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5 Delightful Honey Desserts To Make Your Day Extra Sweet

By
Dr. Rida Qamar
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While honey offers a variety of benefits in the kitchen and for health ailments, the role of honey in desserts is extremely understated. You might be wondering whether they taste better than sugar ones or if honey alters the texture of desserts. The answer is, honey can offer an excellent alternative to regular sugar which can also be consumed by people who are on a sugar-restricted diet. If you haven’t explored the world of honey desserts, let us share some of the best recipes you can try this season.

1. Russian Honey Cake 

This traditional honey cake is nothing like a traditional cake. The eight-layered delight takes a long cooking time but the result is totally worth the wait. The cake layers are filled with the savory taste of cream cheese perfectly balancing the texture and taste of honey. Pair the cake with your evening tea or serve at a brunch for an elevated taste.

2. Honey Oat Bars 

It’s time to ditch store-bought oat bars and convert to a DIY recipe because not only it will save you some extra bucks but also offers a healthy option without any preservatives. This three-ingredient honey oat bar recipe is a perfect mix of sweet and salty full of nutrients enough to satisfy your sweet tooth.

3. Honey Chocolate Chip Cookies

Chocolate chip cookies don’t get better than this! This easy cookie recipe is the perfect treat for yourself and your kids to munch on any day. With minimal ingredients and less cooking time, these cookies are a perfect thing to bake for midnight sugar cravings.

Read More: 7 Easy Recipes For Pakistani Students Who Are Away From Home

4. Honey & Almond Bars

The almond honey bars are a go-to for any snack emergencies. This easy-to-make unconventional dessert is a fix for any sugar cravings you might experience on a day-to-day basis. The best part? It takes less than an hour to create this recipe.

5. Honey Souffle

Step aside, chocolate souffle! This honey souffle is the one thing you sure have to try among these recipes. A perfect option to serve at tea parties and brunches. The recipe can be created quickly without spending extra time in the kitchen.

Read More: 7 Benefits Of Water Chestnuts You Never New About

Which one would you love to try? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

7 Things Brands Don’t Want You To Know

By
Dr. Rida Qamar
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Over years, brands tend to develop a relationship with their customers. However, despite developing a seemingly open connection there are various things brands don’t share with their consumers. If you think you know it you might be in the wrong! Today, we share all the brand secrets which you need to know as a consumer.

1. Brands Know Everything About Influencers

Brands tend to look at everything from an objective point of view. Before reaching out to influencers brand tend to look out for their public reach their profiles on all social media platforms and gather as much information as they can get. In all the content that influencers post, the brands decipher everything down to the bottom before finalizing the best fit for a particular campaign.

2. Brand Don’t Care About Followers 

A common misconception is that brands reach out to influencers with a high follower count. However, the truth is far from it. While reaching the influencers the brands can eliminate a lot of external factors required for the production of an advertising campaign. Meanwhile, influencers can do all that work without having to look for any manpower. Brands look for an organic audience that the influencers can draw to market their product and your follower count will not certainly dictate the bucks you are making.

Image source: influencity

3. Responding Quickly To Brands Is Key To Landing Campaigns 

Brands prefer influencers who are quick on their feet when it comes to getting back to emails. When it comes to approaching influencers brands tend to contact multiple people at the same time. If you are not getting reached out for enough gigs, the chances are you are in the wrong.

Read More: 4 Stores In Pakistan Where You Can Shop For Preloved Branded Sneakers

4. Brands Pay Differently 

It is very common occurring for brands to pay a different sum of money to different influencers even if their follower count or reach is the same. The brands often reach out to influencers who might offer something different within the same domain. If the brand is having a difficult time finding the right fit for their campaign they might end up paying them more once they are found. Treat brands in such a way that they cannot afford to walk away from you.

Image source: adweek

5. Influencers Can Put The Brands In Trouble 

While working with a brand, the representative is likely working under a boss. If influencers make a big fuss about certain details and changes, the representative is answerable to the boss which can make their life difficult. So, rather than being a problem trying to be a part of the solution is the foolproof way to ensure that the brand will reach out to you again.

6. Brand Goes Back To Their Devoted Influencers 

Building rapport with your contacts will always bring in more money. Why? Because brands like to work with influencers who can give in to brands’ small requests. Meanwhile, if you are an easy goer the chances are that the representatives will most likely remember you even if they switch their job and move to a different domain.

Image source: visually

7. Being Smart Is Very Important 

Certain brands out there are shady and they are always thinking about how to lure someone into the campaign who doesn’t know about rights and exclusivity. Investing in your knowledge rather than fancy gear is most important if you want to survive in the industry long term.

Read More: Men’s Fashion Trends In Pakistan You Need To Know For Winter

Stay tuned to Brandsynario for the latest news and updates.

ACCA, IFAC Release A Global Guide On Public Financial Management Reforms

By
Ariba Raza
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Pakistan – Monday, 21st November, 2022:A new joint guide by ACCA (the Association of Chartered Certified Accountants) and the International Federation of Accountants (IFAC) released at the World Congress of Accountants (WCOA) aims to boost PFM reforms across the globe by defining for the first time the idea of professionalisation specifically in the context of public sector finance.

The guide also features case studies of good practice from Tanzania, the UK, Cyprus, the Philippines, Pakistan, Malaysia and Wales.

A global guide for professionalisation in public sector finance provides a definition of what professionalisation means in public sector finance, sets out the benefits of professionalisation, and offers a high-level roadmap to support global good practice in professionalisation.

Discussing the global guide ahead of a panel discussion at WCOA,Joseph Owolabi, ACCA president, said: “Professionalisation brings credibility, trust and confidence in public finances by supplementing the systems and public finance processes with the right skills for accountability, transparency, good governance and external scrutiny. A professionalised workforce within a finance function supplies more than accounting information. It brings wide value to public sector finances – providing improved revenue collection, effective budgetary controls, and the data required to support policy decision making.”

Kevin Dancey, IFAC CEO, said:“We are looking to rebalance the focus so that it is not only on the process, but also on the people. The value of the accountancy profession, whether in the public or private sectors, comes from the experience, skills, judgement and ethical behaviour of its people.By increasing the number of professional accountants working in the public sector, we will no doubt add to the credibility and effectiveness of PFM, and reinforce trust in public services and spending.”

Achieving professionalisation brings multiple benefits to the economy, governments and individuals. It means greater financial credibility for economies, improved financial management discipline for governments, and greater access to diverse career options for individuals.

Alex Metcalfe, ACCA’s head of the public sector, said: “Political leadership and commitment for professionalisation is the most important factor for sustaining PFM reforms over time.In some countries, there is a lack of recognition that change is needed at all. In other countries, PFM reforms have concentrated on moving from cash-based to accrual-based accounting. But now more effort is urgently required to professionalise public finance staff and provide opportunities for training for professional qualifications.”

Access the global guide here.

Men’s Fashion Trends In Pakistan You Need To Know For Winter 2022

By
Usman Kashmirwala
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Men's Fashion Trends In Pakistan You Need To Know For Winter 2022
Image Source: Adobe Stock

Let’s discuss the newest winter vogue styles for guys in 2022! We are aware that males of both sexes show an equal level of interest in fashion trends. They are extremely interested in how they should dress and present themselves, and they regularly groom themselves since this is the trend. As the winter season approaches, all guys are undoubtedly, searching for the newest and most fashionable trends. Follow these trends this winter if you want to look sharp and stylish while still looking cool and dashing:

Beanies

Nothing else but beanies and caps are the most beautiful and contemporary winter accessories for elegant men’s, women’s, and children’s clothing worn by celebrities! Some people are aware of the best ways to keep warm and seductive during winter by using clever, inexpensive winter accessories.

Boots

Image Source: Men’s Health

There are several options for buying different boots in retailers, including combat boots, knee-high boots, and ankle boots. These boots are stylish, and appropriate for formal and semi-formal settings, and they are climate-friendly.

Oversized coats

Image Source: Pinterest

Even if it isn’t extremely cold outdoors right now (in some locations, it never is), you still need a coat. The truth is, you might not need a hefty or thick winter coat. Instead, a huge, oversized overcoat that can keep your hands warm while still looking fashionable can be more practical. Additionally, jackets are an essential item for everyone, from children to adults.

Shawls

Shawls are the first and most popular winter fashion trend we are now observing. If you’re wearing a shalwar qameez, be sure to add a shawl to complete the appearance. We guarantee that you’ll look like a respectable man. This shawl component goes perfectly with your ethnic attire! Now that there is such a huge selection of shawl accessories on the market, you may choose the one that best suits your own style!

Puffer jackets

Image Source: John Lewis

Then there is the jacket craze! It is one of the hippest winter fashion trends that all guys should choose. If you are wearing jeans and a shirt, this jacket is a must-have item that you need to wear and dress up as well. The style of leather jackets is pretty popular for this winter so it is time to experiment with the puffer that keeps you warm and fits you well at the same time. But you may also get any other type of fabric jacket. Wearing a jacket in the winter will give you a rugged, truly dashing appearance.

V neck sweaters

Image Source: Pinterest

The final trend we’ll discuss is the tendency for sweaters, especially in young males. You may get some fashionable sweaters for yourself and pair them with a shalwar qameez or shirt and jeans outfit. Fitted V-neck sweaters can be a good move for your winter style.

Zameen.com Holds Another Successful PSE in Lahore

By
Press Release
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Zameen.com recently organized another successful Property Sales Event (PSE) in Lahore. More than 45 investment projects were also presented at the event, including Beach Resort by Icon, Jinnah Square Residential Apartments and Urban Premium Residences. It is pertinent to mention that all projects on display are exclusively marketed and sold by Zameen.com. Moreover, to make the event even more lucrative, special deals and discounts were offered for on-spot bookings.

Zameen.com’s high-ranking officials were present for this grand one-day property affair, including Senior Director Sales (Lahore) Chaudhry Laeeque Iftikhar, Directors Project Sales Basil Hafeez, Hafiz Usman Sarwar, and Ali Rehan, along with other relevant stakeholders. During the event, launching ceremonies of Residency One and B 45 projects were also held.

On the occasion, Zameen.com Senior Director Sales (Lahore) Chaudhry Laeeque Iftikhar stated that Zameen.com had introduced innovative property trends in Pakistan’s real estate market, which had resulted in the overall progress of the sector.

BARD Foundation takes the lead to ensure high quality science education in collaboration with Roshni homes trust

By
Web Desk
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BARD Foundation is funding Roshni Homes Trust x Sciencefuse programme, which aims to teach high-quality science education in a creative way to children of Roshni Homes first, then across the ‘Golden Triangle’ (Sialkot, Gujrat and Gujranwala). Sciencefuse is a social enterprise working to improve the quality of science education among 3- to 14-year-old students.

This is an after-school program that not only teaches children about science in a dynamic way but also trains the trainers. The program will focus on the training of RHT educators and will broaden its scope to select 20-25 teachers in Gujranwala through community partnerships with various schools and orphanages.

Talking about the collaboration, Ms. Mehreen Dawood said, “Bard Foundation is delighted to be a vital part of this social enterprise that not only aims to educate the students but also look forward to train the trainers to make students excel in scientific understanding development. We look forward to broaden the horizon of this joint venture with Roshni Homes Trust to instill creativity and ensure advanced science education to students in other cities like Gujrat, Sialkot and Gujranwala. Through this targeted initiative, students will be able to develop critical learning and research skills that will foster their scientific comprehension in practical fields.

Science instils a sense of intrigue and enables students to develop understanding and form questions based both on the knowledge they already have and the insight they wish to gain in the future. Students who excel in science lessons are likely to develop a strong ability to think critically.

Science stimulates the natural curiosity that drives learners and inspires them to discover the mysteries of the world around them. BARD Foundation comes forward to be the lead support for young children to assist them in their sensory explorations of outer world. Through this initiative we aim to inspire the youth to dream big and achieve even bigger.

The Best Smartphones 2022 Around The World

By
Usman Kashmirwala
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Image Source: MoneyControl

It’s reasonable to assume that this year’s significant phone launches are over as we go into the winter. These suggestions ought to be effective up until early February when Samsung updates its top line with the Galaxy S23 series. Overall, 2022 has been all about little upgrades that improve gadgets but don’t provide many reasons to upgrade.

The phones mentioned below have fantastic cameras, good everyday performance, and are built to last for four, five, or even six years. We’ll help you choose the greatest phone for you and make sure it’s worth the price since you always get what you pay for, no matter how much you’re spending.

  1. iPhone 14 Pro

Image Source: Cnet

Many iPhone users will not be upgrading this year, especially if they are upgrading from a 12 or a 13. However, if you really want a new iPhone right away and want the greatest model available, the Pro is the best option. Apple introduces several new concepts with the iPhone 14 Pro and Pro Max that are absent from the normal iPhone 14. One such concept is “Dynamic Island,” a fun mash-up of hardware and software that transforms the notch into a shape-shifting status indicator. A new high-resolution camera and an always-on display are also included.

  1. Google Pixel 7 Pro

Image Source: Notebook Check

The Pixel 7 Pro has the feel of the device that its forerunner ought to have been. It’s better late than never; the 7 Pro (and the 7, on its own) is a premium smartphone with long battery life, a consistently fantastic camera, and great daily performance. The best part is that it is a bit more affordable than flagship models, coming in at $899.

  1. iPhone 13

Image Source: Money Control

If you choose the 13, neither the screen nor the CPU is compromised in any way. There is no smooth-scrolling ProMotion on the 6.1-inch screen of the iPhone 13, nor is there one on the iPhone 14. Both phones use an A15 Bionic processor, and while the 14 has a modest boost with an additional GPU core, both offer superb performance.

  1. Samsung Galaxy S22 Ultra

Image source: GSM Arena

With Samsung’s Galaxy range, the “Ultra” designation no longer just denotes the largest phone; rather, it now signifies the largest phone and everything else. Five cameras, a large, brilliant 6.8-inch OLED with up to 120Hz refresh rate, and, oh yes, a built-in pen are all features of the S22 Ultra. More than that, it seems like the culmination of slab-style smartphone development. It is the Note series’ replacement.

  1. Google Pixel 6A

Image Source: GSM Arena

The Pixel 6A adheres to the same budget phone formula Google has been using for years: give essential Google functionality in simple, condensed hardware. Previously, that meant receiving the flagship phones’ camera systems. With the 6A, that formula saw a little alteration. You now receive an older camera system along with the same Tensor custom chipset as the Pixel 6 and 6 Pro. The Pixel 6A is a fantastic all-around affordable gadget, and even without the newest technology, it’s a recipe that works.

  1. Samsung Galaxy Z flip 4

Image Source: CNET

The Galaxy Z Flip 4 has a big 6.7-inch screen that functions similarly to the slab-style smartphone you’re used to when it is turned open. However, you can use its little outside screen to view basic widgets and read alerts if you fold it in half like old-fashioned flip phones. It’s unusual, but it’s also entertaining and somewhat fashionable. It’s a wonderful option if you want to rapidly check information on your phone without having to completely interact with it and you’re feeling a little bit brave because this form factor is still in its infancy.

stay tuned to Brandsynario for the latest news and updates.

Did You Know How FIFA Makes Money From Football?

By
Usman Kashmirwala
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Image Source: Thai PBS World

Doing business is rarely easy nowadays. You will soon amass a large sum of money if you produce a good that everyone wants to purchase but those costs you nearly nothing to produce. When the World Cup was held in Russia in 2018, FIFA earned more than $4.6 billion. FIFA pays for organizing committees in host nations, prize money, travel, and lodging expenses for teams and support personnel, as well as a legacy fund to aid with the development of sport in the host nation after the World Cup circus has dispersed. FIFA has agreed to pay the Qatar World Cup champions $44 million out of a $440 million prize pool. In a nutshell, this is how FIFA, the world’s governing body of football, generates revenue.

TV Rights

Image Source: Sports N Sports

The sale of TV broadcast privileges for the World Cup and other international competitions accounts for the majority of FIFA’s revenue. TV rights contributed $4.6 billion of the previous cycle’s $6.4 billion in revenue.

Marketing rights

For the privilege to advertise at FIFA events, major corporations pay FIFA. The biggest sponsors are given the opportunity to collaborate with FIFA on its development and social responsibility goals, giving them access to FIFA’s non-profit arm, which invests in football at the grassroots, national, and international levels.

The World Cup, the most viewed television event on earth, allows the next largest businesses to run advertisements. More than half of the world’s population, or five billion people, are anticipated to watch this year’s competition. That is a sizable market to which to market.

Ticket sales and hospitality

Image Source: Read-o-hunt

Gate revenue is another source of income for FIFA. The whole revenue from ticketing rights is paid to a FIFA-owned subsidiary firm. This generated $712 million between 2015 and 2018.

Tickets for the Arab Cup in 2021, which drew over 600,000 spectators, brought in an estimated $12 million. For Qatar 2022, around three million tickets have already been sold. It will undoubtedly be another prosperous year with prices ranging from $100 to $1,100.

Branding and licenses

FIFA also makes money by granting its brand licensing. The most well-known of them is Electronic Arts’ line of FIFA football games, which during the course of its 20-year association with FIFA is said to have brought in $20 billion in revenue for EA.

It is believed that the game developer paid FIFA in the neighborhood $150 million each year for the license to use the FIFA name. FIFA earned $180 million in 2021 through the licensing of its brand for goods, retail, and gaming.

Following the indictments of many top FIFA officials in 2015, FIFA was given a $201 million award by the US Department of Justice in the same year as compensation for losses brought on by corruption.

10 Biggest Travel Mistakes You Should Avoid At All Costs

By
Dr. Rida Qamar
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Whether you are a newbie or a seasoned traveler, you are bound to make one or a few mistakes while traveling. While you might be able to dodge some of the problems, some experiences can turn your trip into a disappointing experience. Hence today, we share some travel mistakes you can avoid to have a fun-filled time on your next adventure.

1. Avoid Overpacking 

We are accustomed to overpacking. It’s extremely hard to avoid for the majority of travelers. However, it is doable to pack in an efficient way to help you keep your wardrobe on point without having to carry heavy suitcases through airport lounges. Try to carry mix-and-match pieces so you can create different outfits from limited pieces.

Image source: travelpro

2. Don’t Forget Your Accessories 

Travel accessories are a must-have even if you are not traveling very often. From phone cables to chargers, it’s very hard to find good quality products in different parts of the world, not to mention the prices and some of these accessories can be a total rip-off. Hence, double-checking your stuff can help you remember if you are forgetting anything important behind.

3. Losing Documents

It’s a common occurrence to lose your documents on a trip and there is nothing that can ruin your trip more than the fear of getting into a big problem. It is ideal to have copies of your passport, IDs, credit cards, and whatever documentation you are carrying while traveling. So in case, you lose any it’s easier to file for the renewal process.

Image source: tripsavy

4. Suitcase Identification 

It is quite common to mistake someone else’s carry-on for yours. Having a solid-colored suitcase or most likely a black one can make it difficult to identify what belongs to you. You certainly don’t want to bring someone else’s bag with you home. Having a striking colored suitcase can always help you find it more easily on the carousel.

Image source: luxuryproperty

Read More: Benefits Of Travel Insurance When Traveling Abroad

5. No Plan

Having no plan can be a plan but it can backfire in most instances. Having a planned travel itinerary can help you keep calm in the most unforeseen circumstances. Leaving details for the last minute can also result in you missing out on a once-in-a-lifetime experience.

6. Forgetting The Budget 

It’s easier to overboard with the eating and shopping on your holidays. However, such travel mistakes can mess up your head big time. Try to create a realistic budget you can stick to and keep some extra room for uncertain expenses.

Image source: travelnomad

7. Carrying Money In A Single Place 

It’s common to get your wallet stolen or forget your money at a spot while traveling. Splitting the bills in your wallet, carry-on, and handbag can prevent you from losing all your money in a single space.

8. Stay Close To Boarding Gate 

Flight policies and timings change more often. You might be tempted to check out the restaurant down another lounge. However, it is always a good idea to stay close to your boarding gate and board as early as possible.

Image source: travelpro

9. Not Grabbing Local Currency

The local currency is always needed for cabs and metros. Taking money from the airport ATM provides better exchange rates always.

10. Not Carrying Appropriate Clothes 

While packing lightly it’s also important to carry weather-appropriate clothes so you don’t have to shop extra when it starts raining or snow falls unexpectedly.

Read More: How To Stash Money The Right Away While Traveling

Stay tuned to Brandsynario for the latest news and updates.

 

Jazz brings SoulFest’22 to Lahore

By
Web Desk
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Jazz, Pakistan’s number one 4G operator and the largest internet and broadband service provider – and a part of VEON Group, has brought SoulFest’22 to Lahore this weekend.

After a two-year hiatus from all outdoor festivals due to the COVID-19 pandemic, Jazz decided to make it back with a bang by relaunching the iconic SoulFest’22 starting with Lake City in Lahore. This 3-day food and music festival was brought to the people of Lahore through Jazz in collaboration with Activemedia.

JazzCash is the official digital payment partner for SoulFest’22, with all food stalls and ticket counters offering mobile payment solutions. As a special treat and to promote digital payments, JazzCash offers a 40% cashback on all food items and tickets purchased via the JazzCash app. This encourages people to go all out and enjoy the vast variety of delectable food and music at the event.

In addition to the live music, special experience zones are set up for the Tamasha app, Bajao app, and GameNow to give people more avenues of enjoyment at the festival.

Speaking about this initiative, Head of Marketing at Jazz, Ali Fahd said, “Sharing magical moments with our customers is what drives us to be the leading digital operator of Pakistan. SoulFest’22 is the perfect setting for our youth to enjoy good music and food with friends and family. I would urge the people of Lahore to make the most of their weekend and be a part of this festival.”

“Activemedia is a staunch proponent of creating quality entertainment avenues in Pakistan, and SoulFest’22 is the perfect commemoration of our lives returning to normalcy post-COVID-19. Lahore used to be the hub of music and food, and bustled with lifestyle activities so it was fitting to resume festivities from here. I want to thank the people of Lahore for making this event a huge success while urging our fellow citizens in Karachi and Islamabad to follow suit,” said Saad M Khan from Activemedia.

KSBL Celebrates its 6th Commencement Ceremony

By
Web Desk
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The Graduation Ceremony of the MBA, Executive MBA and MS Business Analytics programs of the Karachi School of Business and Leadership (KSBL) was held recently. KSBL celebrated its Commencement Ceremony in the backdrop of 10 Year Celebration for the institution.

Mr. Hussain Dawood, Founder & Chairman, KSBL; members of the Board of Governors of KSBL, members of the Board of Trustees, graduates and their parents, and members of the faculty celebrated the momentous occasion.

Mr. Hussain Dawood congratulated the attendees on this defining moment of celebration. He further encouraged the graduates to keep learning and remain humble in their future endeavours.

Recognizing the accomplishments of students and encouraging them to give back to the society, the keynote speaker Dr. Abdul Bari Khan, Founder and CEO of Indus Hospital & Health Network shared his lifelong journey of philanthropy and humanitarianism.

Mr. Mubashar Hameed, Rector & CEO, KSBL congratulated all the graduates and said  “I share the pride on the accomplishments of our graduating students, your excitement at being a part of this celebration, and your joy at the prospects that lie ahead. Your alma mater is always looking forward to support your ambitions of taking the next step. You are the future of Pakistan, and we are confident that we have prepared you to be shining examples of true leadership.”

Shaheen Afridi & Shoaib Malik join Babar Azam & Shadab Khan to debut inside the world’s biggest game

By
Web Desk
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Free Fire has announced Pakistani cricket icons Shaheen Afridi and Shoaib Malik are set to join the stage with Babar Azam and Shadab Khan as the official brand ambassadors for Free Fire in Pakistan. Free Fire is the world’s leading mobile battle royale game with over 1 Billion downloads and has been at the forefront of the esports revolution in Pakistan.

This is Pakistan’s first-ever collaboration with cricket players, who will introduce their own style through cricket bundles inside the world’s most popular battle royale game. Users will have a chance to claim and play with bundles of their cricketing heroes in their favourite game.

Each cricketer worked on their bundle designs and came up with vibrant & unique designs which are bound to attract. This is great news for cricket fans as they will be able to see their favorite cricketers collaborating with the leading mobile game as they introduce their cricket bundles for the first-time ever.

Shaheen Shah Afridi commented on the occasion, “I’m glad to join my team mate and captain as Free Fire’s brand ambassador. This is an incredibly popular game that has helped establish professional esports in Pakistan. I am thrilled to have my bundle feature in their game and will hold on to this memory.”

Free Fire is dedicated to providing players with a variety of fresh and interesting content and unique experiences to keep them engaged.

The Crown Review: Netflix Drama About Queen Elizabeth II is a Historical Masterpiece!

By
Guest Author
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the-crown-lead

Netflix seems to have an array skill of immaculate storytelling and constant amusement when it comes to tales of thrilling dramas and dark-toned, serious storylines. Whether it be a political drama; House of Cards, or the story of an overwhelming power through a single individual, or whether it be the lethal or subtle Narcos, Netflix has given us every reason to rejoice!

The Crown is another in the production line of brilliance in filming and storytelling such that it keeps you hooked and amused at the same time. The Crown is a hybrid of the former two storylines and signifies its own individual prowess in subtleness and uniformity.

the-crown-1

Storyline

The Crown follows the historically inspired royal world of Princess Elizabeth (Claire Foy) and her Royal Family during the mid-20th Century, in the reign of an ailing King George (Jared Harris) and the 2nd reign of Winston Churchill (John Lithgow) as Prime Minister.

It starts with the marriage of a youthful Elizabeth with Lt. Phillip Mountbatten (Matt Smith) while Winston Churchill and King George deal with the post-war political and royal circumstances of United Kingdom.

the-crown-lead

As the ailing King starts to realize he may not have enough time to carry out his royal duties, he transfers his duties on to his daughter Princess Elizabeth. While an old Winston Churchill, in his 2nd reign as Prime Minister, is already being haunted by his party to be replaced as things start to look bleak. Thus, it is up to a young Elizabeth to carry the mantle left by her father and lead the nation into a new dawn with the help of her husband.

Thus, it is up to a young Elizabeth to carry the mantle left by her father and lead the nation into a new dawn with the help of her husband.

The show in itself does not boast any big name actors or any thrilling set-pieces that may threaten to overcomplicate the plot. But rather it signifies magnificence in production, directio, and acting.

The backdrop in itself is award-worthy, the environment and subtle accuracy of mid-century UK are fantastic. The first few episodes give an amusing outlook to what an exciting prospect one would expect moving forward. The story unfolds gradually where it provides you an introduction

The story unfolds gradually where it provides you an introduction of the royal family’s relation and behavior with one another and where the family stands in itself. While it also conjectures the faith the people of the party have in Winston Churchill as the party leader and how his relation to the King was integral to his role as the Prime Minister. It also quite aptly encompasses the challenge a young Elizabeth has to face in replacing her father as the Queen.

Verdict

The internal relations of the Royal Family give it some of Downton Abbey vibe with more of an enthralling take into how a simple misstep could lead to dangerous circumstances. The performances of John Lithgow as Churchill and Claire Foy as Queen Elizabeth have certainly caught my eye. Where Churchill has to stand in the face of adversary and show illicit authority in order to defy his party’s expectations.

the-crown

While a young Elizabeth has to show the maturity of a leader at a young age to gain the confidence of the people and the family to lead them in such a bleak period. The initial look on the first few episodes has already got me hooked and suggests that there is much more to come.

While it might be a bit slow for some people’s liking, I would definitely recommend watching if you’re looking for a historical drama and a political thriller.

Contributed by Danish Masood.

Pakistan is on the route of technological advancement with the launch of its First Locally Assembled Hybrid Electric Vehicle by Sazgar

By
Web Desk
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Sazgar, a Pakistani automotive manufacturer, has revolutionized the automobile industry in Pakistan with the launch of Pakistan’s first Hybrid Electric Vehicle-The Haval H6 HEV. An extravagant event was hosted at Faletti’s, Lahore on Thursday for the launch party, which was attended by some of Pakistan’s very influential people like Suneel Sarfraz Munj, the co-founder of Pakwheels. It was also attended by famous content creators of Lahore including Taimoor Akbar, Khaqan Shahnawaz, Zarrar Khan, and Aena Khan. The Colony performed two exquisite performances, one at the time of the car reveal and the other at the end of the launch ceremony. The event was monumental for automotive innovation in Pakistan and was thereby enjoyed by renowned business executives, dealers, and car enthusiasts alike.

Since the start, Sazgar has emphasized revolutionizing the automobile industry in Pakistan and bringing in the latest technologies. It has also been recognized for providing the best after-sales service to its customers by ensuring the delivery of its vehicles in record delivery time with a vast network of dealerships, all over Pakistan. Previous successes of the company include the launch of the Haval H6 petrol variant.

This time Haval has brought forth the first locally assembled (CKD) hybrid unit in Pakistan with state of art car features and international standard safety features. The distinguishing features of Haval H6 HEV include 240 horsepower, 530NM torque, 19- inch alloy wheels, front radar, fully automatic parking, autonomous reverse, blind spot detection, lane change assist, astern side warning braking, intelligent dodge, rear collision warning, ventilated and 4-way electric seats, anion air purifier, heads up display and ambient lightning.

‘The #1 vehicle in the world’s largest market. I won’t need to praise this SUV because the car will speak for itself louder than anyone ever could.’

-Mian Asad Hameed (CEO-Sazgar Engineering Works)

Sazgar’s commitment to ensuring technological advancement in Pakistan is admirable! Its global footprint is very extensive and it has successfully emerged as the market leader in the 3-wheeler category, with its state-of-the-art production facilities and efficient operation through people-centric policies.

UBL expands on its literary awards with its tenth edition

By
Web Desk
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10th UBL Literature and Arts Awards were held here earlier today at a five-star hotel, attended in large numbers by the media, socialites, literati, and celebs. With this edition UBL Literature Awards has announced arts in its domain and plans to give out awards for excellence in music, acting, singing, etc. in the future. This year too, it has introduced the category of Drama Script, missing in its earlier editions, thus making it the most comprehensive Pakistani awards celebrating the field of literature and arts.

The evening started off with a bustling red carpet. The programme, hosted by Khalid Malik and Yasra

Rizvi officially commenced with a video presentation: Celebrating 10 Years of UBL Literary

Awards, followed by UBL President Mr. Shazad G. Dada’s welcome address.

The hosts then announced the ten award categories this year, for which hundreds of nominations were received from all over Pakistan. The jury members in the Urdu categories were also announced and acknowledged: Dr Asghar Nadeem Syed, Dr Arfa Syeda, Dr Anwaar Ahmed, Kishwar Naheed and Dr Nasir Abbas Nayyar, while jury members for the English categories included Ghazi Salahuddin and Muneeza Shamsie. The awards ceremony was then initiated.

The presenters for distributing the first set of awards for Urdu and English Children’s Literature category were Dr Anwaar Ahmad and Faisal Qureshi. Young Tawasul Shah then recited a few verses from poems by famous Urdu and English poets. The second set of awards was for Translation in Urdu and Regional Languages presented by Dr Nasir Abbas Nayyar and Khushbakht Shujat. Next award was for Online Literature presented by Dr Prof. Arfa Syed Zehra and Ahmed Shah. Azhar Hussain Azmi then entertained the audience before the fourth set of awards which was for English and Urdu Debut was announced presented by Dr. Prof. Arfa Syeda and Mohib Mirza. The fifth category focused on Drama Script and was presented by Dr Asghar Nadeem Syed and Noor ul Huda Shah. After an enthralling recitation of poetry by Zeeshan Mehboob and Nazish, and a classical dance performance by Kaif Ghaznavi, Urdu and English Non-Fiction awards were announced, presented by Dr Asghar Nadeem Syed and Tina Sani. The next category was of Urdu Poetry presented by Kishwar Naheed and Pirzada Qasim, while the eighth award  was for Urdu Fiction presented by Kishwar Naheed and Shakeel Adilzada.

The ninth category of awards was “EXCELLENCE IN WORLD LITERATURE IN ENGLISH” and this prestigious award went posthumously to the late ZULFIKAR GHOSE. Muneeza Shamsie announced the award which was presented on behalf of the late author to Imran Afzal. To give out the final award of LIFETIME ACHIEVEMENT, President UBL Shahzad Dada appeared on stage. The award was presented to the inimitable Anwar Maqsood.

 The award recipients of the first eight categories are as under:

  • Urdu Fiction Koonwa. Winner Mehmod Ahmer Qazi
  • Urdu Non-Fiction Jab Aankh Say Na Tapka winner Ahmed Saleem
  • Urdu Poetry-Jamaal Aap Say Wisaal Sabir Zafar
  • Translation in Urdu April Dou Neem Winner Saeed Naqvi
  • -Urdu Children’s Literature (two joint awards) Zindagi Khobsurat Hai and Mukhlis Dost, winner Tasneem Jaffery; Babloo Aur Chanda Mamoo winner Mohammad Shoaib
  • Debut Book in Urdu Baysimti Kay Din winner Irfan Shahoor
  • Literature of Regional Languages Khanabadosh Qabeelay (Sindhi) winner Khalid Kunjhaar
  • On-line Literature Zaiqon Say Bharay Rang winner Qazi Ali Abul Hasan
  • Television Drama Serial Ghisi Piti Mohabbat winner Fasi Bari Khan
  • English Non-Fiction The Silk Road And Beyond winner Iftikhar H. MalikEnglish Children’s Literature Where The Rivers Meet by Saman Shamsie
  • Debut Book in English The Verdict winner Osman Haneef

After mementos were presented to the jury there was a riveting performance by Abbas Ali Khan.  A great event which left all attendees with an upbeat feeling regarding the younger generation which obviously has a lot of talent and potential to excel in the arts and literature, it has created anticipation for future editions with many more awards in the pipeline. The event ended with a lavish dinner.

After Rabi Peerzada, Samara Chaudhry is the New Victim of Cyber Crime!

By
Sundas Khan
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Samara Chaudhry Private Video Leaked
Credit; 422 Talent

Samara Chaudhry, a budding star of the Pakistani modeling industry is the new prey of cyberbullying, many of her private videos and pictures were leaked on social media yesterday.

Samara has worked in a number of commercials and done some great modeling assignments in the industry.

The private data was recorded in 2018 at a private hotel in Lahore and leaked after a year when we just experienced the scandal about Rabi Peerzada.

As per the sources, there is a group active in Lahore that is actually targeting young females from the media industry.

This group actually hacks the phones and access private data with the intention of leaking it online or selling it to the adult websites.

Pakistan has the highest percentage of internet censorship in the world. As per Dawn, there is almost a 70% rise in crime rates from 2017 to 2018. This is a high time government and regulatory institute should take serious majors to prevent such events from happening now. There is no comment from Samara at the moment on this incident.

“I’m sorry for being me” – Rabi Pirzada Pleads to be Saved

Rabi Peerzada bid goodbye to the industry after this scandal and requested the authorities to catch the culprits asap. Rabi’s data was leaked after she sold her phone to a small mobile seller in Lahore and she is sure he is the one behind the horrendous act.

The incident with Rabi also inspired a hashtag #IamRabiPeerzada, that celebrities and social media users used to show support to her. The leak and theft of private data is a punishable act under the Prevention of Electronic Crimes Act (PECA) 2016. The punishment for the act is 10 years of jail time and a 10 million fine.

Tells us in the comments below, what majors one should take to save data from thieves.

Stay tuned to Brandsynario to know all the latest updates.

 

 

 

BOL needs people prayers for continuing real Journalism and highlighting real issues of masses

By
Web Desk
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BOL appeals to the people to pray for it as the channel is undergoing immense pressure and coercion for upholding real journalism and highlighting genuine issues of the public. The channel only needs people support for continuing its practices of true journalism and raising the voice for the rights of the populace particularly suppressed and deprived segments of the society.

In this time of political crisis when most channels have stop broadcasting factual news based on honest reporting standards, BOL has appeared as the only media group which has adhered to principles and practices of true journalism.

The purpose of journalism is to provide citizens with accurate and reliable information. But after getting external pressure, many channels have wavered from journalistic integrity and truthfulness. However, BOL did not change its values and adhered to true journalistic norms under illegal pressure.

BOL News defied all pressure by broadcasting news and investigation of dauntless journalists and supporting its members. No channel could match BOL News in the coverage of events that unfolded since the regime change.

BOL is being pressurized not to follow of the norms and values of the genuine journalism and not to show the real point of view of the general public but BOL has always put all pressures and compressions aside and always elevated the voice of the right and brought forward the ground realities at every cost and never cares whatever price it has to pay.

BOL requires good wishes of its viewers across the globe to keep the flag of its veracious fight up against the tyrants and tormentors of the society and carry on its struggle for the rights of people. For continuing this precarious expedition and journey, BOL needs the prayers and support of the people because their backing will be its real strength and power.

FIFA WORLD CUP 2022 — Top 5 Favorite Teams To Win

By
Zeeshan Ahmed Khan
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fifa-announces-six-host-countries-for-2030-fifa-world-cup

The FIFA World Cup is one of the sporting events that people all around the world are looking forward to the most. Every four years, the world’s best soccer teams compete in the World Cup for the coveted trophy. All 32 participating national teams will have had enough time to prepare for and complete their respective qualifying tournaments and playoffs by the time the month long competition began.

The FIFA World Cup 2022 will begin on November 20 when the host nation, Qatar, takes the field against Ecuador in front of a packed crowd. Due to the high number of nations boasting talented individuals, this World Cup promises to be a thrilling competition. In addition to that, this World Cup is also going to be the last dance of many modern-day legends. There are a lot of teams in the running for this year’s FIFA World Cup, but here are the top five:

ARGENTINA:

Argentina is considered the most favorite to take home the trophy in the 2022 FIFA World Cup. They are currently unbeaten in the last 35 matches which is their longest undefeated streak. They have a strong team, led by Lionel Messi, who has been in excellent form, registering the most assists in “Ligue 1” and scoring 11 goals for PSG so far this season. Besides him, Angel Di Maria is Argentina’s most important player in the competition.

BRAZIL:

Brazil boasts the most gifted attack in this year’s World Cup, as Vinicius, Jesus, Martinelli, and Neymar will inflict a significant amount of damage on opposing defenders. Neymar is having an outstanding season so far, as he now has 24 goals and 24 assists to his name for the competition. Their squad also includes seasoned defenders like Thiago Silva and Marquinhos, which complements the formidable attack they possess. This Brazil squad is likely to stand out from the other teams in this competition.

PORTUGAL:

Portugal’s team is by far the most dangerous at the World Cup. Their lineup includes in-form players from almost every major club across the globe. They have skilled strikers, playmaking midfielders, and rock-solid defenders, in addition to veteran players who can make a major difference. Rafael Leao has been a major contributor to AC Milan so far this season, and he is likely to make things difficult for defenders throughout this world cup. This lineup also includes one of the all-time greats   Ronaldo. He will be playing in his fifth World Cup, and if he can rediscover his form in time for the tournament, he can help lead Portugal to victory.

GERMANY:

Germany boasts a strong team, with quality midfielders and attackers who can change the dynamics of the game in no time.  Jamal Musiala, who will participate in his first World Cup, is in fantastic form and will play with veteran Thomas Muller, who will play in his fourth World Cup and is still considered a key player in this German lineup. Germany’s chances at this World Cup may have been improved had Toni Kroos not retired from international play, however, they still have enough star power to clinch their 5th World Cup title.

FRANCE:

Karim Benzema and Ousmane Dembele, along with Kylian Mbappe, who is currently the leading scorer in “Ligue 1” this season, are going to be the most important players for France in this year’s World Cup. The brilliance of their attack is matched by the strength of their defense. However, they are going to miss N’Golo Kante and Paul Pogba, who were instrumental in their last World Cup triumph. Both of them will not be participating this time around because of injuries. Kante is being replaced by Aurelien Tchouameni, who has been outstanding for Real Madrid this season.

The Best Places for Desserts in Lahore You Must Try

By
Neeshay Imran
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I am a Lahori and I can proudly say that I am a die hard foodie! Desserts hold a special place in my heart and I can’t even begin to imagine having a hearty meal without something sweet to end it with. If you have the very same issues, then you and I are on the same boat my friend and its time to look at the best places for desserts in Lahore.

Butler’s Chocolate Café

There is something about their desserts that just keep forcing my hand, even when I am on the strictest of diets. I absolutely love their dessert menu and they make it all the more enticing by presenting it in a very remarkable manner. Their molten lava cake that is escorted by a scoop of vanilla ice cream is my personal favorite.

desserts in lahore

The Chocolate Room

This global name has just recently opened a branch in Lahore and we are definitely excited. If you love chocolate and can’t live without coffee, this is a place that you MUST visit.

Their menu boasts an extensive list of savory treats using coffee and chocolate as their main components.

chocolate-room

Sweet Affairs by Saniya Waqar

What I love most about this place is the sheer innovation that is evident in their creation. I absolutely love the menu and the desserts that they offer.

From shakes, to ice creams to combination desserts, you will most certainly never be disappointed.

sweet-affairs

Apart from their desserts, their brick oven pizzas are my absolute favorites!

Cold Stone Creamery

A branch of the American franchise; serves some of the most innovative flavors and creations. Even though they seem like just an ordinary ice cream parlor, let me assure you they are far more than that. I love their new take on ice cream flavors; they are certainly the first of their kind in Pakistan. Their names alone will pique your interest for sure!

coldstone-creamery

Chaman Ice cream

Chaman Ice cream is a very well-known name amongst foodies in Lahore and who can blame them? Their Ice creams are absolutely superb and I love their ice creams that are embellished with multiple assortments like nuts. Another thing that I really find commendable is the number of ice cream flavors that they have. You’ll have a hard time deciding which flavors to choose for now and which to ignore for later.

chamman

Gourmet

Okay, okay, seems a bit unfair to mention this restaurant amidst these names but you’ll understand what I am talking about once you try their brownie with ice creams. It is heavenly, what’s more? I love the serving size; extremely generous. Since its economical it won’t dent your pockets, but it is an excellent dessert to invest in for sure.

gourmet-desserts

Stay tuned for information on other places for desserts in Lahore as soon as we review them!

 

 

FOURTH ADAB FESTIVAL 2022 PRESS CONFERENCE 17 November 2022

By
Press Release
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Ameena Saiyid, Founder and Director and Shama Askari, Director, Adab Festival, the Deputy Director, British Council Pakistan and Wasif Rizvi, President, Habib University, announced the programme of the fourth Adab Festival to be held on 26 and 27 November 2022 from 1130 am to 9 pm at Frere Hall, Karachi.

Ameena Saiyid thanked Mr Murtaza Wahab, Mr Iqbal Memon, Commissioner, Karachi, British Council, Habib University, Lightstone Publishers, BARD Foundation, Institute of Business Management, Bank of Punjab, General Shipping Agencies Ltd, GETZ Pharma, EDLINKS, Pakistan International Container Terminal, Bilal Sons, Habib Metropolitan Bank, Mr Manzoor of Frere Hall, Starlinks PR and Events, Mr Afzal, Metropolitan Commissioner, DIG SSU Karachi, Deputy Commissioner, District South, Municipal Commissioner, District South, Additional Inspector General Police, Karachi Range, Ms Sara Amjad, Assistant Commissioner (Headquar- ters) Karachi, Mr Junaidullah, DG Parks, Dr Maqsood Ahmed, DIG SSU, and Sister Elizabeth, Principal of St Joseph’s Convent School Karachi for their support of Adab Festival.

Ameena Saiyid said, “The theme of the Adab Festival this year is the climate crisis. Adab Festival is a new Silk Route through which our traditions and culture, literature, the arts and their luscious fruits can travel and enter the hearts of people in every part of Pakistan and the world. Through Adab Festival, which is free and open for all, we want everyone in the community to love, experience and enjoy literature. The Adab Festival belongs to Karachi and our community which is why we are having it in an open public space.”

Maarya Rehman, Deputy Director, British Council, said, “We know that Pakistan is at the very cusp of the climate crisis, and its large youth population must be part of the long-term solution for tackling this global challenge. At the British Council, we have brought underrep- resented voices – especially those most affected by climate change – into the conversation, for example, by ensuring women and marginalised groups can participate in climate research and grant opportunities. Through arts and culture, we can bring young people together to connect and collaborate on creative responses to the climate emergency. The Adab Festival aims to stimulate conversations around the climate emergency and inspire transformational change.”

Wasif Rizvi, President Habib University, said, “Pakistan will soon be unliveable for humans. Extreme weather events – disastrous rains, lethal floods, devastating droughts and heatwaves – have made such unimaginable catastrophe a lived reality for the people of Pakistan. Change in Pakistan will likely have increasingly terrible impacts on food security and water scarcity. Despite this existential threat, Pakistan has done little to impact the mainstream climate change narrative.

Habib University, being an intellectually vibrant institution, considers it our responsibility to initiate critical discourse highlighting the severity of such existential threats. Habib University’s intellectual programme is aimed at making society think beyond existing narratives and fostering alternative possibilities. The theme of the 4th Adab Festival – ‘Climate Change’ – is close to Habib University’s mission of working towards protecting our ecosystem, hence we are delighted to play our part by joining hands with Adab Festival.”

About 100 speakers and performers will participate at Adab Festival including Zehra Nigah, Sherry Rahman, Sharmeen Obaid-Chinoy, Murtaza Wahab, Tariq Alexander Qaiser, Iftikhar Arif, Kishwar Naheed, Wusatullah Khan, Yasser Latif Hamdani, Zafar Masud, Dr Samina Zahir (UK), Fatema Hasan, Afzal Syed, Tanvir Anjum, Bina Shah, Noor ul Huda Shah, Taimur Rahman of Lal, Zambeel Dramatic Readings, Natalia Gul, Aitzaz Ahsan, Javved Jabbar, Rumana Husain, Shanaz Wazir Ali and Baela Jamil. ‘The Lost Lullaby of Mother Nature’ art show by Fauzia Minallah curated by Pomme Amina Gohar.

Ground- breaking books will be launched such 1946, The Last War of Independence. The Royal Indian Navy Mutiny, a collection of short stories and unpublished photographs from the Second World War by M H Askari and more.

There will be a separate section for children to draw them to reading through storytelling, music, performances, and art.

Adab Festival will introduce new, innovative, creative approaches to promoting books, reading, authors, raising awareness of climate change by entertaining and engaging the audience through presentations, dramatic readings, debate, comedy, music, song, art and dance.

 

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