Money Problems Can Lead To Physical Pain: Study
According to a new study money worries can cause more than just psychological stress, with those who are stressed about their financial future also...
L’Oréal Makeup’s ‘Life in Pink’ Beauty Film Launches Exclusive Pinks Lipstick Collection
L’Oreal Paris, the world’s leading beauty brand launches “Life in Pink – A Beauty Film”. Inspired by the international campaign La Vie En Rose...
Shaan-e-Pakistan Fashion Show ‘Kya Dilli Kya Lahore’: Designers & Event Details
With the success of its first edition in New Delhi in September 2015, #Shaan-e-Pakistan returns with more exhibitors and partners and this time in...
LALA Launches First Flagship Store in Karachi
A powerhouse in the retail industry, Pakistan’s leading textile brand LALA unveiled its first flagship retail store in Karachi located at Ocean Mall 3rd...
Pakistani Designer Zaheer Abbas Will Showcase at London Fashion Week 2016
The London Fashion Week held under the banner of the Fashion Scouts has chosen Pakistani Fashion designer, Zaheer Abbas to make his debut.
He explained...
‘To Kill A Mockingbird’ Author Harper Lee Dies
American novelist Harper Lee, famous for her masterpiece "To Kill a Mockingbird" and for shunning the fame it brought her, has died aged 89,...
Female Transgender Model Andreja Pejic Lands 1st Magazine Cover
After making fashion history to become the first transgender model to get a Vogue spread, Andreja Pejic now holds bragging rights to becoming the...
Japanese Clothing Brand Brings New Hijab Collection For Muslims
The Japanese clothing brand, Uniqlo, is catering to the Muslim audiences following the 'modest fashion' scene in it's spring collection. Uniqlo is following in the...
Can Green Tea Cure Rheumatoid Arthritis?
A team of US researchers have discovered that a compound in green tea could have the potential to treat joint pain, inflammation and tissue...
Sapphire Lawn Collection 2016 Launching Nationwide On 29th February
Pakistan’s leading high-street and retail brand Sapphire announces the launch of their coveted Spring/Summer 2016 Lawn collection, Sapphire Lawn. Available in stores nationwide from...
Lahore Literary Festival 2016 Day 1 Cancelled!
UPDATE: Lahore Literary Festival 2016 has cancelled day 1 of its programme. #LLF2016 will start on Saturday, Feb. 20, and conclude on Sunday, Feb. 21. The...
Triumph Launches Magic Wire in Pakistan
Triumph recently launched its greatest innovation, the incredible Magic Wire at Dolmen Mall, Clifton. Female members of the press, social media and socialites attended the event...
Food VS Love: 7Up Proved Food Beats Love with #ABetterLoveStory
It has rightly been said by the great George Bernard Shaw that "There is no love sincerer than the love of food".
This Valentine's Day,...
Gul Ahmed ‘Digital Dreams- Nautica’ Collection 2016 Vol. 2 Launched!
Gul Ahmed, Pakistan’s leading textile group, under its pret brand IDEAS by Gul Ahmed, introduced a new pret collection titled “Digital Dreams- Nautica”. This...
Paris Fashion Week 2016: Hottest Models on Instagram
Each season, the hottest models in the fashion world tread the Paris runways for big-name, ready-to-wear labels when Fashion Week rolls into the French...
Naz Mansha Talks About Inglot Cosmetic Store Launch in Karachi
Inglot has launched its second color cosmetic store in Karachi in collaboration with Nishat Linen after an overwhelming response. Brandsynario 's Managing Editor, Farhat...
Khaadi Pret Collection 2016 Vol.1 Launched!
As the colorful season of spring approaches, it's almost time to say goodbye to winters; so let go of those dark wintry shades and...
People Prefer To Shop In Person For Valentine’s Day
Despite the global trend for one-click online commerce, when it comes to Valentine's Day the personal touch is still paramount. According to the MasterCard...
Valentine’s Day 2016: 5 Romantic Locations to Propose
With Valentine's Day just around the corner, marriage proposals are often in the air at this time of year. Here's a look at five...
Valentine’s Day 2016: 5 Best Gifts For A Fashion Lover
Forget flowers this Valentine's Day -- after all, nothing says "I love you" like some good old luxury fashion. If you're on the lookout...