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Infinix Opens Pre-Order Of The World’s First 60MP OIS Enabled Front Camera Phone – ZERO 20!

Lahore – Friday, 14 Oct, 2022: Infinix, the leading most smartphone brand of Pakistan is now taking pre-orders for World’s first 60 MP OIS + EIS based front camera phone – ZERO 20. Being first of its kind camera phone supporting Dual Image Stabilization in the form of Optical Image Stabilization and Electronic Image Stabilization, Infinix ZERO 20 fulfills videography and photography requirements within no time. Infinix ZERO 20 is priced at Rs 56,999 but upon pre-ordering from Infinix Official Ecommerce Store – Xpark between 14th October to 20th October, customers can avail a discount of Rs 2000 with a free gift of Infinix XE20 for the first 50 buyers only!

Infinix ZERO’s 60MP front camera is the most stable and greatest Vlog camera offering hardware-based Optical Image Stabilization (OIS) and Electronic Image Stabilization (EIS).  Users would just have to switch on Ultra-Stability mode in order to unlock Dual Image Stabilization for making videos and capturing photos. The front camera also being equipped with Auto Focus (AF) captures accurately every time with crisp details on the go. Not just the front camera, the rear camera of 108MP aids reimagine the mobile photography experience altogether.

CEO of Infinix Mr. Joe Hu expressed his views about ZERO 20 saying: “We are glad to introduce the ground-breaking and first of its kind camera phone in the world. By providing its devoted users all around the world with the most updated devices outfitted with cutting-edge technology, Infinix has once again set the standard for the industry.”

Also, being Pakistan’s first smartphone operating on the most powerful 6NM MediaTek Helio G99 processor, Infinix ZERO 20 offers industry-leading performance altogether. The two-octa core arm cortex of MediaTek Helio G99 outputs great intelligence ensuring non-stop usage and complete sync with all the features of Infinix ZERO 20. Also featuring 6.7’’ FHD + AMOLED display, Infinix ZERO 20 simply ensures all industry-leading features in the palm of one’s hand!

From 14th Oct till 20th Oct, Infinix fans can pre-order Infiniz ZERO 20 from Infinix’s Official Ecommerce store – Xpark  with a discount of Rs 2,000 and a free gift of Infinix XE20 for first 50 customers as well!

LUX Style Awards 2022 – Entering 3rd decade of celebrating and honoring Pakistani talent!

The LUX Style Awards (LSA) has continued to be the pinnacle of talent recognition in Pakistan for the last 21 years. The annual award ceremony has remained committed to the entertainment industry and served the people of our country by acknowledging the commendable work of their favorite artists during the previous year. The awards empower diverse voices across Pakistan and play an instrumental role in promoting local talent and putting our stars on the world map.

 Asima Haq, Beauty and Wellbeing and Personal Care Pakistan Head, Unilever Pakistan, said, “As we stay true to this vision, we also realize that our country is facing one of the biggest calamities of all time. We want to use this stage to also support Pakistanis whose lives have been impacted by the floods. To this end, Unilever Pakistan has contributed close to USD 1 Million in rehabilitation efforts aimed at creating climate resilient infrastructure, sustainable housing and microfinance for re-enabling lost livelihoods with the hope that this gesture will support the flood victims as they rebuild their lives.”

With this sentiment, LSA will acknowledge the hard work of the entertainment industry in a befitting manner and light up its stage to bring positivity and hope to all Pakistanis.

8 Brands That Are Spooking Up Things This Halloween

Halloween is just around the corner and brands have already buckled up on their marketing campaign ideas. While finesse marketing can bring business success during this spooky season by attracting new customers. The competition gets tougher every year with brands trying to do the unthinkable.

Take a look at some of the creative ideas for this year’s Halloween marketing campaigns.

1. Baskin Robbins 

Baskin Robbins is welcoming the spooky season with one-of-a-kind ghost pepper favoured Icecream. The flavour of the month features chocolate flavoured Icecream topped with spicy blood orange flakes to add an extra touch of spooky spice

2. Heinz 

Heinz is taking Halloween to the next level with a series of short films based on the bloody ketchup fan. Tomato blood is a favourite drink of an infamous vampire named Toby who believes blood ketchup is the only thing he needs to survive in this world.

3. Post-Fruity Pebbles

Post is back again with its limited edition Halloween fruity pebbles. A bowl of milk and colourful pebbles with a hint of spooky might just become the perfect way to go about your breakfast this Halloween season.

Read More: Quality Streets Wrappers Are Getting A Makeover – Here’s How!

4. Makeup Revolution 

Makeup Revolution has launched a giveaway in honour of Halloween. The brand is dedicating the whole month of October to a Halloween giveaway and activities in which you can participate on social media platforms.

5. Chipotle 

Chipotle is celebrating Halloween by giving its customers a chance to eat a $6 meal while participating in fun giveaways. The takeaway? You have to dress up in the most creative costume and you might be the one to get the gift card.

6. Bauble Bar

Bauble Bar has released an extensive line of Halloween accessories. However, the skeleton earrings have quickly become a fan favourite with celebrities including Blake Lively and Kourtney Kardashian getting their hands on them. The earrings quickly managed to sell out soon after the launch due to their quirky design and on-point aesthetics.

7. Marks & Spencer’s Cafe

UK’s high street brand, Marks and Spencer, is celebrating Halloween with the launch of exclusive Halloween drinks and desserts to make the holiday look, sound and taste extra spooky.

8. M&M

M&M has rolled out its Halloween campaign with a fun teaser which encourages participation over passivity. According to Jim Stump, T&P’s creative director, “The new brand direction lets us begin to show more of each character’s unique personality. Halloween’s a fun start, and from here on we can let different characters turn up in response to different moments throughout the rest of the year too.”

Read More: Kellogg’s Launches Insta-Bowl Cereal & Here’s What You Need To Add

Stay tuned to Brandsynario for the latest news and updates.

What Are Butter Boards? Here’s How You Can Make Them At Home

Are you tired of conventional charcuterie-rivaling wooden planks decorated with all kinds of cheese and snacks? Then these not-so-conventional charcuterie boards with softened butter and topped with photogenic garnishes might be your next favorite thing. Inspired by the buttery trend which started its round on TikTok, all you can see now are boards spread with hummus, buttercream, and more. But how do you make one and is the trend worth digging in?

Butter Boards – The New IT Thing?

For the butter board, the butter serves as a centerpiece ingredient, rather than a neutral accessory. The butter can be softened and spread end-to-end on a board, usually wooden. While the toppings can vary depending on the makers’ mood, some of the most common ingredients we have seen include butter with honey, cinnamon, and walnuts. While jam and roasted garlic and crackers are also some of the most favourite ingredients.

Image source: savouryexperiments

And of course the bread. When there is butter – there is bread so there is no restriction to what kind and size of bread you would like on the board because everything can go with it.

It’s important to make sure you have plenty of toppings on that artfully smeared butter. No one like to have a mouthful of butter right so bringing the right balance and texture while making a butter board stand out is key.

Read More: 7 Healthy Chocolate Desserts You Can Trick Anyone Into Eating

Dessert Boards – A Big Yes? 

Of course, brands had to bring in their big guns too. Ice cream giant Ben & Jerry’s posted a video showing different ways to layer its products, including a base of softened vanilla ice cream with crumbled apple cider doughnuts and apple slices for dipping. “You didn’t think we’d miss out on this trend, did you?” the video was captioned. Well, if dessert boards could be a real thing then we are all up for it.

Image source: eatingwell

Serving food on boards is nothing new. Cheese and charcuterie boards have been popular for years and are hardly controversial. Not long ago, charcuterie boards — boards featuring different kinds of meats and cheeses with accompaniments like olives or fruit took TikTok by storm, but their popularity eventually waned. Likewise, while the butter boards seem like a good option it is arbitrary to see if they could stand the test of time and changing trends.

Read More: Quality Streets Wrappers Are Getting A Makeover – Here’s How!

Stay tuned to Brandsynario for the latest news and updates.

Edhi Foundation in partnership with Jazz provides flood assistance to flood affected families

Edhi Foundation in partnership with Jazz provided assistance to thousands of families, distributing food and medical supplies, and hygiene and disaster relief kits in flood affected areas. This collaboration is a part of Jazz’s PKR 1 billion flood relief pledge.

The areas covered under this initiative include 23 districts of Sindh including Nawabshah, Dadu, Sukkur, Jamshoro, and Larkana as well as 10 districts of Balochistan including Quetta, Lasbela, and Nasirabad. Flood-struck parts of South Punjab including Taunsa, Jampur, and DG Khan were also covered. Jazz also mobilized its volunteers to assist Edhi’s on-ground teams in distributing relief items.

“We have witnessed the unfolding of an unprecedented calamity. To mitigate the effects of this climate-induced catastrophe, I implore all private companies to come forward. Jazz has historically always risen to the occasion when the country and its people needed it the most. The nationwide flood relief initiative is another example of this and we greatly value their decision to collaborate with us,” said Faisal Edhi, Director – Edhi Foundation.

“Our thoughts and prayers are with the all the families affected by floods. We are working with key partners in distributing relief supplies so it reaches the affectees in time. We stand by our fellow citizens during these tough times,” said Syed Fakhar Ahmed, Chief Corporate and Regulatory Affairs Officer – Jazz.

WEAR YOUR MOTIVATION!

Are you looking for the perfect outfit to wear to the gym? Something that helps you focus on your performance and not worry about uncomfortable fabric? Well, Gym Armour is exactly what you are looking for! Gym Armour’s latest collection is the answer to all your “What to wear?”, “Is it the right outfit for my strength training?” and “Can I wear the same outfit for coffee?” questions that you ask yourself every day.

Gym Armour’s designs are crafted with comfort and functionality in mind. It offers exquisite and trendy athleisure for both, men and women. Their unique designs can be dressed up or down for workouts and casual styling. Gym Armour’s latest summer collection is designed in soft, breathable fabric that feels light against your skin. The best part is that Gym Armour presents a one-stop solution! From athleisure to gym accessories, Gym Armour has it all.

We have put together our top picks from their summer collection that will not only offer you comfort but also motivate you for the day!

Women Tees

Gym Armour’s crop tees are one of our favorites. Designed in soft cotton fabric, it simply feels light against your skin and keeps you fresh. The short-body design gives it an exquisite look which can be paired with workout leggings as you hit the gym or high-rise jeans for everyday styling!

Women Leggings

Without a doubt, Gym Armour leggings are the best you will find in town. You can now workout without any fear of tears as these leggings are squat-proof and designed in four-way stretchable fabric. They are easy to wear and have pockets to put your phone or wallet in. And guess what?! They come in an array of colors to fit all your needs!

Modest Wear

Gym Armour is an all-inclusive activewear brand, and this is what sets it apart from the rest. Whether you are looking for a sports scarf or just some sports gear, Gym Armour surely has something for everyone. Keeping in mind the comfort of women, Gym Armour’s covered top collection and sports scarves are made in a breathable, lightweight fabric that features mesh panels for ventilation, keeping you sweat-free and fresh.

Men Tees

We are simply in love with Gym Armour’s collection of t-shirts. They are a line of comfortable and stylish workout shirts designed to help you boost your performance whilst looking great. They are made out of breathable, sweat-wicking fabric that will prevent the shirt from clinging to your skin and keep you dry on a hot sunny day.  Gym Armour has a variety of tees that can be paired with casual trousers, shorts and jeans.

Men Shorts

If you are looking for the perfect shorts which you can wear on a casual evening with friends and during workout, Gym Armour is the place for you. They have a wide range of shorts designed with comfort, style and functionality in mind. The perfect cuts and fit will give you a comfortable wearing experience without worrying about uncomfortable fitting. From running shorts to compression grip-layer shorts, they have it all.

GA Accessories

Gym Armour just made all your decisions easier. You can now select the perfect accessories to go with your gym outfit under the same roof. They have a variety of items ranging from water bottles and skipping ropes, to backpacks. Now that you have all your essentials, you can head out in style in Gym Armour gear.

To check out their entire collection, visit Gym Armour’s website (www.gymarmour.co) and place your order.

 

 

5 Best Low Calorie Desserts You Can Make at Home

It is a sad truth of life. The minute you decide to eat healthier food and start a diet, your sweet tooth goes insane. Everywhere you look, you’re reminding how happy sugar food used to make you. You get grumpier and very soon are forced to break off the diet. But you no longer have to worry. Low calorie desserts are the easiest way to stick to your diet without ruining your chances of getting in shape.

Whether it is a cheesecake or a good old chocolate chip cookie, healthier and low calorie alternatives exist. You can make them at home and munch away whenever you feel like. Just make a few ingredient swaps and you have on your hands some delicious low calorie desserts that will make that sweet tooth extremely happy.

Peanut Butter and Banana Ice-cream

low calorie desserts

Nothing satisfies the sweet tooth quite like an ice-cream. But if the thought of calories makes you stay away, we have found the ultimate solution. This recipe involves just two ingredients: Peanut butter and bananas and tastes absolutely delicious.

Gluten Free Chocolate Chip Cookies

cookie

A chocolate chip cookie can make the gloomiest of days appear happy. But why ruin a diet over one cookie? Try the gluten free version, that’s low in calories but just as delicious.

Apple Cinnamon Chips

apple-chips

With lots of natural sugars, apples are a great way of keeping the blood sugar level right where it is supposed to. But here is a slightly different way of enjoying the snack. Baked Apple and Cinnamon chips! Yum.

Healthy Whole Wheat Brownies

brownies

Brownies can only be called good if they are oozing chocolate. However if you’re watching your calorie intake, you can indulge in these instead.

Healthy Carrot Cake

If you’re willing to go the extra mile, bake this carrot cake. The low calorie dessert will put to rest all your sweet cravings for a while.

Have anything to add? Leave us a comment.

ICC T20 WORLD CUP 2022 — Schedule, Teams, and, What to Expect?

ICC Men's T20 World Cup Australia 2022

The eighth edition of the ICC Men’s T20 World Cup is just around the corner. ICC T20 World Cup 2022 is set to kick off on October 16, 2022, and the final is scheduled for November 13, 2022. The T20I extravaganza is scheduled to be hosted by defending champions Australia, who will kick off their tournament from where they left off last year against the finalists New Zealand.

This tournament was scheduled to take place in 2020, but it was postponed amid the pandemic.  The International Cricket Council (ICC) announced in August 2020 that Australia will be the host nation for the rescheduled tournament in 2022.

South Africa played host to the inaugural edition of the ICC Men’s T20 World Cup in 2007. India defeated Pakistan in a thrilling final to claim the trophy. Over the years since then, the T20 World Cup has been won by Pakistan, England, Sri Lanka, West Indies, and Australia. West Indies is the only country to win it twice, in 2012 and 2016.

What to Expect?

T20 World Cup has its fair share of memorable moments, the world has witnessed new stars being born in this very event. One cannot forget Carlos Brathwaite hitting four sixes to Ben Stokes in the last over to win the T20 World Cup in 2016, or Matthew Wade hitting three maximums to Shaheen Afridi to pull off a miraculous victory in the semi-final last year. From Yuvraj Singh’s 6 sixes in an over, to Misbah’s mistimed scoop which cost Pakistan the 2007 World Cup, this tournament has given many memories which are still etched in the minds of fans.

This year too, the world is expecting an entertainment extravaganza, that too on fast-paced large grounds of Australia. Last year’s finalists, Australia and New Zealand are going to lock horns in their first match to kick off from where they have left off last year. On the very next day, arch-rivals India and Pakistan will meet in the marquee match. India will look to avenge last year’s loss, while Pakistan will walk into the game with more confidence after defeating India in Asia Cup 2022. These two matches will generate more excitement and set the mood for the whole tournament.

Asian champions Sri Lanka are slated to play in the opening round to qualify for Super 12, which they are expected to do on the back of an excellent Asia Cup campaign. They have found some match winners, in Nissanka, Rajapaksa, and Shanaka, which makes them dark horses in the T20 World Cup. But the main man for them is Wanindu Hasaranga, as he was the highest wicket-taker in last year’s T20 World Cup and player of the tournament in Asia Cup 2022, but it will be interesting to see how he fairs on Australian pitches.

Two-time T20 World Cup winner West Indies is in the same boat as Sri Lanka. Their qualification is important for the tournament from pure entertainment’s point of view, as they are known for being entertainers, even if they are losing. The world loves to see them in action and they have a young talented bunch of players who can turn the fortunes in their favor.

Australia is known as the paradise for fast bowlers, and almost every team is equipped with a good pace battery, but none comes closer to the pace attack of Pakistan and South Africa. Pakistani spearhead Shaheen Afridi is expected to play the tournament with full fitness, which will strengthen the attack, while on the other side Marco Jansen replaces Dwaine Pretorius in South Africa’s T20 World Cup squad, which can be a blessing in disguise. India and England both desired to have their leading fast bowlers (Jasprit Bhumrah and Jofra Archer) get fit in time, but unfortunately, none could make it. England was also deprived of the services of in-form Jonny Bairstow courtesy of a ‘freak accident’.

Overall, this is going to be an action-packed event, with every team having a fair chance to take advantage of the conditions. But in my opinion, Pakistan, Australia, South Africa, and England have a better chance to qualify for the semifinals.

ICC Men’s T20 World Cup 2022 Venues

T20 World Cup 2022 will be played across seven venues in Australia:

  1. MCG, Melbourne
  2. Adelaide Oval, Adelaide
  3. SCG, Sydney
  4. The Gabba, Brisbane
  5. Perth Stadium, Perth
  6. Bellerive Oval, Hobart
  7. Kardinia Park, Geelong

 ICC Men’s T20 World Cup 2022 Groups

Australia, Afghanistan, Bangladesh, England, India, New Zealand, Pakistan, and South Africa have qualified directly, while Sri Lanka, West Indies, Zimbabwe, Namibia, Netherlands, Scotland, Ireland, and UAE have to play in the opening round first.

Opening Round

Group A: Namibia, Sri Lanka, Netherlands, and UAE

Group B: Scotland, West Indies, Ireland, and Zimbabwe

Main Round

Group 1: Afghanistan, Australia, England, New Zealand, Group A winner, and Group B runner-up

Group 2: Bangladesh, India, Pakistan, South Africa, Group B winner, and Group A runner-up

ICC Men’s T20 World Cup 2022 Schedule

Date Match Time  Venue
16 October 2022

Sunday

Sri Lanka

vs

Namibia

9:00 a.m. Kardinia Park, Geelong
UAE

vs

Netherlands

1:00 p.m.
17 October 2022

Monday

West Indies

vs

Scotland

9:00 a.m. Bellerive Oval, Hobart
Zimbabwe

vs

Ireland

1:00 p.m.
18 October 2022

Tuesday

Namibia

vs

Netherlands

9:00 a.m. Kardinia Park, Geelong
Sir Lanka

vs

UAE

1:00 p.m.
19 October 2022

Wednesday

Scotland

vs

Ireland

9:00 a.m. Bellerive Oval, Hobart
West Indies

vs

Zimbabwe

1:00 p.m.
20 October 2022

Thursday

Sri Lanka

vs

Netherlands

9:00 a.m. Kardinia Park, Geelong
Namibia

vs

UAE

1:00 p.m.
21 October 2022

Friday

West Indies

vs

Ireland

9:00 a.m. Bellerive Oval, Hobart
Scotland

vs

Zimbabwe

1:00 p.m.
22 October 2022

Saturday

New Zealand

vs

Australia

12:00 p.m. SCG, Sydney
England

vs

Afghanistan

4:00 p.m. Perth Stadium, Perth
23 October 2022

Sunday

Group A winner

vs

Group B winner

9:00 a.m. Bellerive Oval, Hobart
India

vs

Pakistan

1:00 p.m. MCG, Melbourne
24 October 2022

Monday

Bangladesh

vs

Group A runner up

9:00 a.m. Bellerive Oval, Hobart
South Africa

vs

Group B runner up

1:00 p.m.
25 October 2022

Tuesday

Australia

vs

Group A winner

4:00 p.m. Perth Stadium, Perth
26 October 2022

Wednesday

England

vs

Group B runner up

9:00 a.m. MCG, Melbourne
New Zealand

vs

Afghanistan

1:00 p.m.
27 October 2022

Thursday

South Africa

vs

Bangladesh

8:00 a.m. SCG, Sydney
India

vs

Group A runner up

12:00 p.m.
Pakistan

vs

Group B winner

4:00 p.m. Perth Stadium, Perth
28 October 2022

Friday

Afghanistan

vs

Group B runner up

9:00 a.m. MCG, Melbourne
England

vs

Australia

1:00 p.m.
29 October 2022

Saturday

New Zealand

vs

Group A winner

1:00 p.m. SCG, Sydney
30 October 2022

Sunday

Bangladesh

vs

Group B winner

8:00 a.m. The Gabba, Brisbane
Pakistan

vs

Group A runner up

12:00 p.m. Perth Stadium, Perth
India

vs

South Africa

4:00 p.m.
31 October 2022

Monday

Australia

vs

Group B runner up

1:00 p.m. The Gabba, Brisbane
1 November 2022

Tuesday

Afghanistan

vs

Group A winner

9:00 a.m. The Gabba, Brisbane
England

vs

New Zealand

1:00 p.m.
2 November 2022

Wednesday

Group B winner

vs

Group A runner up

9:00 a.m. Adelaide Oval, Adelaide
India

vs

Bangladesh

1:00 p.m.
3 November 2022

Thursday

Pakistan

vs

South Africa

1:00 p.m. SCG, Sydney
4 November 2022

Friday

New Zealand

vs

Group B runner up

9:00 a.m. Adelaide Oval, Adelaide
Australia

vs

Afghanistan

1:00 p.m.
5 November 2022

Saturday

England

vs

Group A winner

1:00 p.m. SCG, Sydney
6 November 2022

Sunday

South Africa

vs

Group A runner up

5:00 a.m. Adelaide Oval, Adelaide
Pakistan

vs

Bangladesh

9:00 a.m.
India

vs

Group B winner

1:00 p.m. MCG, Melbourne
SEMI FINALS
9 November 2022

Wednesday

TBD 1

vs

TBD 2

1:00 p.m. SCG, Sydney
10 November 2022

Thursday

TBD 1

vs

TBD 2

1:00 p.m. Adelaide Oval, Adelaide
FINAL
13 November 2022

Sunday

TBD 1

vs

TBD 2

1:00 p.m. MCG, Melbourne

 

 

 

Big Immersive – A Pakistani technology company makes it into Formula 1

In the rapidly evolving world of F1, companies invest heart and soul into their race teams. It’s not simply about the fastest lap. It’s about consistency, stamina, morale and above all, the fans. Over time, many F1 teams have developed cult followings. Die hard fans rooting year upon year for their teams to win. To have such a loyal fanbase, each endeavor must be carefully planned. The look and feel of the machine itself must reflect the team’s many attributes.

A key attribute of each team is the highly intricate livery that is used for the cars, a perfect blend of all the sponsors, theme and style of each team, fused together to form no little than poetry in color.

And while McLaren has revealed an astonishing all pink livery with Ferrari celebrating its 75th anniversary with a signature yellow and black Monza theme, the Williams F1 returns with the iconic deep blue.

Now one might wonder why a metaverse company is talking so much about F1, and the Japanese Grand Prix 2022 to be precise. Well the reason for that, is Pakistan’s very own Big Immersive (EST. 2017) is making its name known to the world from the Williams Racing F1 halo ring.

Big Immersive is Pakistan’s first metaverse company, established in 2017. The company houses teams of skilled 2D, 3D, UI/UX, and concept artists, animators, sound artists, Unity, Unreal and full stack developers, DevOps, Quality Assurance engineers and producers working together as one big unit. After nailing the realms of AR, VR, mixed reality and working with famous IPs across the globe, Big Immersive makes its way to an F1 circuit.

From the eyes of the drivers themselves, we gaze upon the sheer thrill of the race and the Big Immersive logo, blanketed from left to right by the halo ring.

Rubber burns on the tarmac at the Japanese GP, 9th of October. After three years, Williams Racing returns to the prestigious circuit, donning the logo of a truly futuristic company from Lahore, the heart of Pakistan; Big Immersive, Break from Reality!

Ordercall signs MoU with ICMAP to optimize talent acquisition

One of Pakistan’s fastest-growing B2B marketplaces, Ordercall, has signed an MoU with ICMAP, the Institute of Cost and Management Accountants of Pakistan. The agreement was signed by Mr. Amir Aijaz Khan, Executive Director, ICMAP and Farhan Hidayat, Head of People and Culture, Ordercall.

The partnership will strengthen Ordercall’s talent acquisition and management capabilities, create strategic networking opportunities and facilitate employee engagement through ICMA’s extensive experience in the field of management accountancy. The companies will work closely to empower Pakistan’s 2 million+ retailers and digitize B2B conventional retail trade.

Commenting on the alliance, Farhan Hidayat said, “Ordercall’s people lie at the heart of its business. We are pleased to partner with one of Pakistan’s most prestigious institutions to fuel our mission with the right talent and create a long-term positive impact.”

Mr. Amir Aijaz Khan said, “ICMAP’s vision is to be the preference in value optimization for business. We look forward to strengthening Ordercall’s competencies and creating leaders for B2B e-commerce industry.”

10 Fashion Sins You May Have Been Committing Unknowingly

Image Source: Pinterest

We’re always committing fashion sins knowingly or unknowingly, in our daily lives. However, once you read this list you will understand that it’s mostly unknowingly with a hint of poor choices. Read about these and promise never to make them again!

Read more: Video Games Can Trigger Heart Attacks In Kids, Study

1. The Basic Winter Fashion Sin

An outfit consisting of leggings, a North Face jacket, and UGGs. Wear a pea coat, jeggings, and leather boots as an alternative. Check out Kenny Thapoung’s “A Cheaper Winterwear” column from October 18.

fashion sins unknowingly
Image Source: Sf Gate

2. Ditch Bro Couture

“Bro couture,” or gym shorts, a fitting cap, ripped-sleeved shirts, socks with sandals, etc. Instead, dress casually in a pair of boat shoes, some well-fitting trousers, and a cosy sweater (not a hoodie).

3. Ultra Casual Dressing Fashion Sin

Sweatpants or pyjamas for class. Comfort need not be unattractive. For ladies, casual leggings or jeans offer a stylish substitute.

fashion sins unknowingly
Image Source: Greenwich

4. Go For Neutrals For Bottoms

Colors on the bottom half are unnatural. The colour shouldn’t be on your body if it doesn’t occur naturally. Period. Your allies should be neutrals.

5. The Wrong Socks

White socks cannot be worn with black shoes, socks cannot be shown above the ankle, and black socks are your pals. Socks cannot be worn with heels.

fashion sins unknowingly
Image Source: Who What Wear

6. Jeans and What?

Jeans and running shoes or hiking boots. Running sneakers with jeans are not appropriate unless you’re going to the gym in your Sunday best.

7. Colored Coats Are A Fashion Sin

Again, natural colors are your friend. Burberry doesn’t make unnatural colors for a reason so always opt for neutrals for outerwear.

fashion sins unknowingly
Image Source: Insider

8. No Neon Colours

Neon colors outside of a club are a fashion sin and we do it unknowingly. There’s no need to be wearing neon unless you’re wearing this to a highlighter party or summer night. 

9. Ditch Cargo

Cargo pants are also a fashion sin. Unless you plan on carrying the contents of your backpack in your pants, there is no reason to wear them, don’t get bashed!

fashion sins unknowingly
Image Source: Wired

10. Not Wearing Clothes Our Size

Don’t go for ill-fitting clothing. Either buy them your size or maintain a healthy lifestyle in the gym. We all gain weight now and then, perhaps opt for flowy silhouettes then to avoid ill-fitting clothes.

Read more: Study Shows Rich People Tend To Live Longer Than Poor –…

Stay tuned to Brandsynario for the latest news and updates.

WhatsApp’s Latest Ad In London Is Going Viral For All The Right Reasons

whatsapp new ad
Image Source: The Drum

WhatsApp’s latest ad in London is going viral for all the right reasons. The mega-messaging app has taken over Piccadilly Lights with its 3D ad to tout its latest privacy features. The most excellent marketing strategy to be witnessed as of late? Read about it here:

Read more: Spotify Talks Reflects on the Experiences of Pakistani Women in Music…

What’s Going On?

International messaging provider WhatsApp has activated a 3D billboard at London’s Piccadilly Lights as part of the final round of its global campaign to promote its updated privacy and safety features.

whatsapp new ad
Image Source: Group Links

To mark the completion of its protracted marketing campaign, the Meta-owned company also “took over” the online game Roblox and the live streaming service Twitch in a series of week-long activations.

In addition to heavy in-game advertising on Roblox and a privacy-focused minigame on Twitch, WhatsApp has partnered with Hearst and The Player’s Tribune in the media.

What Went Behind It?

Vivian Odior, WhatsApp’s global head of brand, stated that the campaign follows the launch of three new features. She said, “this shows how WhatsApp’s features create interlocking layers of protection and allow users full control over the level of privacy they are seeking.”

The app wants to emphasise the intimacy that is achievable on WhatsApp. Now you can message confidently and worry-free in a secure location with both outdoor and digital placements. Security online has always been an issue but now it gets resolved with the latest development. The Meta-owned app earlier this month stated that users may manage who can see their online status, exit groups “silently,” and block screenshots for “see once” messages.

It’s Going Viral

This ad can be seen in all social media posts and Facebook groups that speak about marketing. Now you can understand why!

The New Features

According to reports, Meta, the company that owns the instant messaging programme WhatsApp, is considering a number of big changes to improve the user experience across the board. WhatsApp is currently working on a number of modifications, such as expanding chat groups, prohibiting snapshots on the “View Once” feature, sharing documents with captions, and more.

whatsapp new ad
Image Source: The Drum

Groups on WhatsApp can now have up to 1,024 members. This feature will be made available to a restricted number of beta testers of the WhatsApp beta.

Read more: Dove’s Recent Campaign #StopTheBeautyTest Sends Out A Strong Message

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Honda All Set To Launch Its Electric SUV In 2024

Honda revealed the Prologue, a brand-new all-electric crossover SUV, last week. Meanwhile, Honda recently provided an update confirming that the SUV will make its debut in 2024.

The prologue is a partnership between Honda and General Motors (GM). Through the arrangement, Honda will be able to buy GM’s Ultrium batteries and drivetrain for its EV.

Honda SUV Prologue 

According to reports, Prologue is classified as a midsize SUV because it shares proportions with both the Honda CR-V and the Pilot. Additionally, even though Honda hasn’t yet released the official specifications, experts believe it will have the same performance metrics as the Chevy Blazer EV.

This Honda EV comes with a panoramic roof and a distinctive front fascia. Moreover, Honda has replaced the H-mark badge at the rear with a full brand name badge along with an e-series badging. The all-new SUV sits on 21-inch wheels and flaunts an exclusive North Shore Pearl exterior colour which is inspired by the colour near Lake Tahoe in California, informed the automaker.

Image source: businessSUV

The five-seat interior will feature charcoal and light grey colours with upfront two displays. An 11-inch driver panel and an 11.3-inch infotainment screen.

Read More: Tesla Will Be Removing A Feature From Its Vehicles This Month

“We are not going to wait until 2024 to attract EV buyers, because we see a natural progression for a CR-V customer to Prologue with its slightly larger size, a larger interior and capable handling,” said American Honda’s vice president, Gary Robinson.

“We will support that transition now by putting smart strategies in place with the CR-V hybrid, that will enable our customers to transition to an EV.”

SUV Prologue Price

Given previous Honda vehicles the pricing, for its upcoming CR-V Hybrid, gives the buyers an idea. The Passport starts under $40,000, while the CR-V is under $30,000. GM announced its Chevy Equinox EV, also an electric SUV will start at $30,000. The Prologue is slated to be priced somewhere within the same range. The SUV is made in North America which could qualify it for new federal tax credits for clean vehicles.

Imagesource: topmotors

The Prologues availability is more clear with sales set to begin in 2024. It is targeting 70,000 units sold in the first two years.

Read More: This Solar-Powered Electric Car Removes Carbon From The Air

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7 Tips For Cyber Security To Keep Your Information Safe Online

Image Source: Zero to mastery

As we continue to spend most of our time online, we are sharing more of our data with the internet which is visible to everyone online. If this shared information falls into the wrong hands, irrespective of the type of information, a lot of things, including your identity, can be at risk. It is extremely important to protect this sensitive information from all types of cyber-attacks. Hence, cyber security is a crucial topic that needs to be considered if you are on social media.

We have listed the best cyber security practices to follow for users and workplaces.

1. Practice Password Management 

Protecting your data starts with protective passwords. Reusing old passwords can easily lead to your data getting leaked. A password manager can help you to maintain strong unique passwords for all of your accounts. These programs can generate strong passwords for you, enter credentials automatically, and remind you to update your passwords periodically.

Image source: cyberspace

2. Be Careful Before Clicking On Attachments 

Avoid visiting unknown websites or downloading software from untrusted sources. These sites often host malware that will automatically install (often silently) and compromise your computer. If attachments or links in the email are unexpected or suspicious for any reason, don’t click on them.

3. Activate Two Factor Authentication 

Two-factor authentication is a service that adds additional layers of security to the standard password method of online identification. Without two-factor authentication, you would normally enter a username and password. But, with two-factor, you would be prompted to enter one additional authentication method such as a Personal Identification Code, another password, or even a fingerprint.

Read More: Edit & Unsend iMessages – Here’s What You Need To Know

4. Maintain Software Updates

Software companies typically provide software updates for 3 reasons: to add new features, fix known bugs, and upgrade security. Always update to the latest version of your software to protect yourself from new or existing security vulnerabilities.

Image source: sproutsocial

5. Avoid Certain Online Transactions 

One of the most useful Cyber Security measures that you can take is regarding online transactions and payments. When you purchase services or products online, try to avoid paying through debit cards or any other payment method that is connected to your bank account directly. Rather, you can make use of applications like digital cards or credit cards, which will provide more protection to your bank accounts.

6. Update Hardware Timely

Outdated computer hardware may not support the most recent software security upgrades. Additionally, old hardware makes it slower to respond to cyber-attacks if they happen. Make sure to use computer hardware that’s more up-to-date.

Image source: sproutsocial

7. Keep Antivirus Updated

As long as you’re connected to the web, it’s impossible to have complete and total protection from malware. However, you can significantly reduce your vulnerability by ensuring you have an anti-virus and at least one anti-malware installed on your computers.

Read More: iPhone 14 vs iPhone 13 Series – Battery Comparison

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Syngenta Pakistan joins hands with Sehat Kahani to provide Digital Healthcare services to Farmers

Syngenta Pakistan, a leading agriculture innovation and technology company providing crop protection, biologicals, seeds and crop-enhancement products, has signed an MoU with Sehat Kahani, Pakistan’s leading digital healthcare platform, to provide digital healthcare services to the farmers in the most severely flood-hit areas of the country.

The recent superfloods in Pakistan have severely damaged the infrastructure in various regions thus making it extremely difficult for rural communities and farmers to access quality healthcare services. In this time of need, Syngenta Pakistan stands with its farmers and has stepped forward by partnering with Sehat Kahani to establish a medical consultation helpline which will provide round the clock healthcare access to the most vulnerable growers and their families.

The General Manager of Syngenta Pakistan – Zeeshan Haseeb Baig addressed the signing ceremony and stated that: “Our growers are at the center of everything we do. Syngenta has a long history of being innovative when it comes to serving our growers’ needs. Through this unique collaboration with Sehat Kahani, our growers and their families will be able to have immediate access to healthcare experts. Our partnership comes at a time when many communities in flood-impacted areas are fighting water-borne diseases. We believe that this initiative will contribute to the wellbeing of our growers.”

The Co-founder and Chief Executive Officer of Sehat Kahani – Dr. Sara Saeed said that: “I am thrilled to announce the signing of this resourceful partnership with Syngenta.  This strategic partnership will enable the farmer-families across remote areas, to call our healthcare professionals and get online consultations, instantly. This initiative promises great benefits to rural communities, especially during the current flood crisis that has impacted millions of farmers and their families.

Founder & Chief Officer- Zindigi, Noman Azhar Joins Curate Tomorrow Think Tank

Standing left to right : Noman Azhar - Chief Officer Zindigi, Andrea Nylund - City Innovation Lead at Oslo Business Region , Ari Horie - Founder & CEO Women’s Startup Lab, Musstanser Tinauli – CEO Fori Inc & CDO Hayk AS, Fabienne Durand – Director of Sales Emetrop’ France, Andre Eidskrem - CEO and Founder at Arctic Circle Data Center (ACDC), Nicoletta Lacobacci - Global Technology & Ethics Advisor Transmedia Visionary, Gianfranco Pizzuto - Founder and CEO Automobili Estrema , Ryan Jiang- DCP Marcum LLP , Maurizio Rossi, Richard Heggem - Enterprise Account Manager at Amazon Web Services (AWS)

Part of the globally acclaimed ‘Oslo Innovation Week’, the ‘Curate Tomorrow’ is a collaborative initiative, which has been set in motion to bring together key global stakeholders to create an action-driven mandate for reversing climate damage within the next 10 years. The aim is to implement scalable climate-focused technologies, policy, ideas, and tested best practices across regions for a global impact.

Noman Azhar, Chief Officer of Zindigi powered by JS Bank, a digital banking initiative that is working on empowerment of Gen Z & millennials has joined as a founding Board Member. Having seen the devastation of the recent floods in Pakistan, Azhar brought his on-ground analysis to fellow board-members, climate change global leaders and participants from across the globe. During the session, he also shared Zindigi’s social entrepreneurship called Z – prize that aims to engage 100+ universities across Pakistan and provide students with the opportunity to showcase their ideas for combating social challenges.

Speaking at the venue, Noman Azhar stated, “This team brings together people who want to do more than talk and rather lead by example in the fight against climate change. I commend Dr. Musstanser Tinauli (Chief Digital Officer Hayk AS) and his team for putting together a powerful group of people from across the world.”

Dr. Tinauli, stated, “Words are simply just not enough anymore. We have gathered out of the necessity of climate action. If not now, then when?” He further added, “It takes a village to raise a child, climate change is the child that needs our undivided attention.”

Another founding member, Maurizio Rossi, said, “Sustainability has to define its identity as a ‘domain’ to become a meaningful ‘driving force’ of a number of subsets of application areas under the same purpose. Impact exists only if several hundreds of millions of people are touched. Most of today’s initiatives are found from the supply side of the equation even if their aim is to change the world. Human needs and desires represent the demand side, the right angle to start”

The event was hosted in the beautiful space of NIO House in Norway being joined by the local community as well as delegates from Japan, USA, Europe, Pakistan. Furthermore, the most recent meeting of the Think Tank was held during Oslo Innovation Week, the largest event of its kind across Nordics. The week saw over 400 participants from more than 50 countries.

6 Quick & Easy Egg Sandwich Recipes That Aren’t Boring

quick easy egg sandwich
Image Source: Sbs

Egg sandwiches are something we have been having since we probably began eating solids. So, sometimes they can get a bit redundant, making us turn towards non-healthy options. However, with these fun yet quick and easy egg sandwich recipes, you will be good to go and fall back in love:

Read more: M&M’s Announces An All New Flavour After A Decade

Why Are Eggs Important?

Your breakfast sandwich’s eggs perform important tasks. Choline, a B vitamin, helps to increase cognitive activity while protein helps you feel full. The bad news is that your favourite coffee shop’s or brunch spot’s on-the-go breakfast generally contains unhealthily high levels of fat, cholesterol, and calories.

1. Add Meat

Deli thins add a toasted crunch to this 350-calorie sandwich without adding too many extra carbs, and low-sodium turkey bacon will add more protein without adding as much fat as regular bacon. Antioxidant-rich sautéed bell peppers elevate this sandwich to an entirely different level.

quick easy egg sandwich
Image Source: Sip and Feast

2. Switch It Up With Egg Whites

Early in the morning, out the door? With egg white sandwiches, eating healthy for breakfast becomes second nature. Adding seasonal vegetables to the egg mixture before baking will add added flavour and nutrients. Switch out the yolk and you will feel a difference.

quick easy egg sandwich
Image Source: Raksha Kitchen

3. Put In Fancy Veggies

Prepare a breakfast that is rich in folate, a B vitamin found in asparagus that helps to reduce inflammation. Want to consume fewer carbohydrates? To transform this dish into a mouthwatering open-faced sandwich, think about using only one slice of multigrain bread. It is different after all!

4. Make Them Fluffier and Experiment With Cheese

In this classy open-faced sandwich, the omega-3-rich eggs takes centre stage. Before scrambling, whisk your eggs with skim milk to make them fluffier. If you’d rather avoid dairy altogether, omit the milk as well as the feta cheese.

5. Spinach Makes It Fancy

quick easy egg sandwich
Image Source: Simply Quinoa

Get your morning greens by enhancing a poached egg muffin with sautéed spinach and low-fat crème fraîche. Save this dish for when you have the time to thoroughly prepare and enjoy it because the poached egg must be served right after.

6. Mediterranean Egg Sandwich

quick easy egg sandwich
Image Source: Life hack

We have options for you if you’re checking your cholesterol levels or simply want something healthier. You don’t have to completely give up eating egg sandwiches. Simply omit the yolks and construct an egg white sandwich in their place. You won’t be able to tell that this specific recipe is a “healthier version” because it is so delicious. Add yoghurt and smoked tomatoes to it for the ultimate flavours!

Read more: 7 Healthy Chocolate Desserts You Can Trick Anyone Into Eating

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Video Games Can Trigger Heart Attacks In Kids, Study

video games heart attack
Image Source: New York Post

According to a new study, video games can also cause heart attacks in young children if they have untreated cardiac problems. This new discovery problematizes new video games even more so than before. There is a clear link between video games and poor heart health – for how long will we let it go?

Read more: Quality Streets Wrappers Are Getting A Makeover – Here’s How!

The Context

According to a study, video games can cause heart attacks in kids with untreated cardiac problems. Some infants are born with cardiac arrhythmia, an erratic heartbeat, and may not be aware of it unless a scan reveals it.

video games heart attack
Image Source: The Sun

In the UK, almost two million people have this illness, but they can nevertheless lead very normal lives. On the other hand, a flare-up can happen at any time and have serious repercussions, including loss of consciousness, cardiac arrest, and possibly even death. The untimely deaths of athletes have already been connected to these undiagnosed heart conditions, but now a connection has also been made with computer games.

What Was Discovered?

According to scientists, the disease can be brought on by excitement, adrenaline, and emotional investment. Data from various research studies were examined in the Heart Centre for Children in Sydney, Australia, and the connection was discovered.

video games heart attack
Image Source: Ro TV ONline

Lead researcher for the study, Dr. Claire Lawley, stated: “Video games may pose a major risk to some kids with arrhythmic problems. In patients with predisposing, but frequently previously undiagnosed arrhythmic disorders, they may be fatal.”

Frequent Checking Is Necessary

Children who suddenly pass out while playing video games need to be evaluated by a heart specialist because this could be the first indication of a serious cardiac condition.

The investigation found 22 instances where children playing video games led to a loss of consciousness, with multiplayer war games being the most often used game at the time of the occurrence.

video games heart attack
Image Source: Sky News

The adrenaline surge kids get from playing high-intensity games is thought to be what wakes up a dormant underlying heart problem in children. The researchers noted that vulnerable youth are most susceptible to cardiac events at moments of maximum emotional commitment, such as after a win or loss. Scientists are now urging parents to have their children get examined for potential heart problems if they have a history of passing out while playing video games.

Read more: Nike’s Latest Campaign Is Unleashing Every Child’s Athlete In Them

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Here’s How You Can Store Data For 1,000 Years

Science is changing the way how we store data for the upcoming years. When the data isn’t entrusted to cloud servers, it’s left on disks and drives and cards and an array of devices that aren’t designed to last longer than a decade. However, science is shaping the future of data by using DNA as a data storage mechanism.

The technology works with the challenge of protecting data against the elements over periods stretching out millions of years.

DNA And Data

While researches are being done in wake of efforts to sequence the human genome, synthesize DNA and develop gene therapies. Likewise, research into how we could store digital data inside strands of DNA has exploded over the past decade.

Image source: bbc

Scientists have already encoded films, books, and computer operating systems into DNA. Netflix has even used it to store an episode of its 2020 thriller series Biohackers.

This specific kind of DNA does not store the code from a human genome. Instead, it stores a digital representation of a museum. “That will last easily tens of years, maybe hundreds,” says Zielinski a senior scientist in human genomics at the French National Institute of Health and Medical Research.

“We’re running out of hardware. I think that industry can’t keep up with generating enough hard disks and servers to store all this data on.”

Read More: Are Power Banks Bad For Your Phone? Here’s What You Need To Know

Long-Term Data Storage

Marke Bathe, a professor of biological engineering at Massachusetts Institute of Technology,  co-founded the start-up Cache DNA. The company allows access to biomolecules easily and safely. “The global threats facing humanity compel us to preserve both human-made information, such as art and science and the DNA of all living things on the planet, says Bathe.

Image source: ITpro

“That way, if life were to either be recreated here or otherwise transferred or imported from other planets and so forth, there would be records of what we did, and what we had.”

While storing a vast amount of data comes with its own set of challenges, to make it last longer, all that data must be actively maintained by regularly transferring it from one medium to another. Methods like DNA could offer not just longevity but certainty.

DNA is a natural choice here, says Bathe. “Nature has used DNA for many millennia to store information in the form of genomes,” he says. “It’s been around [for billions of years], it’s something that you can kind of bank on. As long as that’s the fundamental information storage medium of a species, like humans, then it’s going to be something that we know what to do with.”

How Data Is Converted Into DNA?

The digital data is converted into DNA while designing it in a form of a DNA alphabet. DNA is made up of four molecules known as nucleotides or bases: adenine (A), cytosine (C), guanine (G), and thymine (T), joined together in different sequences in a long string. The digital information is usually turned into DNA code by converting the 0s and 1s into these four letters, and then synthesising the DNA to match.

“You can use A to represent, for example, 00; T to represent 01; G to represent 10 and C, 11,” says Milenkovic. “Then you can take any digital content that exists classically on a disk or a tape or a flash, and convert it into a four-letter alphabet.”

Read More: Twitter Blue: How To Sign-Up, Features & More

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5 Packing Hacks You Wish You Had Known Sooner

Packing for a trip can be an absolute nightmare. Even with plenty of travel experience, we still somehow can’t fit everything in our suitcase, leave things at home, or completely overpack and get a huge surprise at the airport when our luggage hits the scale.

Lucky for us, the Internet has a wide array of hacks available to help people pack their luggage efficiently. So we have compiled a list of packing hacks to make the dreaded process a breeze.

1. Invest In Fold Up Bags 

Fold-up toiletry bags are a great way to store all your essentials in a single space hence taking less space. Fold-up toiletry bags will help you keep everything tidy and easy to find. Most toiletry bags come with a hook to help you hang them. This will save you from placing the bag on what may be a dirty surface. It can double up as a first aid kit since the separate compartments help store different products in a single bag.

Image source: travel pack

2. Pack Heavy Items At The Bottom 

Pack all of your heavier items (shoes, cosmetic bags, etc.) at the bottom of your suitcase to make weaving through the airport crowds a breeze. This will not only help stabilize the suitcase but also reduce the risk of more delicate items being crushed.

Read More: 5 Pakistani Travel Vloggers You Need To Follow On Instagram

3. Skip Some Products 

Nowadays, you don’t have to pack your hair dryer, body lotion, nail file, Q-tips, etc – they come standard in many hotel rooms, especially at 4-5 star properties. On top of that, many have good quality shampoo and conditioner so you only need to bring your styling tools and products.

Image source: wanderbig

4. Skip Shoes & Bags

Shoes and bags are the bulkiest items you can pack on your trip, so don’t go overboard on how many pairs you take with you. One pair of extra-comfy shoes and another, a maximum of two pairs should be more than enough. Similarly, try to carry one or two functional bags at most to save extra space for your souvenirs.

5. Pack Categorically 

Most people sort their clothes by type of clothing. Packing without a strategy is a surefire way of messing up your bag from your first day on holiday. Before you know it, you’re left with a messy pile of clothes in your suitcase and you still can’t find that top. Pack your clothes in individual plastic bags and label them by day. This way you’ll always have your next outfit within reach.

Image source: ourtravelmix

Read More: Skytrax Announces World’s Best Airline 2022

Have more tips to share with us? Let us know in the comments below.

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