PediaSure ‘Complete Meal in a Glass’ TVC 2015

The brand new ad for PediaSure Complete is out along with the tagline ‘Complete Meal in a Glass’, providing your child with 39 vital...

Coke’s True Friendship Ads Feature the ‘Fist Bump’

Coca-Cola is celebrating #truefriendship with it's latest campaign in Latin America, by re-designing it s iconic wavy ribbon into the universal friendship 'fist bump'...

Rachel Viccaji Performs ‘Somewhere Over The Rainbow’ at PAS Awards 2015

Last year, Pakistan’s advertising industry lost some of the great gems who excelled in their respective fields. PAS Awards 2015 began with a heartfelt tribute...

Game of Thrones Season 5 Countdown Posters Revealed

The world is currently obsessed with Game of Thrones and we at Brandsynario are not one to be behind on all the latest news...

Digitz Acquires GSK’s Social Media Account

The Digital Agency, Digitz has won the social media account management duties for GlaxoSmithKline for their consumer goods category. The consumer goods category for GSK...

PAS Awards 2015: Winners List and Event Highlights

The PAS Awards 2015 was a fine night to be cherished; the well-organized, timely and a star-studded event full of jubilant award-winners took place...

HTC One M9 Ad Mocks Samsung & Apple

HTC is at it again! This time HTC has resorted to blowing off its competitors and global smartphone market leaders Samsung and Apple by...
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Reham Khan Back on Dawn News with Weekly Show

The nation’s ‘bhabi’ Reham Khan is all set to start up her own weekly show on Dawn News. The show will focus on social...

Katrina Kaif #HerLifeHerChoices Titan Raga Ad Gets a Thumbs Up on Twitter

Katrina Kaif’s latest stereotype-breaking TVC where she tells all young Indian women ‘When the right time to get married by Titan Raga is creating...

5 Must-Have Qualities Advertisers Seek When Hiring Fresh Grads

I still wonder how we are sold on the idea that Vitamins come in water, how 99.9% germs are killed no matter what the...

Exclusive Interview with Aly Mustansir – CMO Bank Alfalah/ Chairman PAS Awards Committee

Brandsynario had the privilege of interviewing one of the most renowned faces of Pakistan’s advertising industry, Aly Mustansir. With more than 2 decades of diverse...

Pepsi “50 Cars 50 Winners” Campaign – Creative OOH & Ad

Pepsi is back with a bang. And this time they have introduced their ‘50 cars 50 winners’ scheme to get more and more people...

Toyota Mirai is Powered By Anything – Even Bullshit!

Toyota has started a brilliant new campaign to market and promote its hydrogen fuel cell based car, the Toyota Mirai. Appropriately named “Powered by Everything”, it's...

Marketing Case Studies in Pakistan – A Precious but Rare Find

Photo Courtesy: Society for Intl. Education (Tech Camp 2012) Driving down the main roads of Karachi, it is exciting to see the grand display of...
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Geo Bashed on Twitter over #BlackPhoneScandal

Twitter is abuzz with some serious thrashing aimed at Geo Network for allegedly buying the infamous encrypted black phones. The Black phone is a smartphone...
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PHD Pakistan Wins Unilever’s Digital Business

PHD Pakistan has successfully taken on the digital marketing duties for Unilever Pakistan after a highly fought pitch process spanning from November 2014. PHD Pakistan...
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Racist Ad Feat. Aishwarya Removed by Indian Jewelry Brand

Aishwarya Rai has just appeared as a model for a print ad of Kalyan Jewelers which was cited as outrageously racist by a number...

Pepsi #LightingUpLives – Inspired by Coca-Cola’s “Liters of Light” Campaign?

By Furqan Farukh PepsiCo Pakistan, which has recently won a Corporate Social Responsibility Award for the 4th time from Shaukat Khanum Memorial Cancer Hospital, has...

Google’s Earth Day Doodle & Quiz 2015

Google is celebrating Earth Day with a rather interesting doodle that directs you to a small fun quiz if you click on it. Google...

Pepsi Pakistan’s CSR Campaign Lights Up Jalozai IDP Camp

Pepsi Pakistan collaborated with Litre of Lite in Pakistan to launch a unique CSR campaign which has already been executed in a remote area...