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7 Style Statements That You Can Rock At Weddings!

By
Kayenat Kalam
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weddings

There is one season that stays all year round in Pakistan that is the “Wedding Season”. Every day, our social media announces to us the news of someone getting married and we’re sure to be invited to at least one wedding! However, one of the most stressful things about weddings is that you can never be sure about what to wear.

Whether it’s your best friend’s wedding or some far relative uncle or aunty, it gets hard to decide what to wear.

Apart from the wedding itself, there are a  number of functions that have their own distinctive feel and require the perfect outfit for it.

If you’re short on some, here are some ideas that you can incorporate in your party outfits:

1. For weddings you are actually excited about

Ayesha Omar looked absolutely stunning in Hussain Rehar’s lehnga choli.

The ensemble was fully embroidered with gold zardozi work on red. While the dress was fit for a bride, it worked perfectly for the bridesmaid as well.

2. The one for any occasion

Not everyone likes pastels and not everyone can pull them off. However, pastel colors are perfect for every occasion if they are carried the right way!

This swirly pastel-colored lehnga by Misha Lakhani appears flamboyant and sassy with its subtle bead and sequin work. The gorgeous ensemble is bound to make anyone a head turner at a wedding event.

3. The one where you get to experiment with colors!

Most Mehendi functions are more extravagant and colorful than the actual wedding. This is the perfect opportunity to play around with some colors.

While, this Nomi Ansari’s mughal-esque creation may not be for everyone, but paired with a plain blingy blouse, it could look really gorgeous.

4. Weddings when you want to be the minimalist!

White is that one color that doesn’t need much doing and you can make it look formal or flashy with the help of some accessories and suitable makeup!

Mansha Pasha is totally rocking this minimalist look, perfect for an intimate Nikah event.

5. Pair some gold and grey tones with some dark hues

Champagne, grey, and nudes are all the rage these days!

Paired with maroons, magenta or, hot pink the combination is a winner for every occasion. May Ali’s Anarkali ensemble by Nomi Ansari is one example of that.

6. When you want the Kameez Shalwar to do all the talking for you!

Sometimes traditional Shalwar Kameez is all that requires a dress to look glamorous.

Not only they are gorgeous and make a style statement, but also very comfortable to wear. You don’t have to worry much about tripping over your dress. Also, sometimes, less is more!

7. Sarees rock all weddings.

Who doesn’t love a saree? There are so many variations of how you can drape one and how you can style yourself for the occasion.

For this particular number, Mahira flaunted a powder pink Nomi Ansari saree with contemporary black embroidery. Looks chic and sophisticated to don at a Valima function.

Which one of these looks do you like the best? Let us know in the comments below.

Stay tuned to Brandsynario for more updates.

3 Ways How People Can Use TikTok To Earn Money

By
Anusha Sachwani
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Tiktok

TikTok has immensely grown ever since it merged with Musical.ly, and now, it has become’s the world’s latest obsession.

However, this is not just any fun social platform, you can actually earn a lot of moolah from it.

Here are some of the many ways Tik Tok users can earn from their videos:

1. Cross Promotions on TikTok

Cross-promotions have been going on for some time now be it on Facebook, Twitter or any other big platform. Tik Tok can also be used by users to cross-promote brands and other channels and users can charge.

Let’s assume your Tik Tok following is 50k, you can charge channels a good sum of money to promote their channel or product on your profile in return for promoting you on their profile for mutual benefit.

TikTok Breaks Silence Over News of Ban in Pakistan!

2. Brands Deals

Brands are always wanting to take advantage of growing social media platforms and what better way to do it than to promote themselves on Tik Tok? Now that the application is taking over and dominating in the world’s Top 10, advertisers will be willing to take out their wallets and pay a hefty amount to talents to showcase their brands.

Tik Tok influencers can easily earn $50,000 per promotion by simply gaining hundreds of thousands of followers by publishing interesting content. The influencer can charge per view or set an amount as per the followers.

3. E-commerce Business

Tik Tok influencers can start their own e-commerce businesses and promote their merch on their channels to earn from the leading lip sync application. Users can do creative unboxing, branding, subtle brand placements, and much more.

Have any other creative ideas to add to our list? Share them with us in the comments below.

Stay tuned to Brandsynario for more news and updates.

Tik Tok Discreetly Testing Ads: A New Opportunity for Pakistani Brands to Cash On?

Stay tuned to Brandsynario for the latest news and updates!

4 Instant Christmas Recipes You’re Absolutely Going To Love

By
Lyza Rashid
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christmas recipes
Image Source: Pinkvilla

We all know everyone can cook up a storm in the kitchen now because, well, they simply have to! As the Holiday season approaches but we still find ourselves at the risk of Coronavirus, here are some delicious, uplifting Christmas recipes that you can make.

What is the best part you ask? It’s that they are all for 2 so you can either share with a loved one or you can have it all by yourself.

1. Steak Dinner Meal for Two

First up is something elaborate and extravagant because it’s the holidays and you deserve it! This recipe shows you an incredible tip to make the steaks: reverse-sear the meat, baking it in the oven first, before quickly searing in a pan over high heat and basting it with garlic butter. This will ensure that it has that crispy skin but is tender and cooked from the inside.

The sides deserve a special mention too! The scalloped potatoes and avocado Caesar salad complete this restaurant-worthy meal at home, just for you.

2. Mashed Potatoes for Two People

christmas recipes
Image Source: The Kitchn

The recipe will help you whip up the most creamy, buttery and flavorful mashed potatoes. The ultimate comfort food while you watch your favourite festive movie.

Ingredients:

  • 1 1/2 pound of potatoes.
  • Whole milk or heavy cream for mashing
  • Takes 30 minutes to cook.

How To Make it:

  1. Bring a pot of salted water to a boil.
  2. Peel, chop, and boil the potatoes.
  3. Warm milk or cheese
  4. Drain and mash the potatoes with the butter.
  5. Add the dairy and season to taste.

3. Salted Caramel Brulee Latte

christmas recipes
Image Source: Pinterest

This isn’t your conventional latte, brace your flavour buds for the ultimate ride of the season.

Ingredients: 3/4 cup granulated sugar

  • flaky sea salt
  • 2 cups whole milk
  • 2-3 tablespoons caramel sauce
  • 1 teaspoon vanilla extract
  • 3-4 shots espresso
  • whipped cream, for serving

Method:

  1. In a pot, cook the sugar over medium heat, stirring from time to time until it has melted and turned golden caramel. This mostly takes about 8 minutes. 

2. Remove from the heat and transfer your caramel onto a baking sheet lined with parchment paper. Spread in a thin layer and top with flaky sea salt. Wait for it to harden and then crack it!

3. Combine the milk, caramel with a pinch of salt in a pot and bring to a simmer. Add the vanilla and whisk until frothy. Remove from the heat.

4. Divide the espresso between 2 mugs. Pour over the caramel milk. Top with whipped cream and a sprinkle of caramel brûlée and drink up!

4. Berry Stuffed French Toast

christmas recipes
Image Source: Our Family Foods

All you have to do is take 4 toasts, spread whipped cream mixed with maple syrup on top of each. Then continue to layer inside berries of your choice. Once done, put on toast on top of another to make a sandwich.

After that, drench the sandwich into your traditional french toast mixture. Then you only need to cook it in a pan with half butter, half oil until golden brown!

We hope you enjoyed these recipes. Let us know in the comments below which one you choose.

Stay tuned to Brandsynario for the latest news and updates.

Twitteratis Are Roasting 2020 & It’s Downright Hilarious

By
Lyza Rashid
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roasting 2020
Image Source: Film Daily

As we approach the end of 2020 speedily, here’s how to best say goodbye to it— by roasting it! This year has been nothing but chaotic, gruelling slow and saddening. Well, it’s time to bid it farewell to it in the same spirit.

Twitteratis Know How To Exact Revenge

Twitter’s official account is the leader of this cult who decided to roast 2020 on its way out. Although it was unexpected for an official account to get down and dirty, we can’t say we’re complaining! All it took for them was to tweet this and the most hilarious, sometimes rude, sometimes relatable roasts started coming in. Fasten your seatbelts!

So What Are The Roasts?

The thread involves a whole lot of Trump which, we hope, is totally understandable. There are those who have become so dead inside due to the quarantine life, they are no longer even bothered. It’s as if they’re operating on some backward bending curve isn’t it?

roasting 2020
Image Source: Film Daily

Then others are scared of roasting 2020 because the year has been roasting them for all of its 12 months. The most hilarious thing is that the year has traumatised people so much that even taking turns to roast it has become a Khatron Ke Khiladi game.

Check Out The Hilarious Tweets

 A Round-Up Of The Worst Events

There were so many “worst events” that struck us in 2020 that it seems impossible for one to point out all of them. But we’ll take a stab at it! 

Beirut Explosion

A cataclysmic explosion right in the heart of Beirut claimed hundreds of lives and incurred millions in damages. It has severely affected the nation since then as others struggle to bear with the loss of their loved ones during a worldwide pandemic.

Australian Bushfires

We started this year by seeing the worst bushfires envelop Australia. More than 400 people died due to the smoke inhalation while over 18.6 million hectares were burnt to the ground. The fires are known as the “black summer”.

Coronavirus Outbreak

This one neither needs any introduction nor can we speak about it in the past tense. It’s a skip!

Pakistan’s Airline Crash

Just when we thought anything would not get worse, this news struck us and set us back. The air crash of a PIA plane into a residential colony claimed the lives of all passengers except 2, leaving people stunned, grieving and hopeless.

We hope that as 2021 comes on the horizon, we only await healing, good news and unity.

Stay tuned to Brandsynario for the latest news and updates.

AirSial To Start Domestic Flights From 25th December

By
Press Release
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airsial

December 25th 2020: Sialkot based airline, AirSial, is all set to launch its domestic flight operations from 25th December 2020.

The airline, which is a Rs.3.5 billion project of the members of Sialkot Chamber of Commerce and Industry, is Pakistan’s third privately owned airline. Initially AirSial will be relying on three Airbus A320-200s which have been leased from AerCap in Dublin.

The carrier, which aims to become the leading airline of the region, will be running scheduled flights between Karachi, Islamabad, Lahore, Sialkot and Peshawar in the first phase but plans to extend operations to the Middle East in two years.

AirSial was inaugurated by Prime Minister Imran Khan earlier in December at a ceremony held in Sialkot. The PM called the launch as “a very important step for the airline industry in Pakistan.”

CEO Sastaticket.pk Mr. Shazil Mehkri remarked that the launch of Pakistan’s third private airline will give a much-needed stimulus to the local aviation industry and provide customers with more travel options.

AirSial flight tickets are now available for online booking on Sastaticket.pk which is Pakistan’s leading online travel booking portal.

Facebook vs Apple Rivalry Takes Over The Internet

By
Usman
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Apple and Facebook in a decade long fight
Image Source: techcrunch.com

There have been many rivalries within the tech industry over the decades. They have either been quite subtle or extremely blatant. When someone talked about Microsoft, they never forgot to mention the works of Apple or Samsung. These rivalries may not always be fierce but they tend to keep both sides on edge. It motivates them to thrive beyond the line of what is considered normal.

Where Samsung and Apple go head to head, Sony and Microsoft aren’t far behind either. There are Reddit threads that stretch beyond a thousand comments, just to see two sides defending their own. In light of rivalries, let us talk about an old one. This is one that has taken place between Apple and Facebook. Whether it is talking about app management or user information, these two mega titans are in a battle yet again!

Facebook and Apple fight it out
Image Source: forbes.com

Two Giants

Apple, as we know, is taking massive bounds forward. It’s establishing itself as one of the greatest tech titans to ever grave the industry. Steve Jobs started the company with hope in his heart and has left behind a formidable legacy. The innovations that Apple is bringing about, might just seem to be trendsetters. The iPhone 12 is one in a long line of successful releases!

Facebook also established itself as one of the titans when it was first made back then. As we already know from the film ‘The Social Network’, much had to endure by Zuckerberg to get where they are at now. However, after so many years, Facebook has risen so far up, it owns many apps that you use on a day to day basis. So what is the latest battle about?

Locking Horns Yet Again

In recent news, Apple CEO Tim Cook and Facebook CEO, Mark Zuckerberg, seemed to be taking jabs at each other once again. They’ve done this many times in a fight that stretches back a decade! 10 years! Last week, Facebook launched a campaign against Apple for prompting users to disable the app from tracking their data.

This is also a tactic that Facebook, itself, has used many times, where their data is provided for ads so you find yourself being recommended stuff you liked. However, Facebook also claims that Apple’s move is going to cripple small businesses. If users refuse the option to track the data, smaller businesses will not be able to upkeep due to the cost it will take to manage.

Facebook and Apple in a long fight
Image Source: nbcnews.com

Prospects For 2021

We have yet to see how big this battle really unfolds. However, we do know that both the companies have locked horns before countless times. Facebook also states that this decision of Apple will also affect its own plan where Facebook uses data to targeted advertising.

We hope that both the titans emerge from this fight in a good shape. It is always fun to see mega-companies go toe to toe with each other! One can just imagine two figures, standing in a ring, trying to land blows at each other.

Stay tuned for more from Brandsynario!

5 Ways Christmas Will Be Different During The Pandemic

By
Usman
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How the holiday will be different this year
Image Source: forbes.com

A time of festivities is often considered as a time for one to relax. In every culture and religion, there lie designated days and dates for events. These events serve as particular reminders of history or a hope for the future. In Islam, the festivities of ‘Eid’ are celebrated each year. There are two Eids, each with rich history behind them. People prepare all year around to partake in the activities of the day.However, this year, the Eid days went by quite quietly due to the whole pandemic situation.

Similarly, in Christianity, there are events to be celebrated. There is Halloween, Valentine’s Day, Thanksgiving and Easter. Towards the end of each year, however, it is the time of Christmas. So, gow will Christmas be different during these trying times?

Christmas to be different
Image Source: history.com

1. The Christmas Trees:

Many businesses have been affected this year. This is due to the fact that not every organization could work all their employees at once. Strict social distancing regulations have reduced the inflow of revenue by a huge margin. There may be some hindrances even when it comes to Christmas.

Usually, you might find yourself out in search of a tree or on your way to chop down one. Due to the slow business days, it may be harder to get a tree. Instead, if you find yourself not able to get a tree, you can try substitution of it. You can make a tree out of other materials and give it a particular shape. Similarly, plastic trees are not out of the question either.

2. Christmas Parties:

Every year, many offices hold Christmas parties. While it is true that everyone is given a chance to go home for the holidays, people can always opt to stay back. In such a case, offices host gatherings at the venue for employees so they may bask in the spirit of Christmas.

In 2020, even Christmas parties may not be as common. Due to offices working at half capacity and businesses shutting down, it is impossible to have a large gathering. You may find yourself spending the day at home, indulging in other extracurriculars.

Different way to celebrate Christmas
Image Source: mtdtraining.com

3. Christmas Carols:

It is a known tradition that people often visit other people and sing Christmas carols. They move from door and door and bless each of the homes with their kind and loving words. Nothing encourages the spirit of Christmas more than singing Carols together as a family.

However, since gatherings and close proximity to people is not advised, there may not be door to door singing. Instead, Christmas carols can be sung by people in an online meeting. They can even put out a google form, asking people to drop their email IDs. Then, they can ask the people to join the meeting where they may enjoy the experience together.

4. Online Shopping:

With the pandemic raging ahead with the second wave, a lot of places have strict timings and regulations. Instead is browsing through super stores for hours, you can switch towards online shopping. Any gifts you wish to get, can be ordered online!

This not only ensures a safe environment to celebrate Christmas, it even gives one more options to select from. It is better to shop online than go to the store and have the goods not in stock.

Christmas and ways it will be different
Image Source: theconversation.com

5. Video Family Meetings:

Christmas is a time to be with family. Whether people are next door or a hundred miles away, they want to be with family in time for Christmas. Gathering around a fire, roasting marshmallows and telling stories is a fun activity.

Of course, due to current situations, it may not be possible or advised to openly travel. In such a case, people can hold video conference with all their family members. This way, no connections are lost and everyone can enjoy the spirit of Christmas from the comfort of their homes!

Stay tuned for more from Brandsynario!

Ghandhara Nissan Limited Likely To Launch Chery SUVs In Pakistan

By
Muhammad Moiz Khan
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Image Source: Cars Lana

The past few years have been great for the automotive industry of Pakistan. It used to be an industry which was dominated by a few manufacturers who had been making cars for our industry since a few decades.

Things have changed a lot now. With KIA launching Picanto and Sportage in the Pakistani market, along with Renault Pakistan acquiring a space in Faisalabad, Hyundai Nishat Motors launching Tucson for the SUV category while hinting towards more locally manufactured cars, Proton X70 launching; it is safe to say that Pakistani auto industry has shown a record growth in terms of investments.

What Is Ghandhara Nissan Limited Launching?

Ghandhara Nissan Limited (GNL) was founded and registered in 8th August 1981 in Pakistan and is based in Karachi. The company has been in the industry for a long time and has manufactured numerous commercial vehicles, and catered their clientele with after sales services for almost four decades.

Image Source: Cars Lana

Now, several sources claim that the company intends to enter the consumer market segment and launch a car that could be used for domestic purposes by families and/or personal use.

Keeping all these considerations, the company has planned to launch Chery SUV in the Pakistani market in collaboration with Chinese auto manufacturers, Chery Automobile Company. The same sources also claim that all cars will be manufactured in Pakistan rather than opting for imports, which is great news for the Pakistani market.

Image Source: AutoTimes

The company is known around the world for its Chery Tiggo 8 models that are anticipated to be launched by local car enthusiasts.

Chery Has Already Tried Entering The Pakistani Market In The Past:

Image Source: Auto Database

It is also important to note that Chery Automobile Company has already made an attempt in the past to enter the Pakistani market by launching Chery QQ in 2005. However, experts claim that this time it will be a lot different as Ghandhara Nissan Limited (GNL) who already have experience of almost 40 years in the Pakistani market will be collaborating with the new entrant which might be a key factor that will make all the difference.

Many Pakistani car enthusiasts have complained in the past about the limited prices and features in locally manufactured cars which lead to a surge in many dealers importing Japanese cars to the country, however, with so many new manufacturers entering the market and setting up their local car assembling plants, many new cars are expected to be launched in the upcoming years.

What do you think of the current scenario of the Pakistani automotive industry? Are you excited about Chery launching their SUVs in the market? Let us know under the comments.

Follow Brandsynario for more news & updates.

5 Mobile Phones You Can Buy Under PKR 15,000!

By
Mehak Zehra
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mobile phones
Image Source: Android Authority

We cannot ignore the fact that the world is becoming increasingly expensive. But does that mean we give up on a quality lifestyle? Do we give up on buying things we like? But what if they make us feel better about ourselves or that we love to buy it? Yes, I am talking about mobile phones?

But they should be even affordable for us to buy it. And most would think that stylish phones and affordable phones don’t go together anymore. But I am here to break this assumption.

Yes, some mobile phones may be expensive, but you can still buy these five phones for less than PKR 15,000.

1. Xiaomi Redmi 9A

First of all, on our list is Xiaomi Redmi 9A. It costs just PKR 14,000, and with that, it has fantastic camera results. How do I know? The primary camera has 13 MP, and the selfie camera is 5MP. I can already imagine how my selfie would look like. The processor is Octa-core 2.0 GHz Cortex-A53, and the software it has is Android 10.

mobile phones
Image Source: PhonesData

2. Infinix Hot 9 Play

This one has a Quad-core 2.0 GHz Cortex-A53. And it costs PKR for 13,999. Compared to Xiaomi Redmi 9A, the phone cost just 1 Re less, so you will find the same camera specifications; 13MP primary camera and 5 MP selfie camera.

3. Itel Vision 1 

With the Android 9 Pie operating system, Itel Vision 1 comes with a 1.6GHz Octa-Core Processor. You will find two cameras of 8MP and 2MP for the primary camera. Meanwhile, for the selfie camera, you will find a 5MP. This phone is available for PKR 11,399.

Image Source: India TV News

 

4. Tecno Pop 4

With 2GB Ram and 32GB internal storage, the phone has a processor of 1.3 GHz Quad-Core. The primary camera on this phone is 5MP, but that is okay since the phone costs just PKR 11,499. And it is perfect for selfies because the front camera has 8MP. Now that is what you call an ideal selfie smartphone.

5. Huawei Y5p

I mean, look at the visuals. And why even talk about the processor or the camera because now they all just come with almost similar specifications. But if you still insist on knowing, it has a Mediatek MT6762R Helio P22 processor, 8MP primary camera, and 5MP front camera. And this costs PKR 13,899.

Image Source: GSMArena.com

These five phones are available for less than PKR 15,000. You can buy them and have that stylish lifestyle that you seek. Because what’s life without a little fun. So buy them

Stay tuned to Brandsynario for more news and updates!

Surf Excel Puts Up A Washable Billboard To Introduce Its New “Stain Lifter Technology”

By
Web Desk
-

Surf Excel has been leading its promotions by always doing something out-of-the-box. After gaining considerable attention through the stain hijack of broadcast screens earlier this year, Surf Excel has now executed an innovative stunt. The brand installed a washable billboard that was washed in a live performance to accelerate and put out the product’s functionality with their new “Stain Lifter Technology”.

Surf Excel’s new and improved variant asserts to remove the hardest of stains, even those that are up to 100 hours old, in just a single wash. This coined the idea of #100HourDaaghBillboard: a billboard that could be stained and then washed.

Multiple socially-distanced children and leading influencers took part in staining the huge T-shirt placed on the billboard. The activity went on over a span of 48 hours. Carrying forward the brand’s big idea of “Dirt is good”, which allows kids to be playfully themselves, the activities included kicking footballs dunked in staining material, painting the shirt with giant paint-brushes, slingshots, and water guns filled with staining matter.

The execution was showcased live on Facebook, where the audience was engaged to take part in sending in “staining emojis” of their choice. To amplify the execution of the event news announcements were made on national television, with Arsh who is one of Pakistan’s favorite child stars and popularly known as “Surf Excel” kid sharing the activity details.

This created a buzz online on popular social media platforms.  Known influencers and publications put up stories and engaged their followers to stain the shirt and were quite interested to check Surf Excel’s claim. On the third day, influencers were invited to further toughen and dry the 76-hour old stains with giant-sized fans, irons, and leaf blowers. This was done to further push the idea of whether Surf Excel will be able to beat the most stubborn, sticky, and impossible to wash-off stains.

The fourth day was the ultimate showcase of whether Surf Excel could prove its claim to remove the even 100 hours old stains. A giant machine was placed to wash the shirt as people on-ground and online remained excited about the final reveal. Finally, when the moment of reveal arrived, the shirt was lifted back up on the billboard. It was white and completely spotless! The activity assured its users they could trust the reformulated product and that Surf Excel proved its effectiveness yet again.

Stay tuned to Brandsynario for the latest news and updates!

The Courageous Bykea Rider Fights Off Robbers

By
Mehak Zehra
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bykea rider
Image Source: Facebook

Transportation has always been quite an issue in Pakistan, especially with the local buses’ degrading conditions. This was so until the arrival of numerous transportation services that provided a range of vehicles at the travelers’ disposal. Now, people could choose from cars to rickshaws to even bikes. The fares also seemed nominal, but what about other factors; factors such as accidents, thefts, or robberies, that the riders had to face?

This question was answered by this Bykea rider, who basically made the statement that the riders need to stand up for themselves and adopt this life skill. Maybe, to roam the streets now, the brands need to hire such riders who can deal with incidents like these themselves.

Source: Bykea Facebook

So what really happened on the streets of Pakistan

The Bykea rider was having his typical day in his green shirt and helmet. But in the street, two bike riders came along and brought up a pistol. They tried to rob him at gunpoint. But the Bykea rider didn’t give in to the fear. And instead of giving up his valuables, he grabbed their pistol. With a little tugging, he was able to snatch it.

And hence the robbers became the robbed! 

He shouted that they are not going to get the gun back, so they should be on their merry way.

https://www.facebook.com/adcavepk/videos/591896235099592

Bykea Rider and The Neighbours

The street was full of people peeping outside their gates or windows, possibly scared of the robbers. But when the bykea rider successfully overcame the robbers and scared them away, they quickly came out to pick up his fallen bike. Some even reprimanded him because this could have gone very wrong.

Well, one cannot wholly disregard those neighbors. Sometimes you indeed need t stand up, but what if the robbers were unphased with the fact that they could kill as well. So what if they had pulled the trigger in the struggle? And what if that bullet had gone on to hit a kid hanging from a terrace?

So yes, it was a courageous thing that the Bykea rider did. He was able to save his belongings. But you should not try this if you are not confident that the pistol is loaded or not.

Stay tuned to Brandsynario for the latest news and updates! 

New Coronavirus Strain Has Reached Pakistan

By
Muhammad Moiz Khan
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Pakistan Coronavirus
Source: Voice of America

[Update]: The Pakistani government had banned flights from Saudi Arabia and the UK to avoid the import of the virus in the country. However, did that stop it? Not really. The news has surfaced that the new coronavirus strain has reached Pakistan. It was detected but it has been sent for further confirmation to Karachi University. 

Let’s see how deadly this one is and after how much time will its vaccine go into production.

Just when we thought that the cursed year of 2020 is coming to an end, so will the bad luck that came with it. It has just cursed the world with another bad news which is a new variant of the Coronavirus.

Image Source: Reuters

What Do We Know So Far?

The scientists in the UK recently revealed a newly identified variant of the coronavirus that has been shown to be more contagious than the initial version of the virus.

Prime Minister of the UK, Boris Johnson has immediately ordered to tighten the restrictions as new researches and revelations showed how fast this version of the virus was spreading throughout the UK.

The announcement prompted travel bans and restrictions from numerous countries all around the world including France, Germany and other European countries along with a lot of Asian countries too.

How Did The Researchers Uncover This Variant?

This variant of Coronavirus came to the researchers attention in the month of December when the number of active cases started to arise exponentially from Southern England, several sources claim that the variant existed as early as the month of September. The mutation is referred to as B.1.1.7 lineage by the researchers.

A few weeks back, the news of vaccine introduced by Pfizer and BioNTech was applauded by the world as many were relieved that the pandemic-struck world would be soon able to get normal.

Now, this news about the new variant of the Coronavirus has increased concerns of the public, majority of whom were already preparing for the Christmas festivities and holidays and took to Twitter and expressed their despair.

Even though the revelations regarding the new variant of the virus are still preliminary, the world is taking no risks as the impact of the excessive cases of the virus earlier this year really infiltrated the healthcare facilities with patients and overburdened their capacity.

As the world is moving forward, and more awareness regarding the virus, quarantine and prevention against it is well-known, the burden on the healthcare was decreasing to some extent.

However, with this latest news, uncertainties and lack of information regarding this new variant has forced countries to take more precautions at an early stage so that the number active cases and loss of lives could be contained to some extent as majority of the world has halted their modes of travelling to the United Kingdom.

Follow Brandsynario for more news & information.

8 Jinnah Day Sales 2020 You Don’t Want To Miss

By
Lyza Rashid
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jinnah day sales
Image Source: GQ

Jinnah’s day on 25th December is coming up speedily. Hope you have your wallets ready because the sales on this day are wonderful. Here’s a list of them you must keep with yourself.

1. J.

jinnah day sales
Image Source: WhatsonSale

Junaid Jamshed’s eponymous brand has rebranded to just J. but that doesn’t change anything when it comes to their clothes. J. is the best place to go to for men’s eastern and western wear and they are going to be having 20-40% off on items!

2. ChenOne

ChenOne is the hub of all things home and if you have been waiting to get things for your humble abode, this is the time! ChenOne already has 30-50% off on several items. Their Quaid Day offer is that you get an additional 5% above!

3. Insignia

jinnah day sales
Image Source: Facebook

One of the best local footwear brands is also all set to provide you with your desired shoes at wonderful sale prices. Insignia has an exclusive online-only sale prepared for Quiad day and it will begin on 24th December at 3:30PM!

4. Alkaram Studio

Alkaram has really stepped up their game the last season. If you are interested in either their western wear or eastern, this is your chance to bag your favourite pieces. Alkaram’s sale begins on 22nd December and it goes up to 50% on some items.

5. Charcoal

jinnah day sales
Image Source: Charcoal

The leading brand when it comes to local menswear brands is offering an incredible sale which you can take advantage of. Charcoal’s products are on the pricier side so their 25% off on the entire stock sale in lieu of Jinnah Day and Christmas is perfect!

6. Giordano

How many times have you short-listed a shirt on Giordano for a loved one and then left it because your budget does not allow? This is the perfect opportunity to get your male loved ones shirts that can last them forever. Enjoy flash 40% off from 24-25th December.

7. Bonanza Satrangi

jinnah day sales
Image Source: WhatsonSale

Something for the ladies! Bonanza, the household name of Pakistan also has a special sale in place but the best part is that it is for 5 days! Enjoy 20% off on all stock starting from 20th December to 25th December. Are you excited to shop your heart out?

8. Unze London (Pakistan)

Unze is also one of the places people rush to for the best quality shoes that are just irresistible. If you’re looking to update your shoe collection, make use of Unze’s flat 30% off on all stock only on 25th December.

Now that you know of all the best sales, there is no reason to miss out!

Stay tuned to Brandsynario for the latest news and updates.

Skating Force Introduced In Sindh To End Street Crimes

By
Mehak Zehra
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skating force
Image Source: Tribune

If you thought that the Pakistani government is not doing anything about air pollution, they have an answer for you. In fact, no one could have thought of tackling air pollution and street crimes the way Sindh Police is doing. Because they probably knew that giving patrol cars and bikes would add to the already degrading atmosphere of Karachi, they are forming a skating force.

Skating force

Yes, you heard that right. A police force where the policemen and policewomen will be riding on skates. In this special force, there are ten males and ten female personnel. This skater police force was announced on Wednesday by Karachi Police. The police department released a video of the skating force where they were supposedly training. In the video, they can be seen skating and firing at pretend targets.

The police have said that the skating force will serve under Special Security Unit, and their main task will be to catch criminals who try to run away and the normal force is unable to catch them due to traffic jams, roadblocks, or narrow streets. The training for such situations have apparently started a month ago, and the exercises included crossing hurdles, going up and down the stairs, and handling weapons while being on skates.

Karachi Police

According to the Karachi Police, the traffic signals and the hotspots where the traffic jams happen at a greater frequency, the street crimes are rampant. So while they are beginning to test the scenario out, the skater force, for now, includes 20 people. However, they plan to increase the number and add more young, talented, and passionate police officers.

Let’s say a crime occurs, and the police force is deployed and tasked with catching the criminal. The skater force will travel with the other officers in the police cars/vans. And if the van was to hit a traffic jam or any other road-related hurdle such as parked cars, narrow alleys, or street corners, the skater force will jump into action.

Police Helpline

The police, in talks with a local news publication, has said:

“If we can prevent even one incident of street crime or respond effectively to a complaint, we will consider this a success.”

The police are also considering deploying this force inside and in the vicinity of shopping malls to deal with pickpockets and snatchers. The police spokesperson has added that the skater force will be placed only in the areas with properly constructed roads.

Say What?

Now, wait a minute. Are you serious? Are there even average constructed roads in Karachi, let alone properly constructed ones? Not just potholes, but after every 2 seconds, you will find a speed breaker on the road or cracks on the road that are six months fresh. Can one really have a skating force in Karachi? And if you are planning to deploy the skating force on Shahrahe Faisal only, then that is very stupid considering the heavy traffic on it, which could be very dangerous for the force.

Stay tuned to Brandsynario for the latest news and updates!

Upcoming Hyundai Elantra In Pakistan – Everything You Need To Know

By
Usman
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Hyundai elantra release
Image Source: hyundaiusa.com

The automobile industry, as always, is rising to the top day by day. Elon Musk became the world’s second richest man, owing to Tesla Motors. The electric cars by Tesla are one of the most well-known companies of the era. It started off as an unknown company that Musk invested in when he got his share of PayPal.

Why are electric cars considered quite so efficient? The absence of an engine block, the absence of a combustion engine, gives the vehicle leverage. However, even now, it is not just the electrical vehicle industry on the rise. KIA is vastly expanding in Pakistan and Toyota is coming up with innovative new vehicles. Additionally, newer brands are making appearances like Changan Alsvin, Proton X70. In light of this, Hyundai Elantra is a vehicle about to blow our cat enthusiast minds. Here is everything you need to know!

Hyundai Elantra and everything to know
Image Source: thecarconnection.com

Hyundai Elantra:

Elantra already has generations in operation globally. However, Pakistan is about to see the release of a 7th Generation Elantra. Albeit not going to happen very soon, the vehicle is still a much-anticipated one. It is reported that the Pakistani domestic model will come with, at least, two variants.

The Chassis And Design:

Talking about the design, a lower ground clearance provides better stability and vehicle dynamics. That said, the Hyundai Elantra will be set at a ground clearance of 150mm. This puts it lower than the 173mm of Corolla and 153mm of Civic, locally assembled.

Additionally, the trunk capacity of Hyundai Elantra will be at 458L. This puts it greater than a Corolla but lesser than the truck space on a civic. Its design makes it a worthy vehicle for the road. The comfortable seating guarantee hours of driving without back pain.

Elantra and everything to know
Image Source: nieuweautos.com

Beneath The Hood:

Pakistan assembled Elantra will come with a 1.6 litre engine. That is 1600cc of power beneath the hood. It will even have Eco, Sports and Manual mode. There is an on-going rumour that the Elantra might have a 2.0 Litre engine in its highest variant. If that happens, this car is dipping itself into the borders of bigger vehicles.

In terms of transmission, the vehicle will feature a 6-Speed automatic. There can be a possibility of a 6-Speed manual in the base version, however, it is not confirmed. It will have Disc Brakes in the front and drum on the rear.

Price Bracket:

Currently, no fixed price of the vehicle is confirmed. However, estimates may place the vehicle in the bracket of Rs.35-40 Lac. This seems quite an impressive vehicle with the price it is being offered in.

This vehicle is rumoured to be released with quite a lot of hype and anticipation. Hyundai always releases unique cars which grip the user and keep them hooked on the vehicle for a long time. We hope the vehicle seed a successful release here!

There is much hype surrounding the Hyundai Elantra. It is being considered as a vehicle worthy of a mention due to its specifications.

Stay tuned for more from Brandsynario!

Xbox Series X Opts For Ingenious Smartphone Selling Strategy

By
Usman
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Smart Xbox strategy
Image Source: techradar.com

Video gaming is one of the most successful evolutions to have taken place since the late 20th century. We have come a long way since the time when people used to spend coins in arcades. The writer of this article remembers playing games on a Sega console. It had joysticks with just a handful of buttons.

The games of today feel quite engaging because they focus on nonlinear gameplay rather than a level-based platformer. Some of the biggest companies to provide console gaming, are Sony and Microsoft. Where the Playstation took a grip in the gaming market, the Xbox was right there to meet Sony.

However, Xbox has a smart strategy when it comes to their console manufacture and release. It’s quite unique from the rest of the consoles because it follows the procedure that smartphones follow! How is that possible? A console following the example of a smartphone? Let us see Xbox’s strategy.

Xbox Gaming strategy
Image Source: techspot.com

An Era Of Xbox Gaming:

Xbox gaming refers to the platform provided to Microsoft users. Of course, it cannot be undermined that PC gaming is considered one of the best means for immersive gaming. So, Microsoft’s console equivalent is their Xbox. The Xbox 360 has been one of the most widely played consoles of the last two decades. In Pakistan, the ability of it to be jailbroken caused an even bigger inflow of users.

Now, Xbox has revealed a strategy for its console production. They claim that this is an extremely useful strategy since it allows the user’s to relate to something else in the tech industry. If we narrow down the strategy to the type of smartphone, it can be seen that Xbox follows Apple’s example.

An Ingenious Strategy:

What Apple does is, it doesn’t change the overall design of the iPhone. It doesn’t alter the major parts about its phone, rather gives the users, an upgrade. This means that the user experience, for an iPhone, is similar but the interior software and hardware is upgraded. Xbox is doing the same!

Their consoles look similar to previous models, but they go through an upgrade. This gives the users an impression that they have no need to keep the previous console. The new one has the same experience! It’s a slow transition in technological experience rather than changing the outlook of the console itself. A lot of users get turned away from products because they suddenly changed. It’s one of the prime reasons why this strategy is ingenious!

Xbox Smartphone strategy smart
Image Source: theverge.com

How Does the Future Play Into This?

Apart from this, the Xbox game pass has become increasingly popular recently. It’s a service similar to Netflix and allows users to download, so long as the subscription stands. It can give users the opportunity to stream on their phones. Xbox currently provides its users with a subscription package which includes the game pass.

This is a smart strategy adopted by the company. Since it’s not as common in the gaming console industry, it has the potential to go far.

Stay tuned for more from Brandsynario!

Male KPK Teacher Babysits Newborns While Mothers Give Exams

By
Muhammad Moiz Khan
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KPK teacher
Image Source: Twitter

Education is an essential part of life and in order to survive in this world which is transforming at a fast pace, it is important to educate yourself so you can compete in the world.

What Happened in KPK?

A brilliant example of not letting your circumstances come in the way of your education was set today at Khyber Pakhtunkhwa.

On 21st December, a picture surfaced on Twitter of a student who brought her newborn baby to the examination hall. Newborn babies need intense care and observation and since she could not concentrate, the examiner offered to help.

In the picture, it can be clearly seen that the examiner held the baby like his own so that the mother could concentrate on her examinations.

Image Source: Twitter

The pandemic has already affected the education sector all around the world. Researches reveal that the number of applicants that have applied for admissions has reduced drastically due to financial uncertainty and a decrease in the quality of education.

A few months back, somewhat a similar scenario occurred at Kabul University where a teacher was seen taking care of one of her student’s child and fed the child so the mother could focus on her lecture.

The picture garnered a lot of attention and praise for the teachers as people appreciated the gesture that assisted the mother to solve her exam. The teacher’s name was Mahmood Marhoon and he was hailed online for his selfless gesture for the student.

He was later revealed as a faculty member of the Pashto Department at University of Kabul and he was later asked to comment on the BBC where he thanked everyone who praised him and stated that he has received praises and love from people, all around the world.

The following examples and scenarios hold a great example for the teachers and students, both. Teachers who understand the circumstances of their students and help them cope with it are highly regarded and appreciated whereas the students who let their circumstances dictate their decisions. This sets a great example for everyone who has let their circumstances hold them back from achieving their true potential.

The mothers who are pursuing their education despite all the responsibilities are also to be applauded as our culture and people’s judgment normally expect them to settle and hold themselves back. But fortunately, these two women and their teachers set a great example for the world this year. The following incidents have given us hope for the future; specially in a year, that has mostly brought bad news and curses upon us.

Follow Brandsynario for more news and information.

TECNO and PriceOye bring Flat 7% discount for TECNO fans for the Year-end Sale

By
Web Desk
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tecno
Image Source: Tecno

The globally acclaimed smartphone brand, TECNO is known to be providing premium phones in Pakistan. The brand has been trending throughout the year 2020 for its leading phones and budget-friendly rates. TECNO is ending this amazing year with a year-end sale with PriceOye, a price comparison website for all popular online shopping websites in Pakistan. It will be a limited time offer with a special discount offer on PriceOye from December 24 to December 31, 2020.

TECNO always comes up with the best deals for its fans and customers. This collaboration with PriceOye will give a flat 7% Discount on Spark 6 Go, POP 4, Camon15, and Camon15Pro. PriceOye is a price comparison website for all popular online shopping websites in Pakistan. before buying a new device, people usually research for tech gadgets such as smartphones, tablets, and laptops online by checking specifications and competitor reviews on different websites. For your convenience, PriceOye brings that experience under one roof. With the concept of an automated price comparison engine to the local online shopping market, PriceOye brings one-of-a-kind experiences.

The brand has been bringing many discounts and special offers for its fans in 2020. TECNO has become very popular for its online flash sales with multiple online shopping platforms, giving out millions of discounts. TECNO fans can now double their New Year celebrations with this special discount offer on PriceOye from December 24 to December 31, 2020. You can get more details on TECNO’s Official Social media pages.

All discounted products are available on the PriceOye website. So what are we waiting for? Rush to the priceoye to buy your favorite TECNO phones and start your New Year with grand celebrations!

Stay tuned to Brandsynario for the latest news and updates!

Celebrate the Colour Of The Season With The OPPO #OrangeSplash Campaign To WIN An OPPO F17

By
Web Desk
-

OPPO, the global smartphone brand, recently launched its unique #OrangeSplash campaign intended to encourage people to show their creativity using OPPO smartphones and build curiosity on the newly launched OPPO F17 with the orange leather-feel design. The Orange Splash campaign has provided an amazing opportunity to the users to WIN a brand new OPPO F17.

One of the things prominent in the younger generation is the way they own their style and manifest not only in their creative output but also in the work they do. With the Orange Splash campaign, the brand aims to feature the individuality of every OPPO user in a creative space. Creativity has different definitions in various aspects but OPPO wants to stand out by empowering users to become the creative heroes in their own lives. Many young trendsetters have already tapped in on the trend by sharing their pictures dressed in orange showcasing their creativity in style. The #OrangeSplash campaign has pushed the horizons of the youth icons. Their soaring creativity is artistically portrayed in their new videos as they show how the dazzling OPPO F17 adds a refreshing splash of orange into their lives with it unique orange leather-feel design.

The OPPO F17 is curated by the brand to shed light on what the smartphone embodies and values in terms of creative freedom and artistic expression. The OPPO F17 has a slim, lightweight body that features a more streamlined profile. It is equipped with AI Wide-angle Quad-cam setup allowing users to capture share-worthy pictures and widen their photographic horizons to capture the colour of this season. It’s AI Beautification 2.0, Front Night Mode, AI Dazzle Colour, and optimized camera filters are a dream come true for young and aspiring photographers.

According to one of the top youth trendsetters, “I’m so in love with the new colour of the F17! The sleek and trendy orange leather-feel design goes well with anything and everything this season”. Another fashion blogger remarked, “This dazzling dash of orange of my new OPPO F17 is all I needed to end my year in style!”.

The campaign is open to all to show their camera capabilities. To participate:

  • Take a picture with any OPPO Smartphone with the watermark on.
  • Use an Orange theme to take the picture (e.g., clothes, background, and props).
  • Share the picture on OPPO’s official Facebook page to WIN your very own OPPO F17

Ready, Get Set, Go!

Stay tuned to Brandsynario for the latest news and updates!

10 Awesome Junk Foods & Their Shocking Calorie Count in Km

By
Hunza Gul
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junk foods
Image Source: BBC

Ever eaten a meal and wondered how much you’d have to run to burn off all those pesky calories? If you’re a regular fast food lover or your life is all about junk foods, it might be a good idea to start.

Every item of food has its own calories. In order to lead a healthy lifestyle, one has to consider how much working out is needed to counter the adverse effects of delicious but unhealthy food.

Whether it’s a meal from a McDonald’s or a simple bar of your favorite chocolate, check out the list below to see how many kilometers you’re going to have to work out to fight back those stubborn calories.

Read more: foodpanda Introduces Calorie Watch Counter

Junk Foods/Snacks

1. Lays Chips: 10.47 km

Lays Ostre Chill

2. Wrap: 11.99 km

Food

Read More: Five Foods to Keep You Healthy this Fall

Beverages

3. Coca Cola Can: 1.87 km

Coca Cola

4. A Cup of Coffee: 0.42 km

Coffee

Read More: Coca-Cola & Pepsi: Scientists Reveal Harmful Health Effects

Chocolates

5. 2 Ferrero Rochers: 2.21 km

Ferrero Rochere

6. Twix: 3.97 km

Twix

7. Mars: 3.34 km

Mars

8. Bounty: 3.93 km

Bounty

9. Snickers: 3.66 km

junk foods

10. KitKat: 3.54 km

junk foods

Even healthy foods have calories and require a balanced amount of physical activity to maintain a stable health bill. For example, one cob of corn would require up to 2.38 km worth working out to burn off all the calories.

Read more: 7 Easy Tips to Lose Weight While Eating Fast Food

Of course, this doesn’t mean that healthier options like corn don’t have added health benefits than the above snacks and processed meals.

You are much more likely to be in better shape in the long run if you opt for corn on the cob as compared to a McDonald’s cheeseburger any day.

The problematic but best solution is to eat in moderation and maintain a regular routine of physical activity to maintain your health and significantly improve your life quality.

Read more: Download MyFitnessPal App – A Must-Have Weight Loss Guide

Stay tuned to Brandsynario for more updates!

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