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7 Loaded Fries Recipes To Satisfy Your Midnight Cravings

By
Dr. Rida Qamar
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Image Source: I am baker

Everybody loves fries and if there is something people love more than fries – it’s loaded fries. Topped with a variety of cheese and dressings loaded fries are a snack you never get bored of. Be it afternoon or night they make a perfect appetizer or something to simply munch on.

Hence, today, we share some super easy loaded fries recipes which come together in just minutes and will be a perfect snack for your midnight hunger pangs.

1. Chicken Loaded Fries 

This chicken-loaded fries recipe is the yummiest recipe you will ever get to try at home. The cheesy white sauce is the perfect addition to tantalize your taste buds while satisfying your cravings.

2. Lava Fries 

These lava fries are not your ordinary loaded fries! This recipe is perfect to make your day or night and will definitely leave you craving for more.

Read More: 5 Nutritious Treats You Can Make With Banana Peels

3. Dynamite Loaded Fries 

The true definition of finger licking is good. These fries are saucy and irresistible, topped with chicken, spring onion, and homemade dynamite sauce.

4. Pizza Loaded Fries 

Craving a pizza and fries at the same time? Save yourself some time with these pizza fries. This recipe has everything you need for a midnight snack.

5. Cheese Fries 

If you are not a fan of spending time in the kitchen then this simple recipe is the perfect fit for you. Get delicious fries from the comfort of your home without putting in the extra effort.

6. Cheese Fries 

Indulge in this shake shack cheese fries with minimal ingredients and an easy recipe to satisfy your taste buds.

7. Loaded Stick Fries 

Put a spin on your average loaded fries with this stick recipe. A perfect snack to curb your hunger pangs or serve on weekend brunch and dinners.

Read More: 5 Healthy Smoothies You Can Make With Seasonal Fruits

Stay tuned to Brandsynario for the latest news and updates.

Blue Therapy: Here’s How It Can Help Boost Mental Health

By
Dr. Rida Qamar
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According to a recent study, staying in contact with nature for about two hours each week can have a great impact on our physical and mental well-being. While the benefits offered by spending time in green spaces have long been established, time spent near blue spaces may actually boost health more efficiently.

What Is Blue Therapy?

Blue Therapy refers to the practice of spending time in front of a water body. The breeze, coupled with a view of the ocean, the sound of waves, and gentle water movements can have a profound effect on the mood. The blue color symbolizes calmness and soothing, gently putting the mind at ease.

Meanwhile, the purified air offers mental peace and stability thanks to the presence of microalgae. According to sources, the air along the seaside is often charged with negative ions. These negative ions offer a great advantage as they elevate the serotonin levels in the body and thus have a positive impact on mood.

Read More: Here’s How Climate Change Is Affecting Our Bodies

Study Observations 

According to researchers working on the Blue Health Project, a study on the health benefits of environments near water. People who live near a major body of water within 1km are often in better physical and mental health.

Image source: bayviewtherapycentre.com

“You can look at the ocean or water as a normalizing background. In a natural environment on or near water, there’s a high degree of predictability. Unlike a busy street, a body of water is largely the same from moment to moment. The background we see is fairly controlled, which allows the emotional centre of the brain to relax. Likewise, if and when the brain notices a change in the background such as a wave or sea life there is a sense of novelty accompanied by a hit of dopamine.”

The study suggests that simply the sounds of nature, such as the gentle ebb and flow of water, lower stress. Further adding that walking along a pond improves well-being and mood. These effects can be noticed almost immediately in contrast to walking in an urban setting or simply resting.

Read More: Here’s Why Rainwater Is Harmful To Drink

However, access to the seaside and water bodies is not practical in certain instances. Researchers suggest that for those who don’t have the time or the means to go to the seaside, watching a film or a documentary about the marine environment could have a kind of placebo effect.

What are your thoughts about Blue Therapy? Let us know in the comments below.

Stay tuned to Brandsynario for the latest news and updates.

Xiaomi To Join Hands With BAIC To Produce Electric Cars

By
Lyza Rashid
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xiaomi baic
Image Source: Xiaomi Planet

There is good news in the automobile industry and it has to do with electric cars. Electric cars are definitely the future of cars and all the brands are catching up with the trend. Read all about the latest development and why we will be getting more electric cars very soon.

Read more:  Is Hyundai Catching Up With Tesla In The Electric Car Market?

What Happened? 

In this year’s annual speech on August 11, Xiaomi CEO Lei Jun shared some details about the company’s next automobile project. Xiaomi’s new car project featured a live video of a road test of their autonomous driving technology. The business shared that the testing of its autonomous driving technology has begun. 

xiaomi baic
Image Source: Insider Paper

Xiaomi intends to test at least 140 automobiles around China in the initial phase. However, one car will be tested at a time.

New Manufacturing Advancement

The new Xiaomi automobile project has made a new manufacturing advancement. According to reports, Xiaomi’s efforts to secure a license to independently manufacture cars are becoming difficult. Bloomberg has said that the business and BAIC Group are now in discussions on co-producing electric vehicles. The two companies have collaborated to look for methods to work together. For instance, Xiaomi could be buying Beijing Hyundai’s second factory outright. This plant is already authorised to produce vehicles so it will speed up the process.

xiaomi baic
Image Source: Arena EV

Moreover, according to the source, BAIC Blue Valley, a subsidiary of BAIC Group, is a partner with Xiaomi. It could become in charge of making Xiaomi vehicles. On the other hand, the 21 Finance and Economics cited a BAIC investor relations department insider saying, “I have never heard of this. It’s under wraps for sure”.

More About The Partnership

The Xiaomi and the Beijing Economic and Technological Development Zone Management Committee’s deal is a commitment. The deal was signed at the end of November of the previous year. It is for the construction of an automobile company headquarters base as well as sales and R&D headquarters in Yizhuang. The new plant will be a 300,000 vehicle per year automobile plant and will be constructed as a part of this Xiaomi partnership.

xiaomi baic
Image Source: Arena EV

Read more: Apple 14 Event: All The Exciting New Things To Expect

Stay tuned to Brandsynario for the latest news and updates.

Pakistani Floods 2022: 7 Non-Profit Organizations You Can Donate To

By
Lyza Rashid
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floods
Image Source: DW

Pakistan is currently going through the worst humanitarian and climate crisis. The entire North and South have become flooded to the extent of total destruction. Millions have been displaced, thousands injured and killed. At this time, many non-governmental organizations have stepped up to the mark and are now helping too. Here are all those who have risen to the occasion:

Read more: BeReal App: Slowly Taking Over Gen Z? Here’s What You Need…

1. Indus Hospital

Indus Hospital is a well-renowned hospital known for its impeccable service and top-of-the-line medical care. Their CEO, Dr. Abdul Bari Khan spoke to the media recently detailing all the donations his hospital is collecting to provide relief to the victims of floods.

2. Al-Khidmat Organization

Al-Khidmat has helped so many people during the floods that it is truly transparent where their funds are going. They are providing care in Balochistan at the moment and are collecting money as well as other donations like clothes and food cans.

3. HANDS Pakistan

Hands is another organization in Pakistan that’s working around the clock to provide relief to those stricken by the floods. They are a Zakat collecting foundation that has branched out in these trying times to help whoever is in need.

4. Edhi Foundation

Edhi is not a new name to any philanthropist or humanitarian. They are also collecting funds right now to help South and North Punjab to provide aid in whichever capacity. They are housing people, providing them clothing and also monetary relief to those who have lost their homes.

5. Baloch Students Action

As the name suggests, Baloch Students Action is organized by students in Balochistan who are helping the people of their province by collecting donations and helping in whichever capacity they can. They are also calling out for funds and are transparent about their processes, making one feel safe with their donations.

6. Women Democratic Front

WDF is helping Pakistanis affected by floods in the worst areas by collaborating with the local youth. They are collecting funds and donations to ensure that people in the worst affected areas get whichever relief they can at the moment. You can donate directly to their bank account.

7. Sindh Rural Support Organisation

Moreover, SRSO is an NGO that’s brining relief to the victims of flood in Sindh. Their efforts are mainly centred around rehabilitation and they’re collecting funds to help your contributions save lives.

Read more: Dove’s Recent Campaign Encourage Women To ‘Keep The Grey’

Stay tuned to Brandsynario for the latest news and updates.

PostEx, Pakistan’s leading fintech acquires Call Courier becoming the largest e-commerce service provider

By
Web Desk
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Pakistan’s ecommerce sector is set to hit $12B by 2025 as adoption and growth scales. In propelling this growth PostEx, Pakistan’s leading fintech, is today announcing it has completed the acquisition of Call Courier, a logistics service provider; to expand its logistics offering making it the largest e-commerce service provider in the country. This transaction brings together PostEx’s upfront payments, revenue-based financing, and technology with Call Courier’s nationwide logistics infrastructure.

Following the transaction, PostEx will now service 1.3m users with over 8,000 merchants across 500 cities in Pakistan, on track to becoming the largest fintech in Pakistan with a monthly loan book crossing $12m.

PostEx becomes the first company in the region to provide receivables factoring & logistics service that pays invoice values upfront to e-commerce companies; helping e-commerce sellers and SMEs to thrive, grow, and take full advantage of every opportunity that comes their way. PostEx, backed by leading investors that include Zayn, MSA, GFC, RTP, FJ Labs, Shorooq, VSQ, and others having raised $8.6 seed round – one of the largest for a Pakistani startup.

Call Courier will be a wholly owned subsidiary under the group name. PostEx welcomes Jawad Mirza, founder and CEO of Call Courier to its Board of Directors who will continue to play an integral role in the business while leading the logistics business.

Omer Khan, the founder & CEO of PostEx commented: “Banks just don’t lend enough to businesses leaving so many of them struggling to maintain their working capital in light of inadequate cash flows. Cash on delivery, while being a problem for such businesses, is very much a reality of the Pakistani ecosystem and is not going away any time soon.

The concept behind PostEx was to facilitate all players in the ecommerce sector struggling to operate and expand in light of the restrictions around access to capital and inefficiencies of logistics. The acquisition of Call Courier enables us to increase our reach and benefit from the great business and team Jawad Mirza has managed to grow over the years.”

Call Courier’s strong presence in Pakistan complements PostEx’s vision and nationwide footprint. This strategic decision brings PostEx’s total presence to over 500 cities; serving up to 1.3 million people monthly across Pakistan as the transaction enables both companies to leverage each other’s technological and operational expertise.

Jawad Mirza, the founder & CEO of Call Courier commented: “Having more than 2 decades worth of experience in the logistics and last-mile delivery industry has given us an understanding of not only bulk mail but also ecommerce, cash on delivery, and the needs of the sector. With this acquisition, it is time for us to venture into new horizons, accept new challenges, and continue to grow.

Call courier network joining together with PostEx’s fintech capabilities will enable us to provide quality deliveries across Pakistan along with financial support to the sector. It gives me immense pleasure to serve existing and new customers and providing a one-window solution for their needs.”

Over 90% of ecommerce transactions are completed in cash, which represents almost $6.5bn. The majority of the consumers who shop online in Pakistan pay using the cash-on-delivery payment method and the payment cycles for such orders range between a week to a month which creates cash flow issues for online sellers. PostEx is solving these challenges with its fintech and logistics platform. In addition to cash-on-delivery, PostEx also offers Revenue Based Financing to provide easy access to capital making it the first and last source of non-dilutive financing for e-commerce.

AUC Law, Salahuddin, Saif & Aslam Co. and MHBWHB Law Associates were the legal advisors for the transaction.

Nestlé Pakistan Donates 250,000 Liters Of Water, 10,000 Liters Of Milk Donations For Flood Displaced Communities

By
Web Desk
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Pakistan is experiencing the worst floods in its history and a national emergency has been declared. Over 30 million people have been impacted and the death toll has topped 1000.

In this time of crisis, Nestlé is stepping up its efforts to support vulnerable communities. The company is mobilizing relief supplies, in the form of donating 250,000 liters of clean drinking water and 10,000 liters of milk, in the second phase to support vulnerable communities affected by the devastating floods following National Disaster Management Authority’s (NDMA) calls for flood relief efforts across Pakistan.

Earlier, Nestlé sent 60,000 liters of water to NDMA for flood relief efforts in Balochistan.

Highlighting the efforts, Samer Chedid, CEO Nestlé Pakistan said, “Access to clean drinking water is the biggest concern for communities displaced by flooding across Pakistan and that’s where we are focusing the bulk of our efforts.”

He added that the company had invited its employees to make voluntary donations for the affected communities. The donation intimations by employees will be matched 1:1 by Nestlé Pakistan.

Nestlé Pakistan will be working closely with national and provincial disaster management authorities to support them in relief work for the people and the communities affected by natural calamities. The company is working tirelessly to ensure that much-needed food and beverage products are available for our consumers across Pakistan.

At Nestlé, we care deeply for people and for the communities in which we operate, and we believe we have an essential role to play during times of crisis.

Jazz Pledge PKR 1 Billion Towards Flood Relief Efforts

By
Web Desk
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Jazz

ISLAMABAD – Aug 28, 2022: Jazz, jointly with its digital financial services JazzCash and sister concern Mobilink Microfinance Bank, has pledged PKR 1 billion towards flood relief efforts through much needed emergency supplies and more significantly in kind telecom services. The support will include short to mid-term initiatives extending over 12 months.

As part of this immediate rollout, Jazz will work closely with NGOs and the government for distribution of emergency supplies including shelter, food items, and medical supplies. The relief response also facilitates Jazz customers to direct their charitable donations via SMS and JazzCash. Jazz employees will also be voluntarily contributing to the nationwide relief effort.

Aamir Ibrahim, CEO, Jazz said, “During this unprecedented time, while our thoughts and prayers are with the flood-affectees, we are also committed to ensure connectivity to aid relief efforts and extend a helping hand to our fellow citizens in terms of emergency supplies. For us it’s an obligation to respond to Pakistan’s time of need and we will go all the way in restoring the lives of those affected.”

Since connectivity is a lifeline during any crisis, a significant part of the support will be focused on continuing zero-rated and subsidized services for access to emergency care, rescue helplines. The company has also accelerated the sign-up process for JazzCash mobile wallets so that relief can be provided urgently by donors directly to local community members most impacted by the floods.

Jazz has been at the forefront of solving every crisis in Pakistan for the past 27 years and the recent flood is no exception in stepping up its national responsibility.

Asia Cup 2022 Live: Hardik Pandya 2.0 Finishes in Style for India

By
Huzaifa Gaba
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Asia Cup 2022

August 28, 2022 was the day cricket fans had been waiting for — the much-awaited Pakistan vs India match, which turned out to be worth the anticipation with Hardik Pandya powering India to a 5-wicket victory in the last over of the game. The final result looks pretty dominant, as a 5-wicket win is considered big in T20 cricket, however, the match was hanging in the balance till the very end.

Hardik Pandya was the star that stood out in this match; the world witnessed the comeback of Pandya — the Allrounder. He returned with figures of 3 for 25 with the ball, and later, scored 33 off 17 to chase down the total of 148 on a challenging Dubai wicket. Ever since, his return to full-time bowling this year, he has been a different player altogether, after dealing with back injuries that curtailed his bowling abilities.

But Hardik came a bit too late to the party both with the bat and ball, he gave the finishing touch and took India out of crunch situations, however, the man who kicked off the party was Bhuvneshwar Kumar. He picked up 4 wickets for 26 runs, including the all-important wicket of Babar Azam in the 3rd over of the game. Babar’s wicket was the major breakthrough, considering Pakistan’s over-reliance on him and Rizwan. After Babar, Indian bowlers targeted Pakistani batters with bouncers and it worked almost every time. Rizwan top scored with 43 off 42, before falling prey to Hardik Pandya.

Pakistani batters never looked comfortable on the pitch, and an inexperienced middle order collapsed against sensible Indian bowling. Khushdil Shah and Asif Ali, who were trusted as pinch hitters, who could hit big, only managed to score 9 runs off 14 balls combined. Iftikhar Ahmed showed some intent with 28 off 22, however, it wasn’t enough. Before him, Fakhar Zaman made headlines for his honesty and sportsmanship after walking back to the pavilion even before the umpire raised his finger. But honesty doesn’t win you games, does it?

The match looked like a recap of India vs Pakistan from T20 World Cup 2021, with the team roles reversed, only until the second ball of the Indian innings. Indian captain Rohit Sharma and K.L Rahul, walked down to the middle with a paltry total to chase, hoping to replicate what Babar and Rizwan did in WT20. However, debutant tearaway Naseem Shah rattled K.L Rahul’s stumps on the second ball of his T20I career and sent Rahul back with a golden duck. Two balls later, he made Virat Kohli edge one to slip, but he was dropped luckily.

Virat survived a few more chances after this dropped catch, as two close inside edges went past his stumps. After those early hiccups, he looked comfortable and many people predicted this match to be his return to the old glory days. He was fluent in his innings, before giving an easy catch to the mid-off fielder off Nawaz. Ravindra Jadeja was promoted up the order and he took responsibility. He stood there till the very end along with Hardik Pandya to guide India home, but his lust for the glory shot sent him back before Pandya finishes off in style.

Although India won the match, they had to go past the inspiring young Pakistani fast bowlers, who gave a tough fight to their strong batting line, especially, Naseem Shah, who on debut gave a performance of a lifetime, while dealing with cramps. If it wasn’t for Naseem and Haris’ muscle cramps, they would have made things more difficult for Indian batters. Hope the cramps don’t get serious, as Pakistan cannot afford to lose any bowler after losing Shaheen Afridi and Wasim Jr. because of injuries.

This match raises many questions for both teams though in terms of performance, which they need to answer in order to win the Asia Cup. However, this match also emphasized the value of genuine all-rounders in modern-day cricket. Jadeja and Pandya both performed equally well in all departments, whereas on the Pakistan side, their all-rounders failed with the bat, and Khushdil was not even tried with the ball. Hopefully, Greenshirts can regroup and come out of their miseries in the next.

U Microfinance Bank Receives Global Recognition With Three Prestigious Asian Banking & Finance Awards 2022

By
Web Desk
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Islamabad – 29 August, 2022: U Microfinance Bank (U Bank), Pakistan’s fastest growing microfinance bank, has added another victory to its long list of achievements by bagging three internationally recognized awards by Asian Banking & Finance (ABF) Awards, 2022.  For its performance in 2021-2022, U Microfinance Bank has won the Asian Banking & Finance Wholesale Banking Award 2022 for Domestic Initiative of the Year – Pakistan, and the Asian Banking & Finance Retail Banking Award 2022 for Microfinance Bank of the Year – Pakistan (from the Domestic Retail Bank entry) and Islamic Banking Initiative of the Year – Pakistan.

These accolades pay tribute to U Microfinance Bank’s tireless endeavors over the past seven years towards increasing financial inclusion in the country and serving the unbanked population. Establishing itself as the fastest growing microfinance bank in the industry, U Bank is expanding its network this year by an additional 100 branches nationwide, warranting it to be awarded as the Microfinance Bank of the Year, 2022 – Pakistan by ABF. U Bank is also one of the microfinance banks in Pakistan to introduce Islamic banking services providing its clients with tailor-made, Shariah-compliant solutions for their financing needs, for which U Bank has won the award for Islamic Initiative of the Year – Pakistan.

Broadening it avenues, U Bank has successfully issued its first ever Social Impact Bond, to be used to finance loans for renewable energy, private schooling, low cost housing, and Small & Medium Enterprises (SMEs), primarily in rural Pakistan. This innovative social initiative was widely applauded by ABF, for which U Bank has been awarded with the Asian Banking & Finance Wholesale Banking Award 2022 for Domestic Initiative of the Year – Pakistan.

Upon receiving global appreciation, U Microfinance Bank’s President & CEO, Mr. Kabeer Naqvi, expressed his gratitude and stated, “The three prestigious ABF awards rewarded to U Bank bears testament to our efforts over the past year in achieving improved financial inclusion for the masses, and it gives us great honor to have received this recognition. At U Bank, we take pride in being a mission-driven, customer-centric banking institution aimed at providing the best experiences for our wide spectrum of customers. Keeping this in mind, and despite economic instability in the country, we have incorporated six canvases into our core business model – significantly expanding our unique and innovative banking services – categorized as Rural Retail Banking, Urban Retail Banking, Islamic Banking, Digital Banking, Corporate Banking, and Corporate Finance & Investment Banking. These award wins give us renewed enthusiasm to continue to improve, innovate, and deliver out-of-the-box solutions that can help financially empower the underprivileged parts of Pakistan.”

The Asian Banking & Finance Retail Banking and Wholesale Banking Awards celebrate Asia’s banking leaders and highlight deserving banking candidates on their innovative product strategies to create a larger impact. U Microfinance Bank has previously received the ABF Retail Banking Award for Rural/Cooperative Bank of the Year – Pakistan in 2021 and the ABF Corporate & Investment Banking Award for Microfinance Syndication Deal of the Year – Pakistan in 2020.

BeReal App: Slowly Taking Over Gen Z? Here’s What You Need To Know

By
Lyza Rashid
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Image Source: Online Optimism

There’s a new app on the block and it has taken all the attention and love of Gen Z! Gone are the days when Facebook and Instagram were the place to be for the youth of today. Now, they are shifting their attention to new apps popping up that are focused on close-knitness, intimacy and just being real. Have a look at the app that’s keeping it real!

Read more: Free Fire vs PUBG, the ultimate comparison

The New Apps and Why They Matter

BeReal, Locket Widget, Yubo, and Poparazzi are the new apps for GenZ. They are the apps of the new generation and all of them are focused on intimacy between those who use them.

bereal app
Image Source: Bloomberg

Locket is an app that allows you to take pictures throughout the day to show your friends what you are up to. They show as large widgets on your friend’s home screens! According to Locket founder Matt Moss, “Gen Z’s taste is shifting towards deeper, more individualized experiences.” 

BeReal – The New Sensation

BeReal is a relatively new app that was created in 2019 by French entrepreneurs Alexis Barreyat and Kévin Perreau. They have also become viral lately and the app’s user base has boomed. The software basically asks users to shoot a front-and-back camera photo at the same moment, every day, within a two-minute window. The notification reads, “[your name], it’s time to BeReal.” The name says it all!

bereal app
Image Source: CNET

Users have the option to take it later. However, you can’t see what your friends have posted until you do. This is intended to nudge users to take a picture of whatever they are doing at the moment, regardless of how it is. It inspires people to be more genuine. BeReal is currently the top social networking software in the US Apple App Store right now. It was first the college students who got on board. However, now it is becoming increasingly popular, in part because of an ambassador program and incentives for joining up.

bereal app
Image Source: NYT

So, are we really witnessing the decline of Facebook and Instagram — the giants of social media? The latter is to be blamed for its decline as it attempts to mirror TikTok. Get on BeReal and Locket and see what the difference is all about.

Read more: 7 Interesting Documentaries On Netflix That Are Worth Watching

Stay tuned to Brandsynario for the latest news and updates.

New Study Shows Men Might Outlive Women

By
Lyza Rashid
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men outlive women study
Image Source: Medical News Today

It has been a belief as old as time that women outlive men. But where did it comes from— was it ever backed by a study or was it simply another sexist belief? Whatever the case may be, this belief is being washed over by a well-researched, scientifically-backed study that proves otherwise. Yes, women don’t normally outlive men.

It is the other way around and here’s what you need to know about it:

Read more: Is Using Your Phone Causing Injuries? Here’s What You Need To…

The Lowdown

The conventional saying that women outlive men has been challenged by a study. Keep in mind that we especially talk about married men and men with university degrees. The study simply brought to us the finding that men have a “substantial possibility” of outliving women. It is true that they have a lower life expectancy than the other sex but they generally outlive women.

men outlive women study
Image Source: Metro

The Research

The research was undertaken in Denmark. The study showed that between 25% and 50% of males have outlived women amongst the hundred thousand they observed. They also suggested that summing the average lifespan can be a “simplistic metric”. This is because huge differences in life expectancy can cover major overlaps in lifespan between the sexes.

men outlive women study
Image Source: Healthline

The study was presented in the BMJ Open journal. It looked at data on the lifespans of men and women spanning almost 200 years across 199 different nations. What did we say about well-researched? It showed that men are more likely to outlive women especially those who are married or have advanced degrees. The women they outlive are likely to be single or only have a high school education.

What Else Was Revealed?

The data also revealed other many interesting things. For instance, up until the 1970s, the possibility of men outliving women decreased in developed nations. However, after that, it shot up across all demographics. Researchers note that smoking and other behavioral variations are to be blamed for the life expectancy rates. 

men outlive women study
Image Source: Digest

It concluded by absolutely tarnishing the age-old belief. They said, “Although male life expectancy is generally lower than female life expectancy, and male death rates are usually higher at all ages, males have a substantial chance of outliving females.”

Read more: Here’s How Climate Change Is Affecting Our Bodies

Stay tuned to Brandsynario for the latest news and updates.

Toxic Positivity And How It Can Ruin You

By
Dr. Rida Qamar
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Positivity is the term often discussed in our day-to-day lives, but how often do we discuss ‘Toxic Positivity’? A notion so beautifully wrapped in itself that even talking about it is often avoided.

There’s no denying the power of positivity, which can provide comfort and hope when you need it most. But an extreme “don’t worry, be happy” attitude can dismiss pain, grief, and trauma and even potentially cause damage to ourselves and others. While an optimistic outlook on life is often preferred – following too much of it can have serious consequences.

What Exactly Is Toxic Positivity?

Toxic positivity is the idea that positive thinking should always be favored over negative emotions. It’s an active attempt to overlook or push aside any less-than-happy thoughts or feelings like anger, sadness or frustration.

Read More: Dove’s Recent Campaign Encourages Women To ‘Keep The Grey’

Toxic positivity imposes positive thinking as the only solution to problems, demanding that a person avoid negative thinking or expressing negative emotions.

The research around positive thinking generally focuses on the benefits of having an optimistic outlook when experiencing a problem. Toxic positivity, by contrast, demands positivity from people regardless of the challenges that they face, potentially silencing their emotions and deterring them from seeking social support.

Image source: sheknows.com

While toxic positivity can be thought of as an external trigger, it can also be self-inflicted. In general two types of toxic positivity have been reported.

  • Toxic positivity you can experience from someone or give to someone.
  • Toxic positivity you can inflict on yourself.

According to research, more than 75% of people said they sometimes, often, or very often ignore their emotions in favor of being happy.

How Toxic Positivity Can Effect Your Mental Health?

Accepting and acknowledging your emotions might be healthier than trying to get through it all by smiling. Why? Because denying your feelings usually comes at a huge cost.

1. It Creates Unnecessary Suffering 

Toxic Positivity means denial of certain experiences, especially – anger, sadness, jealousy, and grief. While we all want our lives to be butterflies and rainbows – it is just not practical. Pretending that these feelings don’t matter. This attitude may appear to work short-term. But over time, toxic positivity takes its toll on you. No matter how difficult your experience is, if you push it away, you usually just make it harder. Suffering is born from resisting what happens to us.

Image source: sheknows.com

2. It Can Undermine Your Relationships 

At first, this may seem counterintuitive. You would think that your friends and co-workers will appreciate a person who’s always smiling. You may be holding yourself back from telling them about your problems. This way, you think you display your ‘best self to them. However, such an approach can easily backfire.

3. It Can Make You Insensitive 

Researches suggest that happiness can have a dark side. It often lets us see the bigger picture rather than the small details. When we’re in a sad or neutral state, we’re more likely to pay attention to small details because we might think something is wrong or not quite right— hence our not-happy state.

Read More: Do You Cry At Work? Here’s A Surprising Truth!

A neutral or sad state lets us pinpoint more precisely what is causing our mood, identify it, and try to get rid of it as soon as possible.

Stay tuned to Brandsynario for the latest news and updates.

ITV Partners With Google Pixel & KFC Delivery For 2022 Fifa World Cup Coverage

By
Dr. Rida Qamar
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The Fifa World Cup is set to kick off in Qatar on November 21. The coverage of the world cup will be running through to December 18 across ITV’s broadcast, digital and social platforms.

The sponsors for the Fifa World Cup have already lined up. Recently, ITV has announced Google Pixel and KFC Delivery as joint sponsors of its coverage of the 2022 Fifa World Cup in Qatar.

The sponsorship is said to be split 50/50 between the two companies. The broadcaster will share prominence equitably between both brands. The broadcast will be a part of a comprehensive package of custom idents which will be aired during each of the 33 live matches of the tournament. It is reported that ITV will be sharing broadcast rights with the BBC.

“We can’t guarantee that football is coming home for a second time this year. However, there’s one thing we are sure about, KFC. We’ll be bringing delicious fried chicken to millions of homes across the nation with KFC Delivery and that’s why we are proud to sponsor ITV’s World Cup coverage.” Says Jack Hinchliffe, CMO at KFC UK & Ireland.

Read More: ‘The problem is not the focus on cricket, but the lack of focus on other sports

According to Mark Trinder, ITV’s director of commercial sales and partnerships,

Image source: thedrum.com

”The Fifa World Cup will be the outstanding marketing opportunity of the year reaching millions of hearts and homes around the UK. It will offer brands an opportunity to create campaigns. That will straddle a period of excitement and consumer spending in the run-up to Christmas.”

Fifa World Cup Partners

Other Fifa partners include Qatar energy, Qatar Airways, Adidas, Coca-Cola, Wanda, Hyundai and VISA as FIFA Partners.

Read More: Coca-Cola Introduces Bizarre New Flavor & People Aren’t Sure About It

“This year’s tournament will expand football’s reach and shine a light on the region. Bringing different cultures from across the globe together in Qatar to enjoy the best football in the world in stunning state-of-the-art venues.” Said FIFA President Gianni Infantino.

Stay tuned to Brandsynario for the latest news and updates.

META Affirms Stringent Approach To User Privacy In Virtual Session With Pakistan Media

By
Web Desk
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Meta – the parent company of Facebook and Instagram organized a virtual briefing session on its approach to privacy for Pakistani journalists in Islamabad. Arianne Jimenez, Privacy Policy Manager at Meta in the Asia Pacific apprised the reporters about the company’s policies to protect user data and information safety on its platforms. The program was part of its endeavour to foster awareness regarding user privacy and tools available to users to exercise greater control over their information on Facebook and Instagram.

The Meta representative said protecting people’s information is central to Meta’s vision which is why it designs privacy controls into its products with guidance from experts in areas like data protection and privacy law, security, interface design, engineering, product management, and public policy. She said Meta gives people more control over their privacy and security choices through specialized tools and features.

Arianne Jimenez emphasized that Meta doesn’t sell user information. Partners and third parties who have access to certain data are required to follow rules about how they can and cannot use and disclose the information. She further said Meta strives to help people understand its data practices by giving them more information and controls on its products, content, and ads. She said Meta’s privacy center serves as the educational surface for Facebook, Instagram, and Messenger and provides helpful in-depth information on privacy.
She said Facebook and Instagram show ads so that the platforms are available to everyone free of cost, however, people can take control of their ad preferences by clicking and managing their preferences right on the ad and the same can be done with posts.

She said Meta gives users tools for deleting anything they’ve posted or even transferring data to other services because Meta believes that part of having a free and open internet means that people should be able to transfer their data to other apps and services they use. She stated that the process of refining the privacy and security system is on-going at Meta and the company will continue to invest and innovate to give its customers the best user experience.

HUAWEI WATCH GT 3 Pro Wins EISA’s Best Smartwatch Product for 2022-2023 Award

By
Web Desk
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Huawei Consumer Business Group (CBG) recently received an award from the Expert Imaging and Sound Association (EISA) for its latest smartwatch device, the HUAWEI WATCH GT 3 Pro. Composed of over 60 of the most respected international specialist consumer electronics magazines, websites, and journalists, EISA named the HUAWEI WATCH GT 3 Pro its ‘Best Smartwatch Product for 2022-2023’, based on the independent technical reviews of its members. Huawei has been awarded this category for the third consecutive year. The award comes in the wake of several other publication awards for the HUAWEI WATCH GT 3 Pro, which has also won prestigious industry awards from the likes of Android Headlines, Tech Advisor, and PhoneArena.

In the judges’ comments, EISA referred to the HUAWEI WATCH GT 3 Pro as ‘Huawei’s most polished and perfected smartwatch to date,’ praising its ‘classic’ and ‘luxurious design’ which comprises a ‘titanium casing, ceramic back and sapphire glass face’ as well as Huawei’s ‘crisp’ and ‘colourful AMOLED display.’ Its ‘advanced operation system’ and ‘plethora of applications and features’ were also marked out for praise, including its blood oxygen level monitoring, stress testing, water resistance, and ‘exceptional’ battery life.

The latest instalment in Huawei’s highly popular HUAWEI WATCH GT Series, the HUAWEI WATCH GT 3 Pro is a flagship smartwatch which aims to marry exquisite craftsmanship with high-end aesthetics, allowing users to take their health and fitness to the next level, or even down to completely uncharted waters thanks to its 5ATM and 30 meters diving waterproof. Sporting a premium, Neo-crystalline look in either the Titanium or Ceramic colourway options, the HUAWEI WATCH GT 3 Pro is the ultimate workout companion which further illustrates the benefits of Huawei’s Seamless AI life and 1+8+N strategy.

Featuring a more robust battery life, and a 30 percent faster charging time than the last generation, the HUAWEI WATCH GT 3 Pro also offers a host of specialist tracking features which can help users improve their daily lifestyle habits. This ranges from the device’s 100 plus workout modes and its ECG analysis to its Smart Heart Rate Monitoring and HUAWEI TruSleep 2.0 sleep tracker. In line with the Huawei Seamless AI life’s philosophy of connectivity, users can also pair the HUAWEI WATCH GT3 Pro with other smart devices, including additional Huawei products, as well as iOS and Android phones.

“All of us at Huawei are extremely honoured to receive the EISA Best Smartwatch 2022-2023 for the HUAWEI WATCH GT 3 Pro, especially since this marks the third consecutive year a Huawei device has won EISA’s esteemed smartwatch prize,” commented Kevin Ho, Chief Operating Officer of Huawei Consumer Business Group. “Huawei has long committed to using technology to enhance and streamline our day to day lives, allowing us to achieve both our personal and professional goals in a way that empowers our sense of self. With its plethora of health and fitness tracking features, the HUAWEI WATCH GT 3 Pro is the perfect example of how Huawei’s consumer tech aims to aid us in becoming better and happier version of ourselves.”

JURRAT KE NISHAAN

By
Web Desk
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Introduction

Time and again, the sky has witnessed terror being terrified by Courage; courage that dares to defy all adversaries and fearlessly fight the cold-blooded cruelty. ‘Jurrat ke Nishaan’ is a personification of such courage displayed by personnel of Pakistan Armed Forces on different fronts, but seldom seen! It lets you witness a few instances of valour, passion and determination; where wars were won through sheer power of will, where fights were fought despite all odds and sacrifices made without an iota of doubt.

While the series pays tribute to the unyielding determination and undying spirit of five brave hearts; it also acknowledges the selfless efforts and countless sacrifices made every second of every day by salute worthy, courageous souls protecting the soil of this Pak Land.

Major Shujat Hussain, Shaheed

A thrilling story of unparalleled valor, selfless sacrifice and chivalry. It focuses on the final act of valor of the Shaheed. It has glimpses of Major Shujaat’s personal life, his journey in SSG and his unwavering commitment to the profession. The episode has realistic military action sequences and touches upon emotional moments of soldiers in action.

Rising filmstar Mr. Hamza Khawaja plays the role of Major Shujaat. The actor was showered with accolades for his stunning performance in his debut film “Kamli” and proudly agreed to be part of this challenging project.

Brief testimonials of various personalities including Lieutenant General Faiz Hameed and the shaheed’s  family, add much needed perspective to the life and sacrifice of the officer.

The full episode has moments of gripping fight scenes that takes the audience on a tour of soldiers’ lives in operational areas.

Lt Col  Abdul Kaleem, SBt

Maj Abdul Kareem, SBt (Ladha Fort, South Waziristan, 2008)

Based on a remarkable true story, where gallant son of soil Maj Abdul Kareem stands fast against the vicious siege of Ladha Fort, South Waziristan in 2008.
The terrorists always outnumber the soldiers at Ladha Fort and are able to organize on the surrounding ridges that overlook the fort. Despite paucity of supplies and ammunition, the fearless Maj Kareem and only 36 of his selfless under commands have marked one of the bloodiest engagements of Pakistan Army against terrorists. It is a story of absolute valour, unrivaled will, and utmost faith that enables Maj Abdul Kareem to embrace the honor and pride of his motherland.

Risaldar Muhammad Khan, Shaheed, TBt

This film is a re-enactment of a brave fight of a tank crew led by Risaldar Muhammad Khan in Operation Sherdil undertaken in Bajaur Agency during the War On Terror (2008). The fight resulted in shahadat of the complete tank crew but not before proving their mettle.

The story revolves around Risaldar Muhammad Khan, who was commanding a tank on 12 Sep 2008 alongwith Sowar Ahmed Nawaz (Gunner), Sowar Khalid Saifullah (Operator) and Sowar Muhammad Rasheed (Driver).

On the fateful day, unfortunately two tanks of the tank troop couldn’t move due to some technical fault. Risaldaar Muhammad Khan (the troop leader) took the decision to continue moving for collection of ammo/ spares. The tank, when left alone was completely surrounded by the terrorists, who were hiding along the ridge for ambush. The tank came under intense fire but the crew kept the enemy at bay by showing extraordinary courage and determination.

The tank was badly hit and the driver embraced shahadat.  Later the other crew members also embraced martyrdom. Still undeterred, the tank commander did not surrender. He was martyred but not before fighting till the last bullet.

The film narrates the sequence of events as they happened. An effort has been made to showcase the high standards of professionalism, bravery and devotion to the country under such stressful and vulnerable situation.  The film also shows how the crew members actively assisted and worked as a team. This is a story of courage, commitment and bravery.

Sepoy Salman (Shaheed), SBt

A story of bravery beyond compare, rooted in the spirit of sacrifice. A story of comradeship of men stirred to life in uniforms, chanting tales of fortitude and patriotism. Amidst the battle ridden fields, three brothers in arms, Salman, Nadir & Jawad surpass their fears and carry on towards the rising sun. Determined to bleed and fight, not only for their motherland but for their friendship.

Havaldar Muhammad Wafa, Shaheed, SBt

Havaldar Muhammad Wafa, a Pakistani field-operator spy was given the mission of surveillance and intel gathering about the miscreants in district Washuk, Balochistan. The miscreants were heavily armed with hand grenades and Rocket Propelled Grenades. He operated undercover and gathered key intelligence which led to an operation against the “Fararis”.  Wafa was part of the leading ops team, he fought alongside Kallat Scouts at the forefront. Muhammad Wafa became the defender of his motherland Balochistan by leading the mission from the front. He didn’t only accurately indicate the whereabouts of miscreants’ hideout but lead the raid in vanguard.

He got brutally injured during the fight but still managed to kill 3 miscreants. Muhammad Wafa eventually embraced shahadat fighting bravely. The operation turned out to be a phenomenal success as it resulted in the execution of a total of 15 miscreants and the commander of the Baluchistan Liberation Front, Khalid Hameed. The accomplishment was dedicated to Muhammad Wafa Shaheed and for his act of valor, gallantry & courage he was posthumously awarded the prestigious Sitara e Basalat.

ASIA CUP 2022 Live — Schedule, Squads, History and, What to Expect

By
Huzaifa Gaba
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Asia Cup 2022

This Asia Cup 2022 will be the 15th edition of the Asia Cup cricket tournament, played between the best teams from Asia. The tournament is set to kick off on August 27, 2022, and the final is scheduled for September 11, 2022. This year, the tournament will take place in the scorching summer heat of UAE after it was shifted from Sri Lanka amid political and economic turmoil in the country.

The first edition of the Asia Cup was held in the year 1984, compromising only three teams: India, Pakistan, and Sri Lanka, hosted by the United Arab Emirates. The tournament was played in the ODI format from 1984-2014. However, in 2015, Asia Cricket Council announced that from 2016 onwards, Asia Cup events would be played on a rotational basis between ODI and T20I format. As a result, the 2016 event was the first event played in the T20I format and functioned as a preparatory tournament ahead of the 2016 ICC World Twenty20. This year’s edition would be the second to be played in the T20I format.

What to Expect?

Asia Cup’s earlier editions have had a plenty of memorable moments. You just cannot forget Shahid Afridi hitting R Ashwin for back-to-back sixes in the final over to win the game in 2014, or Virat Kohli smashing his career-best 183 against Pakistan to help India chase down 330 in 2012, or Ajantha Mendis bamboozling India in 2008 final.

This year too, we expect the tournament will leave a lasting impact on cricket fans. Since the announcement of Asia Cup 2022, fans across the globe have been looking forward to August 28, 2022, the day when arch-rivals India and Pakistan will face-off in the second game. The match is expected to set the Dubai stadium on fire, just like last year, when they met on the same ground in T20 World Cup Match. Pakistan broke India’s undefeated streak against in ICC tournaments, that too in a humiliating manner by 10 wickets. So, this time, fans want to see whether the Greenshirts can dominate India once again, or will the Indian team will have their revenge?

Talking about team India, the one question on every fan’s mind is: “When will Virat Kohli score his 71st hundred? It has been a long rough patch for the former Indian captain and one of the finest batters to ever grace the 22-yards. At one point, he used to score hundreds for fun. However, now, his dream run seems like a distant memory as he last scored a hundred in 2019. Kohli, I believe, is still a star and whenever he plays, fans tune in to see how he turns fortunes around. Hopefully, we will see him turn the tide in Asia Cup 2022.

Kohli’s downfall coincided with the rise of another star batter from the subcontinent, Pakistan’s captain Babar Azam, who ranked no. 1 (batter) in both ODI and T20I. In tests, he stands at no. 3.

Although Azam is in the best of forms at the moment, and the way he dominates pace bowlers is poetry in motion, he does have a problem dealing with wrist spinners, whether it is Adil Rashid or Kuldeep Yadav. He has struggled especially against Rashid Khan – the Afghanistan leg spinner has dismissed the Pakistani captain more often (five times) than anyone else in the shortest format and conceded just 59 runs off 48 balls. In fact, every single time they have come across each other, Khan has knocked Azam out, and if they meet again in the Asia Cup – it will be the second time the meet in T20I – it would be an interesting watch. Nothing like seeing a bowler turn the ball around and bamboozle the batters, and we hope to see a lot of it in the Asia Cup 2022.

Asia Cup Groups

There will be six teams participating in this year’s Asia Cup. They will be divided into two groups, with the top two teams from each group laying each other in the Super 4.

Group A: Pakistan, India, Hong Kong (Qualifier)

Group B: Sri Lanka, Bangladesh, Afghanistan

Asia Cup Schedule

Asia Cup Squads

Group A

India: Rohit Sharma (c), KL Rahul, Virat Kohli, Suryakumar Yadav, Rishabh Pant, Deepak Hooda, Dinesh Karthik, Hardik Pandya, Ravindra Jadeja, R Ashwin, Yuzvendra Chahal, Ravi Bishnoi, Bhuvneshwar Kumar, Arshdeep Singh, Avesh Khan Standby: Shreyas Iyer, Axar Patel, Deepak Chahar

Pakistan: Babar Azam (c), Shadab Khan, Asif Ali, Fakhar Zaman, Haider Ali, Haris Rauf, Iftikhar Ahmed, Khushdil Shah, Mohammad Nawaz, Mohammad Rizwan, Mohammad Wasim Jnr, Naseem Shah, Shahnawaz Dahani, Usman Qadir, Mohammad Hasnain

Hong Kong: Nizakat Khan (c), Kinchit Shah, Zeeshan Ali, Haroon Arshad, Babar Hayat, Aftab Hussain, Ateeq Iqbal, Aizaz Khan, Ehsan Khan, Scott McKechnie (wk), Ghazanfar Mohammad, Yasim Murtaza, Dhananjay Rao, Wajid Shah, Ayush Shukla, Ahan Trivedi, Mohammad Waheed

Group B

Sri Lanka: Dasun Shanaka (c), Danushka Gunathilaka, Pathum Nissanka, Kusal Mendis, Charith Asalanka, Bhanuka Rajapaksa, Ashen Bandara, Dhananjaya de Silva, Wanindu Hasaranga, Maheesh Theekshana, Jeffrey Vandersay, Praveen Jayawickrama, Chamika Karunaratne, Dilshan Madushanka, Matheesha Pathirana, Nuwanidu Fernando, Nuwan Thusara, Dinesh Chandimal

Bangladesh: Shakib Al Hasan (c), Anamul Haque, Mushfiqur Rahim, Afif Hossain, Mosaddek Hossain, Mahmudullah, Mahedi Hasan, Mohammad Saifuddin, Mustafizur Rahman, Nasum Ahmed, Sabbir Rahman, Mehidy Hasan Miraz, Taskin Ahmed, Ebadot Hossain, Parvez Hossain Emon, Mohammad Naim

Afghanistan: Mohammad Nabi (c), Najibullah Zadran, Afsar Zazai, Azmatullah Omarzai, Farid Ahmad Malik, Fazalhaq Farooqi, Hashmatullah Shahidi, Hazratullah Zazai, Ibrahim Zadran, Karim Janat, Mujeeb ur Rahman, Najibullah Zadran, Naveen ul Haq, Noor Ahmad, Rahmanullah Gurbaz, Rashid Khan, Samiullah Shinwari Standby: Nijat Masood, Qais Ahmed, Sharafuddin Ashraf

 

Dove’s Recent Campaign Encourage Women To ‘Keep The Grey’

By
Lyza Rashid
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dove keep the grey
Image Source: Design Taxi

Dove, a personal beauty brand, is making waves in the beauty industry because of their latest campaign. The greying of hair is a natural process however, it impacts women more than we could imagine. Ageism is rampant across all industries and a recent fiasco in Canada has prompted Dove to speak about it. Here’s what’s going on:

Read more: 5 Healthy White Sugar Substitutes For Cooking & Baking

Dove is participating in a heated discourse revolving around women and ageism in the workplace. Many women are considered ‘old’ as soon as they start showing grey hair and are also then demoted or preferred less as opposed to “young” girls or their male counterparts. Dove is changing the game.

dove keep the grey
Image Source: Instagram

The dove brand shared its message across all of its social media platforms, including Instagram, Facebook, Twitter, and LinkedIn. Their new campaign went live on Sunday night. Their motto?  To help women age wonderfully on their own terms.

How Is It Being Rolled Out?

Dove has started making its profile images grayscale. Their brand campaign hashtag is “#KeepTheGrey!” It is especially pushing Canadians (where the campaign is being rolled out) to “go grey” with the brand. Dove has also changed the color of its logo. It has switched from the signature golden shade to a single monochromatic grey.

 

View this post on Instagram

 

A post shared by Dove Global Channel 🌎 (@dove)

But Dove’s efforts go way beyond that. They have made a significant $100,000 donation to Catalyst, a Canadian non-profit organization. The organization aims to create inclusive workplaces for all women and is supporting the ‘Go Grey’ movement.

What Prompted This?

This initiative by Dove comes a week after CTV (a famous news agency) fired news anchor Lisa LaFlamme. This decision went viral and it also prompted an internal investigation of the work environment in Bell Media’s newsroom.

dove keep the grey
Image Source: Instagram

The investigation revealed the core truth of the firing to be based on ageism. Michael Melling, a senior authority in the news group questioned the decision to allow LaFlamme to broadcast with grey hair. In essence, a competent anchor was fired from her workplace because her hair was naturally starting to turn grey. Aren’t we all allowed to age or is ageing also now a privilege? Dove has always stayed ahead of the curve, this is another feather in their hat.

Read more: Here’s How Climate Change Is Affecting Our Bodies

Stay tuned to Brandsynario for the latest news and updates.

Pros & Cons Of Energy Drinks: How Much Should You Consume?

By
Lyza Rashid
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pros cons energy drinks
Image Source: Coffee Affection

Energy drinks all around the world have become a crowd favorite. It has even become a culture, you’ll find many people casually sipping on them like it’s no big deal. Even we’re guilty of this! You may have gotten an energy drink to get you through the day too because you were knackered. However, while energy drinks will give you the boost of energy you need, they can have too many negative consequences. 

Read more: Academic Burnout: 7 Ways You Can Prevent It

Here’s what you should know:

Pros of Energy Drinks: They Improve Your Mood

After having an energy drink, your cognitive abilities can actually be improved. Once you have it in the morning, your groggy mood can say goodbye to you. You can feel happier and social because it makes you awake and energetic.

More Strength For Workout

You must already know that your endurance can improve in a lot of things. If you consume the correct amount of caffeine from an energy drink, you can have greater endurance for jogging, lifting weights, and building muscle.

pros cons energy drinks
Image Source: Healthline

Zero Calorie Option

Plus, the benefit is that there’s always a zero-calorie energy drink available if you’re on the lookout for a healthier option. So a lot of energy and no calorie gain? Anybody would sign up.

The Cons: Addictive

Energy drink addiction is a very serious issue that is being looked at. People who want to consume an energy drink despite its detrimental effects go down dangerous paths. According to a study by the US National Library of Medicine, young people who are addicted to energy drinks are more likely to abuse other drugs. Teens might turn to other drugs when energy drinks stop working.

pros cons energy drinks
Image Source: Only My Health

Heart Diseases

Energy drinks also have a number of potential health risks. For instance, the most significant of this risk is that of developing cardiovascular disease. Consumption of energy drinks stops the blood flow to your heart a lot which can result in heart failure.

Sugar High Isn’t Worth It

The sugar high releases a lot of serotonin in your mind which also goes away just as easily. The consequence? You may feel more low after.

pros cons energy drinks
Image Source: The Fluco Beat

How Much Should You Have?

Even having one bottle can make your heart rate erratic and result in high blood pressure. Doctors suggest leaving them completely. Only on those days where there can be no solution and your performance could be life-changing, reach out for it!

Read more: Here’s Why Rainwater Is Harmful To Drink

Stay tuned to Brandsynario for the latest news and updates.

Tomato Flu: Another New Viral Infection ?

By
Dr. Rida Qamar
-

After coronavirus and monkeypox, Tomato Flu is trending in India. Around 82 cases of Tomato Flu or Tomato Fever have been reported in India since May 2022, reveals a Lancet study. The Kerala state reported the first case of the Tomato virus on May 6, 2022. Ever since Tomato Flu cases have surged in India, more than three months after its inception.

The Lancet study states that this common contagious disease generally targets children between one and five years of age and adults with weaker immunity. The disease reportedly affects the mouth, hand and foot, claimed the study.

Tomato Flu; A New Scare? 

Scientists are still trying to identify exactly what this virus is. The infection is referred to as tomato flu because of the painful red blisters it produces on the body. It is said to be very contagious. Children are particularly vulnerable because it spreads easily through close contact, such as via nappies, touching unclean surfaces or putting things in their mouths.

“The rare viral infection is in an endemic state and is considered non-life-threatening; however, because of the dreadful experience of the Covid-19 pandemic, vigilant management is desirable to prevent further outbreaks,” the Lancet article said.

Read More: Here’s How Climate Change Is Affecting Our Bodies

“The virus could also be a new variant of the viral hand, foot and mouth disease. A common infectious disease targets mostly children aged one to five years and immunocompromised adults. Some case studies have even shown hand, foot and mouth disease in immunocompetent adults.” Further adding.

Image source: thesun.com

Tomato Flu symptoms resemble those of Covid, chikungunya, and dengue fever. Hence, it has made it difficult for doctors to diagnose the condition. The latter two are common in India during the rainy season and are spread by mosquitoes. Chikungunya is particularly widespread in Kerala.

The Lancet article also states that “tomato flu could be an after-effect of chikungunya or dengue fever in children rather than a viral infection.”

According to Dr. Suneela Garg, a senior health official in the Delhi government, “I agree that chikungunya and dengue can leave children vulnerable to tomato flu because their immune systems are weaker. We don’t have any cases in Delhi yet and I am confident it won’t become a problem.”

Symptoms & Treatment 

The symptoms include fatigue, nausea, vomiting, diarrhea, fever, dehydration, swelling of joints, body aches, and common influenza-like symptoms. Skin irritation and blisters all over the body are also commonly seen.

Read More: Here’s Why Rainwater Is Harmful To Drink

According to health experts, there are no disease-specific medications available, adding that treatment is similar to other viral infections – isolation, rest, plenty of fluids, and a hot water sponge for relief of irritation and rashes. Furthermore, The best solution for prevention is the maintenance of proper hygiene and sanitization of the surrounding necessities as well as preventing the infected child from sharing toys, clothes, and food, with other non-infected children.

Stay tuned to Brandsynario for the latest news and updates.

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