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foodpanda’s Thoughtful Intiative ‘Homechefs’ Offers An Exciting Earning Opportunity!

By
Ariba Raza
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As the global economy seems to be crashing amid the coronavirus crisis, several organizations are working on ways to stabilize the situation and making things work. Moreover, the COVID-19 outbreak has certainly affected many industries resulting in them shutting down completely or temporarily; leaving many people without jobs, especially daily wagers.

Speaking of which, foodpanda has been making highly appreciable efforts in order to support their heroes in many ways as earlier, their services were temporarily disabled. From providing ration bags and allowing them paid leaves in collaboration with TPL insurance, foodpanda made sure the halt didn’t affect their heroes.

Yet again, here they are again with another thoughtful initiative ‘homechef’ that they have been currently working on and it literally touched our hearts amid times like these…

To enable economic empowerment in the country, foodpanda is providing earning opportunities to every household. At times likes these, who wouldn’t want to earn safely by only cooking meals? Well, foodpanda is offering you the opportunity of becoming a foodpanda homechef! So, if you know how to prep up some yummy meals, now is the time to easily earn PKR 50,000+ every month!

Up till now, 1,000 foodpanda homechefs have registered from 18 different cities in Pakistan with 1 lac orders done to date. There’s more! On a daily basis, 3,000+ homecooked meals are delivered. This also makes foodpanda to be the ONLY food-delivery app in Pakistan that delivers freshly prepared Ghar ka khana to customers in less than 30 mins.

Many known Pakistani celebrities are also appreciating this initiative!

 

Why is this initiative so special for foodpanda?

When you want to make a difference with all your will and might, it eventually becomes very close to your heart. And so is the case with homechefs. Homechefs is an initiative taken to create employment opportunities & more women empowerment. Currently, there are 60% female homechefs and 40% are men. Moreover, for more than 40% of them, foodpanda is their ONLY source of income.

To fight these tough times and to ensure every kitchen keeps running in Pakistan, foodpanda is looking for 100,000 homechefs & are inviting people to join their platform so they can start earning from their homes.

As a welcome package, especially during COVID-19, foodpanda is giving out awareness messages, a special hygiene video and a COVID-19 pack to all the homechefs.

Also, as a COVID-19 CSR activity, foodpanda has delivered 750+ fresh home-cooked meals prepared by MOM-heroes for the heroes on-ground (Frontline workers).

Women Empowerment Initiatives

foodpanda has funded a Rs. 2.4Mn project with Punjab Govt’s skill development Fund to train, onboard & empower 50 underprivileged women as foodpanda homechefs. Adding on to this, USAID SMEA is also onboard as their education partner to train & empower women-led SMEA businesses. So far, 4 sessions have been conducted across 6 cities with 52 Homechefs!

There’s more!

foodpanda highlighted their most successful woman homechef by flying her in for the prestigious Pakistan Stock Exchange bell-ringing ceremony on Women’s Day. Furthermore, the key sponsors of ‘Opportunities for Women’ segment at a women’s day was attended by over 300 women!

How do you register? The process of getting yourself registered is super easy! Here’s how!

Anyone any everyone can register in this! Whether you’re a pro or just an enthusiast, and not allowed to go outside or just want some extra cash, all you have to is go to www.restaurant.foodpanda.pk aur paen ghar se kamai ka mauqa!

What do you think of foodpanda’s thoughtful initiative? Let us know in the comments below!

Stay tuned to Brandsynario for the latest news and updates!

Adnan Siddiqui Shares Details Of His Last Meeting With Irrfan Khan

By
Alefyah Hasnain
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Source: Adnan Siddiqui Instagram

The sad demise of Bollywood actor, Irrfan Khan, has gutted people all over the world. It feels as if he has left an irreplaceable void. Celebrities from across the globe, including Angelina Jolie and Natalie Portman, have shared memories with the actor par excellence and paid their condolences to Khan’s family.

Our very own Adnan Siddiqui penned a heartfelt message for Irrfan Khan yesterday that will surely bring tears to your eyes and shared never before heard details on his last meeting with Khan in 2018.

Adnan also shared a throwback photograph taken on the sets of Hollywood movie, ‘A Mighty Heart’ in which the two co-starred and was also the film which catapulted Irrfan’s career in Hollywood.

Source: Adnan Siddiqui, Instagram

Siddiqui shared a fond memory of himself and Irrfan from the sets of a Mighty Heart,

“I had the honour of first meeting Irrfan as a co-star on the sets of ‘A Mighty Heart.’ For one of the scenes after learning his lines I saw him doing the scene again and again which left me puzzled. I asked him, Irrfan Sahab ye kya kar rahe hain aap? He replied- We’re both playing CID agents which means we’ll be showing our ID cards everywhere. I’m practising the scene, so I don’t look clumsy while showing the ID card. And that was the first time I realised what a fine actor he was.”

Adnan spoke highly of Irrfan’s talent and mentioned, “Our careers in Hollywood started together, but he proved his mettle and conquered the fort.”

The cast of Mighty Heart at the premiere, seen below are some popular Hollywood actors such as Angelina Jolie, Brad Pitt, Dann Futterman, Archie Punjabie alongside Irrfan Khan and Adnan Siddiqui.

Source: Zimbio

The actors last met in 2018 in London where Adnan Siddiqui went on to meet Irrfan while he was being treated for his illness.

“In 2018 while attending IPPA in London. I found out that he was in London, though he wasn’t meeting anyone he agreed to meet me. We had a long chat about movies and world in general. He looked so positive.”

Irrfan’s last words to Adnan were, “Adnan, I’ll be fine very soon and I’ll be back. InshAllah”!

Read the complete note that Adnan Siddiqui Posted on account of the sad demise of his co-star Irrfan Khan!

 

View this post on Instagram

 

“Inna Lillahi wa inna ilayhi raji’un”….. “Verily we belong to God, and verily to Him do we return.”! . . . Disturbed and gutted!! A fine soul gone too soon. I had the honour of first meeting Irrfan as a co-star on the sets of ‘A Mighty Heart.’ For one of the scenes after learning his lines I saw him doing the scene again and again which left me puzzled. I asked him, Irrfan Sahab ye kya kar rahe hain aap? He replied- We’re both playing CID agents which means we’ll be showing our ID cards everywhere. I’m practicising the scene so I don’t look clumsy while showing the ID card. And that was the first time I realised what a fine actor he was. We’d become friends on the sets and used to hang out together after the shoot. I remember for another scene, he wanted to know a word in Urdu used commonly in Pakistan and he asked me. He was a great actor but didn’t shy away from learning and perfecting his art. One of the evenings, he shared an incident where him and his friend got the role of an extra actor in James Bond series “Octopussy” which was shot in India. But because they cycled to the set, they were late and the shoot was over. He told me since then he wanted to do a Hollywood movie. Our careers in Hollywood started together, but he proved his mettle and conquered the fort. In 2018 while attending IPPA in London. I found out that he was in London, though he wasn’t meeting anyone he agreed to meet me. We had a long chat about movies and world in general. He looked so positive. His last words were- “Adnan, I’ll be fine very soon and I’ll be back. InshAllah”! Who knew today, I would be penning this note. Condolences and strength to his family. Irrfan, you will be missed a lot. Rest in peace my friend.🙏

A post shared by Adnan Siddiqui (@adnansid1) on

Pakistani star, Saba Qamar also shared her memories on working with Irrfan on Hindi Medium.

Daraz launches Humqadam program with Rs 4.5 crore subsidy to facilitate businesses transitioning online

By
Press Release
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Daraz, the leading online marketplace in the country, has launched the Humqadam program to lessen the financial duress on small-and-medium enterprises during a period of economic instability caused by the outbreak of the COVID19 pandemic. With the Humqadam program, Daraz is offering a subsidy of PKR 4.5 crore to small-and-medium businesses and inviting them to establish their online ventures on the platform with the promise that they will not be charged a commission for the months of May and June.

As the restrictions imposed on businesses under lockdown are relaxed and they are permitted to operate online, the Daraz Humqadam program is a ready solution to brick-and-mortar establishments that want to shift towards e-commerce but do not have access to logistics or technological expertise. Through the program, sellers will also have access to free business consultation and education on e-commerce operations through Daraz University, an online platform.

Daraz is also offering an expedited sign-up process so that businesses can start retailing within 2 days and they will receive dedicated one-on-one support while they set up their Daraz shops. Furthermore, they will have access to free analytics tools to help them optimize their digital ventures as well as free marketing promotions to increase the number of visitors on their Daraz shops. Sellers will also be provided with discounted packaging material.

Senator Sherry Rehman Thinks Irrfan Khan Was A Pakistani Actor

By
Web Desk
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Senator Sherry Rehman
Image Source/CPEC

Senator Sherry Rehman assumed that Irrfan Khan who passed away a day ago was a Pakistani actor. She took it to her twitter to pass on her condolences.

Twitter police got to her immediately. The senator has now deleted the tweet.

However, Twitter never forgets. Someone took a screenshot and made sure everyone saw it.

Everyone makes mistakes. Twitter should become a little more forgiving next time.

Irrfan Khan best known for his work in both Bollywood and Hollywood films passed away yesterday at the age of 53. It has been reported that he was suffering from health complications. He had worked with few Pakistani artists such as Saba Qamar and Adnan Siddiqui, who cherished his presence during work and remember him in their prayers.

Read more here: 

Pakistani Celebrities Pay Tribute to Late Actor Irrfan Khan

For more news and updates, stay tuned to Brandsynario.

6 Beneficial Tips To Prevent Weight Gain During Ramadan

By
Ariba Raza
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Image Source : Taste

Don’t panic. It’s pretty simple.

Before we begin, let us tell you that this is not only for ‘losing’ weight, but you’ll eventually be adapting a healthier lifestyle.

The holy month of Ramadan can be challenging for some of us. But if we plan it accordingly and before it begins, things can pretty much be in place. We know that iftars can be very tempting but having a balanced iftar is super important. It’s the meal that replenishes energy, stores and helps sustain your fast the following day.

We’ve put together a few beneficial tips to help you find a healthier way to break your fast and make the rest of your Ramadan amazing!

1. Avoid overeating and have reasonable food portions

Eating plentiful and unhealthy quantities of food for Iftar can lead to an upset stomach and intestinal disorders that may worsen your existing health conditions.

2. Avoid foods high in fat, salt and sugar

Image Source: Everyday Health

Avoid meals that have too many unhealthy fats, salt and added sugar. When you’re cooking, opt for stewing, baking, roasting, steaming or even grilling. In short, avoid deep and shallow frying.

3. Walk every day for at least half an hour to one hour to burn the extra calories

Image Source: The Indian Express

Even if you’ve had a few extra calories for Iftar, you can burn them by going out on a short walk. Also, amid the lockdown, make sure you have a mask on and maintain a social distance.

4. Have your soup and salad first because they are low in calories and can fill you up quickly

Image Source: Kraft Canada

So what if the weather is hot? Don’t you drink chai or coffee? You can find so many delicious and healthy soup recipes online. Why don’t you start with lentil soup? You’re going to love it!

5. Consume complex carbs aka good carbs

Image Source: American Heart Association

Your iftar meal should be filling yet healthy. If you want to consume carbohydrates, make sure you opt for complex carbs. These include whole-wheat chapatti/roti, brown rice, whole grain pasta, or potatoes. Moreover, they’re a great source of energy.

6. Chew your food slowly to avoid indigestion

Image Source: FoxNews

You need to take it easy; your food isn’t running away. Lol. Don’t be in a rush. Yeah, being deprived of eating for an entire day, would lead to the rush but overloading on food may lead to indigestion and other gastric problems.

Stay healthy and have a happy Ramadan!

Mahira Khan Temporarily Takes A Break From Social Media

By
Ariba Raza
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We know for a fact that being a celebrity is not easy. With all the attention and fame, things do happen to go wrong and it coping with it is not easy – especially if the celebrity happens to be super active on social media.

Although social media is a great way to connect with fans and followers from all across the world, too much of it can prove to be an overwhelming experience. In the Pakistan entertainment industry, many celebrities, in the past have taken a break to take a breather which makes sense. We all need breaks. Don’t we?

Social media is a world of its own, and in other words, it’s a distorted depiction of reality. The pressure to be perfect, be super active and be vocal about issues is REAL. Well, being a celebrity, all of this can be difficult because people look up to them.

Just recently, our bubbly Pakistani starlet, Mahira Khan, announced on her Twitter that she is taking a short break from social media. Previously, the actress opened up about her anxiety through an Instagram post.

Here it is:

View this post on Instagram

Dear anxiety, be kind ffs. Your long time lover, X

A post shared by Mahira Khan (@mahirahkhan) on

Announcing her break from social media, here’s what Mahira said,

“Taking a break from social media, for a little bit. In times such as these ( and otherwise) just remember – Sabr, Shukr and Tawakul”

Here’s what she tweeted:

She signed off by sharing some positivity with her followers! Beautiful! We hope she’s back soon because we are sure going to miss her online presence!

Stay tuned to Brandsynario for the latest news and updates.

Veteran Actor Rishi Kapoor Passes Away in Mumbai at 67

By
Web Desk
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Rishi Kapoor
Image Source/NEWSJIZZ

Veteran actor, Rishi Kapoor passed away at the age of 67 in Mumbai today. The actor was suffering from bone marrow cancer. Earlier, he was residing in New York City with his wife Neetu Kapoor for cancer treatment.

They returned to India in September last year as the treatment had concluded. However, the actor was not feeling his best and had been hospitalized at HN Reliance hospital on Wednesday morning reports theprint.in.

Just yesterday, the world was mourning the demise of a great actor, Irrfan Khan.

Pakistani Celebrities Pay Tribute to Late Actor Irrfan Khan

Prime Minister of India, Narendra Modi remembers Rishi Kapoor as a powerhouse of talent.

Akshay Kumar also took it to Twitter to pass his condolences.

The star was known for his controversial viewpoints on Twitter. He last tweeted about the ongoing pandemic on the second of April:

The actor recently announced his next project which was a remake of Hollywood film “The Intern” featuring Deepika Padukone.

For more news and updates, stay tuned to Brandsynario.

The Incredible Evolution Of Top Brands & Their Logos

By
Web Desk
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logo evolution

Contributed by Hassan Wasti

Brands today are like any living organisms that grow and evolve with time. Like a living being, these world-renowned brands today have grown into a much more mature version of what they use to be, with time they have molded themselves according to the specifications and requirements of the passing era.

Have you ever stopped to wonder how some your favorite brands like Apple, Google, Nokia or Microsoft used to be 30 years back? 

One of the defining factors of any brand is its logo it acts like a face of any brand and depicts what the brand is all about. Brands work tirelessly to make a logo that would best describe them and it is not an easy task that is why many logos that you see today are a product of years of hard work and brainstorming by top marketers in the industry today who decide which logo will suit their brand the best.

Below we have listed 6 renowned brand logos that have evolved with time and have gone through tremendous change.

1. Apple Inc.

One of the biggest electronic and technology brands in the world, Apple has made a name for itself with products like Macintosh, iPad and iPhone. All these products are very different in nature but have one thing in common the elegant half bitten apple designed with a gradient chrome silver look that shines proudly on these products.

However the journey for this logo was not an easy one, the first-ever logo was a complicated design that showed Isaac Newton under a tree with the inscription “Newton … A Mind Forever Voyaging Through Strange Seas of Thought … Alone.” The logo said a lot but turned out to be a little complex for the audience.

The next attempt to revamp the design was done in 1976 and the half bitten apple was introduced in a rainbow colored theme. This logo came in the limelight for several reasons, while some believed that the logo was a tribute to the mathematician Alan Turing who committed suicide by glazing an Apple in cyanide while many believed that the rainbow colored theme was homage to the homosexuality of Turing.

The next logo was a monochromic version of the current logo that did quite well and paved the way for the current design.

The Evolution of Top Brands & Their Logos_1

2. Nike

Nike got the best deal when it comes to designing logos, for just $35 Caroline Davidson designed the famous swoosh for the brand with the name Nike in the background. Nike today has dropped the name from the logo in order to make the logo less crowded and pictures only a smart swoosh on its products.

However one might be amazed that it took Nike a 7 years to notice that the text was overlapping the swoosh which crowded the whole image.

The Evolution of Top Brands & Their Logos_2

3. Google

The biggest search engine today Google came to existence in 1996 by two Stanford University computer science graduates who derived the name Google from Googol (meaning 1 followed by 100 zeros). The first ever logo was created on free graphic software GIMP, in the same year the an exclamation mark was added mimicking Yahoo and finally in 1999 Stanford’s Arts professor Ruth Kedar designed a new logo which is used by the company today.

The Evolution of Top Brands & Their Logos_3

4. Microsoft

The journey that began in 1975 for Microsoft is still going strong, like every other brand Microsoft original logo was a far different story than what it portrays today. The very first logo the result of the partnership between Bill Gates and Paul Allen, they named this partnership “Micro-Soft”. It also became the logo for the company however in the same year another logo came into the picture that had a distinctive O in it, that was referred to as “Bilbbet”, became the reason for its success for the next 12 years.

In 1987 the logo that you see today emerged and back then was termed as the Pac man-logo due to the noticeable cut in the ‘O’ this time. In 2008 Microsoft added the inscription ‘Your Potential, Our Passion’ in the design and have been using it since.

The Evolution of Top Brands & Their Logos_4

5. Nokia

The Finnish word ‘Nokia’ means a dark, furry creature, the current brand image of the company however reflects in no way to the origin of its name. The brand came into picture as a wood pulp mill which after the merger with Finnish Rubber Works sold various products from television to shoes.

Like the brand the logo has had a very different past from a fish portrayed in its design to a simple logo with inscription “Connecting People” Nokia has seen and done it all over the years.

The Evolution of Top Brands & Their Logos_5

6. Pepsi

Among all the Brands listed Pepsi has had the most eventful journey. It has gone through tremendous change since 1898 to 2014. From exotic fonts to its well known Blue and Red theme Pepsi has experiment with its logo since its inception.

Before 1950 Pepsi just played around the font in its logo but evolution hit the brand when it decided to feature its crown bottle cap as its logo in a blue and red theme with the name Pepsi Cola in scripted on it.

Another visible change took place in 1962 when Pepsi decided to drop ‘Cola’ from its logo and finally after 2003 the name ‘Pepsi’ was also dropped leaving behind only the Blue and Red globe in the logo.

The Evolution of Top Brands & Their Logos_6

 

Ramadan 2020: Best Iftar Deals You Can’t Miss Out On!

By
Kinza Piracha
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Source/ The Nation

It’s no surprise that this Ramdan is different from others and not only Muslims, but the entire world is also bound to stay indoors due to the deadly COVID 19. Now that the option of eating out is off the table, people are resorting to deliveries to satiate their hunger, and we decided to make a list of popular restaurants offering amazing Ramadan Deals for you all.

Have a look below deals, and you can thank us later for putting them together for you! You can go to their social media pages and find more details on the combo that fits your want and order away.

(Also, you’ll need to call and check to see which one of these are offering take-aways and deliveries)

Have a look:

1. KFC

2. Pizza Hut 

3. Dominos

4. Pizza Max

Source/ Pizza Max Social Media

5. McDonald’s 

6. Lal Qila  

Posted by LalQila Karachi on Thursday, April 23, 2020

7. Kaybees

8. Burger O’ Clock 

9. The Burger Shack 

10. Del Frio 

11. California Pizza 

❗❗RAMADAN SPECIAL DISCOUNT ALERT ❗❗Enjoy a FLAT 30% off on the ENTIRE MENU ✳️Valid for Karachi & Lahore✳️Valid on…

Posted by California Pizza on Monday, April 27, 2020

12. Tikiyani 

13. Vintage Cafe

14. The New York Pizza

15. Second Cup Coffee

Drooling?? Yeah, we thought so!

Stay tuned to Brandsynario for the latest news and updates!

Pakistani Celebrities Pay Tribute to Late Actor Irrfan Khan

By
Laiba Omer
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Irrfan Khan
Image Source/KhaleejTimes

Pakistani celebrities pay tribute to Bollywood’s most sought out actor, Irrfan Khan. Best known for his work in both Bollywood and Hollywood films passed away today at the age of 53. It has been reported that he was suffering from health complications.

Saba Qamar worked alongside the late actor in Hindi Medium. The actress said, “Deeply disturbed to hear the passing of Irrfan Khan. It feels like yesterday coming back from the sets of Hindi Medium”.

Shaan Shahid passed his condolences on Twitter: 

An official statement read:

“…A man of few words and an actor of silent expressions with his deep eyes and his memorable actions on screen. It’s saddening that this day, we have to bring forward the news of him passing away. Irrfan was a strong soul, someone who fought till the very end and always inspired everyone who came close to him. After having been struck by lightning in 2018 with the news of rare cancer, he took life soon after as it came and he fought the many battles that came with it. Surrounded by his love, his family for whom he most cared about, he left for heavenly abode, leaving behind truly a legacy of his own. We all pray and hope that he is at peace. And to resonate and part with his words he had said, “As if I was tasting life for the first time, the magical side of it”.

Other celebrities also passed on their condolences: 

 

 

View this post on Instagram

 

إِنَّا للهِ وَإِنَّـا إِلَيْهِ رَاجِعُوْنَ A very sad news 😥

A post shared by Bilal Qureshi (@bilal.qureshi) on

 

View this post on Instagram

 

Shocked and sad! What a brilliant actor he was. Rest In Peace. 💔

A post shared by Sajal Ahad Mir (@sajalaly) on

For more news and updates, stay tuned to Brandsynario.

Pakistan’s Classical Music App ‘Saarey Music’ Witnesses Growth During Lockdown

By
Web Desk
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Saarey Music
Image Sourcce/The Express Tribune Blog

Saarey Music is the first Pakistani classical music streaming application that is witnessing growth during the lockdown. The makers of the app have observed a double-digit growth in the number of active users.

CEO of the app, Faraan Ahmed Irfan highlighted that “Monthly Active Users for Saarey Music increased 130.2% since the lockdown and users are flocking to the rare, calm, serene, and soothing music by the Ustads. Users love the meaningful experience that they get from the app.”

An interesting fact about the app is that 62% of the listeners of classical music fall between the ages of 25-44. It is safe to say that the young generation is discovering new music and are very much appreciating it too!

Image Source/Tech Juice

Saarey Music has made the lockdown a bit easier for us. The purpose of the app is to revive the culture and heritage of Pakistan by promoting its most cherished classical music industry.

About the App 

The application is available on Apple Store for now and will be launching soon on Android. The App offers unlimited access to qawwalis and a collection of songs by Pakistan’s finest musicians. The library of the App comprises of All Pakistan Music Conference’s exclusive archives, rare recordings of live performances, and harmonious melodies by the music legends like Nusrat Fateh Ali Khan, Ustad Shaukat Hussain, Roshan Ara Begum, and others.

However, the App is not free. Saarey Music offers a 7-day free trial to the new users to check out the App. You can choose from three kinds of subscription plans; a monthly plan, a half-yearly plan, and a yearly plan.

The payment can be made with Credit/Debit cards, Google Play, and iTunes. You can also pay upfront in cash on the user’s doorstep.

For more news and updates, stay tuned to Brandsynario.

Pentagon Releases New ‘UFO’ Footage & Social Media Isn’t Surprised!

By
Anusha Sachwani
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UFO Video
Credits: Amazon

Netizens awoke only to find the hashtag #UFO trending on social media after the Pentagon officially released footage which captures not 1 or 2 but 3 ‘unidentified flying objects’ (UFOs).

The videos are said to have been shot years ago by the US Navy. What is even more surprising is that instead of being in complete shock or denial, social media isn’t even the slightest bit surprised as the year 2020 becomes even weirder every passing day.

In fact, the platforms have filled up with space alien jokes and memes!

Before we get to the reactions, here is the footage that has been going viral:

Social Media Reactions

Why do you think the Pentagon released the footage? Are they really trying to divert social media’s attention? Do aliens exist?

Share your thoughts with us in the comments below.

Stay tuned to Brandsynario.

Jazz Business & Mind Organization to launch a COVID-19 Mental Wellbeing helpline, ‘Zehni Sehat Helpline’

By
Press Release
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Lahore – 27 April 2020: Jazz Business, the business services division of Jazz, Ministers Delivery Unit (MDU), Punjab Health Department and Mind Organization, a non-profit  mental health care provider, have come together to launch a COVID-19 Mental Wellbeing helpline titled  “ Zehni Sehat Helpline’. Punjab Health Minister Dr. Yasmin Raashid launched the initiative at a ceremony held at MDU Office.

People who may face any mental health issue due to the ongoing countrywide lockdown to contain the spread of the virus can dial 0304-1110116 and talk to qualified psychiatrists/ Mental Health being specialists to receive support and advice. This helpline has been set up by Jazz Business and is free consultation for all callers.

“We are witnessing an enormous psychological impact of the Corona Pandemic on patients, their families as well as general population locked inside their homes. Given the scale of the mental stress across the social spectrum, developing platform for psychological support was need of the hour and I am grateful to partners for coming forward and putting in place this helpline,” said Punjab Health Minister Dr. Yasmin Raashid. “Mental health issues are usually neglected during such times, so we believe this is an important initiative for those who feel distressed. The team at the helpline will listen to you and provide expert counseling. I encourage you to call this helpline and receive the psychological support and care that you need.”

Pakistan, just like the rest of the world, is under pressure to control the spread of COVID-19 and has confined people to their homes under a strict lockdown. As more and more people are obliged to maintain social isolation, especially those with possible or proven coronavirus infection, experts, including the World Health Organization, agree that it is important to consider the effects of this pandemic on the mental health of people.

“It’s difficult for us all to understand this newly formed dynamic of life and the mental toll physical distancing from our family and friends is taking on us. Although these preventive measures suggested by the government and health authorities are important, so is mental wellbeing. This is why we are supporting Mind Organization and the Government of Punjab in providing free of cost mental health advice to millions of Pakistanis. We are here for you, to help you cope and adjust during these difficult times,” said Syed Ali Naseer, Chief Business Officer at Jazz.

During the past several weeks, the mobile operator has been using its resources and expertise to contribute to contribute to the efforts of the government, health authorities, medical institutes and the vulnerable in the society. For this purpose, the company recently announced a PKR 1.2 billion relief package in support of the country’s fight against COVID-19.

Mind Organization President Prof. Dr. Sa’ad Bashir Malik said, “It is globally acknowledged that stress can have serious affects on immunity of people. As we prepare to fight this battle, it is important that immunity stays at its best. This helpline will help us prepare for the psychological toll of the Pandemic. The Service will be available from Monday to Saturday (9 am- 5 pm).”

Uber Supports Healthcare Workers with the Launch of Uber Medics

By
Press Release
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Islamabad, April 27, 2020: Uber, the global ride-hailing platform that connects riders with drivers, has pledged free rides and deliveries in the Middle East, North Africa, and Pakistan (MENAP) region, specifically for frontline workers including the medical staff of hospitals and local NGOs, in an effort to move what matters during the COVID-19 pandemic.

Uber Medics is designed to ensure that healthcare workers, who need to be mobile, have a reliable and efficient way of getting around. With this effort, the company hopes that this 24/7 dedicated service gives hospitals and their workers the flexibility to provide optimal healthcare.

In partnership with hospitals including Shifa International, Benazir Bhutto, and PIMS, Uber Medics will provide free rides for their medical workers and essential staff, who will easily be able to book a ride to their respective homes or healthcare locations with the tap of a button from the Uber app. This service has been designed to ensure the health and safety of both riders and drivers, and also extends to NGO programs which support the marginalized sector of the society.

Uber Pakistan’s GM, Saad Naveed Pall commented, “We understand the necessity of social-distancing in current times and encourage our riders to stay at home. It is, however, imperative to support the healthcare staff of our country, a majority of whom depend on ride-sharing as a primary means of transport. Our partner drivers are equally assisting our communities through this crisis and with the necessary alterations in our services, we intend to offer them some degree of relief, and added convenience to the riders.”

Uber has also taken the necessary steps to ensure the safety of its partner drivers and is reimbursing them for the appropriate protective gear required in their vehicles to help minimize the risk of transmission.

COVID-19 has so far affected more than 13,000 lives in Pakistan, with a significant hit to the global economy. In these circumstances, Uber seeks to venture out in innovative ways to bring economic opportunities for its partner drivers, and cater to the needs of current times. Uber Delivery, for instance, was recently launched in Lahore, Islamabad and now Karachi, enabling customers to request for essential items to be dropped off at their doorstep. Uber is committed to responsibly use its technology to support the public in these altering times and also work together with the local authorities along with other entities to soldier through this pandemic.

EMPG and OLX Group announce merger of MENA and South Asia businesses

By
Press Release
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Amsterdam and Dubai 28 April, 2020: Emerging Markets Property Group (EMPG), a leading property portal group in emerging markets, and OLX Group, Prosus’s global classifieds business, have announced their merger in Pakistan, Egypt, Lebanon and the UAE. The agreement includes a US $150 million investment round, led by OLX Group along with existing EMPG shareholders, which values EMPG at US $1 billion after the transaction. As part of the deal, OLX Group will contribute its operations in the four countries into EMPG and will become EMPG’s largest single shareholder, owning 39% of the company.

EMPG will use the new capital to develop a range of new services, creating a more seamless user experience, enhancing data transparency, and deepening market intelligence for both consumers and business users. In Egypt and Lebanon, EMPG will operate the existing OLX platforms, rolling out new services for the real estate community, as well as offering consumers a superior experience across all categories. In Pakistan and the UAE, both groups’ platforms will be operated by EMPG and will continue to operate through their well-known local brands.

The aggregated value of properties sold in these markets is estimated at US $90 billion, providing a commission pool for real estate agencies of over US $2 billion per annum. This presents a great opportunity for EMPG to enhance their real estate services in these markets.

“EMPG has grown at a tremendous pace since its inception,” said CEO Imran Ali Khan. “Our unique ability to scale using our proprietary tech has aided and enabled this expansion. This deal puts us one step further in our journey towards providing solutions in multiple markets to over a billion consumers around the world, expanding our classifieds offering significantly.”

Martin Scheepbouwer, CEO of OLX Group, says “I’m proud of what we have built-in these four markets. Our brands are household names, and currently, help tens of millions of people to exchange goods and services every month. The next phase is an exciting one, with EMPG’s real estate industry expertise helping deepen the customer experience. As EMPG’s largest shareholder, we’ll have a front seat to explore how we can scale their services model further – taking our ambition to shape the future of classifieds into its next stage.”

EMPG is currently present in the GCC region with Bayut, Pakistan with Zameen, Bangladesh with Bproperty, Morocco and Tunisia with Mubawab, and Thailand with Kaidee. After this deal, besides expanding to Egypt and Lebanon, EMPG will also operate OLX’s platforms in Pakistan, Saudi Arabia, Bahrain, Kuwait, Qatar and Oman, and the Dubizzle platform in the UAE.

Adidas to Focus on Digital Platforms as 70% Global Stores Remain Shut!

By
Anusha Sachwani
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Credits: Rojak Daily

Footwear-giant Adidas has decided to take a different strategic approach to make up for its loss during the novel coronavirus pandemic lockdown.

Reportedly, almost 70% of Adidas stores are currently shut. The company said financial flexibility is key to its agenda and it would reallocate resources to “e-commerce, IT, and additional set-up.”

Adidas AG said Monday that net profit and sales sharply fell in its first quarter, and it warned that the second quarter should be even more severely hit.

Moreover, the company said net profit for the period was 31 million euros ($33.5 million), down by a whopping 95% from EUR632 million a year earlier.

At the moment, we are focused on managing the current challenges and doubling down on the recovery in China and the opportunities we see in e-com -CEO Kasper Rorsted 

According to the brand, as consumers are in lockdown and are trying to ignore stepping outside unless necessary, it has become important for the company to shift its focus to digital platforms and focus on e-commerce.

The brand aims to reopen stores throughout May and June and in the US by mid-May, but it depends on many factors, including the containment of the virus.

“Adidas is well-positioned in the structural growth sporting goods industry, which benefits from secular shifts including an increasing focus on self-health and wellness and casualization trends,” analysts at RBC said in a note to clients on Monday.

Coronavirus created “meaningful dislocation, which could lead to a prolonged recovery profile, given Adidas’s wholesale distribution, if excess inventory is not aggressively addressed.”

What do you think about the current situation?

Share your thoughts with us in the comments below.

Stay tuned to Brandsynario for more news and updates.

7 Health Benefits Of Fasting You Probably Didn’t Know About

By
Ariba Raza
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Image Source: Class Pass

Fasting in the month of Ramadan involves abstaining from eating, drinking, smoking and other restricted acts from dawn to sunset. Moreover, fasting is also claimed as an incredible act of worship that is very much loved by Allah.

Are you aware of the benefits fasting has? Let us share a few benefits with and you’ll be surprised!

1. Helps Speed Up The Metabolism

Fasting gives the digestive system a rest, and this can boost your metabolism to burn through calories more efficiently. However, if your digestion is poor, this can affect your ability to metabolize food and burn fat.

2. Helps Improve Insulin Sensitivity

Image Source: Diabetes UK

Fasting plays a great role in leaving a positive effect on insulin sensitivity. This allows you to tolerate carbohydrates better. Adding on to this, a study showed that after fasting for a longer duration, insulin becomes more effective and cells easily take up glucose from blood.

3. Help In Losing Weight

Isn’t losing weight what the majority of us wish for? Well, fasting is also a great way to lose weight. Scientifically proven, fasting allows the body to burn fat cells more effectively than normal dieting. 

(This would also be effective if you let go off the samosas and pakoras.)

4. Helps Improve Your Hunger

Fasting is a great way to normalize the hormones in your body so that you can actually experience what true hunger is. 

5. Helps Improves Your Brain Function

Gif Source: ClipArtBest

So, you think you’re brain dead after fasting? Did you know that fasting has shown to improve brain function because it boosts the production of a protein called brain-derived neurotrophic factor?

6. Helps Improve Your Immune System

The one thing we all worry about is improving our immune system. Fasting improves the immune system because it reduces free radical damage, regulates inflammatory conditions in the body and starves off cancer cell formation.

7. Helps Contribute To Self-Enlightenment

Fasting is another word for letting your body heal both consciously and physically. With a lighter body and a clearer mind, we tend to become more aware of our surroundings and  more grateful for the things we’re blessed with.

Isn’t it amazing?

Stay tuned to Brandsynario for the latest news and updates.

7 Food Items That Complete Your Iftar Table

By
Ghazala Sulaiman
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ramadan-iftar-table

Although the Holy Month of Ramadan is largely about abstinence, there is no stopping for many of the passionate foodaholics from indulging in all sorts of gastronomic adventures.

While we eagerly wait for the call to prayer with our throat parched and our stomach growling, we can not help fantasizing about the mountain of mouth-watering food we will relish once the clock ticks to Iftar time.

Brandsynario has compiled a list of the must have irresistible treats of every Iftar that the hungry fasting souls just can not get enough of.

Check out our tempting list of the ultimate fast-breaking items below.

Warning: Major Foodgasm ahead. Don’t read while fasting!

1. Khajoor

dates

Dates and Ramadan go hand in hand. The Sunnah practice of breaking fast via Khajoor, prior to anything else is what unites Muslims all over the globe, making the nutritious fruit a mandatory item on all Iftar platters.

2. Rooh Afza

rooh-afza

Ramadan calls for a definite love affair with the all-time, refreshing rose marvel- Rooh Afza. Since ages, the chilled thirst-quenching drink has been the first sip of thousands of Rozedars while breaking their fast. We surely can not help gulping it down until our tummy can not take anymore!

3. Pakoras

pakoras

The Pride of all Desi Snacks- a plateful of golden glowing pakoras will always make your mouth go “Om Nom Nom” and your tummy go “Gimme More!”

Top 9 Free Must Have Islamic Apps For Ramadan

There is absolutely nothing more heavenly than the sheer joy of devouring a platter of piping hot, spicy, crispy pakoras with gleaming red ketchup or green pudina chutney served in Iftar. Total Tastegasm!

4. Chana Chaat

chana-chaat

No dish in the world can trump the classical “chatkharydaar” combination of squashy chickpeas, crunchy onions, crispy papri, loads of masala, fresh yogurt and fiery chutney.

Ramadan 2016: Fasting with Diabetes, What You Need to Know

The explosion of robust spicy flavors leaves a lasting tingling taste in your mouth, making Chana Chaat the evergreen desi, the drool-worthy savory of our Iftar Dastarkhawns.

5. Dahi Baray

dahi-barhay

Teasing you with tantalizing flavors of spice and sweetness, Dahi Baray is a quick tasty treat prepared in many households for Ramadan. While people seldom have it for the remaining days of the year, the lip-smacking yogurt delicacy topped with the oh-so-irresistible Chaat Masala and the tangy chutney becomes a perfect Iftar delight.

6. Jalebi

jalebi

Oozing with saccharine syrup, the gooey and glossy, delicately rounded Jalebis- straight out of the oven- is the much needed, daily sweet-tooth Iftar doze. Perfectly drenched in sugar and cooked crunchy, it will sinfully melt in your mouth and make you crave for more!

7. Fruit Chaat

fruit-chat

The juicy and flavorful fruit chaat is what cools our mouth after the highly spiced gastronomic odyssey of the Pakoras and Dahi Baras. In the end, our stomachs practically beg for the sweet scrumptious looking bowl of bright friendly fruit salad with just the right hint of Chaat Masala.

9 Things to Expect in Ramadan this Year

But amidst all the sweet and sour gluttony, don’t forget about those in need during the Holy Month.  Happy Fasting!

How To Spend Your Time At Home While You’re In Self-Quarantine

By
Laiba Omer
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Quarantine
Source: The New York Times

The World Health Organization (WHO) has described the coronavirus pandemic as the “defining global health crisis of our time.” According to the WHO, the virus has infected more than 168,000 people and killed at least 6,610.

Why Must You Self Quarantine?

In order to contain the spread of the virus, countries across the globe have rolled out a series of precautionary measures, including lockdown and widespread travel restrictions. So, if you’re someone who displays symptoms of the deadly virus or you have been exposed to someone who might as well have been tested positive for COVID-19, you must self-quarantine.

What Can You Do to Spend Time at Home? 

There are many things that you can do back home considering most offices, gyms, and other public spaces have been closed. Follow your routine just like you would. The first and foremost important thing is to track your routine.

  1. Wake up on time: Sleep schedule must be taken into consideration. Staying at home should not mean you sleep late and wake up early.

    Sleep
    Source: SimpleMost
  2. Cook For Yourself: Cooking is therapeutic. Search up your favorite recipes on the internet and cook your heart away!

    Kitchen
    Source: HerGumat
  3. Exercise: Gym closed? No problem, just follow a simple routine from the internet and boost your immune system.

    Exercise
    Source: My Home Vitality
  4. Work from Home: If you can’t be physically at work, you must work from home. Being idle will most likely take a toll on your mental health.

    Work at Home
    Source: FlexJobs
  5. Netflix on the Weekend: You can binge-watch new series on Netflix and kill time.

    Netflix
    Source: Reaseheath College
  6. Online Reading Club: Create an online reading club, start reading!

    Books
    Source: Swoon Reads
  7. Gardening: Gardening is a great leisure time activity. You can learn about new plants and also grow them.

    Gardening
    Source: CNN
  8. Organize Everything: You can organize your entire house, clean all corners as a precautionary measure.

    Wardrobe
    Source: AskMen

Most importantly, don’t stress out. According to data collected by Johns Hopkins University, almost 80,000 people have recovered from the infection. Good news, yeah?

For more news and updates, stay tuned to Brandsynaro

realme Pakistan has launched 6 series with World’s First Helio G80 powered realme 6i

By
Press Release
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Lahore – April 27, 2020: realme Pakistan has unveiled the latest “realme 6i” – the new member of realme 6 series quad-camera family in an online launch event. realme is known for its vibrant and trendsetting smartphones designed especially for the younger audience upon the trifecta of strong performance, built-quality and affordable pricing. The young brand’s latest offering promises outstanding performance in a young and stylish manner and can be true allies for the users in a real sense. Renowned for their power and style, competing for pricing. realme phones are known for their flagship imaging experiences that cater to the growing and dynamic needs of the youth.

The launch event live on realme’s Facebook page features live unboxing by KOL from the tech industry. A post-launch media meet-up via Zoom was also conducted to interact with media & address queries. The attendees from the media & tech industry praised the idea of live meet-up following the social distancing.

realme 6i smartphone will be available in Pakistan on sale by April 29, 2020. This quad-camera device holds the distinction of being the world’s first smartphone to feature the MediaTek Helio G80, a 12 nm gaming-focused chipset meant for the mid-range market. The octa-core CPU has a main frequency, up to 2.0GHz, offering 35% better single-core performance and 17% better multi-core performance than the previous generation. All of these combine to an Antutu Benchmark result of 201,278.

realme 6i as the successor of realme 5i, upgrades to 48MP AI Quad Camera – 48MP main camera, 119° ultra-wide-angle lens (8MP), portrait lens (2MP) and 4cm ultra macro lens (2MP). Each camera of which is carried out its respective function and collaborated closely with others, resulting in striking photo experience and fun. Particularly, the ultimately clear 48MP main camera helps produce clear and beautiful photos

“The realme 6i will stand out among others in its price segment as it features the latest performance and trendy design. The realme 6i also offers gamers an enjoyable gaming experience as well as beautiful pictures with its 48MP AI Quad Camera for photography lovers,” says realme Pakistan brand manager Ahsan Chohan.

Where the realme 6i wins out, though, is in battery capacity. The device sports a massive 5,000mAh battery, much more than the realme 6’s 4,300mAh pack. It also supports 18W quick charge. The phone makers claim that the realme 6i can last 39 days with the screen turned off, and 40.07 hours with the screen on based on their tests.

realme 6i adopts classic design from Naoto Fukasawa, maintains a masterpiece design style. It has adopted the rare spray coating process, and the phone has been polished hundreds of times. As a result, the back of the phone shows an advanced matte visual effect, with a delicate and comfortable finish. realme 6i comes in two young colors – Green Tea and White Milk at PKR 31,999. The first sale starts on 29 April 2020.

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