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One to One with Mr. Zia Ul Islam Zuberi
Mr. Zia Ul Islam Zuberi, Head of Communications, Siemens Pakistan Engineering Company explains the importance of PR in technology-based companies.
Synergyzer: What lifecycle phase would...
The Television Religion
A Pakistani is as much a follower of the 'Electronic religion' as he is of 'Islam'. The medium is viewed religiously in almost every...
Fair & Lovely face wash enters Nepal
By Ufaq Ashfaque
Fairness cream mogul Fair & Lovely recently entered Nepal's market for face washes and cleaning fluids.
The recent active marketing of Fair &...
Twitter launches user targeted ads on its page
By Anum Saeed
Microblogging pioneer Twitter officially launched user targeted ads on its homepage, where users would be seeing ads according to their preference and...
Hyundai takes over Honda and Toyota
Recently, Hyundai Genesis HCD-14 was named the Concept car of the year 2013, which won the prestigious title against Honda EV-ESTER and Toyota Corolla...
HBL sets for the record for a 1000 ATM’s in Pakistan
By Ufaq Ashfaque
KARACHI, July 3 – Pakistan’s largest banking institution Habib Bank Limited (HBL) set the record of establishing 1000 ATM’s across the country....
Walmart’s Get On The Shelf Contest Is Back!!
Walmart is back with its ‘Get on the Shelf’ competition. This week, Walmart announced its second annual “Get on the Shelf” contest to find...
Citibank India profit grows by 41.4%
By Anum Saeed
July 3 - Citibank India buoyed by vigorous growth in its commercial banking and mortgage businesses, as reported on Wednesday, the bank...
Citibank and American Express presents new cash back card
By Anum Saeed
July 3 - Citibank and American Express have come up with new Citibank Cash Back American Express Card that provides cash rebates...
EGO strengthens its online presence with Daraz.pk
By Ufaq Ashfaque
The Pakistani clothing brand Ego collaborated with a Pakistani shopping website Daraz.pk for further penetrating into the global market.
With designs produced on...
Wi-Tribe broadcast new TVC
By Ufaq Ashfaque
JULY 3, 2013 – Pakistan’s popular internet service provider Wi-Tribe launched a new ad portraying the benefits of the service like speed,...
Pepsi convicted of Carcinogens
By Ufaq Ashfaque
NEW YORK, July 3 – World’s global beverage giant Pepsi has been accused of using carcinogens in the production of their world...
Soft drinks and Cellular Communication on Air, Always!
What were the last five commercials that you saw? We can make a safe bet that three out of these five ads either belonged...
Sprite introduced LeBron James Special Edition Can
By Anum Saeed
JULY 2, 2013 – Coca Cola’ global product line Sprite is reported to introduce a special edition Can in the name of...
Domination of Cricket on TV
By the time Muhammed Irfan takes his first wicket, a person sitting in fornt of his television set is subconsciouly hit by numerous advertising...
Accenture is now a Leader in Implementation Services
By Ufaq Ashfaque
NEW YORK, July 2 – Accenture is now a leader in the category of implementation services, according to the research done by...
COCA-COLA HAI YAQEEN CAMPAIGN
Coca-Cola launched the local adaptation of its global “open happiness” and “reasons to believe” campaign by amalgamating the two to give a patriotic appeal....
Nothing ‘new’ about Nokia’s new Lumia 928
By Rasheeda Sohail
Nokia attempted to launch its new Lumia 928 in order to compete with other brands in the smart phone industry but the...
AT&T expands In Corpus Christi
By Ufaq Ashfaque
TEXAS, July 2 – World’s largest telecom giant AT&T now begins its expansion in the country, and decides to increase operations of...
HTC to launch mini version of HTC One
By Ufaq Ashfaque
HTC is rumored to launch the mini version of its popular HTC One in the third quarter this year.
HTC’s mini version of...
Zindigi, MyTM & Cashin To Digitize The Pilgrimage Experience For Pakistani...
In a groundbreaking move, Zindigi, powered by JS Bank & MyTM in collaboration with Cashin (KSA), has launched an innovative payment system specifically for...
TikTok Partners With Coke Studio As Official Entertainment Partner For Season...
Pakistan, 26 April, 2024 - TikTok, the leading destination for short videos, has announced its first partnership with Coke Studio as the Official Entertainment...
Pakistan’s Middle-Order Woes: A Concern Ahead of T20 World Cup
Pakistan cricket team finds itself under intense scrutiny following their lackluster performance against a depleted New Zealand side in the ongoing T20I series, especially...
LUMS Professor Dr. Taimur Rehman Is Winning Hearts
LUMS Professor Dr. Taimur Rehman recently surprised his students by showcasing his musical talents during the last class of the semester. A teacher at...
Hafeez Challenges PCB’s Choice for Foreign Coaches: Alleges Nepotism
Former Pakistan captain Mohammad Hafeez has raised eyebrows over the selection of foreign coaches for the national men’s cricket team, calling it into question...