popular smell than both wine and cheese. People also compare it to the smell of new books! 

ford petrol perfume electric vehicle
Image Source: CarBuzz

Hence, to make the transition to electric cars easier, Ford conducted a survey. The survey intended to find out what exactly would people miss most about non-electric cars. 1 in 5 drivers said they’d miss the smell of petrol. Almost a quarter (24 percent) of survey respondents claimed they would miss the performance of petrol cars if they made the swap.

Read more: Tesla Takes A Dig At Big Tech Companies

The Mach-Eau Scent 

Ford, as a result, decided to launch an olfactory solution. The new smell it has created will help drivers transition to EVs through their sense of smell.

ford petrol perfume electric vehicle
Image Source: Express Drives

Ford has also clarified that the perfume does not smell exactly like petrol. The Mach-Eau is designed “to please the nose of any wearer. It blends smoky accords, aspects of rubber and even an ‘animal’ element to give a nod to the Mustang heritage,” according to Ford. The fragrance of petrol was launched at the Goodwood Festival of Speed. 

What Else Could Be The Reason?

Creating a scent is no small feat. Plus, especially when a scent is as strange as the smell of petrol. Though Ford may have the best interests of its users at heart, it was also looking out for itself strategically.

ford petrol perfume electric vehicle
Image Source: Motor1

In related news, Ford Motor Company announced In May this year that it is aiming for 40 per cent of all sales to be electric vehicles in the next 10 years. The company is currently spending billions on the development of EV platforms and battery manufacturing to achieve this goal.

Read more: Mercedes Benz Shows Tesla What A Luxurious Interior Looks Like

Encouraging consumers to shift to electricity is an interesting position to be in. Not only can it benefit those companies that have invested in electric cars, but it can also help the environment. Would you purchase this perfume?

Stay tuned to Brandsynario for the latest news and updates.

10 Pakistani Bakra Eid Telefilms You Need To Get Ready For

By
Dr. Rida Qamar
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10 Pakistani Bakra Eid Telefilms You Need To Get Ready For
Image source: galaxylollywood.com

Pakistani drama industry has sworn to new heights in the past few years. However, Eid telefilms are always the most sought after and much-awaited ones. The anticipation of eid telefilms and shows always keeps us on the hook. Ever since the pandemic hit, Eid seems a lot different for everyone. However, the amount of fun, laughter, and spirit must remain the same.

Get ready to get your dose of happiness and chuckles as this year your Tv channels will be graced with the funniest of Telefilms. Here is everything you need to look out for.

1. Wedding Virus 

The ‘Fitoor’ actress is making a comeback with an Eid telefilm alongside the stellar Muneeb Butt. According to Hiba Bukhari, this family-oriented telefilm will grace your screen on Ary Digital and is the one you should definitely watch.

2. Uff Ye Biwiyaan Reloaded

If you enjoyed Uff Ye Biwiyaan on eid-ul-fitar, then get ready to watch the hysterical cast in a sequel Uff Ye Biwiyaan Reloaded. One of the much-awaited telefilms this Eid, the cast includes Shaista Lodhi, Shaiba Rambo, Nida Yasir, and Yasir Hussain. You can watch the show on Ary Digital.

3. Ghan Chakkar

The ever-green Mahnoor Baloch is back with one of the most iconic pairs of the industry Ejaz Aslam and Faysal Qureshi. Alongside them, Hina Dilpazeer is also making an appearance. The show will be aired on Ary Digital and if you are already not excited to see the show, make sure to watch anyway because you won’t be disappointed.

4. Akkar Bakkar

If you grew up watching Eid telefilms based on Eid, you would be excited about this one. A rom-com with a star-studded cast including Hina Altaf, Muneeb Butt, Sana Askari, and Hina Dilpazeer will be aired on Hum Tv.

5. Hona Tha Pyar

Rising star Arsalan Nasser who received a lot of fame from ‘Chupke Chupke,’ is back on the screen alongside Sanam Jung and Atiqa Odho. You can watch it on Hum Tv.

6. Shadi Ka Hero

The Hum Tv telefilm stars Muneeb Butt and Ushna Shah are back together as a much-anticipated duo after their appearance in ‘Pinky Ka Dulha.’ Safe to say, we will get to see a lot of Muneeb Butt this Eid.

7. Romantic Razia

Hina Altaf is back in another Eid telefilm alongside Azfar Rehman. The show will be live on Geo Tv. “Razia is a romantic but not a fool.” We can’t wait to see Hina as a drama queen in Romantic Razia.

8. Shadi Hai Impossible

Another Hina Altaf featured will be shown on Ary, but this time, she will be playing alongside her husband. The real-life couple is coming to reel life, and we are excited to see the couple’s on-screen chemistry.

 9. Mr & Mrs. Chooza

Shahroz Sabzwari and Saboor Ali share the screen for the first time together in Mr. and Mrs. Chooza. It is a fun Eid telefilm showing the spirit of Eid-ul-Adha. The show will be aired on Ary digital, and we are already excited just by the looks of it.

10. Absolutely Knot 

If you can’t judge the story from the self-explanatory name of the show, the star-studded cast of Absolutely Knot is going to grace your screens on Ary. The show stars Vasay Chaudhry, Kubra Khan, Hina Bayat, and Saba Faisal.

Stay tuned to Brandsynario for the latest news and updates.

Ahsan Khan Attacked By Netizens For Showing Off His ‘Unique’ Goat

By
Lyza Rashid
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ahsan khan attacked unique goat
Image Source: HipinPak

Ahsan Khan set out to show the public how incredibly special his goat for sacrifice was. However, the situation simply turned on its head with the actor being roasted on social media.

The ‘Special’ Goat

Ahsan Khan started making videos of his ‘qurbani ke janwar’. He purchased two goats and a cow to sacrifice as a ritual on Eid. According to Ahsan Khan, one of the goats was coloured black and white, which was extra special. He takes the goat’s ear and stretches it out to show a natural splodge of black on its ear. That splodge, according to Ahsan Khan, is ‘Muhammad’ written on the goat’s ear.

ahsan khan attacked unique goat
Image Source: Instagram

One can not determine what is written on the goat’s ear anyway. Moreover, even after seeing it, when Ahsan Khan instructs us to, one does not believe it. It’s just how the goat’s ear is coloured. Why enforce this on there?

Anything For Publicity?

There are many instances of people taking natural and random things and making them out to be religious. Most of these things tend to go viral then. Could it be that Ahsan Khan was trying to make his goat viral? Why else would one make a video to simply say something that is not even true?

 

View this post on Instagram

 

A post shared by VeryFilmi (@veryfilmi)

Being a TV host, the actor does not have a good track record with animals! He brought rabbits on his show and scared celebrities with them which obviously scares the animals too. For this, he was eventually fined Rs.5 lakhs.

ahsan khan attacked unique goat
Image Source: Instagram

What Do Netizens Think? 

Unfortunately for Ahsan Khan, the netizens also think the same. No one can make out ‘Muhammad’ on the goat’s ear. It all seems like a show for no reason and that is also making netizens annoyed. Ahsan Khan actually started getting attacked under all the posts he made regarding this. Have a look for yourself:

ahsan khan attacked unique goat
Image Source: Instagram
ahsan khan attacked unique goat
Image Source: Instagram

Eid-ul-Azha’s Ritual of Sacrifice

Though we are obligated by our religion to make a sacrifice annually, some people have lost sight of the real purpose. The videos that will surface on the day of Eid will be heart-wrenching as always. The way animals are handled and slaughtered while the public eggs them on is humiliating.

There is a list of rules and guidelines also entrusted upon us by Sunnah that show that animals must be kept comfortable. Though we set out to fulfil this ritual, we often fail to properly own it.

Stay tuned to Brandsynario for the latest news and updates.

Pakistan Digital Awards 2021: Agencies That Had The Best Year

By
Mehak Zehra
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Pakistan Digital Awards

Pakistan Digital Awards are one of the most prestigious awards in the country’s digital sphere. Getting even one award is wholesome but there were a few agencies that got not two but three to their names this year. Let’s quickly take a look at the lucky agencies, shall we?

1. Synite Digital

Synite Digital bagged three awards in the award proceedings this year.

  • In the category of ‘Best Short-Form Web Video’, Synite took the award for their works on the Suzuki AGS brand.

  • The Best Social Media Campaign on Facebook was for Diners Winter Collection by Al Baraka Apparel.

https://www.facebook.com/Diners/posts/4169916703046044

  • Synite also won the award for ‘Best Social Media Campaign’ on the platform of Twitter for Pakistan Stock Exchange Limited.

2. BDigital

BDigital, a subsidiary of Blitz Advertising, also bagged three awards:

  • The best Social Media Campaign on TikTok was for Sarsabz (Fatima Fertilizers). The brand was Salam Kissan.
@asadrayofficial

Win an iphone 12 -Make a Tiktok on this song & use hashtag #Salamkissan to pay tribute to Farmers of Pakistan! Celebrating kissan Day On 18 th Dec

♬ Salam Kissan – Sarsabz Fertilizers

  • BDigital won the award for ‘Best Digital Videos Creator’ for the work on Hello! Mira Sethi, a brand of Golden Pearl Cosmetics.

  • The agency also conducted a campaign for Jazz and McDonald’s which Pakistan Digital Awards 2021 termed as the ‘Best Digital Campaign’.

3. WaveMaker

WaveMaker was also in the league of three award winners.

  • The first category for the award was Best Integrated Media strategy. Nestlé Pakistan Ltd’s Cerelac – Nature’s Selection was the brand.

  • For the same brand (Nestle Cerelac), they won another award for the Best Social Media Campaign on the Snapchat platform.
  • The third award was in the category of Best Use of Creativity/Innovation. Once again the organization was Nestle Pakistan Ltd. But the brand this time was Nido 1+ Tripple protection.

https://www.facebook.com/Nido1PlusPakistan/posts/2972533776322679

There were some other agencies that deserve honorary mention as well. Winning two PDA were Bulls Eye, Brandcom Pakistan, Z2C, and Prestige Communications. Be it multiple award winners or singular, we congratulate every single one of the brands and the agencies. Let’s hope they continue with the winning streak the next year as well.

Stay tuned to Brandsynario for the latest news and updates!

Google Is Getting A New Revolutionary Feature Added To Its Website

By
Lyza Rashid
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google new feature website
Image Source: PCMag

Screenshots are central to the social media experience. However, why is the convenience of screenshotting something limited to phones? Chrome is getting a major update to make screen grabbing easier on the app.  For those of us (guilty as charged) already obsessed with the app, things are going to get intense.

Google Is Adding What?

Google is in the process of adding a new screenshot and sharing option to Chrome. Screen grabbing is useful to use in any app and adding it to Chrome would only increase its popularity. There are also numerous benefits to sharing information through screen grabbing.

google new feature website
Image Source: Lad bible

Users often feel the need to take screenshots of a website. It can be to take a picture of the layout or an entire article to send to friends. While you can definitely print stuff out or take screenshots manually, Google is going neater.

Share Whatever You Want

The change is planned to ensure Google is more inclusive, more convenient. If their user finds something online that they want to share, nothing should stop them. Instead of sending a link and writing an essay on how to navigate to find the same thing, simply use Google’s latest tool. 

google new feature website
Image Source: Lifewire

This new tool would make it possible to grab an image of the visible portion of a site. In addition to that, the tool will also include the option to grab a desired section of the page. Plus, did you know scrolling screenshots could also be an option?

The feature’s release date has not been released yet. It could be ‘coming soon’ or it could be ‘in the making’, users have not been updated. This feature could also be revolutionary when it comes to desktop apps. Following Google, Safari might be launching this too provided its planned rebrand. Are you excited about this?

Stay tuned to Brandsynario for the latest news and updates.

Wait, Did Intel Just Leak Windows 11 Release Date?

By
Usman
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microsoft windows 11 date leaked of release
Image Source: microsoft.com

Tech companies often rely on big reveals as a marketing strategy. Apple is known for robust reveals and so is Samsung. When a new graphics card is on its way, a lot of hype is created around it. However, it can be different for every tech product. In recent news, it seems that Windows 11 release date might have been leaked.

While this may seem like a mistake, it must just be deliberate. Companies are known to leak information based on creating more hype. If a piece of info finds itself on the market, people will hunt for more. This causes more traffic and activity related to the product itself. So, how did Microsoft manage to let leak a piece of critical information? Let us dive further into the details.

windows 11 and new update
Image Source: thurott.com

Windows 11 Leak:

If you are someone who follows tech news, you must have heard about Windows 11. It is one of the most recent anticipated things about Microsoft. The company has been making a steady rise since its advent. It now identifies as one of the biggest tech companies out there. However, even such big companies can have holes in their security, as this news tells us.

It seems that a report was released on the upcoming windows updates. This included updates for the existing Windows 10. However, it also included an update for the upcoming Windows 11. The document said that the Windows 11 update will roll out in ’21/H2′. The ‘H2’ indicates that this is going to be in the second half of 2021. After much consideration, people came to the conclusion that the month might just be October. Yes, the product will hit the computer and laptop screens by Halloween.

Anticipating New Windows

It is always fun to be able to experience new stuff in the tech domain. It is quite possible that upcoming laptops and desktop PCs will incorporate Windows 11. However, there may still be time before Windows 10 users are able to upgrade. If you want to check out the new windows early, you can go in for an early build of the software.

We hope that windows is not too buggy and gives a good experience to the user. How a user navigates and handles the update is something that matters quite a lot. We will inform you of more information as we are made welcome to it so keep in touch. For now, let us bask in the information that Windows 11 is just a handful of months away!

Stay tuned for more from Brandsynario!

King Of Charity To Focus On Pakistani Charitable Organizations

By
Web Desk
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The cryptocurrency market is one of the hottest markets across the globe today. While many countries have endorsed the importance of cryptocurrencies, some countries are still behind in the race. Pakistan is among the list of countries that are far behind in acknowledging the use and importance of crypto trading on the state level. However, some recent developments have shown that youngsters and business communities are taking a lot of interest in investing in this side.

Leaving this piece of information aside, there is a piece of much bigger news for Pakistan’s crypto enthusiasts today. Few devs have jolted down plans to support countries like Pakistan with charity crypto. It’s worth mentioning that HOPE is a know charity crypto that is helping people in the west but none of these crypto projects are working for countries like Pakistan.

King of Charity, is a newly launched token that has mentioned Pakistan in their whitepaper along with few other MENA Countries.

King Of Charity Token

The primary idea behind this concept is to not only support the charity organizations operating in MENA regions but also encourage the practice of giving away a fraction of hope to save lives.

How Does It Work?

Every time an individual will buy the token, 4% of the transaction value will go to the charity division. While 2% of the transaction value will go to the marketing fund of the token at the same time. This way, a total of 4% transaction value per transaction will circulate and add to the charity net across the focused countries.

Charity Organizations

The King Of Charity token will circulate the charity amounts among the top 5 known charitable organizations of each country. For now, they have announced Pakistan as their area of interest.

For more information on How to buy King of Charity, you can visit their website KOC.LIFE

Suzuki Cultus Vs KIA Picanto – Which One Would You Buy?

By
Usman
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Suzuki Cultus and Kia picanto comparison post
Image Source: pakwheels.com

The world of automobiles is taking quite a turn in Pakistan. Brands are entering the country with swift speed and local production is going high. Companies like Suzuki and KIA are trying their best to appease the audience. Due to the new auto policy 2021, there is going to be a major change in car prices. Vehicles like Suzuki Cultus and Alto are sure to see a price change.

Just like that, Kia Picanto is going through some price changes too. Many people are looking to buy these cars and they want the best one. Of course, it depends a lot on the person’s preference. However, there are some features that put one over the other. Today, we take a look at a friendly comparison between Suzuki Cultus and Kia Picanto.

suzuki cultus and kia comparisons
Image Source: carspiritpk.com

Suzuki Cultus

Available in more than 5 colours, there is a lot to explore on this vehicle. Suzuki Cultus saw a change in design and variety after 2018. It was then that the vehicle entered into a new era of rebirth. It falls in the 1000cc category, which means the auto policy affects it greatly. There are currently three variants on the market,

  • VXR, Manual
  • VXL, Manual
  • Auto Gear Shift

Read more: Hyundai Elantra Vs Proton Saga – A Friendly Comparison

Of course, as you go towards more ease of drive, the price goes up too. With a city average of 18-19 km to the litre, this vehicle can be a good investment. The current prices of the variants are Rs.1,655,000 for the VXR, Rs.1,830,000 for the VXL. The Automatic variant is currently available at Rs.1,975,000.

KIA Picanto

Kia is one of the fastest rising brands in Pakistan. Almost everywhere you go, you see their Sportage being driven on the streets. Despite there being so many brands available, a lot of people are going for this one. Picanto is the compact release by Kia and it comes in two variants. Set at 1000cc, the variants are,

  • 1.0 Manual
  • 1.0 Automatic

Yes, it is quite as simple as whether you want automatic or manual. It all depends on the driving style and preference of the driver. The seats are comfortable and the vehicle can really prevent back pain on long drives. With a fuel average between 18-20 kilometres, it is sure to give you a run for the money. This can be a good investment over the long term. The manual variant costs about Rs.1,781,000 and the automatic is Rs.1,922,000.

The Verdict:

While the Suzuki Cultus may give more room for selection, Kia runs ahead in its features too. Both of the vehicles are in tough competition and it all boils down to the driver. We recommend that you test both vehicles before making a decision. After all, buying a car can be a whole ritual on its own.

Stay tuned for more from Brandsynario!

Sehat Kahani’s Ceo & Cofounder Dr. Sara Saeed Khurram Selected As One Of The Five Awardees For The Global 2021 We Empower Un Sdg Challenge

By
Web Desk
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KARACHI – The WE Empower UN SDG Challenge – a global business challenge led in partnership by Vital Voices Global Partnership and Julie Ann Wrigley Global Futures Laboratory at ASU –  announced the five social entrepreneurs selected, amongst them was Sehat Kahani’s CEO & Co-Founder Dr. Sara Saeed Khurram.

Each entrepreneur was selected on the basis that they lead an enterprise committed to advancing one or more of the United Nation’s Sustainable Development Goals, and leverage their businesses to push for progress in their communities. The opportunity recognizes entrepreneurs for their ground-breaking work. As Awardees, the five women leaders will participate in capacity-building training sessions, connect with renowned business experts from around the world and gain access to Vital Voices’ global network of more than 18,000 women leaders across 182 countries and territories. The WEEmpower Awardees will also participate in a dynamic pitch competition, hosted by philanthropist, activist and Vital Voices Board Member Diane von Furstenberg, to present their business for the opportunity to receive a $20,000 grant.

The WE Empower UN SDG Challenge aims to invest in the most inspiring and transformational women entrepreneurs – providing unique trainings, capacity building, a network of their peers, visibility and credibility for their work – and ignite awareness of the valuable contribution women entrepreneurs can make to the SDGs and the world’s greatest challenges. The program is led in partnership by Vital Voices and Julie Ann Wrigley Global Futures Laboratory at ASU, and supported by Bank of America, Bank of Montreal (BMO), Diane von Furstenberg, GroYourBiz, Hawaii Tropical Bioreserve & Garden, Mary Kay, Oxford University Said Business School, P&G, Salesforce, UN Foundation and the World Bank.

Alyse Nelson, President and CEO of Vital Voices.

“Over the past year, we have seen women leaders emerge out of the most extraordinary circumstances. In the midst of a global pandemic, women have spearheaded front-line efforts to reverse the effects of climate change, combat gender-based violence, diversify legislative assemblies, and lead the way in the fight against the pervasive impacts of Covid-19. We must recognize the women who, in the face of adversity, never stray from their mission to empower and improve the lives of others,” said Alyse Nelson, President and CEO of Vital Voices. “It is my honor to congratulate this year’s five WE Empower Awardees. These incredible women have demonstrated tenacity, innovation and compassion that are cornerstones of the Vital Voices leadership model. I am confident that our investment in their for-purpose businesses will not only improve their communities, but the world as a whole.”

Amanda Ellis, ASU Julie Ann Wrigley Global Futures Lab and former UN Ambassador.

“The WE Empower UN SDG Challenge awardees are leading exemplars of sustainability, connectivity and inclusion in business, solving the world’s big problems through the planet and people-friendly business models,” said Amanda Ellis, ASU Julie Ann Wrigley Global Futures Lab and former UN Ambassador. “As the Covid-19 pandemic has disproportionately negatively impacted women, and women entrepreneurs still face over 1600 discriminatory laws globally preventing them from doing business on the same basis as their male counterparts, ASU Global Futures is so proud to herald the tenacity, innovation and achievements of WE Empower awardees. This outstanding group of WE Empower trailblazers embody Melinda Gates’ reminder: ‘Women are not just victims of a broken world, they can be architects of a better one.’”

Jazz Successfully Rolls Out Massive MIMO Technology To Deliver Premium LTE Experience

By
Web Desk
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Islamabad-July 16, 2021: Jazz, Pakistan’s number one 4G operator and the largest internet and broadband service provider, has made a major innovative headway by becoming the country’s first operator to commercially rollout Massive MIMO (Multiple-Input Multiple-Output) technology. This technological advancement helps enhance network capacities, benefitting customers through increased network coverage as well as higher data speeds and better user experience.

MIMO is conventionally a wireless technology that uses makes use of multiple transmitters and receivers to transfer more data at the same time while Massive MIMO takes a leap forward to supercharge MIMO with large number of transmitters and receivers (32TR, 64TR) and is regarded as a key 5G technology enabler.

Massive MIMO pushes 4G to limits comparable to 5G and is generally regarded as a 4.9G technology. A Dual-Band Massive MIMO solution is leveraging existing infrastructure and spectrum to fulfill the users’ extensive data capacity demands.

Jazz believes that investment in technologies like Massive MIMO foster innovation and digitization to enable the delivery of more advanced services. An aggressive rollout campaign for the technology is already underway, bringing major throughput and capacity gains in the network. Jazz has achieved peak throughput of 960Mbps in commercial deployment carried out across eight handsets simultaneously connected to a single Massive MIMO cell site.

Jazz Chief Technology Officer, Khalid Shehzad said, “We see that our customers are increasingly using high-bandwidth applications which resultantly puts pressure on existing network capabilities. Massive MIMO essentially allows us the freedom to provide more data at greater speeds, enabling our customers to use the enhanced services on their existing 4G devices. Network speeds will be faster than ever, which will significantly improve the end-user experience. Jazz is committed to developing an ecosystem that supports the government’s Digital Pakistan vision and the evolving technology needs of individuals and businesses.”

Jazz continues to ensure provision of high-speed connectivity to all facets of the society through various technology enhancements that optimize utilization of the available spectrum. In the past, Jazz has taken steps to future proof its network against the growing data demand by successfully launching 400G, 200G and 100G technologies on its long haul optical transport network and metro networks.

Careem Attracts Criticism As Its Bakra Salon Ad Goes Live

By
Mehak Zehra
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careem pakistan Bakra Salon
Image Source: Twitter

A great marketing tactic is to cash on the ongoing trends, seasons, and events among other things. But the trick is to do it right. While a brand may be able to get it right most times, sometimes it is not perceived the way they intend. This situation is exactly what Careem Pakistan is in after their Bakra salon ad.

Careem Bakra Salon Ad

The Eid ul Azha centric ad went live yesterday evening. The moment, its notification must have pinged on my phone, your knee-jerk reaction would have had you look on the phone and then look away. A moment later you would have registered what you just read, and then, you looked again. Did the events transpire just like that, because it did for me?

Read more: Careem’s ‘Drone’ Food Delivery Is Raising Serious Questions

Did I find it weird? At the first glance, yes. But when you think about it, it’s not something that other-worldly. Almost everyone who goes to buy sacrificial animals gives them a funky makeover before taking them out into public. There is henna on the animals alongside bells, bracelets, and jewelry.

Image Source: Facebook

With the service Careem is providing, the makeover artists come to the household. First of all, it is easier for animal owners. Moreover, because of COVID, everyone remains safe. The only strange part is where they call it a salon. Probably because humans frequent salons, they feel weird if this noun is shared with animals.

Read More: Eid ul Adha 2021: 7 Places To Book Your Sacrificial Animal Online

People respond to the promotional offer

There was a mixed response to this promotion. Some people were absolutely flabbergasted at this promotion. They were of the opinion that Qurbani or sacrifice should be given the respect it deserves. Meanwhile, there were others who said that this was just another offer that has a set target market. Giving an example of another such offer from last year, they said people do avail such offers.

Image Source: Facebook
Image Source: Facebook

Like every issue, there are two opposing sides; one side finds it nonsensical while the other finds it not a big deal.

bakra salon
Image Source: Facebook

Which side do you belong to? Do you like this promo? would you be the one availing it? Or do you find it disrespectful? But most importantly, who defines the scale for judging whether a trend is non-sensical or an on-point matter. Isn’t it all very subjective? And if this is the case, then why are we so intolerant of the happenings around us?

Stay tuned to Brandsynario for the latest news and updates!

Eid-ul-Azha 2021: 7 Ways You Can Slay Your Outfit In This Heat

By
Lyza Rashid
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slay outfit heat eid 2021
Image Source: Generation

We look forward to Eid all year round. It’s safe to say the planning of outfits, trips to malls and putting together everything is more exciting than the event itself. However, most of our Eids have been in sweltering hot weather. Makeup can melt and clothes can stick. If that’s one of your concerns, keep reading!

1. Get Ready In Time

Getting ready can be chaotic too with all the work you have to do to host guests. Best tip? Finish everything earlier and leave the hour or two before guests’ arrival for getting ready. This way your outfit and makeup will remain intact at the right time.

slay outfit heat eid 2021
Image Source: Baby Centre

2. Sweat Control Tricks

Phitkari is a natural salt that helps control sweat naturally. Make sure you use it on Eid days to especially control your sweat. Keep a blotting paper nearby to wipe the oil off your face. Sweat control means you get to slay in your outfit despite the heat!

Read more: 7 Best Loose Powders For An Oil-Free Look This Eid

3. Keep The Dupatta At Bay

Find a way to style your dupatta effectively. Simply draping it in front only adds a huge new layer to your outfit which can make you feel hotter. Go for the loop from the back of the drape on one shoulder to look fashionable without feeling hot.

slay outfit heat eid 2021
Image Source: Pinterest

4. Prioritise Comfort

We’d all like to break into our new heels with our Eid outfit. However, due to the heat and for the sake of slaying your outfit, hold onto it. Opt for flats or some fancy khussas to complete your look. When you’re at ease, you’re more confident.

5. Accessorize Minimally

Accessorising minimally will help your outfit shine through while also helping you feel breezy. Go for minimal earrings and a bracelet or simply kaanch ki chooriyan to complete the look.

slay outfit heat eid 2021
Image Source: Women’s Clothes

6. Hairdo Sorted

Avoid curling your hair and straightening them. It’s incredibly hot and your hair will become even more frizzy. Nobody wants that! Plus, open hair makes you feel hotter and we all want to avoid that. Go for a nice braided hairstyle or an updo that complements your outfit.

Image Source: Instagram

7. Keep The Slip Strategic

Does your outfit require you to wear a slip underneath? If yes, do not opt for regular polyester camisoles. Instead, get a pure lawn camisole available at any market and dye it your outfit’s colour. Doing this will ensure you don’t feel like you’re in hell in your eid outfit. The end result? Total slaying in the Eid outfit.

Stay tuned to Brandsynario for the latest news and updates.

Hajj 2021: Do You Know What Happens To Old The ‘Ghilafe-e-Kaaba?

By
Dr. Rida Qamar
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Hajj 2021: Do You Know What Happens To Old 'Ghilafe-e-Kaaba?
Image source: https://uaenews.ekumkum.com/

The ‘kiswa’ or otherwise known as Ghilafe-e-Kaaba, is that piece of brocade that covers the Holy Kaaba. The annual replacement of the kiswa is one of the essential pilgrimage highlights and is done on 9 Zil-Haj, marking the second day of Hajj.

The History Of Kiswa 

After the conquest of Makkah in the ninth Hijri year, the Prophet (PBUH) covered the Kaaba in Yemeni clothes as he performed his farewell pilgrimage. This was the first time the Kaaba was covered, and it marked the beginning of the ritual.

Read more: Hajj 2021: Breathtaking Pictures & Videos Live From Saudi Arabia

The choice of color for the Kiswa is black, which was the optimal choice since it is practical or long-lasting. However, the previous colors include red, green, and white. The choice of color was based on the financial means in every era. The financial means of the different ages were one of the most critical factors in the fabric and the color choice for the kiswa.

Image source: https://english.ahram.org.eg/

Previously, kiswa was made in Egypt and Yemen as the kings of these territories took turns. However, as soon as the political dispute was raised, kiswa’s production in Makkah began.

Muslim kings and sultans continued to cover the Kaaba and kept taking care of it. However, it was not until the Saudi era, the Ghilafe-e-Kaaba started receiving significant attention.

Image source: https://gulfnews.com/

The Makeup Of Ghilafe-e-Kaaba

The parts of the kiswa are the most sacred and holy objects in Islamic art. The fabric is adorned with Islamic verses written with the help of 220 kg of gold and silver threads. The material consists of 670 kilograms of pure black silk, which covers approximately 658 sqm. It takes 137 workers around eight months to create the Kiswa align with heavy machinery and technology, which is upgrading simultaneously.

Image source: https://www.arabnews.pk/

What Happens To Old Ghilafe-e-Kaaba?

As soon as the Ghilaf is removed,  it undergoes an evaluation to minimize any damage done by the bacteria or chemicals. It stays in a warehouse before processing further. If granted, the kiswa is distributed as gifts to different museums and given to specific individuals visiting foreign Muslim dignitaries and organizations.

Stay tuned to Brandsynario for the latest news and updates.

This Madrassa Teacher Treating His Students Right Is Going Viral

By
Mehak Zehra
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madrassa teacher
Image Source: The Cognate

Every now and then, we come across disturbing news about our surroundings. Sometimes, it is a mother who gets raped in front of her children, while other times, it is a female celebrity who gets harassed by a mufti. That said, even the boys are not safe. Not too long ago, a teenage boy was molested by his Madrassa teacher. In this troubling world, a feel-good video went viral that will refresh you to the core.

Madrassa teacher – viral video

In this video, you can see a madrassa teacher with a number of students studying on the floor all around him. At first glance, it seems that he is hitting them. But looking closely, you see that he is actually fanning them as they study. As you watch it, you can’t help but smile.

Here’s the video:

Not only is it sweet but also admirable. The madrassa teacher prioritizes the room full of students instead of fanning himself. Considering, we have seen the inclination of madrassa teachers satisfying their desires and not caring about their students, this teacher is surely setting a great example.

Read More: Child Molester Madrasa Cleric Confesses To Allegations

Reception of the video

The reception has been amazing for this video because it is like a breath of fresh air for most people. Instead of triggering videos of a Mufti molesting his teenage student (yes, the entire video went viral), when you see teachers not exploiting their position, it feels nice. Moreover, the video shows that the teacher is qualified for the title; he owns the responsibility that comes with it.

Teachers play a very important role in grooming the students. As our culture is, when it’s the time for a certain teacher to teach, they come to class, dispense a lecture on the subject, and leave. It is their responsibility to educate the students in a way that inculcates not only critical thinking in the students but also makes them better people.

This video is the perfect reminder of it.

Hopefully, such incidences of kindness will continue spamming our social media walls. It feels good whenever we get to see such light instances going viral.

Stay tuned to Brandsynario for the latest news and updates!

“Get Off Instagram!” – Yashma Gill Loses Her Cool On Internet Trolls

By
Lyza Rashid
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yashma gill internet trolls
Image Source: Ntext. Tv

Yashma Gill just ranted against the vicious internet trolls on Ahsan Khan’s shows. What is agreeable and what isn’t, you’ll have to find out!

yashma gill internet trolls
Image Source: Eroznama

The Conundrum

The usual situation which arises when a celebrity post a picture of themselves is strange. They will be enjoying their lifestyle, their likes and dislikes and will share it on social media. A naysayer and an internet troll casually scrolling by will decide to come and protest against it.

Read more: Humaima Malick Dancing On Ahsan Khan’s Show Time Out Is Raising Eyebrows

Questioning the celebrity’s style of clothing, sitting, breathing and living. Some comments are particularly nasty and personal which also encourage others to do the same.

Yashma Gill’s Thoughts On The Situation

Gill went off about this on Ahsan Khan’s show. She has had enough of the hypocrisy of internet trolls and also their courage to say whatever comes to mind. Passionately speaking, Yashma Gill says, “if you don’t like it, just don’t see it”. Why do you have to deliberately focus on something you do not like? Simply move past it. Forcefully seeing it and taking your anger out on the celebrity is wrong. 

Hypocrisy

Yashma Gill has also had enough with the hypocrisy of these trolls. She said many cill comments on your clothes or your behaviour etc. However, if you go and see their DPS, you will not find something very different. Why be so cruel and hateful towards celebrities then?

yashma gill internet trolls
Image Source: Youtube

Moreover, Gill also had a very important piece of advice to give. “Get off Instagram!”. She wants to say to the trolls that if you really hate what you see on Instagram, simply leave the app. “Why are you on the app to begin with? To see girls’ photos?”

Does She Have A Point? 

Yashma Gill has hit the nail on the head with this rant. It is totally understandable how she is intolerant of these comments and behaviour now provided that she deals with it on a daily basis. It can not be easy to put up with nasty comments day in and day out.

xyashma gill internet trolls
Image Source: Youtube

What she said has weight to it: if someone doesn’t like what a celebrity has posted, unfollow them! Why take out the time to write something mean? Unfollowing what is disliked and distancing from ‘haram’ content can actually ensure they have a better life too. At the end of the day, it’s live and let live.

Stay tuned to Brandsynario for the latest news and updates.

Hajj 2021: Breathtaking Pictures & Videos Live From Saudi Arabia

By
Mehak Zehra
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hajj 2021
Image Source: Dawn

Hajj is the most auspicious time for all Muslims around the globe. Every year, people pray to be one of the shortlisted who can go for Hajj. Not only is it expensive, however, but because of COVID, Hajj 2021 has also become inaccessible for millions.

Hajj in the past

This year (2021) and the last (2020) witnessed a very small number of Hajis because of COVID restrictions. Last year, only 10,000 people were allowed to perform Hajj. And this year, the number has only gone up to 60,000. This is a very small number if you compare it to the usual Hajj crowd, which would easily come up to a few million.

Read More: Hajj 2021: Must-Have Guidance Apps You Should Check Out

Viral tweets from Hajj 2021

Ever since Hajj 2021 proceedings began, Muslims, who are not a part of the event, are virtually following it through the stills and videos shared on Twitter.

The most amazing moment that has the viewers saying MashaAllah is the moment of Ghilaaf e kaaba change. As the old kiswa (as the ghilaaf is called) falls down and the new one takes its place, you can’t help but admire the people who have the good luck of participating in this.

Read More: Could Hajj 2021 Be The Most Expensive For Pakistanis?

Instead of millions going for Hajj this year, only a few thousand make their way to the Kaaba. As we pray for being selected next year-round, let’s ensure that we follow all COVID SOPs so that the pandemic nears the end, and the restrictions lift in Saudi Arabia.

Stay tuned to Brandsynario for the latest news and updates

Floods In Germany Wreak Havoc Killing People & Destroying Infrastructure

By
Mehak Zehra
-
Image Source: Twitter

Tragedies, one after the other, keep striking the world. After the pandemic, the forest fire, the rat infestation, and whatnot, there are floods in Germany now. The flood has been, for a lack of a better word, disastrous. It has left numerous dead, infrastructures in ruins, and many people are still missing.

Floods In Germany

Image Source: Bloomberg

As the water struck the German cities with full force, it created huge ditches in the middle of the road. Not to mention, how the streets were covered with fast-flowing water, restricting movement. Due to this, numerous people were unable to get to safety. In the pictures surfacing, it is clear that they sought refuge in hurry at any high altitude they could find, in hopes that ‘their’ building would not be swept with the water.

Read more: Karachi Floods: Situation Worsens as Heavy Rains Continue!

As we compiled a list of videos and pictures of the affected areas, we were left with goosebumps wondering how people would have navigated life in those few days. They must have experienced fear of the unknown; how much water would flood the house, would the house floor give way, or maybe a ditch is formed in the center of their abode.

Videos and pictures of Germany reshared on social media

The people stuck, started making videos and shared them on social media. Those videos began going viral. We have compiled the videos that will jerk you awake at the tragedy of the poor residents.

Flooded Rhineland Palatinate; Nicos Panoptikum shared a horrifying video of how you cannot see even a glimpse of land with all the water.

Breaking of a dam is the scariest for people living nearby.

This is the stuff of nightmare, surely.

Read more: Blind Baba Vanga And Her Mysterious Predictions For 2021

One thing that does not make sense, however, is that floods are not new for Germany. Then, why did their emergency alert system not work?

Stay tuned to Brandsynario for the latest news and updates!

Chinese Vaccine’s Efficacy Against COVID-19 Delta Variant

By
Dr. Rida Qamar
-
Image source: https://indianexpress.com/

New research shows that a COVID-19 vaccine, developed by a unit of China’s Chongqing Zhifei Biological Products, can reduce the chance of virus replication. However, there is a slight reduction in the delta variant as opposed to the previous variant.

Delta variant of the coronavirus spreads its wings while it takes over to affect a large sum of the population.

The infection rate of the delta virus is much high as compared to the former variant. This has led scientists to question the efficacy of vaccines and treatments against the new variant.

Delta Variant
Image source: https://www.deccanherald.com/

The Results Of The Study

This study was done with serum samples from people vaccinated with Zhifei’s three-dose regimen. The results showed a 1.2-fold reduction in neutralizing effect compared with an older variant. However, the researchers mentioned that the data is limited and more research needs to be done to evaluate the results thoroughly. Moreover, the results from the phase three clinical trial are yet to be published.

Zhifei’s vaccine is approved for emergency use in china and Uzbekistan. The number of doses administered has now exceeded 100 million to date.

Delta Variant
Image source: https://asia.nikkei.com/

Here Is Everything You Need To Know About The Delta Variant

1. More Contagious Then Previous Strains

Initially found in India and Britain, the delta strain was the culprit of third waves, leading to thousands of deaths in both territories. However, India faced a massive health crisis in light of the third wave of the virus. The exponential and quick growth rate has led it to the fastest and the fittest by WHO.

2. Unvaccinated People Are At High Risk

Delta seems to be impacting younger age groups more than previous variants. Younger people are more likely to get an infection since the older age groups are now receiving the vaccines.

3. Delta Can Lead To Hyperlocal Outbreaks

A low vaccinated area surrounded by a high vaccinated read can result in “hyperlocal outbreaks“. This can result in a large no of hotspot areas around the country.

Stay tuned to Brandsynario for the latest news and updates.

Kraft Launches A New Limited Edition Ice Cream Flavor

By
Dr. Rida Qamar
-
Twitter Reacts To A Newly Launched Mac And Cheese Ice-cream Flavor
Image source: 6ix.buzz

Cheese and ice cream are probably not the best of two combinations. But what if you found a cheese-flavored ice cream? Either you would barf at the thought of it, or you might be excited to try it. However, if you belong to the latter category, we have a piece of news for you.

A New Ice Cream Flavor 

Kraft, a food and beverage company, has partnered with Van Leeuwen for a limited edition mac and cheese ice cream flavor. Safe to say it is a limited-edition flavor, but the fact that the ice cream was sold out is still confusing. The company launched the flavor on July 14, on account of National Mac and Cheese Day. The flavor comes in a formulation of natural ingredients with no artificial flavors.

The companies “wanted to combine two of the most iconic comfort foods to create an ice cream with the unforgettable flavor of Kraft Macaroni & Cheese we all grew up with,” said Emily Violett, senior associate brand manager for Kraft Macaroni & Cheese, in a news release.

The Twitter Reacts 

Twitter was having a field day ever since the brand posted the new ice cream flavor news. The majority of the people were outraged at the idea. Some of them had very fiesty things to say; take a look.

Our thoughts exactly! 

While most of them did not have enough courage to try it, some even took this chance to fill up their carts and order a few pints. They definitely need some brownie points for their bravery. 

The Weird Concoction 

Mac and cheese is a portion of comfort food for when you are not sure what to eat, yet we, like everyone else, are no amused by the idea of a frozen dessert.

Let us know if you would like to try it in the comments below.

Stay tuned to brandsynario for the latest news and updates.

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