The rewarding Pepsi ‘Like’ Machine
By Anum Saeed
Pepsi recently came up with a new ‘like’ machine that gives away free sample of ice-cold Pepsi to fans who like the...
L’Oreal’s product “Re-grow” hair, hitting the shelves soon!
By Anum Saeed
One of the leading beauty and cosmetic companies L’Oreal claimed that they are coming up with a new hair growth product named...
Infallible 2-Step Lipstick by L’Oreal
By Anum Saeed
The world’s leading beauty brand L’Oreal extended their Infallible range with the release of its Infallible 2-step Lipstick.
The brand offers a long-lasting...
Puma Enters Female Lingerie
JUNE 19 –Puma is now launching its new brand of female underwear section that would help revive the company’s status and its position in...
The Internet pioneer, Yahoo! acquires the photo app maker
By Anum Saeed
Yahoo unveiled a dusted-off design of its Flickr photo platform after the acquisition of the blogging site Tumblr. News from San Francisco...
LG launches a Smart range for the Pakistani market
By Ali RizviBy Ali Rizvi
LG launched a line of products and appliances, designed to cater the demands of the young Pakistani market.
The Pakistani household...
#FollowMe Twitter
By Ufaq Ashfaque.
JUNE 13 – Twitter has made it possible to share videos and content with their recently launched #FollowMe Video Service. The company...
Porsche launches vehicles for Kids
By Ufaq Ashfaque
ATLANTA, June 16 - Global automobile giant Porsche has launched a product line that is being targeted towards the younger members of...
Cadbury to introduce heat-resistant chocolate
By Ali Rizvi.
Cadbury, a British confectionery company, owned by Mondelez International, announced that it is close to launching heat-resistant chocolate for countries like Africa and...
Airtel to implement low-tariff business model in Myanmar
By Saira Hussain.
India’s telecom major, Airtel announced on June 6, 2013 that it plans to bring its low-tariff and high volume business model to...
Lipton’s Tea-mometer: Keepin’ It Cool
By Saira Hussain
Lipton Ice Tea promoted its tagline “Never Lose Your Cool” with the help of an experiential Marketing agency, Stretch and launched a...
Flatbread Pizzas: A new first for Pizza Hut
By Ali Rizvi
Pizza hut recently added a range of flatbread pizzas to its menu. These Firebaked-Style flatbreads, are currently available across USA only.
They have...
Ariel’s Digital Campaign Lacks Worthy Media Selection
By Saira Hussain
The ongoing digital campaign of Ariel lacks accurate vehicle selection. The creative work is splendid but the placement of the ad is...
First Windows Phone 8 App Development Workshops in Pakistan
By Tooba Zaheer Shaikh
Nokia Pakistan collaborated with Microsoft Pakistan to conduct the first ever workshop on App Development for Windows Phone 8 at Sheraton...
First digital-only campaign by KFC – India
By Tooba Zaheer Shaikh
KFC launched the first digital only campaign in India during the last week of May 2013. The intention was to bring...
Mercedes launches 15 E-class cars
By Tooba Zaheer Shaikh
Mercedes-Benz recently announced 15 different E-class variants for the year 2014. The new E-class cars will have 8 sedans, 2 station-wagons,...
Shan Shoop Noodles receives the best advertising award in packaged food category
By Ufaq Ashfaque
KARACHI, April 26 – Shoop Noodles, a product of Shan Foods has managed to earn the ‘Best Advertising Award’ at the prestigious...
Apple Reveals New Look for IPhone
By Ufaq Ashfaque.
The technology giant Apple will launch its new phone this fall, packed with the recent iOS 7, updating the look, software and...
Nescafé celebrates its Platinum Jubilee
By Anum Saeed.
Nescafe, the oldest name in Instant coffee category, turned 75 on 1st April 2013. The journey started on 1st April 1938 from...
Zara: Crowned As The Favorite High Street Store
By Saira Hussain.
Zara was crowned as the favorite “High Street store” by the British shoppers.
The world's leading clothes retailer reported a huge escalation in...