Shedding light on Pakistan’s $5B beauty industry through Daraz’s insights

In a world where appearance and self-confidence are often intertwined, the beauty and personal care industry has taken center stage. Pakistan, with its dynamic...

Risks You Are Inviting By Not Removing Makeup On Time

In the world of beauty and skincare, makeup can be a powerful tool, transforming the way we look and feel. Whether it's enhancing our...

6 Surefire Beauty Trends That You Should Adopt From TikTok

Trends come and go faster than you can say "selfie" in the world of beauty and cosmetics we now live in. Thanks to the...

Celebrities and Plastic Surgery: Why Do We Criticize Them?

Plastic surgery has been a hot topic in Pakistan for the past decade. Despite initial apprehensions about its acceptance in an Islamic country, it...

How Is AI Changing The Game Of Beauty Industry?

AI has revolutionized major industries and the beauty industry is no exception. AI trends were being incorporated into the beauty realms in the past...

Valentine’s Day 2023: Salons That Are Offering Amazing Deals

Valentine's Day is around the corner and there is no better way to treat yourself than to book a spa date for you and...

The Impact Of Social Media On Beauty Standards And Body Image

Beauty standards and what is deemed as a perfect feature, or a beauty notion has changed over decades. What was perceived as beautiful decades...

Is Coffee The Reason Why Men Are Losing Hair? Find Out

While aging is inevitable, it is also unanticipated. Hence, with increasing age, attention to health becomes more important along with modification of dietary habits....

Here’s Why Everyone Is Doing The “Moisture Sandwich” Trend On TikTok

Every other day, viewers on TikTok are going crazy following several new trends. Female viewers mostly make videos as soon as a new skincare...
7 Winter Lip Colours Under PKR. 1500 That You Should Try

7 Winter Lip Colours Under PKR. 1500 That You Should Try

If you have upgraded your winter wardrobe but haven't thought about your vanity then here is your cue. With winter approaching, all we can...

7 Hair Care Tips For All The Brides To Be

Taking care of your hair in your daily routine is very important. However, when you are embarking on a journey to marriage, it only...
Beauty Experts Debunk 10 Skincare Myths

Beauty Experts Debunk 10 Skincare Myths

A cosmetic chemist and a board-certified dermatologist (Claire Chang and Ni’Kita Wilson) tackle 10 popular skincare myths. They demonstrate how drinking water does not necessarily...
8 Ways You Can Try To Make Your Hair Grow Thicker

8 Ways You Can Try To Make Your Hair Grow Thicker

How many of us haven't dreamt about thicker hair locks at least once in our lives? While there can be a lot of upsides...

Why You Should Stop Washing Your Hair Every Day

While keeping up with your hair game requires a lot of maintenance and effort - you certainly don't need to wash your hair every...

How To Use Dry Shampoo The Correct Way

How many of us have stepped out of the house with flat/greasy hair? Probably none of us. The idea of stepping out of the...

Planning On Coloring Your Hair? 7 Important Tips You Need To Know

Dyeing your hair isn't just a fashion statement it also has become a major form of self-expression. While the dream of achieving your flawless...

Why Are TikTokers Curling Eyelashes In Their Sleep

Every day, we witness the craze that TikTokers always manage to take to the next level with their 'sometimes practical but mostly bizarre hacks'....

Easy Breazy Summer Hairstyles To Survive The Humidity!

A flowy summer dress, summery hairstyles and bold accessories make for the best summer outfit. But it isn't as easy as it looks. The...
nail bars

5 Nail Bars In Karachi That Do A Fabulous Job

Gone are the days when you used to pay a visit to a salon to get your nails done. Thanks to nail bars, you...
5 DIY Body Scrubs To Exfoliate & Soften Your Skin

5 DIY Body Scrubs To Exfoliate & Soften Your Skin

Raise your hand if you love the idea of baby-soft skin but find it difficult to achieve. Well, I can't see your hand, but...