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Nose Picking Linked to Alzheimer’s Disease, Study

By
Usman Kashmirwala
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Source: Herald Sun

Did you know that picking your nose might increase your chances of developing Alzheimer’s disease? Yep, you read that right. According to a recent study, this seemingly harmless habit could have some not-so-harmless consequences for your brain health.

Beta-Amyloid in Alzheimer’s

Alzheimer’s disease is a progressive dementia characterized by the accumulation of beta-amyloid protein in the brain. And guess what? Picking your nose might be introducing pathogens into your system that trigger inflammation in the brain, leading to an increased risk of developing Alzheimer’s.

The study suggests that beta-amyloid, the culprit behind Alzheimer’s, could actually be produced by the brain as a defense mechanism against these pathogens that find their way in through the nasal cavity. So, that innocent little nose-picking session could be setting off a chain reaction that eventually leads to cognitive decline.

Nose-picking likely 'partially' to blame for Alzheimer's disease: scientists
Source: Yahoo News

The Hidden Dangers Lurking in Your Nose

But wait, there’s more. Viral, fungal, and bacterial infections have all been linked to Alzheimer’s disease. And where do these infections like to hang out? You guessed it — in your nose. These pathogens can lurk in the nasal epithelium for ages without causing any noticeable symptoms until they decide to make their grand entrance into your brain, wreaking havoc along the way.

Now, before you panic and swear off nose-picking forever, let’s talk about prevention. The report’s authors recommend ditching the finger-in-nose routine and opting for more hygienic practices like blowing your nose or using saline rinses. Sure, it might not be as satisfying as a good ol’ nose-pick, but it’s a small price to pay for preserving your cognitive function.

Biomolecules | Free Full-Text | Neuroinflammation in Alzheimer’s Disease: A Potential Role of Nose-Picking in Pathogen Entry via the Olfactory System?
Source: MDPI

And hey, if you needed another reason to kick the habit, just think about all the other gross stuff lurking under your fingernails. Yuck!

Think Twice Before You Pick

Picking your nose might seem harmless, but it could have serious implications for your brain health down the line. So, the next time you feel the urge to go digging for gold, remember this study and reach for a tissue instead. Your brain will thank you later.

Stay tuned to Brandsynario for more.

Which Areas Will Not Have Internet On Election Day?

By
Usman Kashmirwala
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With the upcoming general elections slated for February 8, there’s a buzz stirring in  as internet access is set to face restrictions in certain “sensitive areas.” According to the caretaker provincial Information Minister Jan Achakzai, this precautionary measure aims to thwart potential security threats posed by terrorists who might exploit social media platforms for nefarious purposes during the polling process.

The Decision Behind Internet Restrictions

In a statement shared on social media, Achakzai shed light on the decision to temporarily suspend internet services in regions like Turbat, Mach, and Chaman. The rationale behind this move is clear: to safeguard citizens and maintain peace and order during this critical juncture in the nation’s democratic journey.

Pakistan to hold delayed elections on February 8, electoral commission says | News | Al Jazeera
Source: AL Jazeera

However, as with any significant decision, this move has elicited a spectrum of reactions from the public. While some individuals empathize with the need for heightened security measures, others express concerns over the possible disruptions this internet blackout might bring. From hampering communication channels to impacting business operations and impeding access to vital information, the implications are far-reaching.

Critics Voice Concerns

Critics, in particular, raise valid questions regarding the potential stifling of the free flow of information and the risk of disenfranchising voters who rely on online platforms for election-related updates and civic engagement. In an era where digital connectivity plays an increasingly pivotal role in shaping public discourse and political participation, any curtailment of internet access inevitably raises eyebrows.

Court Intervention

Adding another layer to the debate, the Sindh High Court has weighed in by instructing the federal government and the Pakistan Telecommunications Authority (PTA) to ensure uninterrupted internet access throughout the entire election period. This directive underscores the legal and logistical complexities surrounding the internet blackout in specific regions, sparking discussions about its enforceability and compliance with constitutional rights.

SHC told to explain appointments made 'without adherence to rules' - Newspaper - DAWN.COM
Source: Dawn

As Balochistan braces itself for the electoral showdown, the balancing act between security imperatives and democratic principles remains a delicate one. While the aim is to safeguard the integrity of the electoral process and protect citizens from potential harm, the challenge lies in finding a middle ground that upholds both security interests and fundamental rights, ensuring a fair and transparent election that reflects the will of the people.

Stay tuned to Brandsynario for more

Journalist Exposes Maria B And You Will Be Shocked

By
Dr. Rida Qamar
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Maria B’s recent take on fashion shows has been called hypocritical by a journalist. A recent video filmed by Maria B calling out fashion shows and models who dress in the immodest way went viral on social media. In the clip, Maria B was seen calling out the fashion houses for propagating against women and ruining their sanctuary by making them dress in a certain way for fashion shows.

As B called out these fashion houses, she further urged the women to don’t fall for traps in the name of fashion. She further highlighted the issue by calling our lgbtq for spreading propaganda which doesn’t sit well with the Pakistani ideologies.

The Video Exposing Maria B.

While the fashion designer might have filmed the video without giving it any thought, her hypocritical attitude has been called out by an acclaimed doctor and before we go into the details, check out this video below.


Read More: Sania Mirza Has A Bold Advice For Girls

Calling out Maria B a hypocrite, Dr Affan noted that while Maria B is quick to call out others, what she has been doing is entirely different from what she preaches to her audience in Pakistan. While she is calling out the fashion shows in Pakistan, the same designer doesn’t bat an eye at foreign fashion shows where women are made to wear revealing clothes.

He further noted the designer’s efforts to spread awareness on the Palestinian matter, however, failed to raise her voice on subjective issues in Pakistan. While discussing the matter, Dr Affan further added, that in Pakistan every other person is Maria B. as people here have forgotten to match their words with their actions, be it politicians or government or private sectors.

What are your thoughts on his claims against Maria B.? Let us know what you think about the designer’s claims in the video below.

Read More: Ali Zafar, Aima Baig Unite for PSL 9 Anthem

Stay tuned to Brandsynario for the latest news and updates.

Zong 4G Holds Annual Business Conference To Set Strategic Roadmap For 2024

By
Web Desk
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Islamabad, 06 January 2024: Zong 4G, held its Annual Business Conference 2024 at its Headquarters in Islamabad. The conference, themed “Elevate Core Capabilities, Strive for Excellence”, celebrated Zong 4G’s remarkable achievements in 2023 and presented its strategic direction for the year 2024. The Chairman & CEO, Mr. Huo Junli praised the employees for their exceptional efforts that resulted in the company’s positive growth, creating over 47 million satisfied and happy customers.

Mr. Huo Junli reaffirmed that Zong 4G’s industry success is attributed to the unwavering commitment and resilience of its employees, propelling the company to greater heights. Even in challenging times, Zong’s dedication to placing its employees at the forefront of its operations was strengthened, accompanied by various initiatives for their well-being.

“Furthermore, he emphasized that in 2024, the company must sustain the momentum of digital and intelligent transformation to achieve the vision of a Digital Pakistan. The commitment extends to actively contributing to the high-quality joint development of the ‘Belt and Road’ and the ‘China-Pakistan Economic Corridor’. He also emphasized Zong 4G’s crucial role in providing top-notch network services, dedicated to ensuring an exceptional customer experience nationwide. Moreover, while sharing Zong’s sustainability contributions, he stressed that the company remains committed to reducing the digital divide and improving the livelihood of people in Pakistan.

Highlighting company’s vision for 2024, Mr. Huo shared that “our primary focus persists on introducing advance and cutting-edge technologies that elevate the quality of life for individuals and businesses across Pakistan. We are committed to fortifying partnerships with local businesses and communities, concurrently broadening our product portfolio to adeptly address the requirements of enterprises and SMEs. Our objective is to empower them in realizing their ambitions by improving operational efficiencies and propelling business growth.

In conclusion, he affirmed ” As we move forward, our commitment remains steadfast—to actively contribute to creating a Digital Pakistan where everyone is included, and social divides are diminished.

Jasprit Bumrah Credits Wasim Akram, Waqar Younis For Mastering The Yorker

By
Huzaifa Gaba
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jasprit-bumrah-credits-wasim-akram-waqar-younis

India’s Jasprit Bumrah opened up about his cricketing inspiration, attributing his mastery of yorkers to the legendary Pakistani bowlers, Wasim Akram and Waqar Younis.

He registered a match haul of nine wickets, leading India to a statement 106-run victory over England in the second Test of the five-match series.

Reflecting on his exceptional performance in India’s victory in Visakhapatnam, Bumrah reminisced about the decisive yorker that dismantled Ollie Pope’s stumps in the first innings.

Bumrah left Pope bewildered with a reverse-swinging yorker, sending his middle and leg stumps out flying out of the ground.

Speaking at the post-match presentation, Bumrah shared insights into his cricketing journey, emphasizing the pivotal role of Wasim Akram, Waqar Younis, and Zaheer Khan in shaping his bowling prowess.

“The yorker was the first delivery I learnt. While playing with the tennis ball, I learnt it. I saw on the television Waqar [Younis], Wasim [Akram], and Zaheer [Khan] execute it, and I learnt it,” Bumrah explained.

Remarkably, Bumrah emphasized that he no longer fixates on statistics, focusing instead on team victories. He acknowledged the weight of responsibility in guiding the younger players, underscoring his commitment to nurturing the next generation of cricketers.

Source: Cricinfo

“I don’t look at numbers. When I was young, I looked at numbers and got excited. But I don’t look at it now. It gives extra baggage. The important thing was to win, and I’m happy with it,” Bumrah affirmed.

Jasprit Bumrah also acknowledged his evolving role within the Indian pace attack. However, he does not consider himself the leader of the pack.

With the series levelled at 1-1, India and England will square off in the third Test at Rajkot’s Saurashtra Cricket Association Stadium from February 15.

Stay tuned to Brandsynario for the latest news and updates.

‘Fighter’ Director Blames Indians For Film’s Failure

By
Dr. Rida Qamar
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The movie ‘Fighter,’ featuring Hrithik Roshan and Deepika Padukone, is facing hiccups at the box office even though it doesn’t have direct competition from other films. Director Siddharth Anand has recently commented on the film’s dull start. Needless to say, his statement has sparked a social media debate as fans

Siddharth Anand’s film Fighter premiered in theaters on Indian Republic Day. While the movie has achieved success at the box office, surpassing the Rs 150 crore milestone, its earnings fall short in comparison to its budget. The director has attributed the slow start to the film’s exploration of a unique and uncharted territory.

Here’s what he had to say in his latest interview regarding the sluggish achievement of the movie.

‘Fighter is a huge leap. As filmmakers do this in the country, and the kind of genre it is. It’s a space that is unexplored and new. It has no reference point for the audience, which means what they are seeing is a little, umm okay! Such big stars? A commercial director, accha ye planes kya kar rahi hai. I am like is this my film, I don’t know this.”

”If you realize, there is a huge percentage of our country. I would say 90 percent who have not flown in planes! Who has not been to an airport? So how do you expect them to know what’s happening in the air?” he added.

“This is my dissection. They felt like this was a little alien. How many percent of Indians? I mean this is a variation, for an academic discussion, how many of them have a passport? How many traveled in a plane? You are talking about the plane’s action. They have not understood what is the exhilaration that they are supposed to feel the action?”

Read More:Bollywood Movie ‘Fighter’ Suffers Big Loss

Public’s Criticism Of Anand’s Statement 

Siddharth Anand is under scrutiny for his explanation regarding the box office performance of Fighter. In response, a Twitter user criticized the director by comparing it to his 2023 blockbuster “Pathaan,” implying that the success of the latter was due to a large portion of the Indian audience being likened to RAW agents. “Pathaan” starred Shah Rukh Khan in the lead role as a spy.

Read More: Rahat Fateh Faces FIA Inquiry Over Money Laundering

Stay tuned to Brandsynario for the latest news and updates.

Dubai To Construct A ‘Female’ Burj Khalifa

By
Daniyal Haleem
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new tower becoming as Female burj khalifa in Dubai
Image Source: meconstructionnews.com

Dubai is considered as the epitome of architectural excellence and a geographical marvel. The place stands in the middle of the desert and yet, the landmarks there are considered as jewels. People visit the place from all over the world just to see the sights with their own eyes. If you ever chance a visit to Dubai, we recommend that you spend at least two weeks there to explore it completely. It seems that, in recent news, there is a new building being planned for the place.

Mohammed Alabbar, founder of Emaar and Noon, revealed plans for the construction of a “female” Burj Khalifa. The tower will feature a unique concept where customers can drive electric cars through the mall, located in Dubai Creek Harbour. Yes, customers can drive vehicles inside the mall! It comes as no surprise that Dubai is working on something that is unique and exquisite.

New dubai creek tower in making
Image Source: arabianbusiness.com

Dubai Planning Ahead

When the place first came up with the concept of Palm island, people did not think it was even possible to create such a thing. Yet, today we see that marvel stretching across the body of water. Talking about the upcoming Dubai Creek tower, Alabbar shared insights at the Sharjah Entrepreneurship Festival, discussing the company’s decision to abandon a plan for a kilometer-long tower in favor of the Dubai Creek Tower.

He emphasized that the tower serves as the “female” counterpart to the Burj Khalifa, with its design representing the new downtown area. Alabbar reflected on the challenges of managing a publicly listed company, highlighting the need for transparency and discipline in handling public funds. Of course, when it comes to any form of development, the public should have full knowledge of where their funds are being allocated.

a tower as tall as burj in the place
Image Source: meconstructionnews.com

The Center Of Technology

When talking about transparency, Alabbar also acknowledged the rigorous processes involved in dealing with public money and expressed appreciation for the discipline it instills. Alabbar embraced the challenges of transparency, stating that it ultimately makes individuals better by enforcing careful planning and accountability. This puts Dubai in an even more developing light as all eyes are again on the city.

Stay tuned for more from Brandsynario!

Shaheen Afridi To Request Mohammad Amir To Come Out Of Retirement

By
Huzaifa Gaba
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shaheen-afridi-requests-mohammad-amir-to-come-out-of-retirement

Pakistan’s T20I captain, Shaheen Shah Afridi, recently sparked speculation about the potential return of Mohammad Amir to international cricket, expressing his willingness to discuss the matter with the seasoned left-arm pacer.

During a recent X (formerly Twitter) Space session, Shaheen Afridi fielded questions about the prospect of bowling alongside Mohammad Amir at the upcoming T20 World Cup 2024. In response, Afridi affirmed his intention to request to his senior compatriot, indicating a possible reunion on the cricketing stage.

“I will talk to Mohammad Amir if he’s available to come back for Pakistan once again. Amir and I bowled together after almost 5 years. It was a very good experience to bowl with him, our partnership was great,” Afridi remarked.

shaheen-afridi-trolled-over-slow-bowling-mohammad-amir
Source: Desert Vipers

Both Shaheen Afridi and Mohammad Amir are currently representing Desert Vipers in the ongoing ILT20 tournament, alongside national teammates Shadab Khan and Azam Khan.

Mohammad Amir retired from international cricket in 2020, citing differences with the team management at the time. However, his fans have been asking him to reverse his decision and make a comeback as he is only 31 years old at the moment.

is-mohammad-amir-eyeing-comeback-to-national-team
Source: Cricinfo

In a recent interview, Amir refuted any plan to make a comeback. “At the moment, I have moved on. I have different things in my life to do,” he stated.

“Three years is a long period out of the international system. If you look at the Pakistan system right now, it is changing every single month, so you never know what is coming,” he added.

However, despite Amir’s comments, Shaheen Afridi has given a glimmer of hope to the fans for a possible reunion of the bowing duo on the international cricketing stage.

Stay tuned to Brandsynario for the latest news and updates.

Islamabad United Faces Criticism For Copying Kit Designs

By
Web Desk
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islamabad-united-faces-criticism-for-copying-kit-designs

Islamabad United, the inaugural champions of the Pakistan Super League (PSL), recently found themselves under hot waters after they unveiled their new jerseys for the upcoming tournament.

With much fanfare, Islamabad United introduced three distinct kits on their social media platforms: the Red Hot Original, Red Hot – Alternate (away kit), and Red Hot – Bold (training kit), igniting excitement among their legion of fans worldwide.

However, the jersey reveal wasn’t without its share of controversy. Some eagle-eyed fans quickly noticed striking similarities between Islamabad United’s designs and football kits, sparking accusations of imitation.

The “Red Hot – Alternate” jersey bore a resemblance to the attire of the German football club RB Leipzig, prompting fans to raise eyebrows at the uncanny likeness.

Similarly, critiques pointed out the striking semblance between Islamabad United’s “Red Hot – Bold” jersey and the iconic Paris Saint-Germain kit, designed by a young artist.

Meanwhile, the “Red Hot – Original” jersey was found to be copied from the England cricket team’s old jersey.

The accusations of copying stirred up a storm on social media platforms, with fans expressing mixed reactions to the new jerseys.

Stay tuned to Brandsynario for the latest news and updates.

Karachi Suffers Once Again – Why Is There No Help?

By
Daniyal Haleem
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700 feeders trip in Karachi rain
Image Source: hamariweblcom

Whenever it pours in Karachi, there is one wish that is on the minds of every citizen; “Please don’t let it rain for too long’. Where there is rain, there also comes a plethora of issues like urban flooding, load shedding as well as other traffic issues. People are unable to reach home from their offices if it has been raining for the whole day. In many areas, it barely rains for more than half an hour and suddenly, there is no electricity.

Just two days ago, Karachi experienced one of its few winter rainfalls and it was quite heavier than most that the city experienced last year. Yes, the rain fell like a downpour and it poured for hours on end. In fact, it started the day prior at night and continued throughout the day. While it did leave a pleasant weather for people to enjoy, it also left 700 tripped feeders in its wake.

Did Karachi Citizens Get Help?

700 power feeders tripping is no small thing. A single feeder powers quite a lot and to have 700 of them tripped means that multiple areas are down. It rained for only a few hours and so much of the city electrical infrastructure went down? Not only that, but it could not even be turned on immediately. The authorities responsible were not seen anywhere, there was not a hint of help for the people of Karachi.

If the feeders are tripped, then the first priority of the authorities is to make sure that the area is clear of any water. The feeders cannot be turned back on until and unless the area is safe to turn on, and there are no safety measures in place. Roads with impractical drainage designs or no drainage causes flooding and eventually, electricity shutdown. Turning the feeders back on is one thing, but there were no authorities out there that were working to clear the water.

rain in Karachi and other issues by rain
Image Source: brecorder.com

The City Feels A Lot

It is true that Karachi always feel the blunt end of any situation when it comes to rain or any natural disaster. We believe that the respective authorities must work harder to have counter measures in place. There is no excuse for the damage that the rain causes here in Karachi, and the rain is not at fault here. It is up to us to have a sustaining and practical infrastructure for the rain itself.

Stay tuned for more from Brandsynario!

TikTok Shares Measures To Combat Misinformation Ahead Of Pakistan General Election

By
Web Desk
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KARACHI, PAKISTAN – February 05, 2024 – As the Pakistan parliamentary election approaches in February 2024, TikTok has shared its efforts to combat misinformation and uphold election integrity on its platform. The platform’s latest initiatives demonstrate its unwavering commitment to maintaining a safe, authentic, and reliable information environment during this important period.

Building on its robust global framework to combat misinformation, TikTok is collaborating with internationally recognized fact-checking organization Agence France-Presse (AFP) as its fact-checker to specifically address the Pakistani electoral context. Additionally, TikTok is also working closely with local community partner orgnaizations in Pakistan to ensure platform integrity. These partnerships enable TikTok to identify potential misinformation, take action on it, and share accurate information with its community around important events. TikTok’s fact-checking partners do not moderate content on the platform, but their assessments provide valuable input which helps TikTok take the appropriate action that upholds its Community Guidelines.

TikTok’s strategy includes innovative product features aimed at enhancing user awareness and participation in maintaining platform integrity. TikTok has launched the Pakistan Election Center on the platform, which is a dedicated hub, available both in English and Urdu, that will direct users to authoritative information on the election, including voting procedures and locations. Additionally, easy-to-use reporting tools will empower users to easily identify and report potentially misleading content. This user-centric approach fosters a vigilant and responsible community, crucial during the election period.

Furthermore, TikTok is committed to raising awareness among its users, by providing educational content and in-app guides. These initiatives are designed to equip the community with the necessary skills to discern credible information, thereby reinforcing informed participation in the electoral process.

Enforcement of TikTok’s Community Guidelines, available both in English and Urdu, is a key component of its misinformation combat strategy. The platform employs a multi-pronged approach, including the removal of guideline-violating content, redirecting search results to authoritative sources, and reducing the discoverability of unverified information. This comprehensive approach ensures that the platform remains a safe space, free from harmful election-related misinformation.

Transparency and collaboration are at the core of TikTok’s efforts. By working closely with experts, safety advisory councils, and civil society organizations, TikTok enhances its policy framework and ensures the elevation of reliable information sources within the app. This collaborative ethos underscores TikTok’s commitment to being a responsible social media platform.

As the Pakistan General Election nears, TikTok is dedicated to ensuring that its platform remains a source of joy and creativity, while also being an authentic source of reliable and factual information. TikTok continues to support its community in Pakistan and globally, fostering a digital environment where authentic content thrives and misinformation is diligently combated.

Sania Mirza Has A Bold Advice For Girls

By
Web Desk
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Indian tennis sensation and former spouse of cricketer Shoaib Malik, Sania Mirza, graced her Instagram with a dose of elegance and wisdom. In a recent post, the sports icon shared stunning pictures along with a powerful message.

Sania, with her 12.9 million followers as her audience, adorned her feed with a captivating four-picture series. In the vibrant ensemble, she exuded grace and confidence, pairing the look with a matching teal handbag and classic nude stilettos. Her sleek hair and impeccable makeup completed the chic style.

Accompanying the visuals was a message resonating with strength and resilience: “Chin up princess, or your crown slips.”

The post garnered significant attention and support from her vast followership, with likes pouring in, and admirers expressing their admiration in the comments.

Here’s her post:

Moreover, Sania Mirza’s father, Imran Mirza, confirmed last month that Sania had sought separation from Shoaib Malik through khula. This development followed the announcement of cricketer Shoaib Malik’s marriage to actor Sana Javed. The Mirza family, in an official statement, requested privacy during this sensitive period in Sania’s life, confirming the separation that had taken place months ago.

Stay tuned to Brandsynario for the latest news and updates.

PSL 2024 Unleashes Watch & Earn Magic on myco – Tune in for Rewards Now!

By
Web Desk
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What’s Trending?

In an epic twist, myco, the global blockchain video streamer, snags the digital streaming rights for HBL PSL Season 9 & 10, turning the cricket-watching game on its head! Get ready for HD cricket chaos, plus a “Watch & Earn” model that transforms fans into cricket tycoons. Seamlessly partnered with Simpaisa, now you can bank on the excitement – literally.

Simpaisa for Reward Withdrawals

Connecting with myco’s payment partner, Simpaisa, makes the “Watch & Earn” system even better. Users can easily take out their earnings and put them straight into 35+ bank accounts and all the big digital wallets in Pakistan. This makes the whole rewarding experience smooth and easy.

myco’s Impact on Global Cricket Streaming

The success trajectory of myco gained momentum during the ICC World Cup 2023, where we emerged as the preferred choice for cricket enthusiasts. Trending at the top positions on both app stores and play stores, myco distributed over 20 million PKR worth of advertising revenue to more than 250,000 highly engaged viewers. We continue with our streaming of various cricket leagues in Pakistan & globally, including ILT20, SAT20, and SPL. Myco boasts a rich history of collaborations, having partnered with PCB, English Premier League, and the Emirates Cricket Board, as well as major squash, tennis, and racing festivals worldwide.

A Global Platform with a Local Heart

With a global presence spanning 204 countries and a user base exceeding 6.5 million registered users, myco offers an extensive library comprising over 500,000 content items, ranging from documentaries and films to a diverse array of creator and influencer partnerships, alongside live sports.

Somair Rizvi, Co-Founder & COO myco, expressed his enthusiasm, stating, “We are committed to bringing premium sporting events and content libraries to our Pakistani viewers. This move strengthens our dedication to providing top-notch quality entertainment while empowering our viewers to have a sustainable stake within the content economy both from a financial and creative standpoint.”

Worthy to note that, myco, although a global streaming platform, is steered by passionate Pakistanis who are eager to leverage their success globally for the benefit of local viewers and creators. Amidst challenging economic times, myco aims to be a positive force in the country’s tech and economic landscape, creating opportunities and contributing to its development by bringing investment into Pakistan.

Ali Zafar, Aima Baig Unite for PSL 9 Anthem

By
Web Desk
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Ali Zafar is back for the PSL 9 anthem! After a break due to legal issues, he’s returning! The PCB’s new leadership extended an invite, showing a fresh start. Ali Zafar and Aima Baig will team up for a anthem that mixes his experience with her lively style.

Ali Zafar, known for singing, writing, and acting, brings a unique touch to PSL anthems. His return adds a spark to the tournament’s musical identity. Aima Baig, a rising star, brings youthful energy to the collaboration and both the stars have made official announcements on their social media. However, Aima Baig has given her fans a special hint!

Here’s what Ali Zafar had to announce:

Aima Baig surprised her fan with a snippet of Ali Zafar and wrote, “Can’t wait to share. It’s going to be a treat FS.”

Fans can’t wait for the anthem’s release, anticipating not just music but a celebration of talent and unity. This announcement turns the spotlight to the musical duo, promising a memorable PSL 9 anthem that resonates with cricket and music lovers.

Who’s excited for this?

Stay tuned to Brandsynario for the latest news and updates.

 

Descon and IFC sign Strategic Partnership to Tackle Pakistan’s Annual Postharvest Losses in Staple Grains

By
Web Desk
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Lahore – 2nd February 2024– In a groundbreaking initiative aimed at addressing the significant postharvest losses of wheat, rice, and maize in Pakistan, Descon (under its Agri Business Line) and the International Finance Corporation (IFC) have officially signed a Memorandum of Understanding (MoU).

 

This strategic alliance aims to address the yearly postharvest losses of essential grains in Pakistan, amounting to around USD 2 billion. These losses contribute to food insecurity, affecting 36.8% of the population. The collaboration underscores a commitment to an inclusive approach, leveraging private sector initiatives to positively impact Pakistan’s agricultural sector. By addressing the root causes Descon and IFC aim to create sustainable solutions for long term food security in the country.

 

Descon has embarked on a diversification into the agricultural sector, reflecting the company’s visionary approach. With a steadfast commitment to empowering small-scale farmers, Descon aims to play a pivotal role in transforming the agricultural landscape. The company envisions fostering sustainable practices and enhancing productivity within the agricultural community. Through this diversification, Descon aspires to make meaningful contribution to the betterment of small-scale farmers, promoting economic growth, and ensuring food security in the country.

Faisal Dawood Vice Chairman of Descon stated, “We are excited about the potential impact of this collaboration. By modernizing infrastructure and optimizing supply chain processes, we believe we can make a substantial difference in reducing postharvest losses and enhancing the quality of staple grains for the people of Pakistan.”

Descon, a leading player in the industry, brings its expertise and resources to the table, aligning with IFC’s global reputation for fostering impactful initiatives.

Islamabad Metro Halts: Can Pakistan Ever Sustain Operations?

By
Daniyal Haleem
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Islamabad metro gone and now what
Image Source: gnnhd.tv

There are times when the people of Pakistan feel hopeful at seeing some form of development in the country. When Uber and Careem were first introduced in Pakistan, it was like a change of pace for the people. They did not have to spend time arguing with taxi and Rickshaw drivers to set a common fare. However, with time, we did see rises and declines of Careem, and now Bykea and inDrive lead the charge. Similarly, the Metro bus service that was launched in Islamabad started out quite well.

To have premium feeling buses running the track all day and picking and dropping people timely seemed like a dream come true. It was not until many years later when Karachi also got a taste of the Red Bus service, followed by many more under construction. However, it seems that the Metro service in Islamabad/Rawalpindi has closed down permanently. Yes, it is now closed for good, which begs the question; can anything survive in Pakistan?

Pakistan and services that run more
Image Source: pakistantoday.com.pk

Metro And Other Developments

There was a time when a new bus service was launched in Karachi many years ago. The buses that run those routes and service were given the name of ‘UTS’. However, we saw that the service could not survive for more than a few months or years, due to the people having issues with it. The local bus groups also had issues with it, thus why the buses were damaged and taken out of commission.

Similarly, extracurricular attractions in Karachi have not lasted long either. There used to be wildlife present inside Safari Park, there were healthy animals in Karachi zoo. Now, both the places feel deserted. The negligence towards any development in the country has been quite high, leading to nothing lasting in the place for too long. Does that mean we are doomed to fail in no matter what development we do?

how has Karachi evolved in sustaining things
Image Source: zameen.com

There Is Some Hope

The current Red bus service in Karachi is seeing good days and has not seen any conflict of any kind since it was launched. The service must be doing something good because otherwise, it would have closed down by now. Similarly, the Bykea service is holding strong. The Magnifiscience center established by the Dawood foundation is also going strong. Other than that, Port Grand has not seen any adversity in all its time here.

Thus, this tells us that is there is definitely hope for development in the country, especially in Karachi. We hope that we are introduced to more developments, starting with the completion of the Hyderabad-Sukkur motorway.

Stay tuned for more from Brandsynario!

How To Apply For SBP Internship Program 2024

By
Daniyal Haleem
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state bank of pakistan and internships
Image Source: brecorder.com

It is always a delightful piece of news when the government takes an initiative in providing some educational support to the people of Pakistan. Whether it is the opening of Scholarships or internship opportunities, such initiatives are always welcome. Speaking of internships, The State Bank of Pakistan (SBP) has announced a summer internship program spanning six weeks from June 24 to August 02, 2024, at SBP Karachi.

Pakistani/AJK nationals possessing a valid CNIC/NICOP/Pakistani passport are encouraged to apply for the Summer Internship Program. Eligibility requires students to have completed at least two years of a Bachelor’s degree program or be currently enrolled in a Master’s program. Thus, students who are actively enrolled in their bachelors third year or higher can apply for this internship. It is quite beneficial to have an internship experience under your belt at this stage in your bachelors.

students to get internships at state bank
Image Source: kasb.com

State Bank Allowing Internships

There are quite a few disciplines under which, if the students lie, are eligible to apply for this internship. Qualifying disciplines include Economics, Business Administration, Public Administration, Accounting, Finance, Commerce, Mathematics, Statistics, Human Resources, Agriculture, Media Sciences/Mass Communication, Information Systems, and Technology. We believe that a lot of people are currently studying in the above-mentioned disciplines and would like to apply.

Applicants must maintain a minimum of 70% marks or equivalent GPA where applicable at the time of application. This can mean a GPA of 2.8 or higher. Incomplete applications lacking essential information will not be considered for shortlisting, so make sure to fill it out entirely. Applications must be submitted online; in-person, mail, or email submissions will not be accepted.

Internships by bank
Image Source: sbp.org.pk

How To Apply To Internship

The deadline for online applications is February 15, 2024, and shortlisted candidates will be contacted by March 15, 2024, requiring submission of necessary documents for verification. After that, selected interns will receive confirmation emails detailing the internship modalities. However, they will not be reimbursed for travel expenses or provided with accommodation during the internship in Karachi. Thus, there is a cost that the students themselves will have to cover.

You can apply for the internship here.

Additionally, technical issues during the application process can be reported via email to TechsupportInternship@sbp.org.pk.

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Ashfaque Satti Sends Legal Notice To Rabia Anum, Netizens Furious

By
Dr. Rida Qamar
-

Television presenter Ashfaque Ishaq Satti issued a defamation notice to renowned news anchor Rabia Anum due to her social media posts concerning domestic violence. Satti, currently under police investigation for alleged assault against his third wife Nomaika, provided an update on the situation by confirming the issuance of a legal notice to Rabia Anum for defamation on social media.

The accusations were backed by a medical-legal certificate, and lawyer Jibran Nasir will be representing her. Ashfaque Satti has obtained a pre-arrest bail and is present with his third wife, Zara Ansari.

Read More: Controversial Flashback: Saba Qamar’s Outfit Fury

Ashfaque State’s Legal Notice To Rabia Anum 

The legal notice stated, “Rabia Anum’s social media account is linked to and engaged in defaming my Client. In your recent posts dated 29-01-2024 & 30-01-2024, you have disseminated unfounded, frivolous, and distorted allegations of torture and attempted murder by my Client against his wife.”

Satti faced significant public backlash from various quarters, leading to his dismissal from a local news channel.

“ARY Management has strongly addressed the accusations of domestic violence against anchorperson Ashfaq Satti. He is suspended with immediate effect until the legal process concludes and resolves the issue. ARY upholds a zero-tolerance policy towards violence or threats, whether in the workplace or domestic settings,” stated the channel’s management in a Twitter post.

Netizens React To The Legal Notice

Netizens have been sharing their thoughts openly on social media on the manner. Calling him out for his misogynistic behavior, users are wondering whether the two are making a mockery of themselves.

Image source: Instagram
Image source: Instagram

What are your thoughts on the current matter? Is Rabia Anum standing for the lost cause? Let us know in the comments below.

Read More: Ali Zafar To Finally Sing The PSL 9 Anthem?

Stay tuned to Brandsynario for the latest news and updates.

PIA’s Debt To Become A Public Burden?

By
Usman Kashmirwala
-
Source: Daily City News

The Pakistani government, in collaboration with commercial banks, has agreed on a Rs268 billion debt restructuring plan for Pakistan International Airlines (PIA). While this move aims to facilitate the airline’s privatization, it significantly shifts the financial burden onto taxpayers. The Ministry of Finance, reversing its earlier stance, now commits to making principal and interest payments from the national budget.

Terms of the Agreement

Under the agreement, the government plans to utilize PIA sale proceeds for principal payments, resorting to the national budget if the funds fall short. In return, banks accept a 10-year debt rollover with a hefty 12% annual interest rate. Leading to Rs32.2 billion in annual interest payments. This means banks stand to receive Rs322 billion in interest payments over the next decade, surpassing their outstanding stocks of Rs268 billion. The grand total at a 12% interest rate is projected to reach Rs572 billion in 10 years.

Ahead of election, Pakistan seals detailed plan to sell PIA - Pakistan - Business Recorder
Source:: Business Recorder

IMF and Board of Directors to Weigh In

To implement this significant financial shift, the Ministry of Finance is set to seek the endorsement of the International Monetary Fund (IMF). Given the implications on the national budget. Concurrently, banks will present the plan to their respective board of directors for approval. The sudden change in the ministry’s stance leaves many wondering about the circumstances that prompted this shift.

While this debt restructuring alleviates the financial strain on PIA and streamlines its privatization process. Concerns linger about potential delays. The finance ministry’s decision to stop interest payments on PIA debt in March 2023 prompted a search for privatization options. The agreed-upon restructuring, with the finance ministry taking ownership of the debt. Addresses a major hurdle for the airline, removing a substantial monthly charge from its balance sheet.

Privatization Challenges Remain

Despite reaching an agreement on this critical issue, PIA is still far from privatization. With a total outstanding debt of Rs825 billion, the airline, along with the Privatization Ministry, needs no objection certificates from the Civil Aviation Authority and Federal Board of Revenue to proceed with filing a scheme of arrangement with the Securities and Exchange Commission of Pakistan (SECP).

Source: Profit 

While the government acceded to some demands, rejecting others put forth by the banks, the path to PIA’s privatization remains complicated. The banks’ requests for considering PIA debt as eligible for Capital Requirement Regulations (CRR) and deferring tax payments on their earnings were turned down. The uncertainty surrounding the privatization process persists, making it a challenging journey for all stakeholders involved.

Stay tuned to Brandsynario for more

8 Out Of 10 Adults Use Toilets As Garbage Bins, Study

By
Usman Kashmirwala
-
Source: The Hill

We’ve all been there – tossing things down the toilet without giving it a second thought. A recent survey by StudyFinds reveals that a whopping 8 in 10 adults have flushed items down the toilet that really should have found their way to the trash. From hair to cigarette butts to cooking grease, it seems like our toilets are doubling as garbage cans. But the consequences of these seemingly harmless actions may be more significant than we realize.

What Goes Down the Drain?

The study, which included 2,000 adults, found some surprising culprits. About 21 percent of respondents admitted to disposing of hair in their toilets, while 27 percent of women confessed to flushing tampons. Animal waste, cigarette butts, makeup, medicine, and even solid objects down street drains made the list of bathroom misdemeanors. It’s not just about clogging pipes – over half of the participants (56%) were blissfully unaware of the environmental impact of their bathroom habits.

Almost A Million Irish People Are Using Their Toilet As A Bin
Source: Radio Nova

The survey coincides with the release of the documentary series “Whale with Steve Backshall” on Sky Nature. Poppy Dixon, the director of documentaries & factual at Sky UK, notes, “The study suggests why it’s so important for scientists and conservationists, such as Steve Backshall, to take audiences on a journey across the world’s oceans, to demonstrate how our actions and the life quality of our marine animals are more closely intertwined than we may think.”

The Environmental Impact

Surprisingly, 17 percent of those who admitted to dumping non-liquid items down the drain didn’t believe it was a problem, while 15 percent assumed that if it fits down the drain, it’s harmless. But here’s the kicker – 67 percent of respondents expressed a desire to do more to protect the world’s oceans and marine life, and two-thirds claimed to deeply care about ocean animals.

12 Everyday Items You Should Never Flush Down Your Toilet
Source: Better Homes

As the survey indicates, education and awareness are crucial. Over 60 percent wished they had known more about the impact of their actions on marine life years ago and admitted they would have changed their habits. However, almost half of the participants (48%) found it challenging to grasp the consequences of their choices because they don’t encounter whales or explore the depths of the ocean.

So, the next time you contemplate using your toilet as a makeshift trash bin, think twice. Our everyday actions may have far-reaching effects on the environment. It’s time to flush away the ignorance and become more mindful stewards of our oceans and marine life.

Stay tuned to Brandsynario for more.

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