Gul Ahmed introduces Eid Collection
By Ufaq Ashfaque
Gul Ahmed is a well established clothing brand in Pakistan, known for its seasonal release of classic wear for men, women and...
Blackberry’s BBM On Android and iOS
By Saira Hussain.
The news that Blackberry is set to roll out its messenger BBM to iOS and android, came as a shock to many....
Pizza Hut launches Pizza Mia
By Ufaq Ashfaque
KARACHI, June 19 – Pizza Hut launched a new line of pizzas this year called the Pizza Mia.
This line of low-priced pizza...
Waze bought by Google
By Ufaq Ashfaque.
Google made an addition to its portfolio by introducing an application named Waze. It is navigational application that gives directions about multiple...
Telenor Pakistan announces new “Top Up” promotion
14th June 2013: The latest “Top Up” promotion of Telenor Pakistan started on June 7 and is said to last till June 30.
In this...
Mountain Dew Twitches The Most Racist Commercial in History
PepsiCo has recently put together an offensive Mountain Dew commercial that has severely disappointed online viewers since it very elusive in terms of racism....
Gap Is Back In The Game
By Saira Hussain
Owners of three clothing chains, Old Navy, The Gap and Banana Republic, proclaimed a higher first quarter profit (a 43 percent boost)...
Facebook Pakistan Breaks the 9 Million Threshold
By Saira Hussain
Social media has become an integral part of the digital marketing strategies. So far Facebook seems to the King of this growing...
Lipton Launches A New Black Tea Campaign: Uplift Your Day
By Saira Hussain
The Unilever owned brand, Lipton launched a campaign designed to get the US tea consumers to ‘Drink Positive’ by putting the limelight...
It’s Ours…It’s Green…It’s Pakola!
By Saira Hussain
Pakola – the ultimate bright green drink is definitely a proud representation of Pakistan on local and global fronts.
Launched on 14 August...
PepsiCo starts testing its Touch Tower 1.0
By Ali Rizvi
JUNE 10th - Usually, the soda fountain available at restaurants has a handful of drinks to choose from. PepsiCo, last month, introduced...
Standard Chartered launch new credit card facility
Standard Chartered bank launched an exciting new credit card facility for its customers. It offers premium services to customers that are on the bank's...
Pepsi redesigns its bottle after 16 years
By Ufaq Ashfaque
25th March 2013: In April, Pepsi introduced a new design for new bottles for the first time since 1996. The 16 and...
2014 Toyota Corolla unveiled with a sporty design
By Ali Rizvi
On 6th June, Toyota unveiled the sporty design of its upcoming Corolla. This would be the 11th generation of Toyota’s Corolla line...
Ariel takes branding to a whole new level
By Ufaq Ashfaque
KARACHI, June 6 - Ariel, the world’s largest detergent brand, recently put a unique outdoor advertising campaign in Karachi. The detergent brand...
Nivea introduces energy on the go
By Ufaq Ashfaque
BRAZIL, June 5 – Skin care product mogul Nivea launches their new Sun line of products and items, promoted with a unique...
Khaadi introduces Volume I for Eid Collection
By Ufaq Ashfaque
KARACHI, June 5 - Pakistan’s exclusive Khaddar specialist Khaadi launched their exclusive volume I of the Eid Collection. Khaadi has been in...
Ford’s New Ad Campaign Broadcast Features to be “And Not Or”
By Saira Hussain
America’s auto brand Ford went old-school by presenting its new "And Not Or" ad campaign first through print and television and then...
Accenture enhances its Digital Marketing & eCommerce capabilities
By Saira Hussain
Accenture and Acquity Group Ltd decided to sign a contract on May 17, 2013, according to which Accenture is set to take...
AT&T’s Best Commercials Ever-‘It’s not complicated’
By Saira Hussain
AT&T launched a series of commercials last year titled as ‘It’s not complicated’. These were the most talked-about commercials of 2012.
The spot...