Karachi, once known as the city of lights, is now known for the overcrowded, unwanted, unsystematic settlements.
All across the city walls, hateful racial and misogynist messages, commercial hoarding boards and above all political slogans can be seen which are nothing but a visual assault.
In a bid to bring Karachi back to its days of glory, Daraz.pk sponsored a group of artists, going by the name of Abdoz Arts, to execute their idea to cleanse political and other hateful graffiti from the walls of Karachi University at the university’s annual carnival which saw over 27,000 visitors.
The young artists have a vision to embellish the city with murals and generate a vibe of joy through refreshing colors of art. There has been a lack of patronage for these groups of artists, hindering artistic outreach and Daraz.pk has tried to bridge the gap.
“Abdoz Arts, founded by myself and Umer Asim, is a protest against the derogatory wall chalking on public walls in the form of beautiful artwork. Our aim is to free and reclaim public walls which we believe are an asset to the country and not a liability. Daraz.pk, which we believe is a brand of youth, was the first brand to honour our cause by supporting us in beautifying Karachi University’s walls at the event, Art of KU” said Humble Tariq, co-founder of Abdoz Arts.
Besides adornment of the city, another incentive Daraz had in mind was to promote Abdoz Arts in painting the walls in varying themes, from the comical to the surreal, touching on issues of education, pollution and social awareness.
This initiative is an attempt to transform the public spaces from one of debris and decay to one of inspiration and beauty.
Kudos to Daraz and Abdaz Arts for such a noble initiative.
