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Pakistan Day 2019: 23rd March Deals that are NOT to be Missed!

pakistan day sale 2019

Pakistan Day 2019 also popularly known in history as 23rd March is just around the corner!

The day commemorates the Lahore Resolution passed on 23 March 1940 and the adoption of the first constitution of Pakistan.

To celebrate the revolutionary day, here are some awesome sales that you should NOT miss!

1. Daraz.pk

pakistan day sale 2019

2. Trends By Hiba Zubair – Makeup and Hair

3. Martha Tilaar

4. Deja Vu Men’s Wear

5. Gillan Salon and Spa

6. Zeest Collections

7. Delish

*Note: This is an updating post

Stay tuned to Brandsynario for more news and udpdates.

Dawlance Offers 23% Discount on all Refrigerators to Celebrate Pakistan Day

Dawlance is the technology leader in Pakistan’s home-appliances market. It is a fully owned subsidiary of Arcelik – the largest Turkish enterprise.

Dawlance is now offering a fabulous 23% discount on its entire range of innovative refrigerators, to join the consumers in celebrating the ‘Pakistan Resolution Day’ on 23rd March. So the shoppers can now avail a flat 23% discount on all refrigerators till 31st of March 2019, anywhere in Pakistan.

All these reliable and feature-rich refrigerators from Dawlance conserve more than 35% electricity and come with a 12 years warranty. These masterpieces of refrigeration technology have been designed after extensive research and development processes, involving deeper insights into the evolving needs of the consumers.

Known for its unmatched reliability and superb quality, this prestigious brand continues to grow, with its sales multiplying rapidly, all over the country.

The Head of Marketing at Dawlance – Hasan Jamil said:

It brings us great joy to enrich the Pakistan Resolution Day celebrations for the whole nation, with a 23% Discount on all refrigerators. We are receiving an overwhelming response from all segments of the market, as the users are keen to derive maximum functionality and performance at affordable prices. Our pursuit for more innovative products and offerings is helping us gain the trust and confidence of the whole nation.

With the arrival of the hot summer season in Pakistan, the need for powerful refrigerators increases all over Pakistan. Hence, this big discount offer has been launched at just the right time of the year, with a vision to provide a refrigerator for every home. The most advanced technologies and the R600A refrigerant in these products reduce the energy expenses for every household.

Dawlance has also established the largest dealership and technical network all over Pakistan to ensure prompt after-sales-services. Going beyond the consumers’ expectations, this leading brand has once again succeeded in creating extraordinary product-benefits, experiences, and designs that match the latest trends in kitchen and home interiors.

Veena Malik Takes A Dig At Indian PM Narendra Modi

veena malik

The Queen of Controversy Veena Malik has been known to be perfect at trolling politicians and celebrities without any fear. She never shies away from giving bold statements and leave everyone surprised.

Zee Cine Awards 2019: Atif Aslam’s Track Make it to the Show

Recently, the actress left everyone shocked when she called Indian Prime Minister Narendra Modi ‘stupid’ through her Twitter account.

Yes, you read it right!

Yesterday, the actress shared an article of an Indian professor Ashok Swain which wrote that Air India has been affected more than any other airline due to the closure of Pakistan airspace.

He shared the article with the caption:

Modi’s Balakot Stupidity is Killing Air India!

The actress retweeted the article and wrote:

Told You Guys… He’s Stupid

Well, we need to say that Veena Malik is definitely good at what she does!

While some supported Veena, some people trolled her. Look at what people have to say!

It has been reported that Air India has incurred a loss of more than Indian Rs 60 crore due to the closure of Pakistan airspace.

What are your thoughts about the story? Let us know in the comments section below.

For more updates and details, stay tuned to Brandsynario.

The post was first published on Very Filmi.

edenrobe WOMAN is Breaking the Clutter by Talking About Real Women

#letwomenbe

In today’s world of advertising, audiences are bombarded with a plethora of lawn commercials and promotions. However, only a few manage to stand out and succeed in communicating an impactful message.

The majority of ads focus on women flaunting designer dresses in glamorous settings displaying a jet set life style that includes travel to international destinations. However, a few show women pursuing real-life professions or everyday activities.

This year, edenrobe WOMAN released an inspirational lawn campaign, defining a REAL lawn experience for the contemporary Pakistani women!

THE BIG IDEA

When a nation unites to support and uplift their women, incredible things happen! This is exactly what edenrobe WOMAN has shown in their latest campaign ‘Let Women Be’.

Talking about real women and their real-life situations, the ad communicates how society should come together to let females grow and embrace their true selves.

Like men, women too want to be comfortable in their own unique way. They want to explore themselves and defy the stereotypes people impose upon them.

BREAKING CLICHES AROUND PAKISTANI WOMEN

The campaign has focused entirely on the real women of Pakistan with its mass-market appeal celebrating the self-made, confident and empowered female.

In the ad, we see the edenrobe WOMAN kick-starting a conversation about how we need to stop restricting females and let them conquer all realms of life without obstacles and judgment.

Successfully changing the stereotypical culture weaved around ladies in our society, its powerful script and depiction of young girls urges the audience to stop discrimination against women and look beyond.

Let them choose what to wear or what not to wear. They too like men can be leaders at work whilst simultaneously taking care of their household. Women can achieve degrees in higher education, drive a car or a bike and be sports champions like men.

Uploaded on their Facebook, Instagram and Youtube channel, the ad has been making waves and generating engagement with the target market.

ATTRACTING ‘REAL’ INFLUENCERS OF PAKISTAN

The brand has gained eyeballs with its strong narrative and even influencers along with celebrities are talking about how it’s important to #letWomenBe.

In an effort to generate transformative social change, bloggers are coming forward with positive messages to break down barriers against women.

 

View this post on Instagram

 

Happy to support @edenrobe campaign for women #edenrobe #edenrobewoman #LetWomenBe #edenrobeXsana

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I Don’t Just Play Football, I Manage the Team. #edenrobe #edenrobewoman #LetWomenBe #edenrobexsana

A post shared by Raheela Zarmeen (@raheelazarmeen23) on

HONORING REAL WOMEN IN ITS LAWN DESIGNS

Under the thematic campaign, edenrobe WOMAN has launched its unstitched summer collection as a tribute to the real women of Pakistan.

With over 113 designs and boasting lawn under Mothers collection, Chiffon Dupatta collection, Premium Collection, Silk Dupatta collection and Woven Collection with Sana Javed as the brand ambassador.

A household name due to her feats and performances in various dramas, Sana symbolizes the modern day woman. Her face connects with the target audience as she embodies power and strength like the women who prefer the edenrobe WOMAN for their fashion needs.

The apparels come in a one, two and three piece collection symbolising the modern day woman with its vibrant colours, contemporary cuts and most importantly offering comfort with style.

The brand has broken the clutter amidst lawn ads that usually showcase women in luxurious settings, traveling in high end vehicles and flaunting glamorous accessories.

 

What do you think of edenrobe WOMAN’s campaign? Let us know in the comments below.

Samsung S10 Plus Defeats Apple iPhone XS Max in Speed Test

Samsung S10 Plus vs Apple iPhone XS Max

In a speed test done by one of YouTube’s popular tech channels called  PhoneBuff, the newly launched Samsung Galaxy S10 Plus and Apple iPhone XS Max went head-to-head with one another for a speed test.

iPhone XS Max was declared the previous champion by PhoneBuff, however, the defending champion failed to carry on the title and lost to the Samsung S10 Plus.

The test did show one interesting fact, which is that Samsung mobiles have since improved and have shown growth compared to their predecessors.

Google Inbox is Shutting Down!

The iPhone XS Max ended the first round at 1:50 while the S10 Plus finished it at 1:54. Round 2 was when the competition got more intense and interesting.

Round one was all about testing the raw processing power of both of the phones, while round two tested the RAM management and app optimization of the devices.

Initially, the iPhone XS Max had taken the lead until the S10 Plus picked up the momentum and won.

Watch the Competition Below

https://youtu.be/_UY_xtyuUZA

Who should face the Galaxy S10 Plus next?

Stay tuned to Brandsynario for more news and updates.

Snapchat is Finally Paying Creators!

Karachi Ranks as the Sixth Cheapest City in the World!

Karachi sixth cheapest city

The metropolis city of Karachi has been ranked as the sixth cheapest city in the world to live in, according to the Economist Intelligence Unit survey.

The Economist Intelligence Unit survey compared more than 400 individual prices across 160 products and services in 133 cities.

These include food, drink, clothing, household supplies, and personal care items, home rents, transport, utility bills, private schools, domestic help, and recreational costs.

Careem & Uber Prohibited from Entering Airport Premises!

Three Indian cities have also made it to the top ten least expensive cities in the world, with New Delhi at number 8.

Caracas, Venezuela remained at the first spot among the top ten cheapest cities, followed by Damascus, Syria and Tashkent, Uzbekistan at number 2 and 3 respectively.

On the other hand, Paris ranked first among the world’s most expensive cities (it was the second-most-expensive city last year), alongside Hong Kong and Singapore according to this survey.

This is the first time in the 30-year history of the annual Economist Unit survey that three cities have shared the first position.

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According to BBC, the Economist Intelligence Unit noted that costs in the cheapest cities were low by western standards, partly because low wages limiting household spending are the norm there.

The report said that the impact of political or economic disruption, citing crisis-hit Caracas in Venezuela and war effects in Syria is the reason why a “growing number of locations” are becoming cheaper.

There is a considerable element of risk in some of the world’s cheapest cities.

Put simply, cheaper cities also tend to be less liveable.

Alongside Karachi, Nigerian city Lagos also ranked sixth among the top ten cheapest cities in the world.

Top 10 Cheapest Cities in the World:

1. Caracas (Venezuela)
2. Damascus (Syria)
3. Tashkent (Uzbekistan)
4. Almaty (Kazakhstan)
5. Bangalore (India)
6. Karachi (Pakistan)
6. Lagos (Nigeria)
7. Buenos Aires (Argentina)
7. Chennai (India)
8. New Delhi (India)

Top 10 Most Expensive Cities in the World 

  1. Singapore (Singapore)
  2. Paris (France)
  3. Hong Kong (China)
  4. Zurich (Switzerland)
  5. Geneva (Switzerland)
  6. Osaka (Japan)
  7. Seoul (South Korea)
  8. Copenhagen (Denmark)
  9. New York (US)
  10. Tel Aviv (Israel)
  11. Los Angeles (US)

Have something to add to the story? Share it with us in the comments below!

Stay tuned to Brandsynario for more updates and news!

100 Most Beautiful Faces of 2019: 4 Pakistani Stars Nominated

Snapchat is Finally Paying Creators!

Snapchat Creators

Snapchat is now finally paying is creators! The youth-based platform is always looking out for those who are witty and creative creators that can get a brand-hookup!

These creators post videos using out-of-the-box creativity that can promote the campaign the brand is willing to promote.

These creators then creators a one-of-a-kind Lens which features the item or the campaign’s focus element.

For every time a Snapchat user mentions the particular brand, the campaign or uses the particular Lens, the creator is paid a good amount of money.

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One of the popular Snapchat creators Cyrene Quiamco was taken on-board for a campaign to help promote McDonald’s new donut sticks.

“It’s my birthday week,” Quiamco told Ad Age last week. “I sent a story to my fans today saying, ‘What’s better than birthday cake? McDonald’s donut sticks with my sidekick Ele (an augmented-reality character on the platform that she created).”

Snapchat has been trying to give its top creators some kind of benefit in return. Ele is also one of the first AR sidekicks and influencer to have been introduced on Snapchat.

“I’ve seen no slowdown on brand interest for AR,” Quiamco says. “For AR creators, Snap is the app to go to. For other types of creators, it’s still a different story.”

Quiamco is a founding member of Snapchat’s official creator communities for Storytellers and Lens makers.

Snapchat has 186 million daily users, and 70 percent of those people play with Lenses every day, according to the company, reports AdAge.

Furthermore, AdAge reported that for every time a Snap Story mentioned McDonald’s, she earned a massive $30,000! This goes to show that brands are on the hunt for influencers who are creative and are giving them something new.

Have something to add? Share it with us in the comments below.

Stay tuned to Brandsynario for more news and updates.

Google Inbox is Shutting Down!

Laal Kabootar Surprises Critics With Unexpected Cinematic Experience

laal kabootar

Laal Kabootar is all set to be released on 22nd of March and Pakistanis will be witnessing a quality local movie in the cinema after a long break.

The crime-thriller had its star-studded premiere last night in Lahore with entertainment bigwigs showing support for the leading cast, Mansha Pasha and Ahmed Ali Akbar alongside the director, Kamaal Khan.

Its raw and gritty trailer had already intrigued many, however, movie buffs clealry didn’t have high hopes with the movie. Nevertheless, reviews of the movie have started pouring in and it seems, Laal Kabootar has surprised them all with its sheer brilliance.

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March 22nd @laalkabootar

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Laal Kabootar: Release Date, Cast,Trailer

Clearly, the movie has blown them all away!

And they are calling it as good as Cake.

Critics are giving it a thumbs up to every aspect of the movie.

Human rights activist and lawyer, Jibran Nasir also attended the premiere and was all praises for the movie.

Pakistani box-office has gotten its first box-office hit of the year!

Sans any item song or distasteful humor, the crime-thriller has appealed to the audience.

If we will continue to have epic movies like Laal Kabootar, we will not need Bollywood movies ever to entertain us.

Watch its trailer and we bet it will compel you to visit the cinemas near you.

https://youtu.be/CgzJ6KRBK8w

Stay tuned to Brandsynario for more updates.

Google Inbox is Shutting Down!

Gmail

Google has finally announced a date after which they will bid farewell to what was supposed to be the future of Gmail.

Offering more features, advanced filtering, snoozing of messages, and more visual organization, Google Inbox was a futuristic and updated Gmail which did not work out so well.

Those who visit its home page at www.google.com/inbox a message appears on the screen reading ‘Inbox is signing off’. The date of its departure has been set for 2nd April.

Gmail

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On the other hand, the features and benefits users who were using Google Inbox can still utilize them, but this time around those features will be coming to the new and improved Gmail.

Google has only introduced a few of the Google Inbox features to Gmail as of now, there are many features which are yet to be brought forward.

Have something to add to the story? Share your thoughts with us in the comments below.

Stay tuned to Brandsynario for more news and updates.

Nokia 3.1 Gets a Fresh Slice of Android 9 Pie

Shamless Proposals Web Series: Release Date, Trailer, Story & More

shameless proposals

Although relatively new, web series have become highly popular in Pakistan and is allowing filmmakers to come up with unique format, styles, and stories that become an instant hit among the audience.

One such project is the ‘Shameless Proposals’, an upcoming web series by Sadia Jabbar, that aims to talk about the taboos associated with arranged marriages in our society.

This episodic series, in collaboration with BVC media, will highlight the struggles faced by girls from ‘their’ perspective which are often ignored by the mainstream media.

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We have got our hands on its much-awaited trailer now and it reveals that it will take on the social stereotypes in a hilarious way!

Watch the trailer of the ‘Shameless Proposal’ below!

https://www.youtube.com/watch?v=Pi7t5puuZtw&feature=youtu.be&fbclid=IwAR2-MZNDV3keGd0KrAxs4tvLklDQu4aATCE5K9ponuM8vJelpnRfdmfobp0

Penned down by Saji Gul, the trailer features a young girl who is going through the phase of proposals. She will come across seven guys, each proposal with a different demand, and she’ll have to choose one of them to spend her life with.

Directed by Hunny Haroon, this web series will take us on a hilarious ride meanwhile, discussing some serious issues including the objectification of women and how young girls are forced to get married by their family due to pressure from the society.

With a captivating poster that was released last year, ‘Shameless Proposal’ was able to grab the attention of the people due to it’s out of the box concept. The teaser has further intrigued the audience and it is making rounds on the internet.

The first episode of ‘Shameless Proposal’ will be released on 29th March 2019.

Originally published on Veryfilmi.com

 

Honda CB 125F 2019 Price in Pakistan & Specifications

CB 125F 2019

On January 4th, Atlas Honda launched the much-awaited CB 125F 2019 variant.

For a couple of days, there was a piece of news circulating around that Honda will be introducing a 125cc bike in the markets soon.

Specifications & More

The new CB 125F 2019 has been launched in 2 different trims- basic and special edition. Reportedly, just the Honda CG 125 the bike comes with a four-stroke OHV air-cooled engine.

It has a sporty and bold design and comes with a fuel capacity of 12.3L and both self-start and kick-start options to make the experience easier for bikers according to their preference. It also boasts a 5-speed gear transmission along with three color options- red, blue, and black.

CB 125F 2019

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Honda CB 125F 2019 Price

The Atlas Honda CB 125F 2019 basic variant is priced at Rs. 159,900 and the Speical Edition is priced at Rs. 161,900.

First Look

Here’s what the 125F looks like:

What are your thoughts about the CB 125F? Let us know in the comments below!

Stay tuned to Brandsynario for more news and updates.

Honda Car Prices in Pakistan 2019: Rates Witness Another Hike!

Careem’s Latest Campaign Sparks A Debate on Social Media!

Careem Bike Promo

Careem is known for its witty and smart marketing campaigns that usually display out-of-the-box creativity.

However, the brand took a very different twist in their latest campaign to promote its Careem Bike service.

The billboard reads ‘apni shaadi se bhaagna ho tou Careem Bike karo!’ (If you want to run away from your own wedding call a Careem Bike). The billboard also had a girl all dolled up for her wedding who is ready to become a ‘runaway bride’.

While some have called the campaign light-hearted humor and creative, others have called out the brand claiming that they have stepped to an all-time low by promoting such actions. The copy used goes against the cultural values and traditions and encourages unconventional behavior. On the flip side, it does raise the issue of forced marriages.

Umar Majeed, the Founder, and Owner of HonexTech, Doughlicious, and Nutright shared the image on a Facebook page by the name of Khalid Alvi Marketing Next (KAMN).

Credits Umar Majeed (KAMN)

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Unforeseen Outcome of Careem Bike Campaign

What Careem surely did not plan for was the reaction of individuals especially when the people of Pakistan started hitting back at the ride-hailing service by giving negative reviews on the App and PlayStore.

careem

Celebrities React to Careem’s Campaign

Here are the anti-Careem supporters:

While these celebs are on #teamcareem:

careem

Social Media Reacts to Careem’s Campaign

careem

What do you think about Careem’s campaign? Share your thoughts with us in the comments below.

Stay tuned to Brandsynario for more news and updates.

Uber in Talks to Acquire Careem!

Nokia 3.1 Gets a Fresh Slice of Android 9 Pie

Nokia 3.1

HMD Global, the home of Nokia phones, has announced that Nokia 3.1 will start receiving the Android 9 Pie upgrade from today.

The Android 9 Pie upgrade will be the second letter OS update for the Nokia 3.1 – the phone upgraded from Android Nougat to Android Oreo just six months ago, in September 2018.

The Nokia 3.1 joins the family of Nokia smartphones on Android 9 Pie, bringing AI driven innovations to your daily routines, to save you time, improve the battery life and even anticipate what you’re likely to want to do next.

Nokia 3.1 users of Android 9 Pie will enjoy features such as app actions, which predicts your next move. Adaptive battery, which adjusts and anticipates the personal needs of each user for battery optimization.

Digital Wellbeing which measures your Nokia 3.1 usage and gives you insight into your smartphone habits. The Android 9 Pie update also brings with it the new include Slices function, which identifies relevant information of favorite apps to make them easier to access.

Additionally, Adaptive Brightness automatically alters your phone light settings by learning from user interactions.

Key Features of Android 9 Pie

  • App Actions – Helps get things done faster by predicting the user’s next move and displaying the right action
  • Slices – Identifies relevant information of favorite apps to make them more easily accessible when required
  • Adaptive Battery ​– Uses deep learning to understand usage patterns and prioritize battery power on important apps
  • Adaptive Brightness ​– Automatically adapts phone brightness by learning from user interactions with different settings
  • New system navigation​ – Features a single home button that provides intelligent predictions and suggestions (user enabled)
  • Digital Wellbeing – Gives you a complete picture of your digital habits and disconnect when you want to

Careem & Uber Prohibited from Entering Airport Premises!

jinnah airport karachi

Jinnah International Airport Karachi has now prohibited Pakistan’s top ride-hailing services Uber and Careem from entering the limits or the premises of the airport’s ‘long stay parking area’.

A warning has been placed in the form of a notice board at the Jinnah Terminal entrance reading:

The vehicles of Uber & Careem are prohibited to enter in Parking area and pickups from Airport is also banned, In case of Violation strict action will be taken including impounding of vehicles.’

Careem and Uber Pakistan

Careem’s Latest Campaign Sparks A Debate on Social Media!

According to available details, these online booking services have been banned. In case if the rule is violated, there will be strict action taken against the drivers, the vehicles will be confiscated and thrown in the vehicle compound.

Previously, Allama Iqbal International Airport’s management also banned the entry of Careem and Uber vehicles in the premises along with other online cab services.

Officials have shared that this action was taken because the cab services business is expanding and the taxable income as a result is also increasing. However, they are not paying their owed taxes to the government.

As a result, the government has decided to restrict these companies at the International Airports in Lahore and Karachi.

Have something to add to the story? Share your thoughts with us in the comments below.

Stay tuned to Brandsynario for more news and updates.

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Is Chhalawa’s Poster Inspired by Sonam Kapoor’s ‘Dolly Ki Doli’?

chhalwala

The first poster of one of the most anticipated movies of the year ‘Chhalawa’ was revealed last week and it has been making waves on the internet since.

The poster features the gorgeous Mehwish Hayat donning a black top with pink embroidered lehenga paired with white sneakers.

Seems like Mehwish Hayat will be playing the role of a free-spirited girl who everyone wants to marry. As soon as it was out, it stole the limelight and put the social media on the fire.

Have a look at the poster!

But there is a twist in the story. As soon as the poster was revealed, netizens started to comment that it seems to be copied or heavily inspired by Sonam Kapoor’s movie Dolly Ki Doli.

Look at what people have to say! 

Directed by Wajahat Rauf, the cast of ‘Chhalawa’ includes Mehwish Hayat, Zara Noor Abbas, Azfar Rehman, Asad Siddiqui, Aashir Wajahat and Mehmood Aslam.

This upcoming flick is all set to be released on Eid ul Fitr and we hope that it manages to do great business at the box office.

What are your thoughts about the story? Let us know in the comments section below.

Originally published on Veryfilmi.com

Bitcoin NOT to be Legal in Pakistan: Asad Umar

Bitcoin Pakistan

There is news in the air that Pakistan might finally make Bitcoin trade legal.

However, Pakistan’s Finance Minister Asad Umar has denied the claims of the legalization and said the rumors are not true as per TechJuice.

Several countries in the world have accepted the crypto-currency while many have declared it illegal.

Asad Umar was said to have been considering giving the green signal to the government of whether or not Bitcoin trade should be allowed in a report by Business Recorder (BR).

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On the other hand, in order for the blockchain to be legalized, a minimum of 5,000 coins is required to be registered.

After the coins have been registered, they will be classified as ‘investment’ along with all net gains (which will be taxed). This will establish a national task force to monitor the flow of all crypto-transactions and will help bring this form of business as a formal tax regime.

Reportedly by BR, Asad Umar had taken in to notice about crypto-currencies being used for tax evasions. Sources have shared with Business Recorder that one of the top intelligence agencies has given the minister some recommendations for the way forward.

Irrespective of the option GoP adopts, ie, declaring crypto-currencies as legal or illegal, a robust oversight mechanism (mapping, investigation, and prosecution) will have to be put in place as soon as possible – Intelligence Agency

As of now, it has also been reported that there are approximately 5,000 individuals involved in this kind of exchange through illegal activities. They are scattered in over 100 cities and are growing in numbers by up to 400% per year.

Furthermore, the report claims that the finance minister has reportedly asked for relevant ministries and departments to sensitize the issue until desired results are archived. The following recommendations (way forwards)  have been suggested:

  •  Declare Crypto-Currency Legal
  • Registration of Crypto-currency exchanges and individuals
  • Classification of Cryptocurrencies
  • Develop a virtual currency strategy
  • Monitor all crypto-currency actions
  • FATF report and guidance

Have something to add? Share it with us in the comments below.

Stay tuned to Brandsynario for more news and updates.

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IHOP: Pakistan to Welcome American Pancake Chain

IHOP Pakistan

American breakfast house famously known for its delicious and syrupy pancakes – IHOP, is coming to Pakistan!

In a report by Bloomberg, it has been reported that the international chain is gearing up to open its first store in Pakistan, followed by at least 18 more.

The first branch is being said to be opening in Karachi and will expand throughout the country in the next 9 years.

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Out of the 19 branches, 9 will be operated by Gerry’s Group, a Pakistan based company and the rest will be sub-franchised.

CEO of Dine Brands Global Steve Joyce shared:

My commitment as CEO of Dine Brands Global was to return it to a growth company, and our international development is certainly a major component of that growth.

Key to our international strategy is identifying and entering new markets, such as Pakistan, that have a rapidly growing economy, are contiguous to existing markets to offer an economy of scale, and above all, have an appetite for IHOP’s unique guest experience of warm hospitality with world famous pancakes, breakfast and other menu items.

The opportunity to partner with principals from Gerry’s Group as franchisees was also a major factor in our decision. Under their ownership, Gerry’s Group is an experienced, established company based in Pakistan with multinational experience across a broad number of industries as well as Food and Beverage, including operating and owning 40 Costa Coffee locations in the United Kingdom.

During the occasion, Managing Director Gerry’s Group Akram Wali also shared:

We are delighted to be bringing the world famous American IHOP experience to our country and to our portfolio of successful companies.

While IHOP will be a new brand in Pakistan, there is already significant awareness of and excitement about IHOP and we look forward to the opening of our first location later this year.

IHOP was founded in 1958, and since then has emerged as an international brand with branches all across the world including India, Thailand, Puerto Rico, and more.

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We cannot wait to get munching!

Stay tuned to Brandsynario for more news and updates.

Daraz Launches Cars this Pakistan Day Sale with Big Discounts Starting March 18

Daraz

The Pakistan Day Sale has become a household name in the Pakistani e-commerce calendar.

With each successive edition, Daraz continues to improve the online shopping experience and this year and has announced new features on the mobile Daraz App along with deep discounts on the entire assortment.

This year, Daraz will be hosting the Pakistan Day Sale 2019 from March 18. Buyers will be treated to a week of discounts and flash sales, complemented by additional vouchers through features like Shake Shake and engaging games on the Daraz App.

As the leading e-commerce platform in the region, Daraz hosts an assortment of over 3.5 million products and is supported by its growing seller base of over 15,000.

Daraz has also partnered with The Citizens Foundation to run a campaign titled ‘Taleem Chahay Pakistan’. As part of the campaign, 50% of all proceeds from special select top deals will be donated to The Citizens Foundation to further their efforts of providing education.

Daraz

Managing Director Daraz Pakistan, Ehsan Saya, enthuses: “The Pakistan Day Sale is a point of pride for us here at Daraz and very close to our hearts. Each year, we try to celebrate Pakistan in bigger and grander ways and this year is no exception. We now have amazing features like Shake Shake and Daraz Wallet, and over 3.5 million products from thousands of sellers and brands across Pakistan. As a Pakistani company, we are so excited to have thousands of Pakistani sellers selling to millions of Pakistani customers this Pakistan Day!

Who is offering discounts on Pakistan Day?
Daraz Pakistan Day Sale is bringing together all the best brands in the country. Mi, L’Oreal, Pel, Infinix, Prince and Nestle, along with the likes of P&G, One Plus, Unilever, Levi’s, Unifoam and Phillips, are set to headline this year’s edition of the Pakistan Day Sale. Every single category; phones, fashion, health and beauty, home and living, grocers, appliances, computing and gaming, automotive, TVs and many more; will see massive discounts on a varied assortment of products.

True to their campaign tagline ‘Jo Chahay Pakistan’, Daraz has announced its a range of cars for the first time on its platform. Prince has partnered with Daraz to start selling the Prince DFSK 1000 CC, on easy installments where customers can choose from plans of 3, 6 and 12 months with zero markups on SilkBank cards.

Mikaal Zulfiqar Opens About Being Tricked in India

Mikaal Zulfiqar

India and Pakistan are not on good terms and have been throwing barbs at each other after the Pulwama Attack.

After the incident, the Indian Government decided to impose strict censorship on Pakistani content in India and even banned our artists in Bollywood.

As soon as the news surfaced on media, a number of celebrities on both sides of the border also reacted and many believed that politics and art should be allowed to remain separate.

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Recently, the Sherdil actor Mikaal Zulfiqar also expressed his views on the current tension between India and Pakistan and opened up about his experience in Bollywood.

While exclusively talking to Very Filmi, Mikaal Zulfiqar, who has worked in 3 Bollywood films, said that India has always been misusing Pakistani artists and has been putting them into controversies.

When I signed “Baby”, i specifically asked them whether there was anything against islam or pakistan, and they said there isn’t when in fact the whole film was against them both. as i wasn’t in the first half of the film, i had no idea about the script and only learned about the anti-pakistan thing when the film released.

After that, I decided to work only in Pakistan rather than in Bollywood as we do not have any respect there.

He further added: 

They always put Pakistani artists on trouble. We all remember how Veena Malik was put into a controversy when her cover photo was released with the ISI tattoo on her arm.

The actor further said that he is a proud Pakistani and loves working in his country where he earns respect from his fans.

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On the professional front, Mikaal Zulfiqar is all geared up for his upcoming movie titled Sherdil featuring Armeena Rana Khan, Hassan Niazi, and Sabeeka Imam. The film is slated for release on March 22 and we are sure that it will work its magic on the box office.

What are your thoughts about the story? Let us know in the comments section below.

Originally published on Veryfilmi.com

BSEK Goes Digital, Launches Online Portal for Students

BSEK

Board of Secondary Education Karachi (BSEK) has gone digital and has launched a new online facility for students.

The portal will enable students to get admit cards and other examination-centric documents online.

According to BSEK Chairman, Prof. Dr. Saeeduddin, the educational institute can electronically avail admit cards and print them through this portal for the ninth and tenth annual exams-2019.

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Furthermore, a variety of changes have been introduced by BSEK to ensure a smooth examination process for the students:

  • The results of ninth and tenth exams-2019 would be announced before June 30, 2019
  • Teachers have been re-shuffled by induction of senior subject specialists teachers to ensure transparency in assessment.
  • The number of exam centers in the city had been reduced to 367 from 390 centers; 198 centers are for boys and 169 for girls
  • The portion of MCQs (objective questions) would be increased year-on-year
  • The answer sheets had been increased to 24 pages

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Stay tuned to Brandsynario for more updates.