Hussain Rehar Rubbishes Alisha Yazdani’s Accusation Of Stealing Art

Renowned fashion designer Hussain Rehar has found himself at the centre of a controversy after artist Alisha Yazdani accused the designer of appropriating her...

Faiza Saqlain All Set To Open Her New Studio In Jumeirah, Dubai

Faiza Saqlain has announced that they will be expanding all the way to Dubai. This incredible news has gone viral, and everyone is quite...

5 Wardrobe Winter Styles For The Wedding Season

As the wedding season creeps up on us, the usual dilemma strikes us once again. What to wear? Which will be warm but also...
knitted sweaters for mens fashions

Sweaters Not Sweatshirts

Knitted wear, especially sweaters, has taken men's winter wear by storm. These sweaters are timeless, cosy, versatile, and essential for chilly weather. Unlike the...
layering hacks

5 Layering Hacks You Should Try This Winter

Winter fashion can be tough to champion, but it’s also the season that offers you endless options. You can make anything look winter if...

Up Close And Personal With Mr. Abdul Malik Ceo Of Upcoming Apparel Brand Beyond...

Malik is one of Pakistan’s foremost retail industry futurists with over 18 years of experience in Blue chip and organized retail in the US,...
PFDC 2019

Pakistan Fashion Design Council Showcases 20th Consecutive Fashion Week Announcing Show Concept & Designer...

The PFDC Sunsilk Fashion Week celebrates its 12th consecutive fashion week, from the 11th- 13th April 2019. Being the pioneers in the business of fashion,...
Dos and Don’ts of a Farshi Shalwar

Dos and Don’ts of a Farshi Shalwar

Farshi Shalwar, a timeless emblem of South Asian clothing since the 1970s, has made a grand comeback in the fashion corridors of 2025, and...

12 Pakistani Brands That Are Offering Amazing Eid Collection 2021

Eid is right around the corner and while many may have gotten their outfits ready, some of us are still looking. Here are the...

Stock Up On The Best Summer Looks From GulAhmed Lawn 2022 Collection  

It’s that time of the year again when we finally bid farewell to winter blues and welcome the colorful summer hues. Yes, the much-anticipated...

What Is Sustainable Fashion? Here’s Everything You Need To Know

The term sustainable fashion has spread like wildfire. From environmental activists to fashion enthusiasts everyone is talking about following the same route. However, there...

Best Red Carpet Looks From The 2018 Tony Awards

The 72nd edition of the Tony Awards, held in New York, Sunday, June 10, once again crowned the finest in Broadway talent. While the...
Maheen Siddiqui wedding

Every Stunning Outfit Maheen Siddiqui Wore During the Festivities

The wedding festivities of Pakistan's heartthrob Sheheryar Munawar and renowned actress Maheen Siddiqui have taken social media by storm. Fans have eagerly followed every...
homeware

Why Pakistani Fashion Retailers are Moving into Homeware

Pakistani fashion retailers are no longer just about clothing; they are now transforming homes, too. Over the last few years, major fashion brands have...
Summer Essentials from Your Favourite Pakistani Brands

Summer Essentials from Your Favourite Pakistani Brands

Before you know it, it's already summer in Pakistan—extremely harsh and humid. The rising temperatures can make anyone irritable, and during times like these,...

How To Get The ‘No Makeup’ Look For Summer 2016

If there is one key beauty accessory for this spring then it is dewy, glowing skin. The Spring/Summer 2016 ready to wear shows consistently pushed...
sarwat gillani cross necklace

Sarwat Gillani Criticized For Wearing A Cross Necklace

Is wearing necklaces of other religions the new trend nowadays? It seems it is and Sarwat Gillani has also jumped on the bandwagon now. What’s...
daraz

Daraz Once Again Hits the Nail on the Head With its Quirky & Well-Timed...

A successful brand is one that makes most of every opportunity. Brands that can smartly time campaigns can effectively communicate their message without stretching...
the-best-groom-designers-you-need-on-your-radar-this-wedding-season

The Best Groom Designers You Need on Your Radar This Wedding Season

Our wedding day is one of the biggest moments of your life—and whether you're the bride or the groom, you deserve to look your...
chand tara earrings

Pakistanis Are Finding Ridiculously Priced ‘Chand Tara’ Earrings Offensive

Jehan Online, the sister brand of Zara Shahjahan has come under the spotlight because of its absurd prices. Would you pay Rs. 8k for...