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Canon earns a spot in Interbrand’s Top 50 Global Brands 2013
By Ufaq Ashfaque
MELVILLE, July 22 –Imaging and optical product manufacturer Canon earned a position on June 12 in the top 50 global brands on...
This Time Telenor’s Tameer Bank Gets Hacked
By Ufaq Ashfaque
JULY 22, 2013 – After exploiting the banking industry, Xploiter - the hacker, now enters the Pakistani telecom industry, target Telenor’s Tameer...
In conversation with Azfar Nizami
Azfar Nizami,the Marketing Director of Daily Express and Express Tribune, talks about how they took up the challenge to launch an English newspaper in...
Green Coke launched exclusively in Argentina
By Ufaq Ashfaque
JULY 21st, 2013 – Coca Cola launched its green soda beverage in Argentina as part of their corporate social responsibility program.
Coca Cola...
Abrar ul Haque’s Preeto – Song sensation to designer lawn
Preeto by Abrar-ul-Haque has been around since 2011, when the clothing brand was launched by the famous singer. The brand name is inspired from...
REDEFINING OUTDOORS
Rafi H Abidi, Founder and CEO, Outdoor Advertising Assets says “…mockups, cutouts or billboards constitute tried and tested methods of OOH advertising which are being...
Social Media: Is it really a FAD or not!!
Is facebook following, really that big of a deal for brands? Not surprisingly, YES it is! In justification; social media presence - be it...
Nokia launches 41MP Lumia 1020 for Windows Phone 8
By Rasheeda Sohail
Nokia introduce its new Lumia 1020, its latest addition in the camera phone market. The highlight of the new phone is its...
Following Samsung’s footsteps: Presenting the new HTC Mini
By Ufaq Ashfaque
JULY 19, 2013 – HTC has launched a mini version of their popular HTC One Smartphone.
The product has been targeted towards consumers...
Warid introduces Zakat Calculator App
By Ufaq Ashfaque
JULY 19, 2013 – Telecom service provider Warid enters the digital marketing zone by launching its Zakat Calculator application. Launched during Ramadan,...
Junaid Jamshed opens its new store in Bahawalpur
By Ufaq Ashfaque
JULY 19, 2013 – Pakistani apparel brand Junaid Jamshed opened its doors to Bahawalpur today at 3pm. The brand is expanding its...
Samsung launches new campaign
By Ufaq Ashfaque
JULY 19, 2013 - Samsung launched their new ‘Smart Summer’ beginning this sunny season. All Samsung users now have a chance to enter...
Olper’s ‘Fulfill Her Dream’ Ramadan Campaign
By Ufaq Ashfaque
JULY 19, 2013 -Pakistan’s one of the leading dairy brand Olpers launched ‘Fulfill Her Dream’ Campaign during this Ramazan. They introduced four...
Samsung unveils new 5.8 inch tablet
By Ufaq Ashfaque
JULY 17, 2013 – As a note of expanding business operations and creating more products to target new segments and consumer, Samsung...
Airtel : Special Ramadan Offer
By Anum Saeed
July 17 - Airtel Nigeria came up with special Ramadan offerings to help customers connect to families and loved ones at affordable...
Gucci To Help Tsunami Victims In Collaboration With Sendai Artisan
July 17 - Gucci collaborated with Japanese silk manufacturer Yoshio Koda, to produce an exclusive series of bags whose profits will go for the...
Zong takes the lead in the telecom industry
By Ufaq Ashfaque
JULY 16, 2013 – Zong is making a strong position in the market, attracting potential customers in the country, according to Business...
Lipton Organizes Outdoor Marketing Campaign to Promote its Iced Tea
By Ufaq Ashfaque
JULY 16, 2013 – Lipton Iced Tea will support MLB Home Run Derby with its online brand activation held this month.
The parent...
Zong establishes state-of-the-art computer lab
By Ufaq Ashfaque
ISLAMABAD, July 16 – Pakistan’s leading telecom service provider Zong launched a technologically advanced computer lab at the COMSATS Institute of Information...
PepsiMax turns magical
By Ufaq Ashfaque
JULY 16, 2013 – PepsiMax takes packaging a step further by creating a hybrid of traditional and digital mode of communication. Consumers...