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BMW’s Latest Luxury Car Is Made Entirely From Recycled Materials

By
Lyza Rashid
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bmw latest car made recycled materials
Image Source: Motor1

BMW— who hasn’t heard the name? The German luxury car-maker is the dream of all car lovers. As of late, the company is focused on making futuristic cars that are not only completely sustainable but also electric motors. In this quest, they have launched i-Vision Circular, their most marvellous creation to date.

The New Car

BMW presented its latest car, the i-Vision Circular recently. The luxury car model has been developed in accordance with the principles of the circular economy. The company announced that the car will be completely electric and will be created entirely with recyclable materials. Does it feel like you’re living in 2050 yet?

bmw latest car made recycled materials
Image Source: Twitter

The concept with which the car is built is a new one that the German automobile company has adopted. BMW wants to be the one to lay the foundations of how mobility will look in 2040 in terms of cars. The i-Vision Circular is a compact, luxury four-seater car that has been created from recycled components. Materials like plastic, aluminium, glass, etc. have been used to make it.

Read more: The New BMW 2 Series Coupe Is A Car Worthy Of Competition

Why This Concept?

BMW wants to reduce the use of materials as much as possible because even the making of one car has become unsustainable. Imagine the cost to the environment when thousands are made. They have started to shift to other means to even decorate their car. The company noted, “For example, the logo of the brand on the front and the badge of the vehicle are lasers engraved to avoid the use of additional parts”.

bmw latest car made recycled materials
Image Source: Twitter

What’s Made of What?

The car is made technologically designed to suit the future ages. However, its aesthetic is also futuristic. The car has a minimalist and futuristic design with a glass roof. Moreover, the seats inside are developed from recyclable plastic while the other parts will be 3D printed. Even the steering wheel, the dash and other interior parts will be entirely 3D printed in one piece.

bmw latest car made recycled materials
Image Source: Motor1

The BMW company also announced that the batteries of i-Vision Circular are sustainable. They have been created with 100% recyclable materials. As a result,  the car will produce greater energy without exhausting any resources. Though the price tag hasn’t been revealed yet, we have an idea simply a kidney won’t do. However, those who believe in this technology and have the bucks to aid their beliefs, will be running to pre-book the car.

Read more: 8 Mind-Blowing Ads By BMW You Need To Check Out

Stay tuned to Brandsynario for the latest news and updates.

Sham Idrees Under Fire For Faking A Scenario Of His Wife Being Discriminated

By
Lyza Rashid
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sham idrees faking scenario wife discriminated
Image Source: The News

Sham Idrees or more like Scam Idrees? The Youtuber has laid out one controversy after another as he goes to unbelievable lengths to create content. In a recent event, he attacked a Canadian restaurant Demetres that apparently discriminated against his wife. However, the truth has come to light and it’s not favouring the YouTuber.

What’s The Back Story?

Sham Idrees took to his Instagram that has over 1.4 million followers. He posted about having “the worst experience” at a restaurant in Canada, Oakville called Demetres. He alleged that they refused to serve people of Sham Idrees’ kind because he came with many women who took hijabs. Moreover, he also films another waitress called Jessica who he accuses to be a racist.

 

View this post on Instagram

 

A post shared by Sham Idrees (@shamidrees)

The video also shows police coming to escort Sham Idrees and his gathering out. Idrees make the video viral with emotional messages like “we may be a minority but together we are a force”. He later also posted an IGTV in which he retells the incident apparently with all the proofs.

Read more: The YouTuber Who Harassed Women Says,”I Didn’t Do Anything Wrong”

Problematic Enough?

In the very first video that he puts up, what is problematic is him filming waiters and especially a woman without her consent. It is very obvious that he’s secretly filming the waitress ‘Jessica’. If she really was racist and asking him to leave, why not also include her words in the video? The video actually has a tune going on in the background.

sham idrees faking scenario wife discriminated
Image Source: eTrends

Debunked

Twitter users, however, stood with the restaurant called Demetres. People are debunking the entire situation and calling Sham Idrees out for being a liar and twisting the situation. A Twitter user has shared someone’s comment on social media that exposes Sham Idrees. The woman says that she was witnessing the situation as it played out. Sham Idrees came with a group of 22 people and they were respectfully welcomed and they also ordered food.

sham idrees faking scenario wife discriminated
Image Source: Twitter

Later, however, they kept rearranging the tables which were not allowed due to COVID. The group then started using their blogger privilege to force the management to let them do as they please. The woman says that the waiters were still respectful and gentle. In fact, Sham Idrees and his fellows started harassing and yelling at the waiters. The police was called as a result of that.

Read more: Zaid Ali Responds To A Troll Who Called His Baby ‘Gay’

It’s unfortunate and disgusting to see YouTubers using such a huge issue as Islamophobia to ruin a restaurant’s livelihood simply because they didn’t comply.

Stay tuned to Brandsynario for the latest news and updates.

Huawei Patents A Smartphone That Sports A Rollable Display

By
Usman
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Huawei with rollable display patented
Image Source: gizmochina.com

Huawei has done a lot to improve their upcoming devices and they don’t compromise on quality. In light of that, a new type of smartphone has just been patented by Huawei. It has some extraordinary features and state-of-the-art technology inside it.

This is one of those moments where we feel like the revival of a company is inevitable. In between, Huawei did decide to work quietly. However, now they intend to make a grand entrance, the much-awaited return. As far as smartphones go, the new patented one goes quite far. It may just stretch beyond the abilities of standard smartphones.

huawei with the patent on a rollable display
Image Source: gizmochina.com

Huawei Innovating

According to sources, the patent has been for a rollable display smartphone. That is right, the company has moved towards rollable smartphones. The entire phone cannot be considered as rollable but its display sure is. This gives the user a lot of room to work in, as well as the ability to pack it up. You don’t want to spend your time carrying around a tablet. Instead, simply roll the display back to the size of a standard smartphone.

Read More: Apple’s Privacy Protection Emphasis Is Being Reduced

Of course, it is only in the patent stage now so it may be time before it hits the market. In accordance with finger gestures, one can control the speed at which the display rolls out. All you have to do is hold the number of fingers mapped on each speed. The rolling concept may not be truly new but the gesture part is. It shows that the company is willing to move forward despite there being obstacles and competition.

rollable display and gestures for Huawei
Image Source: notebookcheck.net

Rolling A Smartphone

You can even pull out the device using hand gestures in the air rather than on touch. Huawei may be one of the rare companies that intend to work on such tech. It takes a whole other level of technology to actually bring this to life. We hope to see these kinds of smartphones on the market one day. Having an idea counts a lot. It is okay if an idea does not always make it past execution but we can always hope that it will.

Read More: vivo Might Add Drones In Phones & People Are Giving Mixed Reviews

Maybe one day we see people pull out their smartphones like people used to do with cardholders. Just pull the smartphone out and the display rolls out further!

patent on new smartphone with rollable display
Image Source: concept-phones.com

Stay tuned for more from Brandsynario!

The Madness That Is Pakistan Cricket

By
Web Desk
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Image Source: ICC Cricket

When it comes to Pakistan cricket, there is never a dull day in the office for anyone. Recently, for the World T20 squad and the shock departure of the men’s team head coach, Misbah ul Haq and bowling Waqar Younis, Pakistan cricket is doing what Pakistan cricket does best – playing with the fire. And that too, a few weeks before the showdown at the mega event.

On Monday morning, the PCB Chief Selector Mohammad Wasim addressed a press conference at the ever-so popular Gaddafi Stadium in Lahore where he announced the squad for the World T20. He also said that the squad lacks depth is to say water is wet. It is an understatement to say the least.

Image Source: Dawn

Some of the obvious names that are missing out from the squad are Faheem Ashraf, who is a terrific all-rounder, Shoaib Malik, an experienced batsman, and Wahab Riaz, who has a superb record at the PSL in Dubai.

One finds it odd to see the names of Azam Khan, Haris Rauf, Asif Ali and Mohammad Nawaz in the squad. Azam Khan has so far failed in international cricket and hasn’t been able to translate his success to the international level. His wicket-keeping is shoddy and doesn’t merit a place in the team on the pretext of a backup wicketkeeper. The same goes for Haris Rauf who has so far very average numbers in international cricket and is known to concede runs at crucial stages.And the less said about Asif Ali, the better.

Having failed to live up to the expectations, despite a long run with the team, Asif’s selection continues to shock everyone, including the man in the picture himself, who must wonder just what’s going on in the mind of the selectors. Asif has played over 50 international games for Pakistan and is yet to win a game for them. He, however, has cost them many.

Image Source: ESPNcricinfo

Nawaz’s selection is surprising because he is a truly ‘bits and pieces’ player who is yet to find his mojo in international cricket. As if selection blunders were not enough, the manner in which the head coach and bowling coach have resigned only indicates one thing: the new boss in Ramiz Raja will not back down until and unless he has achieved what he thinks is appropriate for the team.

Local media is abuzz with reports that both Misbah and Babar Azam, the all-format captain of Pakistan, were unhappy over the selection of Azam Khan, Sohaib Maqsood and Khushdil Shah. Whatever is the case, there is one thing for sure: Pakistan cricket is operating at a level of madness that is unprecedented. And seeing how madness has often driven Pakistan to desirable results, it only means one thing – are Pakistan winning the World T20 later this year? 

Carrefour & McDonald’s Pakistan Latest Partnership Brings To Life New & Exciting Customer Experiences In Pakistan

By
Web Desk
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Karachi, Pakistan, 07 September,2021: Carrefour, owned and operated by Majid Al Futtaim in Pakistan, signed an MoU with McDonald’s Pakistan to introduce a new retail experience to its customers. Both entities have agreed to host each other’s retail spaces at suitable locations, offering both their customers a dual shopping and out-of-home dining experience at the same location.

Carrefour Pakistan plans to expand its retail network by opening a standalone store, which will host a McDonald’s restaurant at its premises. This exciting partnership will introduce customers to a new experience where they can shop for their groceries and instantly purchase a McDonald’s meal all in one place. The collaboration will benefit both entities as they work towards expanding their customer outreach and retail offering through a modern retail infrastructure.

Speaking about the initiative, Umer Lodhi, Country Manager of Carrefour Pakistan at Majid Futtaim Retail, said: “As a leading retail brand in Pakistan, we are committed to modernising the country’s retail infrastructure by introducing unique customer experiences for all our customers. The latest partnership with McDonald’s reflects our vision of constantly deliver exceptional value to all our shoppers by creating unique experience and great moments for them.”

Jamil Ahmed Mughal, the Chief Operating Officer of McDonald’s in Pakistan, also added: “We are pleased to join hands with Carrefour Pakistan as this collaboration will play a strong role in stimulating customer experience, giving them an added benefit of shopping for their grocery needs and satisfying their hunger.”

Both Carrefour and McDonald’s in Pakistan will manage and represent their identities independently at these shared ventures, while exploring further collaborative opportunities with each other that will upgrade the shopping experience for a broader group of customers. 

For more information, stay tuned to Carrefour Pakistan’s Facebook ; Instagram and McDonald’s Pakistan Facebook ; Instagram pages.

Cheetay’s Hero Haider Ali Saves Five People From Drowning

By
Usman
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Haider ali saved 5 people from drowning
Image Source: linkedin.com

There are heroes present among us. They may not resemble the heroes from lore, but they sure act similarly. It is true that a tough situation can bring out the hero in someone. It causes them to think without giving something a second thought. Today, we get a glimpse into the actions of a hero by the name of Haider Ali.

He set an example in a world where not everyone is willing to do the same. His actions have made a difference in the lives of many people. The source of inspiration he provides for everyone is quite high. So, what is it that he did? How is it that the hero within him woke just when the world needed it?

hero haider ali saves lives
Image Source: pcclean.io

Read More: Air Force Day: 8 Brave Female PAF Pilots Who Reached For The Skies

Superhero Haider Ali

On Friday evening, a dire accident took place in Lahore. A car fell into a canal and was at the brink of drowning. People were crying out for help. There were five people in the car, including an elderly lady. Haider Ali, an employee at Cheetay, was driving past when he came upon the car. Without a second thought, he dove right into the canal and swam to help the stranded people.

https://www.facebook.com/100003031836287/videos/pcb.4126526814125006/2898258507059130

Through his determination, he managed to swim across and save five people. Yes, he saved the elderly lady and four others. Determination like this is something that we should all aim for. There is no doubt that the act is one of bravery and deserves the utmost respect. He deserves no less than a reward for what he has done. Not everyone would have been able to do what he did.

https://www.facebook.com/usama.pervaiz.902/posts/4126526814125006

Determination And Will Power

It is often said that a hero is someone who is brave five minutes longer. Haider Ali has definitely proven that by going above and beyond. His efforts have certainly been awarded by Cheetay. They are going to reward him with a brand new bike at a ceremony in the coming week.

We have nothing but the highest respect for him and we hope that his spirit stays strong. We need such heroes on this planet, who are willing to do what no one else is. After all, that is what makes someone the greatest at something.

Read More: Haider Ali Wins Pakistan’s First Ever Gold Medal In Tokyo Paralympic

Stay tuned for more from Brandsynario!

8 Affordable Things You Can Gift To Your Loved Ones If You’re Broke

By
Dr. Rida Qamar
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8 Affordable Things You Can Gift To Your Loved Ones If You're Broke
Image source: https://liveblogspot.com/

Gifts are an essential part of people’s love language. If you want to show how much someone matters to you, giving them a small gift is a gesture that leaves behind a significant impact. Gifts are also crucial for anniversaries, weddings, birthdays, and other occasions to remind your loved ones how much you value them. However, with rising inflation and the number of bills you have to pay, it becomes hard to splurge on gifts. Yet that shouldn’t stop you from spoiling your loved ones.

Since gifts are more about a gesture and less about the amount of money you have spent, it is totally fine if you can’t afford a huge surprise. Today, we are here at your rescue if you feel a little lost on what to gift your loved ones in case you are running out of the budget of under PKR 1000.

1. Notebook 

A notebook is one of the most basic yet meaningful things you can gift someone. A pretty notebook or even a customised one will remind the person about you whenever they write on it. And what is better than being in the memory of someone you love the most?

Image source: pinterest.com

2. Flowers 

Flowers are one of the most beautiful things on mother earth. To date, people love receiving flowers even if they don’t say so. Getting a big fancy basket might be a little out of budget, but it doesn’t take much to spend on a decent small sized bouquet or even a few stems. At the end of the day, it’s the gesture that matters.

Image source: pinterest.com

3. Candles

The candle market in Pakistan has boomed a lot lately. Many brands have come out with a variety of flavours and that too, of different sizes to cater to your taste. All you need to know is what kind of smell that person likes. And don’t forget to slip in a note that says, “Whenever you miss me, light up the candle, and I will be thinking of you too.”

Image source: https://www.notonthehighstreet.com/

4. Hand-Made Products 

Hand made stuff, be it cards or a food item you baked yourself, can be the best thing you can gift someone. If you are crafty, get your brain cells working and come up with a decent idea or take notes from the internet on designing a gift box or gift card yourself.

Image source: pinterest.com

Read More: 6 Pakistani Brands That Have Upgraded Their Accessory Game

5. Chocolates 

Who doesn’t like chocolates? It is a gift that never goes out of style. However, bring a twist to the chocolates and arrange them in a bouquet or basket to make them look and feel even more presentable.

Image source: https://www.muellerschocolate.com/

6. A Tumbler

If you know a tea or coffee lover, how about gifting them a mug or a tumbler that could be customised. And in case, you can’t get a customised one, give them a mug in their favourite colour so every time they have a cup of tea or coffee, it feels even more heartwarming thanks to your gesture.

Image source: pinterest.com

7. Jewellery 

Numerous Pakistani brands offer a variety of customised jewellery pieces. If you know someone who likes to wear small statement pieces, get them a customised necklace or a ring which could make the perfect meaningful gift for an occasion.

gift
Image source: https://www.hamstech.com/

8. Body Mist 

Know a perfume hoarder who would try anything to add another piece to their collection? Get them a decent mist to bring a huge smile to their faces because people love to get stuff they tend to collect themselves.

gift
Image source: pinterest.com

Does the list give you an idea if what the next gift you buy is going to be? Let us know in the comments!

Stay tuned to Brandsynario for the latest news and updates.

Air Force Day: 8 Brave Female PAF Pilots Who Reached For The Skies

By
Mehak Zehra
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air force day
Image Source: PhotoBlog

Women have had to struggle quite a lot in terms of achieving their dreams. This is because in our country that is based on patriarchy, in order to exercise power, men would rarely allow women to enter a number of fields. But through constant struggle, women were able to get to where they wanted. Hence, this Air Force Day, we would like to pay tribute to the PAF pilots of the Pakistan Air Force who did not shy away because they were the only female batch mate and made us proud.

Read More: 5 Songs By ISPR That Will Revive The Patriotism In You

1. Ayesha Farooq

Even before Marium Mukhtar, Ayesha Farooq was the first pilot ready to fight for the sanctity of Pakistan. She was also part of the operation, Zarb e Azb, and as part of it, she bombed numerous Taliban hideouts as well in North Waziristan. Being the first fighter pilot, she was the role model of many, including Marium Mukhtar.

Ayesha Farooq
Image Source: Facebook

2. Saba Khan

Saba Khan belonged to the first batch of female pilots. Earlier, it used to be just an Ayesha Farooq or a Marium Mukhtar amongst numerous male pilots in a batch.

Image Source: news.bbc.co.uk

3. Nadia Gul

Nadia Gul was in the same squad as Saba Khan. They were a part of the 36 aviation cadets’ groups. In her mid-thirties now and still part of the airforce, Nadia shared, back when she was 26, that once she even blacked out for a few seconds but soon her survival instincts jumpstarted.

4. Marium Mukhtiar

After Ayesha Farooq, Marium Mukhtiar was the nation’s rising fighter pilot. She was ready to be the proud fighter pilot but achieved martyrdom while being on an operational training mission. Her jet crashed near Mianwali.

air force day marium mukhtar
Image Source: Pinterest

5. Mariam Khalil

After rigorous training of 3 and a half years, Mariam Khalil joined Saba Khan and Nadia Gul in an all-male bastion of PAF.

6. Saira Batool

Saira was the fourth member of the Saba Khan’s squad. The airforce pilot belongs to the Hazara community breaking even further barriers for the inspired girls belonging to Hazara.

Image Source: Facebook

Read More: PAF Attack Strength Ranks 7 Among 137 on Global Fire Power Index!

7. Sharista Baig

Sharista Baig became the first female GD fighter pilot belonging to Gilgit Baltistan. She is the daughter of Col. Mahmud Baig. Her father too is the first GD fighter pilot from Gilgit Baltistan.

8. Kainat Junaid

Daughter of a squadron leader, Kainat is the first fighter pilot from Khyber Pakhtunkhwa. Marium Mukhtar as her role model, Kainat is all set to conquer the skies.

Image Source: Tribune

Much progress is being made on this avenue. In fact, just recently, a daughter of a traffic warden from Karachi was also selected to be part of GD pilot training. So yes, efforts are being made to give women the space to excel. And considering, we were named in Guinness World record as a country that had the first hijabi commercial pilot, women can totally excel and keep making us proud. Hopefully, the next Air Force Day will witness more female pilots in the PAF.

Stay tuned to Brandsynario for the latest news and updates!

Cargill & Rizq Vow To Create A Hunger-Free Pakistan

By
Web Desk
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Karachi, Pakistan (September 2, 2021): Cargill, the world’s premier agriculture and food processing corporation, has collaborated with Rizq to establish Pakistan’s first-ever Cargill-RizqBank in Lyari Karachi. The Cargill-Rizq ecosystem will work to create a food secure community, reduce food wastage and serve about 200,000 meals annually in the community.

The RizqBanks are storage facilities to save and channelize fresh and dry food. It also empowers and educates the community members and partner agencies with training and workshops. It will contribute with its four key services, RizqDaig, RizqRation, RizqBachao and Rizq Future Generation Program to end food insecurity and hunger in the Lyari.

Under RizqDaiq, food will be distributed within the community on a daily basis. RizqRation will identify and deliver monthly food supplies to food-insecure families. The RizqBachao initiative looks into the collection, storage and distribution of excess food to low-income households. Lastly, the Rizq Future Generation Program, under which volunteer programs are deployed compromising of the youth from schools and universities to support activities of zero waste and a hunger-free Pakistan.

Commenting on the partnership, Imran Nasrullah, President, Cargill Pakistan, said, “Like many developing countries, Pakistan faces a food security crisis where millions of families go to bed hungry every day. The Covid19 pandemic has further exacerbated the situation to alarming levels. Cargill is proud to partner with Rizq in establishing the RizqBank ecosystem which will ensure that no family will ever have to go to sleep hungry.”

Phase Two of the program sees the establishment of the Rizq XChange which is a collaborative effort of different stakeholders to mobilize resources to create a hunger-free nation. The Rizq XChange, backed by its cloud-food banking technology, will connect a consortium of stakeholders which includes (but is not limited to) NGOs, corporations, schools, restaurants, hospitals, and universities as well as volunteer programs from all walks of society to reach verified beneficiaries in real-time through a nationwide network of RizqBanks.

Rizq XChange platform will be a true depiction of connectivity, measurable impact, and transparency of food philanthropy in Pakistan. The establishment of a RizqBank in Lyari, Karachi will effectively serve as a roadmap for interested stakeholders to come together and further create self-sustaining communities across the nation.

This model once established in Lyari, Karachi will also be cascaded at key locations nationwide through this partnership. The establishment of a RizqBank in Lyari, Karachi will effectively serve as a roadmap for interested stakeholders to come together and further create self-sustaining communities across the nation.

Expressing his opinion on the collaboration, CEO Rizq Mr. Musa Aamir said, “We are thankful to Cargill Pakistan for joining with Rizq on its mission to make a hunger-free Pakistan. This partnership has enabled our collective measures to reach broader communities and empower them with food security in a very short period of time. The day is not far when every household in Pakistan will be food-secure and no growth will be stunted.”

IBDP And Its Impact On University Admissions

By
Web Desk
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Scholarly and peer-reviewed research on the IBDP and its impact on university admission rates globally has confirmed for decades that there is a strong correlation between IBDP graduates and their success rates for entering colleges and universities both nationally and internationally (Bunnell, 2015; Lai, Shum, & Zhang, 2014; Wright, Lee & Feng, 2018). Dr. Wootten, HoS at BNI stresses, “IBDP teaching at Beaconhouse Newlands Islamabad is data-driven, student-centered, and delivered in classes with a small student to teacher ratio”.

Decision-makers who reside over selection committee panels of higher education institutions prefer IBDP graduates because they bring qualifications related to critical thinking skills (Resnik, 2018), acquired research techniques including theory building and mixed methods (Fitzgerald, 2015), and a deep understanding of global citizenship and international-mindedness (van Oord, 2018; Walker, Lee, & Bryant, 2015). This is equally the case for the newly introduced IBCP, the Career-related Certificate (Hill, 2018).

The cited and acknowledged background for this established trend is the compulsory CORE (Extended Essay [EE] of a transdisciplinary focus of 4000 words, Creativity, Action & Service [CAS], and the course, Theory of Knowledge [ToK] (Fitzgerald, 2015). Sold connections to applied real-life learning scenarios are underpinned throughout the IBDP curriculum (Hill & Saxton, 2018; Wootten, 2017).

5 Mind-Blowing Attractions At The Dubai Expo 2020 You Just Can’t Miss

By
Lyza Rashid
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Image Source: Modern Diplomacy

The Dubai Expo 2020 is definitely one of the most global events to date. The mega-event which will attract thousands of visitors from across the world and will continue for 6 months has started to tease its audience. It is expected to begin officially on October 1st and they have just revealed two major attractions alongside events. Here’s all that you can not afford to miss. 

1. The Reverse Waterfall

One of the attractions just revealed at the Expo 2020 site defies gravity. Organisers have announced a man-made waterfall that will flow upwards rather than downwards. Expo 2020 has created this waterfall as part of their water feature. This waterfall will also have an orchestral score from the award-winning composer of the Game of Thrones theme music.

dubai expo 2020 unmissable attractions
Image Source: Time Out Dubai

The organisers added, “Experience giant sheets of water tumbling down 13-metre-high vertical walls. By day, they cascade into a mysterious, multi-hued circle of fire, and by night, defy gravity by flowing upwards”.

2. Garden In The Sky

The second attraction which has been revealed is the Garden In The Sky. It is a 55-metre garden literally in the sky in the observation tower. It gives a 260-degree view of the entire EXPO 2020 Dubai site. Located in Jubilee Park, the tower’s upper floor is planted with 10 Peltophorum inerme trees. These trees are also known as yellow flame trees. Can you believe the wonders going on here?

dubai expo 2020 unmissable attractions
Image Source: The National

3. Kaleidoscope

This is an event that will happen every night at Expo 2020. There will be spectacular light projections that will wow the crowds. Using light sculptures, art projections and installations, buildings will be illuminated in different hues. The kaleidoscope-like environment will take you to another world.

dubai expo 2020 unmissable attractions
Image Source: Digital Gravity

Read more: Dubai’s New Love Lake Is Gaining Everyone’s Attention

4. Parade – Colours of the World

This is another event that will happen daily. Ghaf Avenue will have this event every day at 12:45PM in which each country participating will have their flag raised. It will be a unique celebration of the diversity the Expo will bring.

dubai expo 2020 unmissable attractions
Image Source: Phone World

5. Halloween

How can Dubai Expo 2020 take place in October and not celebrate Halloween? It will be celebrated on 31st October and a special Irish folk band will be called for the Halloween event. Though no further details have been released so far, we expect a requirement for everyone to dress the part.

Read more: Dubai Expo 2020: Pakistani Artist To Showcase World’s Largest Quran

Expo’s single-day ticket costs AED 95, 30-day pass is AED 195 and the season pass for 6 months is AED 495.

Stay tuned to Brandsynario for the latest news and updates.

Amal Muneeb’s Birthday: Social Media Users Notice Something Unusual

By
Lyza Rashid
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muneeb butt family curious
Image Source: Instagram

Aiman Khan and Muneeb Butt’s little munchkin, Amal Muneeb, has gathered her own fanbase as of late. The tiny celebrity is as adorable as kids come and netizens are always happy to see her content on her parents’ profiles. Now, Amal Muneeb has turned two and the celebrations were nothing short of extravagant. However, netizens have noticed something a little unusual…

Amal Muneeb’s Birthday

Amal Muneeb is a princess and then some! This baby celebrity has her own fans because of how adorable and playful she looks in all her videos. The diva turned two a day ago and her birthday bash pictures took over the internet. The cutest videos have to be of a surprise sing-along for her birthday at 12 at night and her reaction to it! How can we not be obsessed?

 

View this post on Instagram

 

A post shared by Aiman Minal (@royal_twins_family_)

The next day, Amal Muneeb had her very lavish birthday party surrounded by her family and other little friends. The guest list also included some other stars who came with their own little ones.

Read more: 8 Pakistani Celebrity Couples Trolled For Being Too Affectionate In Public

Have a look at the pictures here:

 

View this post on Instagram

 

A post shared by Life of a Brownie (@brownlife00)

Netizens Point Out Something

However, under the pictures celebrating Amal Muneeb, netizens are wondering something. They’re all wondering why Muneeb Butt is rarely with his own family. At the time of the cake cutting, besides themselves, there is Aiman Khan’s family!

Netizens keep asking where the in-laws of Aiman Khan are. Since Amal Muneeb is rarely seen with her dada and dado, netizens were bound to ask these questions. Here are some of the comments that show netizens’ curiosity regarding Muneeb Butt’s family.

muneeb butt family curious
Image Source: Instagram
muneeb butt family curious
Image Source: Instagram

There’s more!

muneeb butt family curious
Image Source: Instagram
muneeb butt family curious
Image Source: Instagram

Severed Family Ties?

Muneeb Butt has rarely ever mentioned a strained relationship with his family. The actor is not really an open-book and most of his interviews tend to go in the direction of his career, wife or child. People have seldom questioned him on this unusual thing before. Could it be that the actor has strained or possibly even severed ties with his own family?

Not everyone has the luxury of a family who understands your motivations and aspirations and supports you with them. In many cases, many stars have had to go against their family’s wishes when they chose their careers.

Our guesses are that Muneeb Butt’s family was not all too agreeing with his choice of career. The reality may be different or it simply may be that his family doesn’t want to be in the limelight. Regardless, we wish the coming year brings even more joy to Amal Muneeb.

Read more: Muneeb Butt Shares His Thoughts On Dating & Relationships

Stay tuned to Brandsynario for the latest news and updates.

Digital Libas Wins UNDP-Jazz SDG Bootcamp In Balochistan

By
Web Desk
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Quetta, 06 Sep 2021: Digital Libas, a remote work providing social enterprise from Quetta, is the winner of the SDG Bootcamp for Social Enterprises organized by the United Nations Development Programme (UNDP) and Jazz in Balochistan. The social enterprise will now participate in the national level SDG Bootcamp competition to be held later this year.

The runners up included Sustainable Design Studio, which provides green and sustainable design and architectural services to residential and commercial projects; and Rangoon Café, which seeks to establish a safe and productive space for people of different sects, cultures, and economic classes to interact and reduce discrimination in the region. Participants of the bootcamp learnt a variety of modules on how to market, scale up, and pitch their startups to potential investors.

Held online, the five-day bootcamp aimed at promoting social entrepreneurship and strengthening the startup ecosystem in the country. Ten social enterprises from Balochistan took part in the bootcamp, with nearly half of the participants being women. While majority of the participants were from Quetta, two enterprises took part from Mastung and Kalat as well. These social enterprises were trained in four modules: SDGs; Branding and Customer Engagement; Marketing and Digital Transformation; and Financial Management, Feasibility and Scaling.

Speaking during the session, Amir Goraya, Assistant Resident Representative, UNDP Pakistan said, ‘Pakistan is one of the youngest countries in the world. With youth unemployment standing at 8.54%, we need to find innovative solutions to help youth find ways to earn a decent living. Entrepreneurship presents a great opportunity for young people to use their skills and talents to develop their own business; social entrepreneurship goes even further and presents youth with a chance to play a lead role in talking development challenges of the country through leadership, social innovation and entrepreneurship.’

Syed Fakhar Ahmed, Chief Regulatory and Corporate Affairs Officer, Jazz commented, “As a leader in digital technology, it is our duty to provide young people with a platform to succeed. I would like to congratulate the top three startups from Balochistan and hope they now implement the valuable lessons learnt and scale up their solution to make a positive impact on society.”

In December 2020, Jazz inked an agreement with UNDP’s Youth Empowerment Programme to conduct 20 bootcamps across Pakistan. Around 400 youth are expected to participate in the bootcamps this year, with  400 more planned for 2022. The focus will be on enterprises that relate to any of the Sustainable Development Goals, with 50% women participation. The most promising social venture ideas will be promoted at the international level and mentored by industry experts to further flourish their enterprises.

UNDP through Youth Empowerment Programme supports the Government of Pakistan in developing innovative and sustainable entry points for social engagement and economic empowerment of young Pakistanis. One of the key components of the Programme is to support youth entrepreneurship which not only empowers young people economically, but also spurs change and ensures inclusive development of the country. Through the SDG Bootcamps, UNDP and Jazz will be improving the startup ecosystem of the country and enabling youth to practically explore their innovative ideas and develop skills needed to succeed in the space.

Javed Afridi Speaks Up After Girls Share Their Experience With ‘Haier’

By
Mehak Zehra
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javed afridi haier
Image Source: Brandsynario

Known for much more, Javed Afridi is currently going viral for responding to a girl on Twitter who was tweeting about her experience with Haier. The girl accused the brand of gender discrimination amongst its customers. According to her account, she went to someone that she assumed to be a representative of the company who said that she would not be able to buy a product on instalments because she is a woman.

Alleged gender discrimination

The netizen complained that she finally felt stable in her life with a job, accommodation, and utility bills. But of course, to afford home appliances at a 100% payment is not possible in a paycheck to paycheck lifestyle. This is why she approached the store for instalment based purchase.

Read More: Seven Women Led Companies Win PKR 1.5million Each In Seed Grants

She ended her complaint with how she feels upset at only men being able to buy kitchen appliances in installments when it is the women having the kitchen responsibilities.

CEO Haier Pakistan denies allegations

CEO of Haier, Javed Afridi responded to the tweet and categorically denied the allegations. He said that the company does not have any such policy of not releasing products to women. And that is a secondary topic because the company does not even have an installment facility for the consumers. Hence, even if it was a man asking to buy a fridge in installments, the company will outright refuse the potential customer. It must come from the fact that given the facility of installments, numerous Pakistanis will avail it but never pay up.

Read More: Haier Smart Home Comes To Faisalabad

Javed Afridi stated the facts that would let people know how Haier would not do such a thing. But the Twitter world had two differing opinions on the statement. There were some who pointed out that they did not like the CEO of Haier’s tone. They said that the tone was not consumer-friendly. In fact, if a customer was sharing an experience, even if Haier does not have such a policy, the company should follow up on who is degrading the brand’s name.

But some jumped up to defend the brand’s CEO as well. They clarified that there was nothing wrong with the tone of Javed Afridi. They said that he was basically stating the rules the organization works with. Neither was he disrespectful and nor was his company discriminating against any gender.

Stay tuned to Brandsynario for the latest news and updates!

Audi Unveils Its New Concept Car – Will This Be The New A8?

By
Usman
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Image Source: Irish Times

Audi has become one of the most iconic brands of this and the previous generation. You know what it means when you see those signature four rings. When they appear, you know the vehicle is bound to have class as well as power. Even the Audi A3 is considered one of the best cars out there. They even have an entire sector dedicated to just electric and hybrid vehicles. If you have ever seen an audio vehicle with the words ‘E-tron’, then it’s part of the electric sector.

In light of this, sources tell us about a new unveiling. It seems that the company has decided to reveal a design to the public. It is an entirely new and wild concept that shows an electric sedan. Yes, the domain of electric cars, by Audi, is shifting towards sedans now too. Here we have another potential competitor to the Tesla sedans.

audi concept of electric sedan
Image Source: electrek.co

Audi With The Electric

When Audi decided to reveal the concept, it really blew a lot of people’s minds. They were working on a sedan but it wasn’t sure up till now. According to the images that have been released, there is a lot to offer to the driver when it comes to this vehicle. It could be the new electric A8 sedan. Audi’s A-series is something to marvel at. Additionally, it has been said that this design is the epitome of first-class driving.

Read More: 5 Ways To Mantain A Good Fuel Average On Cars Older Than 2010

The whole interior is quite roomy and feels quite premium. It has a lot of room to be able to fit people and it offers increased functionality. Audi really brings to life the minimal yet outclass design here. They have stated that the electric sedan is going to have a capacity of running for 750 kilometres. Additionally, it can charge from 5 to 80 percent in 25 minutes!

audi concept for electric sedan
Image Source: electrek.co

A Changing Era

Audi is also becoming one of those brands that plan to go green within the decade. They want their infrastructure to resemble that of a future where everything is clean and green. While this may not be the exact design of what the sedan could be, it is a good concept. It gives us an idea as to what the company could be going for.

Read More: 5 Vintage Jeeps Every Enthusiast Should Look Out For In Pakistan

We hope that Audi is able to construct a vehicle that resembles this one. It may take a while but the wait could be worth it, considering what it offers. We shall keep you updated as more stories develop. Right now, we find comfort in the fact that Audi is also one of the front-runners in the electric race.

electric sedan by audi concept
Image Source: electrek.co

Stay tuned for more from Brandsynario!

Game Train To Bring The First Instructor-led Unity Bootcamp For Students

By
Web Desk
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Game Train is an industry-led initiative working towards bridging the gap between industry and academia. The minds behind Game Train are five game-changers that share a common goal of chiseling the talent pool in the market. Masooma Zeeshan CEO of Game Train partnered with Ali Ihsan CEO – FRAG Games, Raheel Iqbal CEO – Game Storm Studios, Khurram Samad CEO – GenITeam, and Saad Hameed CEO – Game District, to provide opportunities for students to have a platform where they can get training for upskilling their academic knowledge to land successful careers in top gaming studios like these.

For the past 2 years, the world has been shaken down and has been struggling to adapt to the “new normal” that was invited by the pandemic, IT industry not only remained unshaken but boomed during this time. The IT industry in Pakistan is still at an impasse of producing 80% more IT graduates than those successfully being placed in the industry, the reason is the lack of the right set of skills.

Game Train continually strives to identify, train and place motivated candidates in top companies. Their last Unity Co-Hort trained 20 fresh graduates, with a 95% of success rate in job placements.

 

Game Train has partnered with Generation Pakistan and Unity Technologies to bring the first instructor-led Unity Bootcamp happening first time EVER! Yes, that is correct! This is the first-ever Bootcamp that Unity has launched! The Bootcamp inducts candidates displaying the right kind of zeal, the fire in the belly to go through 3 months of rigorous training for technical skills as well as behavioral and mindset skills to come out as a top-quality Junior Unity Developer to be placed in one of the top gaming studios partnered with Game Train. Not only this, the complete 3-month training is free-of-cost & we ensure that candidates are placed, and mentally satisfied with the job they land.

So, what are you waiting for? Join our unity developer Bootcamp now and CHANGE THE GAME.

Register to: https://bit.ly/2WLhgju

Nasir Khan Jan Accuses Alizey Shah Of Copying His Hairstyle

By
Dr. Rida Qamar
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Nasir Khan Accuses Alizey Shah Of Copying His Hairstyle
Image source: youtube.com

What happens when you get access to social media without the expertise and knowledge? You fall into a loophole of seeking validation through means which are relatively temporary and unconventional. However, this can also take a drastic turn if you do not know what to do. Social media is like a drug that adds fuel to the fire in the quest of becoming a star. One move and you become an overnight sensation. But what if you become a self-proclaimed celebrity only to get ridiculed by the trolls on social media, hashtag Nasir Khan Jan. Is it all worth it?

Nasir Khan Jan & His Accusations 

Nasir Khan is one of those social media stars who got famous by not-so-decent maneuvers. One blatant move led him to become an overnight social media sensation, which died down soon enough, yet the self-proclaimed celebrity thinks otherwise.

Nasir Khan took to his social media to share his concerns about Alizeh Shah copying his hairstyle. Well, if Alizeh was not getting enough attention for her hairstyle already, he sure has added another detail to it. At the same time, he thinks that this kind of stuff is common among celebrities and seems to be letting it go.

Co-incidence Or Attention Seeking? 

Looking at the picture closely, it does seem like that he tried to take a jab at the actress by recreating the hairstyle. Nothing less can be expected knowing that he is famous for his mindless posts.

Read More: Nasir Khan Jan Finally Ties The Knot & Netizens Have A Lot To Say!

A few days ago, Nasir Khan took to his social media to announce the news of his marriage. He also shared the pictures from his events and later deleted them due to family issues. However, by that time, the images were all over social media.

Stay tuned to Brandsynario for the latest news and updates.

Zameen.Com Organizes Groundbreaking Ceremony For 18 Green Condominiums – Defence Raya

By
Web Desk
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LAHORE: Zameen.com — Pakistan’s largest real estate enterprise — recently organized a groundbreaking ceremony for 18 Green Condominiums in Defence Raya, Lahore. Zameen’s Senior Director Laeeque Chaudhry was present on the occasion, and was accompanied by Zameen Project Sales Directors Basil Hafeez, Hafiz Usman Sarwar, and Ali Rehan, along with Senior Marketing Manager Rizwan Kazmi. The senior management of the Defence Housing Authority (DHA), and Defence Raya were also present at the event.

18 Green Condominiums – Defence Raya is a state-of-the-art development which is located in one of the city’s prime locations in Phase 6, DHA. The project will comprise of luxurious apartments that will provide future residents with the latest amenities, along with facilities like access to a Club House, Golf Course and Country Club.

18 Green Condominiums – Defence Raya is being developed through a joint venture between Malaysia’s BRDB Developments and DHA — with Zameen providing additional services to ensure the success of this project.

Speaking at the event, Senior Director Laeeque Chaudhry stated that Zameen.com was bringing exceptional, modern, and profitable projects to the city and that the company would continue to do so in the coming future. He said that such projects would not only be beneficial for Lahore, but the entire country as a whole. He added that he was proud that Zameen’s sales team has already managed to sell all the available units in the project. He further opined that by keeping in mind the myriad facilities being offered by the project, it is clear that it will prove to be a safe and secure investment.

Defence Raya’s General Manager Imran Iqbal said that the 18 Green Condominiums project was unique as it offered potential residents all the latest facilities. He further stated that he was grateful that Zameen.com had already managed to sell off all the available units in the project and that it would be delivered on time. Mr. Iqbal additionally promised that Defence Raya’s partnership with Zameen.com would eventually lead to the launch of several similar projects in the future.

Shoaib Khan Pays Tribute To Noor Jahan On Account Of Defence Day

By
Dr. Rida Qamar
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Shoaib Khan Pays Tribute To Noor Jahan On Account Of Defence Day
Image source: instagram.com

No Pakistani is unaware of the sacrifices the Pakistani Army made in the war of 1965. Similarly, no one is strange to the role Madam Noor Jahan played then. Known for blessing us with hearth wrenching yet soul-warming anthems, which gives us goosebumps to date, Noor Jahan was and will always be an icon of our nation.

Noor Jahan was not just a singer. She was also a fashion icon. She was the epitome of grace and class with her signature looks, including elaborated makeup and signature outfits.

Read More: 1965 War Explained Through Rare Newspaper Clippings & Images

Shoaib Khan Recreates Noor Jahan’s Look 

On September 6, Shoaib Khan paid tribute to Noor Jahan by recreating her iconic look in black and white. He is a renowned makeup artist known for his elaborate work of art.  He shared the video on Instagram where he lip-synced to one of her famous anthems, released amidst the war of 1965.

‘Ae Watan K Sajeelay Jawano’ tells the tale of soldiers who devoted their lives for the sake of the nation. He shared the heartwarming post to honour the lives of the soldiers. He also paid tribute to the legend whose voice was like a knight in shining armour amidst the war.

Take a look at what he had to say;

Tribute to 🇵🇰 Pakistan Army

“Patriotism speaks for itself. Everyone has a different way of showcasing their love for their beloved country. This is my way of paying tribute to the fearless, courageous and invincible warriors of our nation. The knights who gallantly stand up to any harm that eyes our country deserve this recognition and respect from each and every one of us. Defence Day is celebrated each year in honour of such chevaliers who make the rivals think twice before striking any evil eyes towards this nation.

There is not a single ounce of doubt that Pakistani army, from the beginning till date, has always proven to be selfless and determined when it comes to catering for the country. Also, Mam Noor Jehan’s voice and her words are like a cherry on the top, enhancing the emotions of devotion and loyalty that a soldier requires on the field. And it is, in a similar manner, intensifying the sentiments of love through this video.”

Shoaib Khan’s Previous Look

This is not the first time the artist has entertained us with his recreation. He previously gave life to an iconic look of Noor Jahan on account of her death anniversary.

Stay tuned to Brandsynario for the latest news and updates.

5 Defence Day Campaigns 2021 That Will Revive Your Patriotism

By
Mehak Zehra
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Image Source: YouTube

On every important day, you will find brands sharing relevant messages to tell their target audience what is important to them. Considering today is September 6th, Defence Day, it was obvious that almost all Pakistani brands would be sharing posts to acknowledge that. However, not every brand would have the formula right. For instance, take a look at this campaign by Broadway:

brodway piiza defence day campaigns
Image Source: Facebook

But everyone gives their own level of effort. Let’s take a look at the Defence Day campaigns which were actually good that your patriotism would get revived.

Read More: 1965 War Explained Through Rare Newspaper Clippings & Images

1. Prince DFSK

Prince DFSK is a venture of Pakistani and a Chinese entity that brings to you cars that are loved by many. On this Defence Day, they paid tribute to the soldiers through a small 14 seconds video showing how soldiers are calm and composed but ready to sacrifice everything until their last breath.

https://www.facebook.com/dfskprince/posts/1271111689991158

2. Dalda

Dalda has maintained its positioning with reference to mothers. Do you remember the age-old ‘Jahaan Maamta, Wahan Dalda’? Well, staying synonymous with motherhood, this 6th September, Dalda acknowledged not only the soldiers who fight for us but also their mothers.

Through their words, they conveyed that it is not just the martyrs that need the acknowledging but also the ones who fight and return victorious return alien. But most of all, all the soldiers’ mothers need acknowledging for having the courage to send their beloved children to a place they might not return alive

https://www.facebook.com/DaldaFoods/posts/10159557725592899

3. Hyundai Pakistan

It seems that most campaigns this Defense Day are based around the nasr concept. But the solid voice paying tribute to the soldiers gives the essence of stability to the audience.

Read More: Hyundai Nishat Pays Homage To Soldiers On Defence Day

Hyundai, too, pays homage to the heroes of the nation who have put a lot of effort to ensure the freedom of Pakistan.

https://www.facebook.com/HyundaiNishat/posts/834497487253731

4. PTCL

While their internet may not be that good but PTCL sure makes good tribute videos. Or it could be that we love our forces a lot and anything remotely linked to them, we automatically love it.

https://www.facebook.com/PTCL.Official/posts/4204023083014275

5. Pakistan Air Force

Ali Zafar, in collaboration with Pakistan Air Force, paid tribute in his own way. The tribute started with Ali Zafar stating the emotions and the feelings of a soldier dedicated to the country and transitions into a song.

Did you like these campaigns? Which one is the best one? Of course, you may be biased toward the last one but that is because Ali Zafar has a huge fan base.

Stay tuned to Brandsynario for the latest news and updates!

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