PUBG Mobile Launches Version 2.0 Update With Evangelion’s Iconic Angel And Eva-01 Landing In The Official Livik Map & Much More

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May 17, 2022

KARACHI, 17 May 2022 – Standard Chartered Bank Pakistan Ltd. (SCBPL) in collaboration with Sindh Radiant Organization (SRO) plants 40,000 trees at the Clifton Urban Forest. The tree plantation was conducted with the support of volunteers from the Bank. This initiative is in line with the Banks efforts towards reducing carbon footprint and conservation of wildlife and biodiversity. The chief guest at the occasion was Mr. Ismail Rahoo, Minister Environment, Climate Change and Coastal Development.

Commenting on the occasion Mr. Rehan Shaikh, Chief Executive Officer, Standard Chartered Pakistan said, “It is a privilege for the Bank to play our part in conserving the natural ecosystem of Karachi and contribute to positive climate action. Addressing climate change is essential for the future of our planet, for social development, and for long-term economic prosperity. It also gives me contentment to see Pakistan’s progress on climate action is being driven by the Government and its ambitious plans to change practices and cut emissions.”
He further added, “As a bank our Purpose is to drive commerce and prosperity through our unique diversity, and our heritage and values are expressed in our brand promise, Here for good. We have built a strong foundation in Pakistan, serving the people and businesses that drive growth and we are taking a stand on key issues including climate change, lifting economic participation and globalisation.”

This initiative is aligned to the Group targets to reach net zero carbon emissions from financed activity by 2050 and the plan is well set out to cut financed emissions, mobilise capital and accelerate climate solutions. Green and transition finance, helping clients on a path to net zero while maximising the benefits for people and communities is what SCBPL strives to do in Pakistan.

Sindh Radiant Organization (SRO), is an NGO which has developed an urban forest in collaboration with the Government of Sindh which is known as “Clifton Urban Forest” at Marine Promenade area of Karachi and SCBPL is privileged to be associated with it. Mr Masood Lohar, the founder of the forest thanked SCBL for the support.

Sana Safinaz Latest Campaign Is All About Inclusion & Freedom Of Choice

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May 17, 2022

sana safinaz abaya — Image Source: Instagram

Sana Safinaz has come up with a stellar campaign to market their upcoming ‘Mahay’ collection. The new collection is going to be another edition in their annual lawn collections and this time, they’re bringing it to you differently. Instead of showing the lawn material like every other brand, they showed burkas made out of their material. Intrigued yet?

More About The Collection

The collection features several women standing with a burka. However, the burka is made out of Sana Safinaz fabric from their upcoming ‘Mahay’ collection. The idea is that you take the fabric and give it a spin whichever way you’d like to. It’s your fabric and you, let your imagination go wild.

View this post on Instagram

A post shared by Sana Safinaz (@sanasafinazofficial)

This concept was received with mixed reactions. While some are applauding the brand for its innovative thinking, others are offended by it. Have a look at the debate going on online:

Mixed Reactions

Those in favor suggest that through this campaign, women who choose to wear abaya are also being included. They don’t see themselves envisioned or included in conventional lawn campaigns and this time, they feel seen. Others are also applauding the campaign because it shows the same fabric in a different silhouette: the abaya. It is not done commonly at all!

However, people have certain reservations too. They believe the abaya get up is a sacred outfit and to use it as props is to insult it. People are consistently thinking that is a joke and Sana Safinaz is being insensitive about it. It doesn’t make sense to show different work uniforms under the abayas either.

@SanaSafinaz What sickening thing to do in an already misoginistic society with one of the worst gender parity rates.
Shameful! pic.twitter.com/q9tPThCfDz

— GhazalAryan (@GhazalAryan) May 15, 2022

@SanaSafinaz Abaya is a very sacred and respectful thing for women who choose to do it, and this Very Disrespectful to use it as “prop” for your brand shoots

— rabiya (@rabiyaisamess) May 15, 2022

The Review Of The Campaign

The campaign essentially shows women with abayas with their work uniforms underneath. Perhaps it is trying to show that if you must wear an abaya on top, let it be of a different fabric that Mahay can provide. It also is trying to bring into light how women with abaya can also go out and earn!

View this post on Instagram

A post shared by Sana Safinaz (@sanasafinazofficial)

The campaign does deserve some appreciation for at least trying to bring abayas into the mainstream. They are so common, accepted, and encouraged in our culture but why is it that fashion campaigns do not include them in their styling? Sana Safinaz has challenged that and now they’re making waves.

Stay tuned to Brandsynario for the latest news and updates.

Anoushey Ashraf Voices Her Opinion Against The Hypocrisy Of Pakistani Men

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May 17, 2022

anoushey ashraf pakistani men — Image Source: The Current

Anoushey Ashraf strongly voiced her opinion on Instagram after she saw an article detailing what all Pakistani men are up to in Turkey. The actress shared her two cents on #NotAllMen and how Pakistani men especially can make all sorts of women feel unsafe around them. Keep reading to find out what happened!

What Happened?

The story is that Pakistani men have been caught filming and harassing girls in Turkey. They were caught after they started posting videos of such films on Tiktok where even their location can be discerned. As people found out about what was happening, it led to an outrage in Turkey. #PakistaniGetOut and #PakistaniPerverts started trending on Twitter.

What Did Anoushey Ashraf Say?

Ashraf also saw another article talking about the issue and she added her opinion to it. Sharing the article to her story she questioned Pakistani men’s concern over other women’s clothing. She took a humorous route and said, Pakistani men should be given certification or diploma that says they have experience with women but do not control their choices or clothes. This should be done before giving visas to any country!

Then the actress got into the debate of #notallmen. This makes us wonder whether there really are people who simply can refrain from behaving like this.

The Right Punishment

They should be tracked and deported. That will be punishment enough for them and they will also not be able to go to any other country to try and stay. With this, Pakistanis themselves get a bad reputation and outlook. How can we progress as a nation when our men are hell-bent on going to even other countries and taking their lewd behavior there?

Pakistani men caught stalking Turkish women and taking their illegal photographs. Pakistanis take their extremist attitude abroad & then cause problems for countries who let them in. Sorry, the world is not like Pakistan. I don’t want Pakistanis in Turkey.#pakistaniperverts

— Piovera (@PioveraEksi) May 9, 2022

The recent trends should be an eye-opening shock for everyone, especially authorities. We should all collectively condemn such men for making women feel unsafe in their homes. If they have the audacity to do this to women there, imagine what they can do in their own homelands where they know they can most likely get away with it?

Stay tuned to Brandsynario for the latest news and updates.

Apple iOS 15.5: All The Cool Upgrades You Need To Know About

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May 17, 2022

If you have a device running iOS 14, you are in luck. Impressively, Apple has made sure that every iOS 14-capable iPhone runs on iOS 15.5 as well. It’s quite an achievement, pulling back in every device released over the past six years. This is every iPhone from the iPhone 6s and includes all three generations of the iPhone SE.

For iPad, you can use iPadOS 15.4 if you have an iPad Pro, iPad Air 2 to iPad Air, iPad mini 4 or newer, and fifth generation iPad. This includes the iPad Air fifth generation which is on sale starting Friday.

Apple Cash

There are smaller upgrades to this coming in iOS 15.5. It seems, with Request and Send buttons being spotted in the beta of Apple Cash in the Wallet app. With these buttons, Apple Cash users can receive and send money from their Cash card.

Apple Podcasts

With the launch of iOS 15.5, iPadOS 15.5 and macOS 12.4, Apple is launching new tools to solve the problem of more easily removing a show’s accumulated downloads, potentially freeing up gigs of storage on users’ devices as a result.

From the Settings app on iPhone and iPad, users will be able to navigate to Podcasts, then tap on “Automatically Downloaded” to choose how many episodes of shows are downloaded and saved to the device. The menu will allow listeners to choose to download a certain number of recent episodes, like the latest three, five or 10 or users can choose to download all episodes published recently, like in the last seven, 14 or 30 days.

They can also select “All New Episodes” or none by choosing the “Off” option. The latter makes Apple Podcasts function as a streaming-only app, which works for most people who live in areas with reliable cellular connectivity or access to Wi-Fi.

Apple Classic

Apple bought the brilliant Primephonic classical music app in August 2021. It has been talking about the importance of classical music a lot recently. So, the fact that the beta software for iOS 15.5 has mentioned something called Apple Classical is no surprise.

After analysis of some beta code, it was assumed that the long-awaited Apple Classic, a dedicated app or part of Apple Music, would appear with iOS 15.5. The exact nature of what it will mean has yet to be revealed. Will it be an entirely separate app or part of Apple Music? No one is sure.

Security Tools

The Communications Security setting for Messages gives parents the ability to enable warnings for children when they receive or attempt to send nudity photos. Safety warnings in messages are useful resources for kids when they receive nudity photos.

Stay tuned to Brandsynario for the latest news and updates.

Sprite Unveils Its First-Ever Global Campaign ‘Heat Happens’

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May 17, 2022

Hnet.com-image (1) — Image Source: dossiernet.com

If you’re having difficulty staying cool this summer, look no further as Sprite is ready to help you cool down with its latest campaign, ‘Heat Happens’.

‘Heat Happens’ Global Campaign

Coca-Cola unveils its first consistent, global ad platform for its $20bn Sprite brand. ‘Heat Happens’ will roll out across 200 markets, along with a new Sprite logo and visual identity. The historical campaign was first created from scratch by WPP’s Open X team.

No matter where you are, you’ll soon hear that a cold Sprite is an antidote for when ‘Heat Happens.’ Sprite’s new campaign, which debuts in the US and India this month, says the world is more heated than ever – in both the physical and mental sense. The best way to stay cool is to crack open a Sprite, per the new campaign. The campaign targets all 200 markets and regions where the soft drink is available.

The Launch Ad

The brand has released multiple clips to promote the campaign. Nonetheless, the simplest yet annoying scenarios are kept in mind, which makes us lose our cool.

The campaign invites fans to enjoy a moment of refreshment with Sprite after finding themselves in potentially unavoidable or irritating situations.

Gen-Z On The Target

Coca-Cola is looking to build on Sprite’s strong momentum by targeting gen Z with playful and relatable ads. TV ads feature “moments of heat,” where Sprite helps the protagonist stay cool.

In one spot, a sister refrains from smashing her brother’s banjo. In another, a concertgoer makes a wise decision not to cut in line. One outdoor ad reads: “Wi-fi out. Wi-me and Wi-now?”

Another: “When he said 5 minutes 45 minutes ago.”

“Many things create ‘heat’ around us. It’s inevitable,” said Shrenik Dasani, Global Brand Director, Sprite. ‘Heat Happens’ shows that cooler heads always prevail. Whether it’s mental heat in the shape of unwanted interruptions, or the physical heat of a sweaty commute, our hectic daily schedules leave us constantly searching for ways to keep our cool. We believe that adding a human layer of understanding and dash of comedic value, as well as a sip of ice-cold Sprite, can help diffuse potentially triggering situations.”

“In a world more heated than ever before, we feel the time has come to launch the first unified platform and visual identity on Sprite, to provide a consistent consumer experience around the world, introduce a new younger audience to the brand, engaging them in moments of physical or mental heat throughout their day, and offer them exciting experiences by tapping into passion points like music,” Dasani added.

“Heat Happens” will roll out in 2022 across North America, Greater China, India, Africa, Europe, A-South Pacific, Korea, the Middle East and Latin America.

Stay tuned to Brandsynario for the latest news and updates.

Dipitt Gives Big Brands A Run For Their Money With Its Internationally Approved Peri-Peri Range

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May 17, 2022

The African Bird’s Eye Chili, or as we’ve come to know it, Peri-Peri is also known as Pil-Pil, or Pili-Pili, and is Africa’s most famous flavor – these chilies are used as a spice, condiment, or marinade. Initially, it was believed that Peri-Peri originated in Portugal, the chili itself is however found in Africa.

Peri-Peri brings together the best of all Southern African flavors and the taste is described as a lively and tangy marinade with a tinge of zest and no limit on the heat. Most often Peri-Peri marinades are made with garlic and lemon additions. Some of these chilies are reported to even go as high as 175,000 Scoville on the heat meter.

Recently Dipitt, by ITT Foods Pvt. Ltd. has introduced its very own range of Peri-Peri sauces, made with authentic ingredients, which are in-line with international taste standards and are cheaper than the import options so that everyone can join in the fun. Dipitt offers three different heat levels for its Peri-Peri range; mild, medium, and hot! And what we like best is the affordability factor – each bottle is priced at PKR 399.

The Peri-Peri flavor has been such a hit worldwide that Nandos even has its own range of sauces that can be found in grocery stores. The only challenge is that while these delicious sauces are available for purchase, they are expensive. Since the African Bird Eye Chili is a premium product, all sauces made using it cost quite a lot, especially when manufacturing and transportation costs are included; coupled with the current rate of inflation.

Moreover, since these sauces are manufactured abroad and then distributed all over the world, they aren’t always that fresh. The good news; however, is that one of Pakistan’s own local brands; Dipitt, has found a solution for both, the freshness and the price when it comes to buying Peri-Peri sauces.

Thanks to the quality of its sauces, Dipitt has been quite a success in its home field, Pakistan, and has achieved a global presence in a very short amount of time. Inspired by flavors from all around the world, their product line which initially began with tomato ketchup and chili-garlic has now grown to more than 40 different flavors of sauces from around the world. Their product range includes flavors such as Honey Mustard, Thousand Island, Smokey BBQ, Pizza and Pasta sauces, Tobasco, Habanero, Oyster, and even Chipotle.

Although a relevantly new competitor, Dipitt took Pakistan’s market by storm and was first introduced as a B2B product. Once the reviews began to pour in Dipitt launched its products in retail in 2018. Although it began its humble journey in Karachi, it has slowly expanded all over the major cities in the nation and is also available in over 22 other countries such as Japan, Canada, Nigeria, Poland, Australia, and many others.

The fact that Dipitt has gained such an immense global presence in such a short time is an indicator of the quality of its products. In just a few years it has partnered with big brands such as Carrefour; an international grocery store chain that began in the 1960s, as well as big food chains such as KFC, Subway, Mcdonald’s, and Domino’s.

Apart from its international partners, Dipitt is certified by well-known institutions such as the FDA, the QMS and has also completed the ISO FSSC 22000, which is related to food and safety management.

Although a relatively new brand Dipitt wasted no time in making a name for itself, thanks to its high-quality products at affordable prices. It has also been giving big brands, which have been in the market for longer a tough run for their money as demand shifts towards Dipitt’s product range.

As local brands like Dipitt take up such initiatives we can hope to reduce the number of imports and support local companies by buying all our favorite products locally.

6 Places To Find The Cheesiest Naans In Karachi

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May 17, 2022

Naans have always been a Pakistani food staple. However, our favourite traditional bread got a much-needed upgrade in the past few years when brands came out with their twists on the traditional naan. Today, we can find a variety of places that offer many delicious naan flavours on their menu. From Nutella naan to pizza naan and naans stuffed with different types of meat, indulging in one is an exciting experience.

So, if you haven’t tried a stuffed naan before, here is your cue to hop on to one of these places which offer some of the best naans in the city.

1. Naan Stop in North Nazimabad, Bahadurabad & Johar

Naan stop offers a variety of naan with different toppings. Their take on the quesadilla naans and pizza naans is something new. They offer stuffed naans with a lot of cheese, chicken, sausages, catered to different taste buds. However, the star of their menu is Naanza Nocholato which is naan filled with lots of Nutella.

2. Cloud Naan in Defence, Sharfabad & Johar

One of the oldest naan places in Karachi, Cloud Naan stays true to its name. Light, airy, and fluffy naans with the perfect amount of filling will take you to Cloud-9. The cheesy, stringy naans take the naan experience to another level when topped with the right sauces.

3. Naan Sahab in Defence

If you haven’t tried a stuffed naan before, then head to Naan Sahab for the best naan experience you will ever have. However, for all you diet-conscious people out there, do not worry because they have got you covered. Naan Sahab offers whole wheat naans so you can indulge in guilt-free eating.

4. The Naan Bistro in F.B Area

Fans of the pizza naan must unite at the Naan Bistro, for they offer the best pizza naans in the city. Their menu provides around nine pizza naans which would be a dream come true for all the foodies. The pizza naan comes in two different sizes along with economical prices, which will keep you hooked on them for a long time.

5. Naan House in North Karachi

They offer Brick-oven Naan Pizza at super reasonable and pocket-friendly prices. The delicious blend of herbs and spices makes it a must-visit place for all naan lovers.

6. Coal-Fire Naan in Gulshan

Their menu offers a sandwich naan which is something new on the market. However, their qeema naan is the one having people raving about the place.

Stay tuned to Brandsynario for the latest news and updates.

Pakistani Dramas That Have Left Us Scratching Our Heads

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May 17, 2022

Pakistani dramas may have evolved, but let’s be serious, we still miss our classics like Dhoop Kinaray, Ankahee, Alpha Bravo Charlie, and several more. Pakistani dramas always tend to entertain the masses, but somehow in the midst of that, the writers today lose the point that they were trying to make.

Here’s what we noticed:

1. Ruswai

Ruswai, which is a popular drama serial that deals with the severe issue of rape. The show started well, and the main protagonist Sameera was introduced as a strong and intelligent young woman.

As the plot progressed, the writer completely lost track, and the entire story focused mainly on Sameera blaming her doting father for her kidnapping and rape. We believe that the character should’ve solely been focused on fighting for her rights, but she was more concerned about her evil ex-husband, her father, and how her life is a living hell.

We understand that the plot should have all the things mentioned above, but that should’ve been 30% of the plot, and Sameera’s struggles should have been the other 70%. The show was wrapped up between too many characters and their problems.

2. Yeh Dil Mera

Yeh Dil Mera is a thriller/mystery drama which is keeping the audience hooked and engaged. Yeh Dil Mera is a tale of revenge.

Mir Farooq (Adnan Siddiqui), who killed the parents of Amanullah (Ahad Raza Mir) when Amanullah was only 11 years old which lead Amanullah to fly to the UK to his step-uncle, who was highly abusive towards Amanullah. After years, we see how Amanullah has returned to avenge his parents and marries Mir Farooq’s daughter.

The most illogical situations of this drama serial also center around these two characters. Even though there have been plenty of editing glitches in the play but the glaring flaws are more evident than anything else.

The most unconvincing scenario was Amaan surviving the killings without the knowledge of Mir Farooq. The writer explained this and informed her fans that the director was responsible for this glitch.

Also, we refuse to comprehend how a criminally minded person like Mir Farooq who doesn’t even trust his wife and lives by the rule that no one should be trusted, did not even bother doing a background check on the man with whom his daughter who was already mentally disturbed was going to spend the rest of her life. Well, glitches.

3. Jhooti

This one takes the cake. The character of Nimra (Iqra Aziz) has Nasir (Ahmed Ali Butt) wrapped around her fingers and was continually making unreasonable demands from the family right from the first episode and no bat an eye on such abnormal behavior (any 12 years old could identify that she’s a gold digger)

After that, one after the other, the viewers have been watching Nirma wreaking havoc on her in-laws and trying to sabotage her marriage and putting forward the most unreasonable demands, yet her husband takes being joru ka ghulam to a whole new level. We’re sure to see some more illogical scenarios in this show.

Stay tuned to Brandsynario for the latest news and updates.

3 Alternative Browsers You Can Use For Better Privacy

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Muhammad Moiz Khan

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May 17, 2022

3 Alternative Browsers You Can Use For Better Privacy — Image Source: Business Insider

The 21st century is all about data and privacy. With most of us spending a huge amount of time online, it is important that our activities online are safe and our privacy is not compromised. A few years back, experts referred to data as the most valuable thing on the planet, which surpassed oil’s value. This shows how important it is to value our privacy.

Browsers That Will Help You Protect Your Privacy:

The browser you are using to surf over the internet or use to log into your social media or bank accounts holds a lot of importance. You must know the data collected and are vigilant of shady activities that might take place without your knowledge. Many browsers claim to protect your data; however, a significant number of them are bogus. Therefore we have compiled a list of alternative browsers to help you have a safe online experience.

1. Brave Browser:

Brave Browser claimed to have zero access to your data and was made to address the users’ privacy concerns. The developers claim that all the data is stored on the device, and none of it is being used by the company and remains on your device. The company strives not to encourage advertising that requires the developers to keep track of its user’s activitie, makings it a good alternative to other browsers.

2. Mozilla Firefox:

Mozilla Firefox is one of the most famous internet browsers in the world. The company focuses on providing privacy to its users and has many plug-ins that allow you to block ads, add VPNs, and hide your activity online. The browser is easy to navigate and is even available on smartphones along with desktops.

3. Duck Duck Go Browser:

Even though this browser is not available on desktop, its mobile and tablet version is really good to protect your data online. The developers claim that none of your browsing histories leaves your phone, and the advertisements are automatically prevented from being shown. Even though it has a funny, unconventional name than its peers, the browser is one of the best options for smartphone and tablet users to surf through the internet while maintaining their privacy.

What do you think about our list of alternative browsers? Do you know a better browser we may have missed out on? Let us know under the comments below.

Follow Brandsynario for more news & updates.

5 Places To Find The Most Delicious Faloodas In Karachi

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May 17, 2022

Who doesn’t love themselves a brain freezing delicious glass of kulfi falooda? With summers coming up, it is a perfect treat for those late-night dessert cravings when indulging in something cold gives you the perfect kick. Whether you like it classic or extravagant – with extra toppings, a good glass of falooda can do wonders to beat the heat.

Now that we are all pumped up, let’s take a look at some places where you can enjoy the delicious falooda in Karachi.

1. Baloch Ice Cream

Are you even a Karachiite if you haven’t enjoyed the falooda from Baloch? They offer various options with the perfect amount of toppings to choose from. Whether you like it simple or want to go all the way with jelly, you can get the delicious glass oozing with sweetness in a budget-friendly atmosphere. It is located in defence phase 1.

2. Royal Ice & Spice

Located at the hub of food spots – Sindhi Muslim, Royal’s name is enough for you to get something craving from them. However, one thing that you must try if you haven’t already is their kulfi falooda. A huge glass serving is enough to fulfil all your cravings and leave your stomach satisfied.

3. Rajjo Ice-Cream And Special Falooda

Rajjo ice cream and kulfi falooda is one of the top-rated eatery located at Bahadurabad. It is the best place to go with the entire clan as its variety is pleasing, and it is really affordable as well. Next time you’re in Bahadurabad, do give it a try.

4. Rehmat-e-Shireen

Rehmat-e-Shireen at Tariq road serves one of the best good old kulfi falooda. The big kulfi chunks and a generous serving of vermicelli hit the spot right on the palate. If you like an OG falooda, then Rehmat -e- Shireen is your best bet.

5. Peshawari Ice-Cream

Where do we even begin? Maybe with the mouth-watering signature flavours or the insane falooda, Peshawari ice cream has made a name. Big serving, pocket-friendly prices and fantastic taste, they sure have it all when it comes to a good serving of falooda. You can find them in phase 4, phase 6, phase 2 ext.

Stay tuned to Brandsynario for the latest news and updates.

8 Correct And Interesting Ways To Use Olive Oil In Your Food

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May 17, 2022

olive oil ways to use food — Image Source: Medical News Today

Olive oil is something that we all have in our homes. However, how many times have you made a dish using it? Olive oil has several health benefits which is why it should be incorporated into our diets too. So far, we only use it for skincare or haircare and now it’s time to bring it to your dietcare.

1. Ice Cream

Try it before you knock it! People use olive oil and drizzle it on top of ice cream. Apparently, any vanilla ice cream is great with some olive oil and sea salt. Don’t take out word for it!

2. Fruit Salads

One of the best ways is to chop plums, peaches, cherries, and then take chunks of dark chocolate and mix them together. You have a luxurious fruit salad and now drizzle olive oil on top and then add sea salt. You could also replace the chocolate with burrata to make it more savoury!

3. Yoghurt

This is also a super snack to try out soon: take plain Greek yoghurt and drizzle some olive oil, salt, pepper, and sriracha. Pair this with pita chips and you have something to munch on!

4. Cheese

People love using olive oil on cheese! If you have made a cheese plate, drizzle olive oil and add freshly grated pepper on top. This will give the best kick to your tastebuds.

5. Sides and Appetizers

Olive oil also works great for sides and appetizers. Mix together boiled beans, garlic, and olive oil in a food processor. Add fresh herbs of your choice and some salt. Next, you can also toast your bread or baguette and enjoy the dip with it.

6. Vinaigrette for Salads

Olive oil works best for vinaigrette! Vinegar and olive oil-based vinaigrette is a light, kicking, heart-healthy salad dressing. It works great on greens, vegetables and even fruits.

7. Soup

Olive oil also works great on soups! Add a tablespoon of heavy cream to the soup right before serving and then also add good extra virgin olive oil instead. It adds a very luxurious and rich flavour to it.

8. Make cupcakes

Did you think that olive oil wouldn’t work with desserts? But it does! Olive oil works wonderfully with chocolate and fruit-based cupcakes. Moreover, using it makes the batter so much easier: no mixing, no melting!

Stay tuned to Brandsynario for the latest news and updates.

5 Ways To Make Customers Trust Your Brand & Why It’s Important

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Mehak Zehra

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May 17, 2022

Image Source: Entrepreneur

If we were to simplify what doing business means, it would boil down to making profits. But that simplistic definition involves many backstories. They include quality products, customer satisfaction, brand name, the right marketing, to name a few. But for the business to maintain its position in the market, the most crucial feature becomes making customers trust the company.

So, every business person should ponder over the idea of how to instill trust with customers that they choose to stay loyal. This is important because most customers do not just want to be your source of income; they want to relate to the brand. Here are some basic ways to make customers trust your brand.

make customers trust — Image Source: searchdistribuors.wordpress.com

1. Be Accessible to your Customers

You can specify a time to be available to your customers. It is not a necessity to be open to them 24/7. However, you should be available during your office time or whenever your website or social media pages have promised the customers. Not being accessible or present in the conversation makes customers feel unimportant, and the relationship breaks.

2. Create Social Proof

For B2C consumers, customer reviews work the best. It not only tells the potential consumer about the quality of the product, but it also signifies how reliable you are. Once they see your transaction history, they will also place trust in you and buy from you.
For B2B consumers creating social proof is a little different. Instead of customer reviews, have client references. There is no use being shy about it. Tell people who you worked with. It provides your business credibility in the business world.

Networking — Image Source: www.lebow.drexel.edu/

3. BE HONEST and Trustworthy

Most businesses are not honest about their weaknesses. They believe it might hurt their profits. But customers respect being treated as equals. The customers are intelligent. They know that they should expect some weaknesses from the product or service. If you tell them upfront about that weakness, they will appreciate and be prepared to expect that product. However, if they receive a product with different expectations than what they get, the disappointment will be more significant.

4. Remarkable Customer Service

It is much better to have dedicated staff just for customer service. And the customer service department should have partial control over the interaction. If they are supposed to interact with concrete rules and other departments shadow every aspect of the communication, then the customers will feel inferior.

They will feel that they are not crucial for the business. However, if the customer service has the space to deal with the customers their way, the customer will feel honored. They will think that the business went above and beyond for them. And hence, they will be more likely to refer them to their connections.

5. Reliable Product

None of the above will matter anyway if the product is not reliable. By now, almost every product has competitors. Therefore you have to ensure that the product you are providing is authentic. By fulfilling the above steps, the customers MAY give you a second chance to prove your capabilities. But if the product is still not of the quality, they won’t take a second to opt for the competitor.

reliability — Image Source: www.ansys.com/

Trust your customers and make them trust you. That is all there is to learn the secrets of the business. Were you to master this, nothing is stopping you from a more significant customer base and, consequently, higher profits.

Stay tuned to Brandsynario for more news and updates!

Shell Pakistan Inaugurates A Trainees Hostel At The National Highways & Motorway Police (NH&MP) Training College

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May 16, 2022

Karachi, Pakistan, May 16, 2022 − The Commandant Police Training College DIG Mahboob Aslam and the Chief Executive & Managing Director of Shell Pakistan Limited, Waqar Siddiqui, inaugurated a trainees hostel at National Highways and Motorway Police (NHMP) Training College Sheikhupura with the capacity of 100 drivers. Shell Pakistan constructs the hostel under the supervision of Commandant Training College, DIG Mahboob Aslam.

The Commandant Police Training College DIG Mahboob Aslam, Deputy Commandant Taimoor Khan, CPO Training Nasim Shah, Shell Pakistan officials and NHMP officers were present at the ceremony. Over the past 12 years, the training facility has trained more than 2000 Shell Pakistan drivers in 212 batches. The institute offers Defensive Driving Course that Shell accredits. The NH&MP training college has a trainee’s hostel that accommodates drivers for the duration of the training program.

While speaking with participants, DIG Mahboob Aslam said there was a pressing need for additional accommodation for trainees’ drivers. This hostel will allow more trainees to benefit from the state-of-the-art training at NHMP training college. DIG Mahboob Aslam said the generous contribution of Shell Pakistan marks a step forward for institutional commitment to road safety in Pakistan. We are grateful for this continuous support of NHMP by Shell Pakistan.

At the ceremony, the Chief Executive & Managing Director of Shell Pakistan Limited, Waqar Siddiqui, stated, “We are honoured and proud to play a part in this integral project with NHMP that positively impacts safety on roads in our country. Transportation of hydrocarbons by road forms the backbone of the oil industry in Pakistan. Shell Pakistan continues to work with local authorities to improve industry standards for transportation safety. National Highways and Motorway Police is a strategic partner of Shell Pakistan Limited in the overall driver training framework.”

He also appreciated the efforts of Commandant Training College DIG Mehboob Aslam for the support, coordination, and facilitation in a befitting manner in the completion of the project. The Commandant Police Training College DIG Mahboob Aslam said the building is designed on sustainability, green building technology, and hazard risk reduction. He also pays gratitude to Shell Pakistan for these generous gestures.

HUAWEI Launches The Trendy Flagship & Camera King – HUAWEI Nova 9 in Pakistan

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May 16, 2022

Pakistan — May 16^th, 2022 – Huawei Consumer Business Group announced today the availability of the new HUAWEI Nova 9, the Trendy Flagship & Camera King to consumers in Pakistan. Defined by innovative features and fashion-forward design elements, Huawei’s latest nova device will spark new inspirations thanks to its powerful camera system and all-new videography features, which create new possibilities for users as they record moments in their lives.

The HUAWEI nova 9 will be available in Pakistan at a price of PKR 107,999/- in the all-new Colour No. 9 starting from May 16^th.

HUAWEI nova 9 debuts with a new colourway – Colour No. 9. It boasts a range of flagship-grade camera technology including a 50MP Ultra Vision Camera system, along with the RYYB colour filter array (CFA) and XD Fusion Engine. The camera enables users to capture impressive images and videos, even in low-light situations. The responsive 120Hz Original-Colour Curved Display, powerful processor, excellent battery life and support for blazing-fast charging speeds with 66W HUAWEI SuperCharge^[1] ensure a fluid experience for avid mobile gamers.

A Breath-taking New Design

The HUAWEI nova 9 is an elegant smartphone. It introduces a new Colour No. 9 colourway, which is created with an all-new Starry Flash AG Glass process that adds a unique texture to the chassis and highlights the iconic camera module, giving it greater visual emphasis. Under a spotlight, the whole device shines and sparkles. It also has a stunning 6.57-inch 120Hz Original-Colour Curved Display with a tapered surface that flows like a waterfall, minimising the left and right bezels for more immersive viewing. It can display 1.07 billion colours, features a refresh rate of up to 120Hz[2] and 300Hz touch sampling rate for improved responsiveness.

The design of the HUAWEI nova 9 itself also stands to impress, measuring only 7.77mm thick with a weight of 175g[3]. It also features a Nebula-inspired Star Orbit Ring that was first debuted with the HUAWEI nova 8. It comes with a “nova” ring emblem that highlights the Star Orbit Ring, which makes it even more recognisable and eye-catching. Combined, these design features represent not only a continuation of a legacy, but also the rebirth of it.

Capture Your Story with 50MP Ultra Vision Camera

The rear camera system features a 50MP ultra vision camera, an 8MP ultra wide angle camera, a macro camera[4] and a depth camera. It includes a large 1/1.56-inch sensor and a RYYB CFA with high light sensitivity, collecting 40 percent more light compared to a standard RGGB sensor.[5] This allows users to capture exquisite photos and videos even in low light conditions, ensuring that the bright parts of the image are not overexposed while the dark areas are clear and packed with detail.

Once the camera hardware captures an image, the XD Fusion Engine gets to work, using sophisticated computational photography techniques to greatly enhance image detail and quality.

Vlog Innovation:

HUAWEI nova 9 features a 32MP High-Res front camera that supports 4K video capture and AIS (AI Image Stabilisation) Video Stabilisation, allowing users to capture high definition footage of themselves as they talk to the camera or when they vlog.

Thanks to Continuous Front/Rear Recording, users can also switch between the front and rear cameras, allowing them to fluidly capture their story within a single video file. Dual-View Video recording allows users to showcase their live reaction to events, simultaneously using the front and rear cameras with no editing required or, for when you want to show the big picture and the detail, you can simultaneously capture a close up shot and wide angle shot at the same time.

With the Petal Clip app, users can easily choose from a variety of video templates and themes before posting their vlogs or other videos to social media in no time. Moreover, complicated editing processes have been streamlined thanks to Video Search and One-Click Video Creation.

Power at Your Fingertips

The device supports new Touch Turbo technology, taking mobile gaming to a new level as it allows for more accurate and responsive controls.

Whether for gaming or simply browsing the Internet, the HUAWEI nova 9 delivers excellent battery life with the high capacity 4300mAh battery[6]. In addition, down time is kept to a minimum, with the new nova smartphone supporting 66W HUAWEI SuperCharge for high speed charging.

AppGallery: Trusted, innovative and secure

Running on EMUI 12, the HUAWEI nova 9 offers a smart and seamless experience to users. The trusted, innovative and secure AppGallery is available on the HUAWEI nova 9, where users can download a wide range of high-quality apps.

5 Tech Conferences You Just Cannot Miss In 2022

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May 16, 2022

tech conferences 2022 — Image Source: Tech in Asia

Tech conferences happen annually and they’re some of the most sought-out events in the industry. At annual conferences, companies and brands come together with their projections for the next year, their achievements in the past, and the new products they launch. As a result, people keep a lookout for tech conferences throughout the year. These are some of the best upcoming ones in 2022 that you need to know about:

1. Computex 2022

Computex will take place from May 24-27 in Taipei, Taiwan. It is one of the largest technology events in the APAC region and the conferences focus extensively on computing.

Computex is the focus of many people because it focuses on innovative computing, accelerating intelligence, and digital resilience. It also delves into connected X-Experience, innovations and startups, and sustainability all in one conference where hundreds and thousands of people collect.

2. Tech Week

This conference will take place from June 13-17 in London. This conference is a week-long celebration of technology innovation, housing various different technology-specific shows that investors come for. It is worth visiting because it has something for everyone. It has events on topics from AI and 5G to quantum computing, the future projections of the industry and more.

3. Dublin Tech Summit

This one will take place from June 15-16 in Dublin. The Dublin Tech Summit Virtual always gathers the most influential minds in tech and business from across the globe annually.

The incentive to attend this conference is that you get to hear from 200+ speakers and you can also connect with 8,000 fellow attendees from 60+ countries. The conference plans over 80 conference sessions across four stages. Together, they cover topics such as space tech, emerging tech, growth and much more to chart the path for the tech industry in the coming year.

4. Cloudflare Connect

This is one of the most important conferences. It takes place on June 16 in London. Cloudflare Connect brings those people together who are the experts driving network and security transformation.

It is worth attending because there are keynotes and learning sessions from special guests, demos, hands-on labs, and real-world use cases. Moreover, there will also be exclusive breakout rooms for in-person attendees where virtual sessions can be attended for free.

5. Infosecurity Europe

This one will be happening on June 21-23 in London. Infosecurity in Europe will be one of the largest, most established cybersecurity conferences on the calendar. It is worthy to attend because it keeps one informed about the latest happenings in the industry and that is precisely what this conference offers.

Stay tuned to Brandsynario for the latest news and updates.

A New Makeover? Heinz Ketchup To Introduce Paper Bottles To Help Environment

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May 16, 2022

Heinz is a ketchup brand that has made waves in the industry for its forward-thinking marketing and new campaigns. Just recently, it was promoting its ketchup by incentivizing people to drive slowly in Summer. Now, the brand has achieved something big by becoming the very first brand to go all sustainable. Here’s the latest update:

Heinz Releases A New Bottle

Heinz announced on Twitter that they are now releasing a new bottle for their ketchup which will be good for Earth. The new bottles are paper-based renewable bottles. The best part is that they have been made from sustainably sourced wood pulp in collaboration with Pulpex.

This bottle is the first-of-a-kind step towards sustainability by Heinz. Moreover, what makes them stand apart is that they are the first and only ketchup brand to be bringing this practice into the mainstream.

Is this the plastic-less Ketchup bottle of tomorrow? 🍅

We are proud to announce that we are the first sauce brand to develop paper-based, renewable bottles made from sustainably sourced wood pulp, in collaboration with #Pulpex. Watch this space! ✨ pic.twitter.com/yEBWijizHa

— Heinz (@HeinzUK) May 10, 2022

People Had Some Questions

Once this big news launched, people definitely had questions for Heinz. Many people were concerned about whether the taste would remain the same or not for the ketchup. Others simply applauded the company for taking this huge step for the betterment of our environment.

Have a look at what they had to say:

1. Will it affect the taste or longevity of the ketchup?
2. Wouldn’t you rather advocate for reusable containers where customers can refill and save money and Heinz can be simultaneously seen as sustainable? 🤔

— Flowerbomb212 (@Flowerbomb212) May 10, 2022

Our Ketchup will taste just as delicious, there will be no difference. As to the longevity, we are in early stages of development but this will be a key consideration as we develop this packaging. We already do this! Check out our @loopstoreuk partnership https://t.co/c1cUn36E2D

— Heinz (@HeinzUK) May 10, 2022

Great news

— Swindon Swingers Club (@SwindonSwingers) May 10, 2022

A Direction For Local Companies?

Though Heinz is a class-apart ketchup brand, it is not to say that no other brand can ever come close. They think on the edge and are always trying to stay ahead of the curve with campaigns that people really care about.

For instance, think about the fact that climate change is adversely affecting Pakistan more than most countries out there. We are going through one of the worst heatwaves that are resulting in the deaths of animals and humans alike. It is unbearable to step out during the day. Yet, climate change and efforts to mitigate it are still not a part of our mainstream discourse. These campaigns effectively raise important issues and topics and then trigger discussions. An effective strategy to get your product across or simply corporate social responsibility? You decide.

Stay tuned to Brandsynario for the latest news and updates.

UCS, A Project Of Beaconhouse, Signs Seven School Franchising MoUs In Karachi

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May 16, 2022

Karachi – May 16, 2022: United Charter Schools (UCS), a project of Beaconhouse Group, has successfully signed Memorandums of Understanding (MoUs) with leading educationists to franchise seven more facilities of the UCS with the aim to play an important role in the provision of quality education of an international standard to generations of young Pakistanis. To celebrate the occasion, a dinner was hosted by United Charter Schools at the Pearl Continental, Karachi.

Fatima Kasuri, Project Director at the United Charter Schools presided over the signing ceremonies, along with Naveen Shahid Butt, Deputy Director; Omar Mushtaq, Senior Manager Business Development; and Haseebullah Qureshi, Regional Head at UCS. The MoUs were signed between United Charter Schools and seven franchisees: Salman Ashfaq from Gulshan-e-Maymar Campus, Irfan Qureshi from Gulshan-e-Iqbal Campus, Adnan Kazi from F.B Area Campus, Furqan Kazi from Gulistan-e-Jauhar Campus, Imran Ansari from Rafaye-e-Aam Campus, Zeeshan Yousuf from M.A Jinnah Campus, and Erum Farooq Edhi from Clifton Campus.

Fatima Kasuri appreciated the efforts of all stakeholders in transforming United Charter Schools from a handful of campuses into an expanding network of leading schools in Pakistan. Speaking on the occasion, she stated, “At UCS, we believe that every child has a right to quality education in line with international standards, enhanced with latest technology use. Our education model enables our students to become confident, creative, independent, and critical thinkers enriched with knowledge, skills, and attitudes that empower them to become responsible global citizens. These partnerships with our franchisees reiterate our consolidated efforts in building a solid foundation for students’ successful futures.”

United Charter Schools offers an Oxford-based high quality curriculum that is also in sync with the objectives of the government mandated Single National Curriculum. UCS follows a hybrid learning system made possible with its proprietary online portal system INFINITY – a comprehensive dashboard for school management, administration, and faculty. It offers a holistic teaching and learning methodology that promotes social and cultural development of young minds.

Designer Ali Xeeshan Accused Of Plagiarism Artwork – Here’s What He Has To Say

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May 16, 2022

In a recent statement given to Express Tribune, Ali Xeeshan has cleared the air about plagiarism accusations made against him.

The issue came to the limelight after Ayesha Shaikh – a graduate of Indus Valley School of Arts, shared a post regarding her thesis project. The artist claims her artwork is being plagiarised, and Ali Xeeshan has blatantly copied her sculpture ideas. She also shared the details regarding her project and posted side-by-side comparisons of her work and the plagiarised pieces.

Take a look at her post below.

View this post on Instagram

A post shared by Ayesha Shaikh (@ayeshasshaikhh)

Ali Xeeshan’s Statement

Ali Xeeshan has now come forward with an explanation given exclusively to ‘The Express Tribune’. The artist mentioned the person behind the inspiration for his project and how he had contacted Ayesha and tried to get her confidence.

Here’s what the fashion designer had to say,

“I saw her artwork three days ago for the first time and immediately reached out to her to hear my journey because she clearly misunderstood it. I sent her my personal number as well, but she didn’t want to listen.”

“While growing up, Nanni was this chirpy, eccentric, sort of a vibrant person around me. Her energy was contagious at all times. She eventually left when she got married.”

He continued, “Six years ago, she came back to meet us, but this time without all energy. She was lethargic and cruelly worn out by life over the years. I thought Nanni exemplified how circumstances and situations decay you over time just like we, humans, have ruined Mother Earth.”

According to him, Nanni then became his muse due to her old age since she couldn’t sit for more extended periods for him to make her sculptures. Hence, his friend and photographer, Abdullah Harris, would photograph Nanni with Ali for him to use to sculpt and paint later.

“I have pictorial proofs and timelines to support my claim. My exhibition was 70% paintings and 30% sculptures. It was always the wider idea of the slower decay—of Earth through bodies.”

“My idea wasn’t even to show a heavy-bodied person per se. Nanni just happened to be one. Besides, if you do a simple google search, all through the history of art, you will find similar creations inspired by big-sized women. There are only a few ways in which a heavily-volumed woman can sit and lie down. To say that the postures that I had captured were plagiarised is a baseless accusation.”

He then mentioned the plagiarism claims while denying them and talked about his work as “coincidence at best”.

The designer then shared that he might consider taking the legal route if things don’t settle now. “She owes me an apology.” He added.

Stay tuned to Brandsynario for the latest news and updates.

Is Apple Launching A Cheaper TV This Year?

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