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ASIA CUP 2022 Live — Schedule, Squads, History and, What to Expect

By
Huzaifa Gaba
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Asia Cup 2022

This Asia Cup 2022 will be the 15th edition of the Asia Cup cricket tournament, played between the best teams from Asia. The tournament is set to kick off on August 27, 2022, and the final is scheduled for September 11, 2022. This year, the tournament will take place in the scorching summer heat of UAE after it was shifted from Sri Lanka amid political and economic turmoil in the country.

The first edition of the Asia Cup was held in the year 1984, compromising only three teams: India, Pakistan, and Sri Lanka, hosted by the United Arab Emirates. The tournament was played in the ODI format from 1984-2014. However, in 2015, Asia Cricket Council announced that from 2016 onwards, Asia Cup events would be played on a rotational basis between ODI and T20I format. As a result, the 2016 event was the first event played in the T20I format and functioned as a preparatory tournament ahead of the 2016 ICC World Twenty20. This year’s edition would be the second to be played in the T20I format.

What to Expect?

Asia Cup’s earlier editions have had a plenty of memorable moments. You just cannot forget Shahid Afridi hitting R Ashwin for back-to-back sixes in the final over to win the game in 2014, or Virat Kohli smashing his career-best 183 against Pakistan to help India chase down 330 in 2012, or Ajantha Mendis bamboozling India in 2008 final.

This year too, we expect the tournament will leave a lasting impact on cricket fans. Since the announcement of Asia Cup 2022, fans across the globe have been looking forward to August 28, 2022, the day when arch-rivals India and Pakistan will face-off in the second game. The match is expected to set the Dubai stadium on fire, just like last year, when they met on the same ground in T20 World Cup Match. Pakistan broke India’s undefeated streak against in ICC tournaments, that too in a humiliating manner by 10 wickets. So, this time, fans want to see whether the Greenshirts can dominate India once again, or will the Indian team will have their revenge?

Talking about team India, the one question on every fan’s mind is: “When will Virat Kohli score his 71st hundred? It has been a long rough patch for the former Indian captain and one of the finest batters to ever grace the 22-yards. At one point, he used to score hundreds for fun. However, now, his dream run seems like a distant memory as he last scored a hundred in 2019. Kohli, I believe, is still a star and whenever he plays, fans tune in to see how he turns fortunes around. Hopefully, we will see him turn the tide in Asia Cup 2022.

Kohli’s downfall coincided with the rise of another star batter from the subcontinent, Pakistan’s captain Babar Azam, who ranked no. 1 (batter) in both ODI and T20I. In tests, he stands at no. 3.

Although Azam is in the best of forms at the moment, and the way he dominates pace bowlers is poetry in motion, he does have a problem dealing with wrist spinners, whether it is Adil Rashid or Kuldeep Yadav. He has struggled especially against Rashid Khan – the Afghanistan leg spinner has dismissed the Pakistani captain more often (five times) than anyone else in the shortest format and conceded just 59 runs off 48 balls. In fact, every single time they have come across each other, Khan has knocked Azam out, and if they meet again in the Asia Cup – it will be the second time the meet in T20I – it would be an interesting watch. Nothing like seeing a bowler turn the ball around and bamboozle the batters, and we hope to see a lot of it in the Asia Cup 2022.

Asia Cup Groups

There will be six teams participating in this year’s Asia Cup. They will be divided into two groups, with the top two teams from each group laying each other in the Super 4.

Group A: Pakistan, India, Hong Kong (Qualifier)

Group B: Sri Lanka, Bangladesh, Afghanistan

Asia Cup Schedule

Asia Cup Squads

Group A

India: Rohit Sharma (c), KL Rahul, Virat Kohli, Suryakumar Yadav, Rishabh Pant, Deepak Hooda, Dinesh Karthik, Hardik Pandya, Ravindra Jadeja, R Ashwin, Yuzvendra Chahal, Ravi Bishnoi, Bhuvneshwar Kumar, Arshdeep Singh, Avesh Khan Standby: Shreyas Iyer, Axar Patel, Deepak Chahar

Pakistan: Babar Azam (c), Shadab Khan, Asif Ali, Fakhar Zaman, Haider Ali, Haris Rauf, Iftikhar Ahmed, Khushdil Shah, Mohammad Nawaz, Mohammad Rizwan, Mohammad Wasim Jnr, Naseem Shah, Shahnawaz Dahani, Usman Qadir, Mohammad Hasnain

Hong Kong: Nizakat Khan (c), Kinchit Shah, Zeeshan Ali, Haroon Arshad, Babar Hayat, Aftab Hussain, Ateeq Iqbal, Aizaz Khan, Ehsan Khan, Scott McKechnie (wk), Ghazanfar Mohammad, Yasim Murtaza, Dhananjay Rao, Wajid Shah, Ayush Shukla, Ahan Trivedi, Mohammad Waheed

Group B

Sri Lanka: Dasun Shanaka (c), Danushka Gunathilaka, Pathum Nissanka, Kusal Mendis, Charith Asalanka, Bhanuka Rajapaksa, Ashen Bandara, Dhananjaya de Silva, Wanindu Hasaranga, Maheesh Theekshana, Jeffrey Vandersay, Praveen Jayawickrama, Chamika Karunaratne, Dilshan Madushanka, Matheesha Pathirana, Nuwanidu Fernando, Nuwan Thusara, Dinesh Chandimal

Bangladesh: Shakib Al Hasan (c), Anamul Haque, Mushfiqur Rahim, Afif Hossain, Mosaddek Hossain, Mahmudullah, Mahedi Hasan, Mohammad Saifuddin, Mustafizur Rahman, Nasum Ahmed, Sabbir Rahman, Mehidy Hasan Miraz, Taskin Ahmed, Ebadot Hossain, Parvez Hossain Emon, Mohammad Naim

Afghanistan: Mohammad Nabi (c), Najibullah Zadran, Afsar Zazai, Azmatullah Omarzai, Farid Ahmad Malik, Fazalhaq Farooqi, Hashmatullah Shahidi, Hazratullah Zazai, Ibrahim Zadran, Karim Janat, Mujeeb ur Rahman, Najibullah Zadran, Naveen ul Haq, Noor Ahmad, Rahmanullah Gurbaz, Rashid Khan, Samiullah Shinwari Standby: Nijat Masood, Qais Ahmed, Sharafuddin Ashraf

 

Dove’s Recent Campaign Encourage Women To ‘Keep The Grey’

By
Lyza Rashid
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dove keep the grey
Image Source: Design Taxi

Dove, a personal beauty brand, is making waves in the beauty industry because of their latest campaign. The greying of hair is a natural process however, it impacts women more than we could imagine. Ageism is rampant across all industries and a recent fiasco in Canada has prompted Dove to speak about it. Here’s what’s going on:

Read more: 5 Healthy White Sugar Substitutes For Cooking & Baking

Dove is participating in a heated discourse revolving around women and ageism in the workplace. Many women are considered ‘old’ as soon as they start showing grey hair and are also then demoted or preferred less as opposed to “young” girls or their male counterparts. Dove is changing the game.

dove keep the grey
Image Source: Instagram

The dove brand shared its message across all of its social media platforms, including Instagram, Facebook, Twitter, and LinkedIn. Their new campaign went live on Sunday night. Their motto?  To help women age wonderfully on their own terms.

How Is It Being Rolled Out?

Dove has started making its profile images grayscale. Their brand campaign hashtag is “#KeepTheGrey!” It is especially pushing Canadians (where the campaign is being rolled out) to “go grey” with the brand. Dove has also changed the color of its logo. It has switched from the signature golden shade to a single monochromatic grey.

 

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A post shared by Dove Global Channel 🌎 (@dove)

But Dove’s efforts go way beyond that. They have made a significant $100,000 donation to Catalyst, a Canadian non-profit organization. The organization aims to create inclusive workplaces for all women and is supporting the ‘Go Grey’ movement.

What Prompted This?

This initiative by Dove comes a week after CTV (a famous news agency) fired news anchor Lisa LaFlamme. This decision went viral and it also prompted an internal investigation of the work environment in Bell Media’s newsroom.

dove keep the grey
Image Source: Instagram

The investigation revealed the core truth of the firing to be based on ageism. Michael Melling, a senior authority in the news group questioned the decision to allow LaFlamme to broadcast with grey hair. In essence, a competent anchor was fired from her workplace because her hair was naturally starting to turn grey. Aren’t we all allowed to age or is ageing also now a privilege? Dove has always stayed ahead of the curve, this is another feather in their hat.

Read more: Here’s How Climate Change Is Affecting Our Bodies

Stay tuned to Brandsynario for the latest news and updates.

Pros & Cons Of Energy Drinks: How Much Should You Consume?

By
Lyza Rashid
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pros cons energy drinks
Image Source: Coffee Affection

Energy drinks all around the world have become a crowd favorite. It has even become a culture, you’ll find many people casually sipping on them like it’s no big deal. Even we’re guilty of this! You may have gotten an energy drink to get you through the day too because you were knackered. However, while energy drinks will give you the boost of energy you need, they can have too many negative consequences. 

Read more: Academic Burnout: 7 Ways You Can Prevent It

Here’s what you should know:

Pros of Energy Drinks: They Improve Your Mood

After having an energy drink, your cognitive abilities can actually be improved. Once you have it in the morning, your groggy mood can say goodbye to you. You can feel happier and social because it makes you awake and energetic.

More Strength For Workout

You must already know that your endurance can improve in a lot of things. If you consume the correct amount of caffeine from an energy drink, you can have greater endurance for jogging, lifting weights, and building muscle.

pros cons energy drinks
Image Source: Healthline

Zero Calorie Option

Plus, the benefit is that there’s always a zero-calorie energy drink available if you’re on the lookout for a healthier option. So a lot of energy and no calorie gain? Anybody would sign up.

The Cons: Addictive

Energy drink addiction is a very serious issue that is being looked at. People who want to consume an energy drink despite its detrimental effects go down dangerous paths. According to a study by the US National Library of Medicine, young people who are addicted to energy drinks are more likely to abuse other drugs. Teens might turn to other drugs when energy drinks stop working.

pros cons energy drinks
Image Source: Only My Health

Heart Diseases

Energy drinks also have a number of potential health risks. For instance, the most significant of this risk is that of developing cardiovascular disease. Consumption of energy drinks stops the blood flow to your heart a lot which can result in heart failure.

Sugar High Isn’t Worth It

The sugar high releases a lot of serotonin in your mind which also goes away just as easily. The consequence? You may feel more low after.

pros cons energy drinks
Image Source: The Fluco Beat

How Much Should You Have?

Even having one bottle can make your heart rate erratic and result in high blood pressure. Doctors suggest leaving them completely. Only on those days where there can be no solution and your performance could be life-changing, reach out for it!

Read more: Here’s Why Rainwater Is Harmful To Drink

Stay tuned to Brandsynario for the latest news and updates.

Tomato Flu: Another New Viral Infection ?

By
Dr. Rida Qamar
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After coronavirus and monkeypox, Tomato Flu is trending in India. Around 82 cases of Tomato Flu or Tomato Fever have been reported in India since May 2022, reveals a Lancet study. The Kerala state reported the first case of the Tomato virus on May 6, 2022. Ever since Tomato Flu cases have surged in India, more than three months after its inception.

The Lancet study states that this common contagious disease generally targets children between one and five years of age and adults with weaker immunity. The disease reportedly affects the mouth, hand and foot, claimed the study.

Tomato Flu; A New Scare? 

Scientists are still trying to identify exactly what this virus is. The infection is referred to as tomato flu because of the painful red blisters it produces on the body. It is said to be very contagious. Children are particularly vulnerable because it spreads easily through close contact, such as via nappies, touching unclean surfaces or putting things in their mouths.

“The rare viral infection is in an endemic state and is considered non-life-threatening; however, because of the dreadful experience of the Covid-19 pandemic, vigilant management is desirable to prevent further outbreaks,” the Lancet article said.

Read More: Here’s How Climate Change Is Affecting Our Bodies

“The virus could also be a new variant of the viral hand, foot and mouth disease. A common infectious disease targets mostly children aged one to five years and immunocompromised adults. Some case studies have even shown hand, foot and mouth disease in immunocompetent adults.” Further adding.

Image source: thesun.com

Tomato Flu symptoms resemble those of Covid, chikungunya, and dengue fever. Hence, it has made it difficult for doctors to diagnose the condition. The latter two are common in India during the rainy season and are spread by mosquitoes. Chikungunya is particularly widespread in Kerala.

The Lancet article also states that “tomato flu could be an after-effect of chikungunya or dengue fever in children rather than a viral infection.”

According to Dr. Suneela Garg, a senior health official in the Delhi government, “I agree that chikungunya and dengue can leave children vulnerable to tomato flu because their immune systems are weaker. We don’t have any cases in Delhi yet and I am confident it won’t become a problem.”

Symptoms & Treatment 

The symptoms include fatigue, nausea, vomiting, diarrhea, fever, dehydration, swelling of joints, body aches, and common influenza-like symptoms. Skin irritation and blisters all over the body are also commonly seen.

Read More: Here’s Why Rainwater Is Harmful To Drink

According to health experts, there are no disease-specific medications available, adding that treatment is similar to other viral infections – isolation, rest, plenty of fluids, and a hot water sponge for relief of irritation and rashes. Furthermore, The best solution for prevention is the maintenance of proper hygiene and sanitization of the surrounding necessities as well as preventing the infected child from sharing toys, clothes, and food, with other non-infected children.

Stay tuned to Brandsynario for the latest news and updates.

5 Perfect Potato Casserole Recipes Your Family Is Going To Love

By
Dr. Rida Qamar
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Potatoes are a universal option for those who don’t enjoy vegetables, generally. After all, potatoes are as close to perfect as a food can get, and you don’t have to be a hungry Hobbit to enjoy them. Since they come in many shapes and styles potatoes have vowed us with the variety they can offer. While talking about potatoes how can we forget potato casserole? A delicious and filling option you can enjoy for breakfast, lunch and dinner.

Take a look at some delicious potato casserole recipes.

1. Scalloped Potato Casserole 

Scalloped potatoes are a creamy luxury recipe which will always be the first to go at your dinners. Top with extra cheese and they will get devoured even faster.

Ingredients

  • 3 pounds of potatoes (thinly sliced)
  • 1/2 onion (thinly sliced)
  • 9 tablespoons all-purpose flour (divided)
  • 6 tablespoons butter (diced and divided)
  • salt and ground black pepper to taste
  • 3 cups whole milk, or as needed

Instructions

  1. Preheat the oven to 375 degrees F (190 degrees C). Thoroughly grease a 9×13-inch baking dish with either butter or cooking spray.
  2. Thinly slice potatoes and onion and pat dry. Dice the butter and split it into three portions. Cover the bottom of the baking dish with a layer of potatoes and top with 1/3 of the onions.
  3. Sprinkle three tablespoons of flour evenly over the potatoes and onions. Distribute 1/3 of the diced butter over the flour evenly. Repeat these layers twice more.
  4. Gently heat the milk on the stove until warmed through. Carefully pour the milk into the dish, to cover the potatoes and onions. It should fill the dish to the top of the potatoes.
  5. Bake, covered in foil, for 45 minutes. Remove the foil and bake for a further 10 to 15 minutes, until the potatoes are fork-tender.
Image source: Pinterest.com

2. Hash Brown Chicken Casserole

This Hash Brown Chicken Casserole uses crispy but tender shredded potatoes and is an easy and healthy dinner option.

Ingredients

  • 1 bag of frozen hash browns slightly thawed
  • 1 Rotisserie Chicken, shredded (2-3 cups)
  • 2 cups cheddar cheese, shredded
  • 2 cups frozen mixed veggies
  • 1 can cream of chicken condensed soup
  • 1 cup milk
  • 1 tsp. thyme, fresh
  • 1/2 tsp. salt
  • 2 cups corn flakes

Instructions

  1. Preheat the oven to 400° F. In a large bowl, mix the hash browns, shredded chicken, cheese, mixed veggies, cream of chicken, milk, thyme and salt.
  2. Pour this into a lightly greased 9×13 inch oven-safe baking dish. Top with cornflakes and an additional sprinkle of shredded cheese.
  3. Cover with foil. Bake for 30 minutes foils on. Remove foil and bake for an additional 15 minutes with the foil off. Keep an eye on cornflakes so they don’t burn.
  4. Let rest for 10-15 minutes. Then garnish with parsley, chilli flakes, green onions, or tomatoes and serve. Enjoy!
Image source: Pinterest.com

Read More: 5 Nutritious Treats You Can Make With Banana Peels

3. Parmesan Potato Casserole

Garlic Parmesan Mashed Potato Casserole makes the perfect dish for a luncheon and a picnic.

Ingredients

  • 3 lbs potatoes scrubbed, peeled and diced into 1inch cubes
  • 5 garlic cloves, whole
  • 1 teaspoon kosher salt (to the season put in water for the diced potatoes)
  • 4 tablespoons unsalted butter
  • 1 cup whole milk
  • 1 3/4 cups parmesan cheese, shredded and divided
  • 1 teaspoon black pepper freshly ground
  • 1.2 teaspoon kosher salt

Instructions

  1. Using a sharp knife, chop the scrubbed and peeled potatoes into 1” cubes.
  2. Fill a large saucepan with water, then add the potatoes to the water. Place the garlic cloves in the water, as well.
  3. Season the water with a teaspoon of salt.
  4. On the stovetop, heat the water and potatoes over high heat and bring to a boil. Cook until the potatoes are fork tender, about 20 minutes. Drain the potatoes, and place them back in the saucepan.
  5. Measure out the butter, milk and 1 cup of parmesan cheese on top of the potatoes.
  6. Using a hand mixer on a low speed, slowly blend the ingredients until smooth and creamy. Season the potatoes with salt and pepper.
  7. Preheat the oven to 350°F. Spray a 9” x 13” baking dish with nonstick cooking spray, and set aside.
  8. Transfer the mashed potatoes into the prepared baking dish. Sprinkle the additional cheese on top of the casserole.
  9. When the oven is preheated, transfer the casserole to the oven.
  10. Bake for 25 minutes, then turn up the heat to 425°F. Bake for an additional 15 minutes, or until the cheese has browned.
  11. Remove from the oven, and let cool slightly. Serve warm, and enjoy!
Image source: Pinterest.com

4. Cheesy Potato Casserole 

This easy-peasy recipe can be made without any fancy ingredients making it a perfect option for when you are in a hurry.

Ingredients

  • 2 lb bag frozen hash browns
  • 1 can cream of chicken soup
  • 1 cup sour cream
  • 1 stick butter – melted
  • 2 cups grated cheddar cheese
  • salt & pepper to taste
  • 2 cups corn flakes
  • 1 stick butter – melted for topping

Instructions

  1. Preheat over to 375 degrees.
  2. Mix the first 6 ingredients in a large bowl. Add cheesy potatoes to a 9×13 baking dish.
  3. Melt 1 stick of butter and pour over cornflakes in a small bowl – mix well.
  4. Add cornflakes mixture evenly to the top of the casserole. Bake uncovered for 35-40 minutes until casserole is hot and bubbly.
Image source: Pinterest.com

5. Loaded Baked Potato Casserole

Step aside loaded fries, this loaded potato casserole is the next big thing to cook for a delicious snack.

Ingredients

  • Nonstick cooking spray, for greasing the baking dish
  • 6 large potatoes
  • Pinch salt
  • 1 cup milk
  • 1/2 cup mayonnaise
  • 1/2 cup sour cream
  • 1/4 cup (1/2 stick) unsalted butter
  • Pinch garlic salt
  • Pinch freshly ground black pepper
  • 2 cups grated Cheddar

Instructions

  1. Preheat the oven to 400 degrees F. Grease a 2-quart baking dish with cooking spray.
  2. Peel the potatoes and cut them into 1-inch cubes. Boil the potatoes in a pot of water with a pinch of salt until tender, about 20 minutes.
  3. While the potatoes boil, mix the milk, mayonnaise, sour cream, butter, garlic salt, pepper and 1 cup of cheese. Whip the mixture until thoroughly combined. Drain the potatoes and add to the mixer. Mix again to combine and the potatoes are whipped smooth.
  4. Spoon the mixture into the prepared baking dish. Sprinkle the remaining 1 cup of cheese over the top and bake until the cheese is melted and the casserole is heated for about 20 minutes.
Image source: Pinterest.com

Read More: 5 Healthy Smoothies You Can Make With Seasonal Fruits

Stay tuned to Brandsynario for the latest news and updates.

Samsung Pakistan Showcased Its Knox Business Solutions, New Galaxy Z Series, Multi-device connectivity, Neo QLED 8K & Premiere at ITCN, Asia’s Biggest Technology Expo!

By
Web Desk
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Samsung made a big splash in Karachi this week as they showcase the technological innovation at ITCN, from the 24th till the 26th of August 2022. ITCN is the biggest tech festival of Asia, happening in Karachi which is a unique platform that provides an opportunity for the entire tech ecosystem of Pakistan to gather under one roof. This event provides a comprehensive platform to showcase solutions with the use of best technology and innovation.

Samsung, the number one tech company in Pakistan, has set up their experience-zone at the expo to display their devices & enterprise security solutions to thousands of potential buyers and consumers. The experience zone focused at the Samsung Knox solutions, latest flagship phones; Galaxy Z Flip 4, and Galaxy Z Fold 4 along with Neo QLED8K, Premiere & multi-device connectivity experience.

Knox Suite is an all-in-one package that includes Knox Platform for Enterprise, Knox Mobile Enrollment, Knox Manage and Knox E-FOTA. Knox Platform for Enterprise provides defense-grade security and management features meeting the most stringent security requirements and standards. Whereas the Knox Mobile Enrollment provides the most automated and efficient way to make device enrollment easier for both IT administrators and device users. Knox Manage monitors and manages a fleet of devices remotely and secures corporate data across multiple operating systems and the Knox E-FOTA remotely controls OS version on devices without end-user interaction, enabling seamless update to fully tested version on time.

Samsung believes that software isn’t enough, though, so Samsung builds security into the hardware of Galaxy devices as well. The most recent development on that front is the Knox Vault, which combines a Secure Processor with a Secure Memory Chip, which keeps sensitive information separate from the rest of the device. This feature makes Samsung devices stand out from its competitors, by providing the best-in-class Knox technology.

Latest Samsung Galaxy Flagship phones have also been displayed at the experience-zone and were the center of attraction for the consumers. The Galaxy Z Fold4 does a lot in one hand with its 6.2-inch Cover Screen. In both hands, the 7.6-inch Main Screen makes it your ultimate do-more device. And when you need to go hands-free, simply set it down, find a good angle and leave it there while you get more done. Galaxy Z Flip4 is a powerful and innovative fashion accessory alongside being a smartphone. The device is compact when folded, making it more pocketable and reminiscent. Z Flip4 is crafted to go truly hands-free – doing more without ever opening the phone. Great for business or social experiences.

Samsung also displayed its Freestyle projector, which is equipped with a built-in smart TV experience, premium 360 sound, and HDR10 compatibility. It’s designed to bring a cinematic viewing experience, anywhere. It boasts an adjustable 180-degree cradle stand to project your favorite content from a variety of angles on different surfaces. Another amazing device, the Premiere was also flaunted at the expo that uses a laser light source to offer a dramatic home cinema experience that will make you feel like you’re in a theater. You’ll get precise color accuracy, a super wide color gamut, and exceptional brightness on max 120-inch screen space. It can even play HDR10+ content. The Samsung Premiere, Get ready for a whole new home cinema experience. No matter where you sit, the 120-inch wide screen immerses you like no other, while crystal 4K resolution gives your eyes the incredibly crisp images and optimized color expression they deserve. See all the subtleties revealed in every scene.

Samsung’s 2022 Neo QLED features Eye Comfort mode, which automatically adjusts the screen’s brightness and tone based on a built-in light sensor and sunset/sunrise information. As the ambient light changes, the screen will gradually reduce the amount of light and offer warmer tones, adjusting the blue light levels accordingly. This allows for a more comfortable viewing experience at night by reducing the blue light which may affect one’s sleep quality.

Samsung Pakistan is also showcasing their unique and amazing multi-device experience through which it aims to deliver the best interconnectivity of its Samsung devices; television, buds, watches, tablets, phones, and monitor screens. Samsung Pakistan is targeting its customers by providing them the advantage of a divergent product lineup.

At the booth, famous techies and multiple renowned people were spotted trying out the innovative products and Knox business solutions.

Syngenta Pakistan partners with Salaam-Takaful to revolutionize agriculture with crop insurance program

By
Web Desk
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Syngenta Pakistan Limited, a globally leading agriculture company, specializing in crop protection, biologicals, seeds and crop enhancement products, has partnered up with Salaam Takaful Limited to safeguard the farmers against the impacts of climate change through a weather and parametric index based crop insurance program as Syngenta envisions to empower the farmers by creating an ecosystem that addresses all of their pain points. This strategic partnership is in line with Syngenta Pakistan’s farmer-centric vision: “One Team, One Dream, Farmer Future” to transform the farmer-community’s quality of life and to catalyze the progress on making Pakistan’s agriculture sector more robust and climate resilient..

The General Manager of Syngenta Pakistan – Zeeshan Haseeb Baig addressed the signing ceremony of this strategic corporate alliance and stated that: “It is a great opportunity for both Syngenta and Salaam Takaful to create a positive impact for the farming community of Pakistan. Both partners aim to empower the farmers to combat climate-change and create a better future. So, the farmers will soon be able to reap the benefits of this initiative, elevate their quality of life and protect themselves against crop losses due to climate change.”

The Chief Executive Officer of Salaam Takaful – Rizwan Hussain said that: “We are delighted to have partnered with Syngenta Pakistan, to pursue our common goal to make our farmers resilient to Climate-Change. This effort will enrich their lives by securing their crops and against the weather-based calamities. It will also enable the rural communities to achieve more productivity and sustainability, with limited agricultural resources.”

State Bank Keeps Interest Rate Unchanged Despite High Inflation

By
Abubakr Hussain
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State Bank OF Pakistan

The interest rate or policy rate is the main instrument a country’s central bank has to adjust to keep inflation in check but the State Bank of Pakistan (SBP) has chosen to keep it unchanged at 15% despite high inflation. Why does it choose not to adjust the interest rate and what will be its consequence?

Last month, the SBP jacked up interest rate by 125 basis points taking it to a 14-year high of 15%. So experts were expecting another hike this month due to high inflation but the central bank has decided to keep it unchanged.

In our previous monetary policy story, it was discussed how interest rates affect inflation, trade deficit and exchange rates, why it is used, and why it sometimes does not give the desired results in the context of Pakistan?

In the State Bank’s official media communication, it said that interest has been increased by a cumulative of 800 basis points (from 7% interest rates to 15%) ‘to cool the overheating economy and contain the current account deficit since last September’.

Economy overheats when imports increase more than imports, there’s economic growth but it is unsustainable because of falling foreign exchange reserves. This also increases inflation. It forces government’s economic managers to take action such as adjusting interest rates and restricting imports.

“With recent inflation developments in line with expectations; domestic demand beginning to moderate and the external position showing some improvement, the MPC (Monetary Policy Committee of the SBP) felt that it was prudent to take a pause at this stage,” read the MPC note.

“Looking ahead, the MPC intends to remain data-dependent, paying close attention to month-on-month inflation, inflation expectations, developments on the fiscal and external fronts, as well as global commodity prices and interest rate decisions by major central banks,” it added.

The headline inflation rose further to 24.9 percent in July, with core inflation also ticking up. This was expected given the necessary reversal of the energy subsidy package—effects of which will continue to manifest in inflation out-turns throughout the rest of the fiscal year—as well as momentum in the prices of essential food items and exchange rate weakness last month.

Second, the trade balance fell sharply in July and the rupee reversed course during August, appreciating by around 10 percent on improved fundamentals and sentiment.

“Third, the board meeting on the on-going review under the IMF program will take place on August 29 and is expected to release a further tranche of $1.2 billion, as well as catalyzing financing from multilateral and bilateral lenders. In addition, Pakistan has also successfully secured an additional $4 billion from friendly countries over and above its external financing needs in FY23. As a result, foreign exchange reserves will be further augmented through the course of the year, helping to reduce external vulnerability,” it added.

The expectations that the foreign exchange reserves to increase from $7.9 billion on August 12 to rise to around $16 billion during FY23 has given some hope to the policy makers to not further choke growth, however it means inflation may stay at present level.

5 Things Anoushay Abbasi Can’t Live Without

By
Web Desk
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There’s no denying that we all love a casual sneak peek into our favorite celeb’s life. From their airport looks to lunch hangouts, workout routines and fashion choices, we like to keep up with what’s hot and happening in the life of our celebrity icons.

In this post, we catch up with Pakistan’s brightest television star Anoushay Abbasi. Dare we say! We love how effortlessly stylish she is. She enchants us with graceful demeanor and elegant persona. Wanna know more about her?

Then, just scroll away as we reveal what are the 5 items our favorite TV actress Anoushay Abbas must like to carry all the time.

It’s a fact! A good handbag is a woman’s most cherished asset. It carries all her essentials including emotional baggage. Like every other woman, topping the list of Anoushay Abbasi’s must-haves is a BAG!

She is seen showing off her Ideas bag and we must say that the nation’s favorite girl-next-door surely has great taste when it comes to choosing some arm candy.

Approved by the diva, this one is definitely our top pick from the latest bags collection from Ideas. It’s the perfect size with a sleek design and spacious inside, making it a smart choice to carry with all outfits.

Here are other amazing handbags from Ideas for you to pick and choose from.

Now you must be wondering what are some essentials that Anoushay carries in her Ideas bag, right? Worry not, we got into her bag (not literally) to get you the deets. Among Anoushay Abbasi’s list of must-haves are sunglasses, AirPods, and a quality fragrance. That is what we found out!

What keeps our lovely Anoushay fresh as a breeze is Spring Times by Ideas Fragrances. The fragrance is a mix of sweet and floral notes that are sure to be every girl’s best friend. You can shop this scent along with other exquisitely refreshing perfumes from Ideas Fragrances at gulahmedshop.com

That’s all for today folks. Stay tuned as we bring the latest news from the nooks and corners of our celebrity world. Hasta la vista!

 

 

 

Here’s How Climate Change Is Affecting Our Bodies

By
Lyza Rashid
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climate change affecting bodies
Image Source: NYT

Climate change has become an unavoidable reality that many are now paying attention to. While the mitigation efforts are underway globally, we might be too late in many areas. Did you know that climate change is also changing our bodies? We mean to say, it has been reported that climate change could be impacting our health for the worse in multiple ways. Read about them here:

Read more: Do You Cry At Work? Here’s A Surprising Truth !

Less Sleep

A study by Kelton Minor at the University of Copenhagen’s Centre for Social Data Science this year revealed sleep and climate change stats. They reported that the amount of sleep that people worldwide get is fastly declining due to rising temperatures. 

climate change affecting bodies
Image Source: Rise Science

They reported, “Sleep is a time our bodies recover and mend.” It’s essential for both our mental health and our overall functionality and performance. Thus, in the long run, this lack of sleep is negatively impacting our health.

Poor Lung Health

Increased ground-level ozone and particulate matter are linked to reduced lung function. This is also, particularly if a person is exposed to air pollution in childhood. Given the conditions of our countries and air health, this is not rare. Asthma, rhinosinusitis, chronic obstructive pulmonary disease, and respiratory tract infections are the ways air pollution affects us.

Here's How Climate Change Is Affecting Our Bodies
Image Source: Economic Times

High Temperatures Hurt Hearts

Record-breaking high temperatures have become common. We are hearing greater reports of fatal heatwaves and wildfires globally. It is estimated that 5 million people, per year, are discovered to die from hot temperatures.

Here's How Climate Change Is Affecting Our Bodies
Image Source: Deccan Herald

The demand on the heart increases as the temperature increases. The heart has to pump quickly and harder to redistribute blood and enhance blood flow to the skin to cool the body. Therefore, heart failure and heat stroke are common for people with weaker hearts in high temperatures.

Kidneys Lose Water

Our kidneys are dependent on water to help remove waste from our blood. Dehydration can impact them negatively.

climate change affecting bodies
Image Source: National Kidney Foundation

In these temperatures, dehydration causes excessive water loss. This increases the number of minerals and waste materials in the urine. Kidney stones can then develop which result in various painful symptoms like nausea, lower back pain, and difficulty passing urine.

Read more: Here’s Why Rainwater Is Harmful To Drink

Stay tuned to Brandsynario for the latest news and updates.

Pakistanis Are Impressed By Bonanza Satrangi’s Recent Initiative

By
Lyza Rashid
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bonanza satrangi initiative
Image Source: Startup Pakistan

Responsible marketing is the new form of marketing. Brands all around the world are paying attention to how they can focus on sustainable marketing. Encourage consumers to recycle and give them an incentive— this way consumers and the corporate world can all come together to be more responsible. It appears Bonanza Satrangi is on the right path and Pakistanis are quite impressed.

Read more: PakWheels Under Fire For Taking a Dig At CarFirst

What Did They Do?

A customer at Bonanza Satrangi saw this brochure at their branch and shared it with others too. The brochure reads that Bonanza Satrangi customers can return their empty perfume bottles and get Rs. 100 off on their next perfume shopping spree. Have a look:

bonanza satrangi initiative
Image Source: Facebook

Is This A Marketing Tactic?

This is an excellent marketing tactic. It encourages people to not throw away their bottles and then share the bottles with the brand again. It’s still rare for Pakistani brands to engage in such sustainable practices so obviously, this move would go viral. Aren’t we talking about it with you? It works!

bonanza satrangi initiative
Image Source: Styles Gap

Moreover, it guarantees a second purchase from the customer. Those who come once and get the Rs.100 off will for sure come again to avail the discount. Notice how the discount is also only on the perfumes? It’s to encourage greater sales of a section of their product categories. Initiatives should not be discouraged or shelved if they’re a marketing tactic because marketing, at the end of the day, is all about generating sales. This new gesture will definitely be roping in more customers.

What Are People Saying?

Pakistanis are a tough crowd. However, they are still impressed by Bonanza Satrangi’s latest initiative. They are analyzing how this is a marketing ploy but so what? It’s a sustainable initiative. We all start from baby steps, right? What matters is that Bonanza Satrangi is taking its steps. The bottle would be worth far more than Rs.100 but they’re offering to help their customers.

Have a look at what all people said:

bonanza satrangi initiative
Image Source: Facebook
bonanza satrangi initiative
Image Source: Facebook

Read more: Sazgar Soon To Launch Its New SUV Called Haval

Let us know what do you think about Pakistani brands taking such initiatives in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Is Hyundai Catching Up With Tesla In The Electric Car Market?

By
Dr. Rida Qamar
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Is Hyundai the new Tesla? Everyone is asking the same question after Hyundai beats Tesla in the US this year. Through May, Hyundai and Kia sold 21,467 of these two machines. Beating even the white-hot Ford Mustang Mach-E, which was snapped up by 15,718 drivers.

Hyundai The New ‘Tesla’?

The South Korean carmakers rolled out two new battery-powered cars – the Hyundai Ioniq 5 and its sibling, the Kia EV6. They promptly tore up the sales charts, passing the Nissan Leaf, Chevrolet Bolt and every other electric vehicle on the market not made by Tesla.

Earlier this year Elon Musk said that “Hyundai was doing pretty well” in June, the South Korean carmaker appeared unlikely to pose an important aggressive menace to Tesla. However, the recent figures are saying otherwise.

Read More: PakWheels Under Fire For Taking a Dig At CarFirst

Tesla Vs Hyundai 

Tesla still sells far more cars, but it took the company a decade to deliver as many electric vehicles as Hyundai and Kia have managed in a few short months.

Image source: moneycontrol.com

Granted, Hyundai is no startup. The design of the current hits started about six years ago, according to Steve Kosowski, manager of the long-range strategy at Kia America. At the time, the Chevrolet Bolt had just hit the market and Kia considered a car similar in size and scope. Ultimately, Kosowski and company green-lit something far larger, sportier and swankier – at a slightly higher price.

“From an EV perspective, they’re just kind of cleaning the floor,” said Edmunds analyst Joseph Yoon. “I honestly don’t know if any dealers around me have any in stock.”

“The thinking was, with the platform we have and the market understanding we have, let’s put together a bold, breakthrough proposition. We’re going to make a statement that Kia is here.”

Kosowski said the new Hyundai products are capitalizing, in part, on Tesla fatigue as the first-mover sedans and SUVs become ubiquitous even beyond coastal states. Also, owners are sticking with what they know of those trading in a Hyundai or Kia recently. About 60% stayed with the brand, according to Edmunds.

Read More: Sazgar Soon To Launch Its New SUV Called Haval

Hyundai plans to launch a new battery-powered car every year for the rest of the decade and is spending $16.5 billion to boost EV production in South Korea. By 2030, the automaker wants to claim 12% of the global EV market, some 3.2 million cars and trucks.

Stay tuned to Brandsynario for the latest news and updates.

Cash stuffing: A New Money-Saving TikTok Trend ?

By
Dr. Rida Qamar
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Cash stuffing is the latest trend that has gone viral on the video-sharing platform TikTok. In a nutshell, cash stuffing is a process with which you can save your hard-earned money.

Understanding what budgeting is and how it works, has never been more important. At a time when prices are rising all around, families are searching for ways to avoid overspending where they can. This might be switching to the cheapest supermarket, looking for ways to save energy at home or hacks to save on the cost of food shopping.

And to help people learn how to save money, a TikTok trend called cash stuffing has emerged within the TikTok community. The video has been viewed over four hundred million times.

Adam French, Personal Finance Editor at The Money Edit, said: “Cash stuffing is a new spin on old budgeting techniques our parents and grandparents will be all too familiar with, like stashing money for different expenses in old jam jars.”

Read More: Do You Cry At Work? Here’s A Surprising Truth!

Image source: technews.com

How Does Cash Stuffing work?

  1. With Cash stuffing dividing your spending into categories is the way to nail the art. Spends such as shopping, dining out, entertainment, petrol, gifts, and groceries might be the most consistent monthly costs, to begin with.
  2. Assign an envelope for saving. You can start to deposit any spare change at the end of each month into it. This could be for a car deposit or saving for a renovation or holiday. Having a specific goal is a great way to keep you motivated. Having these additional folders means you’re always allocating some money to long-term goals.
  3. Work out how much to assign to each category. If you know you spend too much on socialising, then lower your budget in that category, and so on. After you’ve budgeted, it’s worth creating a spreadsheet to track your spending, simply writing down how much you allocated and then spent that month. This creates an awareness of your spending habits and helps see where you went right and where you could cut back. Any leftovers can be added to your long-term envelopes to encourage you to keep going.
  4. Only spend what’s in that envelope. Restrict your spending to only using the allocated amount on each category and you should have savings in no time.

Read More: Is It Unprofessional To Use Emojis For Workplace Communication?

When working out your overall cash stuffing budget, it’s best not to follow how another person or a TikToker sets their budget, as this varies for every household depending on income and expenses. You might decide to set your budget weekly or monthly. Make sure you choose the method that works best for you and your family.

What do you think about cash stuffing? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

realme Pakistan’s Country Director Syed Mashood Hassan Shares His Opinions on the Smartphone Industry

By
Web Desk
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After a long and arduous wait, the Government of Pakistan recently announced that LCs, which had previously only been open for essential goods, are now open for all goods including non-essential and luxury items. The final decision to lift the import ban entirely was made in accordance with the final requirements imposed by the International Monetary Fund (IMF) on the Country. The past few months have been plagued with high levels of uncertainty and panic in the market as smartphone companies struggled to adapt to the restrictive situation. The industry has seen quite a shake up as a result.

Cnsumers in the smartphone industry are having to shift from the premium to mid-segment due to a decrease in buying power caused by the dollar deficit, rampant taxation, and inflation. Market share in the industry has also become more widely spread across the different players in the industry as consumers have started to jump ship between brands seeking better value propositions. The import ban has also led to the shutdown of smartphone and automobile assembly plants across the country, which sent ripples of unease across these industries.

When speaking with Syed Mashood Hassan, Country Director, realme Pakistan on the situation, he went into details regarding the perseverance of the realme team and the strategies one should adopt in turbulent times like these. realme is a Chinese smartphone brand that caters mostly to the interests of the Pakistani youth segment. Their “Dare to Leap” philosophy is reflective of youthful values such as being adventurous, taking risks, and bold, trend-setting behavior. As a result of the current political and economic conditions, realme has put its focus on sustainability in the short-term. The tech-democratizer isn’t short-sighted however. In the long term, it aims to get a larger share of the mid-range category through realme’s stellar number and C series. During our discussion, Syed Mashood Hassan had some recommendations for his peers in the smartphone industry for weathering the turbulent phase the industry is in.

His first recommendation was to shift towards a sustainability mindset. In the past few months, many local startups failed and some global companies withdrew or reduced their operations in Pakistan. With this in mind, focusing on sustainability is of utmost importance to eventually reach stability. Secondly, he advised his peers to focus on consolidating their existing key territories instead of expanding further into tier 3 and 4 cities. Expansion at this time is a highly risky move as it involves high levels of investment with uncertain returns.

His third recommendation focused on utilizing existing stock to cover demand. This would be the perfect opportunity to give an extra push to existing stock lying around and liquefy those assets. His final recommendation had to do with the retention of key employees. In difficult times companies tend to let go of whatever team members they can in order to make their operations more efficient. realme greatly values its employees as it believes they are the cornerstone to its success. Human resources are extremely valuable and if let go prematurely can take their talents to a corporation that values them more.

Hopeful times are just around the corner as the situation in the smartphone industry will begin to change now that the Government has lifted restrictions around imports. This is the time for players in the industry to strengthen their bases so that they can quickly prosper when conditions in the country start to improve.

 

Syngenta Pakistan’s Leaders step up on Gender Equality

By
Web Desk
-

Pakistan’s market-leading Crop Protection and Seeds business – Syngenta has committed to accelerating initiatives that drive gender equality in its workforce, as the General Manager of Syngenta Pakistan, Zeeshan Hasib Baig has joined the ‘Male Champions of Change’ (MCC) Pakistan. Syngenta’s Leadership team recently signed this agreement with the Convenor of MCC Pakistan – Ms. Fiza Farhan, during a formal ceremony.

Speaking on the occasion, Mr. Zeeshan Hasib Baig stated that: “Gender-equality is one of the key factors for ensuring a healthy society and a successful organisation. As a company, we understand this and have several effective programs in place, like; ‘Laut Aao’ – for women returning to the workforce. I am proud to be joining the ‘Male Champions of Change’ Pakistan and look forward to taking bold actions to disrupt the status-quo and achieve greater representation of women in leadership.”

Founded in Australia, in 2010, the ‘Champions of Change Coalition’ was extended
internationally to Pakistan in 2018 and now the ‘Male Champions of Change Pakistan’ includes 22 active members who lead more than 55,000 employees across the nation, including corporate leaders from diverse industries like; hospitality, consumer-goods, telecommunications, retail, textile, financial-services, information-technology, microfinance,
logistics and media.

Champions of Change share a commitment to creating a fair, diverse, and inclusive world,
shaped by empowered and capable women in every industry. Members meet quarterly to set objectives and share their learnings. In February this year, the members of ‘Male Champions of Change Pakistan’ endorsed their Action-Groups for the year ahead, along with a commitment to addressing gender pay-equity sexual-harassment, every-day sexism/everyday respect. This initiative is also building champions beyond the CEO level, to create more inclusive workplaces.

Dalda Maamta Story hits home with an emotional insight of motherly love

By
Web Desk
-

In a world full of superficial, neon lights, random rap battles and all the bling bling, Dalda brings out “Dalda Maamta story”. Dalda creates a narrative that not only caters to the younger generation, but also the older ones. Finding the middle point that calls out to everyone is something Dalda loves doing, sticking to their roots.

The engaging and captivating storyline, revolves around how a mother loves and provides for her family effortlessly and unconditionally. The advert reminds us of the sweet and playful banter we used to have with our mothers as kids, and how she would come up with the most unique and fascinating stories to playfully distract us.

In the hectic routine, we forget to understand, respect and appreciate our mothers for all that they have been doing for us, consciously or subconsciously through the most natural yet magical thing called a motherly instinct.

In addition to the story, we have an unexpected appearance of the most loved and appreciated celebrity, Fawad Khan. Who not only plays the role but also narrates the scenario. With his soothing voiceover, the nostalgia, the memories, the overflow of love and everything else ends up syncing perfectly to the core.

And just like our mothers, Dalda, in its essence, keeps on providing its consumers with the same love and respect, without compromising on the quality or their health.

Check out the new “Dalda Maamta Story” by clicking on the link below

Parwaaz Hai Junoon Review: When Romance Meets Patriotism, TV style!

By
Omair Alavi
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parwaaz hai junoon trailer

Parwaaz Hai Junoon is one of the few patriotic films that tackle the subject in a light-hearted way; it has romance, it has comedy, it has action sequences and above all, it is shot in places where no civilian has gone before.

It also has an ensemble cast featuring TV stars as well as people who should be in films, making it a one-time watch for the sake of your motherland.

However, its biggest drawback is that is doesn’t have anything new as the academy scenes are inspired by Sunehrey Din, action sequences from Top Gun and the romantic angle from Farhat Ishtiaq dramas and if you missed the title, you would have guessed that the film is a Momina & Duraid production, such as the predictability of the plot.

Synopsis

The film revolves around Sania (Hania Aamir) who joins the Pakistan Air Force as a cadet as a promise to his to-be-fiancé and does well in the academics. Hamza (Hamza Ali Abbasi) is a Tom-Cruise-inspired GD Pilot who loves to take risks and impress his fellow pilots, even if it means making his boss (Adnan Jaffer) angry.

 

Then there is another cadet Zain (Ahad Raza Mir) who wants to pass out as the best cadet in the academy and when others do better, that makes him jealous. How the three are related is a mystery that unravels at the climax after a lot of aerial shots, dance numbers, supporting characters and a few intensely patriotic scenes.

Analysis

Parwaaz Hai Junoon’s heart is in the right place but when you screen the director’s name casually during credits (his name must come in the very end), it shows how much authority he might have had in the production phase. It is shot like a TV drama and comes out as one too, despite some very attractive aerial shots where cadets train and pilots unleash their weapons on enemies.

Unlike Waar, the bad guys have no presence except for the scenes where they are shooting at the good guys or getting killed. Most of the actors like Asif Raza Mir, Marina Khan, Arjumand Azhar, Hina Bayat, and Kubra Khan etc. are relegated to ‘special appearances’ while the bulk of the acting is done by Hamza Ali Abbasi, Hania Aamir, Shaz Khan and Ahad Raza Mir which looks monotonous after a few scenes.

At times, the romantic angle takes you away from the patriotic side of the film which is not a good thing for a film that is the first Air Force Film in the last 50 years. Also, the climax gives you the impression of the last episode of a TV drama than a feature film and disappoints the many fans of all the three actors playing the lead. The soundtrack by Azaan Sami Khan is one of the positives in the film as in the wonderful background score by Mohsin Allah Ditta that give you the impression of watching an international release.

Verdict 3/5

For a film the release of which was postponed once, Parwaaz Hai Junoon has done well as an Eid release, despite stiff competition. The star power of Hamza Ali Abbasi, Ahad Raza Mir, and Hania Aamir have attracted people to cinemas which is something one expected from the film. However, giving them a product that was more of a telefilm than a feature film wasn’t a good idea especially when the other two releases were much bigger in scale and plot.

Had it been released on a Patriotic day (August 14th or September 6th) than a religious holiday, it might have done as a solo release with patriotism as its key ingredient, something that people missed in the abundance of releases.

Also watch:

 

Bhag Bacteria Bhag!

By
Web Desk
-

This school season, Bata is all set to fight all germs in the shoes with the help of the parent-child duo; the best team ever. B-first, Bata’s school shoe line, is the first brand in Pakistan to offers anti-bacterial school shoes.

Why chose anti-bacterial school shoes?

Parents want nothing less than the best for their kids. Today, the choices in each category are unlimited but at the same time, parents are also more aware than ever when it comes to their children’s well-being. But oftentimes, despite being very cautious, some things are left neglected. One such thing is foot hygiene.

As school season starts, so does a child’s daily adventure of running, jumping, skipping, exploring, learning, and growing. In this process, they are bound to sweat, thanks to all the excitement coupled with the super humid weather of Pakistan. The sweat that gathers in the shoes makes them a favorable place for bacteria to grow and thrive. What happens as a consequence are bacterial & fungal infections and stinky feet. To fight off these bacteria, one should either keep the feet clean or dry and maintain the hygiene or invest in shoes that contain an anti-bacterial treated material to ward off bacteria.

Bata’s Mission to inhibit bacteria

Realizing the importance of a child’s hygiene in this time and age for a parent, Bata, the tried, tested, and trusted brand of all parents from their childhood memories of school shoes, decided to put an end to the worries with B-First Anti-Bacterial Shoes. The school shoes help kill the unwanted bacteria in kids’ feet. Not only that, but it also helps control bad odor and other sticky situations a sweaty foot can get a kid into, so parents have fewer things to worry about.

The in-sock of the school shoes is anti-bacterial, so it kills 99% of bacteria. The proven technology in the shoes helps protect children’s feet from bacteria and helps control bad odor and other infections caused by sweaty feet. To help spread the word of the heroic mission, Bata calls out to the parent-child duo to once again choose from Pakistan’s best school shoes, which come in numerous designs and styles and are super lightweight and comfortable.

What else is in store?

On top of these, Bata has the most comfortable & durable socks that are durable, and comfortable, and are made up of moisture-wicking fabric. All the Bata outlets are also stocking the trendiest, sturdy and spacious school bags in an amazing price.

A win-win situation

As parents are always on the lookout for good quality yet pocket-friendly stuff; Bata offers lucrative deals. When one buys shoes, socks, and bag together as a combo, they can avail a flat 10% discount. Now, if you think this was a spectacular deal, there is a cherry on top. On B-First purchase value worth PKR. 2,500/- one gets a free meal voucher for a spicy Chicken Burger and a drink at McDonald’s.

So, what’s coming in the way of your child’s growth? With B-first anti-bacterial shoes, it won’t be sweaty bacteria anymore! Join Bata in the mission of fighting bacteria in the shoes causing problem for the feet of kids.

Seventeen teachers from Beaconhouse complete the International Subject Leadership Certificate

By
Web Desk
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Seventeen teachers from Beaconhouse, one of the largest private educational networks in the world educating over 315,000 students, have successfully completed the inaugural International Subject Leadership Certificate by the UK-based Professional Training Institute.

The 18-month accreditation is a modular course that allows participants to work with experienced practitioners to design exceptional lessons. It aims to develop subject leaders through the design and delivery of challenging Schemes of Work (SOW).

Teachers enrolled in the course reflected on the current context of their subject within their school curriculum, considered what makes successful subject leadership, and explored the course success criteria during the online launch meeting. They gathered evidence to help reflect upon and illustrate the impact of their work on pupils, colleagues and themselves. During the course, participants were assessed in peer-to-peer professional interviews during an online review meeting, to discuss and reflect upon the success and impact of their work.

The Professional Training Institute is a UK education charity supporting teachers at all stages of their career to develop specialist subject knowledge. It believes that all children, regardless of their background or ability, are entitled to a rich education delivered by passionate and knowledgeable teachers.

Commenting on the accomplishment, Ali Ahmed Khan, Chief Operating Officer, Beaconhouse said,“This has been a great learning experience for our hardworking teachers. At Beaconhouse, we prioritise teacher training and believe in continuous development that supports them in facilitating effective learning in the classroom. I congratulate all the Beaconhouse teachers for completing the certification and look forward to seeing them implement their learnings.”

Sana Saleem Agha, Omema Hassan and Saima Nazli are among the Beaconhouse teachers who completed the certificate.

Sana Saleem Agha said, “It was great to observe that my students felt more positive about their ability to read and have improved reading skills. They have shown great confidence in speaking too. It was observed that they raised and answered questions about the characters, settings, events, etc. from stories easily. Hence, the designed schemes of work had a significant impact on my students.”

Omema Hassan said, “I am happy to be part of this unique experience where I felt empowered to choose my own focus, design my own SOW, implement it, and plan further. Learning, unlearning and relearning has made me a reflective practitioner and a better teacher. I now keep on improving my teaching strategies.”

Saima Nazli said, “My students have developed a love for reading after the pandemic had drastically deteriorated their reading skills. Furthermore, the SOW helped to develop and regain their confidence in public speaking.”

Chris Pope, Co-Director, Professional Training Institute said, “The Professional Training Institute is delighted to congratulate these teachers on their incredible hard work and effort to complete our International Subject Leadership Course. It takes a lot of dedication to complete this course and we couldn’t be more thrilled to celebrate their incredible achievement. It is great to see that not only does this help teachers improve their confidence and skills in the classroom, but also translates to the students feeling more inspired.”

Beaconhouse and the Professional Training Institute aim to inspire teachers and school leaders to become more effective, enthusiastic, and influential. Their sustainable approach to professional development helps teachers become experts in their subjects and pass on a love of learning to their students.

‘Tamasha’: ARY Digital’s Pakistani Version Of Bigg Boss

By
Lyza Rashid
-
tamasha ary digital
Image Source: Youtube

Tamasha Ghar is the latest thing on every Pakistani’s mind. They are obsessed with the new entry in the Pakistani entertainment landscape because it seems to be a local rendition of Bigg Boss. The reality TV show that has made waves in the South-Asian entertainment discourse has now become adapted to the Pakistani audience. Here’s what you need to know:

Read more: KitKat’s ‘Breaks For Good’ Initiative Is Definitely Worth A Praise

About The Show

Tamasha Ghar is the name of the reality program created by Pakistani producers. It appears to have finally caught on with public attention. Many keen internet users have noticed many similarities to Salman Khan’s Bigg Boss which is why they’re speaking against it.

However, it has become suited to Pakistanis.

Who Hosts and Who Attends

The show began airing on August 20 on ARY Digital. Guess who the presenter and judge is? You won’t be surprised. It has Adnan Siddiqui serving as presenter and judge. Just like Bigg Boss, before introducing the contestants, actors Aamna Malick, Umer Aalam, Maira Khan, Humaira Asghar, Mareeha Safdar, Saeeda Imtiaz, and Saim Ali, opened the show.

tamasha ary digital
Image Source: Twitter

Aadi Adeal Amjad, a TV personality is among some of the contestants. Moreover, there is singer Nouman Javaid, comedian Rauf Lala, choreographer Nigah Jee, model Faiza Khan, and fitness instructor Sehr Beg.

What Are People Saying?

The Pakistani community can see the obvious similarities between this and the Indian TV reality show. However, many are also critiquing the critics because they suggest even Bigg Boss was a local adaptation itself. Want to know exactly what they’re saying and posting? Read about it here:

What Are The Similarities?

The main similarities are structural. For instance, they have the same kind of rooms designated for males and females. The house structure is very similar to the lounge, the co-opted washrooms, and also the ground where activities are done. Besides that, the whole sequence of guests coming in or speaking to contestants is reminiscent of Bigg Boss.

Read more: Catch the cast of Maula Jatt on TikTok

The way Salman Khan used to stand at another stage and speak to the participants inside is a lot like Adnan Siddique speaking to the contestants of Tamasha. However, this is not to say that Tamasha is a new “copy” of Bigg Boss. Bigg Boss itself was inspired by Big Brother in the US and Tamasha is a Pakistani adaptation of that. The reality TV framework has become homogenous overall which is why there are similarities.

The show should be welcomed as a new addition paving the path for a new kind of entertainment in Pakistan. Are you excited about this show? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

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