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4 Inspiring Ways Countries Can Help End The Lockdown

By
Lyza Rashid
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Women in line at a grocery store during lockdown
Image Source: PRI

Lockdown is bound to end one day even though it may seem endless at the moment. Some countries are still imposing a strict lockdown while others are implementing a “smart one.” Regardless, a substantial positive change is being witnessed because of the lockdowns in terms of the environment. Air pollution has seen a dramatic decrease, skies are more transparent, stars are visible, and animals are happier.

To make the lockdown end responsibly and to care for our planet after, some changes must be made. Here’s what some countries are doing:

1. France Is Using Bicycles

Citizens cycling in France
Image Source: Grist

France is paying for cycling lessons and bike repairs for its citizens. Their approach is driven by the goal of ending coronavirus and air pollution. The burden on public transport will be significantly reduced by encouraging people to use bicycles. Moreover, it will also ensure that the spread of the virus is limited. If people are not gathered in the same vehicles to travel, the range of the virus will be limited. 

2. Pakistan Is Focusing on Trees

Workers planting trees in KPK
Image Source: Business Recorder

Pakistan is paying its unemployed citizens to plant trees in remote areas. This is part of the 10 Billion Tree Tsunami Project initiated by the government of Khyber Pakhtunkhwa in response to global warming. Three hundred fifty thousand hectares of land is promised to be restored under this project. This initiative by Pakistan is helping its people stay afloat during a financial crisis.

In addition to that, it is helping to save the planet and be active in the charge against climate change.

3. NewYork City Is Prioritising Bicycling

A man cycling in NYC during lockdown
Image Source: New York Post

NYC recently opened 7 miles of streets for cyclists and pedestrians. In the coming weeks, they have announced that up to 100 miles will be open for use. Their strategy aims to keep people safe, keep the virus controlled, and make their city cleaner.

2019 was termed as a deadly year for bicyclists in NYC; this is what they’re doing to be better.

4. Germany Has A Different Approach

Germany is not focusing on the now; it is focusing on the future. Once lockdown ends, they want to make sure that economic recovery is made in an environmentally safe way.  It is investing in sectors and companies that create jobs producing less CO2 emissions. Moreover, they are increasing subsidies for sustainable goods. For example, there are cash incentives to purchase an electric car.

Why It’s Important To Do This

Climate change has often been termed as “the pandemic we are ignoring.” The Australian fires last year because of which millions of animals were killed, and more than half the forest was burned is only just the beginning. Climate change is making our home uninhabitable for us, and our active participation is only in our own best interest. Be the change!

What do you think? Let us know in the comments below!

Stay tuned to Brandsynario for the latest news and updates.

Monsoon Rain In Karachi Causes Colossal Damage [View Pictures]

By
Web Desk
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Rains
Image Source/ Dawn

Monsoon rains in Karachi have broken brought the temperature down but at the cost of colossal damage. According to a news source, five people have lost their lives while a score has been injured.

Jaffer Group of Companies Building started to collapse at Shahrah-e-Faisal Road.

IoBM university near Koraingi Crossing, Karachi

Here’s a video of the Masjid’s sealing blowing away with the wind

Posted by Muhammad Ali Khan on Monday, July 6, 2020

It got a little too crazy this time!

The sewage lines in DHA flooded the roads due to the negligence of authorities. 

 

View this post on Instagram

 

DHA dancing fountain show #karachirain #Karachi #rain #karachities

A post shared by Fake Agenda” (@fake_agenda) on

Five people have been killed, while scores have been injured due to the heavy rain.

The poles sparked as the wires must have fallen during the heavy rain.

But for people who were enjoying the rain back home in quarantine, things were different! ‘

Here’s a plate of garm garm pakora’s

 

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karachi rain + pakoras go hand in hand. (which means,grab as many in both hands & guff.🌞) . . yes or no to #pakoras ?

A post shared by Myra Valentina Lourdes Das (@myraslittleworld) on

Here is some aloo qeema for dinner, on a rainy day!

 

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Aloo keema and paratha for dinner tonight coz it’s raininggg ☔️ What are you having tonight?

A post shared by Aliza Anis (@alizaanis) on

Karachi is not ready for a thunderstorm, but look how beautiful the sky is!

The city suffers every time monsoon rain hits. Authorities can take responsibility and prepare for thunderstorms. We have already lost so many people to the pandemic as of now.

Let us know in the comment below what you think about Karachi being neglected over and over again.

For more news and updates, stay tuned to Brandsynario.

vivo Celebrates Three Years Of Smartphone Innovation & Setting Trends In Pakistan

By
Press Release
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vivo pakistan

Lahore, 6th July 2020: Vivo, the leading global smartphone brand, today marks the completion of three years in Pakistan. In a short time, Vivo has adapted quickly to understand and anticipate the ever-changing needs of young smartphone users for trendsetting technologies, pro-photography features, and elevated mobile experiences.

“vivo has been consistent with its technological advancements, and its latest innovations have made it one of the top smartphone brands in the country. It wouldn’t have been possible without the love and continuous support of our customers, esteemed channel partners, distributors, and retailers,” said Mr. Eric Kong, Chief Executive Officer at vivo Pakistan.

Exemplifying its commitment to bringing best-in-class smartphones in Pakistan, vivo introduced its customers to the several notable ‘Firsts’ global innovations and exemplary technologies, from the World’s First FullView™ Display to the In-Display Fingerprint Scanning and Pop-Up Cameras.

  • In 2017, vivo became Pakistan’s first smartphone brand to introduce the FullView™ Display on the vivo V7+ with a very high screen to body ratio and minimal bezels. The vivo V7+ was also the world’s first smartphone to offer a 24MP selfie camera.
  • In 2018, vivo surpassed its record by offering vivo V9 with a newer version of FullView™ Display featuring an even higher screen-to-body ratio. With V11 Pro, it managed to achieve over 85% — dubbed as the Halo FullView™ Display. Moreover, V11 Pro was the first smartphone in Pakistan to offer vivo’s revolutionary In-Display Fingerprint Scanning technology, eliminating the need for a physical scanning pad.
  • In 2019, continuing its streak of cutting-edge innovation, vivo launched the world’s first 32MP Pop-up Selfie Camera on the vivo V15 series in Pakistan. V17 Pro upped the game later that year, with its Dual Pop-up Selfie Camera, seen first time on a smartphone.
  • Also, in 2019, vivo introduced the V17 with futuristic iView Display and the L-shape Quad Rear Camera module – just at the beginning of 2020 vivo took the style game to another level with a unique diamond-camera for the ultra-stylish vivo S1 Pro.
  • The latest flagship launched this year. Namely, the vivo V19 brings extreme power and the Dual iView Display, featuring two selfie cameras on the screen and 33W vivo FlashCharge 2.0 with extreme video stability options both in front and rear cameras.

According to the recent data from GFK, “vivo is currently one of the top smartphone brands in Pakistan. It is a great achievement by any smartphone brand in a competitive market like Pakistan, which was already occupied by multiple global brands. This rapid growth speaks volumes about the product quality.

In its popular budget series, S and Y, vivo in Pakistan also offers many hi-tech variants, which are the hot-sellers in the market and the first choice of young customers. Both series provide a complete smartphone experience with state-of-the-art camera features, battery power, shimmering design, fast charging, and ultra-game mode at the most consumer-friendly prices.

Consumers in Pakistan are opening up to a smarter world and rapidly embracing global technologies and transformation that is taking place in the smartphone industry.  vivo foresees excellent potential in the Pakistan market and hence, a prosperous future for its products. As we move forward towards the 5G era, vivo will continue to strive together with our partners and distributors to make the smartphone experience worth appreciating for our customers.

9-Year-Old Baloch Girl Is Making Pakistanis Proud By Surfing The Waves

By
Lyza Rashid
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The 9 year old surfing
Image Source: ARY Sports

Surfing on the waves like a pro was none other than a 9-year-old girl from Balochistan. Social media is in awe of the little girl surfing in the Pasni area of Balochistan.

People are coming together to wish her well, pray for her successful future, and applaud her for her bravery. Her name is still unknown, but that is not holding anyone back from appreciating her efforts.

Surfing is not a common sport in Pakistan. The Clifton Beach in Karachi is often cited as one place to surf, but there are rarely surfers there. Those who even visit the beach otherwise complain about the level of pollution there. However, this girl found her place, and she owned it like a pro.

Pakistani Youth Making Us Proud

Nothing makes the people of any land happier than seeing the younger generation succeed. To be able to find your passion at such a young age and to excel in the field is extraordinary. Names like Arfa Karim, Malala Yousafzai, and Shaheer Khan Niazi are just some other examples. They all made us proud with their remarkable achievements at the youngest of ages. 

Pakistan Needs To Support Its Youth More

Young girls playing
Image Source: International Exchange Alumni US Department of State

Seeing this girl surfing so solidly has made everyone proud. However, have we ever thought about how much our country has supported her? Our guesses are not so much. Pakistan rarely has institutes where sports like surfing can be taught. Private lessons require you to sell an arm and a leg. Her parents probably prepared this brave girl.

More significant investment and support in such areas are bound to encourage more boys and girls. They will not only become excellent at the sport but will also be able to go international.

She’s Challenging Cultural Norms

In a country where young girls are mistreated, judged, and oppressed, this girl is surfing fearlessly. Many other girls her age are married or not allowed to leave their house. Many are denied their right to education.

However, this 9-year-old is a change in the right direction. Kudos to her parents, who are raising their girls to be brave and take on the world as it is.  In addition to that, pursuing sports is not typical for girls in Pakistan.

Aside from the taunts of being too manly, professionally, female games are more scarce. We’re hoping by the time this girl grows up, she takes pride in her country also. 

Moreover, many of the people applauding her right now are those who would shame her had she been older. Instead of focusing on her talent, much of the society would have focused on her fitted suit. Or perhaps, why her swimming suit does not have a hijab attached to it. It is important to remember that we need to play our part in making the country safer for girls.

What do you think? Let us know in the comments below!

Stay tuned to Brandsynario for the latest news and updates.

Elon Musk Is Selling ‘Short Shorts’ & Twitter Can’t Handle It!

By
Lyza Rashid
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Elon Musk at a talk
Image Source: The Verge

Elon Musk is venturing into clothing, and people are getting a kick out of it. The billionaire tech entrepreneur is selling short shorts now, and they sold out in minutes too. The red satin Tesla shots sure did surprise everyone, but they were a hit.

The bright red and gold shorts were described to be able to provide “exceptional comfort” on the website. Musk shared the link on his Twitter to nearly 37 million followers, and it sold out in less than 5 minutes. The ‘S3XY’ on the back are names of Tesla’s four vehicles.

How Did The Twitterati respond

People on Twitter with equal parts were surprised, humored, and excited. While some tweeted about how senseless this was, others jumped at the opportunity to grab them. After all, Musk is a businessman, and he knew how to sell shorts. With bright hues and the promise of comfort, naturally, hundreds were persuaded. There are many speaking about how Musk, once away, robbed the people, but others are too busy joking about it.

What’s The Story Behind The Shorts

Tesla did not venture into clothing as an expansion strategy. This was just another one of Musk’s unique digs that he took at someone. In the stock market, there are “short sellers” who place bets that a company’s share prices will go down. When they go up, they get slammed with losses. Such was the case last week with Tesla’s short seller. Tesla crushed his vehicle delivery expectations, which made his stock go to an all-time high. His market cap was brought to well over $200 billion. 

Moreover, the spike led to CEO Musk gain $1.6 billion to his net worth on Thursday. His entire fortune stands at $53.4 billion now, according to Bloomberg. Musk is also the 16th richest person in the world.

The shorts being sold by Tesla
Image Source: TMZ

So, in short, the short shorts were a jab at the short-sellers. 

The 420 Joke

The price Musk tweeted also has a backstory to it. He tweeted that the shorts were on sale for “Only $69.420!”

This was a direct reference to his tweet in 2017 that landed him in hot waters. In 2017, he tweeted that he was taking Tesla private for $420 a share. Although later, he confessed that it was a pot joke for his girlfriend, he got into trouble. The Securities and Exchange Commission was unhappy with him, and he had to pay heft fines and resign as Chairman.

What do you think about shorts? Let us know in the comments below!

Stay tuned to Brandsynario for the latest news and updates.

Shahroz & Sadaf Share How They Dealt With Criticism On Their Marriage

By
Ariba Raza
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sadaf kanwal
Image Source: Instagram

Celebrity weddings are one of the most-awaited events. From the time they start prepping to all their multiple events, fans of such celebrities stay hooked and updated on what they’re up to. It’s definitely because these weddings are no less than a fairytale!

Some of these Pakistani celebrities give us primary couple goals, and we can’t get enough of them. Most of these celebrity couples make us believe in true love. For example, the recent new couples that have been the talk of the town are Sajal Aly and Ahad Raza Mir, Hina Altaf, and Agha Ali, and let’s not forget, Manzar Sehbai and Samina Ahmed.

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Nikah 💞 4.4.20

A post shared by MANZAR SEHBAI PAL (@manzarsehbai) on

However, the recent wedding of Shahroz Sabzwari and Sadaf Kanwal had stirred quite a storm on the internet. The new couple received massive backlash, where the couple even had to turn off the commenting on their Instagram posts. The backlash was massive because, previously, Shahroz and Syra Yousuf had been married for eight years and parted ways in February 2020.

View this post on Instagram

ALHAMDULILLAH

A post shared by Shahroz Sabzwari (@shahrozsabzwari) on

People also assumed that Sadaf and Shahroz were dating, hence the divorce. As the news of their marriage proved to be shocking, people found it to be unacceptable. They speculated that the two had gotten married way before they made things official in public.

To clear things out, in a recent interview, Shahroz and Sadaf revealed how they dealt with all the criticism they had received. To which, Shahroz said that his elders have always quoted one thing,

The dogs may bark but the caravan moves on

Sadaf was also asked the same question as to how she dealt with all the hate and here’s what she said,

Sitting here like this, does it look like I’m affected by all the hate? It’s not the first time a thing like this has happened. Plus, since I have such an amazing husband and loving family, I have nothing to worry about.

Here’s the complete video

شادی پر تنقید: ’میں تو کہتی ہوں لوگ مزید بولیں تاکہ میرے گناہ دھلیں ‘

شادی پر تنقید: ’میں تو کہتی ہوں لوگ مزید بولیں تاکہ میرے گناہ دھلیں‘صدف اور شہروز سبزواری نے شادی شدہ زندگی اور نئے پروجیکٹ سے متعلق مزید کیا کہا، پڑھیے: https://www.independenturdu.com/node/40596

Posted by Independent Urdu on Saturday, July 4, 2020

Currently, the two are working on a project together. Shahroz and Sadaf will be sharing a screen in a telefilm named ‘Na ghar ke, na ghaat ke.’ The two didn’t reveal many details about it, but they will be playing husband and wife in it.

Speaking of its release date, the telefilm is said to be released on Eid-ul-Adha. Well, let’s see how that goes.

What do you think of the two had to say about the criticism they had received and how they handled it? Let us know in the comments below.

Stay tuned to Bradsynario for the latest news and updates.

PUBG Mobile: Teen Spends Rs 1.6mn On In-App Purchases & Upgrades

By
Anusha Sachwani
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PUBG Mobile
PC: SportsKeeda

Just a couple days ago, Playerunknown’s Battlegrounds Mobile or PUBG Mobile announced that it crossed the 3-million mark in revenue.

The shooter game is currently one of the most popular multi-player titles to have hit the playstores.

So much so that it has many young and old, male and female gamers addicted. In Pakistan, these gamers have been protesting against Pakistan Telecommunication Authority’s decision to suspend the game.

But, what caught out attention was an Indian teenager who has blown INR 1.6mn (roughly $ 21,425) on in-app purchases and upgrades.

Not only did this teen spend money on himself, but he also purchased upgrades for his friends and team members.

This information came into light after the 17-year-old’s parents access his three bank accounts to view the transactions he had made.

To avoid being caught, the boy reportedly rotated the transactions from account to account.

He even lied to his parents about spending a large sum of time on his phone to study, whereas he was playing the game for several hours a day.

Moreover, it was reported that he would take his mother’s phone as well to binge play the action game as well as delete transaction messages from the bank.

Another boy, 15-YO from Punjab, also reportedly spent over INR 2 Lakh of his grandfather’s money on purchases.

Reportedly, the boy started to play the game in January is said to have been trained by a senior from school to make the payments via bank accounts.

These are just a couple of cases from many in which children have committed such fraud with their parents and relatives to steal money for the game.

The fate of PUBG in Pakistan

PUBG banned
PC: Bol news

PTA has advised the public to share their opinion about banning the game.

A final decision is to be reached upon by 10th July.

During the past, there have been several disturbing cases, including a few from Pakistan in PUBG addicts who have harmed others or themselves over losing or not getting permission to play for long hours.

Alternative PUBG Games

Video games are the favorite past time of many. Nowadays, when the world outside is locked, more and more people turn towards video games for entertainment.

Fret not because these are all the other video games you can download and immerse in!

Click below to find the complete list:

5 Interesting Video Games You Can Try Instead Of PUBG

Do you think PTA should ban PUBG?

TECNO Joins Hands With Muller & Phipps As Their Official Distributor

By
Press Release
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TECNO Joins Hands With Muller & Phipps As Their Official Distributor

TECNO Mobiles has signed with the renowned Muller & Phipps (M&P) as their new distributor. TECNO, with its popular demand, has taken this initiative to expand its product outreach within the country. M&P, over the years, has established itself as the customer’s first choice in the Distribution and Logistics Business in Pakistan.

M&P also owns a Courier Company by the name of M&P Logistics, providing local and international courier services. The company has made a mark among its rivals as the most promising distribution network with an excellent history of consumer services. This new contract would prove to be highly-yielding for both parties.

TECNO Joins Hands With Muller & Phipps

On this joint venture, Mr. Kamran Nishat, Managing Director & CEO of Muller & Phipps expressed his views:

“Being a leading distribution hub, we aim to maintain our business equity and keep up with the needs of our customers. We collaborate with our principals to achieve excellence and are pleased to join hands with TECNO Mobile and look forward to building upon our core values together.”

Followed by him General Manager of Tecno Mobile Pakistan Mr. Creek Ma, also shared his vision behind this collaboration, representing TECNO:

“TECNO has always served under the vision of “Localized Innovation.” We are glad to have M&P on board and in the list of our official distributors, expanding our outreach with their premium services. We presume that the appointed distributors would help us to deliver advanced tech experience to our consumers, nationwide.”

TECNO has been successfully extending its services via Airlink, United Mobile, and Yellostone, previously. The brand is pleased to add another established company, M&P, in its family of distributors. With this venture, TECNO hopes to acquire great acclamation from its consumers by providing them with the best quality products.

Meet Maaz-Ur-Rehman – A Madrasa Student Who Cleared His CSS

By
Web Desk
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Maaz-ur-Rehman
Image Source/Tajassus

This year has been chaotic for most of the world; any good news feels like a breath of fresh air. Meet Hafiz Maaz-ur-Rehman, who is a son of an Imam, for whom his compassion and dedication towards gaining an education has turned many heads.

Maaz-ur-Rehman has studied at a Madrasa until he was 16 years old. Later, he became an Imam of the Masjid. He pursued a master’s degree in Arabic and then gave his CSS exams. He acquired a 6th position in the KPK region and has been allocated to the police department.

Recently, the CSS results for the previous year (2019) came out, and many people made it to the top of the list. Most of them have had a formal education. However, Maaz-ur-Rehaman has been a Madrasa student. Yes, you heard that, right!

Maaz-ur-Rehman
Image Source/ Parhlo

His story is not just inspiring but also portrays how hard work and dedication can alter your life. On Hum News Digital, Maaz tells the host, Owais Mangalwala, how he had financial issues during his course of education, but he never let them come in the way of what he dreamt of achieving.

Hafiz from a Madrasa, Maaz-ur-Rehman, stands 6th in KP province in the CSS exam. Watch Full Video Here:

Education at Madrasas

Education at Madrasas have been showcased as problematic in the past, but Maaz’s case is a clear example of how all fingers are not the same size. While it can be problematic, people like Maaz have been through the same route, which just proves that perceptions need to be changed in our society towards these kids.

He says madrasa students are competent too! It is just how each individual weaves their journey. He aims to alter the perception of people, so their attitude towards similar children changes with time.

“When people like me will come forward, and Madrasa students will work hard and pursue education … they are competent and very much talented.”

When there is a will, there is a way!

What Maaz has achieved didn’t come easy,  he told the hosts of the show. He failed twice in his CSS exams, first time five courses, the second time, three courses. He once cleared his exams but was not allocated to any department, but he didn’t lose hope. In his 4th attempt, he finally made it to the end of the finish line.

“I started preparations from scratch and faced failures many times in my road to success. I failed CSS exams twice; the first time I failed five subjects, whereas, in the second attempt, I failed three papers. Then I passed Provincial Management Services (PMS) exams but wasn’t allocated to any group”.

A Pakistani girl from Quetta has topped in her Central Superior Services (CSS) exam in Balochistan. Read the full story here: 

CSS Examination: Farwa Batool Tops in Balochistan

All we need is a dedication to change paths for ourselves. We think Maaz-ur-Rehman’s story was truly inspiring.

Have something to add? Let us know in the comment section below.

For more news and updates, stay tuned to Brandsyanrio.

How to Workout At Home Without Any Equipment

By
Web Desk
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Workout
Image Source/ Instagram

Working out without any equipment might sound odd to you if you’re someone who used to hit the gym a couple of times every week before the pandemic. We understand that our movement is restricted, and that is exactly why we must keep it moving.

Regardless of all the odds, the good news is that you can still work without any fancy equipment. Your own body serves the purpose, it is a great tool to get the heart rate pumping. The fact is that we can become better, harder, faster, and stronger by using our bodyweight alone.

There are many workouts available online that you can follow in your day to day routine. For a more tailored workout plan, you can get assistance from well-known Pakistani trainers who are offering online workout sessions, one-on-one, or in a group. They might also be able to help you out with your diet plan as nutrition plays a key in bringing about change.

5×5 Round Bodyweight Circuit 

Exercises that can help you tone down include lunges, squats, planks, push-ups. Here are 3 important bodyweight exercises 

 

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3 VERY IMPORTANT BODY WEIGHT EXERCISES 🔥 | destroy up to 300 calories in 16 minutes, at home! If you’re a beginner feel free to modify the push ups in each combo based on your performance level but do not skip them; this will allow you to build strength and deliver more powerful reps as we continue to train together 💥 Set interval to 30 secs work/ 15 secs rest. Do each movement for 30 seconds and then take a 15 sec break before moving onto the next one. Repeat this round 7 times 💦 Stay sharp Legends! May all your vibes say; i got this 😌 #fitness #fitnessmotivation #motivation #fitnessaddict #fitfam #workout #training #strong #girl #ootd #instafit #instadaily #love

A post shared by Nusrat Hidayatullah (@nusrathidayatullah) on

This 20-minute workout is all you need!

 

View this post on Instagram

 

For starters I’d like to apologise to my fam for being mia but I did summon the courage to record this core crusher and fulfil the request of the dms that had been coming through for a killer core workout which can easily be done at home 🙆‍♀️ We’ve all got busy schedules, take out 20 minutes everyday and try to squeeze in a quick 💦 Goals aren’t meant to be executed in a day. It takes time of effort, dedication and commitment. Most importantly you have to be in love with the grind even when it hurts 99% of time. That’s progression in my book. Hurt today to endure more tomorrow 💯 @jackednutrition.pk Video credits @zainabrj Thankyou for being the amazing human that you are 🌝🌻

A post shared by Mariam Ansari (@imariamansari) on

4 Critical Body Weight Moves

 

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4 CRITICAL BODY WEIGHT MOVES 🔥 | that you’ll want to crank it up and do right now! I have found body weight, free movement exercises like these to be extremely helpful through and through. Now more than ever we understand that our bodies are really the only equipment we’ll ever need. Trust the design to unlock your secret features. Being left alone is kind’a becoming like being stuck inside the most revolutionary gym ‘round town 😝 set your interval to 20 seconds work and 10 seconds rest. Repeat each movement 2 times before moving onto the next one. Repeat the round 5 times to complete the 20 minute protocol 💦 1. Walking push ups 2. In and out squat jump variation 3. Side to side tiger push ups 4. Spider man push up and elevated leg push up variation. Beginner/ low impact – do the push ups with your knees down and skip the jumps in the squats! @shamoonismail #music 😍 backup plan – how fresh is this song! Love and grace gramfam. Lemme know how you go! | #fitness #fitnessmotivation #fitnessaddict #fitfam #workout #training #motivation #girl #ootd #instadaily #love

A post shared by Nusrat Hidayatullah (@nusrathidayatullah) on

This has to be the best time to work on a transformation as you can cook for yourself, set a routine, not eat out, etc. Plus, since life has come to a halt as we know it, this might be able to give you a sense of routine.

We suggest investing in a pair of dumbells and a yoga mat because it looks like we are stuck indoors for a while. Better squeeze that strength training in your routine.

Have something to add? Let us know in the comment section below.

For more news and updates, stay tuned to Brandsynario.

Indian Man Buys Gold Face Mask Worth $4,000 To Protect Himself

By
Web Desk
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Gold Face Mask
Image Source/ Geo.tv

An Indian businessman, Shankar Kurhade, who comes from a state called Pune, buys a gold face mask, which is worth a whopping $4000 to protect himself from the deadly coronavirus.

The amount of gold used in the mask weighs 60 grams (equal to 2 ounces). It took the craftsmen eight days to bring the piece to life.

The biggest concern the businessman had with the ordinary mask was that it blocked breathing and was uncomfortable, whereas the gold mask is comfortable. He said, “It is a thin mask and has tiny pores that are helping me to breathe.”

The man also adds that he is unsure if the mask he has gotten tailor-made for himself protects him from the coronavirus or not, He said, “I am not sure if it will be effective to protect me from a coronavirus infection, but I am taking other precautions.”

He is, however, taking other precautionary measures. Since the day he has stepped out with his gold mask, people want to take pictures with him. “People are asking me for selfies; they are awestruck when they see me wearing the gold mask in markets,” he said.

Here is how you can make a face mask at home: Read the full story here: 

How To Make A Face Mask At Home In 45 Seconds!

The 49-year old businessman says he likes to wear a kilogram of jewelry when stepping out. His jewelry pieces include necklaces, a ring on each hand, and bracelets. Now, a gold face mask.

The company that made the mask, Kurhade, who makes industrial sheds, initially told the tabloid that they got the idea of making a face mask out of gold when they saw it on the news. However, the man wore a cover made out of silver.

Wearing facemask can be intimidating daily. Read how they alter our interactions with others: 

How Facemasks Alter Our Interactions with Others

In India, it is mandatory to wear a facemask before leaving home. The decision came after the coronavirus cases increased rapidly in the country. There are around 650,000 + confirmed cases as of now and more than 18,600 fatalities.

How do you know which facemasks are authentic? 

Here’s a simple trick, wear the face mask and try to blow a candle. If you successfully blow the candle, you better get a different quality face mask before stepping out. Since the pandemic, the market is flooded with fake and low quality face masks that can prove to be dangerous.

A detailed document on the use of facemasks is provided on the World Health Organization’s (WHO) website “for individuals in the community, public health and infection prevention and control (IPC) professionals, health care managers, health care workers (HCWs), and community health workers.”

You can do your detailed research from reliable sources on how to stay safe during the ongoing pandemic as we will be using face masks for quite a while now. Some parts of the world are still locked down to curb COVID-19.

Would you prefer a gold face mask during the ongoing pandemic? Let us know in the comment section below.

For more news and updates, stay tuned to Brandsynario.

Vogue Portugal In Trouble For Controversial Mental Health Cover

By
Fatima Akhtar
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vogue portugal mental health
source: independent.co.uk

People are criticizing the fashion magazine, Vogue Portugal, has for its stigmatization of mental health in its latest issue. On Friday, Vogue Portugal had released four covers for its July issue. One of the covers was mainly controversial. That particular cover shows a mentally unstable woman in a mental institution. The woman is accompanied by two nurses who are the real-life mother and grandmother of the model.

Vogue Portugal’s Instagram Post

In its Instagram post, Vogue Portugal stated that they aim to bring the topic of mental health, mental institutions, science, and people related to mental health to attention so that people can bring it to the discussion.

vogue portugal mental health
source: twitter.com

The issue contains stories and interviews of people associated with mental health such as psychiatrists, psychologists, and sociologists.

 

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🇬🇧 Our July/August issue is themed ‘The Madness issue’, with four different covers each designed to address different dimensions of human behaviour, during a time when the global pandemic has brought people to confinement. One of the covers portrays a hospital scene where the model is being taken care of by her real life mother and grandmother, shot by photographer Branislav Simoncik. Our intention is to open up the topic of mental health, and bring to the discussion the institutions, the science and the people that are involved with mental health today. The cover story explores the historical context of mental health and is designed to reflect real life and authentic stories, inspired by deep research of hundreds of reportage photographs from some of the most relevant and famous documentarists who have captured mental health hospitals. Inside the issue, features interviews and contributions from psychiatrists, sociologists, psychologists and other experts in the field. Mental health forms just one of the topics explored within the issue and is not linked to the theme of madness but instead covered as an aspect of human emotions and behaviour. We acknowledge the significance of the topic of mental health and our intention, through visual storytelling, is to shine a light on the important issues of today.

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The cover issue turned out to be straight-up offensive and insensitive towards mentally unstable people. Vogue Portugal handled this sensitive issue exceptionally irresponsibly.

 

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Taking the right steps 

It is noteworthy that due to the global pandemic coronavirus, magazines are trying to come up with innovative and exceptional ideas to attract the audience. For instance: British Vogue photographed three frontline workers in the pandemic. The models included a black hijabi supermarket worker. With this step, the magazine highlighted the efforts of people who are not appreciated enough.

Do you think Vogue Portugal could have handled the situation more responsibly? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Danish Taimoor Reveals Ayeza Khan’s Real Name!

By
Ariba Raza
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Danish Taimoor

Who doesn’t love celebrity secrets?

Being a celebrity may not be as people perceive it to be. It is indeed tough. People may think it is all glitz and glamour, but it’s much more than that. A celebrity life comprises of struggles, sleepless nights, long hours of the shoot, and so much more. The effort it takes a celebrity to be recognized in the industry can’t be gauged so easily.

To some, it may look like that a celebrity might be living a happy and fulfilling life, but that’s not the case with everyone. When compared to the lives of unknown people, stars do have more opportunities to prove themselves and to find success and happiness.

Moreover, stepping into the world of entertainment takes a lot of guts and courage because there’s one thing that everyone needs to always keep in mind is that not everyone is going to like them. So, there are high chances of people throwing hate on them and criticizing them. This usually happens when a celebrity scandal/rumor surfaces on the internet, or some controversial couple photoshoot goes viral.

Danish Taimoor Reveals Ayeza Khan’s Real Name!

Speaking of Pakistani celebrity couples, some of them have honestly taken over our hearts like Aiman Khan and Muneeb Butt, Hina Altaf and Agha Ali, Hamza Ali Abbasi, and Naimal Khawar and Danish Taimoor and Ayeza Khan. Danish and Ayeza have been ruling our hearts ever since they tied the knot in August 2014.

Moreover, the two are also adored because they belong to the same industry, and it’s always wholesome to see them on-screen. Not only that, but Danish and Ayeza never fail to surprise their fans with their adorable couple photoshoots.

Just recently, in a game show hosted by Maria Wasti, Danish Taimoor recalled a story from his past. He said,

When I was in college, I had a friend. After one year of being together, I told her straight that we can’t get married as i am too young for it and wanted to focus on my future.

Upon which the girl said,

“No, there be someone else in your life.” To which Danish responded by saying that there is no one, and he’s actually honest. As the girl kept on insisting, Danish felt agitated and randomly said yes, her name is Kanza.

This incident, according to Danish, had taken place ten years before he had met Ayeza and turned out that Ayeza’s real name is Kanza!

Here’s the video where he revealed her name!

What do you think of Ayeza Khan’s real name? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Pakistan To Establish Its First-Ever Space Museum In Islamabad!

By
Fatima Akhtar
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pakistan space museum fawad chaudhry
source: dawn.com

Federal Minister of Science and Technology, Fawad Hussain Chaudhry, made an important announcement in a meeting. He said that the Scientific Committee of the National Astronomical Observation Commission would build the space museum in 8 months. In addition to this, the committee will be setting up five astronomical observatories in the capital of Islamabad and Gwadar.

On the 3rd of July, Federal Minister Fawad Chaudhry tweeted that people will be able to explore the moon and the stars by themselves. He further said that the ministry has also asked the provincial governments to establish space museums in their provincial capitals.

pia planetarium
source: wikipedia.org

Karachi’s good ol’ planetarium

This step will help spread scientific knowledge and educational awareness in the people. Before this, there was a PIA Planetarium in Karachi. In the planetarium, people were able to see a view of the night sky. Schools and colleges would bring their pupils on educational trips to the planetarium. There is also an old airplane in the planetarium.

Ministry’s initiatives

The Ministry of Science and Technology has taken tremendous steps in the promotion of science throughout the country. The ministry has made a mobile app for Android and iOS systems to sight the new moon. This has also put an end to the confusion that traditional moon sightings had previously caused.

Earlier these days, Pakistan also became one of the few countries to make a ventilator called PakVent1.

The ventilators are now operational. National Disaster Management Authority created these vents with the help of the Ministry of Science and Technology. It is commendable that Pakistan took this unusual step that too in a global pandemic. These vents will not only help the hospitals throughout the country in the epidemic but also afterward.

We only hope that the Ministry of Science and Technology will keep making progress at the same pace.

What do you think about the initiatives taken by Pakistan in the fields of science and technology? Let us know in the comments below.

Stay tuned to Brandsynario for more news and updates.

4 Radical Reasons Why Brands Must Focus On Evolving

By
Lyza Rashid
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Image Source: Influencive

Brands require a radical evolving mechanism today to survive the future. The word ‘Brand’ is no longer an identifier of a product maker; it identifies communities. Gone are the olden days where all you had to do for sales was to make a product. Today, it’s much more than that, and all the more difficult. Keep reading to find out how a company can stay afloat in the coming years.

Why The Need To Evolve

Previously, ‘brands’ became names of those manufacturers or areas that made the best quality products. For instance, we know Silicon Valley is the hub for all this tech and innovation. That’s how consumers identified them. However, today, brands have become a source of unison for people with shared beliefs and values. Unless and until they aren’t creating an experience for their customers or making them feel belonged, they’re walking on eggshells.

1. First Step Is To Understand Society

There’s no place or space for complacency today. You have to be vocal, active, and participating in social and political movements. The wave of brand activism that took place after the BlackLivesMatter movement is a great example. Those who spoke up united their customers while those who were silent lost them— it is that simple.

2. Creating An Experience

A consumer having a happy shopping experience
Image Source: Shopkeep

Consumers today value the experience of shopping more than shopping itself. Your store or your product needs to be sold to them in an emotionally valuable way. Nike brings its truck to football fields, and while that may boost sales on its own, it creates an experience too. It allows parents and children to have quality time together as they shop.

If your employees are complacent in serving the customers, if your policies are not accommodating, your customer will not feel welcomed.

3. Value and Incorporate Human Psychology

 

Brands need to tend to consumer psychologies
Image Source: Inkjet Wholesale Blog

Psychologically, humans need to feel like they belong. Your brand needs to reach out to a whole community of people who are alike, so a ‘family’ is created. A consumer can only feel belonged if you have an ethos if you provide an experience and understand society. Sharing values, skills, and points of view come above sharing products.

For instance, Disney’s latest characters are multi-dimensional characters that reflect individual personalities in society. The sister overburdened by family responsibilities (Elsa) or a girl wanting to set things right (Moana). Because of this very reason, characters move beyond the screens onto products, parks, and billboards while earning Disney profits.

4. Agility Is A Huge Factor In Sales

Image Source: HBS Digital Initiative

It’s the age-old understanding that small firms can respond to likes faster than large ones. Large companies have a plethora of processes to undergo before they churn out a product. They have way more factors to consider than their smaller counterparts. However, the ability of a small firm to respond quickly almost always plays in their favor. High fashion brands churn out a collection twice a year while Zara restocks a new one every 11 days.

Some might wait for those twice a year collections, but in between, they turn to fast fashion brands. 

What do you think? Let us know in the comments below!

Stay tuned to Brandsynario for the latest news and updates.

Hajj 2020: Saudi Arabia Introduces New SOPs to Nip COVID-19

By
Anusha Sachwani
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Image Source: makkah-madinah.accor

Hajj is a significant religious act for Muslims who visit the Holy Kaaba from all around the world.

The act of pilgrimage holds important sentimental and religious significance for millions.

Due to the novel coronavirus, it had been predicted that Hajj 2020 might have to be called off. Not only did this hurt sentiments but also left many afraid of what will happen next.

After weeks of taking precautions, following SOPs, regular disinfecting, it was finally decided that Hajj will be carried out this year. However, no international pilgrims will perform the act; only selective locals will.

To ensure everything goes according to plan to nip COVID-19 in the bud, the government of Saudi Arabia has taken out a new set of SOPs and protocols for performing Hajj.

Hajj 2020 SOPs

Hajj

According to the new protocol, touching the Holy Kaaba is strictly banned this year. Each pilgrim will have a distance of 1.5 meters between each other.

Reportedly, other holy sites such as Mina or Arafat will be limited. Facemasks have become mandatory for all pilgrims as well as organizers until further notice.

Hajj 2020 Refund

Those who had applied for Hajj can get their refund.  Pakistan’s Ministry of Religious Affairs has also announced that if any successful Hajj 2020 applicant wants a refund for any reason, they may apply for the return of their money.

What Would Be The Procedure To Get Your Refund?

1. The applicants can get their refund forms from www.hajjinfo.org. The ministry will then issue a Refund Authority Letter that would allow the applicant to get his/her deposited money back from the relevant bank branch.

2. After getting the refund, the applicant would get another application that would be submitted to Section Officer (Hajj Policy) requesting permission to allow his blood relative as their substitute to perform Hajj in his/her place.

Read the complete procedure by clicking on the link below:

COVID-19: Here’s How A Successful Hajj Applicant Can Get A Refund!

Stay safe and stay tuned to Brandsynario for more news and the latest updates.

IBA Karachi Launches MS In Data Science Starting This August

By
Web Desk
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IBA
Image Source/Archnet

Institute of Business Administration Karachi (IBA) has launched a Master Science degree that focuses on Data Science, which is all set to commence in a month (August 2020). The degree comprises a total of 4 semesters altogether and 30 credit hours.

The university has enabled the students to work on their thesis while also working on their course work for two years, followed by a Ph.D. program.

 

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It’s funny how your perceptions can be so off, like when you’re searching for a place to fall in and you realize you’ve been there the whole time, or how just an evening stroll down towards the glorious sunset can take all your worries away, the ones that shouldn’t be there in the first place, and why the hell not? . . Maybe the best course of action if you’re ever lost in the wilderness is to drop all your concerns, hold someone’s hand, and walk down towards the dying light. 📸@saad_zubairy #aethetics #aethetic #photography #lightroom #pics #mobilephotography #ibakarachi #iba #lifeatibakarachi #karachi #ibacamp #ibacampus #university #motivation #beautifullines #poetry #dawnphotography #snapseed #snapseededit

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The degree solely focuses on empowering students who do not come from a non-computer science background. The 2 years program that has been designed by the Faculty of Computer Sciences (FCS) has facilitated the students by adding foundation level courses that will help them reach the level of understanding of that of a student from a computer science background.

“The advancement in artificial intelligence, communications, and robotics across the globe has led to the high demand of data scientists. Although Pakistan lies at the onset of this development, an increasing need is being felt in the software industry and service sectors like financial institutions, telecommunication organizations, healthcare providers, and multi-nationals to produce a trained workforce,” says the Executive Director, IBA, Dr. S Akbar Zaidi.

 

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To all those who have chosen hope over fears, to all those who have secretly hidden their tears, to all those who are constantly waiting for their wishful years, to all those who are tired enough to fight life’s spheres, and to all those who are moving and dazzling on an unknown way for getting a news which might never reach on their ears. May you rest in peace before you die, may your sufferings cease before you cry, may your pains decrease before you’re high! Pic and caption by: @kamran_zulfiqar3290 . . . . #aethetics #aethetic #photography #lightroom #pics #mobilephotography #ibakarachi #iba #lifeatibakarachi #karachi #ibacamp #ibacampus #university #motivation #beautifullines #poetry #dawnphotography #snapseed #snapseededit #lines #life #university #peopleofkarachi #beautifullines #blogs

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“The program prepares students to extract valuable insights from data, and offers rigorous training to handle problems of big data,” said Dr. Khoja.

The admission for Fall 2020 is currently open. Check out IBA’s official website for more information. After the addition of the 2 year-long data science program, the best business school in the city offers 6 undergraduate programs, 9 graduate programs, and 3 postgraduate programs.

Have something to add? Let us know in the comment section below.

For more news and updates, stay tuned to Brandsynario.

Esra Bilgic to Become Peshawar Zalmi’s Next Brand Ambassador?

By
Web Desk
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Esra
Image Source/ Images Dawn

7th July 2020: 

Earlier, Javed Afridi had tweeted about Ertugrul becoming the next ambassador for Peshawar Zalmi. Fans instead insisted Esra Bilgic to be a part of the league.

It didn’t take much time for the league to get the Turkish actress on board. Earlier on, the actress tweeted, saying, “I will be sharing some good news with you soon.@JAfridi10 @PeshawarZalmi”

It looks as if Pakistan might be on the verge of witnessing a classical crossover between the two countries.

Cricketer, Wahab Riaz, responded to Esra’s tweet,” looking forward to hearing this news Javed Bhai.”

“I’d Have Visited Pakistan Several Times by Now” – Esra Bilgic

It looks like fans will finally be able to meet their new favorite Turkish actress. Previously, PSL matches had to be dismissed as a safety measure to curb the deadly coronavirus. Have something to add? Let us know in the comment section below.

For more news and updates, stay tuned to Brandsynario.

3rd July 2020: The owner of the Peshawar Zalimi, Javed Afridi, hinted in a tweet earlier of hiring Ertugrul as the next brand ambassador for his PSL franchise.

He tweeted, “WHAT IF #ErtugrulGhazi JOIN PESHAWAR ZALMI AS A BRAND AMBASSADOR.” The tweet garnered great reaction from his fans and looks like your favorite Turkish actor might just land in Pakistan as a brand ambassador for the crazy cricket nation.

Just recently, Ertugrul’s main actress, Esra Bilgic, who plays Haleema Sultan’s character in the series, told Pakistani fans on her social media that if there were no travel restrictions, she probably had come to Pakistan multiple times by now.

A fan knows precisely who the crowd wants to be the next brand ambassador for Peshawar Zalimi, one and only, Esra Bilgic aka Haleema Sultan

Another fan however wants Saad ud din Kopek instead. All in all, Pakistan has been following the series religiously since Ramzan. The series was dubbed in Urdu and was aired on state-owned TV channel, PTV.

Signs That Prove Pakistanis Are Obsessed With Dirilis Ertugrul!

Some fans think there has been an agreement already! We think so too.

Ertugrul isn’t the crowd’s first choice.

It looks like the crowds in Pakistan will be happier to see Esra Bilgic more than Ertugrul.

Reportedly, Esra Bilgic will be featured on the cover of HELLO! Pakistan, this June 2020, announced the magazine, “Esra Bilgiç wins hearts and minds on the cover of HELLO! Pakistan this June 2020. Pakistan’s favorite Turkish star took out time for her Pakistani fans to do an exclusive photoshoot for HELLO! Following all Covid-19 protocols this month. This is her exclusive, first-ever interview and photoshoot for a Pakistani publication.”

Have something to add? Let us know in the comment section below.

For more news and updates, stay tuned to Brandsynario.

Pandemic or Business? Schools Are Now Selling Their Own Masks

By
Lyza Rashid
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Students attending school with masks
Image Source: New Jersey 101.5

Schools in Pakistan just got exposed for making “their own” masks. Supposedly, these masks will become a part of the uniform and will be charged to students. Was this necessary? Not. So, why did they end up doing it? Read more to find out.

Masks Printed With School Logos

Usually, if schools were open right now, masks would be a hefty expense for parents. Most masks are not recommended for repeated use; hence, a new one for five days a week. On average, an N-95 currently costs anywhere from Rs.400-600. Their alternatives, the regular polyester ones, vary from Rs.100-300 for a box. 

The question would be, what are schools going to charge for a mask? This step would be inconsiderate towards those who are not financially stable or have more than one child.

The State of The Education System

Moreover, currently, with all institutions being exposed to harassment incidents within their walls, why are schools focusing on this? LUMS, LGS 1A1, NCA, Aitchison are some of the institutions that were enabling harassers and sexual abusers. The state of education is quite apparent where instead of making schools safer, they’d rather earn through printed masks. 


Is This Normal To Do?

Instances of cashing in on a pandemic are rampant. Initially, as the need for masks arose, masks’ prices shot even upwards of Rs.1000. Those who had their hands on it saw this as an opportunity to earn money.

Admittedly, the general rule of Economics of short supply leading to higher prices must be let go during a pandemic. As soon a medicine is talked about, it goes quickly in the markets because people hoard them. Groceries became unusually expensive overnight as people started stockpiling. 

While schools here are not doing anything unusual, they deserve to be called out for being a part of this. Some are using this moment to crack some jokes.

Were Schools Affected by Coronavirus?

Schools are one of those very few institutions not heavily hit by coronavirus. Students all over the world are still studying; fees are even being paid. However, while the usual fee amount is being charged, the typical cost is not being incurred. Campuses are closed and working at 10%-20% capacity. Expenses like electricity, food, etc. are not being incurred; thus, they’re potentially making higher profits.

Schools empty ever since Coronavirus began
Image Source: Al Jazeera

Despite not being hit as hard as other businesses, schools are trying to earn more. This, beyond anything, reflects how educational institutes operate as businesses. Students are a source of profit, teachers a liability, and all decisions must be taken in consideration of profit/loss.

What do you think about this business? Let us know in the comments below!

Stay tuned to Brandsynario for the latest news and updates.

How Coronavirus is Making a Positive Impact on the Environment

By
Laiba Omer
-
Image Source: Evening Standard

Just before the coronavirus outbreak, a great debate on social media was emerging regarding the ice melting in the arctic.

Apparently, the ice reflects sunlight whereas the water absorbs it which results in warming up the ocean around the ice and hence the earth.

So Why is the Ice Melting in the Artic?

The meltdown of the ice in artic is a clear reflection of human activities exploiting the earth.

Activities that cause air and water pollution cause global warming, which is causing the ice in the arctic to melt which then speeds up the climate change aggressively.

Has the Coronavirus Limited Human Activity?

Yes, European countries and others have restricted travel as 246,777 have been affected by the virus while 10,063 have died across the globe as of today (20th March).

Since humans across the globe are restricted to move freely and many self-quarantining themselves, it is surprisingly making a positive impact on the environment.

Source: Instagram

Factories across the globe have shut down, streets are empty, many events across the globe canceled.

Malls, gyms, offices, educational institutes, airports, public places closed due to the virus across the globe.

Since the lockdown:

Japan has deer roaming in the streets. 

Venice’s Coast Have Dolphins Come Nearer 

Clear decrease of NO2 levels in Northern Italy

Monkeys Show up on Streets as Tourism Declines in Thailand 

Posted by Sasaluk Rattanachai on Tuesday, March 10, 2020

China’s Coronavirus Lockdown Curbs Deadly Pollution

Air pollution plunges in New York City as people stay at home 

Image Source: Daily Mail

For more news and updates, stay tuned to Brandsynario.

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