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Blush Salon and Spa To Collaborate With Maliha J. Khan

Blush Meets Passion for Make-Up! After running a very successful business since 2008 and hosting an extravagant team of 50 well experienced and talented individuals,...
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Elan Eid Collection 2018 With Price: Complete Catalogue

With Eid just around the corner, Elan Eid Collection 2018 has been unveiled and we bet you will fall in love with the glamorous...

Get all you can this 11.11 from Engine!

Are you fond of fast fashion? If yes, Engine translates its customer’s voice by anticipating their needs and turning their desire into reality by...

#PassThePink #PinkTober: Generation Raises Awareness for Breast Cancer

While they say charity begins at home, how often do we take it upon ourselves to raise awareness amongst the women that spend the...

LALA Textiles Named Fastest Emerging Ethnic Brand

A powerhouse in the unstitched retail industry, Pakistan’s leading textile group LALA was presented with The Fastest Emerging Ethnic Brand in Regional Markets by...

Model Inspiration: Ways to Wear 90’s Jeans Styles

The 1990s made a notable comeback on the spring/summer 2018 runways, updating several iconic pieces from this decade rich in sportswear styles, crop tops,...

Fall Fashion Trends 2016: What’s In Store & What We Can’t Wait For

The summer in Pakistan, Karachi at least is far from over. But the fashion trends for fall have already surfaced. Fashion Weeks across the...
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How to Dress Up for Office: A Guide to Men’s Clothing

Ask any employer, what it seeks in an employee and the word ‘professionalism’ will hardly be missed. Ironically, especially in Pakistan this word is directly...
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Pakistan’s Leading Textile Brand LALA Presents Gul Mohar Collection

Pakistan’s leading textile brand LALA presents Gul Mohar at ‘Silencing The Dark’ on Thursday 17th December 2015 in New Delhi, India, an initiative in...

Mahira Khan Endorses Pepe Jeans in Paperazzi Magazine

The gorgeous and stunning Mahira Khan (MK) poses for Pepe Jeans Pakistan, the official franchise of Pepe Jeans, an internationally acclaimed denim and casual...
Edenrobe Atrium Mall

Edenrobe – Taking the Local Garment Industry to International Standards

Pakistan's men fashion industry still has a long way to go, but there are a few brands that are far above the excellence, leading...

Fashion Brand Sapphire Launches Concept Store in Lahore

Pakistan’s leading high-street and retail brand Sapphire, in line with the brand's innovative spirit, proudly launched their ‘Concept Store’ at The Emporium Mall in...
Five Men’s Perfumes That Women Love To Wear

4 Men’s Perfumes That Women Love To Wear & Are Obsessed With!

It is not uncommon for women to obsess over the muskier scents of men’s perfumes rather than the sweet fruity notes of the ones...
FPW15 Brunch

Urdu1 Hosts Star-Studded Brunch for FPW’15: View Images

Day 2 of Fashion Pakistan Week Winter Festive 2015  kicked off with a brunch organized by Urdu 1 at Café Flo in Karachi. The brunch was...

Ideas Quaid Day Sale Offers Flat 40% and 50% OFF* On Season’s Hottest Trends

As the year comes to an end, you might be thinking about a wardrobe overhaul. If you want to shop for your yearly essentials,...
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Kapray Winter Digital Pret Collection 2015 Launched

As the temperature drops and a chill in the air sets in, we all seek some comfortable yet chic ensembles to don in the...

FPW2016: 5 Trends To Try out this Season

FPW2016 concluded last night with a bang. We saw many celebrities walk the ramp for various different collections including the one woman army, Mukhtaran...

Luxury Label Élan Launches First Silk Collection – ‘Modern Rajkumari’

Pakistan’s premier luxury design house Élan is set to launch their first silk collection titled ‘Modern Rajkumari' on the  29th of August which will...

The Biggest Sale Of The Season Is Now Live

The next time you pick up your mobile phone, it should be to log on to www.gulahmedshop.com because The Great Summer Sale is officially...

Vogue India December Issue Features Indian Actresses Alia, Kajol, Kareena, Karisma, Sridevi

Indian Actresses Kajol, Alia Bhatt, Kareena and Karisma Kapoor and Sridevi appeared on the Vogue cover dressed in Malhotra ensembles. 2015 marks 25 years of...