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Maria.B Lawn Collection 2016 Launched Ft. Maya Ali & Hamza Ali Abbasi

The Maria.B Lawn Campaign 2016, one of the highly awaited lawn campaigns of the year, showcase glamour, grace and exquisite design techniques making the...

Gul Ahmed Spring/Summer Lawn Collection 2016 Volume 1 Launched!

With its true commitment to bringing the finest and classic lawn collections, Gul Ahmed being Pakistan’s premium textile powerhouse launched its new Spring/Summer lawn...

Khaadi Unstitched Lawn Collection 2016 Launched!

It’s time to bid farewell to the winter season and welcome the warmth and glow of spring season! With the arrival of spring, Khaadi...

Sana Safinaz Luxury Formal Wear 2016

Eid is just a few months away, sending fashionistas everywhere in a frenzy over the latest trendy outfits to don when it arrives. With...
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Nishat Linen Summer Lawn Collection 2016 Ft. Armeena Rana Khan

As the colorful spring season approaches, Nishat Linen launches its Summer Collection 2016 in stores and it’s gorgeous! Get ready to don some exquisite...
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Junaid Jamshed J. ‘Har Rang Apna’ Summer Lawn 2016 Volume 1 Launched

J., the premium brand owned by Junaid Jamshed, has launched the latest Har Rang Apna' Summer Lawn 2016 Volume 1 with a bang! The...
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Alkaram Spring Vol.1 Lawn Collection 2016 Launched ft. Saira Shahroz

Alkaram Studio launches it’s much awaited Spring Lawn Vol.1 collection with the much-hyped TVC featuring the uber-gorgeous Saira Shahroz as the official face of...

Khaadi Lawn 2016 Vol. 2 Launched!

With summers right around the corner, it is the time of the year when you don those light pastel shades of comfortable clothing, florals...

6 Fashion Trends Pakistani Celebrities Flaunted on Eid 2016

Are you a fashionista always looking for new trends to add to your wardrobe? Well, you’re in luck. This Eid 2016, we saw our...

FPW 2017: Pakistani Model Owned the Ramp After Shocking Slip-up-Watch Video

No matter how much you practice or try to execute something perfectly, a boo-boo might just happen. But, that’s alright. Fashion shows are no...
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Khaadi Pret Collection 2016 Vol.1 Launched!

As the colorful season of spring approaches, it's almost time to say goodbye to winters; so let go of those dark wintry shades and...

Khaadi Pret Collection 2016 Vol. 2 Launched

Long gone are the warm and dark hues of winter; it is time to don those bright and vibrant prints this spring/summer season. As...
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Gul Ahmed Lamis Digital Silk Collection 2016

As the new year unfolds, it is time to unveil the newly vibrant and chic collection by Gul Ahmed. After the round of winter collections...

Asim Jofa Luxury Lawn Collection 2016

With the summer heat rising everyday it is time to don the comfortable yet luxurious Asim Jofa Luxury Lawn Collection 2016 to be launched May...
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Sapphire Lawn Collection 2016 Launching Nationwide On 29th February

Pakistan’s leading high-street and retail brand Sapphire announces the launch of their coveted Spring/Summer 2016 Lawn collection, Sapphire Lawn. Available in stores nationwide from...

Top Pakistani Fashion Models to Follow on Instagram

After Facebook, Instagram has become one of the most popular social media networking forum. It’s the best for sharing real-time photos and also short...

Khaadi Pret Spring Summer Collection 2017: Your Complete Style Fix Under One Roof

Many breathed a sigh of relief when 2016 ended. And 2017 is expected to be a better more positive year. Whether you believe the...

Bridal Couture Week 2016: Schedule & Designer Line Up

It's always shadi season in Pakistan, and people are always on the lookout for the latest trends in bridal fashion wear. That's why Bridal Couture Week...

Style Trend Alert – Peplum Tops are all Rage this Season

History repeats itself and so does fashion. What you saw in the 70’s, you probably did again in the 2000’s, although in a whole...

Style Trend Alert 2016: Tulip Pants

For quite some time now, the shalwars had taken a back seat. The straight pants, palazzos, flappers, cigarette pants etc were more in demand,...