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Pakistani Startup Unicorn Has Launched A New HQ In Karachi

TRD Pvt Ltd, embarked on a new journey by having an inauguration ceremony of their new headquarter located at DHA Phase 6, Karachi. The attendees of the inauguration event comprised of employees, CEO, Board of Directors, and other industry leaders. The company is a Pakistani Startup that is globally known for its quality operations in Automotive Industry, IT exports and Business Processing units. The experts in the startup arena now call TRD as a Pakistani Unicorn in the startup industry.

While addressing the event, the CEO of TRD Pvt. Ltd. Mr. Fahad Zaki said that “Our aim is to create employment in Pakistan, we have global operations but always branded ourselves as the Pakistani organization and take pride of it. Recently with our global presence, we are attracting foreign investors and growing at a rapid rate. Our investors and our stakeholders are committed and source of our growth.”

The organization comprises over 500+ expert employees in just a span of three years with a bootstrapping approach, who craft unique experiences with the latest and best technology methods to help businesses achieve exponential gains in the industry. They are passionate to deliver outstanding services in the best possible way.

The opening of the new headquarter is expected to give a boost to their business, enabling it to strengthen its relationship with clients and partners all around the world. Being a growing company, TRD Pvt. Ltd has set a leading example for our industry.

Are Feroze Khan & Alizey Sultan Parting Ways?

feroze khan
Image Source: Instagram

Breakups and divorces have become mainstream these days. Our dramas are increasingly portraying the concept of divorces, and they are showing a negative connotation of it. We do not say that if two people are incompatible, they should continue to be in a toxic relationship. All we are trying o say is that if people are choosing to divorce, it is not always because one partner is cheating on the other, which is what Pakistani dramas are showcasing. So God Forbid, there is a rumor about a divorce, and the first thought people have is that.

Separations in the entertainment industry

So, let’s see what is going on in the entertainment industry. Shehroz – Saira was the hot topic at the start of the year. Then there was some other rumors/news along the way. And the most recent one was Farhan and Urwa. Now that that news started dwindling, people began putting forward speculations regarding the marital life of Feroz Khan.

Feroz Khan married Syeda Alizey Fatima Raza two years ago, in 2018. Considering it was an inter-sect marriage, people assumed it was a love marriage. But then Feroze Khan and his family came forward to refute that rumor.

The beautiful couple went through quite a sweet period together and documented it all on their Instagram accounts. And by last year, they had a son. Occasionally they should post his pictures on their Instagram account. Meanwhile, Alizey even changed her name to Alizey Sultan to show her love for her child.

But what are Feroze-Alizey up to?

Alizey has recently deactivated her account, where she would update her fans with happenings of her marital life. And many publications are under the assumption that Feroze and Alizey have unfollowed each other. Well, first of all, if someone has deactivated their account, the argument about unfollowing becomes useless.

Although there is another point to discuss, a publication went as far as speculating that the mothers of Alizey and Feroze have unfollowed each other. Now, when issues reach your parents, I think that is the point of no return.

But here is the thing. People like weaving patterns out of such news. One such custom blamed the speculated separation on Hania Aamir (probably because of their out-of-the-charts chemistry in Ishqiya).

But here is to hoping that Feroze will refute the rumor about this separation just as he came forward to deny the buzz about it being a love marriage.

Stay tuned to Brandsynario for the latest news and updates!

Humayun Saeed & Adnan Siddiqui To Produce Their First Pakistani-Turkish Drama

humayun saeed
Image source: Dawn

The Pakistani film industry is in for a huge wave of change— will we welcome it or resist it?

The Mega Partnership 

The Pak-Turk friendship has been beneficial for both countries for since long. Turkey has always been one of Pakistan’s most prominent allies. The country has also provided us with the latest technology arms and is now helping us revamp our film industry. Yes, you heard that, right! 

Adnan Siddiqui has confirmed that Pakistan and Turkey have joined hands in a collaboration between Dr. Kashif Ansari’s Ansari films, TRT films, and Mr. Kamal Tekdin’s Tekdin Films. For those of you wondering, “what’s special here?” Tekdin films are none other than the production name behind the mega-blockbuster, Ertugrul!

adnan siddiqui humayun saeed
Image Source: Tasarim

See The Announcement Post Here:

 

View this post on Instagram

 

A post shared by Adnan Siddiqui (@adnansid1)

Adnan Siddiqui and Humayun Saeed’s Role

Adnan Siddiqui and Humayun Saeed are veterans of the Pakistani film industry. Especially Humayun Saeed— that man has played each role that he can ever play in the film industry.

adnan siddiqui humayun saeed
Image Source: Images DAWN

The two are part of this partnership officially as extended arms! They will be taking care of the forthcoming, present, and future production needs of the partnership. What a humbling experience!

Adnan Siddiqui Is A Step Closer To His Mission

Adnan Siddiqui is a part of this partnership because of his personal values as well. The timeless star says that he always wants films to be free of geopolitical and international boundaries as a form of art. This is his part in fulfilling this dream of his and ensuring that others who dream the same get to see it happen.

Are We On Board?

When Ertugrul started airing in Pakistan, several Pakistani actors voiced their discontentment with it. “This is not our work,” they said. “You’re harming your own film industry by watching these,” they said.

adnan siddiqui humayun saeed
Image Source: Express Tribune

At that time, Adnan Siddiqui pointed out that films or serials are a form of art that should be celebrated without fighting over their origins. This partnership can perhaps ensure that Pakistani production of TV work can also be on par with international standards.

Not A Colonial Hangover

It’s also important to note that when one dreams of raising the standard of one’s art, it’s not by comparison due to insecurity. It’s because we actually are lacking. When we acknowledge our shortcomings, we’re showing resilience by promising to improve. 

Until then, here’s to hoping this partnership brings our industry all the more success.

Stay tuned to Brandsynario for the latest news and updates.

DSP Aneela Naz Becomes First Female Traffic Police Officer In KP

aneela naz
Image Source: Twitter

Let’s be honest; the whole world is very male-dominated except for a few communities based on a matriarchal societal system. Pakistan is one of those societies that have men dominating almost all the public sphere. And so there are professions that women do not even consider as gender-neutral professions. But there will be anomalies such as DSP Aneela Naz working towards ensuring that a false concept does not become a reality.

DSP Aneela Naz background

Aneela Naz, from a very conservative Pakistan and a still conservative village Lakki Marwat, broke all stereotypes by getting promoted to DSP (Deputy Superintendent of Police) in Vehicle License Authority of Khyber Pakhtunkhwa. But getting to the position of DSP was, as expected, a difficult journey. Back in 1996, when she started looking for a job, she was inclined towards joining the police force. However, the society she resided in discouraged her with every ounce of their belief.

Aneela Naz
Image Source: Instagram

Seeing how the conservative mindset of the society might limit his kids, Aneela’s father moved from Lakki Marwat to Peshawar with his whole family. And so, in 1996, she joined the police force as assistant sub-inspector. She mentions that while they were able to distance themselves from the judgemental eyes of the neighbors, relatives were a completely different ball game. Some even shunned her family. It could be because of that that one of her family members had to ask her not to show up in a police uniform.

Struggle in the police force

Even outside the family, she had to face many struggles when it came to her gender. In the police force itself, she had to face gender discrimination and the glass ceiling effect. But since 1996, it has been 24 years, and she has learned to navigate all these phenomena. I believe in doing that; a woman has to prove herself exceptional to exist with average male individuals, and so she would top every course and has learned to use all sorts of guns. Now, she is in a position to train both male and female. She is the first female to be promoted to this position, so it clearly shows she has been successful in her struggle.

harassing women
Image Source: Foreign Policy

After having achieved something from her career, all the relatives who had shunned her are now becoming open to the idea of sending their daughters to the same profession they had criticized her on. She has become a source of inspiration for never backing out of her dream, getting the education she wanted, and continue the career she aspired to be in without caring about the negativities society, in general, threw her way.

Stay tuned to Brandsynario for the latest news and updates!

Shahid Afridi Enraged At Afghan Cricketer Naveen-Ul-Haq For Misbehaving!

Shahid Afridi Enraged at Afghan Cricketer
Image Source: espncricinfo.com

Having a form of sports passion can be extremely beneficial for an individual. It doesn’t have to be a difficult, challenging sport. It just has to be one where you feel comfortable and yourself. For footballers, the field is a second home. They know all its markings and corners like their own backyard. Similarly, for a golf champion, the entire course is their home.

Even Will Smith’s ‘Legend Of Bagger Vance’ portrays the essence of passion for golf. In Pakistan, the most played game is cricket. A sport invented by the English, a majority of Pakistanis tune in to the channel when a game is live. In 2020, even the audience are all staying at home to watch. Speaking of Sports, an incident occurred at an LPL match where Shahid Afridi got furious with a player!

Cricket And The World:

There have been many pop culture releases that are specific to cricket. It is a sport which has gained quite a lot of popularity over the last couple of decades. Where football is the highest played sport globally, cricket may be the next best on the list.

So, what happened during a recent LPL match? It seems as though, from the image above, Shahid Afridi seems to be chewing out another player. There is footage that shows the Player, Naveen-Ul-Haq, already abusing another player, Muhammad Amir! Can anyone believe it? It seems to be that a player is trying to pick a brawl with a senior player!

Shahid Afridi’s Fury:

During the last minutes of the LPL match, Afghan Cricketer Naveen-Ul-Haq started shouting abuses to Muhammad Amir. He continued to abuse even after the game was over verbally. Now, of course, since the game is recorded, every part of that conversation was caught on film. He could clearly be seen speaking swear words and unsanitary language towards Muhammad Amir.

When the match ended, and the teams were meeting each other, Shahid Afridi stepped up and expressed his anger towards Naveen-Ul-Haq. In the video shown below, he can clearly be seen retaliating towards Naveen-Ul-Haq. It can be seen as a justified response since it’s unethical to treat your fellow sportspeople. It displays and portrays a sense of unprofessional attitude.

Pakistan And Cricket:

Naveen-Ul-Haq is quite a new face on the block. He is still a newbie bowler who is still trying to find a footing in the field. What caused him to react the way he did remains to be seen. However, the way he reacted is allegedly not the correct way to address someone. It is always better to calmly negotiate a situation rather than escalate it by fighting.

Shahid Afridi does not seem to be in the wrong as he is just defending Muhammad Amir. Let us hope this does not have future repercussions. It might not be the best thing for a rising player to have such a track record. After all, cricket is a competitive sport.

Stay tuned for more from Brandsynario!

Actor Muneeb Butt Goes On A Rant Against A Luxury Hotel In Karachi

Pakistani Actor Muneeb Butt slams hotel in karachi
Image Source: Twitter

Pakistan’s famous actor Muneeb Butt blasted a leading luxury hotel in Karachi and took it on social media to express his grievances.

What did the hotel do to provoke such a reaction?

Muneeb narrated his personal experience of being stopped by a guard for not wearing a mask when he arrived at a leading hotel in Karachi for a shoot. He forgot his mask in his car, upon which he had to pay 30 rupees for a mask, which costs 10 rupees typically. He blasted the hotel in a video posted on social media for profiting off the coronavirus pandemic that has taken the world by storm.

Muneeb Butt blasts a luxury hotel in karachi
Image Source: Twitter

He recalls his recent trip to Turkey with his wife, where the hotel gave the leading showbiz couple free masks to promote and encourage the implementation of safety precautions.

In his rant, he refers to the excessive profit on the sale of masks as an opportunistic approach by the hotel amid the pandemic.

Muneeb and Aiman, leading showbiz couple of the Pakistani industry recently went to Turkey for their vacations where they had a great time together. The couple shared their tour on Instagram where Muneeb had also planned a birthday surprise for Aiman.

Muneeb shared a picture on his Instagram to his 2.9 million followers from the occasion where he surprised Aiman on her birthday, referring to her as the love of his life.

The couple had arrived at Karachi for a short period of time as per Muneeb’s Instagram post where he reveals the couple’s plan for another vacation at Maldives.

The incident with the hotel in Karachi reportedly took place after the couple had arrived from their vacations from Turkey for a shoot which was the reason behind Muneeb being at the hotel.

In the past, the couple has received unreasonable hate and criticism from fans and followers for their excessive vacationing habits and social media posting.

The couple had just gotten free from their star-studded wedding which had made huge rounds on social media and were off to their honeymoon when they were being criticized by some followers for their excessive posting and for “wasting money”, as numerous internet trolls claimed.

Muneeb Butt and Aiman Khan have made millions of fans all around the world and have become superstars of our drama industry in a short period of time.

What are your comments on the story? Let us know under the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Kaavan, World’s Loneliest Elephant Lands Safely In Cambodia!

Image Source: Phys.org

It finally happened!

It was indeed heartbreaking to see Pakistan’s loneliest elephant, Kaavan, entertaining hundreds of visitors at the zoo, that too in a barren patch of land in Islamabad. Kaavan was not treated with the utmost care in Pakistan as animals in zoos abroad usually are taken care of.

Moreover, the visitors would never have enough of him as he would amaze them with his adorable salutes and tricks while his handlers used to poke him with nailed bullhooks to earn a few bucks.

For years, it seemed that no one truly cared about Kaavan and his fate in the Pakistani zoo, which was heartbreaking. The poor elephant had wounds that became infected, and the chains around his legs left permanent scars. Due to all this, Kaavan slowly drifted into psychosis and obesity.

Cher to the rescue!

cher & kaavan
Image Source: Gulf News

There’s always light at the end of the tunnel! Kaavan, after years of suffering in Pakistan, arrived safely in Cambodia by cargo plane on Monday. It was not an ordinary transfer! A special ceremony was held to welcome the 35-year-old elephant upon his arrival at the airport of Cambodia’s second-biggest city Siem Reap. To make it even more special, American pop star Cher, who visited Islamabad earlier to see the animal off, was also there to welcome him!

Here’s another amazing fact! For the first time ever, an animal weighing 4.8 tonnes from Pakistan was taken abroad for health recovery. Initially, a 10-acre area would be given to the Kaavan in a sanctuary in Cambodia to see other elephants. How cute!

This has to be the most heart-warming news of today!

Kaavan received an adorable, warm welcome!

Not only this, but the animal rescue organization Four Paws said that after touch down, Kaavan had another 90-minute drive ahead, and he would arrive at the sanctuary after nightfall.  So he would be released in daylight on Tuesday.

“Kaavan was eating, was not stressed; he was even a little bit sleeping, standing leaning at the crate wall. He behaves like a Frequent Flyer,” said Amir Khalil, a Four Paws vet.

“The flight was uneventful, which is all you can ask for when you transfer an elephant.”

It’s incredible to see how Kaavan was rescued at the right time! It’s about time humans should start treating animals fairly and with utmost care and respect! We wish Kaavan a healthy, new life ahead!

Stay tuned to Brandsynario for the latest news and updates!

MediaTek Hosted A Virtual Webinar About Its Growth Plans In Pakistan

mediatek
Image Source: Digital Trends

Now that everything revolves around technology, our lives would be empty if we were to run out of smartphones, tablets, and other such devices. And that makes the existence of innovative chip-making companies ever more important. MediaTek is a market leader in that, from enabling smartphone and Voice Assistant Devices (VAD) to 5G. Based in Taiwan, the global company that connects 2 billion devices a year conducted a virtual webinar to outline its plans for Pakistan.

The Webinar by MediaTek

Rami Osman, the Director for Corporate Sales and Marketing MediaTek Middle East and Africa, addressed the webinar attended by various stakeholders in the technology industry. The attendees ranged from media publishers and YouTubers to tech influencers and media representatives. While the headline of the webinar was to discuss what the tech giant had in store for Pakistan, they emphasized being the providers of up-to-date Hyper Engine Gaming Technology for Pakistani consumers.

They laid focus on the gaming sector during their talks. MediaTek director explained that the company intends to empower the gaming devices with the new MediaTek Helio G Series. They will be doing that by introducing smartphones powered by the G Series, which includes in it the Hyper Engine gaming technology. The series will consist of MediaTek Helio G95, G90 series, G85, G80, G70, G35, and G25 chips. Every chip in this series is aimed to give the users great performance results and a fantastic gaming experience.

mediatek
Image Source: MediaTek

The Target Market in Pakistan

Rami Osman was asked about his views on the target market that he sees in Pakistan. He responded with statistical figures that show a promising future for the company in the country. He mentioned that there seems to be a positive trajectory for smartphone devices with a quick transition from 2G to 3G and now 4G.

Moreover, the country has a population of 200 million, so the target market constitutes at least 12 million active users. In the future, hence, the target market will only multiply. He mentioned that he is also aware of PTA and the government’s active interest in improving the telecommunication sector.

With everything looking so promising for the tech company, the director mentioned their plans for establishing a regional office in Pakistan; it indeed would be the need of the hour.

mediatek
Image Source: MediaTek

What are they planning?

As for the marketing strategy for the tech influencer, he explained how they would be paying attention to creating opportunities linked with 2G to 4G migration, such as investing in KaiOS smart feature phone that will operate on MediaTek chipset.

Continuing to introducing new features, Osman mentioned how they would be bringing on flagship features at economical prices to make every SEC their potential consumer. Additionally, the chip-making company is also looking at joining hands with local manufacturers of TV and smartphones.

They also mentioned how they would be studying Pakistan rather than enforcing their outlook regarding the PR strategy. And that matters a lot because if one does not make an effort to understand their consumers, they will not be able to brief them about their products and solutions effectively.

mediatek 5G
Image Source: Aithority.com

To give a gist of this webinar, it was about MediaTek outlining their strategy for Pakistan, which includes making an effort to improve strategic partnerships with local manufacturers. And that goes hand in hand with their next point, encouraging the Pakistani market to use their Hyper Engine Gaming Technology. Let’s see how it all comes to fruition, but for now, MediaTek seems focused, so we wish them the best of luck!

Stay tuned to Brandsynario for the latest news and updates!

Sajal Ali Bags The International Icon Award At DIAFA

sajalaly
Image Source: Instagram

The beloved Dr. Zubia from Yaqeen ka Safar has time and again proved her extraordinary skills in the entertainment industry. We have had quite some reservations against the industry’s talent these days, but Sajal Ali is one of those few actors who have shown to us that they are there due to their talent. And when one has talent, it gets recognized.

Sajal Ali and her talent

Sajal, too got recognized for her exceptional work. What makes her truly a star is that she has not only owned the Pakistani television platform but also Pakistani as well as Indian cinema. So if it is not the time for her to be appreciated internationally, I don’t know what is.

The awards by the name of DIAFA (Distinctive International Arab Festivals Awards) held yesterday on 29th November in Dubai was the stage that did it, giving Sajal the recognition she deserves. After having played almost all kinds of roles, from the innocent protagonist in Meri Ladli to the outspoken and strong-willed protagonist who can give up her husband for her values.

sajal ali
Image Source: Instagram

These are obviously not all the roles she played. The best one by far was in Rangreza, where she took her acting skills and reached her peak. But saying that she has reached the peak would be an insult to the talent she possesses. This could be the fan inside me speaking, but I believe she defines the peak she aims to reach herself. Every time, it’s a bit higher.

Mahira Khan at DIAFA

Whenever an actor starts achieving new heights, they get recognized beyond borders. Before Sajal, we have had other actors who have been exceptional in their works as well, so much so that the boundaries blurred. One such example is Mahira Khan. Getting her fame from the drama Humsafar, the VJ turned actress took part in Pakistani films and was invited to Bollywood to act alongside Shahrukh Khan.

mahira khan
Image Source: Tribune

She, too, was invited to DIAFA last year, which was held in May. She paraded in her gorgeous dress and received an award for her works. This year, the awards were held in November. The delay can definitely be due to the pandemic that has afflicted the whole world. But when it is time to recognize talent, even UAE that has imposed restrictions on Pakistanis has to invite our beloved Sajal and give her the award for ‘International Icon’ that she truly deserves.

Stay tuned to Brandsynario for the latest news and updates!

Pakistanis Are Telling Minal Khan & Ahsan Mohsin To Have Some Shame!

minal & Ahsan
Image Source: Instagram

Minal Khan and Ahsan Mohsin Ikram are getting closer on social media, and Pakistanis are not happy!

A Love Story In The Making

Her sister has the sort of relationship that people see and say, “and so they lived happily ever after.” Aiman Khan and her beau, Muneeb Butt, are as romantic as it gets. Their little daughter Amal Khan is also the most adorable baby. 

Now it seems Minal Khan is on her way to get her “happily ever after”. But is all fair in love? Seems not!

The Pictures Attract Criticism

Minal Khan and Ahsan Mohsin Ikram’s pictures are attracting a lot of hate and criticism. The most recent image posted has Minal Khan sitting on Ahsan Mohsin’s lap! This obviously has people saying, “have some shame.” This is the photo:

Even in other photos, the two are getting cosy and closer to each other. This lack of distance between two people is seldom acceptable by the Pakistani awam, so is it all any surprising?

Instagram’s Saving Grace

Instagram today is no longer heaven and hell for stars. It’s mostly heaven because if there ever comes a barrage of hate comments, they can simply turn the comments off! And that is exactly what Ahsan Mohsin Ikram has done. Should it be taken as a sign of admission of guilt? After all, jab payer kayak too darna kya?

Live And Let Live?

Many will come forth and say that let them do what they want to. No one is answerable for them, they themselves are. So why should we critique their actions or bully them into submission with hate comments?

The fact of the matter is that their love life is being posted on social media with their consent. And what is social media if not a platform where everybody voices their opinion? For celebrities especially it is not possible to report and address each negative comment. If they’d like privacy, they can always have a private account with 60 followers and live happily. 

To think that one can post whatever and not be questioned is to think that one is living in a utopia. How close does Pakistan come to a utopia anyway?

What Should We Be Expecting?

In the near future, we should expect more photos from the two lovebirds. Because while they may turn off the comments, they can’t turn off their relationship! We hope the two stay happy together.

Stay tuned to Brandsynario for the latest news and updates.

Which iPad Should You Buy?

Which iPad Should You Buy?

It’s worth recapping that an iPad is a kind of tablet made by Apple and not a name for all tablets. iPads have a particular set of features that are similar across all variants. These similar features include the software; all iPads run the iOS operating system. If you have an iPhone, you will already be familiar with the iOS operating system and on an iPad, it is identical but on a bigger screen.

Some apps might also seem a little different to take advantage of the additional screen space. The wait for Apple’s iPad 2020 is finally over. Apple has rolled out its highly awaited iPad, which the company proudly proclaims as its most advanced technology in a mystic and revolutionary device at an unbelievable price.

What does it mean? Well, to some it means a device that holds the best features of a notebook and netbook computer with an iPod touch, wrapped up in a stunning ultrathin, light such as feather package. Apple claims it is the best way to experience the Web, e-mail, photos, and videos.

Buying an Apple iPad in Pakistan is quite simple. You just buy whatever’s new. Apple sells four main iPad models every year, each with its features & strength. Since all these iPads generally look the same, it’s important to know what you’re buying and which one is best for you should pay for it. This article covers the best iPads available right now, the important differences between each model, including the ones you shouldn’t buy at any price.

Which iPad Should You Buy?

Apple iPad Pro (11 or 12.9-inch, 2020) – The Ultimate iPad

The Apple iPad Pro 2020 is one of the best iPad, but it doesn’t come cheap. Unlike the others, it doesn’t have a home button or Touch ID, but it uses the front camera for Face ID just like iPhones. It has slim curvy edges around the screen, which allows for a larger display that comes in two different screen sizes. The 12.9-inches is about the size of a magazine, and it’s magnificent for drawing with the Apple Pencil (a separate purchase), but the 11-inch model is abundantly for most people.

The Pencil is like the one on the new iPad Air it magnetically sticks to the edge of the iPad Pro and wirelessly charges. The 2020 Pro is still one of the most powerful iPads you can get, not just in performance but with other features as well. This iPad has more speakers for good sound quality, more mics to pick up your voice clearer, and you get one extra camera.

The 12-megapixel main camera is joined by a 10-megapixel ultra-wide lens for snapping comprehensive scenes, like on the iPhone 11. There is also a lidar sensor, the kind used to measure depth for self-driving cars, but here it’s used for better-improved reality. It’s not a radical improvement, especially if you scarcely use AR apps. It’s also the only iPad in the listing with a 120-Hz screen refreshing rate, which makes everything look glossy smooth. Like the Air, it is well-suited with the Magic Keyboard and the Smart Keyboard.

Apple iPad (10.2-inch, 2020) – A Good iPad

Apple has refreshed its most affordable tablet, but just like last year, don’t expect any extreme new changes. We haven’t acquired our hands on it yet, but the 8th-generation iPad still gets you a 10.2-inch screen, a home button with Apple Touch ID, support for the Apple Pencil (first-gen), and the Smart Keyboard. What’s new is the processor: Apple has stuffed the iPad with the A12 Bionic chip, the same chip that introduces in the iPhone XS back in 2018. It’s quite powerful for most people and will run all your favorite apps and games. The only downside is it still has a little bit more air gap (space between glass and screen) than the iPad Air, Mini, and Pro, so it isn’t our top choice for drawing with the Pencil, though it is friendly and works awesome.

Apple iPad Air (10.9-inch, 2020) – A Better iPad

Apple’s fourth-generation iPad Air will make you curious if there’s any requirement to shell out for the iPad Pro. It looks the same as the iPad Pro, with identical and slim curvy edges around the 10.9-inch screen. You also get the same specifications, including support for the second-generation Apple Pencil which can magnetically attach to the edge for wireless charging and pairing, and a USB-C type charging port.

That last note means you can use your MacBook charger to use this tablet up. The Air is also the first Apple product to use the new A14 Bionic processor (which will likely power the iPhone 12), putting it on similarity with (if not a little more powerful) than the iPad Pro. What creates the Air unique is that despite the remake, it has Touch ID. Yes, there’s no home button, but Apple has combined Touch ID into the power button, so you can still use your fingerprint to unlock the slate or to verify purchases.

There’s no Face ID making it the option for anyone that hates the idea of using face recognition for security. It’s compatible with Apple’s Smart Keyboard as well as the new Magic Keyboard and will be available now. What’s not so great? It’s price than its predecessor, and the base model only has 64 GB of storage.

Apple iPad Mini (7.9-inch, 2019) – Best for Traveling

Apple updated the iPad Mini (5th generation) in 2019 with a speedy new A12 Bionic processor (the same inside the new iPad). Outside of the speed thump, it’s nearly the same as the old iPad Mini 4 though it starts with 64 gigabytes of base storage. The big draw is the 8-inch screen, which is awesome for smaller hands and for traveling. Its thin, laminated display also makes it an ideal tablet for writing and drawing, It support first-generation Apple Pencil support. The laminated display is just right for crafting and drawing.

After reading this article, if you are interested in purchasing an Apple iPad, then look no further as Paklap.pk is delivering these latest iPads all over Pakistan. You can place an order at their website and get it delivered to your doorstep in just 24 to 48 hours.

Another Heavenly ‘Chaaro Machi’ Waterfall Discovered In Balochistan

waterfall
Image Source: Facebook

People assume that the only places to explore in Pakistan for vacation are mainly in the northern areas. They couldn’t be more wrong. There are so many beautiful sights that are spread all over the country. In recent years, people have explored some areas of Sindh and Balochistan and found Gorakh Hills and Moola Chotok Waterfall, respectively.

Hidden gems go viral

Tourists started frequenting these places, and in doing so, they started going a bit deeper and a bit further. This is how they have found yet another hidden gem in Pakistan; The waterfall of Chaaro Machi. Considering it is the age of social media, it takes relatively less time for discovery to go viral and people becoming aware of it. And since this discovery is stunning, it will become viral in even lesser time.

Now, when Chaaro Machi waterfall goes viral, it will lead to two things: addition to the touristic destinations in the lower Pakistan side. Too many people visiting it will make the gem not so hidden. And what happens in Pakistan to not-so-hidden gems is that we do not take care of it, and it becomes polluted.

moola chotok
Image Source: Pakistan Adventure Crew

What happens when secret places don’t remain secret

Another significant point of discussion is how we make do with what is available to us. If we discover something, we figure out how to make do with it temporarily. But seeing how it functions well with temporary services, we do not build on it and continue making do with it. This happened at Charna or Moola Chotok or any other touristic destination, at least in lower Pakistan.

Even though these destinations allow us to build resorts and make our tourism industry more strong even for places other than Northern areas, we do not. We see how it is working still without building Charna Island for more activities. We see how we do not need any resorts near the waterfalls, so we make do with a one day trip. And this could be because we know it is not safe to stay in these areas overnight. But these are not unsolvable factors.

waterfall
Image Source: Facebook

Parting idea?

Here is an idea for tourism hotels: Build resorts near or on these tourist destinations. This way, you will be providing tourists with not just your hotel centric activities but also natural activities. I mean, just imagine a resort on top of Charna island overlooking the sea or a hotel just outside the tree coverings because you don’t want to take away the natural essence of the waterfall now, do you?

Stay tuned to Brandsynario for the latest news and updates!

Gladiators vs The Lankan Premiere League – Can Pakistan’s Homegrown Cricket Franchise Win LPL?

Gladiators vs The Lankan Premiere League

2020 has been the year of upsets. But what we saw yesterday cannot be forgotten anytime soon. As if to take a U turn on itself, the year is ending some very rare experiences, the latest of which was a Blitzkrieg 50 by Shahid Afridi off just 20 balls (58/23 final score), as the Galle Gladiators – nicknamed GG (an extension of Nadeem owners franchise Quetta Gladiators, PSL champions of Season 4 and Pakistan’s first franchise to feature in another South Asian league) took on Jaffna Stallions (JS) in their first match at Sri Lanka’s most anticipated cricket event ever – the Lanka Premiere League.

The entire Pakistan media scene lit up one more time during prime time, as the 40-year-old Shahid Afridi landed and conquered the Lanka Premiere League from the word go. He was no longer the 40-year-old Afridi, but the 16-year-old we knew and loved in the 90s. With families glued to the TV screens, children were found asking their parents ‘is this another Afridi?’, while most responded ‘No beta, this is the real Afridi’. Some even believe that this is the first of many high flying knocks Afridi will grace the LPL with (SA is known for marrying Sri Lankan bowlers to boundary lines).

Long before the advent of bubble gums and shampoos, Shahid was predominantly Pakistan’s leading leg spinner and fastest run scorer. His epic knock of 102 off 37 balls (1996) vs Sri Lanka came back to life, and showed why he is still Pakistan’s biggest cricket celebrity in the last two decades.

Despite a flamboyant performance by Afridi, GG still couldn’t call it game, with JS completing the tally in just 18.3 overs. With 7 matches still to go for the gladiators, this is their first ever chance of proving that Pakistan league cricket can fight toe to toe against any and all franchises.

Under the tutelage of the Godfather of Cricketing talent in Pakistan, Mr. Nadeem Omar, Galle Gladiators hosts the likes of Wasim Akram and Moin khan as mentors and coaches, and a tripartite of Pakistan’s best, including Shahid, Mohammad Aamir and the ICC champion/Quetta Gladiators captain Sarfaraz Ahmed. Can the aging tigers of Pakistan level the opposition to cement a victory in the first ever Lankan Premiere League, cementing their supremacy of talent in the sub-continent?

Following is the schedule for the remainder Gladiators matches.

Nov 28, 2020: Galle Gladiators v Colombo Kings (8:00 PM PST)

Nov 30, 2020: Galle Gladiators v Kandy Tuskers (8:00 PM PST)

Dec 3, 2020: Galle Gladiators v Jaffna Stallions (3:30 PM PST)

Dec 5, 2020: Dambulla Hawks v Galle Gladiators (3:30 PM PST)

Dec 7, 2020: Colombo Kings v Galle Gladiators (3:30 PM PST)

Dec 9, 2020: Galle Gladiators v Dambulla Hawks (8:00 PM PST)

Dec 10, 2020: Galle Gladiators v Kandy Tuskers (8:00 PM PST)

Dec 13, 2020: Semi-final 1 (8:00 PM PST)

Dec 14, 2020: Semi-final 2 (8:00 PM PST)

Dec 16, 2020: Final (8:00 PM PST)

All matches are being telecast LIVE in Pakistan on Geo Sports and PTV, courtesy of Blitz Advertising Group. Blitz and TransMediaGroup are the minds behind the media, on-ground and broadcast success of the Pakistan Super League in 5 consecutive seasons, which has grown its net value to the second largest league in the region, after the IPL (est. value at 500 Mn USD).

“Taking the success of the PSL further, this is Pakistan’s first step into the world of south Asian franchises. We strongly believe in supporting this cause, with our partners IPG and the Sri Lankan Cricket board. We look forward into turning this into a consolidated win for both countries. More inter-country cricket in the region means better talent and better competition. We would like to thank our sponsors ABL, Jazz, Pepsi, Telenor, Ufone, Zong, EBM, Continental Biscuits, Volka, RB, NJI, Haier Zong, and many others for having the foresight to see this diamond in the making. The quality of sports content is at PAR with the top 2 leagues of the sub-continent, with advertisement opportunities at a fraction of the cost. We believe that the LPL is now a permanent cricketing gold chip on our cricketing calendar in Pakistan, and we look forward to including more such events in the Blitz repertoire in the future as well.” – Ahsen Idris, CEO Blitz Group.

When asked to comment on whether he thinks Pakistan can nab this win, he replied “I don’t want to sound biased, but yes, we definitely have an opportunity to showcase our skills as a nation. Quite frankly, the way Shahid batted today, I don’t see any reason why Pakistani crowds will not assemble in droves to watch the next GG encounter on the 28th.  Rest assured, whoever wins, this tournament will go down to the wire, and Pakistani eyes will not go off the screen till the last ball.”

Is Samsung Launching World’s First Triple Folding Phone & Rollable Tablet?

Triple Foldable Phone and Rollable Tablet
Image Source: robbreport.com

There are some titans present in the technology industry who keep an eye on everything. In consoles, Microsoft and Sony have the area handled. AMD and Nvidia are the gatekeepers of the graphics card industry. They make sure the public receives their product without any form of compromise. After all, the original purpose of a Titan was that they were the rulers of the Mythical gods themselves. Kronos was the father of Zeus, Poseidon and Hades!

So, who are the titans of the smartphone flagship industry? Yes, Samsung and Apple. Focusing on just Samsung right now, are they about to launch the World’s First Triple Foldable Phone and Rollable Tablet? These products actually sound quite strange. This is because Rollable is not a quality one would usually associate with a tablet. It’s a tablet, how can it be rolled? Yet, Samsung has other plans!

Triple Folding Phone by Samsung to be launched
Image Source: hipwallpaper.com

Samsung’s Run:

Samsung’s Korean division has been long at work on these foldable devices. They continue to impress and shock as they release the illustrations. That is exactly what they have done now. However, let us first circle back To how Samsung has evolved over the years. Considering it has been one of the longest standing titans of the industry, it deserves every praise it gets on its releases.

Samsung is the prime rival to Apple right now, and there are not many brands that can give Apple a run for its money. On the desktop front, Apple as Microsoft to lock horns with. When it comes to smartphones and tablets, it’s Samsung that Apple has to watch out for. Now, with these illustrations, Samsung might have taken a stride ahead for a bit.

Triple Folding Phone And Rollable Tablet:

The illustrations were of two kinds. Both of them displayed futuristic technology with State-of-the-art capabilities. The first one showed a phone which could be folded a total of three times. Remember Samsung’s recent smartphone, which was flippable? Yes, that is exactly like that, except this one will be able to be folded three times! Does that not feel like 2020 Technology?

The second illustration showed the working of a tablet. Seems normal? Well, this tablet is no small feature. It features a tablet which can be rolled and packed. A Rollable Tablet! Samsung is taking things to the very next level, are they not? The writer of this article wonders what else they could have in store for their audience.

Samsung might launch Triple Foldable Phone
Image Source: cnet.com

Flip Phones On The Return?

How does this technology affect us? Does this show progression in the right direction? This new reveal indicates that Samsung truly has an innovative plan in mind. Their Asking Galaxy S20 Ultra has a camera that will be talked about for decades. 108-megapixel camera? How is that not state-of-the-art at it’s absolute best?!

A Triple Folding Phone is sure to boost the market many bounds forward. Not just that, the tablet itself sounds quite impressive. The concept of mobility is ever-expanding, and it’s taking new strides every day. Do we hope that Samsung continues to make such inventions and launches with every passing year?

Stay Tuned for more from Brandsynario!

Karachi Girl Slaps Mall Guard For Not Opening The Barrier

We are often taught about how violence is never the answer. Wars in history have been fought over the most drastic of issues. When violence is used as the answer to a situation, the situation itself can deteriorate at an alarming rate. Examples throughout history have taught us how it is better to negotiate your way out of a situation rather than fight.

Of course, there are times when war becomes a necessity but it’s, not a decision that should be forced. Similarly, there are countless people in history who speak against any form of violence, who are peace-loving. In recent city happenings, it seems there is an event where violence was practiced. It involved a Mall Guard and a citizen of Karachi! Let us see what exactly happened!

New Regulations:

Due to the pandemic raging across the world, specific regulations have been set in place. The virus had subsided well after the summer ended, but it picked up again a month or two ago. Cases saw another rise; more people were being reported sick. It came to us as a realization that this might be a second wave of Coronavirus

In light of that, every business has seen new Regulations set in place. The newest ones require that malls are closed relatively early, and half of the staff operate in every industry. Indoor gatherings and eateries are banned; only outdoor food is being served. Weddings have seen a ban. These regulations apply to every single one of the people; there are no exceptions. The vaccine hasn’t reached us yet!

What Happened?

So, reported in recent news, what happened was that a female citizen was denied entry into a mall. The mall guard refused to let them in, as per the new regulations. The guard, on orders, would then do their duty and not admit visitors after a specified time. This citizen attempted to enter the premises of the mall after the new regulated time. They were with a passenger.

When they were denied entry, this person started to raise their voice against the Mall Guard. They proceeded to ask the guard how they dared to even think about stopping them. This was followed by the lady attempting to slap the guard. She was then held back and killed by her car’s passenger. Is this how we are supposed to treat our authorities? It shouldn’t matter what class the Mall Guard belongs to, the barrier is their authority, and no one should challenge it.

Treating Others:

How you treat others gives hints towards your personality. The rules are no exceptions for anyone. If the mall timings state that it’s closed to visitors, then it is closed to visitors. The guard is not responsible for setting the timings; they are just doing what they have been asked to. If a person wishes to take it up with someone, they should visit the Managerial wing of the mall and ask them.

One cannot entirely disregard the Citizen, and maybe the Mall Guard did something to infuriate her. If that is the case, why would the passenger, who was with her, attempt to stop her from lashing out and not chew out the Mall Guard instead?

Stay tuned for more from Brandsynario!

3 Places To Get The Best iPhone Deals In Pakistan

best iphone deals pakistan
Image Source: Twitter

With numerous deals in the month of November, so many people are shopping right now. With many flagship phones that have released several weeks or months back; now is the best time to upgrade your phone.

best iphone deals pakistan
Image Source: The Verge

It is impossible to think about upgrading your phones and not consider buying an iPhone. Even if you are not an Apple fan, you would still find yourself surfing through tech and smartphone reviews for iPhones when you are yet to decide what phone you are going to buy next.

No matter which phone a tech reviewer is talking about; you’d still find them using the features of an iPhone as a yardstick to compare the features of the phones they are reviewing in terms of camera, screen, battery life or the operating system.

Check out this review!



What is new from Apple in the Smartphone Industry?

Apple recently released four new phones in 2020 for its new iPhone 12 series. The phones are; the iPhone 12 mini, the iPhone 12, iPhone Pro and the iPhone Pro Max. Each of these phones have numerous features that get better as you move forward to the higher price range.

The improvement includes and is not limited to better battery time, a better camera, the screen, the processor and etc.  However, if price is an issue and the phones are bit over budget for you, you might want to consider the iPhone 11 series from last year for yourself. The phones may not have the exact same features as the latest iPhones but would still serve as an alternative if you want your phones to go easy on your pocket.

With Apple not being in Pakistan officially, it may be tricky to get the genuine iPhone and there is no place better than an authorized Apple dealership or a well-reputed online store.

1. Future Tech

Future Tech is situated at Dolmen City Mall, Karachi and is an authorized Apple reseller in Karachi. They have all the products from Apple’s portfolio and are easy to be approached online or through their physical stores.

best iphone deals
Image Source: FutureTech Facebook

2. iTechPk:

iTechPk is another authorized Apple reseller from Pakistan and is situated at Block-5, Clifton. Their website claims they have all the latest iPhone products that are available for delivery as well. However if you are one of those people who feel comfortable making a purchase in real-time, you’d want to visit their physical store.

best iphone deals pakistan
Image Source: iTechPk Facebook

3. Telemart:

Another well-reputed store from Pakistan that has all the latest tech products which include the PTA approved and non-approved versions of iPhones on their platform is Telemart. They give their customers a choice of ordering the one that is the most suitable for them and the PTA approved/non-approved choice gives huge leverage in terms of price and usability which makes it one of the best choices to order your next phone.

best iphone deals pakistan
Image Source: Telemart’s Website

The following are some of the best places to get your new iPhone and you might want to check them out if you are looking to upgrade to a new phone. However, if you know of any other places that have given you a better experience, share them with us in the comments below!

Stay tuned to Brandsynario for the latest news and updates!

How To Report Domestic Violence In Pakistan

Lahore Motorway
Image Source: BetterHelp

The raging pandemic led to lockdowns, social isolation, and families being trapped in houses. These were, without doubt, some effective ways to limit the spread of COVID-19. But here is the thing, men who are usually the abusers and women who are housewives and the ones getting abused were now trapped with their abusers. Also, those people who are generally not so bad, well unemployments and salary cuts triggered their minds and became prone to be doing the abusing.

Domestic violence cases started rising. And without doubt, the unmapped cases must be much larger in number. So how can victims of domestic violence get help when everything is just so new, so strange in this new world.

Covid can lead to?

Recognizing this need, governments worldwide started establishing protocols to document these cases, rescue the victims, and deal with the perpetrators. The Pakistani government was among those governments. The human rights ministry tweeted about this issue. They said they realize what the children and women must be going through, so they set up a helpline for those who feel unsafe at home.

domestic violence
Image Source: EuroNews

In the very first week, the helpline received 162 calls. Out of them, one sought help regarding a potential domestic violence case. The rest, according to the ministry, asked about food rations, financial assistance, and covid testing facilities.

How to report?

There are two numbers that you can call the helpline from. From 10 am to 10 pm, anyone can call at 1099, which is a toll-free number. If you can’t use the landline, then you can call 0333-9085709. You can leave a text message or WhatsApp on this same number as well.

What’s more important is that they not only guide the victims in how to get rescued but also refer to legal aid where necessary. The helpline helps connect the women to the right kind of help they need in their particular situation.

call line
Image Source: Unicef

According to some sources, the calls have mostly been from urban areas and due to threats from immediate relatives like fathers and brothers. While they decided to seek help, we applaud them. It leads to another critical issue. These people knew they were experiencing domestic violence! Most do not even realize that. And they stay in violent and toxic relationships for years and years. So it is time to spread awareness about what qualifies as violent as well.

Stay tuned to Brandsynario for the latest news and updates!

Haier’s DC Inverter Air Conditioners Ready To Cater To Your Winter Needs

haier ac

With winters just around the corner Haier has got you covered with its range of DC Inverter Air Conditioners that are here to cater to your winter needs. They provide excellent heating solutions, which are ideal for every household to keep you & your family warm, comfortable & safe from conventional heating methods.

Haier Puri Inverter is one of the best combinations of DC Inverter Air Conditioner & built in Air Purifier. It is equipped to control the indoor Air Quality by purifying the air with its advanced Super IFD filter & monitors the quality of air with its Air Quality Sensor. Haier Puri inverter has WIFI feature available & is UPS enabled. All you need to do is attach a small device to your AC & it will work on UPS. It has high-energy efficient compressor along with powerful heating feature. Since winter is upon us, Haier Puri Inverter AC is your perfect choice, not only will it warms the air in winters but it will also cleans the smog & pollution from the air we breathe.

The Flexis Digital Inverter series is one of the most demanded series that comes along with Wi-Fi feature with which you can control remote functions through the convenience of your mobile. Perfect for the winters this DC inverter will be your most beloved companion all throughout winters with it’s remarkable heating feature that is much safer than your conventional heating methods. It is available in four different colors & also has UPS feature available so you won’t have to worry about power outages.

HR Series of Haier Digital Inverter AC comes equipped with heating feature that is another suitable option this winter season. With strong airflow, & triple Inverter Technology, keep yourself and your family safe from extreme winter and you can enjoy the season without flu and cold.

With all these options available to keep you safe & warm this winter season, get your Haier DC Inverter AC today & be winter ready.

Mediatek Set To Power Premium Gaming Smartphones In Pakistan

Pakistan, November 27, 2020: MediaTek, the world’s 4th largest global fabless semiconductor company, today announced its G-series chipsets that will power the next wave of gaming devices from leading smartphone brands in Pakistan. The gaming-focused MediaTek Helio G-series family consists of the new MediaTek Helio G95, aimed at premium users, G90 series, G85, G80, G70, G35, and G25 chips. MediaTek expects the first smartphones powered by the G-series chips to be launched early in 2021.

The powerful MediaTek Helio G95 offers gaming enthusiasts faster performance and high-end features like advanced multi-camera photography – up to 4 cameras, with an inbuilt AI processing unit (APU). It provides dual wake-up word support and enables HDR10 standard display, which can be enhanced to approach HDR10+ quality in real-time. The chip is equipped with an ultra-low-power, always-on DSP that supports dual wake-up word detection, ensuring seamless concurrence between two parallel Voice Wakeup (VoW) functions. The ultra-low-power DSP minimizes power consumption of applications such as the always-on Google Assistant and supports multiple keyword triggers and virtual assistants.

“Pakistan is a young and rising global market with many multinationals including MediaTek seeing potential growth in it regarding Mobile phones, Consumer Electronics, and other Smart Products. Pakistan has a great growth potential accelerating migration from 2G Feature Phones to 4G Smartphones with a population of over 200M and around 12M unit smartphone market annually. In the coming days, we will work to support this Smartphone acceleration on two fronts. First to bring more flagship phones in the market with the help of Smartphone brands such as Xiaomi, RealMe, Infinix, and others with our Helio G-Series focusing on Mobile Gaming. Secondly, we would work with Mobile Operators on network support for the latest 4G technology such as Voice over LTE (VoLTE) and KaiOS Digit 4G Smart Feature Phone running on our entry 4G SOC” said Rami Osman, Director MEA, MediaTek.

Globally, the year 2020 has been significant for MediaTek, with a strong focus on 5G, gaming, Wi-Fi 6, and AIoT capabilities. MediaTek has a well-adjusted portfolio across smartphones, smart homes, and other segments. MediaTek smartphones and tablets contribute about 43%-48% of the total revenue, while 28-33% revenue covers VAD, AIoT, Power Management, Connectivity Solutions like Wi-Fi, and Bluetooth. The remaining 20-25% of the revenue from other categories including Digital TVs, DVD Players, Optical Storage, and Feature phones, etc.

With the cutting-edge gaming performance enhancements, AI camera features, and advanced connectivity, and multimedia features, the MediaTek Helio G series chipsets are bringing consumers around the world superior smartphone gaming experiences.

For details on MediaTek Helio G Series, visit: https://www.mediatek.com/products/smartphones/helio-g

5 Best Blessed Friday Sales In Pakistan You Need To Avail

blessed friday sales
Image Source: www.hugecybermondaydeals.com

We want everything branded, but their price markers are always touching skies. So we wait for sales. Be it the summer clearance, winter clearance, independence day, or any other similar sales festival. But the best one by far is the blessed Friday sale. Now this one has a whole story behind it.

So the blessed Friday sale started a few years ago with the Black Friday Sale, a concept of the West. This obviously raised some eyebrows here in the country at the idea of it being from the west and not at the sale. So the sale changed face. It became blessed rather than black. With an acceptable name, the blessed Friday sale festival attracts many Pakistanis because we love to start a weekend with shopping. So let’s see what’s cooking this Friday.

1. Sana Safinaz

Sana Safinaz, a major clothing brand, has a sale on its products. The percentage goes as high as 60%. We can definitely expect videos later today of women falling ‘head over heels’ for clothes in the ‘great Friday sales’.

sana safinaz
Image Source: www.sanasafinaz.com

2. Daraz

We just witnessed a grand Daraz festival, the 11.11 festival. It was a good festival with a sale on significant brands and competitions and games, and fun-filled lucky draws. Daraz is returning with the blessed Friday sale, and this time the price will be up to 60% off.

https://www.facebook.com/darazpk/posts/2255575991252699

3. Gul Ahmed

Now, this should be at number 1, really. With up to 70% off, they should win the race for sales. But how many customers will win the race to their stores and get what they want is a question best left unanswered until the sale ends?

https://www.facebook.com/GulahmedFashion/photos/a.10150591445742665/10157575761127665/?type=3

4. Cougar

With mostly western stylish clothing, Cougar has announced a flat 30% discount. Personally, I always like a flat deal the most because the discounts where brands say ‘up to’, one is unsure of which product will actually have a higher discount.

blessed friday
Image Source: Cougar

5. Sapphire

This winter, Sapphire had a fantastic collection. And they have announced a flat 25% off on their products. So if it accounts for their winter collection, I will probably be the first one through their doors.

https://www.facebook.com/sapphireofficial/posts/3119711974925677

But let’s not forget that COVID is rampant these days, so it is better to do shopping through online platforms. Exercise all preventive measures against COVID, including wearing masks the right way and exercising social distancing. Last but not least, Happy Sales!

Stay tuned to Brandsynario for the latest news and updates!