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“Half of Pakistan is currently offline, leading us towards a massive digital divide”- Aamir Ibrahim

Aamir discussed the need to start viewing the matter of low internet accessibility in the country as a digital emergency. “Half of Pakistan is currently offline including 15% population living without any telecom coverage. This gives root to a massive digital divide.”

“If we do not act immediately and decisively, Pakistan will be left behind in the race towards global relevance. We need to provide consumers with the right balance of data and the services they need beyond simple connectivity, only then will we start reaping the economic benefits of the internet.”

These views were shared by Aamir at the ‘Internet for All’ webinar hosted by the Pakistan Institute of Development Economics, in which industry leaders discussed the challenges and solutions for the seamless provision of digital connectivity in Pakistan.

Discussing the obstacles faced by telecom providers, Aamir stated, “We have customers complaining about internet unavailability or poor service, and the reasons for that lie in the limited resources that have been made available to us.”

“The revenue-maximizing approach that the government takes leads to mobile operators dealing with sky-high spectrum prices, unreasonable taxation, and duties on essential equipment. We are left with little choice but to overspend in these areas and we fail to invest in our goals of providing customers with better quality internet, higher speeds, and coverage,” he added.

Citing the example of the local automobile industry’s inability to innovate, Dr. Nadeem-ul-Haque, who was acting as the moderator for the discussions, raised concern over Pakistan’s sluggish evolution towards fifth-generation technology.

Aamir debated, “We need to press pause on the 5G dream while half of Pakistan’s population is still offline, and we are still struggling with the technology we currently have. Instead of comparing our technological landscape with our neighbors, we need to prioritize policies that are relevant to our country. We can leapfrog towards 5G if we are deliberate in our intent to sunset older technologies like 2G. However, we can’t dream about next-generation technologies when almost half of the cellular subscribers use 2G-only phones.”

He added that both the industry and policymakers need to bring special attention towards those users who were connected to cellular networks but not using the internet, to be able to make a substantial transition towards a smart society envisioned under the ‘Digital Pakistan’ initiative.

He suggested that the government should cut the cord on both the import and local production of 2G phones to expedite Pakistan’s digital journey and prioritize local assembly of 4G-enabled quality handsets which will help boost digital adoption and unlock tremendous socio-economic opportunities for the masses.

When asked regarding the possibility of Elon Musk’s satellite network providing low-cost internet to remote locations entering the competitive landscape in Pakistan, Aamir Ibrahim, CEO Jazz, responded, “Projects like Starlink are game-changers and I admire people like Elon Musk who think differently and are not afraid to challenge every aspect of our knowledge. Maybe Starlink coming to Pakistan will cause some disruptions, but it will also give us the opportunity to watch, learn and grow with the competition.”

Nintendo Switch Pro Is Ready For Its Launch

Nintendo switch pro launch now
Image Source: gizchina.com

The era of handheld consoles is not over. It seems quite far from over, considering what they have planned for us. Nintendo has always been one of the front-runners for this form of gaming. From the Gameboy to the DS, the company has given us quite a lot. According to various sources, the launch of the Nintendo Switch Pro is ready. It might be hitting the market soon. Here is all that we know about it so far.

This is being considered as a next-generation development. It is said to employ impressive technology as well as features. Despite the Nintendo Switch and Switch Lite on the market, this one is sure to make an impact. Handheld fans have been in anticipation for quite a while now. It would be quite sad if they were to be disappointed. So what exactly does the Nintendo Switch Pro offer to the gamer?

nintendo switch pro features and launch
Image Source: extremetech.com

Nintendo Switch Pro Features:

So, starting from the display, there is a lot to note. Firstly, it has a bigger AMOLED display than its predecessors. This gives off a feeling of premium quality and immersive gaming. You can expect to be hooked for hours on end when playing on this handheld. Additionally, there is a possibility of a 4K display when the handheld is docked. The gaming device now also has HDR support, which is sure to attract an audience.

When it comes to battery power, you don’t have to worry a lot. The battery on the Nintendo Switch Pro can last for quite a few hours. The next time you have a blackout, you can last for many hours just gaming away on the device. The Nintendo Switch Pro also has Dolby digital 5.1 audio support. This kind of technology only adds to an enhanced experience. People want the best kind of experience and Nintendo intends to do that.

Additional Feature:

As opposed to the currently existing Nintendo Switch and Lite, there is a change. The Nintendo Switch Pro aims to have more computing power than the rest two. This device is said to employ technology developed by Nvidia. A chip is going to be used which will only enhance the experience further.

Increased computing power also means the ability to run more games. The era of next-generation gaming is upon us. With every approaching minute, the games are getting more advanced. The handheld console might just have to compete with the likes of Sony and Microsoft. Considering the embedded tech inside it, it might just give good competition.

Nintendo switch pro coming soon now
Image Source: gsmarena.com

Calling It Nintendo Switch Pro:

The name of the handheld console is not confirmed yet. However, we are speculating that it will be called ‘Pro’ because this is being used a lot. Apple and Samsung are also using it so it is highly possible Nintendo might too.

Stay tuned for more from Brandsynario!

Indian COVID-19 Variant Could Cause Hearing Loss & Gangrene

Gangrene And Blood Clots Are Linked With The New Delta Variant
Image source: https://www.bloomberg.com/

With time new variants of coronavirus keep emerging, which are leading to more deadly symptoms and outcomes. The variant Delta, also known as B.1.617.2, has spread to more than 60 countries over the past six months leading to travel restrictions in Australia to the U.S. A spike in infections caused by the delta variant has forced the U.K. to reconsider its plans for reopening later this month.

Symptoms Associated With Delta Variant 

Scientists have discovered the new variant is causing hearing impairment, severe gastric upsets, and blood clots leading to gangrene. The strain is now dominant in the UK and carries a high risk of hospitalization.

Abdul Ghafur, an infectious disease physician at the Apollo Hospital in Chennai, stated, “We need more scientific research to analyze if these newer clinical presentations are linked to B.1.617 or not.

“Last year, we thought we had learned about our new enemy, but it changed,” Ghafur said. “This virus has become so, so unpredictable.”

Image source: bloomberg.com

Atypical Symptoms Of Coronavirus 

Besides fever, cough, difficulty in breathing, Stomach pain, nausea, vomiting, loss of appetite, hearing loss, and joint pain are among the ailments Covid patients are experiencing now.

However, gangrene is linked to being associated with blood clots that block the blood vessels.  Micro thrombi, or small blood clots, cause the blood vessels to block. This, in turn, restricts the blood flow to the tissues—lack of blood flow and oxygen results in the death of the tissue, known as Gangrene.

According to Ganesh Manudhane, a Mumbai cardiologist, who has treated eight patients for thrombotic complications at the Seven Hills Hospital during the past two months,

“Some patients develop microthrombi, or small blood clots, so severe that they led affected tissue to die and develop gangrene. Two required amputations of fingers or afoot.”

Image source: https://www.deccanherald.com/

“I saw three-to-four cases the whole of last year, and now it’s one patient a week.

“We suspect it could be because of the new virus variant,” he said. Manudhane is collecting data to study why some people develop the clots, and others don’t.

According to the doctors, These blood clots also led to excruciating stomach pain in some patients. The delta variant of the virus causes blood clots. However, there is no circumstantial evidence to confirm it.

Stay tuned to Brandsynario for the latest news and updates.

WWDC 2021: All You Need To Know About Apple’s Biggest Announcements

apple wwdc announcements
Image Source: Engadget

Apple announced some of its biggest upcoming projects and tech upgrades at the 2021 Worldwide Developers Conference. Some of the most notable announcements included the all-new iOS 15 as well as a new Mac, watch and iPad OS.

Tim Cook also announced a few upgrades to existing applications such as iMessage, FaceTime, iCloud and Siri. Here’s all you need to know:

Something New For App Developers

Apple unveiled the Xcode Cloud, a brand new feature specifically made to facilitate developers. This will give a boost in terms of application testing done across various devices and is an added layer of data protection. Developers and their projects will now be safer than ever with Apple’s encryption, encouraging new talent to contribute. 

apple wwdc announcements
Image Source: Wired

Even the new iPad OS will allow developers to write code and build apps. 

Find my iPhone, But Better

The possibility of losing AirPods has always been daunting. Apple just introduced a feature similar to the already existing “Find my iPhone”, but for Airpods. So the next time you do not know where one of your AirPods is, you know what to do. 

apple wwdc announcements
Image Source: Mac Rumours

The New OS 

Apple has specifically focused on ease of access and user-friendliness with their new OS on the iPhone and Mac. From Safari to widgets and applications on the home screen, they are working to continuously give consumers a smoother experience. Apple announced that the Mac will now be able to universally control all apple devices from one screen, along with the addition of compatible desktop app extensions. 

apple wwdc announcements
Image Source:Indian Express

The new OS also aims to enhance battery life and device speed, adding greatly to overall efficiency. 

Apple also announced a massive update for Siri. The voice recognition AI software may now also be available on home devices such as thermostats— allowing us to control daily appliances through our voice. 

Updates On Privacy

Apple has further committed to providing the best privacy for its consumers. With features such as the iCloud Plus, Apple devices will now protect our IP addresses on the internet. iOS 15 will also alert us every time an application uses our location, contacts or camera. 

All in all, Apple has got something massive in store for us— and these announcements were just the beginning. Something is definitely cooking at the Apple headquarters. 

Revamped Safari

Apple’s on-Mac web browser aka Safari has always been secondary to Google’s Chrome. Apple can keep claiming it’s faster and has a better battery life but people don’t listen.

apple wwdc announcements
Image Source: Mac Rumours

Hence, in MacOS Monterey, Apple also said it’s reworking Safari. Safari will be made sleeker and get more sync features between devices. 

Stay tuned to Brandsynario for the latest news and updates.

There Might Be A Good News For Overseas Pakistanis

overseas pakistani voting
Image Source: ARY

[Update]: The current government had promised overseas Pakistanis to be granted voice. The best way to show your voice in a government is by voting. But the standard Pakistani way of voting is archaic and accommodating Pakistanis in that would have been really hard. Plus, it is high time newer methods were introduced.

So the good news is that the overseas Pakistanis may just get to vote electronically. The Federal Minister of Engineering and Technology took it to the public yesterday that the preparations for it are all complete. They just need to get the technology approved by the Election Commission of Pakistan (ECP) who will be demonstrating the technology this week. That said, electronic voting machine manufacturers have already been contacted so the demonstration may just be a formality now.

It seems that 2023 is looking good for overseas Pakistanis.



[Aug 17th, 2021]: In a historic recent move, Supreme Court has now allowed overseas Pakistani voting to finally happen and now citizens abroad will be able to cast their vote in elections.

Chief Justice of Pakistan Mian Saqib Nisar has ordered NADRA, Election Commission of Pakistan (ECP) and other stakeholders to facilitate the overseas citizens to cast their vote through the internet in the upcoming by-polls on October 25.

SIM Re-verification Process for Overseas Pakistanis

It would be the first time the nation’s history that Pakistani expatriates will cast their votes in the local election.

The move has been a result of several petitions by Pakistan Tehreek-e-Insaf (PTI) Chairman Imran Khan and others to allow overseas Pakistanis to vote in the elections.

Here’s How Overseas Pakistani Voting Will Happen

NADRA will be devising an ‘i-voting platform’ to enable an online voting process for overseas nationals. Around 7 million Pakistanis will be able to vote through the i-voting platform

ECP will give the final verdict on the e-voting system once it passed the test for the by-polls

It is likely that overseas Pakistanis will require the following essentials for online voting:

  1. A National Identity Card for Overseas Pakistani
  2. A Machine Readable Passport
  3. A valid Email Address
  4. 13-digit unique national identity card number printed on NICOP card
  5. The issuance date of the NICOP card
  6. Machine-readable passport number
  7. Tracking id number printed on the machine-readable passport

However, the details are yet to be confirmed and vote casting process will be revealed once the voting system gets rolled out by NADRA.

7 Restaurants Overseas Pakistanis Must Visit When in Karachi

Stay tuned to Brandsynario for more updates

Tehran Travel Planner Guide: 7 Exotic Tourist Spots To Visit

After adopting a nuclear deal with the six world powers, Iran is open for business in the tourist trade. With major airlines such as Korean Air, Air France and Lufthansa opening, resuming or expanding routes to Iran and international hotel groups, such as AccorHotel (Novotel, Ibis), moving into the city, Iran looks set to become a new destination.

This renewed influx of visitors could see Tehran become a real hotspot, bucking tradition with the historically popular destination of Isfahan. Here’s a look at some of the main sights and attractions on offer in the Iranian capital.

1. National Museum of Iran

Fans of art and history will find plenty on offer in Tehran’s many museums. But the capital’s must-visit is the National Museum, which takes visitors back to the early history of Persia in a collection covering ancient Iran and the pre-Islamic era.National-Mueseum-of-Iran

This features archeological relics from the Upper Paleolithic, Neolithic and Bronze Ages. A second building houses a collection of objects from the post-Islamic era. The museum building was designed by French architect André Godard and is located in the heart of Tehran.

2. The Grand Bazaar

Iran’s famous carpets and rugs can be found in all shapes, sizes and colors in the capital’s Grand Bazaar. This historical market is a must-see for keen photographers.

The-Grand-Bazar-Tehran

As well as traditional carpets, artisans also sell ceramics, enamelwork, embroidery and pottery at the city’s Bazaar. Iran is home to over nine million craftspeople.

3. Azadi Tower (Freedom Tower)

This famous symbol of Iran was built to commemorate the 2,500th anniversary of the Persian Empire. Built in 1971, the tower rises up on two vast legs to form a striking monument.

Freedom-Tower

The tower found a new name, “Freedom Tower,” following the 1979 revolution. Rising over the city’s biggest square, the tower’s white marble stone from the Isfahan Province makes it a surprising sight for visitors. The monument is also home to a museum.

Turkey Travel Planner Guide: 19 Magical Locations to Visit

4. Golestan Palace

This building, whose name means “the palace of flowers,” is a UNESCO World Heritage Site. Situated in the historic center of the Iranian capital, this sumptuous palace was once the residence of the Qajar dynasty, the family who governed the country from the late 18th century to the early 20th century, choosing Tehran as the capital.

Golestan-Palace

This lavish palace is a masterpiece of the era, and a stunning example of Persian arts and architecture. In total, the Golestan Palace comprises eight different structures set within a garden. UNESCO considers the palace a noteworthy example of the successful integration of European influences into Persian style.

5. Milad Tower

As the highest tower in Iran, the Milad Tower is an unmissable feature of the city skyline. Standing 435 meters (1,427 ft) tall, it’s also one of the highest telecommunications towers in the world.

Milad-Tower

The tower took 11 years to build and was opened in October 2008. The Milad Tower is home to a rotating panoramic restaurant at the top — the highest restaurant of its kind in the world.

6. Valiasr Street

Men and women from all walks of life flock to this street for its many shops and restaurants. Stretching 18km long, the street is a major thoroughfare that divides the city into eastern and western parts.

Valisar-Street

It’s also a popular spot for leisurely strolls since the street is bordered by a large number of parks, including Mellat Park, the biggest in the Middle East. Valiasr Street is a great place to get an authentic feel for modern Tehran.

7. Treasury of National Jewels

Fans of all things bling should head to the “Jewels Museum,” as it’s known locally, to take in magnificent jewelry collections dating back to the 14th century. The museum is located at the Central Bank of Iran.

National-Jewels

Highlights include a sumptuous crown from the 19th century and a 40kg jewel-studded globe, set with over 50,000 precious stones.

But the star of the show is the 182-karat Daria-i-Noor, the largest diamond in the world, along with the Koh-i-Noor, now on display in the Tower of London.

France Travel Planner Guide: 15 Exotic Places To Visit In France

Stay tuned to Brandsynario for more updates!

This Chicken Nugget Was Being Sold On Ebay For $100,000

Image Source: The Guardian

Chicken nuggets are the simplest, safest, and most affordable dishes that you can crave. Your kids also love it. But could you ever imagine becoming extremely rich through chicken nuggets? Oh, wait, chicken nugget. Yes, only one nugget can make you rich.

Or at least, this one did.

But how?

Well, what happened was that the chicken nugget had the shape of a popular videogame character. The person in possession put it up on eBay, the website where anyone can sell whatever they want. The product was officially sold for around $100,000.

chicken nugget
Image Source: The Verge

What character could possibly make the price this high though?

It is not completely unimaginable. If you meet die-hard fans of anything, you will see for yourself their love for that particular product. Now, they could be comic fans, kdrama fans, or Marvel fans. If you show them their fandom-related toys, they would get extremely excited and will be able to do anything to acquire the products. In fact, you don’t even need to go that far. Have you forgotten how some people actually sold their kidneys to buy iPhones?

Image Source: Screen Rant

Hence, it is clear that the buyer was an Among Us fan. That said, one can also speculate that the seller is also an Among Us fan for a normal person will not be able to realize the importance of the nugget.

Let’s talk about Among Us

Among Us is an online multiplayer video game. It got extremely popular during the pandemic-induced lockdown. Imagine that at one point it gathered almost 500 million monthly users.

EBay

On eBay, 184 bids were placed for the product. The seller by the handle polizna first uploaded it for a price of $0.99. For two days there was no response and then the first bid it got was $14,969. Following that, chaos ensued. Last Thursday, the bidding ended at $99,997

Stay tuned to Brandsynario for the latest news and updates!

Haier Smart Home Comes To Faisalabad

Haier is making its mark all over the country and continues to grow with the love and support of its customers. After the success of the smart homes in Lahore and Rawalpindi, Haier has brought the same facility for its customers in Faisalabad. Haier Smart Home promises you to deliver all the smart IoT-enabled modern and latest home appliances at Peoples Colony, near D-Ground, Faisalabad on 8th June 2021.

Haier has been a brand that took the market by storm with its latest products in each category of home appliances. The new store can best be described as a single-stop solution for the smart household. Like Haier Puri Inverter Air Conditioner, Haier Digital Inverter Refrigerator, Haier Smart 4K LED TV, Haier Storm Wash with one-touch Washing Machine, Haier Super Safe Kitchen appliances & Haier Industry Deep Freezer with 100-hour cooling retention capacity.

Haier Smart Home Faisalabad is providing prestigious services to its customers from 8th to 16th June 2021 that is free delivery, free installation of the products, and three free visits by the service team in a year. Not only this but also buying from Haier smart home everyone can avail exciting gifts on the purchases above Rs.100,000. It is also giving 3 months money-back guarantee on the purchase of all appliances costing Rs. 200,000 and above.

Visiting the Haier Smart Home in Faisalabad is well worthwhile as it gives you, the consumer, a sneak peek into a futuristic connected world where home appliances are synced and interconnected with each other through the ‘Haier Smart” operating system. The Smart Kitchen will provide users with a one-stop kitchen solution for purchasing, storage, cooking and cleaning. Smart Living Room concept uses the Haier Smart Living platform along with advanced AI (artificial intelligence) technology to interconnect the AC, LED lights and other network appliances with a smart TV. Similarly, The Smart Bedroom and Smart Laundry has the same smart concept all that one needs to do is press a button on the remote control. The easy interface and accessibility to the rest of the electrical appliances through one particular appliance are making life smart, easy, and comfortable.

Live Smart & Buy Smart with Haier today!

Facebook: https://www.facebook.com/HaierPakistan

Instagram: https://www.instagram.com/haierpakistanofficial/

Twitter: https://twitter.com/HaierPakistan

13 Facts You Didn’t Know About Ace Musician Farhad Humayun

farhad humayun facts
Image Source: Hip

Farhad Humayun’s recent untimely demise has left the entire music industry and his fandom shocked. A legendary musician in his own right, he left behind a legacy for us to cherish. What better way to remember him than remember his life?

Who Was He?

Farhad Humayun was an ace Pakistani musician. He was a singer, drummer, record producer and a video artist. Humayun was popularly associated with the Pakistani drum jam band Overload which he founded in 2003.

1. Norwegian National

Farhad Humayun hailed from Pakistan but he had a dual nationality! Humayun was also a Norwegian national.

farhad humayun facts

2. A Libra

Born on October 5th, Farhad Humayun was a Libra. His star sign is most known for its thoughtfulness.

3. AC Boy

Yes, it’s true! Farhad Humayun actually studied and graduated from Aitchison College in Lahore. 

4. Other Hobbies

Aside from being an absolute rockstar, Farhad Humayun used to spend his time pursuing his interest in photography. Moreover, he was also quite the reader.

5. Legends Start Young

He started playing music when he was in grade 8 only.

6. Could Have Been a Guitarist

Initially, he began playing the guitar. It was only when someone suggested that he try playing the drums that he found his true passion.

farhad humayun facts
Image Source: Gulf News

7. Drummer for Two Decades

In many interviews, Farhad Humayun kept recounting proudly that he has been playing drums for over 20 years now.

8. Event Management for a While

Before he became a musician, he was into event management and did that as a backup in case his music career nosedived.

9. Studied Music

Although he learnt a lot himself, Farhad Humayun also went to London to specially study Audio Engineering.

10. One of a Kind Drum Kit

Farhad Humayun used a Pearl Drum Kit which is a collector’s item. There are only 6 other pearl drum kits made in the world all of whom are with notable names.

farhad humayun facts
Image Source: Drumazon

11. Created Two Other Bands

Farhad Humayun created two other bands when he was an underground musician. He is also the founder of CoVen and Mindriot band.

12. His Mother Was His Role Model

His mother, Navid Shahzad has won the Pride of Performance award and is a highly esteemed academic scholar. He always noted that she was his role model.

farhad humayun facts
Image Source: Newsline

13. NCA Graduate

For his undergraduate studies, Humayun chose NCA. He is an NCA alumnus and only adds to the institution’s long list of remarkable achievements.

Stay tuned to Brandsynario for the latest news and updates.

Huawei Opens Pre-bookings for HUAWEI FreeBuds 4i Nationwide

Huawei Consumer Business Group introduces the whole-new TWS earphones, HUAWEI FreeBuds 4i which is now open for pre-orders nationwide at PKR 16,499/- only. The FreeBuds 4i offers a powerful battery life, active noise cancellation (ANC), fashionable design and outstanding audio quality.

Through thousands of comfort tests and 3D bio-ergonomic design, HUAWEI FreeBuds 4i delivers a comfortable wearing experience with a premium appearance. Every inch of the design curves like flowing water, treating the user’s skin gently.

HUAWEI FreeBuds 4i inherits the premium battery life of the HUAWEI FreeBuds family. It sports a large battery with a high energy density within its compact body, together with low-power consumption solutions to deliver long battery life. According to data from the Huawei laboratory, when ANC is turned off, HUAWEI FreeBuds 4i can offer 10 hours of continuous music playback or 6.5 hours of voice call on a full charge. Together with the charging case, it could achieve up to 22 hours of music playback or 14 hours of voice call.

Moreover, HUAWEI FreeBuds 4i supports quick charge features to address any concerns about low battery. Based on data from the Huawei laboratory, HUAWEI FreeBuds 4i provides 4 hours of audio enjoyment from just a 10-minute charge. Thanks to its impressive battery life and quick-charge capability, users no longer need to worry about the battery level when they are outside or rush out in a hurry. You can enjoy music all day long.

In addition, the FreeBuds 4i comes equipped with an immersive audio experience supported by Active Noise Cancellation. On HUAWEI FreeBuds 4i, Huawei has optimised noise cancellation for the most common user scenarios and locations in everyday life, such as shopping centres, buses, train stations and offices. Further calibrations were made to address typical noises, including air conditioning humming sounds, computer fan noise, train noise in tunnels and bustling crowds. In this way, noise cancellation performance has been further improved to deliver a comfortable noise cancellation experience.

The HUAWEI FreeBuds 4i are now open for pre-bookings at authorized retailers nationwide and online at Daraz.pk, OLX.com.pk, Telemart.pk and Cubeonline.pk for PKR 16,499/- ONLY! Pre-ordering customers can avail FREE gifts such as the Huawei Bluetooth Speakers and/or a 03 month subscription to HUAWEI Music. So hurry up and get ordering! https://click.daraz.pk/e/_6fTZs

TCL Pakistan Opens Its New Flagship Store In DHA Phase 6 Lahore

Image Source: Pinterest

Press Release : TCL, Pakistan’s No. 1 TV brand has opened its second flagship store in Lahore. The newly launched flagship store is located at # 34 CCA Phase 6 DHA, Lahore. TCL stores aim to provide a hassle-free shopping experience to their consumers as they venture out to buy new electronics. To celebrate the grand opening, the TCL brand is offering exclusive discounts, offers and gifts with every purchase.

TCL promises its customers the finest shopping experience with its entire premium product range. By presenting its full array of LED TVs including QLED TV, UHD TV, and Smart TVs as well as its Sound Bars and the extended Smart Air Conditioner range, the flagship store aims to fortify TCL Pakistan’s presence further in the country.

Sharing his views on the launch of the store, Majid Khan Niazi, Head of Marketing of TCL Pakistan, said: “The new flagship store reflects TCL’s strong relationship with their customers in Pakistan and portrays the brand’s commitment to making the best technology readily available across the country. This store will help customers experience TCL’s premium product range and shopping experience. We will continue to work on expanding our network and bringing the latest technology and innovation to provide the best experience to our customers.”

TCL has maintained its position of being the No. 1 in Pakistan and the 2nd Largest TV Brand in the Global Consumer Electronics industry, with a global presence in over 150 countries and aims to further broaden its footprint across the country, giving customers the best Smart CE solutions available globally.

 

Did Ayeza Khan Just Take A Dig At Hania Aamir?

ayeza khan hania aamir
Image Source: HnH Style

The Hania Aamir controversy keeps spiralling out of control with digs coming from left, right and centre. In the latest development, Ayeza Khan has something to say (although indirectly).

Ayeza Khan’s Two Cents

Taking to Instagram stories, the ‘Mere Paas Tum Ho’ actress shared her two cents on the situation. Ayeza Khan has always managed to keep her private life extremely discreet and well… private! Thus, we totally get where she is coming from and why she would say that.

ayeza khan hania aamir
Image Source: Instagram

Ayeza Khan’s message was basically that one needs to keep their private life private. If you do not manage to do so, others will use it for their entertainment. Ayeza Khan never usually interferes in an ongoing controversy nor does she ever find herself in one. Hence, her speaking out this time is unusual!

Does This Apply To Hania Aamir?

This message could be relevant to the ongoing controversy involving Hania Aamir and Aashir Wajahat. They did not keep their private life, aka their ‘brother and sister-ness’ private which is why the entire social media is having a field day.

However, this message is even relevant in our day to day lives. Choosing who to confide in and share your personal woes with is important. Not everyone is sincere and many use what you trust them with as an excuse for gossip.

Blowing Up on Social Media

The Hania Aamir issue genuinely blew up on the internet. Since then, many have come to her defense and spoken up about cyber-bullying. Indubitably, Pakistanis lose all moral conscience and heart once they start criticising someone. Yet, what else was Hania Aamir expecting?

In a country and culture where married couples also shy away from holding hands in public, why would anyone tolerate ‘friends’ so close together? Putting this video online was not going to change the landscape rather just make it worse. It gives people another excuse to see platonic friendships between opposite genders as always leading to ‘behayai’.

Celebrities Stand Together

It is also heartwarming to see many men in the fraternity come together and defend Hania Aamir. Amongst them, Ali Zafar, Daniyal Zafar, Ali Rehman Khan and Mirza Gohar are speaking out.

Most importantly, even a large number of netizens are also happy to see men coming forward for once to defend a woman. What are your thoughts on the whole issue?

Stay tuned to Brandsynario for the latest news and updates.

Twitter Rallies Against Terrorist Attack On Muslim Family In Canada

muslim family
Image Source: New Straits Times

The morning of 8th June comes as a sad day for most of us. Not only did the world lose Farhad Humayun to cancer but also witnessed an act of terrorism. A Muslim family was attacked in a Canadian city, London, by a Canadian man. The nine-year-old boy was the sole survivor of the 5 member family.

Muslim Familly Killed In Terrorist Attack

The witness statements are categorizing the heart-wrenching event as an act of terrorism. According to the witnesses and the police, twenty years old, Nathanial Veltman got into his vehicle when he saw the family walking about. Deciding that they did not deserve to live, he charged his vehicle towards them. The family included a married couple (46 and 44 years old), the husband’s mother (77 years old), and two children (15 and 9 years old respectively).

Twitter erupted against this terrorist and Islamophobic act as the hashtags of Islamophobia, MuslimLivesMatter, Canada, and LondonOntario began trending.

PM Pakistan & Twitter condemn the act

Pakistani Prime Minister Imran Khan condemned the act on the family on Twitter as well. He said that this condemnable act of terrorism reveals the growing Islamophobia in Western countries. Islamophobia needs to be countered holistically by the international community.

The masses in Pakistan also registered support for the Muslim community settled abroad. It was clear that they were frustrated because often we have seen that the western countries term such attacks as individualistic while reserving the term terrorist for Muslims.

Canada on the attack on the Muslim Family

However, Canada is one of those rare countries like New Zealand that does not shy away from terming white terrorists as terrorists. Canadian Prime Minister Justin Trudeau shared his thoughts in the following tweets.

It starts with the acceptance of the blame. If you diagnose it right, it is only then that you start seeking the cure. It is so sad that one does not even want to think of what the nine-year-old boy will go through once he recovers from his injuries and finds that he lost his entire family. However, maybe, just maybe, people will now start paying attention to the deep-rooted Islamophobia.

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Nintendo Switch Vs Nintendo Switch Lite – Which One Is Better?

Nintendo switch and switch lite compare
Image Source: nytimes.com

There are many devices that reside in the handheld world. When a person is bored or wants convenience, they look for handheld gaming consoles. Not everyone wants to play games on mobile, rather on a small console. The Gameboy used to be one of the most popular ones, alongside the Nintendo DS. Today, we are going to do a comparison between Nintendo Switch and Nintendo Switch Lite.

Both of these handhelds deserve recognition as well as praise. They have survived through so much and are still going well. People want to buy these handheld consoles by the dozen and they love the games that are offered. Today, if one wants handheld next-generation gaming, they look at these two devices. Both have their upsides and downsides. However, we shall see which one is better out of these two. The Nintendo Switch is quite popular and is seen among many avid gamers daily.

Nintendo Switch:

If we look at the standard Nintendo Switch, we can see quite a lot of things. Firstly, it has two options. It can either be used with the TV for a bigger and immersive output. However, you can always remove the tv and attach the Joy-con controllers with it. This then gives you the feeling of playing on a handheld. Its screen size measures approximately 6.5 inches, which is quite ample when it comes to handheld.

The computing power on this handheld console is quite strong. Nintendo has managed to port games like Doom Eternal and Saints Row 4 for the Nintendo Switch. It is definitely worth a buy if you are into plugging into the tv and standalone both. Its price is currently at Rs.65,000/- on the market. However, one can always get a bargain.

Its battery life allows the gamer to dish out anywhere from 2 to 6 hours of playtime. It all depends on which game is being played.

nintendo switch comparison
Image Source: pcmag.com

Nintendo Switch Lite:

Now, this device can be considered as a smaller version of the Nintendo Switch. However, there are some noticeable differences. Firstly, the screen size on the Nintendo Switch lite is slightly smaller. It measures about 5.5 inches, which is still a good size for a handheld. Additionally, you cannot connect the Switch lite to the Tv and the controllers are built-in with the screen. They cannot be separated like the Switch but there is no need to do that with this one.

The battery life on the Switch lite is slightly more than the switch, running from 3 to 7 hours. Computing power on both the devices is the same, you can play nearly all the switch games on switch lite. However, the exception is those games that require a television. Talking about portability, the smaller size makes the Switch lite an easier fit on the pocket. Its current price is set at Rs.46,000/- In nearly a quarter of the price reduction, you can buy this console with certain limitations.

Nintendo switch lite and comparison
Image Source: pcmag.com

The Verdict:

We would say that the Switch Lite can win in most of the areas here. However, if you also wish to play on the big screen and the small one, then the standard switch should be your go-to. In the end, it all boils down to the preference of the user.

The writer of this article would prefer to buy the Nintendo Switch Lite. It is cheaper and one can play basically all the games as the standard switch. It should also be noted that both of them are touchscreen.

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First Drive-Through Vaccination Centre Opens In Lahore

new vaccination centre opened in Lahore
Image Source: 24newshd.tv

The world is seeing a lot of development ever since the virus hit. From the initial months, hard work has been put into the vaccine race. A lot of countries became the front-runners to be the saviours of humanity. Now that the vaccine is out, the development is higher than ever. A new vaccination centre has just been opened up in Lahore. However, what is so special about it?

As opposed to the normal vaccination centres, this one is slightly different. Yes, this vaccination centre has something else going for it. It might be called apart from the ingeniousness of it. Someone has really decided to grind the mental gears and produce such a result. The said vaccination centre is a drive-through one! Talk about innovation, even in such dire times like today. The pandemic rages on and so does the spirit of the people.

lahore vaccination centre
Image Source: dw.com

Vaccination Drive-Through:

The drive-through vaccination centre has been set up by the district administration Lahore. This seems to be quite a developmental act on their part. In this day and age of social distancing, it is important to make sure we keep away. Better than stepping out of the car, one now just has to drive through the tent. They have also made it quite convenient to get a vaccine jab now.

Assistant Commissioner, Arbab Ibrahim, has been appointed as the focal person for this vaccination centre. It is vital that this project be put in charge with someone who can handle responsibility. Upon asking, the AC said that people can now get vaccinated within the vehicles. In a year or two, we may find people giving out vaccinations as they do of Polio.

Covid Development:

According to the statistics, 9.2 million doses of the vaccine have been administered so far. This is good news because it shows that we are progressing. Albeit it is a slow pace but even that is considered progress. However, we still encourage you to practice all the measures as best you can. We can only prevent the spread if we remain careful. Wash your hands, avoid contact with people. Above all, always make sure you step out of the house wearing a mask.

We hope that this new vaccination centre also speeds up the administration of the vaccine. Additionally, we ask you to take care of yourself and your fellow citizens. We are all in this boat together!

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Kashmir Khana Kahani Is Bringing People Together Like Never Before

Kashmir Cooking Oil brings back our favorite series, Kashmir Khaana Kahani, this time with Rup Magon as the host and a bunch of our favorite celebrities. The series’ new chapter, Out in the Open, is filmed in the Canadian lakeside outdoors and features different guests experimenting with dishes in every episode.

In our culture, nothing compares to the power of food when it comes to bringing people
together. It’s a way for us to profess our love for family and friends, nurture relationships, make up for mistakes and celebrate our achievements and that is exactly what Kashmir Khaana Kahani showcases. As a brand that believes in food being the ultimate tool for expressing ourselves, Kashmir initiated Khaana Kahani, an inclusive platform that encourages all sorts of people to bond with others through food.

When the world was bound to their homes, Khaana Kahani brought our audience a series of
easy-to-cook original recipes right when people were savoring the joy of quarantine cooking. Previously, Kashmir partnered with Mashion and unearthed a series of heirloom recipes straight from the kitchens of some of Pakistan’s biggest stars like Adnan Siddiqui and Mahira Khan. Stars who the world knew as accomplished actors, pleasantly surprised everyone with their amazing culinary skills as he shared some of their family heirloom recipes with the fans. Apart from the stars sharing their family’s secret recipes, they shared stories about food traditions that have been part of their families for generations.

This season, Khaana Kahani is taking its viewers on a rather unexpected journey with
an interesting mix of stars. Fans will be able to watch their favorite TV stars in action as they cook their favorite Pakistani meals. For the first time, Kashmir is bridging the gap between Pakistani nationals residing within the country and those living away from their homeland. The common ground that these two find themselves on is their love for Pakistani cuisine. This lifestyle cooking show is shot against Canada’s breathtaking landscape but the faces that the audience would see are those of some of the most loved Pakistani stars.

“The phenomenal success of Kashmir Beats is testament to the fact that nothing brings fans and stars together like sharing a passion. Kashmir Khaana Kahani Out In The Open is our latest initiative, which aims to showcase a different side of some of our biggest stars as they showcase their culinary expertise,” said Mian Shahzad Khalid, Director Marketing Kashmir Cooking Oil.

In Kashmir Khaana Kahani Out In The Open, you find a lot more than just another cooking
show. In every episode, you can catch your favorite stars cooking some of their most loved
Pakistani dishes with Rup Magon. While they are at it, expect them to share glimpses of what it’s like to stay connected to their culture through food and how it keeps the Pakistani community together no matter how far away they are from home.

Rup has been cooking for almost 20 years and has always taken a keen interest in not only
learning new recipes but also creating unique dishes of his own teaching them to the world. Never trained as a chef, he feels like everyone’s responsibility to be able to make at least a few delicious dishes. “I’m not a trained chef, but I can definitely raise some eyebrows in the kitchen,” said Rup.

To watch the latest episode, subscribe to Kashmir Cooking Oil’s YouTube channel:
https://www.youtube.com/user/kashmiruil

For information and updates, visit:
YouTube: https://www.youtube.com/user/kashmiruil
Facebook: https://www.facebook.com/KashmirCookingOil
Twitter: https://twitter.com/UILKashmir
Instagram: http://instagram.com/UILKashmir

7 Ways To Reuse Your Makeup Products Packaging Once They’re Finished

reuse makeup packaging
Image Source: Foreo

All the industries are turning the tide and trying to become as sustainable as possible. It’s also up to us to aid them and also push them. So how can you reuse your beauty products’ packaging?

1. Lipsticks

Once your lipsticks are finished instead of chucking them in the bin, keep them. Clean the inside with earbuds and soapy water. Once dried, you can keep the empty shells to hold things.

reuse makeup packaging
Image Source: Va Voom Vintage

Hair pins, safety pins, jewellery? Anything can be kept safe in them.

2. Makeup Palettes

If you have exhausted your makeup palettes then you can do something else with them. Clean the eyeshadow sockets and wait until its dry. After that you can use it for the mirror instead of buying another compact mirror.

3. Perfume Bottles

Are you also a lover of pretty perfume bottles? We’re guilty as charged for buying perfumes only for the bottles. However, when the perfume inside finished you should know better than to throw it.

reuse makeup packaging
Image Source: Sunday Edit

Clean the inside – as usual – and then let it dry. Once dry, it can be used as tiny, DIY vases! Trust us, it’ll add character to whichever space you put them in.

4. Empties for Travel

We also know not every makeup container can be of use immediately. Another awesome idea is to clean it properly and store them for travelling. When that beautiful day comes when we will travel again, these will come in handy!

reuse makeup packaging
Image Source: Pinterest

5. Make Your Own Makeup!

If you have ever wanted to try homemade lip balms or eyeshadows or a custom lip colour, now is your chance. Keep an empty lip balm container or an eyeshadow container to make it yourself.

6. Empty Shampoo Bottles 

Empty shampoo and conditioner bottles can also be used for a number of things. The point is that you reuse these for purposes you would need to get new containers for.

reuse makeup packaging
Image Source: Youtube

Need to put some surf near your washing machine or a liquid detergent on your sink? Use these bottles, they get the job done.

7. Wall Art / Kids’ DIY

You can also take out the mirrors from all your compacts and shatter the plastic. These can make for small trinkets which you can paste on your wall to create wall art that’s distinctive.

Old makeup pencils not in use can also be given to children to paint with. God knows they love doing that…

Stay tuned to Brandsynario for the latest news and updates.

How To Make Creamy And Frothy Coffee At Home

How to make creamy and frothy coffee at home
Image source: unsplash.com

Coffee is not only a breakfast staple. It is a bonding technique that is used whenever you want to have a discussion with someone. Coffee is used as a way to connect with old acquaintances. Having a cup of creamy coffee in a small cafe in your neighborhood can make your day. In short, coffee is also a measure of self-love. The effort put in making a small cup of coffee can help alleviate your mood. But what to do when you are bored of the same old coffee recipe you have been trying for too long?

Today, I’m sharing with you the best recipes you can use to make the creamiest coffee ever.

1. Creamy Cappuccino

This cappuccino recipe does not require a coffee maker or a seamer. However, it would be best if you had a milk frother or a beater to foam up the milk, which in turn will make your coffee creamy and smooth.

2. Creamy Hot Coffee 

This creamy hot coffee recipe is a classic three-ingredient coffee recipe with a twist. Make sure to follow the steps accordingly for a delicious and tasty mug full of rich coffee.

3. Cafe Latte

This recipe is not only easy to make but will also help you create a restaurant-style coffee without the need for appliances. This recipe is perfect for days when you need an extra kick to go on with your day.

 4. Vietnamese Iced Coffee

This quick and easy-to-make cold coffee recipe is perfect for those hot and humid days. Vietnamese iced coffee has an ideal balance of sweetness from condensed milk and the bitter taste of coffee. This is the best cold coffee recipe we have tried so far.

5. Oreo Cold Coffee

This is a perfect coffee recipe for all the chocolate lovers out there. Filled with all the yummy ingredients for a heavy chocolaty coffee recipe is perfect for your kids this summer.

Let us know which recipe is your favorite among these. Or, if you have a recommendation, do not forget to drop it in the comments below.

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7 Healthy Foods You Should Eat To Boost Your Mood

7 Healthy Foods You Should Eat To Boost Your Mood
Image source: https://unsplash.com/photos/kcRFW-Hje8Y

While they say good food is a good mood, it is essential to be mindful of your eating habits when you are feeling down. Indulging in unhealthy habits just because you are feeling low is not a good option. While we all love to indulge in a big cheesy burger now and then, it can become a habit if not kept on track. Having the right balance of healthy foods is essential both for your physical and mental health.

So the next time you are feeling low, switch your favorite junk food option for these healthy bites, which can be a mood lifter and make you feel instantly better.

1. Pack Up On The Fiber 

Eating food rich in fiber is not just good for your gut. It can also lift your mood for the better. Fruits are the best option to halt your junk cravings and for a quick pick me up. Prepare a big bowl of watermelon or create a plate of oranges. To double up the fiber boost, you can add berries to your oatmeal bowl, which will fill up your stomach for hours.

7 Healthy Foods You Should Eat To Boost Your Mood
Image source: https://unsplash.com/

2. Caffeine 

Caffeine in moderation can trigger the release of brain chemicals such as dopamine, which is vital for performance and mood. So, a moderate amount of caffeine can work as a mood booster for that day when you feel a little less productive than usual.

7 Healthy Foods You Should Eat To Boost Your Mood
Image source: https://unsplash.com/

3. Nuts 

Nuts are healthy foods densely packed with fiber, protein, and healthy fats. In addition, they are rich in selenium, copper, magnesium, manganese, and zinc, which are great for your mental health. Magnesium can help calm the nerves while zinc relieves anxiety. The benefits of nuts exceed this list since they are enriched in minerals and nutrients, making sure to incorporate some in your diet daily.

7 Healthy Foods You Should Eat To Boost Your Mood
Image source: https://unsplash.com/

4.Yogurt 

Yogurt is full of probiotics known to low the levels of activity in the areas of the brain associated with pain and emotion. But, at the same time, they are associated with increased activity in areas related to decision-making.

Image source: https://unsplash.com/

5. Green Tea 

Green tea has been used by the Chinese and Japanese for centuries. Their properties are mainly noted to promote digestion, regulate blood sugar, and relaxation and mood benefits. In addition, it contains an amino acid, theanine, that calms the nervous system. A study published in the November 2009 issue of the American Journal of Clinical Nutrition showed that people who drink at least five cups or more of green tea daily experience less psychological distress than average.

Image source: https://unsplash.com/

6. Dark Chocolate 

We always find excuses to eat chocolate. Don’t we? A study has shown that participants who consumed a dark chocolate drink mix for 30 days had significantly increased self-rated calmness and contentedness relative to placebo. Dark chocolate contains tryptophan, an amino acid. This amino acid is known for its ability to increase serotonin, and theobromine, known as the mood-elevating compound.

Image source: https://unsplash.com/

7. Eggs 

Eggs are loaded with essential amino acids, omega-3 fatty acids, vitamins (A, D, biotin). They also include minerals like zinc and magnesium, which are known to help relieve anxiety. In addition, they are a great source of vitamin B, which is another nutrient that helps alleviates our mood.

Image source: https://unsplash.com/

Eating these healthy foods in a balanced diet will maintain both your physical and mental health. This will lead to increase productivity at work and a healthy lifestyle.

Stay tuned to Brandsynario for the latest news and updates.

KATI, SSHATI, BQATI, FBATI disown KCCI’s Message Against KE

Image Source: Daily Times

Karachi 7th June, 2021: President Korangi Association of Trade and Industry (KATI) Saleem uz Zaman, President Site Super Highway Association of Trade & industry (SSHATI) Engr. Nisar Ahmed, Founder President Bin Qasim Association of Trade & Industry (BQATI) Mian Mohammed Ahmed, President Federal B. Area Association of Trade & Industry (FBATI) Mohammad Ali jointly stated that a video has been released by the Karachi Chamber of Commerce & Industry (KCCI) on their social media page mentioning that all seven industrial associations have demanded to end KE’s monopoly. It was clarified by all Presidents that a meeting was held at KCCI to discuss the concern related to KE’s prevailing issues with trade and industry and its potential takeover by Shanghai Electric.

However, he clarified that KATI, SSHATI, BQATI, FBATI and all other participants of the meeting did not conclude and reached any decision and it was decided that a committee comprising of technical experts from each association and KCCI will study the authenticity of concerns raised regarding discrimination against Karachi’s consumers and will come up with recommendations in the best interest of the industrial and domestic consumers of Karachi after due deliberations.

The participants resolved that KE has significantly improved from the dark era of KESC, and without discussion, any haphazard decisions in the matter might push back KE to KESC which will have disastrous implications for the residents and industries of Karachi.

The industrial representatives generally agreed that K-Electric’s response time on complaints and accessibility had significantly improved and appreciated the company for its commitment to the industries of Karachi and the economy of Pakistan.

Prime Minister and his team were appreciated for the decision of providing upto 2000 MW supply from NTDC for the residents and industries of Karachi which will enable zero load shedding for the Industries.

In response to questions about the alleged unfair practice of charging Karachi’s customers higher electricity prices, it was verified from industries of other DISCOs in Pakistan and reached a conclusion that there is a uniform tariff policy of the Govt of Pakistan across the country which exists only to prevent any discrimination between customers residing and doing business in any part of Pakistan.

The condition of other state-owned DISCOs was also discussed whereby it was discussed that as per financial statements of companies like FESCO and MEPCO they were receiving subsidy which exceeded PKR 100 billion and 200 billion respectively for past five years. What was more surprising was that despite receiving these subsidy amounts, both companies posted cumulative losses for the same period, which were contributing to circular debt which itself is the biggest challenge being faced by the Govt of Pakistan. KE’s affairs are also looked over by NEPRA and the Ministry of Energy and KE was posting a profit year on year, except 2020 due to COVID, while other DISCOs (except for GEPCO) were posting cumulative losses.

Industry representatives also discussed unbundling of KE, which was being assumed as a solution to the troubles of Karachi. However, a clear example of unbundling is present in the case of WAPDA into separate generation, transmission, and distribution companies which are currently affected by circular debt of 2.6 trillion rupees and creating a huge loss for the national economy. Furthermore, it was also discovered that these government DISCOs themselves have obtained a stay order against NEPRA’s decision to allow Power Wheeling.  It was also discussed that unbundling of KE was due in 2023 as per agreement with Federal Govt and it is the duty of Federal Govt to protect the interest of Karachi’s consumers above all.

It was verified from technical consultants that there would still be no impact on any consumer’s bills even if the utility will be unbundled, because the Uniform Tariff Policy remains in place across Pakistan to prevent discrimination among the citizens of the country but with a big risk of contributing in circular debt if policy is manipulated.

It was also stated that currently we have one company to blame in case of load shedding / faults once divided into pieces there will be blame games and instead of one service provider every one will blame it to the back end thus making supply of industries unstable.

It was said that subsidy is a domain of Federal Govt and it is the responsibility of Federal Govt not to allow any discrimination with the consumers of Karachi which is the Largest Economic and Industrial Hub of Pakistan.

Federal Govt must take all seven Industrial Associations into confidence before taking any decision on KE. These seven industrial areas are not only the actual stake holders but also the backbone of the economy of Pakistan and their representatives must be present and consulted before making any decision regarding KE.

It was also observed that because of the policies of the current govt., the economic growth expectations and targets have been surplus and crossed 3.92 Percent which has raised the eyebrows of the entire world. It was upto the Federal Govt to decide that disturbing the sale of KE to Shanghai Electric will ruin the image of the country and that will give a negative message to the international investors who are observing the remarkable policies of the current Govt and will drastically effect foreign direct investment.