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Running For Beginners: Top 10 Tips to Get You Started

If you’re feeling inspired to get fit for summer, then running is one of the simplest yet most rewarding sports you can do. But getting started can at first seem difficult and overwhelming, and you may find it hard to keep going.

So to help you with your new challenge we’ve spoken to Ann Johansson, ultra-marathon runner and founder of sportswear label Boom Boom Athletica, for her top 10 tips on how to get started, stay motivated, and most of all, enjoy your run.

1. Set a goal

When you start running it’s not about the distance or speed, it’s about just enjoying your run. Do not expect that your first — or even second — run will be amazing, but if you give yourself realistic expectations and goals, such as run to that next tree, after a few runs you will soon realize that running is pretty magical.

2. Set long term/stretch goals

These stretch goals could be to sign up for a 5km, 10km, or half-marathon race, and are a great motivator to keep running even on days when you’d rather be at home.

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3. Slow down

When you first go out running it is so easy to go all out and run fast but overdoing it in the process, and instead of feeling great you feel dejected and discouraged. Do not even think of pace when you first start off, instead run in a pace you can hold a conversation– this ensures that you are building your aerobic endurance.

4. Buddy up

Find a friend that would like to run as well — it helps you stay on track and is a great way to catch up. Or join a local running club to meet like-minded people who have similar passions and goals.

5. Music

Create a playlist with music that you love and that inspires you to run.

6. Invest in some new kit

As a running reward, and to fuel excitement for training, why not treat yourself to some new kit. Buying a new pair of trainers or outfit encourages you to want to train and test out your new pieces as soon as you can.

Wearable Tech Takes Aim at Health Care Costs

7. Technology

If you naturally are a bit of a data junkie invest in a sports watch that can record your miles, pace, heart rate so that you can see how you progress over time and with each run.

8. Try new terrain and routes

Try new routes around your neighborhood and expand your running routes to add variety.  Also try trail running, which is very different than road as there is more varied terrain with rugged up and downs.

9. Read

There are great running magazines and online blogs that can provide you with endless support, help and advice. Anything from cross training, to race updates and reviews, to stretches, to how to avoid injury.

10. And lastly…

Running is one of the simplest forms of exercise, but when you first start out it can feel hard and difficult. But stick with it and you soon will enjoy the freedom of running and its mental as well as physical effects. Running clears the mind, helps you think better, puts you in a better mood, and when you return home you will always be glad that you went on the run!

Google’s Top Trending Foods Revealed in New Report

Stay tuned to Brandsynario for more updates.

Top 5 Islamic Apps That You Must Download this Ramadan

Islamic apps
Image Source/ Khaleej Times

Islamic apps are a great way to learn about our religion. It keeps a close check with namaz timings and other important Islamic ways of life. With Ramadan around the corner during these times, most Islamic countries will not be opening mosques any time soon.

The pandemic may take longer than expected. Considering that, it will take time for the world in order to go back to being normal. With the help of the following apps, you can identify your requirements and use them to generate a sense of Ramadan.

  1. Tasbih

    Islamic Apps
    Image Source/App Store

    Keep a count with the help of this app. Download here for android and here for iOS

    2. Muslim+ Prayer Times, Quran, Qibla, Dua, Tasbih

    Islamic Apps
    Image Source/Kaba

    Great app! Never miss a namaz. Download here for android

    3. Quran Majeed – Ramadan 2020

    Islamic Apps
    Image Source/Google Play

    Read Quran anytime you want. Download the app for android here

    4. Muslim Pro

    Muslim Pro
    Image Source/Google Play

    Learn new things about our beautiful religion. Download the app for android here

    5. OnePath Network 

    One Path
    Image Source/Google Play

    One Path Network is one of my favorite. The app has too many options to disocver. Download app here

    For more news and updates, stay tuned to Brandsynario.

Hundreds Of Female Workers Appointed At Holy Ka’aba

Hundreds Of Female Workers Appointed At Holy Ka'aba
Image source: www.thenews.com.pk

The Saudi government has taken a measure by deploying almost 1500 women in Holy Ka’aba. In addition, the General Presidency for the Affairs of the two holy mosques has hired female workers at the Holy Ka’aba to perform several duties. As a result, the government of Saudi Arabia is trying to achieve cohesive equality between the men and women of society in various fields by enhancing their rights, support systems, and care programs.

 Hundreds Of Female Workers Appointed At Holy Ka'aba
Image source: https://www.urdupoint.com/

Duties Of Female Workers 

The female workers’ duties include serving those women who come to visit Holy Ka’aba for prayers. A different number of women are deployed for different tasks. About 600 women are appointed in the Technical and Service Affairs Agency. The other departments include

  • Electric vehicles
  • Zamzam watering units
  • Guidance and intellectual affairs
  • Administrative affairs
  • Public relations
  • media and communication
  • the General Department of Internal Auditing

Assistant Undersecretary for Administrative and Service Affairs for Women, Dr. Camellia bint Muhammad Al-Daadi, states that the Agency provides Zamzam water for pilgrims to the Grand Mosque, the prayer areas for women.

Women Empowerment 

Saudi Arabia has begun to empower women and maintain gender equality by taking multiple measures, including allowing women to drive. Moreover, the country has also placed smartly uniformed female security officers guiding Umrah pilgrims in Makkah during Ramadan.

Dozens of female officers are currently deployed in Makkah and Madinah to provide proper security at Holy Ka’aba and Masjid-e-Nabawi. Around 113-strong all-female batch of military-trained officers were allotted to the Prophet’s Mosque about six months ago.

 Hundreds Of Female Workers Appointed At Holy Ka'aba
Image source: https://blog.siasat.pk/

The move made the Saudi officials is to empower women and to give them more employment opportunities. To stop discrimination in the framework of work, the labor law has established a number of rights and duties on an equal footing between men and women. This includes equal pay in the event of equal value and quality of work. Full equality in the search for work aid, and in training programs to obtain work.

Stay tuned to Brandsynario for the latest updates.

Mashal Khan Clears Engagement Rumors & Here’s The Truth

Mashal Khan
Image Source: Brandsynario

Engaged to Ali Ansari in the past, Mashal Khan had to endure a breakup. But not every time does it happen that if your ex gets in a relationship, you have to get into a counter relationship. At least Mashal Khan did not do that.

But what’s the story?

Suno Chanda actress Mashal had recently taken to her Instagram posting a picture of her. In the pose, one can see her hand with a ring on her engagement finger. Of course, the caption read, “Working on a weekend like usual.” It should be clear that she must be in her character getup for whatever project she is a part of. However, netizens took it as her flaunting her ring. And they connected her with another celebrity she keeps appearing in public with, Kasim Khan.

Ali Ansari and Saboor Aly

Netizens also said that this could be a counter-move now that Ali Ansari has gotten engaged to Saboor. The new couple (Ali and Saboor) does seem happy and getting engaged just to show that you are also happy is a very low move that one cannot expect from Mashal.

Before we move on, we would just like to say, Saboor looked gorgeous that evening.

And she proved us right.

She took it to her Instagram story and her statement is just love!

Mashal – Kasim Khan

It could be understandable why people thought that Mashal Khan and Kasim Khan are in a relationship given their pictures and captions that they share. While Kasim Khan called her angel on planet Earth, Mashal called him cutie. Galaxy Lollywood shared their picture on their Instagram account to which Mashal Khan commented, “brother from another mother.”

Image Source: Brandsynario

And with that comment, Mashal has dispelled all the rumors of Mashal getting in a counter relationship with Kasim just because Ali Ansari is happily engaged with Saboor Aly.

Stay tuned to Brandsynario for the latest news and updates!

PCB Announces Parental Leaves To Support Its Cricketers

PSL 6
Image Source: Cricket Pakistan

[Update]: Some time ago, we had heard that PCB (Pakistan Cricket Board) would be announcing maternity leaves and we had hoped that they would also consider paternity leaves as well. As it turns out, they did. PCB took it to Twitter yesterday saying that they are ready to announce their parental leave policy.

According to these policies, female cricketers can transfer to a non-playing role until the commencement of their maternity leave. They will be entitled to 12 months of paid leave and get a contract extension for the following year. Not only that, but they will also get medical and physical support for post-childbirth rehabilitation. Men will also get 30 days of paternity leave. Of course, if it was at least three months long where they could help their spouse in post-childbirth that would have made more difference. But even this much effort is great.

Image Source: PCB


[Apr 19th, 2021]:

PCB To Offer Maternity Leaves For Female Cricketers

Children are a reality and while this reality is endorsed in our society, it is not made so that the parents can welcome their child in the best way possible. Let alone paternity leave, in many workplaces, even maternity leaves are not allowed. And so women have to resign from their jobs. But PCB (Pakistan Cricket Board) it seems is turning over a new leaf.

PCB & Maternity Leaves

It is being rumored that the maternity leave clause will soon be added to the contracts of female cricketers in Pakistan. Up until now, PCB did not have anything remotely related to the phenomenon of maternity leave, nor would they provide any facilities during this time to the female cricketers. So the cricketers would be forced to bid farewell to their profession.

But now, PCB has become open to the idea of maternity leave. Not only are they thinking of adding indefinite maternity leave, but also medical benefits as well as full pay.

Bismah Maroof: The Pakistani cricket team captain

This development comes right after the Pakistani captain of the female crickets announced on social media that she is expecting. Bismah Maroof also said that she is taking an indefinite break from cricket.

It is high time that this clause was added because women were, for the longest time, forced to leave their passion because they had to choose between family or profession. And when they would be expecting, the medical condition wouldn’t allow them to play hence, they had to leave the team forever.

Changing society

It is a breath of fresh air to see that they are willing to make their mark in making society more willing to welcome new lives on a positive note, and making the professional world welcoming for mothers.

 

 

Since PCB is willing to make the world better, we would also like for them to consider paternity leaves after they finalize plans for maternity leaves. Paternity leaves are also important because the men are as much responsible for the new life as women. Moreover, it is not fair for them to be forced to choose cricket over their newborn.

Stay tuned to Brandsynario for the latest news and updates!

Facebook And YouTube Sued For Aiding Trademark Infringements

facebook and youtube sued

With the proliferation of digital hosting platforms, new ways have emerged for advertisers to interact with consumers, clients, investors, etc. Many companies are now focusing more on digital hosting platforms and online marketplace advertising strategies, as opposed to traditional marketing methods such as print publications, radio, and television broadcasts.

In this wake, digital hosting platforms have become powerful players as they provide a digital infrastructure for a variety of services, including e-commerce, internet search engines, social networks, and application stores.

Recently, the court of Amsterdam has ruled that Facebook is obligated to take appropriate actions against counterfeit products displayed in advertisements on Facebook and Instagram.

This judgement followed a lawsuit by PVH Europe in relation to counterfeit products being offered via Facebook and Instagram. PVH Europe manages famous brands like Tommy Hilfiger and Calvin Klein and has constantly faced the repercussions of counterfeit products.

Facebook and YouTube are two of the most used platforms for paid advertisements. Facebook does have advertising regulations that oversee and approve different advertisements. Regardless of these policies, there are various accounts of counterfeit products and infringement of IPRs on both Facebook and Instagram.

PVH claimed that Facebook should be held liable for not preventing this infringement and allowing users to use PVH’S trademark rights. As a result of this lawsuit, the court ruled that Facebook must take necessary actions to prevent future infringements and is held liable under tort law.

Along with PVH Europe, Louis Vuitton Malletier has also faced intellectual property infringement. In 2006, it was discovered that several websites were selling knock-off goods and using Louis Vuitton’s copyrighted images, designs, and trademarks without permission. It was also discovered that the websites were using IP addresses assigned to Managed Solutions Group, Inc. (“MSG”) and Akanoc Solutions, Inc. (“Akanoc”), both of which are in the “web hosting” business.

Louis Vuitton has aggressive policies against unauthorized use of its intellectual property and thus sent 18 infringement notices to MSG and Akanoc demanding to take down the websites infringing on Louis Vuitton’s intellectual property. When MSG and Akanoc failed to respond, a lawsuit was filed. The verdict was in favor of Louis Vuitton and held Akanoc, MSG and Chen liable for the infringement of thirteen trademarks and two copyrights. The company was awarded $ 10,500,00 in statutory damages for willful contributory trademark infringement and $ 300,000 for willful contributory copyright infringement against each defendant.

A similar claim was brought forward by one of the leading multi-national Descon Engineering Limited (DESCON) when another private company infringed upon DESCON’s IPRs by using its well-known trademark/service mark. DESCON’s Counsel, JUSnREM filed a Suit for infringement of trademark, unfair competition and damages of PKR 5 Billion against the principal infringer DCC Developers, USD $ 50 Million against Facebook and USD $5 Million against YouTube for contributory/secondary infringement.

DESCON was compelled to file a lawsuit for contributory infringement against Facebook and YouTube for allowing the unauthorized use of its trademark, thereupon, the Intellectual Property Tribunal at Lahore has granted an injunction restraining Facebook and Youtube to facilitate, contribute or provide the principal infringer through their digital hosting platforms.

Reportedly, this is the First order of its kind in the world, imposing Injunctions against Facebook and YouTube. No Court in any other jurisdiction in the world has passed such an injunctive order restraining anyone to stop providing their digital platforms for advertising and marketing.

DESCON has been carrying out its business operations in Pakistan and elsewhere since 1977, for various national and international organizations including various public sector entities with an international repute of 43 years. It has never compromised on its professional integrity, transparency, quality, and standards. When approached by DESCON, Facebook refused to take action against this violation. Hence, DESCON was forced to file a lawsuit.

With the increased influence of social media, platforms like Facebook and Youtube, such platforms must be cognizant of the adverts being placed and should ensure that no party’s intellectual property rights (IPRs) are infringed. Companies build their brand equity through years of hard work and dedication.

It is unfair and unjust for these corporations to have to share their equity with other small companies that are trying to capitalize on pre-existing brands. Social media influence has greatly increased over the past few years and the onus lies on these social media platforms to prevent the infringement of IPRs. Their failure to protect companies against intellectual property infringement is highly detrimental and can result in more lawsuits in the future.

Bill & Melinda Gates Part Ways After 27 Years But Continue To Work Together

bill & Melinda GAtes
Image Source: Dawn

Bill & Melinda Gates have been a power couple for the past 27 years. They have worked on various projects together but it turns out they are no longer able to continue as a married couple. The two have filed for divorce.

Statement after filing for divorce

They took it to their Twitter accounts announcing the divorce. The note that they both shared read:

“After a great deal of thought and a lot of work on our relationship, we have made the decision to end our marriage. Over the last 27 years, we have raised three incredible children and built a foundation that works all over the world to enable all people to lead healthy, productive lives. We continue to share a belief in that mission and will continue our work together at the foundation, but we no longer believe we can grow together as a couple in this next phase of our lives. We ask for space and privacy for our family as we begin to navigate this new life.”

Melinda became part of Microsft in the 1980s. But after they got married, Melinda became a stay-at-home mother for three children. Later on, Melinda started jointly running Bill & Melinda Gates Foundation. Through that foundation, they have donated billions for good causes.

Bill & Melinda Gates over the years

Bill Gates, the 4th wealthiest person globally ($124 billion), had said in a Netflix documentary that they loved each other so much that they were either going to break up or marry each other. But in their married life they were not equal. She believed that they should be equal. And this improved when she started working at the Foundation. She learnt to step up while Bill learnt to accept that equality.

At 65, Bill left his company to focus on the good causes. But it seems that moving forward, their goals don’t align anymore.

Stay tuned to Brandsynario for the latest news and updates!

TECNO Has Set Another Milestone With The Spark 7 Pro Launch In Pakistan

Leading smartphone brand, TECNO has launched Spark 7 Pro in Pakistan in collaboration with Saamaan.pk. Spark 7 Pro is equipped with a MediaTek Helio G80 processor and 48MP camera and is available at a remarkable price of PKR/- 21,999. The “Gaming King” was revealed by TECNO on May 3, 2021, at 5.00 pm in an online Live Launch on its Facebook page with a lot of amazing offers. TECNO flash sale stock out in 10 minutes after the launch.

Spark 7 Pro is available exclusively on Saamaan.pk and in Ramadan, all the customers will get Free Head Phones as a gift. Not only this, for the whole month on every purchase of the new Spark 7 Pro, you will get a PKR/-1000 discount, and also there is a chance to win 1000 LEDs through a mystery box. This offer is valid from till June 3, 2021. So Hurry up and order yours now!

Spark series is TECNO’s most selling smartphone device bringing flagship features at a mid-range price segment. With the launch of the latest Spark 7 Pro, TECNO has opened new horizons for gaming enthusiasts that too at a remarkable price. The “Gaming King” is equipped with a powerful MediaTek Helio G80 Processor, 5000mAh Battery, 90Hz refresh rate, and an impressive 48MP camera.

The MediaTek Helio G80 chipset along with a powerful 5000mAh battery and 4GB + 64GB massive storage gives the fastest and smoothest gaming experience. The big 6.6” Dot in Display with a 90Hz refresh rate enables the user to play games and watch videos at a clearer, bigger screen more efficiently.

Apart from these gaming specifications, TECNO Spark 7 Pro comes with a 48MP rear and 8MP front camera giving brighter and more professional pictures. It also supports special camera features such as the Super night Mode, Bokeh Effect, and the Smile shoot.

The new Spark 7 Pro comes in three magnificent colors, Magnet Black, Alps Blue, and Spruce green. With these remarkable features, gorgeous design, and colors, the phone is available for preorders with the special package on Saamaan.pk. So hurry up and order yours right away!

Iqra Aziz’s ‘Godh Bharayi’ Dupatta Had 100 Duas Written On It

iqra aziz
Image Source: Brandsynario

While we had already speculated a month ago that actor-writer Yasir Hussain and actress Iqra Aziz may be expecting, the duo has finally revealed it to the public. They are expecting and will be welcoming the new member of their family in July. The announcement was made through the pictures of the ‘Godh Bharai ceremony’.

But as our Pakistani audience goes, the response was mixed. While some appreciated them and wished them all the best of luck, as expected, there were some who had to problematize even this for the celebrity couple.

What happened?

For the ceremony, Iqra wore a beautiful purple dress by Fahad Hussayn. With simple henna on her hands and exquisite jewelry, the couple looked happy to the core.

Fahad also shared the close-up pictures of the dupatta that went with Iqra’s dress. It was with these pictures that it became clear there was some text written on the dupatta. These snippets were some good lessons that everyone should incorporate into their lives.

These bits were:

“Achay Ikhlaq se behtar kuch nahi”

“Allah se apni bhalai ki dua kro”

“Zubaan se nikley alfaaz kabhi walas nahi jaatey”

According to the designer,

“The design is specially curated with lots of love to celebrate Iqra Aziz (an actor & a very dear friend) motherhood. 100 handcrafted prayers with embellishments and zardozi work have been written on the dupatta!”

Netizens react on the dupatta

But obviously, people had negative thoughts that they believed it was their duty to share. A few of the 100 blessings written on the dupatta had Allah’s name on it. Not only that but Iqra was wearing the dupatta, not on her head which meant that the dupatta could be touching the ground as well. This meant disrespect to God’s name.

Some others were crying because apparently, Iqra copied the idea they had ‘thought’ of first.

What!

Godh Bharayi – a hindu rasm?

Not just that, Pakistanis also said that the idea of godh bharayi rasm has Hindu origins so using Allah’s name on a dupatta for that rasm is a disrespect to Allah and Islam. Moreover, they couldn’t stop themselves from stating their confusion at why would Muslims want to celebrate a Hindu ceremony.

Image Source: Brandsynario
Image Source: Brandsynario

Regardless, by now, the couple may be used to these unsolicited comments.

Stay tuned to Brandsynario for the latest news and updates!

Here Is What The Apple Watch 8 Has To Offer To Us

Apple Watch 8 and features
Image Source: neowin.net

Apple makes it entry every year, with some impressive products. Whether it is a new chip or a smartphone, people line up for Apple. They want to see what all the hype is about. Almost all of the time, the hype is worth it and people get what they expect. Today, we take a look at what upgrades the Apple Watch 8 has for us.

Some of the most impressive watches are by Apple. Not only do they offer a plethora of features but high accessibility too. The Apple watch series 6 is considered as one of the best smart watches out there. So what does the Apple watch 8 have for us that the older ones did not? Apparently, there has been news that there are going to be new sensors equipped in the watch.

new Apple watch and features
Image Source: 9to5mac.com

Apple Watch 8:

So, what exactly does the Apple Watch 8 offers? The sensors that have been integrated are of measuring different levels. The first is a blood glucose monitor so you can keep track of all those sugar levels. If anyone you know has to keep a strict check, this watch will be quite useful for them. Additionally, keeping track will also allow you to see whether your body is in good shape or not.

Now, the second thing the watch offers is a blood pressure monitor. This is yet another vital option given in the watch.

The moment you feel your pressure dropping, the call will send out a ping too. Imagine being in a situation where there may not be help nearby. This can be something that might just save your life. Apple really does think of the user and their well-being when designing their products.

Apple watch and new features
Image Source: educba.com

Another Feature:

Now, this may be a bit different than the rest two but it is still there. The Apple Watch 8 also has the ability to measure alcohol levels. While it may not be used as much, it can still be used by intoxicated people. Instead of being pulled over by cops for a breathalyzer test, this can be used.

Apart from this, there are numerous things that the watch can do. From keeping track of vitals to notifications, you may be taken aback by all it offers. Apple has done quite a lot for the audience in 2020 and 2021 might just be the same. They do not intend to hold back when it comes to abilities. If you decide to get the watch, make sure you go full Apple.

We hope that Apple continues to make such developments as the year progresses. They came out with the iPhone 12 in 2020 and it was a good release. Their M1 chip has seen a lot of praise and can give competition to anyone.

Stay tuned for more from Brandsynario!

Tesla Takes A Dig At Big Tech Companies

Tesla takes a dig at tech giants
Image Source: pakwheels.com

How many car brands can you name sitting right now? We bet that you can guess the brands easily from their logos alone. Car buffs are specially trained in the knowledge about cars. If you are someone interested in cars, you know how well the industry in Pakistan has been doing recently. Looking at the tech industry worldwide, Tesla has just taken a jab at them.

By jab, we are referring to the latest comment made on Twitter. There is a personality on YouTube, by the name of Utsav Techie. They specialize in the reviews of tech devices. A majority of these are smartphones from the titan companies. Some of the most frequently reviewed ones are Huawei, Xiaomi, Samsung. So, what exactly has happened on Twitter. Why is Tesla going viral again and what might Elon be up to?

Tesla taking dig at tech
Image Source: carscoops.com

Clever Response:

One of the most interesting ways to start a battle is on the internet. It is true that anonymity makes people fearless but fame does something different. It gives people a different perspective on life. Additionally, it shows them that the world is watching their every word and they should speak carefully.

Utsav Techie recently tweeted about how so many tech giants are making cars. From Huawei to LG, all the way up to Xiaomi and Apple, everyone is making a car. He then also writes that Tesla is making cars too.

The last sentence of the tweet is where the underlying point is. It said that everybody is going to make cars. This may be an intentional point towards the fact that maybe the companies have run out of ideas. Maybe everyone is trying to do the same thing, just with different outcomes or features. To this, Tesla replied with an ingenious comment. Elon Musk said that anyone can make a prototype but producing is the difficult part.

Tesla On Fire:

While it is true that production is difficult, Tesla was making a clear jab at tech giants. They meant to say that everyone can make cars but it takes more effort to produce in mass. Tesla may be one of the top ones today but it has had some difficult times before. There was a point when the company had almost gone bankrupt and were saved by another company.

Production is definitely difficult but that doesn’t mean that one should take a dig at prototypes. Coming up with a design and constructing a prototype alone is more difficult than it sounds. According to the writer of this article, one should not speak ill of any progress. Every one of us is in the same race with a common goal, so there is no need for ill intents.

teh giants jabbed by Tesla
Image Source: 9to5mac.com

We are highly anticipating the car releases by all of these companies as well as Tesla. Much remains to be seen and the revolution has barely begun. Maybe we get to see the Apple car before we enter into 2025 or 2026.

Stay tuned for more from Brandsynario!

6 Roadside After School Snacks That Make You Nostalgic

after school
Image Source: Dawn

After school, the one thing almost all students would do was going outside and making the queue at the roadside vendors to get their favorite snacks. Those snacks would certainly make up your day regardless of how unhygienic they would be. Now all these roadside after-school snacks have become a memory that triggers nostalgia.

Interestingly, this nostalgia is not just for us who have graduated school but also for current school-going students who have been either studying remotely or haven’t seen these vendors due to the pandemic. So let’s reminisce the time when we would rush outside the moment we heard the school bell to be first in line at the thela.

1. Gola Ganda

In English, you may call it ice shaving, but that doesn’t bring the feel to the snack which comes when you call it gola ganda. But anyway, it is shaved ice on which the roadside vendor would add everything sweet he could get his hands on. It would be all colorful with sweet syrups, Comelle, and oftentimes chia seeds.

Image Source: Express Tribune

2. Bhel Puri

Bhel Puri or Syo was the best chatpata, spicy snack you could have. It was often found on a popcorn stall. The seller would add vinegar, chopped onion, and tomato to it, along with lots of chaat masala. And chaat masala makes everything better.

3. Drinks

You know these drinks were bad for health because when you would be out with your mom, she would specifically tell you to stay away from that stall. And yet, whenever your van would be late, you would try to get your hands on these drinks. Or was it just me? Ok.

4. Makai

Makai, that too, roasted. Enough said. And sprinkle salt and masala.

after school
Image Source: cookpad.com

5. Fries

Aren’t fries like a universal snack that can be eaten anywhere any time? But that specific taste of fries that comes when the fries seller would flood your fries box with that cheap ketchup was priceless.

6. Ice Lollies

I always suspected ice lollies to be those flavored drinks, just frozen. But the sun scorching you to the very core after school, having ice lollies would be a small-time pleasure to forget the heat.

Do write to us if your school had other roadside after-school snacks and who knows, we might just add them to the list.

Stay tuned to Brandsynario for the latest news and updates!

5 Refreshing Drinks You Can Make With Pakola

5 Refreshing Drinks You Can Make With Pakola
Image source: Youtube.com

Green, white, and best-served chilled Pakola has stood the test of time and remains one of the most beloved drinks of Pakistanis. This ice cream soda is the most popular, and its flavor is compared to ice cream.

Serve it as a drink or drizzle it on a dessert, Pakola is bound to make you feel refreshed. If this catching intro makes you crave Pakola, then take a look at these refreshing drinks you can make with Pakola.

1. Zafrani Milk

This zafrani milk is the best pick-me-up for when you are feeling dehydrated or tired. Boosted with the goodness of Zafran, saffron, almonds, and pistachios. This Zafrani milk is a wholesome meal that is not only delicious but also healthy.

2. Doodh Soda

Who doesn’t love some good old doodh soda? One of the most ancient drinks in our country. Doodh Soda is a cultural asset. Be it summers or Ramadan, doodh soda is a heat and thirst buster for those hot and humid days. Doodh soda is available on carts and is one of the most famous roadside drinks consumed by pedestrians. However, if you think then doodh soda is old school, try this recipe, which will definitely spin to this delicacy.

3. Kulki Soda Drink

This recipe might sound bizarre, but it seems and feels absolutely refreshing. A blend of lime, chilies, Pakola, white soda, and some mint leaves. This recipe is anything we have seen before, which makes it a must-try on our menu.

4. Dalgona Style Pakola

How can we refrain from mentioning Dalgona style Pakola? This quick and easy-to-make recipe is rich, creamy, cold, and everything in between the hot and humid days.

5. Pakola Ice Cream Soda

This Pakola milkshake recipe comes with a twist. Blend all the ingredients, top them off with some syrup, and enjoy with your family.

Stay tuned to Brandsynario for the latest news and updates.

JazzCash Launches All-New Business App For Business Owners

Islamabad – May 03, 2021: Aimed at further developing the digital payments ecosystem, Pakistan’s leading fintech, JazzCash, has launched a Business App for its rapidly growing merchant base. Featuring state-of-the-art tools for efficient financial and business management, this app adds to the ease of doing business as small and medium business owners can kick start digital payment acceptance, without the cumbersome bank account registration process.

This all-new platform has been developed to cater to the SME sector, which is yet to realize the full benefits of a digital payments ecosystem, while some amongst them, are not even part of the formal economy. There are millions of SMEs in Pakistan, and only a few thousand accept digital payments making it a predominately cash-based sector.

The JazzCash Business app becomes the command center for these merchants, providing visibility on business performance and automating day-to-day activities. Users can receive payments through QR, reconcile transactions, disburse salaries and make payments for stock procurement. They can also generate a QR code in real-time and send customizable digital invoices to customers.  Going forward, more features will be added to this app, including the option to request a business loan, playing an essential role in driving economic growth.

According to Erwan Gelebart, CEO, JazzCash, “JazzCash aims to cultivate a cashless economy and is committed to introducing innovative products and services that offer faster, more transparent, and secure payment solutions. We identified a need for a one-stop digital solution in the SME sector, which still lacks the tools and resources to adopt digital transformation, and created this business app to manage all their financial requirements. By taking advantage of secure, real-time payments, these businesses will witness higher efficiencies and benefit from a thriving digital ecosystem.”

Business owners can self-onboard from anywhere conveniently by registering themselves on the Business App in a few simple steps by providing basic personal and business information, uploading a copy of their CNIC and photograph.

Could Nasal Vaccine Protect Us Against COVID-19?

nasal vaccine coronavirus
Image Source: India Times

There’s a new generation of vaccines coming up against coronavirus and they’re not your usual ones. The new vaccines may be a nasal spray that needs a squirt up the nose rather than a jab on the arm. Here’s the low down on it:

What Is A Nasal Vaccine?

A nasal vaccine is also formally called an “intranasal” vaccine. It is administered by squirting or spraying the solution into the nostrils of an individual unlike your regular vaccine injected into the arm.

nasal vaccine coronavirus
Image Source: Japan Times

Is It Effective?

Clearly, there must be some advantages or benefits of it that is making researchers focus on it now. 

nasal vaccine coronavirus
Image Source: Fierce Pharma

In a human trial, the self-administered treatment showed an extremely promising efficacy rate. It showed up to 99% drop in the “viral load” within 72 hours, according to a Reuters report. Moreover, nasal vaccines are more preferred by people according to researchers.

Huge Studies in The Process

There are exciting developments for the nasal vaccine underway. A trial — fully randomised, double-blinded and placebo-controlled — involved 7,000 participants. For a phase 2 test, this is a decent setup. The results from this study have not come out yet but the first phase was successful.

nasal vaccine coronavirus
Image Source: NPR

Moreover, experts from Lancaster University in England and Texas Biomedical Research Institute reported that their nasal spray vaccine shows “promise”. The new type of vaccine against coronavirus is able to kick up antibodies that are sufficient to suppress it.  In animal experiments, the vaccine also reduced lung damage, inflammation and disease severity in mice.

What Is The Efficacy Needed For Nasal Vaccines?

Nasal vaccines for coronavirus have been demanded to have an efficacy of 50% at least. This benchmark is set by the World Health Organisation as a rule before the vaccines may be approved and distributed. 

Who All Is Developing One?

The World Health Organisation’s (WHO) vaccine “landscape” shows multiple companies with nasal vaccines in the making. These companies are making billions of doses of nasal-spray vaccines against COVID-19 and testing them. 

nasal vaccine coronavirus
Image Source: Gulf News

At least eight research groups are working on such projects as we can see from the list.

Is This The First Time You’re Hearing of Nasal Vaccines?

If this is the first time you’re hearing of this form of vaccines and feeling unsure, don’t worry. Besides respiratory infections, the nasal method has been used to deliver vaccines even for sexually transmitted infections. This is reported by the US National Institutes of Health.

The rationale for targeting mucosal tissue is because of the virus of coronavirus beginning through the nose. Targeting that route may be more effective for protecting people.

Stay tuned to Brandsynario for the latest news and updates.

6 Restaurants In Karachi That Are Offering Car Dining

6 Restaurants In Karachi That Are Offering Car Dining
Image source: https://gulfnews.com/

COVID-19 has changed everything. From dining to shopping and online delivery culture. We got to see many new trends merely because we tend to the new restrictions now and then as the third wave is in full peak. Outdoor dining was also banned by the government, which means only deliveries and takeaways for the Iftar and Sehri.

However, if you are a picky eater, you might don’t like the delivery and takeaway options which means dining in the car. Here are some restaurants which are offering car dine-in services so that you can enjoy your favorite food without violating the covid restrictions.

1. Meat The Cheese

6 Restaurants In Karachi That Are Offering Car Dining
Image source: peekaboo.guru

Meat The Cheese is offering car dining services which means no compromise on the cheese meaty cravings. Whatever it is, from cheesy fries to Juicy steak and many options on the menu. If you want an indulgent Iftar, hop on your car and enjoy meat and cheese from the comfort of your car.

2. Theatre

6 Restaurants In Karachi That Are Offering Car Dining
Image source: https://peekaboo.guru/

Theatre is a recent addition to the restaurant world, which caught the public’s eyes as soon as their launch. It is located on the main Tipu Sultan road right beside Meat The Cheese. Theatre is a live bakery and cafe that offers food and chill vibes, and aesthetic ambiance. They have some unique tables for you to have your food without juggling the plates here and there in your car.

3. Cocochan

6 Restaurants In Karachi That Are Offering Car Dining
Image source: https://peekaboo.guru/

Craving some Chinese but don’t want to eat soggy noodles? Look no further than Cocochan because they are one of the few Chinese restaurants offering car din in services so you can enjoy your gravy and noodles fresh from the kitchen.

4. Jardin Restaurant 

6 Restaurants In Karachi That Are Offering Car Dining
Image source: https://peekaboo.guru/

Located in the vicinity of phase 6 DHA, Jardin is a pleasant experience for any fine dining lover. The best part? They are now offering all-you-can-eat Iftar in your car, which you can enjoy till eid.

5. Kolachi

6 Restaurants In Karachi That Are Offering Car Dining
Image source: https://peekaboo.guru/

This must be exciting because of the amount of space Kolachi has to accommodate cars. But, more so, the fresh, breezy vibes of the sea always make the best pair with food. So, if you want to have a breath of fresh air, then hop on to Kolachi because their car dine-in experience will be like none other.

6. Cafe Aylanto

6 Restaurants In Karachi That Are Offering Car Dining
Image source: https://peekaboo.guru/

How can an oldie but goldie stay away from the recent trends? Aylanto will satisfy all your fine dining cravings without having to dress up for the cafe. Is there anything we could want more? Not having to dress up to enjoy your favorite food.

Stay tuned to Brandsynario for the latest news and updates.

Paypro Introduces WhatsApp Helpdesk For Customer’s Convenience

PayPro, one of Pakistan’s leading fintech companies in the payments space, has launched its customer support helpdesk via WhatsApp Business Solutions, in collaboration with Monty Mobile and CM.com Global (MEA). With the newly introduced feature, PayPro customers can access a comprehensive self-service menu along with chat support to instantly get in touch with support agents from the team to resolve a vast variety of issues in a user-friendly and effective manner.

Using the self-service helpdesk customers can seek technical support for any PayPro product, get tutorial videos and step-by-step processes to help them make their payments through each payment partner, check bill/payment status with the PayPro transaction ID, search and download their invoices, inquire about the latest promotional offers, get the latest news and updates regarding corona virus SOPs, sign up their businesses with PayPro and much more. Both the self-service helpdesk and chat support will be available 24/7. In order to get in touch with PayPro support through Whatsapp, users can simply send “Hi” to 0309-0PAYPRO.

COO PayPro, Mr. Taimur Ahmed said in a statement, “With over 500 live registered merchants accepting digital payments from thousands of customers, it became the need of the hour to provide a convenient self-service helpdesk, accessible directly from the users’ favorite messaging app.”

On the occasion of its collaborative effort with PayPro, Mr. Waqas Ramzan, Country Manager Pakistan of Monty Mobile, stated, “We are happy to facilitate the country’s best payment solution provider to better serve their merchant base, and their customers with a Chat App that acts as the best interaction platform, not only in Pakistan but throughout the world.”

The addition of WhatsApp self-service helpdesk enables another channel to an existing portfolio of contactless customer service offerings that the company offers, which includes live chat support through their website and social media handles, an online tutorial video directory for customers, and call service agent support in order to facilitate merchants and their customers with technical information and resolve queries reducing the turnaround time substantially.

Pakistanis Troll Aamir Liaquat For Ridiculing Fahad Mustafa

amir liaquat fahad mustafa
Image Source: Behtareen

Amir Liaquat has been ridiculed for an entire lifetime recently after his fall and nagin dance on his show. However, he still has the guts to go after another host, namely Fahad Mustafa. Is this plain rivalry or is there truth to his words?

Amir Liaquat’s Critique of Fahad Mustafa

Without taking Fahad Mustafa’s name, Amir Liaquat says a lot. He first argues that Mustafa does not know how to host, he can not be called a host. According to Liaquat, being a host is not a simple talent. One needs to have “the treasury of words” with them and be able to use them properly. There are a plethora of elements that need to be catered to, not everyone can do that. Clearly not Fahad Mustafa,

After that, he goes one step ahead and starts copying Mustafa also! Using ridiculous hand gestures and an animated voice, Amir Liaquat’s energy is almost too much. He continues to do this as he comes up with absurd and funny questions he believes Fahad Mustafa asks participants on his show. 

Witness It Here:

Who Gets To Have A Say?

Amir Liaquat was recently trending on Twitter because of how much he was being trolled. First, he participated in a race with a guest host during which he fell on national television, leading to many memes and comments. Then he proceeds to enact a Nagin dance, again on national television. 

 

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A post shared by KETCHUP | Be You (@chuss.spotted)

However, what makes these activities worthy of condemnation is that they were a part of a ‘Ramadan transmission’. Many have come after him because he ruins the name of ‘ulema’ by labelling himself as one and then doing such activities. Moreover, citizens are also disturbed by him ruining the sanctity of Ramadan transmissions with these activities.

Netizens Speak Up

amir liaquat fahad mustafa
Image Source: Brandsynario

Hence, can he critique someone else? Especially someone whose activities are entirely harmless? People have a lot to say about this.

amir liaquat fahad mustafa
Image Source: Brandsynario
amir liaquat fahad mustafa
Image Source: Brandsynario

There is a Ring of Truth

The very last line that Liaquat says has some weight of truth to it. He says “I can always make fun of myself, never my participants”.  Keeping in mind both the hosts’ shows, this is true.

 

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A post shared by Fahad Mustafa (@mustafafahad26)

Though Fahad Mustafa should not be criticised by the likes of Liaquat, it is true that he is guilty of ridiculing his participants. Especially women in activities they often do not understand or feel too shy to participate in. They come to win items they may not have, why must they be embarrassed indirectly for it?

All in all, our hosts need to do better. Until then, no one can claim to be superior than the other.

Stay tuned to Brandsynario for the latest news and updates.

7 Pakistani Ramadan Campaigns 2021 That You Must See!

Ramadan Campaigns
Image Source: Synergyzer

Each Ramadan, brands grace us with campaigns that tell a story, and those stories are capable of plunging you into a roller coaster ride of emotions. Maybe it is the time of the year, or perhaps it’s because we are fasting that the messages in these ad campaigns hit you at a different level. Today, we have compiled some of the Pakistani brands and their Ramadan campaigns that must be watched. You will surely be impressed.

1. Kashmir Cooking Oil

Cooking oil brands usually display a mother teaching her daughter how to cook. Once the food is cooked, the smell attracts everyone else. But Kashmir changed the narrative. They brought in family traditions in the ad that featured Manzar Sehbai. For their Ramadan campaign, they built upon that and gave yet another crucial lesson. In a society where all the iftar preparation becomes the sole responsibility of a woman, the ad shows how the male members of the family acknowledge that women also fast.

2. Mezan Cooking Oil

Featuring Shoaib Akhtar, Mezan oil presents a campaign that moves you to the core. It gives the message of spreading kindness and not just to your fellow humans, but to every living thing because they deserve it.

3. Jazaa Food

Embracing people this Ramadan is the concept behind Jazaa Foods ad. And it’s these little things that will increase your good deed register.

https://www.facebook.com/jazaafoods/posts/1322160074816188

4. foodpanda

foodpanda brings a similar thought. The thought is that while the people whose job it is to serve you do that away from their own families, you can try and make them feel welcome in your home.

https://www.facebook.com/foodpanda.pk/posts/3807157042686492

5. Coca-Cola Pakistan

Inclusivity in their ad, Coca-Cola shares the message of friendship with strangers because even your current friends and loved ones were, at some point, strangers to you.

6. Tang Pakistan

Spreading goodness, Tang Pakistan also joins the Ramadan campaign conversation.

7. Qarshi Jam-e-Shirin

Qarshi Jam-e-Shirin’s Ramadan ad is one that touches your heartstrings in the most adorable way ever. It has a taxi driver who reaches home in time to do iftar at home when realizing that his last passenger’s grocery is still in the car. Sacrificing his time with family, he goes back all the way to deliver their Jam-e-Shirin and the other content. That effort is reciprocated by the passenger who invites him to do iftar with them.

https://www.facebook.com/JamEShirin/posts/3767759546613055

It’s just the first day of Ramadan. Surely, more brands will follow suit with their own campaigns, so here is what we are going to do. As Ramadan will near its end, we will compile a list of the best Ramadan campaigns. Until then, enjoy this list.

Stay tuned to Brandsynario for the latest news and updates!

A Look Into Industry’s Top Brand – Bake Parlor The Pasta Expert

Bake Parlor has been a part of Pakistan’s food industry for a very long time by maintaining its excellent food standards. With the largest flour mills in the country, the company is mostly known for pasta items. However, they also offer multiple products ranging from sauces to syrups, ketchups, snacks, and much more.

While the pandemic has disturbed the planet, leaving the whole world in chaos, Bake Parlor is trying to bring back those smiles by delivering happiness through its amazing range of products.

Bake Parlor Noodle Soup

The introduction of Bake Parlor’s Noodle Soup Range has brought a crazy yummy twist to the market. Looking at how everyone drank those boring dull soups before, the real catch of Bake Parlors Noodle Soup Range is its noodles itself, which gives a very unique and amazing combination to the flavor. It’s healthy, hygienic, and can be made at home. So obviously, it is loved by everyone but especially kids.

 Recipe Range

Bake Parlor recipe mixes have been the talk of the town for a very long time now. Known for its 26 different flavors of fun, Bake Parlor is able to satisfy extreme hunger pangs earning it the label of ‘Real mood booster’.

What makes the brand even more stimulating is that its recipe range includes Chinese, European, and Burmese flavors but with a local touch. So you will be able to get an experience that incorporates within, the Pakistan’s local cuisines.

The Pasta Expert 

Bake Parlor has become the true pasta expert over the last 20 years. Having brought flavors from around the world, the brand has become a household name for majority of Pakistanis. Some of those products that are categorized as favorites are Chicken Chilli Spaghetti, Hot and Sour Noodles, Khowsuey, Chicken Lasagna, Achari Macaroni, Chicken Lasagna, and Tikka Macaroni; not to forget the varying shaped pasta and a lot more. And all this is produced in state-of-the-art plants using the purest white wheat flour that comes from its own flour mills.

Bake Parlor Is Always At The Forefront Of Events That Encourage Talented And Skilled People.

Sweet Bites Festivals 


Bake Parlor has been organizing different BTL activities to engage the consumers keeping in mind safety precautions. One of the festivals were Sweet Bites Festival which was sponsored by Bake Parlor at Lucky One. It gave consumers the space to have fun considering the pandemic had been really hard on all of us.

The event had multiple games, competitions, and quizzes. The competition was held amongst trainee chefs to boost up their confidence. At the end of the competition, Bake Parlor distributed numerous gift hampers. The lively event ensured that the audience enjoyed its time as well by arranging for them product-sampling activities.

Women’s Day

With everyone around the world celebrating women’s day in their own way, so did Bake Parlor. They organized ‘‘One Day Cooking Class’’ with Chef Asad at Rangoonwala Karachi to help women further polish their skillsets. What is commendable about Bake Parlor is that it doesn’t portray itself as a brand that aims to ‘make’ women strong because they believe women already are strong. Rather it’s about changing how the strength is perceived.

Fusion Cuisine

Bake Parlor presented a show named Fusion Cuisine by Naheed Ansari where they promoted healthy ways of living without worrying about your health or hygiene. Naheed Ansari invited accredited health professionals from the industry and talked about ways of eating healthy and hygienic food. Some cute kid-chefs were also invited making the show filled with fun.

Host With Dost 

“Host with Dost” had a fun concept. It was a cooking show where different celebrities were invited alongside Chef Gulzar. In a pandemic infused time where people were trapped in their houses, this show provided enjoyment as well as the opportunity for them to learn new recipes that the celebrities’ guests cooked with the famous chef.

Chef Gulzar has been in the cooking industry for decades and in association with Bake Parlor for quite some time. The Chef has been a part of various Bake Parlor’s shows and events. What’s even more interesting is that Host with Dost remained interactive throughout its running. With multiple quizzes and competitions held on social media, the consumers always remained hooked and at the edge of their seats.

Chef Hunt 

Without break, once again! Bake Parlor is ready with its Masala Chef Hunt.

Over the years, Masala Chef Hunts has brought forward kitchen stars. The show represents that good, or rather great, food has the mystic ability to encourage people.

Ramadan Campaign

https://www.facebook.com/bakeparlor/videos/160554165823195/

For its Ramadan campaign, Bake Parlor has introduced consumer promotion for Ramadan that allows consumers to save up. Titled “Bake Parlor Ki Barri Bachat” campaign, the brand is ready to greet Ramadan with full flavor.

Another plan that the brand has for Ramadan is a cooking show named Iftar Mazaydar which will be aired on digital platforms in Ramadan.

Now you know, what to do when you are in the mood to eat something fancy but healthy and have a wholesome experience along with it. So enjoy its magical flavors with your family members but of course, while you do that, don’t forget to follow the COVID SOPs because the pandemic is still out there.