Fashion Pakistan Week 2015 (FPW’15): Shehla Chatoor’s ‘All The Raj’ Collection
Shehla Chatoor celebrated the #20yearsinfashion by opening the event at Fashion Pakistan Week 2015 #FPW'15 on 28th November with her bridal and accessories collection "ALL...
Ali Xeeshan Goes On To Redefine Beauty Standards Again
In the country where beauty norms are defined by the level of fairness and a ‘gori’ bride is adored, designer Ali Xeeshan has taken...
How to Dress Up for Office : A Guide to Female’s Clothing
Females can never have enough to wear. Especially, if you are a working woman, no one would better understand the scarcity of clothes you...
Eid Ul Azha 2015: What to Wear This Eid?
Eid-ul-Azha is just around the corner and although the focus might be on animals, there is no harm in donning up yourself for the perfect...
Style Trend Alert: Chokers – A Must have Accessory
Statement jewelry has always been an obsession among fashionistas and teens. From bold earrings to oversize rings, chunky necklaces to funky headgear, we have...
Mahira Khan Wows in Feeha Jamshed’s Debut Lawn Collection 2016
Mahira Khan has featured in the latest Feeha Jamshed’s lawn collection titled Florance of Arabia. Priced between PKR 6500 – PKR 7500; the collection...
ODO Denims – Pakistani Founder Salman Chaudhry Creates First Self-Cleaning Denim Jeans
ODO Denim claims to foster the world’s first self-cleaning fabric that holds off stains and does not allow bacteria to reside.
Its Kickstarter has already...
Pakistani Boxer Amir Khan Goes Shirtless for Pepe Jeans
Internationally acclaimed Pakistani boxer, Amir Khan is in town and making waves with one endorsement after another. After Lays Pakistan and Warid, Khan is...
PFDC L’Oreal Paris Bridal Week 2015: HSY’s Couture Collection
Pakistan’s iconic courtier HSY is set to close PFDC L'Oreal Paris Bridal Week 2015 with the brands new F/W 2015 Couture collection.
Inspired by the...
Khaadi Mega Store Launched!
Khaadi launched its biggest retail store with a 21,500 sq. retail space at The Dolmen Mall Clifton on Saturday, 27th February. Khaadi is the...
FPW 2015: Nilofer Shahid’s “Rembrandt Collection”
Pakistan’s pre-eminent couturier Nilofer Shahid presented her “Rembrandt Collection” as the grand finale to Fashion Pakistan Week , Winter / Festive 2015 on Monday,...
J. Launches First Collection of the Season ‘Har Rang Apna’ With a Desi Twist
J. - the premium fashion brand has taken the wraps off their spring lawn collection with a bang. With the unveiling of Har Rang...
How to Pick the Right Shoes for Every Ocassion
The first thing people usually notice about us are our shoes. Shoes come in different varieties; each for a different occasion. Yes, there are...
Tarzz Clothing Brand Launches its First Flagship Store in Karachi
Inspired by the natural hues of nature, Tarzz obtrudes - offering pastels, lambent, vibrant and peppy clothing line for its niche men and women...
Gul Ahmed ‘Digital Dreams- Nautica’ Collection 2016 Vol. 2 Launched!
Gul Ahmed, Pakistan’s leading textile group, under its pret brand IDEAS by Gul Ahmed, introduced a new pret collection titled “Digital Dreams- Nautica”. This...
Pakistani Model Falls During Catwalk in TBCW 2015!
A Pakistani model fell during catwalk in the Telenor Bridal Couture Week 2015, held in Lahore on Sunday. The model's face is not visible...
PFDC L’Oreal Paris Bridal Week PLBW 2016: 5 Best Celebrity Showstoppers that Stunned at...
This year’s PLBW L’Oreal Paris Bridal Week was an assortment of modern and traditional styles. The event displayed a wonderful line-up of designers and...
Nishat Linen Fall 2016 Collection: Celebrate Freedom in Style
The race to launch the best fall collections has already begun. All the top fashion labels have already released volumes featuring thicker fabrics for...
Orient Textiles Lawn Collection 2017 Launched!
Orient Textiles Lawn Collection 2017 for Summer/Spring is out and it plays around with a wide colour palette. Offering ethnic, modern and traditional designs, there is...
7 Fashion Trends Spotted at Fashion Pakistan Week 2015
Fashion week is not only a glamorous parade where models walk down the stage and designers show their designs. Rather, it's a forum from...