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Xiaomi To Launch An iPhone Look-a-like

Xiaomi To Launch An iPhone Look-a-like
Image Source: GizChina

Xiaomi, a leading manufacturer in China, is getting ready to introduce its newest flagship model. This year, the business plans to introduce this gadget. At the very least, the ordinary and Pro models will be revealed. The Xiaomi 13 is shown in a new report from pigtou in association with @xleaks7. Images and a video show a Xiaomi 13 mockup phone made of aluminum.

Xiaomi 13 launch date officially revealed; will arrive with MIUI 14, Xiaomi Buds 4
Source: Notebook check

The appearance

The pictures show a Xiaomi smartphone with rather flat corners. The Xiaomi flagship’s rounded edges had to be abandoned by the Chinese manufacturing behemoth. However, switching to a square edge has the effect of giving this gadget an “iPhone-Like” appearance.

Xiaomi 13: Compact flagship launches in China with Snapdragon 8 Gen 2 and Sony IMX800 camera - NotebookCheck.net News
Source: Notebook check

The Xiaomi 13’s square corners are not the only design element that resembles an iPhone. This device’s back features a fresh design. The new back camera bump resembles the camera modules on iPhones in terms of appearance. But compared to an iPhone, this bulge takes up more room on the back. A triple back camera arrangement will be included with the Xiaomi 13 series.

A thorough examination of the back cover reveals that the front is quite flat and the corners are rarely rounded. This Xiaomi flagship phone will have symmetrical bezels and only one front camera. The center of the display will be where the camera will be placed.

More features

The device’s power and volume buttons are located on the right side in addition to its square borders. The standard speaker grills and a USB Type-C connector are both located on the bottom. The size of this smartphone is rather small. It is only a little bit longer than the iPhone 14 at 152.83 x 71.53 x 8.37 mm. By the end of 2022, it will be official, according to current rumors. In conjunction with the launch, the firm will also unveil the Xiaomi 13 Pro.

Lei Jun, the CEO of Xiaomi, even stated the company’s intentions to “benchmark against Apple” in an interview this year, calling the high-end smartphone industry battle “a struggle of life and death.”

Stay tuned to Brandsynario for the latest news and updates.

Apple Event 2023: New MacBooks To Launch & Here’s What We Know

We anticipated an Apple event in October where new MacBooks and iPads would be unveiled, flooding the market with Apple products. The announcement was made through a press release rather than a live event, and Apple did introduce a new iPad Pro M2, a revamped iPad 2022, and an Apple TV 4K (2022). Additionally, the MacBooks were conspicuously absent from the image.

But now, we could know roughly when to anticipate the upcoming Mac products, which might include laptops, desktops, and even a suspected VR/AR headset. LeaksApplePro, a tipster, claims that at least five new Macs are expected to appear in March.

MacBook Air M2 hands-on: Bye-bye wedge | Engadget
Source: Tech note

What we know

For some time now, there have been speculations regarding a 15-inch MacBook Air M2. Analyst Ross Young predicted the thin laptop’s debut for spring 2023 back in December 2022. According to Young, manufacturing would start in the first quarter of 2023. The biggest MacBook Air ever is anticipated to debut in spring 2023, according to Bloomberg analyst Mark Gurman. Only analyst Ming-Chi Kuo, who believes Apple is developing a new 15-inch MacBook for the second quarter of 2023 but doesn’t say if it’s a MacBook Air, is less certain.

Although we wouldn’t anticipate a significant makeover of the current MacBook Air M2 2022, it doesn’t mean enhancements won’t be included. In addition to the visibly bigger display, recent rumours say that it could also come with the M2 Pro chipset, which may make its debut at this event. It is possible that these new processors may employ Apple’s 3nm manufacturing technology rather than the company’s existing 5nm process, although it is doubtful that the M2 Pro would use 3nm technology when it launches in March.

The price

There are no pricing speculations currently circulating for the 15-inch MacBook Air M2. However, given that the MacBook Air 2022 is now $1,199, you could see a price increase to $1,399 or $1,499. We do not anticipate it will cost more than any of the MacBook Pro 14-inch or 16-inch computers, which start at $1,999 and $2,499, respectively, for comparison.

What’s new

MacBook Air M2 Review for Travel Photography - fcracer.com
Source: Forecar

The M2 Pro processor that powers these two laptops has received the most attention in terms of improvements, including a recent potential appearance on a Steam hardware poll. Surprisingly, the M2 Max chip is the one that has undergone purported benchmark testing. Though it still lags below the M1 Ultra found in the Mac Studio desktop, the new M2 Max appears to outperform the M1 Max in terms of performance.

The only other significant improvement, besides the processor, that is anticipated is the switch to the more recent, faster LPDDR5X RAM. The laptops would have more bandwidth than their forerunners, enabling multitasking. Gurman claims that the M2 Pro and M2 Max variants for these new MacBook Pro models may be the only significant enhancements we see.

Stay tuned to Brandsynario for the latest news and updates.

President UMT Was Welcomed By Shaykh Abdul Karim Al Issa, Secretary General Of The Muslim World League

Lahore, University of Management and Technology (UMT) President Ibrahim Hasan Murad met His Excellency Shaykh Dr. Muhammad bin Abdul Karim Al Issa on a special invitation at the Muslim World League headquarters in Makkah, Kingdom of Saudi Arabia. During the visit, Mr. Ibrahim Murad discussed areas of mutual cooperation with H.E. to increase global harmony via interfaith dialogue based on Abrahamic religions.

H.E. Shaykh Dr. Muhammad bin Abdul Karim Al Issa exchanged views on topics of common interest, including leveraging the Charter of Makkah in furthering educational objectives at the university. Mr. Murad and Secretary General shared views on future collaboration and how Pakistan Ranked 1st private sector university UMT can offer its expertise to facilitate and assist the cause of global harmony.

President UMT Ibrahim Murad highlighted the importance of quality education and its role in shaping the future of coming generations and stressed that universities should work towards enlightening the minds of our youth. The two discussed ways to create better opportunities for youth engagement, in order to provide them with a platform for innovative and constructive dialogue.

Pakistan and Saudi Arabia will continue sharing long-standing fraternal relations and mutual support besides remaining committed to engaging in meaningful dialogue and collaboration to build a better, brighter, and more united tomorrow.

H.E. Shaykh Dr. Muhammad bin Abdul Karim Al Issa also presented a souvenir to President UMT Mr. Ibrahim Hasan Murad.

Arches Now Mean Mcdonald’s – This Campaign Is Definitely A Game Changer

McDonald’s is ticking off with another advertising campaign which seems to be one of a kind. McDonald’s has always been a pioneer in coming out with iconic ads. Meanwhile, this time, they have managed to do the same while giving a whole new meaning to office lunch times.

#Raise Your Arches 

How many times have you gestured for your co-worker to accompany you to the lunch hours? The answer sure is more often than we would like to think. McDonald’s sure has taken notice of the fun tactics and has implemented them in their latest ad.

The uplifting campaign, created by agency Leo Burnett London, celebrates McDonald’s iconic golden arches—but not in their usual form. The logo has been revamped from a usual M to look like an arch-shaped M. Meanwhile, the campaign ad shows people playfully raising their eyebrows mimicking the new logo of the brand.

Take a look at the funky ad below:

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“Raise Your Arches” shows a group of office workers who try to communicate with their coworkers while raising their eyebrows. Their specific gesture comes across as a signal for other coworkers to skip work and go for a Mcdonald’s meal. The ad features no dialogue and not a single menu item in sight. It just shows a group of people who share their mutual love for Mcdonald’s and can’t wait to gather at their favorite fast-food restaurant.

“In a challenging time, our Raise Your Arches invitation to McDonald’s provides the nation with a small but much-needed moment to let go and feel good,” Michelle Graham-Clare, senior vice president and chief marketing officer at McDonald’s UK & Ireland, said in a statement. “We hope the campaign raises arches and smiles across the country.” 

The ad was directed by British filmmaker Edgar Wright, known for movies including Baby Driver, Shaun of the Dead, and Last Night in Soho. The ad was produced by the company Moxie Pictures. If you think the soundtrack is familiar then it is the 1985 song Oh Yeah by Yello. Also known as the soundtrack of the 1986 film Ferris Bueller’s Day Off.

Read More: Beyond The Checkout Lane: Here’s Why Brands Charge For Shopping Bags

What do you think of this ad? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates. 

Ali Gul Pir And His Boo Share Their Honeymoon Pictures From Bali

Image Source: Brandsynario

After Zaid Ali T and Shahveer Jafferey, many young influencers have found their life partners and have already tied knots. Recently, Ali Gul Pir, the 36-year-old influencer also got married. He married Azeema Nakhoda who’s a doctor. Ever since they announced their relationship online, their baat pakki, nikkah, mehendi, rukhsati, and valima pictures are being seen everywhere on social media.

Image Source: HamariWeb.com

Ali Gul Pir has gained fame for his first single, “Waderai Ka Beta”, a comedy song about political elites in Pakistan at the helm of affairs and the culture surrounding it. Other than that, he is a Pakistani rapper, television and voice actor, Brand Ambassador, and stand-up comedian. Azeemah Nakhoda is a medical esthetician and laser therapist. Ever since, being engaged with the famous standup comedian, they both have become the new “talk of the town” couple.

They just shared their honeymoon pictures on their Instagram accounts and people are loving it. They have decided for Bali to be their romantic getaway spot. Ali has been posting his beautiful wife on his stories and people can”t get enough of their cuteness.

Image Source: Instagram

The couple has been sharing their fun times with their Instagram fam. So, in case you seemed to have missed out, go ahead and follow them to stay updated!

What do you think of their pictures? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Alibaba.com To Highlight The Potential Of E-Commerce For Lahore’s Manufacturers, Merchants, and Business Owners On January 19

The world’s largest B2B e-commerce platform, Alibaba.com, will bring together Lahore exporters on January 19, 2023, to raise awareness of the value of Pakistan’s export business and Alibaba.com. The goal of this summit is to motivate regional exporters to go digital and online.

With the help of e-commerce giant Alibaba.com, the “B2B E-COMMERCE SUMMIT – Bharo Digital Export ki Nayi Uraan – Lahore Se” event will demonstrate the potential of Lahore manufacturers to sell their products worldwide. Lahore, one of Pakistan’s largest cities and the country’s engineering centre, offers several opportunities for SMEs in the car parts business as well as other industries including agriculture, food, and machinery.

A lineup of e-commerce and export specialists, including Mr. Rana Mansoor Qadir, a former executive member of PAAPAM, Mr. Hafiz Ahmed, an e-commerce influencer and CEO of Ecomrades, and Mr. Shahbaz Siddique, an Alibaba.com Certified Trainer, will speak at the summit.

Alibaba.com wants to offer its support for the expansion of Pakistan’s e-commerce culture through similar events. Entrepreneurs, exporters, manufacturers, traders, and small company owners will all be under one roof at this B2B E-COMMERCE SUMMIT!

The Alibaba.com event is now open for registration. Interested parties please sign up here.

BOL News Becomes Top-ranked Channel of 2022

The year 2022 proved to be a significant year for BOL News. The No. 1 channel in Pakistan broke all viewership records and achieved even more accolades.

BOL News was the top TV channel in 2022. It topped the list of Top 5 channels in Pakistan. BOL News outranked its competitors and was the most-watched News channel this year.

It was indeed a significant achievement that BOL News topped the list of the Top 5 channels in Pakistan, followed by ARY News, Geo News, Dunya, and GNN.

It was not just due to its unbiased and accurate reporting but was it is immense pressure to resort to real journalism. BOL is remarkably the first choice of its dedicated viewers in Pakistan.

BOL News gained immense popularity for the accurate and balanced opinions of its news anchors. Some of the most acclaimed and well-reputed journalists are a part of BOL.

The top journalist for the Year 2022 was BOL senior news anchor Imran Riaz Khan, who joined BOL News this year and is the top-rated anchorperson in the country today.

Among the list of top 5 journalists, four of them are part of BOL News. It includes senior journalist Sami Ibrahim, Anchorperson Jamil Farooqui, and BOL News Islamabad Bureau chief Siddique Jan.

The only exception was ARY anchorperson Kashif Abbasi. Thus 4 out of the top 5 journalists in Pakistan are part of BOL News.

The coming year will provide even more challenges and opportunities nonetheless BOL News vows to continue providing fair, authentic, and unbiased reporting to its viewers.

Toyota To Convert Older Cars Into Eco-Friendly Models

Image Source: TechJuice

For many years, Toyota has been among the top automakers. As a result, it intends to make its automobiles more environmentally friendly this time and is ready to help keep the environment clean. Toyota’s CEO, Akio Toyoda, stated that the corporation intends to convert older vehicles into more environmentally friendly, sustainable versions using a “conversion” approach. This will be accomplished by swapping out some components.

Toyota Upgrades Old Models To Go Green - PakWheels Blog
Source: Pakwheels

When and where did this initiative start? 

The grandson of the company’s founder, Kiichrio Toyoda, stated on Friday at an event that Toyota is considering retrofitting older vehicles with fuel cells and electric motors to speed up the industry’s transition to electric vehicles. In his remarks at the Tokyo Auto Salon, Toyoda stated, “I don’t want to leave any car lover behind.”

This is a fantastic move on Toyota’s part and will be a big stride. This move will undoubtedly aid Toyota and prevent it from falling behind rivals in the adoption of electric vehicles.

Obstacles faced

However, the firm has run into a lot of problems and is still receiving flak for not being committed to making EVs. Additionally, Toyoda’s insistence that particular markets and the high cost of manufacturing automobiles are both factors. The Wall Street Journal said that, in particular, the US is not prepared for them. However, the corporation has looked for alternatives, such as hybrid vehicles. A combination of gasoline and electricity powers hybrid vehicles. They are also referred to as hydrogen-powered automobiles.

Toyota’s hybrid expertise

Toyota, on the other hand, is one of the top automakers and has made a name for itself as a pioneer in hybrid vehicles. Additionally, some people think that the company’s commitment to the model has turned it into a way to prevent a more widespread push toward electric vehicles. Electrek, a website that keeps tabs on the advancement of electric vehicles, says. Toyota’s reputation and 1% of its US sales came from non-hybrid, zero-emission vehicles. It also has the least established supply chain for minimizing carbon emissions, according to research.

Why Toyota – the world's largest automaker – isn't all-in on EVs
Source: CNBC

Toyoda stated in another instance that “regulations have driven a race to put out EVs as early as feasible.” Undoubtedly, as the Wall Street Journal wrote, it is “not Toyota’s strategy.” Toyota managed to set a goal for December 2021 despite its hesitation to adopt EVs. by 2030, selling 3.5 million EVs annually. However, Toyota has vowed to make all of its Lexus vehicles electric by 2030 in the US, Europe, and China.

Stay tuned to Brandsynario for the latest news and updates.

ChatGPT: Pros and Cons Of Using AI Assistants

Image Source: Popular Science

What is ChatGPT?

In November 2022, OpenAI released ChatGPT (Generative Pre-trained Transformer) as a chat-bot. It is built around the OpenAI GPT-3.5 family of Large Language Models and has been improved via the use of supervised and reinforcement learning techniques. Deep learning is used to produce text that sounds like human speech via the Generative Pre-trained Transformer 3 (GPT-3) autoregressive language model. When provided a beginning text as input, it will create text that follows the prompt.

How does AI communicate?

Language Model in Large (LLM) Advanced AI systems called chat-bots employ Natural Language Processing (NLP) to comprehend and converse with users through text input. These bots are driven by massive datasets of pre-trained machine learning models known as “linguistic models,” which is different from the typical assistants you could find at e-commerce sites. They can properly discern the context and meaning of interactions thanks to these models.

The Pros

One of ChatGPT’s primary strengths is its ability to generate human-like responses to varied inputs. This makes it ideal for applications like chat-bots, virtual personal assistants, and conversation agents. Thanks to its sophisticated language development capabilities, ChatGPT can hold insightful and instructive conversations with users on a variety of topics.

1. Quicker customer support

Naturally, chat GPT provides clients with faster replies and a quicker resolution. The consumer benefits from speedier service, which improves his experience in general. This will progressively shorten the wait time.

ChatGPT: New AI chatbot has everyone talking to it - BBC News
Source: BBC

2. Reduced HR cost

To respond to individual customer enquiries with costs, a sizable team is required. A single ChatGPT bot instance may manage a number of human chats, drastically decreasing the need for human resources.

3. Greater client satisfaction

Because questions are answered quickly while interacting with consumers, chat GPT has seen a higher degree of client satisfaction. Despite the fact that the success rate is not 100%, the data suggests that organizations should keep looking into chat GPT.

The Cons

ChatGPT can undoubtedly be improved, even if it’s nearly impossible for bots to achieve human-level interaction perfection. All it takes to improve ChatGPT’s efficiency are a few simple techniques that may be used when users provide comments. ChatGPT commonly can’t react to questions with numerous parts or inquiries demanding choices due to its limited response options. Here are some of the unprecedented downsides of ChatGPT.

1. Higher misunderstanding

It’s also a type of program made to answer database queries. If a user submits an inquiry that ChatGPT doesn’t currently have in its database, it doesn’t respond. This tool may become perplexed as a result of these queries, which would make it loop. In order to respond to your question, the bot will attempt to understand it.

2. Complexity drives cost

ChatGPT is offered in a variety of sizes and languages, and its cost reflects these features as well. It is essential to understand that a ChatGPT with superior design and functionality will also cost more money. This boosts the company’s investment in this instrument as a result.

Google is done": The world's most powerful AI chatbot offers a human-like alternative to search engines - Canada Today
Source: Canada Today

3. Not suitable for all applications of businesses

ChatGPT is helpful for a variety of applications and sectors, but it is not capable of handling all of them. Today, some services, such as those offered by hospitals, fire departments, and police forces, require quick action. In such conditions, investments in ChatGPT could not result in any long-term rewards.

What are your thoughts about ChatGPT? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Faysal Quraishi Throws Shade At Pakistani Dramas

Faysal Quraishi is one of the biggest names in the Pakistani film and drama industry. He has produced and directed many famous dramas over the course of his journey. Some famous names include Fitoor, Farq, Bashar Momin, etc. The 49-year-old TV personality has time and again bashed Pakistani dramas for their content, context, and acting. Recently, while appearing on “The Talk Talk Show” with Hassan Choudary on YouTube, he again took a dig at Pakistani dramas.

Image Source: YouTube

He started by talking about his new mini-series, Ek Thi Laila. Following that, he spoke about how Pakistani dramas revolve only around the topics of marriage. He said that people want “masala” and they get that from the love stories portrayed in Pakistani dramas. Moreover, he also stated that the topic of “shaadi” and two lovers not being able to unite has gotten boring and mainstream but the audience still enjoys watching such content.

Further, he also mentions one of his own dramas like “Nazar” and how it didn’t gain any popularity just because the story involved a son and his father and not romance. He said that the main “masla” is that the public does not like watching shows with real problems such as with business, family, children, etc. Quraishi also honorably mentioned the running TV serial Pinjra which highlights the problems of growing teenagers. The point he made was that the public solely wants to watch shows that narrate “Larka, larki, romance, shaadi nahi ho rahi”. and so creators make those dramas only.

Watch the full video here:

He also told Hassan about the funny times when he would ask his team about what they want to do and they would say “shaadi”. He clarifies that, “shaadi puray mulk ka masla hai” and topics like education and success are useless when making dramas and that they would not get high ratings. Hassan and Faysal also discussed the lack of sitcoms and comedy dramas. They talked about how previously, there were numerous comedy dramas and now there are only one or maybe two, the most popular one being Bulbulay. 

Do you agree? Let us know in the comments below!

Stay tuned to Brandsynario for more.

Can Tomatoes & Potatoes Help Treat Cancer?

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Image Source: ARY News

The Solanaceae family of plants is the main focus of research for cancer treatments. Vegetables including potatoes and tomatoes are known to contain glycoalkaloids which are known to have anti-cancerous properties. A team of researchers is now working on extracting this compound from tomatoes and potatoes so that they can be used for the development of cancer treatment modalities.

Cancer Treatment From Plant

Magdalena Winkiel is a scientist and the team leader at Adam Mickiewicz University in Poland. They recently published a study in Frontiers in Pharmacology. According to the study, five different glycoalkaloids namely – solanine, chaconine, solasonine, solamargine, and tomatine have the potential to inhibit cancer cell growth resulting in the death of cancer cells. Solanine works by inhibiting carcinogens in the body thus eliminating metastasis. Metastasis is a phenomenon through which cancer cells travel and spread in the body.

Image Source: All About Gardening

“Scientists around the world are still searching for the drugs which will be lethal to cancer cells but at the same time safe for healthy cells,” said Winkiel. “It is not easy despite the advances in medicine and powerful development of modern treatment techniques. That is why it might be worth going back to medicinal plants that were used years ago with success in the treatment of various ailments. I believe that it is worth re-examining their properties and perhaps rediscovering their potential.”

Image source: microbiome

Read More: How To Help Karachi’s Poorest Citizens This Winter

“Even if we cannot replace anticancer drugs that are used nowadays, maybe combined therapy will increase the effectiveness of this treatment,” Winkiel suggested. “There are many questions, but without detailed knowledge of the properties of glycoalkaloids, we will not be able to find out.”

Cancer Compounds From Solanaceae Family

Other compounds such as Solamargine and Chaconine are known to have anti-inflammatory as well as regulation of the cell cycle so that they can kill cancer cells.

“It’s important to stress that many of these compounds won’t be suitable as drugs, either because they aren’t effective enough or because they’re not safe enough to give to people. It’s vital that we explore every possible avenue to discover new treatments, which is why researchers must investigate these chemicals to see if they have the potential to become new drugs.” Said Dr. Charles Evans, Ph.D., research information manager at Cancer Research UK.

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While the compounds have been identified and updated, the research still is underway and there will be a significant time till human trials are run and treatments are optimized.

Stay tuned to Brandsynario for the latest news and updates.

Local Burger Joint Takes A ‘Cheesy’ Dig At Bollywood Movie

A local burger joint has taken its marketing strategy to the next level by effortlessly taking a dig at an Indian movie.

Burger Joint’s Latest Menu

Bollywood’s upcoming movie ‘Mission Majnu’, which is soon to hit Indian cinemas features Sidharth Malhotra. The movie follows the story of an Indian man who comes to Pakistan as a spy. While the movie is based on true events, what’s not true is the portrayal of Malhotra as a Muslim in the movie.

While donning a typical look, Sidharth is seen wearing a white cap with thick Kohl in his eyes – something we have seen in Indian movies for decades now. However, we know that this is not how it’s done in Pakistan, and it’s high time that Indian directors try to soften and open their eyes to the actual outlook of Pakistani men.

‘AADAB Janab’

The burger joint ‘Cheezious’ revamped its burger with a look as seen in the movie trailer. Calling out the burger an atom bomb in reference to the film, the restaurant has caught the eyes of the customers. Not just with the launch of a delicious meal but also with the hilarious take on the upcoming Indian film.

Reactions To The Post

The audience’s reaction to the hilarious post has been screened below. Many were amused to find the reference while others asked the burger joint to add some kajal to give an extra touch to the burger.

Read More: 5 Rich Hot Chocolate Recipes You Are Going To Love

Take a look at some of the comments below.

Image source: Facebook
Image source: Facebook
Image source: Facebook

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What are your thoughts on the dig? Share them in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

New Pakistani E-Passport: Cost, Features, Benefits And More

Recently, the Pakistani government has also evolved and has recently launched the new e-passport. The federal government has decided to issue these to the citizens once their old passports have expired. The new digital passport comes with many new things to offer the passport holder as it is about to make life a lot easier and simple.

Image Source: Gulf News

What is an E-Passport? 

An e-passport is a travel document that contains an electronic chip embedded in one of the passport pages. The chip contains data that will verify the passport holder’s identity. It will include the biometrics of the passport holder, the personal data found on the data page of the passport, a unique identification number, and a digital signature. An e-passport has a contactless (NFC) chip on it which means that the passport can be read electronically. The newly launched e-passports in Pakistan are in compliance with the United Nations ICAO standards.

New Features: 

  • Chip-based data storage with laser engraving
  • Multiple security features including IR & UV
  • e-Gate facility for immigration
  • ICAO compliant standards
  • Real-time match of personalized data at airports

How Is It Different From The Current Passport? 

E-passports are being used in more than 150 countries across the world. Several countries have switched to e-passports due to the increasing need for efficient and better border security. New Pakistani e-passport holders can benefit from the e-gate facility at all airports around the world. It will also help eliminate all the hurdles in the ongoing manual system and will aid Pakistani applicants to process online applications conveniently. As we said earlier, life will become less complicated.

How Can You Get An E-Passport? 

The application procedure is the same for an e-passport as it is for a normal passport. The documents required for an e-passport will be similar to that of a Machine Readable Passport (MRP). Applicants will receive the e-passports after the manufacturing process is complete. It is just as simple as it was before.

How Much Will It Cost? 

According to the announcement, the fee for a five-year e-passport with 36 pages is Rs 9,000 under normal fees. For urgent requests, the fee is Rs15,000.

For a 10-year passport with 36 pages, the normal fee will be Rs13,500 and the urgent fee will be Rs22,500.

The normal fee for a five-year e-passport with 72 pages is fixed at Rs16,500 and the fee for an urgent passport is Rs27,500.

The normal fee for a 72-page 10-year e-passport is Rs24,750, and the urgent fee will be Rs40,500.

The issuance of these e-passports will initially be starting from Islamabad, with the date of issuance from other passport offices across the country to be announced later. Payments can be done both online and in person through National Bank, JazzCash, and EasyPaisa.

So, now, hopefully, everyone will be able to get their hands on the new e-passport.

Stay tuned to Brandsynario for more news and updates.

How To Help Karachi’s Poorest Citizens This Winter

With inflation hitting an all-time high and the season embracing Karachi with harsh cold winter, it is only natural to analyze that those living below their means are suffering the most. The basic utilities such as gas, electricity, and water are getting out of reach day by day making the lives of the people difficult all around. During winter, the need for such necessities also increases. However, the current economic stride isn’t going to settle anytime soon, and neither the inflation.

During these times, it is important to look out for people who don’t have enough to fulfill their daily needs. If you want to lend a helping hand,  here’s how you can find ways to help those in need.

1. Donate Warm Clothes

Warm clothes, blankets, and heating equipment is the most important need for the winter season. Those who can afford to swap their wardrobes yearly with new clothes must donate their old clothes to those who cannot afford to buy new ones. Donating heating pads and giving away old bedding can also help homeless people and those living in cold places without insulation.

Image source: globalcommunity

2. Raise Funds

If you are watching out for a certain family or an NGO then the best way to help them is to raise funds on your own. Raising funds for a specific charity yourself ensures that the money is going into the right hands and will be used for the need that it was raised to cater to.

Read More: How To Take Care Of Your Car In Winters

3. Donate Groceries

The prices of groceries and food items are at an all-time high. Donating food items and edibles is a great way to cater to the poor. Hunger is a major burden and must be the most important thing you need to keep in mind once you decide to help someone out.

4. Donate Commodities

Getting access to commodities is extremely difficult in winter, especially for those who cannot afford to spend extra money on anything. Getting gas cylinders, electrical stoves, and fuel for firewood is a great way to help the poor keep themselves safe from hunger and cold.

Image source: givinghand

Read More: Ozone Layer Slowly Healing: Is The Earth Finally Safe?

Stay tuned to Brandsynario for the latest news and updates.

Upcoming Winter Festivals To Go To In Pakistan

In Pakistan, the winter season usually feels like a tradition, especially when many cultures are merged and shared. For this reason, there are several winter celebrations taking place in Pakistan, and it is important to be aware of them.

1. Choimus winter festival

One of the most culturally significant events in Pakistan is the Choimus Kalash Winter Festival. The Kalasha tribe has a number of festivals throughout the year. Chilam Joshi (spring festival), Choimus (winter festival), and Uchal are the three primary Kalash Festivals (summer festival). An incredible cultural event takes place at the Choimus Kalash Winter Festival in the Hindukush mountain ranges. In November 2018, UNESCO recognized Kalash culture as an “Intangible Cultural Heritage.” The choice was made public during the thirteenth session of the Intergovernmental Committee meeting of UNESCO, which was held in Mauritius. The event will take place next winter during the last days of December starting from 23rd December and booking can be done through the website

What is included?

Domestic travelers (Pakistani Nationals)

  • Licensed professional guide
  • Road transport (Islamabad to Islamabad)
  • Hotel accommodation according to itinerary
  • Hotel meals according to itinerary
  • Support staff (assistant(s) etc – according to need)

2. Gilgit Winter Festival

Shandur Polo Festival - Wikipedia
Source: Tango Tours

A three-day winter sports event in Gilgit-Baltistan will get underway on Tuesday, 17th January till the 20th of January in Skardu.

According to Sher Muhammad, our correspondent in Gilgit, the festival’s primary attractions include ice hockey, the Yake race, the Indus off-road rally, rafting, and lightning. There will also be a Food Street setup where traditional cuisine will be presented. The final ice polo match will bring the event to a close on Thursday.

At the meantime, the Shyok Winter Festival gets underway in Ghanche’s Khaplu City Park under the auspices of the District Administration. Tiaku Polo, Ice Hockey, Rock Climbing, and Volleyball are the sports contests. Bonfires, rock climbing, Mayfang, Balti cultural performances, and Ltanmo are featured in the Musical and Cultural Show (Local Music & Dance).

The government has built a tent town to house an organic market, a women’s expo, and a cuisine festival. The Ghanche Hotel Association will offer free lodging to visitors. The event is put on to advertise winter travel and winter sports in the area.

3. Skiing tournaments

Pakistan Air Force (PAF) Ski Resort - Sports Facility - Khilari
Source: khilari

Malum jabba

With a peak height of 2,804 meters, the International Malam Jabba Ski Tournament is a ski resort located in Pakistan’s Khyber Pakhtunkhwa province’s Hindu Kush range in the Swat Valley (9,199 ft). The resort is situated in Malam Jabba hamlet, 314 kilometers northwest of Islamabad and 40 kilometers east of Saidu Sharif. It is Pakistan’s biggest and oldest ski area. The last week of January, starting from 28th January, would see the Alpine International Cup, an international ski competition, hosted at the magnificent Malam Jabba mountain in the lovely Swat valley.

Naltar

The International Naltar Ski Tournament is a ski resort with a high height of 2,950 metres in the Karakoram Range in the Naltar Valley in the Gilgit-Baltistan province of Pakistan (9,680 ft). 40 kilometers northwest of Gilgit is where the resort is situated. Additionally, it serves as the primary venue for the Pakistan National Ski Championship and the Ski Federation of Pakistan. [3] The 2016 Karakoram Alpine Ski Cup was also held there. The exact dates for Naltar tournament is yet to be confirmed, however, it is expected to start from 2nd week of February 2023.

Stay tuned to Brandsynario for the latest news and updates.

Pakistanis Lose Their Cool After This Wedding ‘Rasam’ Goes Viral

A video that has caught the attention of social media is receiving a lot of flak from the netizens. The video which is circulating on social media shows a rasam being performed at the wedding. This video shows the brothers-in-law of the bride holding onto her knees in a very cringe manner. This rasam which is typically performed at Pakistani weddings is among the most common rasams. However, the way that it has been portrayed in this video seems wrong on so many levels.

Goda Pakrai – Wedding Rasam?

If you didn’t know what Goda Pakrai is, well now you know. It is a rasam where the bride gives money to her brother-in-law simply as a gesture of goodwill. However, what is shown in the video simply strays away from the actual idea. In the video, the brothers-in-law of the bride are vigorously holding and shaking onto her knees. The bride can be seen feeling uncomfortable, however, trying to shake it off.

Here’s a video from the wedding event below.

Read More: Drama Serial ‘Mere Ban Jao’ Talks About The Bitter Reality Of Social Media

Social Media Reacts 

The reaction of social media to these videos is always highly anticipated. How people respond to these videos gives us an idea of how the thought process of society is being changed over time. The comments section of this video was filled with reactions from people condemning such a weird act. Moreover, they also emphasized that such rasams must be banished from society since they don’t depict our true Islamic values.

From ethics to privacy issues, netizens raised a lot of concerns over the video. Take a look at some of the reactions below.

Image source: Instagram
Image source: Instagram
Image source: Instagram

The wedding rituals which seem to be getting out of hand with every passing year show how wedding events have become more of a chance for people to show off their status than celebrating a bond between two families. This has raised a lot of issues for families and can have a lifelong impact on society if not treated carefully.

Read More: Hypocrisy Or Favoritism: What Really Is Fashion In The Pakistani TV

Stay tuned to Brandsynario for the latest news and updates.

In 2023, 14 Million Pakistanis Will Get Visa Easily!

We have seen more than 750,000 educated Pakistani youth moving abroad to avail better opportunities. But as the new year has started, we are seeing millions of Pakistanis getting VISA as easy as learning abcd? Several news channels are covering this news and the number has jumped to 14 MILLION VISA being issued to Pakistanis and everyone is just too curious to get theirs.

It is almost a dream of most people living in Pakistan to attain a VISA. Don’t worry, we’ve all been there! As per the sources, now getting a Visa is going to be faster than ever. The Visa application process is a long and difficult one, yet it is strange to see that such a huge population got an instant visa with such ease.

People are curious to know the process and more about this visa. It is a hot topic of discussion on Twitter. However, no one can find the real reason behind it.

Check this out!

What we have heard from the sources is that this will put an end to all your “getting a Visa” problems. It will be so quick, short, and simple that millions of Pakistanis just might not believe it at first. You will be having access to everything on your phones. Stay tuned with us to find all the answers to the most trending questions about visa in Pakistan circulating now.

Any guesses? Let us know in the comments below.

Google’s Camera Technology: How Pixel Phones Are Changing The Game

Image Source: Android Central

Google’s first-party hardware has never represented a significant portion of the market for smartphones worldwide. Although they have made it into the top five in the U.S. and Western Europe, Pixel devices only account for less than 1% of the market as a whole. Of course, the business got off to a slow start, primarily observing as manufacturers like Samsung and Huawei supplied millions of Android handsets.

The pixel series

Google Pixel 7 and Pixel 7 Pro (2022): Features, Price, Release Date | WIRED
Source: Wired

The Pixel 3a was unveiled at I/O in an effort to boost the market’s underwhelming sales by offering a more affordable smartphone. The item, which had a $399 beginning price, seemed to be well received. More carrier partners and the 3a practically doubled the line’s year-over-year growth. In light of everything said, it appears to be a very safe bet that the six-month Pixel/Pixela cycle will continue moving ahead.

Naturally, the introduction of a mid-range smartphone increases the pressure on the firm to distinguish the flagship. The Pixel 4’s $799 starting price makes it an affordable flagship by today’s standards. However, Google must demonstrate enough unique features to justify a $400 price difference between smartphones, especially after the firm said software updates for flagship handsets will soon be available for their more affordable equivalents.

A competition for android and iOS?

To set the Pixel line apart from the “a” line, the product’s design is improved slightly. Although Google’s phones have never been as showy as Samsung’s or Apple’s, this model does step up the luxury vibe with a new dual-sided glass design (Gorilla Glass 5 on both) and a metal band. The product also adds a little weight to the device because it is thicker and heavier than the 3.

The revolutionary camera technology

Image Source: The Guardian

In a word, the camera is excellent. You can actually start using it to take pictures for the website. The Virgin Galactic space suit story, Amazon Echo review, and Google Nest Mini review were all captured on the Pixel 4. Of course, the phone isn’t quite a “leave your DSLR at home” offer, but dammit if it can’t capture a stunning shot with little fiddling in less-than-perfect and mixed light.

There’s no denying that this signifies a subtle but significant philosophical shift for Google. The business ultimately bit the bullet and adopted a second camera after several generations of promising that software solutions could handle the bulk of picture processing. Sometimes moving ahead requires giving up earlier opinions.

A second camera is not added subtly either. It’s actually difficult to miss. Google has picked a well-known square layout for the device’s back. I assume that’s just the way modern phones seem. With two horizontally aligned lenses, a sensor up top, and a flash down bottom, it’s actually not that bad if you get over your first trypophobia. As one of the speakers from last week half-joked, “We hope you’ll use it as a flashlight.”

Pixel phones’ camera sensitivity

Google Pixel Phones - Google Store
Source: Google Store

One might convincingly argue that the Pixel 4’s camera is the finest in its class. The images are self-explanatory. Some frame-worthy images were created with little to no post-processing or manual edits. Google provides on-screen options, such as the brand-new dual-exposure control that allows you to instantly manually change the brightness and shadow brightness. But in all honesty, I believe that the best method to evaluate these cameras is to point them at a target, as most consumers would do.

The bulk of individuals who purchase these handsets won’t be playing around with the settings too much, that is a truth. Therefore, it falls mostly on device manufacturers to make sure that users always get the greatest shot, no matter the situation. Again, a lot of the labor-intensive work is being done by software. Super Res Zoom and the new lens complement each other nicely, but Live HDR+ performs a superior job at simulating the final appearance of the image after post-processing. You don’t have to stand at a set distance from the subject to benefit from the nicely executed fake bokeh in portrait mode photographs because the device can snap them at a variety of depths.

Stay tuned to Brandsynario for the latest news and updates.

First Alibaba.com Multan Seller Summit Focusing On Boosting E-commerce Exports

This year on 12th January in Multan, Alibaba.com, successfully hosted its first seller summit. Alibaba.com is a leading platform for global business-to-business (B2B) trade in Multan that highlights export opportunities available to local businesses from online commerce. It has been reaffirming its commitment by helping exporters in the region enter the global market. The event was attended by more than 250 participants including over 100 online participants.

The Alibaba.com seller summit was titled “Multan Seller Summit- Export! KYA? KYUN? AUR KAISE- Alibaba.com ke saath”. It discussed various aspects of B2B e-commerce in the global market and how Pakistani exporters can tap the opportunity. Alibaba.com representatives also gave the participants tips and tricks on enhancing themselves with the necessary skills and tools to thrive as sellers on Alibaba.com.

Honorable Mentions

The event featured a line-up of speakers from Alibaba.com along with prominent industry leaders from Multan. Some of them were Ms. Amy Li, Marketing Head at Alibaba.com, Mr. Sheikh M. Asim Saeed, Vice President, Multan Chamber of Commerce & Industries, Mr. Malik Junaid Ashraf, Alibaba.com Certified Trainer, MD. Shazil Majeed, Co-Founder, Epic Crafting and Mr. Tanveer Nandla, Founder of Iskills Pakistan.

The Summit

Talking at the event Ms. Amy Li said, “We are overwhelmed to visit Multan as this region has huge untapped potential for e-commerce export development. We wish to help small and medium enterprises (SMEs) here achieve sustainable growth by building their presence on our digital marketplace and boosting their visibility among global buyers, and in turn help promote the country’s export.”

Addressing the audience, Mr. Sheikh M. Asim Saeed, Vice President of the Multan Chamber of Commerce & Industries, said, “The Multan business community is excited to work with a global player like Alibaba.com to support B2B e-commerce businesses here. With Alibaba.com, we look forward to promoting our export sector and boosting awareness of our quality suppliers and products among international buyers.”

Alibaba.com has been supporting the growth of SMEs since 1999. They have digital tools designed specifically for B2B trade such as custom digital storefronts, and communication tools.  AI-powered buyer-supplier matching, customer and platform analytics, and online trade shows. The platform has been dedicating efforts to onboarding Pakistani businesses to make global trade more accessible to local SMEs.

Fly Jinnah Has An Amazing Discount For Newly Weds & Their Families

Image source: Skift

Fly Jinnah was recently launched as a low-cost carrier and is best known for its extremely affordable travel opportunities. Fly Jinnah started domestic flight operations on November 1, 2022. They currently offer tickets for prices as low as Rs. 14,000 along with multiple discounts and promo codes that the public can avail of but they recently announced a new scheme that has already gained quite some popularity from a specific group of people.

Image Source: AirInsight

Fly Jinnah Discounts and offers

With the idea of early marriages gaining popularity, so is the idea of a romantic honeymoon. However, with international travel becoming so expensive, not every couple can afford to go outside of Pakistan. So, a much better alternative has been offered by Fly Jinnah. Now the new airline is offering tickets for newly wedded couples and their guests for as low as Rs.7777. Although it sounds too good to be true, we can assure you it is!

Fly Jinnah is already known for announcing huge discounts every now and then. But, just last week they went a level up and announced the cheapest tickets for the Karachi-Quetta route. This happened just after Quetta witnessed one of its early snowfalls.

A new favorite airline?

Fly Jinnah has become quite the fan favorite ever since its launch. Nothing but good feedback is heard about the airline. It has also been giving competition to other aviation firms that provide domestic flights. But now it is certain that families that have recently had weddings will be looking forward to flying with Fly Jinnah. So, be it the bride and her family or the groom and his family, or just the two lovebirds all can see beautiful Pakistan for just Rs.7777.

Stay tuned to Brandsynario for the latest news and updates.