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Coca-Cola Slims Down and Spotifys up

Coca-Cola Slims Down and Spotify’s up!

By Anum Saeed   JULY 9, 2013 - Coca-Cola came up with a slim line 250ml can in the UK and co-branded with Spotify, attracting consumers...
Nandos brings Ramadan deal

Nando’s brings Ramadan deal

By Ufaq Ashfaque KARACHI, JULY 9 – Pakistan’s popular chicken expert Nando’s is now looking ahead to capture the market during the festive month of...
Spurring negativity SCB Celebrating 150 years in Pakistan

Spurring negativity: SCB Celebrating 150 years in Pakistan

By Ufaq Ashfaque Standard Chartered Bank is a popular name in the banking industry.  They have been targeting both consumer and corporate banking and offering...
Stoneage Jeans Unzipped

Stoneage Jeans: Unzipped

Babar Rashid Khan, Associate Vice President - Strategy and Creative, StoneAge Jeans Co., tells us how the company has retained its positioning as the...
Dark Marketing

Dark Marketing: To do or not to do

Dark Marketing, as sinister as sounds, is not that bad. It is a term used to refer to way of marketing, brand building and...
Samsung gives a new face to the cost-effective android phone market

Samsung gives a new face to the ‘cost-effective’ android phone market

By Rasheeda Sohail   Galaxy Star is the cheapest Android phone from a reputable company like Samsung.  The most unique aspect of the phone happens to...
Unpixelating The Digital Sphere

Unpixelating The Digital Sphere

Where there are more than 30 million internet connections in the country, according to an estimate by the Internet Service Providers Association of Pakistan...

Telenor launches Mini Budget offer

By Ufaq Ashfaque   JULY 8, 2013 – The Norway-based telecom giant Telenor launched an exciting offer 'Telenor Talkshawk Mini Budget', for their Pakistani customers. It is...
J&J Launches Innovation Center in Boston

J&J Launches Innovation Center in Boston

By Ufaq Ashfaque The world’s leading child care brand Johnson & Johnson (J&J) launched its innovation center in Boston. The center was on the agenda...
Dell entering the smart watches industry

Dell entering the smart watches industry

By Ufaq Ashfaque Dell, the world’s global computer hardware giant is looking forward to way for creating and establishing name in the Smartwatches industry and...
National Ketchup enter Ramadan

National Ketchup enter Ramadan

By Ufaq Ashfaque JULY 08, 2013 - Pakistan ' s popular condiments brand National Ketchup spurs paparazzi with its new, exciting advertisement.   Their new slogan...
DellBerry Could this be real

DellBerry: Could this be real?

By Ufaq Ashfaque JULY 8, 2013 – Blackberry could use the support of Dell and vice versa, should both the brands invest into creating a...
The Forbidden Love of Turkish Drama Serials

The Forbidden Love of Turkish Drama Serials

Not long ago, Pakistanis gaped at their television screens as they saw flawless beauties speaking Urdu in a most disturbing manner, with their lips...
Toyota launches Innova Chrome edition

Toyota launches Innova Chrome edition

By Anum Saeed   With the successful launch of Toyota Innova in the country, Toyota launched yet another exciting automobile that has gained momentum and hype...
Successful Brand Attributes

Attributes Of A Successful Brand

Apple, Facebook, Google, Pepsi, Nestle, Marlboro. Everybody, literally everybody knows these leading brands. These giants have been catering successfully to the needs of the...
Dew sets to give consumers a VIP experience

Dew sets to give consumers a VIP experience

By Ufaq Ashfaque   Mountain Dew launched an online campaign named‘fuel the tank’ to further enhance the product experience and engage consumers. Mountain Dew users can show...
WalMart halts expansion in India

Wal-Mart halts expansion in India

By Ufaq Ashfaque INDIA, July 7 – World’s largest retail grocery chain Wal-Mart cut out plans to expand in India.  Reuters confirmed sources that the...
NAVIGATING AIRWAVES

NAVIGATING AIRWAVES

“The ability to listen has the most retention, and radio spots should be produced creatively and exclusively for radio, and should not just be...
Haleeb Foods

Haleeb Foods: Entering the Profit Phase Again

Haleeb Foods, the company which has been prominentlyabsent from the market, recently made a comeback but not with its signature brand Haleeb Milk but...
Junaid Jamshed introduces Eid Collection 2013

Junaid Jamshed introduces Eid Collection 2013

By Ufaq Ashfaque   Junaid Jamshed (J.), a popular Pakistani clothing giant, is pacing to launch its Eid Collection in the month of Ramadan. This clothing...

Pakistan To Manufacture Chip Wafers from Thar Desert Sand

Pakistan's ambitious project into chip wafer production, in the expanse of the Thar Desert, starts a new chapter in the nation's technological portfolio. Lead...

Pakistan Nears $1.1B IMF Disbursement Approval

The anticipated approval of the final assistance of $1.1 billion by the International Monetary Fund’s (IMF) executive board marks a significant milestone in Pakistan's...
Sadaf Kanwal and Husband Soak Up Sun on Dreamy Vacation

Sadaf Kanwal and Husband Soak Up Sun on Dreamy Vacation

Pakistani actress and model Sadaf Kanwal has been captivating fans not only with her on-screen performances but also with her glamorous off-screen adventures. Currently, she's...

Standard Chartered Pakistan Delivers A Strong Financial Performance For Q1 2024

Karachi, 29 April 2024: Standard Chartered Bank Pakistan Limited (SCBPL) delivered a strong performance, that has led to a growth of 53% in profit...
Maryam Noor Pregnancy

Maryam Noor and Ismail Butt’s Parenthood Journey Begins

Lollywood couple, Maryam Noor and Ismail Butt are expecting their first child, setting off a wave of excitement among fans and followers. Actress Maryam took to...