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Google Play is now the Largest Application Store
By Ufaq Ashfaque
JULY 29th, 2013 – Google Play has become the largest application store accessible to users anywhere, anytime globally. Android Smartphones available on the market...
Dawn News launches Ronaq-e-Ramadan transmission
By Ufaq Ashfaque
JULY 11th, 2013 –Dawn News initiated its Ramadan transmission, Ronaq-e-Ramadan, which provides companies with advertising space and simultaneously caters to the needs...
TDAP: Exploring New Frontiers
Mr. Tariq Puri is the Chief Executive of Trade Development Authority of Pakistan (TDAP). He has to his recognition the honor of serving the...
Carrefour: Return of the Rumor
July 28, 2013 - France-based Carrefour, the world's second largest-retailer by revenue, denied on Tuesday July 2, that it is considering the sale of its...
CSR: Golden Star for Honda
July 28, 2013 - Honda launched its “Pedestrian Protection” campaign, redesigning their latest automobiles in favor of safety – ‘but for not only those inside...
HTC’s profit meltdown in summers
July 28, 2013 - HTC recorded 83% decline in its Net-Profit in second quarter as company continues to suffer due to severe competition and market...
Pizza Hut VS 14th Street Pizza -The Challenger delivers another Blow
Pizza hut, although in business for more than 20 years in the country, has kept a rather subtle presence in the industry. On the...
Tapal Ramadan TVC
By Rasheeda Sohail
The recent Ramadan TVC of Tapal features famous television personalities and offers a new deal where extra tea will be given. This...
Warid gets highest followers on Twitter in Pakistan
By Ufaq Ashfaque
JUNE 12, 2013 – Pakistani telecom service provider Warid’s Twitter followers went above 20,000 which is the highest compared to other telecom...
Coca Cola activates Ramadan campaign on Twitter
By Ufaq Ashfaque
JULY 25th, 2013 –Coca Cola increased its activity on Twitter by launching its Ramadan campaign.
Coca Cola created and distributed 8,200 online cards...
Tina Sani, Faryal Gauhar in Olpers Ramazan ad
By Ufaq Ashfaque
JULY 26, 2013 - Olpers launched an advertisement to celebrate Ramadan and appreciate the hardworking females of Pakistan. The ad campaign featured female...
LG’s profits rise by 10 percent
By Ufaq Ashfaque
KARACHI/SEOUL, July 25th - Global electronic appliance producer LG set a new record of selling twelve million smartphones in their target markets and company...
Cathay Pacific’s Offers New Facilities for First Class Passengers
26-July-2013: Cathay Pacific has recently unveiled the new soft products for its first class passengers, a facility that will go nicely with their first...
The Royal Ads – slippery slope for Advertising
As the Duke and Duchess of Cambridge rejoiced the arrival of their baby boy into the world on Monday, an avalanche of companies with...
Debenhams – a Case Study for Retail Success
Adnan Hamid, Managing Director – Debenhams Pakistan, tells us how Debenhams has been able to capitalize on the tremendous buying potential that Pakistan’s urban...
Mastering Creativity
Fredrick Haren, a Swedish entrepreneur, publisher, author and world-renowned speaker on creativity and innovation was recently in Pakistan to address Marketing Conference 2012, organized...
Ramadan, a treat for the treat-makers
People are preparing for the upcoming holy month of Ramadan to spend quality time with their spirituality and refrain from the worldly deeds.
At the...
Audi sponsors ‘The Wolverine’
By Ufaq Ashfaque
JULY 24th, 2013 – Audi USA is looking ahead to organize a show in honor of ‘The Wolverine’, the recent mutant sensation,...
Adidas Launches Smarter Soccer Gear
By Ufaq Ashfaque
JULY 24th, 2013 – Adidas launches a step ahead in the sports and apparel industry with the launch of technology-glazed clothing for...
Q-Mobile approaches Bollywood
By Ufaq Ashfaque
JULY 24th, 2013 – Q-Mobile targets consumers through attractive advertising by signing Aditya Roy Kapoor to anchor in its advertisements.
According to Bollywood,...
12 Beauty Brands Accused Of Misleading Consumers
The Competition Commission of Pakistan (CCP) has uncovered deceptive marketing tactics by 12 companies in the beauty industry, accusing them of "greenwashing" their products....
Alizeh Shah Claps Back At Trolls With Confidence
Pakistani actress Alizeh Shah recently attended the Hum Style Awards 2024, where she turned heads with her bold fashion choice. However, her outfit sparked...
Turkish University Grants Scholarships To Pakistani Students
Pakistanis aspiring to study abroad, especially in Turkey, have reason to rejoice as TED University in Ankara has launched generous scholarships for Pakistani students...
Big Price Cuts: Phones Now Cheaper In Pakistan
In a surprising turn of events, mobile phone markets across Pakistan, including big cities like Lahore and Faisalabad, are witnessing a significant shift in...
Sonya Hussyn Questioned For Filming Sami Khan While He Was Praying
Former video jockey, and currently a renowned actress, Sonya Hussyn, made her acting debut back in 2011. She has since appeared in numerous movies...