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Pakistani Start-Up Introduces Voice Search For Online Shopping

Image Source: Usability Geek

Pakistanis have been making us proud for the past few weeks. After the news of an ACCA student topping the global exams was announced, many Pakistanis took pride in her success, especially after the search for Ali Sadpara was called-off. Even though one of the news was heartbreaking, the news about Zara Naeem topping the ACCA exam globally was something that made us feel happy. Now, there is another news which will be a matter of pride for us.

Image Source: Shutterstock

Pakistani Start-Up Introduces Voice-Search

E-commerce has been dominating the tech world for the past few years. With the emergence of players like Amazon, Ali Baba, and others taking the lead, this industry’s importance cannot be underestimated.

A Pakistani start-up by the name of Shopsy.pk incorporated voice search for their customers to assist them in searching for things and interact with the interface of their platform with their voice. This feature makes it one-of-a-kind in the Pakistani market and is one of the most outstanding features for an e-commerce store.

Why Does This Feature Hold Importance For An Online Customer?

While some might think of this feature as a convenience, it is essential to note that it would be beneficial for differently-abled people, too, who might need special assistance to navigate through the website.

https://facebook.com/shopsypk/videos/421088699324578/

As per the company’s announcement, this feature is capable of comprehending local accents and pronunciations, something that has never been considered in the past. CEO of Shopsy, Usama Arjumand, claims that this feature will make e-commerce accessible and inclusive for the Pakistani audience giving eCommerce the potential to grow.

The feature is currently confined to Google Chrome; however, it is expected that it would be introduced to other platforms as well. The Voice-Search feature is partly able to recognize Urdu words. Yet, the management of Shopsy revealed that they are working on making it familiar with the Urdu language entirely, which would help the native Urdu speakers to get a smooth experience while navigating through the e-commerce website. The feature is expected to be announced soon.

The e-commerce industry has been experiencing rapid growth, especially since the pandemic. Many companies have launched their own online deliveries and online stores, which will enable their customers to shop from the comfort of their homes. Online shopping has also opened a lot of opportunities for local businesses to expand their business operations.

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Aima Baig Bashed For Her Clothing At Aya Sofya Mosque

aima baig
Image Source: Brandsynario

Aima Baig is being heavily criticized over her outfit inside the Hagia Sophia mosque. It is a contentious issue, but is everything justified in the name of religion?

Off to Turkey

Aima Baig, the GrooveMera singer, is on a trip to Turkey. The renowned Pakistani singer is gracing the popular destination. Turkey has gained a lot of fame as a vacation destination in Pakistan, courtesy of Ertugrul. Naturally, one wants to visit all the best tourist spots, and what better one to symbolize Turkey than the Hagia Sophia Mosque?

Aima Baig at Hagia Sophia

 

View this post on Instagram

 

A post shared by Aima Baig (@aima_baig_official)

There’s A Dress Code

In the Hagia Sophia mosque upon entry, the dressing of the visitors is judged by the guards. If they feel any person visiting the mosque is not dressed properly then they are provided with additional garments.

Since many women visit the mosque without any headcover, scarves are provided there. Additionally, longer garments such as coats or abayas are preferred. If someone does not have that, they are provided that by the administration free of charge. So the question is if Aima Baig visited the mosque whilst wearing that, surely the administration did not find anything disrespectful?

Pakistanis Disagree

People are not paying heed to the aforementioned logic and find it necessary to give their extremist inputs. Many have resorted to the comments section of Aima Baig’s Instagram and Facebook posts to express their distaste over her outfit.

Check out some of the comments the singer is receiving:

aima baig hagia sophia
Image Source: Aima Baig’s profile
aima baig hagia sophia
Image Source: Facebook; Aima Baig’s Profile

Our Laws or The Country’s?

Keeping those comments in mind, it is surely baffling that to know whether one is supposed to follow “netizens” or the country itself? If Aima Baig was let inside the mosque, as some are suggesting, then there was no issue in her dressing.

Those opposing this logic mean that leather pants, in and of themselves, are promiscuous. There is no place for that in mosques. Moreover, mosques are places of worship for Muslims and a representation of Eastern culture. Why is she dressed in western over there?

aima baig hagia sophia
Image Source: Hurriyet Daily News

Begging For Tolerance

Even if the questions are asked with good intentions, they are surely not expressed in tandem with them. A barrage of hateful comments, those too that don’t lead to healthy conversations, can be difficult for anyone to accept or tolerate.

Most people visit the Hagia Sophia mosque dressed like that. It’s food for thought that if we discourage people on the tiniest of things when they visit a mosque, would more people want to visit them?

Stay tuned to Brandsynario for the latest news and updates.

Here’s Why Honda Pakistan Is Launching “Special Service Offer”

honda
Image Source: Honda Khair

The past few years have been really happening for the Pakistani automotive industry, with so many competitors entering the market and also encouraging the existing companies and manufacturers to step in and offer new variety to the consumers along with after-sales services.

Image Source: Honda Atlas’ Website

Honda Atlas Cars Pakistan’s Special Service Campaign

Honda Atlas has been a prominent player in the Pakistani market and is beloved to numerous car owners. It is known to be synonymous with quality and has been one of the three early entrants of the market alongside Suzuki and Toyota. They have been dominating the automotive industry for a really long time.

https://www.facebook.com/hacpl/photos/pb.165393196885876.-2207520000../3784886538269839/?type=3&theater

Honda Atlas Cars Ltd has announced a “Special Service Campaign” on their social media and official website where they have offered to facilitate their existing customers with aftersales services. As per the details mentioned in the posts, the automotive manufacturer will be offering free replacements of mechanical components to its current customers who own Honda Accord’s 2018 model alongside 2018-19’s model of Honda Civic and their famous and most-loved SUV, Honda BR-V.

Honda Pakistan
Image Source: Car Spirit

The company offers mechanical component upgrades free of cost for the fuel pump’s propeller motor as per the details mentioned in their post. The propeller motor is a component that has a lot of chances of getting wear and tear due to its usage and since its primary function is to direct fuel from the tank to the engine by developing pressure. It is one of the essential parts of vehicles with a modern engine equipped with electronic fuel injection technology, commonly referred to as the EFI technology.

Why Would They Introduce This Offer?

Honda and some of its fellow competitors are known to get their supply of mechanical components from Denso, which is a well-reputed Japanese automotive parts manufacturer. It is also important to note that the company had recalled $1.4 million vehicles globally after reports of fuel pumps malfunctioning that Denso had manufactured.

Due to this incident, Honda also had to clarify that there were no accidents or losses to its customers due to this problem that had arisen in its vehicles. This malfunctioning could have caused the cars to stop while driving, leading them to stall during the journey.

It is being said that the offer was introduced so that the vehicles could be repaired, which would fix this specific problem so that any incident arising due to this fault could be prevented, saving Honda’s reputation.

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Jazz further strengthens market leadership, continues to drive digital ecosystem

Pakistan’s number one 4G operator and the largest internet and broadband service provider, Jazz has further strengthened its market leadership and continues to drive the digital ecosystem in Pakistan. In the 4th quarter of 2020, Jazz’s overall subscriber base grew by 9.8% year-over-year (YoY) reaching 66.4 million, 4G customer base grew by 61% reaching 25 million, whereas the overall data users grew by 13.4% YoY reaching 44 million.

During Q4 2020, Jazz invested PKR 12.3 billion, 4G network investment being the principal focus; enabling the company to take its 4G population coverage to 59%, with the data usage being 4.3 GB per user, a YoY increase of 68.9%. Jazz’s self-care app, Jazz World, has crossed 7.8 million monthly active users, cementing its position as the largest telecom app in Pakistan.

Aamir Ibrahim, CEO of Jazz, said, “Our performance this quarter is reflective of the trust our customers have in us. Growth in 4G users and rising data demands show that Pakistan is digital-ready; however, we need to do more in connecting the underserved to fast, reliable 4G and equip them with the digital tools necessary for a robust and inclusive digital ecosystem.”

During the reporting period, the number of monthly active JazzCash mobile wallets increased to 12.2 million, a YoY increase of 67%. Overall, JazzCash processed transactions amounting to PKR 2.27 trillion over the past 12 months. Jazz’s content services also enjoyed further growth, with Jazz TV’s monthly active user base rising to 1.2 million.

5 Ways You Can Easily Earn Money Online!

earn money only sitting at home, work from home
source: techjuice.pk

Since the emergence of coronavirus, employment has been affected terribly. Companies have laid off their employees; new graduates are looking for job opportunities but to no avail. In this time of crisis, most people opt for online employment opportunities that let you earn money online.

Amidst the global pandemic, working at home is a lot safer than going to work. It can get quite challenging to find work online if you don’t know where to look and what to do. Various sites let you lend your expertise. Fiverr is a leading site where freelancer offers its services.

earn money from home online
source: windowsreport.com

Here are five ways you can easily earn money from home:

1. Earn money through online tuition

work from home, earn money online
source: careermetis.com

In many places in the world, the academic year is still in progress. Students are attending their schools, colleges, and universities online. Many of those students require help in their studies. Providing online tuition in one or more courses is an easy way to earn money online. Some Facebook groups help you reach your potential students. One you acquire students, one can quickly provide online tuition on Zoom.

2. Teach skills online and earn

content writing, content creation
source: medium.com

Are you good at something like sewing, drawing, languages? If so, then you can easily earn money online. People who want to learn these skills will quickly pay you. People make hundreds and thousands of dollars just by teaching skills to others on freelancing platforms. Resume or cover writing is also much sought after skills.

3. Content writing makes money

work from home, make money online
source: shillingtoneducation.com

If your friends and family ask you to write their essential emails, invites, and essays, then you must be a good writer. If you can articulate your thoughts clearly when writing, sign up for content writing on a freelancing website.

4. Earn money by graphic designing 

work from home, make money at home
Image Source: x-cart.com

Are you the kid who scored highest in arts? Do you draw biology sketches for your siblings, cousins, or friends? If you are, then why don’t you use your skills and earn money online? Companies and individuals are always in need of graphic designers and illustrators for designing logos, banners, posters, etc. If you think you don’t have skills for professional graphic design, you can always take a course online. Nowadays, many institutions are offering free online courses, as well.

5. Social media marketing makes money for you

If you think that you don’t have professional excellence in any of these skills, you still can learn how social media algorithms work and get social media marketing work online. Social media has become the need of time. The business world is now adapting to this necessity. Hence, there are many opportunities in this field.

These are 5 of the many ways you can earn money online sitting at home. Making money online has become easier than it ever was! You can now teach anything you’re good at or lend your expertise to earn money sitting at home.

What are your thoughts on this? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Traffic Plans For PSL 6 Released & Karachiites Will Be Happy

PSL 6
Source: Wikipedia

[Update]: We may love cricket with all our heart but the traffic problems we face when the matches are held in Karachi makes us rethink all that. And PSL 6, or rather every installment of PSL, is an event we genuinely want to enjoy. This time around, however, things are beginning to look better.

Traffic Plan For Karachi 

A Pakistani citizen, Aziz Fatima, petitioned the Court referring to the recent dharna situation of Karachi. She said that Supreme Court had announced then that no roads should be blocked no matter what the situation. The same should be applied to the cricket tournament.

With this reminder, the Supreme Court has ordered the immediate removal of all the containers placed on the roads and has announced that neither University Road nor Sir Shah Muhammad Suleman Road will be blocked. That said, the Home department and Traffic police have stated that while the roads won’t be blocked for the entire duration, they will take measures for when the team is commuting from their hotel to the Stadium.

It actually seems like we Karachiites will also be able to enjoy the match to the greatest extent possible.



[Feb 17, 2021]: This year’s HBL PSL 6 will have to be held keeping in mind the COVID SOPs. The 34 matches will be divided amongst Karachi and Lahore; National Stadium and Gaddafi Stadium. Out of them, 30 matches have their ticket prices confirmed. So, starting from 20th February to March 16th, if you are interested in attending any or all the matches, this article is for you.

As for the qualifier, eliminators, and final, the ticket prices will be announced later. The tickets for the tournament are live on bookme.pk where you can buy the tickets and also choose the enclosure you want the seat in. The website will require your CNIC and mobile number. This is so because the system will send a token number on the phone. The buyer will have to go to the nearest Easypaisa or Jazzcash shop to complete the payment.

The ticket prices

PSL Tickets
Image Source: Twitter/ Ahmed Naqash

When the payment is confirmed, the buyer will get an e-ticket, QR code, and SMS. To gain entry, you will need to show the print of the ticket obtained through the QR code. Alternatively, you can show the SMS as well.

All SOPs have to be followed and was any ticket holder to display COVID symptoms, they should not attend the tournament entirely. The same goes for if they met someone detected positive for COVID.



[Feb 10, 2021]: Pakistan Super League’s sixth installment (PSL 6) is right around the corner. People have even started countdowns waiting for the day when the most awaited competition of the year begins, and the traffic conditions of the city worsen further. Regardless, because of the conditions last year, people are excited about the match and excited about getting to witness it from the stadium.

So if you are looking to get your hands on the PSL 6 tickets, this article is for you.

Who is selling?

Bookme.pk is the official partner of PSL 6 in circulating the tickets for the tournament. The online platform is one of Pakistan’s largest e-ticketing platforms and has 4.6 million customers who use its services to book transport tickets or cinema tickets. Moreover, the platform is cashless and has incorporated JazzCash and EasyPaisa methods so the users can pay for their transactions directly. So the tickets for the matches starting from Feb 20th are available at bookme.pk.

psl 6

COVID regulations and PSL 6

Now, you may be thinking that if the tickets for PSL 6 are being sold, that will mean an overflow of people in the stadium. The National Stadium Karachi and the Lahore Stadium would be crowded, leading to an easy spread of coronavirus strain. But as it turns out, the authorities have introduces a special plan for the seating. For both stadiums, the venue will only allow 20% of spectators.

So when the matches are held in Karachi, every day only 7500 people will be able to go inside the stadium. And when the match is in Lahore, Gaddafi Stadium will seat 5500 spectators. Aside from the seating plan, PCB will be following the Government regulated SOPs throughout the competition.

PSL 6
Image Source: zameen.com

Official statements of PCB and Bookme.pk

The Director Commercial PCB Babar Hamid said:

“We are delighted to partner with Bookme.pk in the HBL Pakistan Super League 6. We are confident that as ticketing partners, Bookme.pk will deliver top-quality services that they are renowned for to our fans who look forward all year to the HBL PSL.

We are very happy to bring the fans back to the stadiums, despite the small number, we totally look forward to welcoming them to the two venues as they will create an incredible atmosphere which will surely motivate the players to give their absolute best. The fans will be provided the best possible arrangements amid the prevailing Covid-19 related challenges, and they should turn up at the venues with full confidence while practicing social distancing protocols.” 

Faizan Aslam from Bookme.pk also commented:

“We are grateful to Pakistan Cricket Board for awarding us the opportunity to serve the most beloved game of our nation. Bookme is geared up to ensure contactless and secure digital services for Pakistani cricket fans so that they don’t need to stand in queues and can easily access tickets from the comfort of home with a digital one-click solution.”

So if you are looking to attend PSL 6, all you have to do is go to Bookme.pk and buy the tickets.

Stay tuned to Brandsynario for the latest news and updates!

Bill Gates Roasted On Saying Rich Countries Switch To Synthetic Beef

Bill Gate said to switch to Beef
Image Source: businessinsider.com

There are people in life who always move from one place to another. It does not mean they are not stable; rather they like to explore options. If you have been in one place for too long, there is also nothing wrong with that either. It all boils down to whether you feel comfortable in an environment or not. It matters whether you wish to move onto something new or are you good with the current.

Similarly, people often take different paths in their professional lives. We shall talk of a personality today and news related to them. We refer, here, to Bill Gates. He is someone who went from the CEO of a tech company to a global health pursuer in a matter of years. He now looks towards how climate change is affecting the world and how actions in the world affect climate. He wrote a book!

Cattle and switch to synthetic by Bill Gates
Image Source: undark.org

Taking Care Of Mother Nature:

As tenants on this world, it comes down to us to take care of it. We cannot cause destruction as it pleases because we are not the only inhabitants on the planet. Too much pollution not only affects us but animals and plants too. You don’t want to be part of the generation that made Earth a barren wasteland. So what do we do? We come up with ways we can prevent severe climate change.

Planting more and more trees is a prime way to deal with this issue. Coming up with healthier alternatives to everyday things is yet another solution. Many people are in pursuit of this goal and Bill Gates is one of them. He recently released a book in which he talks about how climate change is a severe problem. He then goes on to state another solution that has received quite a lot of backlash on the internet!

The Statement:

In his book, he pointed out that Animals release methane into the atmosphere and this is causing a problem. He went on to say that ‘Rich Countries’ should make a complete switch towards synthetic beef. This beef will be 100% synthetic and everyone ought to say goodbye to real meat. While it may be an innovative solution, it may not be the most practical one. There are people who use lemongrass or seaweed in the livestock diet to reduce this emission. This is solution which is being readily seen.

However, Bill Gate has opened an invitation to quite a lot of roasting online! A lot of people have expressed their opinion as to switching to beef. While this may not be the most practical solution, plant based diets are becoming more and more common every day.

Alternatives To Meat:

We are seeing quite a lot of alternatives, to meat, these days. Just yesterday, the writer of this article came upon the manufacture of fish and chips, but the fish is made with synthetic methods. We hope we are able to save the planet from long term destruction and leave it better for the next generation.

Stay tuned for more from Brandsynario!

SFA Has Sealed These Two Famous Restaurants In Karachi

Famous Restaurants
Image Source: US Today

News reported by a local news channel claims that Sindh Food Authority has sealed two really famous restaurants in Karachi.

These restaurants are known for their ambiance and cash on the quality of the food. Hence, it’s ironic, the reason due to which they were sealed. The reason, as indicated by the SFA, is the lack of hygiene in preparing the foods.

Names of the Famous Restaurants

The restaurants in question are none other than Bella Vita and Coco Chan. Imagine paying thousands of rupees at food only to know they are of similar quality to the theley wala food; the latter is at least honest about how they prepare it.

Stay tuned to Brandsynario for the latest news and updates!

6 Best Vegetarian Thalis You Should Try In Karachi

Vegetarian Thalis
Image Source: TripAdvisor

The origins of vegetarian thalis or just thali are from the Indian sub-continent. Now, as the predominant religion was one that did not endorse a meat diet, the thali is of vegetarian nature. The idea of thali is to serve the entire food portion on a single metal plate. On that platter, it will have everything, from sweet to sour, bitter and salty, etc. Of course, when a cultural element transcends national borders, it enters other cultures to assimilate into the different cultures. So now, you can find meat-based thalis as well.

Today, however, we have compiled a list of places where you can get vegetarian thalis in Karachi.

1. Rajdhani Delight

Located in Clifton, specific Khayaban e Iqbal, Rajdhani Delight is amongst the first that pops into your mind when you think about trying vegetable thalis.

2. Mirchili

Not far along, or rather, at the same level, you will find Mirchili that offers a wide variety of Indian dishes. This one is available in Defence. Here you can try their dosas to dhoklas and bhujias, all in the finest quality.

Vegetarian Thalis Image Source: Behance

3. Nawab Dynasty

Once again, this one is also located in Defense, but if you are interested in trying good food, it’s worth going out of the way, all the way to Defense and Clifton.

4. 52 Thali

52 Thali restaurant is in North Nazimabad. So those who do not have easy access to Defense or Clifton can try the thali right in their backyard.

vegetarian thalis Image Source: Facebook

5. Zoaq

As mentioned, thalis are combinations of different Indian foods, so separately, you may have already tried some, but getting small portions of all of them together is the real fun behind thalis.

6. D Thali Land

The last one on the list is found in Block 3 of the F.B. area Karachi. And with this, we have covered a place that everyone in Karachi can get to. Some might find the locations a bit far, but thalis are worth it.

The food in the thali can include so many exciting things, so if you have not tried it, we highly suggest getting a platter. Your taste buds will definitely be enlightened to the core.

Stay tuned to Brandsynario for the latest news and updates!

Meet The First Pakistani Female Duo Of The Cholistan Jeep Rally

Cholistan Jeep Rally

The femme power is blazing in Pakistan right now more than ever. As we hear about more students breaking global records and making Pakistan proud, another female duo has now come forth. Meet the Jeep Rally winners; they are nothing less than an inspiration.

Cholistan Jeep Rally

The Cholistan Desert Jeep Rally is another cultural event that many Pakistanis anxiously wait for. It is a rally raid type of off-road race organized by the TDCP in Pakistan. The event is conducted annually, and its track is based in the Cholistan Desert venue. 

cholistan jeep rally female duo
Image Source: Youtube

The event was first introduced in 2005 by the Tourism Development Corporation of Punjab and is run by the Punjab Government.

First Female Participants and Winners

Maira Malik Awan and Palvasha Sultan are the two heroes who have made their mark in the headlines in the most daring way. They were the first-ever female duo participating in this rally ever since it started. That is a historic moment as it is but the best part is yet to come.

cholistan jeep rally female duo
Image Source: Facebook

Awan and Sultan both secured the third position on their first-ever try in this daring and adrenaline-loaded rally.

Despite The Odds

Their victory is huge, which is the source of our pride in them. However, their journey was anything but easy. The race itself is 163KM long, and having covered 3/4th of it, at 102KM, the two ran into trouble that could put anyone’s spirits down. Another duo’s technical tea crashed into their jeep, breaking theirs down.

cholistan jeep rally female duo
Image Source: Business Recorder

However, as is said, where there is a will, there is a way. Maira Awan and Palvasha Sultan did not lose their hopes. Instead, they continued to drive onwards with their heart and mindset on the prize. And what do you know? The two traveled the rest of the 61KM with a broken car.

“Dar Ke Aage Jeet Hai”

This is a phrase we Pakistanis know really well. Not only because we have heard it a thousand times because of its ad but because it symbolizes our spirit. Pakistanis carry in their blood a penchant for doing the impossible and breaking barriers wherever they go.

cholistan jeep rally female duo
Image Source: Facebook

These women had a dream, they worked for it, and they started on their journey. The obstacles they faced in their endeavor also teach us a lesson: the road to success is not without its bumps. But the important takeaway is that one has to be brave enough to dream. The rest falls into place itself.

Stay tuned to Brandsynario for the latest news and updates.

New Study Shows Eye Abnormalities In Recovered COVID-19 Patients

COVID
Image Source: Sciencemag.org

COVID came into the world and was here to stay. We had to find a balance amidst the chaos, and what we found is now being termed as the ‘new normal’. But even before we achieved it, the scientists had to get on to the case of covid because by understanding the virus could the hope to make a vaccine and deal with it.

COVID recovered 

By conducting numerous searches, scientists have figured out much about the virus, the vaccines have been developed and rolled out into the world. However, here is the thing; while the virus will protect us from contracting it in the future, those who have already had it, the vaccine won’t alter their outcomes. So it’s on the scientists now to research how the virus has affected the recovered patients to figure out how to help them.

Image Source: Dawn News

Sufferings of the recovered patients

In the past, conjunctivitis has been linked with the virus. So the researchers decided to study it further. They enlisted 129 people who had recovered from the virus. The participants had to go through an MRI scan. 9 out of the 129, 7% had irregular readings, nodules on the back of the eye.

Now, this is not that drastic of a number. But here is the crucial detail. Eight out of those participants had been in the ICU (Intensive Care Unit). Moreover, most of these 9 had other conditions as well. For instance, 6 of them were obese, 2 had hypertension, and 2 had diabetes.

 

The reasoning 

We also need to note that when in ICU, 7 of them spent time in the prone position and were intubated. The main goal of the doctors is to keep the patient alive; everything else is secondary.

Dr. Claudia F.E. Kirsch, division chief, neuroradiology at Northwell Health in New York, said, “The first goal is to get patients to breathe on their own and reduce the viral load. Prevention would be ideal so that patients don’t contract the disease at all. Handwashing and all the basics are also important, but we are still learning about what happens to the eye.”

However, it’s after they have recovered that the consequences reveal themselves. So, in this case, because of the veins near the eyes getting inadequate drainage thanks to the prone position of the patients for long hours, eyes become inflamed

Stay tuned to Brandsynario for the latest news and updates!

Top 5 Android 12 Leaks You Should Check Out

Image Source: XDA Developers

As the dates for the release of developers preview approach closer, we are learning more and more about Android 12. The Google-owned smartphone operating system is one of the widely used smartphone software of the world and is the most preferred operating system followed by Apple’s iOS.

Image Source: Google

What Has Been Leaked So Far About Android 12?

As we get closer to the release of Android 12’s Developer Preview, we are learning more & more about the upcoming update of the operating system. There is a significant amount of information that has been released so far and has way too many leaks when compared with the leaks of its predecessors.

To keep you updated with some of the most prominent and valuable leaks, we have compiled a list of five features you would be more interested in finding out about for Android 12.

Top 5 Android 12 Leaks That Have Been Reported So Far

1. Android’s Dessert Name for Android 12:

Image Source: Android Authority

Since the inception of Android, Google used to name the Android’s OS after desserts and sweet dishes which had eventually been dropped after a while. It has been revealed that Google still uses certain desserts and their names to refer to the Operating Systems internally and as per XDA, Android 12 is being referred to as “Snow Cone” by Google employees internally.

2. Theming System:

As per leaks and reports from several sources, Android 12 will feature an in-depth theming system that would offer you to choose primary colors that will be used to build your theme. Similarly, app developers would be able to retheme the colors of their apps with these options too.

3. “Conversations” Widgets For Details:

As per initial leaks, Android 12 will feature a “conversations” widget that will represent things like a friend that you have not spoken to or a missed call you forgot to call back. Though details about this feature are blurry, more details are expected to release soon.

4. One-Handed Mode For The Larger Phones:

Image Source: Bullfrag

As per details, one of the features that will be incorporated into the Android OS will be its One-Handed mode for those who intend to use their phones with larger dimensions with one hand. This feature will make it easier for their users to shrink all the options to one side of the screen however the interface of this feature is yet to be revealed.

5. Longer Screenshots:

At times we intend to take screenshots that are larger than our screen. Even though there are third-party applications that offered these services, Android 12 will allow you to take screenshots larger than your screen and merge those images so that the information you intend to capture is saved on a single image.

Are you excited about the release of Android 12? Which features are you excited about the most? Let us know under the comments below.

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iPhone 13 To Be Getting A Beloved Android Feature

iphone 13 android feature
Image Source: PC Mag

Could it be that Apple has finally conceded to the superiority of Samsung when it comes to user-friendly features? Hear the latest about the two mega tech groups.

Is iPhone 13 Getting an Android Feature?

Android has a great user-friendly feature called Always-On Display (AOD). This feature allows the phone to keep its battery from draining while letting the user see the latest on their phone. Be it time, missed calls, messages or other notifications, all the critical information is available to view. 

iphone 13 android feature
Image Source: XDA Developers

What sets this apart? It’s the fact that the phone is not completely on yet it keeps collecting your information. By doing so, it can keep you up to date on all the essentials to know without you losing your battery. So is Apple succumbing? A little bird has told the tech industry that Apple might be getting this feature.

The Who and What of the Feature

The rumour comes from EverythingApplePro’s Max Weinbach. He believes that Apple’s version of AOD would be a “toned-down lock screen.” (Try as much as you want Apple, but this feature has Samsung written all over it!)

iphone 13 android feature
Image Source: GizChina

Weinback further explained that it would have some amount of customizability, showing notifications via bar and icons. Moreover, notifications would pop up as normal, but the screen wouldn’t light up in turn. Instead, the display would show something similar to what we have now, though a bit dimmer and “only temporarily.”

Apple’s Problems

As much as we love iPhones, their batteries are a huge issue. With every notification, the phone keeps lighting up and draining the battery. A solution of that has been to keep the phone face-down. However, that leads to that part gathering all the bacteria from the surface and transferring to your face when you put it on. Hello, blemishes!

iphone 13 android feature
Image Source: Change

Critics Weigh In

Weinbach believes that the iPhone 13 version of AOD will take a much more minimal approach. After all, it has to distinguish itself. 

It is an interesting feature no doubt and could reduce iPhone problems a lot. However, this rumour is yet to be confirmed by Apple authorities. Whether AOD will get Apple-ized or not, tech critics and experts believe that Apple is working on something similar. The iPhone 13 is said to be revolutionary and this feature might just take it to the next level.

If these concept designs and predictions hold any weight, we should get an impressive version of the iPhone in the coming months. 

Are your pockets ready?

Stay tuned to Brandsynario for the latest news and updates.

Why Is Nissan No Longer Interested In The Apple Car Project?

nissan
Image Source: Japan Bullet

[Update]: Nissan had expressed interest in the Apple Car project after the talks with Hyundai fell through. The project would have been an initiative by the tech company, Apple, to venture into the auto industry, by making an Electric car. But after Hyundai, Nissan has also backed out of it.

As per the speculations, the tech giant wants to make sure that the car is called ‘Apple Car’. And, the auto companies find it degrading because due to the name of the project, their presence in it seems like that of a hardware supplier. As a result, other car manufacturers are also scared of becoming involved in the project because they think they will only be a side player in a story where Apple is the protagonist.



There was news about Apple Inc willing to invest in the electric vehicles market. The American-based global tech giant has no prior experience in building electric cars but has been focusing on expanding its expertise and collaborate with the well-reputed giants of other industries and integrate its technology into a joint venture.

Image Source: The Next Avenue

Apple And The Collaboration With Hyundai Which Could Not Go Through

Despite everything, Apple does not have the experience to manufacture cars. To tackle this issue, the company intended to collaborate with South Korean multi-national car manufacturer, Hyundai which could not be proceeded as the company was focused on releasing its own range of smart cars called “Ioniq” whose new car named “Ioniq 5” is expected to release soon.

Apple And The Collaboration With KIA Motors:

As per rumors, Apple then had talks with KIA Motors, which Hyundai also owns, and even expressed an interest to invest $3 Billion. The report published online lead to a surge in the share price of KIA, which got to the highest price after a 14.7% increase since 1997 after a report claimed that manufacturing would start in the Seoul-based multinational automotive manufacturer’s plant in Georgia.

There were also rumors suggesting that a deal will go through between Apple and KIA Motors by the third week of February. The company will agree to manufacture 100,000 units of cars per year from the year 2024 as per sources who gave this information to Bloomberg.

Nissan Expressing Interest To Work With Apple:

American newspaper, The Wall Street Journal reported that Nissan is interested in collaborating with Apple Inc. CEO of Nissan Motors Makoto Uchida expressed an interest in collaborating with other companies who were better experienced and well-versed in different technologies. While the company did not specify Apple, experts say that this statement was a hint to Apple by Nissan to express their interest in a possible joint venture.

Apple has neither confirmed nor denied these rumors; however, the amount of reporting on this particular news confirms that something is undoubtedly underworked at Apple Headquarters. Last year, there were reports about Apple intending to release an electric car in 2021. Hyundai Motors denied the rumors of cars being manufactured with Apple.

It is clear that there is an eagerness from Apple to expand its ventures and go beyond smartphone manufacturing. However, only time will tell what they have in store for us in the future.

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Ex Wife Exposes Faisal Rao, Says Nadia Khan Should Thank Her

Nadia Khan's Husband

[Update]: In recent events, we saw a controversy emerge. It was about the husband of Nadia Khan, the renowned Pakistani celebrity. It turns out that while this was Nadia’s second marriage, it was Faisal Rao’s third rodeo. Faisal’s second ex-wife, Lubna Farooq took to her Youtube channel exposing Faisal’s ‘shady’ way of divorcing her.

Nadia Khan responds 

But Nadia Khan gave her own statement that this was Lubna slandering an innocent man. The post has now been deleted. But Lubna decided to answer what Nadia had said and what queries others have for her. She talked about the allegation of using the woman card as well as the statement that Lubna should ‘leave Faisal alone, it’s not like he committed murder.’

To this, she answers that she understands the divorces happen, her problem is how she was divorced. The way it was planned, she termed it a crime. Because according to her, Faisal planned it in a way that even though she was being wronged she facilitated Faisal and was left alone during the lockdown when people were already suffering due to pay cuts and unemployment. But she never brought that part up so she was not using any woman card.

She also said that it’s Nadia who should thank Lubna because now that his ex-wives have taken this to the internet, what happened to them will not repeat with Nadia.



[Feb 12, 2021]: Nadia Khan is the epitome of women’s empowerment. She is all that we hope for when we imagine strong women, certainly not what our Pakistan dramas portray. And why is that? Because even though Nadia has been through quite some trouble in her first marriage, it did not stop her from living her life her way. And now, when you see Nadia Khan’s husband and Nadia herself happy, you just feel nice.

The husband of Nadia Khan, Faisal Rao

Moreover, the two of them together just look so adorable and very much in love. Upon seeing similar reactions, Nadia even decided to interview her own Youtube channel and brought her second husband, Faisal Rao, to light.

In that video, they discussed how they fell in love and how they were made to interact by mutual friends. And within four months of knowing each other, they fell in love and got married.

His Second Wife

But you will always find negativity surfacing whenever something gains momentum. And you will never know until proven what is right and what is wrong. Something similar has reached our ears concerning Nadia Khan’s husband.

Lubna Farooq has come forward saying that she was Faisal Rao’s second wife while Nadia is the third. She mentions that Faisal, it seems, has a habit of quickly falling in love as he did with her. She says that even when he was with her, it was similar to what Nadia was experiencing. They quickly fell in love and got married. Soon after, he divorced her, saying that whatever he was doing was because of his first wife’s black magic.

Although this has happened and Lubna Farooq made her own channel and already gained more than a thousand subscribers, what is hard to grab is the point of it. He married her, and then he divorced her. He fell in love with someone else, and he married her now. If you are trying to say that he is a serial monogamist, then maybe Nadia Khan’s husband should come forward and address this. Or another story could be how Faisal is just terrible at coming up with excuses for breakups.

Stay tuned to Brandsynario for the latest news and updates!

Steve Jobs’ Old Resumè Shows He Applied To ‘Atari’ Before Apple!

Atari and Apple with Steve Jobs
Image Source: inc.com

There are people all throughout the history of the world with interesting stories. They have either heroic features done in their lives or they accomplish something beyond. It is said that heroes is not born, rather circumstances create them. If we look at events throughout history, we can actually pinpoint locations where heroes can be seen.

Not just heroes, there are certain personalities in life who come by and change the world. Take Walt Disney, for example. He is known as one of the most optimistic people in history. His company, started back then, is now an absolute titan in the face of pop culture.

Similarly, there are personalities in terms of technological industries. Steve Jobs is one of them, Bill Gates is another. Speaking of the former, we have found his resume from another time!

Steve Jobs applied to Atari
Image Source: theverge.com

Steve Jobs:

So, what do you know about this personality? He is one of the most widely known people in the world. People know of him as a pioneer behind Apple. With the rate that Apple is rising through the ranks, it seems that a good legacy is being left behind. There are even a couple of movies you can watch to have a deeper glimpse of his life. One starrs Michael Fassbender and another features Ashton Kutcher.

What else do we know about the personality? He was once fired from his own company. Yes, he was one of the pioneers of Apple and he was kicked out from it! What would people usually do in such a situation? They might get demotivated. Steve Jobs went and started his own animation company! You ever heard of Pixar? Guess who created that? Yes, exactly!

An Old Application:

Here we can see a Resumè or a CV of sorts. It shows Steve Jobs, a young one, applying for a design engineer at Atari. From the year shown, Atari was one of the highest running companies of the era. Everyone wanted to own a console. At that time, Steve Jobs applied there.

The interviewer was so impressed by him that he was offered something even better. This shows us that passion, skills and determination also matters. This story is from way before he pioneered Apple. It seems like quite an impressive achievement for the person.

Atari and Steve Jobs application
Image Source: reed.edu

How Talent Is Recognized:

It is often seen that a lot of talent goes underrated. Imagine how many people have been overlooked because they were refused in one area or another. From this news, we can understand that academic is not the only thing that counts. It also takes a certain kind of passion to move high. If someone has passion, they should be given a chance.

Steve Jobs was also given an opportunity at Atari. He got the chance that he had not even applied for! We can take a lesson from this. It shows that sometimes taking a chance pays off. This applies to people present on both ends. The writer of this article finds this resume as a form of innovative article.

Stay tuned for more from Brandsynario!

realme Claims To Be One Of The Top 5 Smartphone Brands In 15 Regions

realme

realme ranked number four and holds its position as the fastest-growing smartphone brand among the top five vendors in the Southeast Asia market in Q4 2020. The company ranked 3rd in Philippines and maintained more than 100% year-on-year growth in growing economies like Thailand and Myanmar. Meanwhile, realme entered the top five positions in some European markets, including Greece, Czech Republic and Russia, while in Russia realme achieved 338% annual growth in Q4.

“By embodying the spirit of ‘Dare to Leap’, realme is the amalgamation of best performance and trendy designs, with remarkable prices. We are confident that realme’s products and marketing strategy are effective even during this difficult time. realme will keep providing an optimum combination of bold, innovative designs and a balanced integration between software and hardware to meet the young generation’s requirements.” realme CEO, Sky Li introduced.

According to Canalys, realme ranked in the Top 5 brands by shipment including the following regions: Indonesia, Bangladesh, Cambodia, Thailand, Malaysia, Myanmar, Pakistan, Philippines, Russia, Egypt, Israel, Czech Republic, Greece and the greater Southeast Asia region as a whole.

Shaan Shahid & Ali Zafar Criticized For ‘Dancing’ In Wazir Khan Mosque

ali zafar

A recent video made to social media serving as fuel for Twitterati. It showed Shaan Shahid and Ali Zafar accompanied by the Federal minister Fawad Chaudhry visiting the Wazir Khan Mosque. In the video, there was some music in the background similar to what mazaar attendants play and dance in a Sufi way.

Now, according to what we can see in the clip, some people laced in Sufi dresses surround Shaan, after which both Shaan and Ali Zafar started performing what resembled a Sufi dance.

Twitterati on the actors

It seems Twitter was not having it. And they outright rejected it, calling such a performance a shameful act. What they did not agree with was the ‘dancing’ at a mosque.

 

Here the other side of the argument can be that the two celebrities were performing a spiritual dance.

Past issue

It does remind one of another incident. Not too long ago, Saba Qamar was also in the spotlight for a similar reason. In a music album, she was a part of, it showed that two people got married in a mosque. And out of happiness, they did a twirl of a dance step. The criticism got so out of control that people filed FIR against them.

Back to Ali Zafar

Supporters of Ali Zafar and Shaan can, however, say that this situation is very different. This was no pre-planned video but more of a spur-of-the-moment scene where these two took part in something that was already happening.

Regardless, Twitter is blasting with it, and we will have to see which way the story will go considering we as a country are very sensitive where religion is concerned. Let’s just hope for the best for everyone, be it the people in the video or the ones offended by the video.

Stay tuned to Brandsynario for the latest news and updates!

Automotive Brand ‘Jaguar’ To Ditch Combustion Engines By 2025

Combustion Engines and Jaguar
Image Source: autocar.co.uk

With all the developments we are seeing these days in automobiles, one stands out quite a lot. Yes, we are referring to the electric era. Are you familiar with the concept of internal combustion engines? Whether you are a car enthusiast or not, you might still have heard this word somewhere.

Basically, every car that runs on fuel requires an engine block inside it. In older cars, and some modern ones, it’s placed at the rear of the vehicle, otherwise the front of it. Petrol and Diesel engines are both examples of such engines. Now, when we talk about Electric cars, there is no such thing as an engine block.

Since the vehicle is powered by batteries, there is no need for external fuel. In light of this, we are seeing more and more electric car developments in the world. A well-known automaker, Jaguar is going full electric!

Jaguar to ditch combustion by 2025
Image Source: jaguar-me.com

Some Principles Behind Electric:

Why don’t we take a short but exciting journey through what makes an electric vehicle electric? Firstly, as we already mentioned, there is no engine block. The most widely used type of batteries within such vehicles is lithium-ion. Similar to fuel average, electric cars have a range. This range determines how long a car can go on a single charge.

With electricity rising higher and higher as the possible new norm, more automakers are trying to switch to it. The most recent declaration is the highlight of our article today. The British automobile manufacturer, Jaguar, has made a statement. This statement shows a mindset that is determined to look towards the future.

Jaguar Going Full Electric:

Apparently, they have said that they intend to go electric ny 2025. However, this doesn’t mean that they intend to release Electric cars on the side. What they said was that it is time to say farewell to Jaguar combustion engines.

It seems that, after 2025, you will not see a new Jaguar car with an internal combustion engine. It is going electric all the way! Yes, that is right. No more comparison between Jaguar and other vehicles over specifications of the engine!

Their decision is being applauded and commended by quite a lot of organizations. These include many overlooking the automotive industry within the UK. Jaguar, as we know, is a brand known for its robust quality vehicles and long-standing. We can safely say that any decision they take must have been a carefully calculated one.

Jaguar and combustion engines
Image Source: electrek.co

Following Suite:

This decision comes as quite an innovative one towards the world. If we look at how far we have come since the first automobiles, there is much to look back at. We can safely say that the world may be headed towards cleaner energy generation.

We hope that Jaguar is able to stand true to its promise and deliver all-electric, to the public, by 2025. There is much to see when the electric era is finally upon us. However, right now we must look at current developments.

Stay tuned for more from Brandsynario!

Google Releases Year In Search 2020 Report For Marketers, With Insights Into How Brands Can Look Back To Plan Forward

Karachi, 16 February 2021: Did you know – “Kids home activities”, search queries have  grown over 250% as Pakistanis are finding ways to teach kids at home while adjusting to the “new normal”. There was also a rise in searches for mental health-related information as people are finding ways to deal with the pandemic. These are some of the insights from Google’s annual ‘Year in Search’ report for brands that was released today. The report is a deep dive into what Pakistani users are searching for online and the opportunities these trends can unlock for brands.

Just like Google’s annual Year in Search captures the collective trending searches and sheds light on what captured people’s curiosity for Pakistan, this report shows major trends being driven by online users across the country. At the same time, businesses are seeking to understand how the pandemic has been changing behaviors and trends within their respective categories and how best to respond in the moments that matter most.

“COVID-19 has affected people in fundamental ways and has changed how we live our lives significantly. It also created the desire for us to connect to our wider community and give back – as witnessed by the 41% increase in searches for ‘sadaqah’. said Faraz Azhar, Industry Head for South Asia, Google Asia Pacific.

“In a year of historic challenges, happiness and joy have been very welcome. Consumers are embracing the brands that spark joy and create a safe space for them to take a break. Take gaming for example. We saw an increase of 35% searches for “online games” vs. 15% decline during the same period last year” added Aamir Altaf, Country Head, Google Customer Solutions Sales, South Asia

In the newly released report, Google outlined five key trends that are shaping Pakistanis’ search behavior and that marketers should care about:

  1. Individual matters

2020 pushed Pakistanis to confront societal stigmas and complex issues, as visible from the 40% increase in searches for ‘gender equality’.  In addition, regardless of whether mental health is widely acknowledged, there’s been a rise in searches for mental health-related information, with searches for ‘mental health support’ increasing by 100%.

  1. Higher Purpose

Confronted with their own personal consumption habits during lockdowns, Pakistanis have been reassessing the impact on the environment. We witnessed a 128% surge in searches for ‘reusable’ as people sought ways to change their consumption habits. There was also an increased desire to proactively connect to our wider community to help and give back, with a 122% increase in searches for ‘charity work’.

  1. Whole Selves 

Many Pakistanis are finding ways to cope with their work and home duties under one roof, with people actively looking for ways to optimize their time and search for balance. +250% increase in searches for ‘kids home activities’ and 71% increase in how to be productive.  2020 also saw a 328% increase in searches for ‘dubbed in urdu’ in Pakistan, which is a good indicator that brands are increasingly expected to keep in consideration their customers’ specific preferences.

  1. Sweet Relief

Understandably, people also looked for comfort and ways to de-stress this year, more than in previous years.  There was a 90% increase in searches for ‘gaming chair’. As social distancing became the new way of life, there was a surge in searches ‘adopt a pet’ with a 700% increase. Many also have been seeking forms of indulging themselves while spending more time at home – there was a 140% growth in recipe searches for ‘easy dessert’.

  1. Future Proofing

People are strengthening their economic prospects by boosting their skills and financial knowledge.  There was a 223% growth in searches for ‘stock investing’. At the same time, proactive health management is on the rise, with 109% growth in searches for ‘disease prevention’ in a year that saw so many lose so much because of the pandemic.

For more insights on how Pakistani consumers use Google Search, along with some vertical insights on fintech, on-demand economy, telecom, gaming, and sports, visit Think with Google and download the Year in Search 2020 Pakistan report.