Best Pakistani Bridal Wear Designers for 2016
The wedding season is almost here. Nearly everyone has someone in the family ready to tie the knot. If you are of those people...
Mukhtaran Mai Steals the Show at FPW 2016: Watch Video
The survivor of gang-rape, Mukhtaran Mai is Pakistan's most popular advocate for rights of women. Lately, she stole the limelight as she walked the...
Ideas Western Pret Winter Collection 2015
The chill in the air has forced all of us to draw our shawls, hoodies and jackets out! A dilemma we all face though...
6 Pakistani Brands That Have Upgraded Their Accessory Game
Gone are the days when we used to dread the idea of buying accessories from local brands simply because there were hardly any brands...
Gender Less Fashion Goes Viral In Japan
No stranger to barrettes, bows and beauty products, Japanese Instagram icon and model Genking is a proud flag bearer for "genderless" fashion in which...
9 Amazing Winter Sales 2022 You Need To Avail Right Away
As we are about to bid farewell to the winters, the quest to get your hands on the final sales becomes overwhelming. While many...
Sana Safinaz Fall/Winter Collection 2016: Price and Catalog
Multi Award winner fashion label Sana Safinaz is a favorite of women of all age groups. Their lawn exhibitions are sold out within hours....
Ayesha Omar’s Picture With Gigi Hadid Goes Viral!
Pakistani starlet Ayesha Omar is known for her flawless acting skills and killer dressing style.
With looks that could kill, Ayesha is a true fashionista...
5 Brands That Are Offering Exciting Discounts This Eid-ul-Adha
Eid-ul-Azha is around the corner, but we all know things will be different this year. Many people will not be celebrating Eid like previous...
Telenor Bridal Couture Week-TBCW’15: Highlights & Pictures
Contrary to expectations, the 11th edition of Telenor Bridal Couture Week did not exude charisma and glory that it usually does. This bridal extravaganza...
FPW 2015: Sana Safinaz Collection
Sana Safinaz successfully showcased its latest luxury prêt collection at Fashion Pakistan Week/Winter Collection 2015 alongside other style divas of the fashion fraternity. Sana...
Self-Heating Coat: One Giant Step for Fashion-Kind
On the day an astronaut returned to Earth after 340 days in space, Paris fashion took another small step for mankind. Behold, the self-heating...
Khaadi Eid Collection 2016
Khaadi is a brand that taught Pakistani women how to proudly flaunt bold colors. Ask anyone, they will tell you how their love affair...
Khaadi Mega Store Launched!
Khaadi launched its biggest retail store with a 21,500 sq. retail space at The Dolmen Mall Clifton on Saturday, 27th February. Khaadi is the...
Best Pakistani Bridal Designers 2015
Nothing tops the triumph of saying ‘qabool hai’ in an outfit that catches everyone's attention and makes you look alluring. As the wedding season...
‘Kawaii’ Style: Born in Japan, now Trending Worldwide
Bubblegum-pink hearts, tulle skirts and polka dots: the unapologetically feminine fashion that originated in Tokyo has exploded in the West with Hollywood celebrities earning...
PFDC Sunsilk Fashion Week (#PSFW17): Dates Announced
The Pakistan Fashion Design Council announce the dates for their landmark tenth consecutive season of PFDC Sunsilk Fashion Week scheduled to take...
Generation Responds Back After Being Accused Of Stealing Designs
Generation is a brand whose work spans decades and millions of wardrobe staples. What do they not have going for them? They’re inclusive, they...
PFDC L’Oreal Paris Bridal Week 2015: Misha Lakhani Bridal Collection
Misha Lakhani announces her bridal showcase in Lahore at #PLBW2015, followed by the launch of her ready to wear flagship store in Lahore, open...
Reebok Scoops Up Danai Gurira For ‘Be More Human’ Campaign
Danai Gurira has landed a new role as the face of Reebok.
The "Black Panther" star was unveiled as the sportswear giant's latest ambassador over...