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Top 5 Hottest Places In Pakistan Today – Be Prepared

Hottest Places
Image Source: Tranesupply

Global warming hasn’t been kind to Pakistan. And you saw that as Karachi plunged underwater in monsoon season last year. The pattern continues this year as well. Out of the ten hottest places in the world today, FOUR of them are places in Pakistan. So let’s list down the five hottest places in Pakistan today. And if you are a resident there or are planning to travel there, make sure that you are prepared.

1. Nokkundi

In the global list, Nokkundi stands at the second position with 48-degree celsius. The first position is reserved for a city in Kuwait. Nokkundi is a township in the province of Balochistan.

Image Source: chaghionline.com

2. Peshawar

Situated in the province of Khyber Pakhtunkhwa, Peshawar is the second hottest in Pakistan today. It too was at 48 degrees. The city that hosts Qissa Khuwani bazaar feels like it’s directly under the sun today. Make sure to stay hydrated.

Image Source: Wikimedia

3. Dal Bandin

Dal Bandin is another area of Balochistan that housed a temperature of 47.4 degrees.

Image Source: pakistani.pk

4. Jacobabad

A city in Sindh was also on the list. With 46.4 degrees, Jacobabad made it to the world’s hottest places category. And in Pakistan, it was at the 4th number. Of course, it may not be the case anymore now that evening approaches. But this was the case during noon.

Image Source: beautyofpakistan.com

5. Sibi

Sibi, Balochistan was not on the list of the world’s hottest places but that doesn’t mean it didn’t have an extremely high temperature. In fact, in Pakistan, it is probably the 5th hottest place. The temperature that the town experienced today was 45-degree celsius.

Image Source: getout.pk

You must be aware of the dangers to health one can face due to extremely hot weather. If you were not aware before, the recent changes to Pakistan’s climate must have made you aware now. So all we can say is, be careful when you venture out.

Stay tuned to Brandsynario for the latest news and updates!

7 Savory Mango Recipes You’re Absolutely Going To Love

7 Savory Mango Recipes You're Absolutely Going To Love
Image source: https://bp-guide.in/

Mangoes are a summer delicacy. Mangoes can help create a variety of desserts. However, desserts are not the only thing you can make from them. Mangoes can also make delicious savory recipes. From mango chatni to salsa and salads, mangoes can be enjoyed in a variety of dishes.

Let’s take a look at all the delicious recipes you can try with mangoes this season.

1. Savory Mango salsa

This easy-to-make mango salsa is the perfect recipe for summer lunches. This recipe is an ideal blend of sweet and tangy flavors. You can enjoy salsa with curry, rice, or just on its own. It is packed with nutrients and will keep you full without those untimed hunger pangs.

2. Mango Chutney

Mango chutney is another delicious mango recipe that you must try at least once in summer. This easy-to-make chutney is the perfect partner for your every meal. Try it with wheat bread, rice, or samosa, and enjoy the sweetness of mangoes with a hint of salt.

3. Ambe Upkari Recipe

Ambe Upkari is a traditional Konkani-style mango curry recipe made from small fibrous mangoes. Unfortunately, these mangoes are too sweet and perfect for this Mangalorean style mango curry. You can make this recipe with very few ingredients. Still, it is a combination of sweet, tangy, and mildly spicy gravy.

4. Mango Chicken Curry

This mango chicken curry is the easiest chicken curry recipe you would’ve seen to date. Enriched with the goodness of mangoes, this recipe is tangy, sweet, and everything in between.

5.Grilled Chili Mangoes

A sweet treat, this recipe can make a perfect snack for your bar-b-ques this summer.

6. Spicy Mango Chicken

This spicy and savory mango chicken is a Chinese-style recipe best served with rice. It has a perfect blend of sweet mangoes and dry red chili. This recipe is easy to make, delicious, and is full of healthy ingredients.

7. Mango Chilli Sauce

Summer lunches are incomplete without a sauce or chutney, so make this mango chili chutney at home, which is easy to make, and you can also store it in the refrigerator for up to one month to enjoy it every day.

Stay tuned to Brandsynario for the latest news and updates.

Tokyo Olympics 2021: Huge Number Of Rules Announced For Athletes

tokyo olympics 2021 rules
Image Source: Getty Images

Due to the pandemic and the large number of people that get together for the Olympics, it was speculated that it might not happen this year. However, they really are happening but only with a long list of rules in place.

The Details 

The Olympics are expected to start on July 23 and will be held in Tokyo. The host city is currently under a state of emergency and a poll also found out that 80% of people do not want the Olympics happening.

tokyo olympics 2021 rules
Image Source: DW

All other major events like the Eurovision song contest and the PGA Tour have been cancelled too due to fear of outbreaks.

Approximately 11,500 athletes are expected to travel to Japan for the Games. In addition to that, an estimated 79,000 journalists, officials, and staff will also be attending.

Is This Olympics 2020 or 2021?

The pandemic delayed the Olympics last year. Hence, this year’s Olympics will be called Tokyo 2020. However, the important question to ask is that are all Olympics going to call the prior year’s Olympics?

Now the organizers face two tests: firstly, preventing the spread of COVID-19 from foreign visitors and secondly, keeping athletes healthy and virus-free.

Hence, here are the steps organizers are taking to keep the Games coronavirus free. Athletes who don’t follow the rules will be barred from the Games with their credentials stripped.

1. Vaccines Will Be Available 

Vaccines will be available for the athletes but not required if they are already vaccines.

2. Athletes Will Be Tested Early — And They’ll Be Tested Often

Competitors coming from outside Japan must be tested for coronavirus two times on different days. The first will be within 96 hours before their flights to Japan. The second will be upon arrival.

tokyo olympics 2021 rules
Image Source: Japan Times

3. Athletes Can’t Hug Or High Five

No more winning expressions of love. Athletes are to stay two meters — or about six-and-a-half feetapart from others when not in the field.

4. They Can’t Play Tourist

Can not do anything besides preparing and competing.

5. Athletes Must Wear Masks Almost All The Time

Unless they’re eating, drinking, sleeping, training or competing, athletes have to be masked.

tokyo olympics 2021 rules
Image Source: Bloomberg

6. Foreign Media May Be Tracked By Gps

It is also said that overseas media will likely be monitored via GPS to make sure they don’t go to locations they’re not cleared to go.

With all this in place, it seems likely the Games will be a success.

Stay tuned to Brandsynario for the latest news and updates.

Here’s How You Can Use FaceTime On Android & Windows

facetime use android windows
Image Source: TechniHoop

All our Android and Windows fellows, you have a reason to celebrate and no it’s not because somebody is buying you an iPhone. Jokes aside, it’s because you can now use/join FaceTime! 

The Latest News

Apple revealed this news at their annual WDC conference in which they announce all the new updates. It seems alongside the latest iOS updates, there is this new feature that opens FaceTime to Android.

facetime use android windows
Image Source: Republic World

The Updates Making The Change

FaceTime is basically getting upgraded in iOS 15. However, this won’t be all that good. This update will make iOS work and look like will Zoom and Microsoft Teams. You will also be able to see a participant grid view and the ability to schedule calls. 

Moreover, FaceTime will now operate with spatial audio. This means that people’s voice will sound like it’s coming from their position on the screen. However, the most exciting part is FaceTime’s availability for non-Apple devices. 

facetime use android windows
Image Source: Apple

When Is iOS 15 Getting Released?

The most anticipated iOS 15 will be released in the fall. Once you have downloaded the latest operating system, you can join FaceTime calls from any device.

Your Apple friends can no longer take digs at you or make you feel left out. You’re a part of the FaceTime gang now.

How To Join The Calls

facetime use android windows
Image Source: ItchPost

If you own an Android or Windows device and have a friend or family member with an Apple device, here’s what to do. They can send a link to a FaceTime call through either text, email, or WhatsApp. Once you receive the link, click on it and it opens in your browser. Voila!

The only catch to this update is that an Android or Windows device can only join the FaceTime call, not initiate it. To be able to schedule or start a FaceTime call though, it is necessary to have an Apple device and an Apple ID. Only this allows you to create a shareable link to invite others. Moreover, the non-Apple participants can’t join until the Apple user who set it up approves them. 

Privacy Concerns

FaceTime is loved around the world and even by Android/Windows users for its ease. It’s super user-friendly and the quality of calls is also great. However, privacy concerns can arise.

To address this speculation, Apple remarked at WWDC that even on the web, FaceTime calls will always be end-to-end encrypted. 

Stay tuned to Brandsynario for the latest news and updates.

Maheen Ghani Calls Out Fahad Mustafa & Things Are Getting Messy

maheen ghani fahad mustafa
Image Source: Express Entertainment

Maheen Ghani has called out Fahad Mustafa for his double standards and this might get heated…

Fahad Mustafa’s Concern for Women

Fahad Mustafa put up a tweet calling for the respect of women. His tweet was in response to the mega trolling that was directed towards Hania Aamir recently. His message essentially asks people to live (while minding their own business) and let live! He does make a strong point though:

Why Maheen Ghani Doesn’t Buy It

However, Maheen Ghani neither buys it nor is willing to stay quiet. Fahad Mustafa produced a drama called ‘Dunk’ which he said was a tribute to ‘victims of false allegations of sexual harassment.

maheen ghani fahad mustafa
Image Source: Twitter

Before we delve into why this show and Fahad Mustafa’s solidarity tweet do not coincide, here’s what Maheen Ghani said:

The tweet was followed by people affirming Ghani’s point. However, one woman also raised this point to which Ghani responded with facts again.

An Ally For Show

Dunk is hilarious for all the wrong reasons. Bringing Noman Ijaz as the protagonist who is falsely accused and suffers is also funny considering his lewd remarks on sexualising women on Iffat Omar’s show.

Moreover, paying a tribute to ‘false allegations’ blows false allegations out of proportion. Yes, it has happened and it is wrong. However, less than 1% of allegations are false. Has Fahad Mustafa done anything for the other 99%?

Making said shows makes the already suspicious-against-women’s-claims awaam of Pakistan more reasons to disbelieve women. Plus, making this show while knowing that actual teachers have been proven to be harassers and have ruined 100s of lives is insensitive.

maheen ghani fahad mustafa
Image Source: Something Haute

Jeeto Pakistan for Women

Mustafa is also not a beacon of a feminist ally on his show. We can bet that anyone who critically watches his shows knows what we are talking about.

His attitude and behaviour towards women have been noted by netizens on Twitter too. Fat-shaming women, making jokes about women which they can not comprehend, taking digs at their hobbies etc. is all normal for him.

Where does #respectforwomen go when he calls them ‘moti tazi auntian’?

What is even sadder is how none of these women has ever shown their distaste for these remarks. They are excited at the prospect of winning something and while our desi Ellen might be giving stuff away, the least he can do is be nice about it.

Stay tuned to Brandsynario for the latest news and updates.

Bride Calls Off Wedding After Groom Shows Up Drunk With His Guests

wedding
Image Source: MensXP.com

Women are often forced to surrender to the cultural values and family values in whatever situation they find themselves in. Especially when the matter is of marriage, their volition is not taken into account. So it comes as a pleasant surprise when you see women standing up for themselves, and that too on their wedding day; which is what this Uttar Pradesh bride did.

Uttar Pradesh Bride walks away

Last week on Saturday, a bride called off her wedding right on her wedding day. This happened in the Pratapgarh district of Uttar Pradesh. Let’s recount what happened.

Mardan Bride Demands A Unique Haq Mehr Worth Rs. 100,000

A 22-year-old bride was ready to get married when her groom showed up drunk. At the event, he started forcing the bride to dance before the vows. The guests from the groom’s side also took part in this. He also misbehaved with the bride’s family. Not wanting to live her entire life with this man, she called it off then and there. Not only that, but her family also held the groom and his relatives hostage until they returned all the wedding gifts. Considering the concept of jahez is equally, if not more, toxic in India as in Pakistan, the wedding gifts must have been costly. Hence, it does make sense if they wanted to take back all the gifts.

The statement by the police

After returning the gifts, the groom’s family even brought in the police. They still wanted to go through with the wedding but the not-anymore-bride remained adamant. The police said in a statement to a news publication, “A farmer from Tikri village had arranged his daughter’s marriage with a Ravendra Patel of Kutiliya Ahina village during the corona curfew. He had made necessary arrangements for the ceremony, but the groom and ‘baraatis’ arrived drunk.”

The officer continued:

“Initially, the bride’s family ignored their overtures, but the situation turned ugly when the groom pressed the bride to dance before the jaimala ceremony. When the bride refused, the groom created a ruckus. Irked by his behaviour, the bride walked out and her family members held the baraatis captive.”

summer wedding
Image Source: brides.com

Uttar Pradesh is indeed becoming home to numerous such bizarre events. In one instance, a man dressed up as a woman to meet his girlfriend who was getting married to someone else. He was wearing a red saree, makeup, fake hair, sandals, and had a small purse as well. His gestures rose suspicion and he was almost caught.

In another instance, another UP bride called off her wedding on seeing her groom chew ghutka.

Stay tuned to Brandsynario for the latest news and updates!

U Microfinance Bank Ltd. (U Bank) Wins ‘Fastest Growing Microfinance Bank In Pakistan’ At Global Business Outlook Awards, 2021

During the Global Business Outlook Awards in May, 2021 U Microfinance Bank Ltd. (U Bank) was awarded Fastest Growing Microfinance Bank Pakistan. The Global Business Outlook Awards seek to recognise and reward excellence in businesses around the world.  They are designed to facilitate the outstanding work of businesses and business leaders across industries, in terms of performance, innovation, and drive to create industry value.

Establishing itself as a pioneer within the industry; U Bank is the largest microfinance bank in terms of our network of 201 branches and 200 ATMs across 183 rural areas and cities in the country, providing a wide range of microfinance loans, digital & branchless banking solutions and deposit products. Moreover, U Bank in collaboration with Ufone under the name of U Paisa offers branchless banking services in over 45,000 designated agent locations all across Pakistan. This channel offers ease and convenience to customers in utilizing banking services.

U Bank’s victory as the Fastest Growing Microfinance Bank Pakistan 2021 is a testament to the bank’s tireless efforts to create a more inclusive society, serve the unbanked population of Pakistan.

While receiving the award, Mr. Kabeer Naqvi (President & CEO) said “U Microfinance Bank has been taking every possible measure to enable the masses to earn better living standards and enjoy a higher quality of life by providing financial services in the easiest and most convenient way. We continue to be one of the fastest-growing institutions in the microfinance sector and keep innovation and customer needs at the heart of our efforts, to become the problem solver and enabler to the Pakistani microfinance ecosystem.”

About Global Business Outlook Awards, 2021:

Global Business Outlook Awards seeks to recognise and reward excellence in businesses around the world. It is designed to facilitate the outstanding work of businesses and business leaders across industries. Global Business Outlook Awards extend to the private and public sector—again, marking a testament to the work of a myriad business in terms of performance, innovation and drive to create industry value. What is interesting about Global Business Outlook Awards is its expansive focus on businesses of all sizes, in both broad and niche sectors. Essentially, this could create a competitive advantage for smaller market participants as well as larger firms adapting international models and techniques into their business strategies to create exceptional value.

www.globalbusinessoutlook.com/awards

Pakistan Auto Show 2021: Official Date Announced

auto show in pakistan again soon
Image Source: pakwheels.com

The last Auto Show we saw was in February 2020. After that, in March, the pandemic took a turn for the worst. Despite there being social distancing procedures in place, it was something entirely new for us. People were unaware of how to adapt to it and thus it took a while to adjust. Now, many people seem to have gotten used to this new indoor lifestyle.

auto show in pakistan in november
Image Source: wheelsbuster.com

Auto Show Announcement

The Pakistan Auto show is meant to showcase all the impressive vehicles in the country. It is meant to show how well Pakistan is progressing in this domain. We do hear different types of news from time to time. Where the production of MG is underway, Changan is making an effort too. KIA is one of the most successful brands in Pakistan and is on its way among the top contenders.

Between all this, other brands are rising too. These include Proton and BAIC. Despite so much competition, everyone has a different preference. It does not matter whether it is an SUV or a compact, each brand has its strengths. This is also why all the brands are doing quite well in the Pakistani market. In light of that, let us tell you what awaits us.

Let us take a look at a highlight from the auto show in Lahore last year. It is quite an interesting one and leaves one wondering a lot. What do the car manufacturers do to make it so impressive? Where does their secret lie?

The Details Of The Event

According to official sources, the Auto show is set to take place in November. The exact days are 12-13-14. Local and international contenders are also going to attend the show. Apart from investors, Government high officials will also be a part. They will also be joined by raw material providers and machinery manufacturers. The event is likely to draw a crowd of more than 100,000 people. This is based on the statistics of previous auto show attendance in Pakistan.

We hope that the winners of the show are also impressive brands. After all, people want the best in quality and zero compromises. Many brands are willing to deliver but how many are we going to see at the event. Save the date because it is headed to us with break-neck speed.

Stay tuned for more from Brandsynario!

Javed Afridi Teases Electric Car Under Rs.1 Million

wuling mini ev Javed afridi
Image Source: pakwheels.com

The world of electric vehicles has seen quite a lot of development. In recent years, the concept itself has risen quite high. Despite there being major setbacks, the industry has started to grow well. In light of this, Javed Afridi has just teased a new electric vehicle.

However, the tease itself is not what the news is all about. As you must already be aware, Javed Afridi has taken quite an involvement in the automobile industry. He was even seen working with some brands that are new in Pakistan. So let us dive into the details.

Javed Afridi Teases Vehicle

The personality is the owner of Haier Pakistan as well as the Peshawar Zalmi. The Zalmi is a cricket team whose name is often featured in PSL for those of you not familiar. When we talked about automobiles above, it was MG we meant, in specific. Javed Afridi has quite a lot of skills and experience under his belt by now. It is never a dull day if you follow him on Twitter.

The teaser of the vehicle that has been given is manufactured by a Chinese company. Wuling Mini EV is the vehicle’s name and has gathered quite a following on the marker. People want to see it hit the streets and roam amongst the general public. After all, an electric car worth Rs.1 Million must be a wonder to drive. What has gone into its engineering to make it so affordable?

EV Era Today

The tease is not just the range of the price. It has also been teased that the price may even be less than Rs.1 Million! Yes, this is quite affordable, especially because it’s an electric vehicle. With brands like Tesla, an affordable one can be quite difficult to come by. It is nice to see progress on this front.

In Jan and Feb 2021, the vehicle actually beat Tesla Model 3 as the best-selling EV. As underrated as it may seem, it seems the vehicle really does have impressive features and capabilities. With a 13kW singular electric motor, it produces a maximum speed of 100km/h. Seems quite ample for city driving. If the vehicle itself is sold in Pakistan between 6-9 lac, the public will go crazy!

javed afridi and affordable EV
Image Source: youtube.com

EV All Day Everyday

The Wuling Mini EV also has many other features. This includes an Anti-lock braking system, rear parking sensors, tire pressure monitor, and a stereo system. Javed Afridi and this tease have quite a lot of potential due to its price bracket. One may find themselves mesmerized by all it has to offer. That, too, at a reasonable price.

Let us hope that the vehicle does well when it is finally released for our market.

Stay tuned for more from Brandsynario!

SPAR Supermarket Wins Hearts Of Drivers This Heatwave

Spar Supermarket Heatwave
Image Source: Wikiwand

As always, Karachi’s weather remains unpredictable. You never know when the heatwave would hit Karachi or when it would turn into light drizzles. That said, while we may not be sure when it would hit, we know that it would come sooner or later. This is because heatwave has become an unfortunate constant in Karachi. All we can do now is know how to make sure it doesn’t have too much of an adverse effect on us.

Karachi and its people

By 2017 population statistics, Karachi stands at 16.1 million people. Even if half of us decide to be more vigilant about our surroundings, the rest of the population may not have to experience extreme side effects of the weather. This vigilance was shown by SPAR Supermarket in Pakistan.

Image Source: Tranesupply

When you visit the supermarket, you often forget in the cold of the AC that your drivers are outside. In the parking, the drivers have to switch off the cars. And even if it’s not off, the heat renders the AC useless. As a result, instead of suffocating in the car, they step out under the direct sun for at least there will be some wind.

SPAR Pakistan in the heatwave

SPAR Pakistan acknowledged these drivers’s struggles. They decided to make sure that the drivers get looked after alongside their valued customers.

https://www.facebook.com/watch/?v=507753043671029

SPAR Pakistan had their worker go out and serve cold beverages to the waiting drivers. In a time when most people do not really care about people with ‘invisible jobs’ it is nice to see SPAR caring for them.

Of course, one cold beverage is not going to be enough on a wider scale. But look at it this way; they are doing what is doable for them. If you, too, do what is feasible for you, collectively, it will be a massive step. And when all of us follow in these footsteps, hopefully not many people will fall sick or die at the hands of the heatwave.

Stay tuned to Brandsynario for the latest news and updates!

JS Bank & Government Of Sindh Partner For Covid-19 Vaccinations

JS bank

KARACHI, June 9th, 2021:  In a collaboration with the Government of Sindh, District Commissioner South Irshad Ali Sundar, and District Health Officer Doctor Raj Kumar, JS Bank lived up to its commitment of caring for the health and safety of its people through the launch of a vaccination drive for team members and their families.

The three-day vaccination drive is taking place at JS Bank’s Head Office at Shaheen Commercial Complex and covers both front and back-end members as well as their loved ones. The activity was a resounding success with long queues of people lined up for the vaccination and was well received by everyone. JS Bank family members were appreciative of the Bank having undertaken this immunization program and were grateful to the Government of Sindh for facilitating the seamless process.

Speaking on the occasion, Tamkeen Sardar Faisal, Head of HR – JS Bank said, “As a socially responsible entity, we consider it our duty to keep the safety of JS Family at the forefront of everything that we do. Our Bank is nothing without our people. This drive is a small way of showing our gratitude, and appreciation for our team and their families that are equally responsible for their successful contributions.”

The management of the Bank acknowledged and thanked Wajid Junejo – Head of Administration, Procurement, Security and Real Estate and Jamil Memon – Head of Administration and Corporate Services, for their active efforts in launching and executing the drive.

JS Bank was able to take this crucial step in taking responsibility for its individuals and contributing positively to the society in which it operates.

5 Heavenly Oreo Desserts To Make At Home

5 Easy Oreo Desserts To Make At Home
Image source: https://insanelygoodrecipes.com/

The perfect balance of chocolate and cream in an oreo cookie is not only satisfying. It can also be used to create a wide variety of mouthwatering desserts. Oreo is one of the most beloved cookie brands globally, and there is no doubt why its popularity is nowhere near its death. So if you love your Oreos and haven’t tried oreo desserts yet, then you are missing out.

Try these easy-to-make yet delicious desserts with your favorite cookies this summer.

1. Stuffed Oreo Brownies

A layer of Oreos stuffed in the middle of gooey and fudgy brownies is a treat for your taste buds. This easy-to-make recipe requires the simplest of ingredients with minimal cooking steps.

5 Easy Oreo Desserts To Make At Home
Image source: unsplash.com

Ingredients:

  • 10 tbsp unsalted butter
  • 1 ½ cups granulated sugar
  • ¾ cup unsweetened cocoa powder
  • ¼ tsp salt
  • Two eggs
  • 2 tsp vanilla extract
  • ½ cup all-purpose flour
  • ½ cup semi-sweet chocolate chips
  • 20 Oreos

Instructions:

  1. Preheat oven to 350 degrees. Prepare an 8×8 square pan by lining it with foil, leaving the edges to overhang, and spray the foil with a non-stick spray.
  2. In a medium-sized and microwave-safe bowl, add the butter, sugar, cocoa, and salt. Microwave for 30 seconds and mix the contents, keep microwaving for 30 seconds at a time, and mix until all of the butter is melted.
  3. Once melted, add in the eggs and vanilla and mix until well combined. Next, slowly mix in the flour and chocolate chips.
  4. Pour half of the batter into your prepared pan, then layer about 14 of the Oreos all across the top. Pour the remaining batter on top. Crush up the remaining Oreos and place them along the top of your desserts for a pretty appearance.
  5. Bake for 33-35 minutes, do not overbake. The brownies will be gooey, so make sure you allow them to cool completely before cutting (1-2 hours).

2. No-Bake Oreo Cheesecake

This no-bake Oreo cheesecake is best served cold with your morning coffee. This dessert is not only easy to make but does not require an oven to bake.

5 Easy Oreo Desserts To Make At Home
Image source: unsplash.com

Ingredients:

3. Oreo Cupcakes

The delicious oreo cupcakes are a treat for any dessert lover. Filled with the goodness of oreo and chocolate, this is going to be the highlight for your next tea party.

Image source: unsplash.com

Ingredients:

Swiss Meringue Buttercream

  • 6 Large Egg whites
  • 1 1/4 Cup Sugar (250 g / 8.5 oz)
  • 1/4 tsp Cream of tartar
  • 2 Cups Unsalted butter, soft (454 g / 16 oz)
  • 20 Oreo Cookies

Chocolate Cupcakes

  • 1 1/2 Cup Flour
  • 1/2 Cup + 2TBS Cocoa powder
  • 1 1/8 tsp Baking Powder
  • 3/4 tsp Baking Soda
  • 1/4 tsp Salt
  • 1 Large Egg
  • 1 Large Egg yolk
  • 3/4 Cup Milk
  • 1/3 Cup Canola Oil
  • 2 tsp Vanilla Extract
  • 1 1/3 Cup Sugar
  • 2/3 Cup Boiling Water

Instructions:

To Make the Buttercream

  1. In a bowl of a standing mixer, pour the sugar, then add the egg whites and cream of tartar. Finally, use a hand whisk to blend it all.
  2. Place the bowl on top of a pot with simmering water on the stove. Use a hand whisk to stir the mix and cook until it reaches 130 F or when the sugar has dissolved.
  3. Remove bowl from stove and back to the mixer fitted with the whisk attachment.
  4. Mix until a stiff meringue has formed and the bottom of the bowl is cool to the touch of your hand.
  5. Reduce speed to low-medium and add the butter a piece at a time, gradually increase speed to medium-high, and mix until a smooth, creamy buttercream has formed.
  6. Measure 1 cup of buttercream and place in a medium bowl
  7. Separate the Oreos cookies remove them, and place the filling in the bowl with a bit of buttercream.
  8. Use a fork or a hand whisk to blend the filling and buttercream in a piping bag fitted with a round tip.
  9. Place the separated cookies in a food processor and process them into a very fine meal.
  10. Sprinkle the ground Oreos on top of the buttercream and mix until a cohesive buttercream has formed.
  11. Fill a large piping bag fitted with a large tip.

Baking The Cupcakes

  1. In a medium bowl, sift together the flour, cocoa powder, baking soda, baking powder, and salt and mix to blend.
  2. In a bowl of a standing mixer, place the eggs, milk, oil, and vanilla, pour the sugar on top, then add the dry ingredients.
  3. Use the paddle attachment to mix on low until completely smooth, pour the boiling water, and mix carefully until smooth. Let sit for 15 minutes. (do not over mix)
  4. Fill cupcake liners 3/4 full and bake for 15-18 minutes until a toothpick comes out dry from the center of the cupcakes.
  5. Preheat oven to 350F, line 1-12 cup muffin tines with cupcake liners.
  6. Remove from stove and allow to completely cool before filling and decorating.

Filling and piping the cupcakes

  1. Using a sharp knife, cut an inch-sized circle at the center of each cupcake. Make sure you insert the blade 1″ deep, and as you cut around, create a cone-shaped piece you can easily remove.
  2. Use the white buttercream to fill the center of the cupcakes then the dark buttercream to pipe the cupcake.

4. Oreo Truffles

The oreo truffles are an easy dessert that you can make when you are running late. These are the perfect desserts to engage your kids in the kitchen and make the perfect item a giveaway for their kitty party.

5 Easy Oreo Desserts To Make At Home
Image source: unsplash.com

Ingredients:

  • 36 Oreos plus three more
  • 8 oz cream cheese softened
  • 16 oz vanilla or chocolate candy melts or melted white chocolate, milk chocolate, or dark chocolate

Instructions:

  • Line an 18 by a 13-inch baking sheet with wax paper or parchment paper.
  • Place 36 Oreos in a food processor (entire cookie, remove cream filling) and pulse too fine crumbs.*
  • Add cream cheese and pulse in bursts until well combined**.
  • Scoop mixture out about 1 Tbsp at a time and form into 1 inch balls, then align on prepared cookie sheet.
  • Place truffles in the freezer for 15 minutes. Meanwhile, crush the remaining 3 Oreos.
  • Melt almond bark or chocolate according to directions on the package.
  • Remove truffles from the freezer and dip in melted chocolate, and use a spoon to pour some chocolate over the top, then lift and allow excess chocolate to run off.
  • Return to baking sheet, immediately sprinkle tops with crushed Oreos if desired, then allow chocolate to set.
  • Store in an airtight container in the refrigerator.

5. Oreo Roll Dessert

This roll cake is one of the easiest oreo desserts you can make without an oven at your home. This is best served chilled, and you can freeze it even for a week when you need a quick dessert fix.

Image source: pinterest.com

Ingredients

  • Three packages Double Stuf Oreos
  • 1/2 cup chocolate frosting
  • Two tablespoons milk
  • One stick of butter, room temperature
  • 2 cups powdered sugar
  • Three tablespoons milk

Instructions:

  1. Remove fillings from the Oreos.
  2. Blitz the cookies to a fine crumb and add the chocolate frosting and milk. Blitz again and set aside for later.
  3. Shape the cream fillings into a golf ball-sized shape and wrap them in plastic wrap. Put this into the freezer while you make the rest of the roll cake.
  4. Put the remaining filling into a large mixing bowl with room temperature butter. Use a wooden spoon to cream together until smooth, then add the powdered sugar.
  5. Mix and add three tablespoons of milk to loosen the mixture. Use an electric mixer to beat it until light and fluffy.
  6. Layout a large sheet of plastic wrap on your countertop, and pour the Oreo mixture on top. Shape it into a Swiss roll-sized rectangle, then lay another sheet of plastic wrap on top.
  7. Use a rolling pin to roll it out, roughly eight by 12 inches.
  8. Remove the plastic wrap and neaten the edges up with a palette knife, pressing and shaping so that it is firm along the edges too.
  9. Spoon the cream filling on top and use a palette knife to smooth it over, leaving a gap of 1/2 inch at the thin end farthest from you.
  10. Use the plastic wrap to help you roll the cake up, finishing with the seam of the cake underneath.
  11. Tightly wrap it in the excess plastic wrap and place it in the fridge for at least 2 hours to firm up.
  12. When you’re ready to serve, remove the roll cake from the fridge and place it on a serving tray.
  13. Remove the frozen cream filling from the freezer, and use a fine grater to grate shavings on top of the desserts. Slice and serve immediately.

Which of these desserts have you tried yet. Let us know your personal favorite in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

5 YouTube Food Channels To Follow For Beginners

food opinions
Image Source: EasyFoodMagazine

The number of food influencers and cooking videos keeps increasing over the years. Yet only a few truly influence the viewers by inspiring them and teaching them to some extent. Below are five of the food channels whose videos you can watch and implement without worrying about your skill.

1. Tabitha Brown

Your Tiktok feed must have shown Tabitha’s videos to you at least once or twice. Her videos starring vegan recipes paired with positive vibes and humor have quickly gotten the attention of many. The techniques she uses to make vegan food both look and sound so good that even her meat-eating skeptics have no criticisms. Our favorite recipes of Tabitha are perhaps her “hot dogs” with pecan chili and the most amazing carrot bacon tutorial.

2. Almazan Kitchen 

To all the nature enthusiasts and ASMR lovers; you were not forgotten. Instead of food that is likely to be cooked on an open fire, Chef Alex Almazan cooks dishes like spaghetti carbonara and even pizza on an open flame. He uses a large chef’s knife that may be the largest you have ever seen. Hearing steak being cooked on a skillet outdoors along with all the sounds of nature if it’s not perfect ASMR material what is?

3. Binging with Babish

Amongst all the food channels, this one probably suits perfectly with all aspiring beginners entering the cooking world. Not just for beginners but for everyone, Binging with Babish with its self-taught chef Andrew Rea the show is committed to remaking iconic recipes from famous movies and TV series such as Pollo’s Hermanos chicken from Breaking Bad and many more. Labeled videos like “Basics with Babish” teach the viewers simple and popular recipes all should know how to cook like mashed potatoes or mac and cheese.

4. Jamie Oliver

The channel to go to for family people hosted by a British chef, and restauranteur with tons of experience including cookbooks and TV shows. His simple but decidedly gorgeous dishes that everyone at the family table is sure to like are our favorites. The videos use easy recipes and other tips to lessen the cooking time without letting the quality of the food fall. Some of the videos we still remember are British Bolognese, lamb stew, and seven-way scrambled eggs. Just in case your children show an interest in cooking, guide them to Buddy Oliver’s recipes. These are made by Jamie’s son for these aspiring adorable chefs. The recipes are all simple and easy like meatballs, mini pizzas, and more.

 

5. Not Another Cooking Show

Need quick hacks and tips for basic recipes? This channel is for you then. Homemade tomato sauce, perfectly grilled steak along with many more are recipes that everyone wants to master. Well, Stephen Cusato is here to help. If you want to turn simple and unassuming dishes into something more special, this channel has all the tips and hacks you need. Unbelievable techniques like turning stale bread into breadcrumbs and making fettuccine alfredo with only three ingredients can only be found here.

Go check out these food channels and be sure to try out these amazing recipes. Do let us know how they turned out. Did you turn into a chef overnight or do you need more practice?

Stay tuned to Brandsynario for the latest news and updates!

7 Tip & Tricks To Make Your Online Business A Success

online business success
Image Source: Oberlo

As work shifts to the virtual sphere due to the pandemic, we have witnessed a considerable increase in online businesses. If you’re running an online business, these tips will definitely help you grow!

1. Maintain Customer Records Safely

You need to keep your records safe because they are treasure. For example, you should be storing information on separate devices and each should have a number of secure backups. Moreover, these should be private because you have a legal obligation to do so.

online business success
Image Source: Alcor Fund

2. Know Your Competition

Any good business owner will always know its competition. You must know who you are competing against so you can do a SWOT analysis which will strengthen you. This strategy is most important in the online world.

online business success
Image Source: WorkBloom

3. Organized Online Presence

This point extends much further than simply organizing your business. Your web assets refer to everything from your website to your social media profiles. These need to be in order because if they are not your customer can see that.

All relevant assets should also be optimized for your brand because you have an online business. For instance, your social media and webpages should have the relevant keywords and SEO optimized.

4. Protect Online Reputation

Online businesses are all about reputation! Ensure no mistake is made and all bad reviews are dealt with. The slightest mistake can have the potential to taint your brand forever. The key lies in organization, efficiency and control.

online business success
Image Source: Wharton Online

What helps? Make sure to set up a Google Alerts notification for the brand. This way you can inspect any mention of your brand whenever it pops up.

5. Know The Latest Trends

The online world is dynamic and forever evolving. The same way you see social media trends changing, online business-related trends also change. Stay updated on relevant trends to your business and capitalize on them.

6. Invest On A Good Internet Connection

If you are online, a good internet connection is a holy grail. Sometimes, people who sacrifice on good internet connection realise their response is not prompt enough. Without this fast internet connection, you can miss out on orders and customer questions (which you must answer ASAP). In short, a good internet connection is a vital investment.

online business success
Image Source: Insider

7. Know When to Quit

We need to be prepared that an idea can fail. The biggest challenge for an entrepreneur is to know when an idea has failed beyond which there are only losses. Don’t be scared to change course if it is necessary.

 

Stay tuned to Brandsynario for the latest news and updates.

Iman Aly Makes A Shocking Confession On Camera

iman aly self-esteem
Image Source: Instagram

Iman Aly has made a confession that has left many shocked. What’s causing this problem and could she have expressed it in a better way? Here’s all you need to know.

Speaking to Vasay Chaudhry

Iman Aly got candid with Vasay Chaudhry on his show and it was heartbreaking. She talks about how many people point out how she is not active on social media. For some it is because they are not suited to such platforms or simply not interested.

iman aly self-esteem
Image Source: CelebBuzz

However, for Iman Aly the reality is much more sinister.

Self-esteem Spirals Out of Control

The model truthfully confessed that she does not like how she looks. She looks in the mirror and she looks in the camera, she does not like what she sees. Iman Aly also mentioned that many people think she’s lying, doing this for attention. Moreover, they always assume she must have a high self-esteem.

 

View this post on Instagram

 

A post shared by lollywoodnow (@lollywoodnow_)

 However, the truth is far from it. She suffers from a low esteem and hates selfies. That is why she is not active on social media.

Vasay Chaudhry’s Response

Vasay Chaudhry took it lightly and tried to make Iman Aly feel better. He lightheartedly made a joke that have you ever tried changing the mirror then? The problem is in the mirror! However, Iman Aly was not to be budged.

He also spoke of how she gets a lot of pictures taken otherwise to which Iman Aly remarked “that is work”.

Why This is Important

It is so important for models like Iman Aly to speak up about this. Models are seen as the pinnacle of beauty and fulfil all unreasonable beauty standards set by society for work. However, even models can feel bad about themselves.

iman aly self-esteem
Image Source: ModelCut

This normalises self-esteem issues for young girls who feel they are alone. This also makes other models/Iman Aly herself to share their truth. It gives them an opportunity to come together.

iman aly self-esteem
Image Source: Instagram

Why Bring Down Transgenders?

However, many are having an issue with Iman Aly bringing ‘khusras’ into it. She could have expressed her sentiments without hurting those of the transgender community.

iman aly self-esteem
Image Source: Instagram

To say that you feel terrible looking at yourself because you look like a hijra is a direct attack to them. Can they not have self-esteem issues? Moreover, ‘khusra’ is a slur now because it is a derogatory term used to shame the transgender community.

Stay tuned to Brandsynario for the latest news and updates.

Kubra Khan Educates A Troll Who Made Fun Of Her Name

kubra khan troll fun name
Image Source: Instagram

Kubra Khan just schooled a troll who made fun of her name and we’re here for it!

Kubra Khan Doesn’t Hold Back

Kubra Khan is Rabia Khan’s stage name. A British-Pakistani actress who made her acting debut with Na Maloom Afrad, Kubra Khan is making waves in the entertainment industry.

Recently in ‘ask me a question’ segment on her Instagram, a troll let loose. He asked her a horrid question in which he likened her name to that of Cobra. While many other trolls may have cheered him on, Kubra Khan did not take the joke lightly.

Snap Back

Khan snapped back with a proper list of three points. She clarified the pronunciation of her name so no other individual comes at her for this again.

kubra khan troll fun name
Image Source: Instagram

Moreover, she highlighted the source of her name so others can get the information about it. Lastly, she also shared how this was the name of Imam Hussain’s (AS) eldest daughter’s name.

She could not have done this in a better way. She snapped back, respectfully, with information. This not only must have taught the troll a lesson but also embarrassed it for sure for being so rude.

The Whole Name Pronunciation Thing

Name pronunciation is a whole thing. It can be an issue. Of course one can not get unique names right however, deliberately making fun of them or trolling them is never okay.

Wrongful pronunciation of names is also used as a tool by racists to marginalize and humiliate minorites. When Hassan Minhaj refused to accept Ellen’s wrongful mispronunciation of his name, he took a stand for everyone. Names are beautiful, let’s make it a point to say them right.

Online Trolling in Pakistan

Online trolling is also especially on the rise in Pakistan. Many celebrities have fallen prey to the online trolling system and suffer from it. The latest targets include Hania Aamir and Zoya Nasir among many others because once netizens start against someone, they rarely stop.

 

View this post on Instagram

 

A post shared by Pakistani Cinema (@pakistanicinemaa)

Both have spoken up against this and have had much support. Online trolling can bring people’s mental illness arise, can give them high stress and even lead to unfortunate incidents like suicide.

There are better ways to say the same thing! If the guy who made fun of Kubra Khan’s name just said ‘im confused about how your name is pronounced, we would be in a better place.

Stay tuned to Brandsynario for the latest news and updates.

iOS 15 Will Let Your Loved Ones Access Your Data

iOS
Image Source: ZeeNews

[Update]: Even though the storage in iPhones is limited the fact that the data gets uploaded on iCloud is a great side option. However, imagine you die. How will your loved ones now access the saved pictures or other data? It will forever be lost on the internet. For this very purpose, Apple has introduced legacy accounts.

This way, in case of your death, the legacy account will be able to access your iCloud account easily. They are calling it Digital Legacy Program. The program will be a part of iOS 15 sometime in the future because it is not live as of yet. But you can very well expect it to be launched soon.

Apple
Image Source: Mac Rumours



[June 8th, 2021]: Tech is an ever-evolving industry. This is why the tech giants have to keep on updating their products with new features. Apple, known for its iPhones, keeps announcing news for its products be it smartphones, tablets, or software.

Apple will release the new updated software, iOS 15 will be released later this year. The tech giant has said that they will be enhancing their privacy features in that. The privacy will be focused on how apps access smartphone cameras or microphones among other things.

One should also note that Apple has added notifications for “tracking” in the current version of its iOS, for the app makers. App makers are not happy with that.



[May 3rd, 2021]:

iOS 14.5 Now Allows You To Unlock Your iPhone With A Mask On

You can now unlock your iPhone with FaceID so just look at the phone and it will unlock. While this is great news, these are covid times where it is of utmost importance to be wearing the face mask at all times. This obviously hinders the effective administration of the feature. And the user has to remove the mask every time. But not anymore, thanks to iOS 14.5 and WatchO7.4 software.

Yes, you will need an Apple Watch with WatchO7.4 installed in it. You will have to go and link the phone face id with the watch. The process for that is quite simple. On your iPhone, you need to go to Settings and choose ‘Face ID & Passcode’. There you will find the connected Apple Watch by its assigned name. Switch that feature on.

Image Source: Cnet.com

Now, when you are wearing a face mask and lift your phone, it will unlock but you will feel a slight buzz on your wrist. This is an acknowledgment that your iPhone has unlocked. The feature comes in handy for what if someone else has unlocked your phone.

 



[April 29th, 2021]: While Apple is out making new announcements, it is also quietly working on its existing products. Apple is often known as the kind of company that takes care of its customers. They want to make sure that the buyer gets the best possible experience. This is also why a lot of Apple products tend to move on the flagship side. Whether it is a new software update or a new iPhone, people are always excited to have them. Speaking of updates, we have a fresh piece of news for you: iOS 14.5 has finally been released!

It has been quite some time since we got to hear from Apple and their software updates. One of the most robust technological advances by them was the M1 chip. When it was announced and launched, everyone went crazy. One did not have to be an Apple fan to appreciate the M1 chip. With increased capability, function, and better handling, the chip became a success overnight. Now, it seems, they are incorporating their chip within more of their products. However, today we shall focus on the features of iOS 14.5.

Apple new iOs version released
Image Source: cnet.com

 A new iOS

While iOS updates may not be as frequent, they definitely rock the boat that they enter. This new update brings a lot of fresh fruit for Apple users (pun intended). From iPhone 12 variants down to the iPhone 6 plus, all the devices in between are supported under this update. However, if you have an iPhone 5 or iPhone 5S, you may not be able to go far.

Just like every other iOS update, this one falls under the same line. All you have to do is go into setting and then into general phone details. Next, navigate to ‘Software Update’ and you will be shown the new update. According to the details provided by Apple, a lot of features come with the new update. Firstly, it supports the latest AirTags and their operations. Next, the option to unlock the phone using a watch will also be made available. This is particularly useful in this ‘Mask wearing’ era. Additionally, skin tone variations for emojis are also being introduced.

iOS 14.5 released for Apple devices
Image Source: macrumors.com

Some things to remember

When you do intend to install the update, it is better to plug in the iPhone for charging. Since software updates can drain the battery, this is highly recommended. Secondly, make sure that you back up all your data before you proceed to install the update. You can have it downloaded and kept for a while. There may be bugs in the new version so we also recommend waiting for a few days. It is not possible to go back to iOS 14.4 so be extra careful when making this decision.

That said, we hope that iOS 14.5 brings about a lot of good news and features for Apple users. There are even new voices for Siri being made available in this update. When you do download it, make sure to check them out. Who knows, maybe you like some other variation of Siri.

Stay tuned for more from Brandsynario!

Global Chip Shortage Continues To Make Electronic Devices Expensive

electronics and chip shortage
Image Source: nytimes.com

The chip shortage has proven to be quite a hurdle for everyone. These silicon components are used in a plethora of electronics today. Just a while back, Apple had to halt a shipment of iPhones due to the shortage. Since the chips are short on the market, prices of electronics have gone up.

Many brands are selling electronics at double the price that they were being sold at. Some are selling them at a quarter of a price increase. Regardless, the shortage has created a whole rift between the seller and buyer. The price increase is no fault of any particular brand because the shortage is on a global scale.

global chip shortage and electronics prices
Image Source: extremetech.com

Electronics In Karachi:

If we look at just the price hikes in Karachi, it is quite a moment of shock. Just the other day, we found out that the iPhone 12 mini is being sold for 170k. Yes, that is Rs.1 Lac 70,000/- Just a handful of months ago, its price was nearly half of that. The same price increase applies to many other electronics too. The PS4 Pro was being sold between 60-70k in January.

Now, the Ps4 Pro has reached a price of between 90-100k. That is a quarter of a price jump! Console gamers aren’t the only people being affected by this shortage. If you wish to build a gaming pc, now might not be the best time for it. If you compare GPU prices now and months before, you might get a bigger shock.

Graphics Card Price Jump

The Nvidia GTX 750ti was selling on the market at about Rs.9,000 just a few months ago. Now, it is being sold at Rs.18,000/-! How is that even possible? There are much better graphics cards that can be bought i. 18,000. The GTX 1050ti 4GB was at Rs.15,000 in December. It has now gone as high as Rs.40,000/-. One must just find these prices unbelievable but it is true.

The electronics market has really taken a heavy hit with this chip shortage. The iPhone 12 Mini and the Ps5 are at nearly the same price! Sony has even decided to redesign the Ps5 so there is less use of silicon. This can increase productivity and reduce the console shortage.

gpu and electronics with chip shortage
Image Source: homeshopping. pk

Hoping For A Miracle:

We hope that the chip shortage does not last too long. We have to look for alternate means of production and resources. Let us pray it subsides sooner than later!

Stay tuned for more from Brandsynario!

This Resident Of Rahim Yar Khan Is Winning Hearts After What He Did

Kindness Shown By A Resident Of Rahim Yar Khan Towards Street Children
Image source: twitter.com

A simple gesture of kindness goes a long way. First, it shows the importance of a gesture made solely for the well-being of others—a gesture of being friendly, generous, and considerate to others and yourself. Second, when we practice kindness to other people or ourselves, we can experience positive mental and physical changes.

Being kind does not mean doing something out of the box. It can be as small as being considerate towards others’ emotions and showing a sense of empathy.

A Simple Act 

A simple act of kindness was seen on social media where a resident from Rahim Yar Khan Punjab arranged a party for street children. In the pictures, we can see the children eating in a restaurant. These street children sell face masks and pens just to earn some bread for their households.

The comment section of the post was filled with love and appreciation. Everybody appreciated the kind gesture and sent prayers for both the children and the host.

Why Is Being Kind Important?

Today, when we see so many societal problems, both on the macro and micro levels, it becomes challenging to stay optimistic. Being willing to go a certain way for someone shows empathy, and it develops a certain level of trust. This, in turn, motivates the other person to reciprocate the effort. Kindness allows us to connect with other people and build meaningful relationships.

How Kindness Affects Your Health?

These can include reduced stress levels and increased body production of feel-good hormones such as dopamine, oxytocin, and serotonin. In addition, being kind helps boost the immune system, reduce blood pressure and reduce stress and anxiety. Finally, it helps to improve relationships and helps to build up trust among individuals.

When was the last time you did a small act of kindness? If you can’t remember, then this is your sign.

Stay tuned to Brandsynario for the latest news and updates.

Finally An Ad That Shows Self Care Is Not Connected with Age

Image Source: happi.com

We live in a time where the views of society are prioritised over self obsessively. Slowly and gradually, we are moving towards showing self care. And the best way to reach the masses is through TV and digital mediums. Hence, time and again, you will find TVCs and DVCs featuring self care. But if you were to notice, you would see that a certain age group has been fixed to showcase it.

The age of self care

You will only find young adult to 35 year old women as the ambassador of the cosmetic products. While the society is not outlining it, the subliminal message is that after that age bracket, you will not need go invest in your self care.

Sana Sarfaraz
Image Source: Instagram

The research by Procter & Gamble shattered the stereotype. The executives mentioned how the 50 plus age bracket is often neglected by marketers even though it is a powerful group. One of the FMCG’s brand is SeeMe Beauty. It is taking the lead of changing the narrative.

50 plus women and their buying power

It needs to be noted that the narrative is not being changed in vacuum. The research for the brand showed that 75 million women control 70 percent of disposable income. They also account for 50 percent of consumer product purchases. Even with numbers this huge, only 5% of media addresses them. Of course, this research may not speak for our region but morally speaking, is it really right to tell 50 plus women, that they need not invest in self care.

old age

Question that arises is, why is there not the need? Is it because of the society define marriageable age? Because of it is, then are we telling the entire women community that they use cosmetics to be presentable as potential spouses? Is that what we are projecting? That women’s lives revolve are subject to how much they are perceived by society?

Why is it ‘Much Needed’?

We call it much needed because P&G researchers as well as common logic dictates that older people especially women face many health issues. Those issues also translate into skin problems. What is the scientific reasoning? The lack of estrogens. These women experience dryness, sagginess, lack of radiance, and dullness.

Seeing young adults feature products for their specific age does not help them. In fact, according to a research, 53% of Gen X and 40% of Baby Boomers have said that they are unable to relate or feel ignored by the cosmetic companies. While one can sah that these products can be used by everyone, people also need to feel related to these products.

Hence, it was high time that the ads be it in the form of static images, as in this case, or full fledged DVCs started show casing the relevant models for the relevant target audience. On this note, let’s hope that fifty plus women also take the hint and start prioritising themselves above others.

Stay tuned to Brandsynario for the latest news and updates!