Atif Aslam Viral Hug: The Dark Side Of Fan Culture
More than often, die-hard fans lose all rationale and pull off the craziest stunts to grab their favorite stars' attention. Particularly during concerts, we...
Bridging the Gap on International Day of Human Fraternity
Keeping recent events in mind, it seems as if our society has never been more split. More frequently, we find it difficult to see...
Is Glorifying Suicide In Pakistani Dramas The Only Way To Show A Story?
Every place has its own mode of entertainment. While for the US, it may be Hollywood, in Pakistan, it is the dramas. Having access...
“Paris, We’re Coming Today” PIA’s Tone Deaf Advertisement Shows Jet Flying into Eiffel Tower
Pakistan International Airlines (PIA) has resumed its flights to Europe after a four-year hiatus. This significant event has marked a milestone for the national...
Fueling Frustration: The Impact Of Petrol Hike On Pakistani Citizens
The recent increase in fuel prices across Pakistan has become a cause of great concern for citizens, whether they belong to the poor or...
Tariq Road Bridal Studios: Different Price For Every Customer?
There is no wedding season really when it comes to Pakistan. You will see weddings happening all year round. Of course, when there is...
As Karachi Enters the Heatwave, Some Suffer More than Others
As Karachi heads into yet another sweltering heatwave, the city seems to have learned little from the tragedies of the past. The Pakistan Meteorological...
Best Vitamin C Serum in Pakistan
Ever looked at someone's glassy glowing skin and instantly felt like you wanted it? If yes, you should be on the lookout for a...
Case Of Right Family Systems In TVCs & Pakistani Dramas: Who’s Doing It Right?
The TV may be taking a backseat in the media worldwide, it is very much a mainstream platform in Pakistan. In Pakistan, TV has...
The Impact Of Social Media On Beauty Standards And Body Image
Beauty standards and what is deemed as a perfect feature, or a beauty notion has changed over decades. What was perceived as beautiful decades...
Netanyahu’s Endgame: What’s He Really After?
And herein lies the bard: Netanyahu's appetite for bloodshed and warmongering vastly outpaces Israel's actual capacity to deliver it. The far-right hardliner has long...
The Trend Of Brides Wearing Sneakers In Pakistan – Yay Or Nay?
Brides, nowadays, are owning their outfits more than ever. Gone are the days (thankfully) when they sat with veils on their heads and were...
International Labour Day 2025: A Reminder for the Better Care of Workers in Pakistan
Every year on May 1st, politicians in Pakistan make lofty speeches, companies post inspirational quotes, and labour unions hold rallies that barely scratch the...
Cricket Returns Home
We're a nation that grew up with two things: Biryani and Cricket- things we carry with us in our hearts and that remind us...
10 Presents You Can Get Your Colleagues
Finding the perfect gift for colleagues can be tricky; you want something thoughtful but not too personal. If a colleague's birthday is coming soon...
Labeling Men ‘Bhai’: Pakistani Women’s Weapon Outside Home
Be it talking to the Rickshaw driver, a man on the road you want to get the directions from, or a shopkeeper, most women...
What Is This Lack of Professionalism In Pakistan?
A personal reflection on the values and ethics, on professionalism within the Millennials.
I interned at a media house for two months. In that period...
International Day of Happiness… In this Economy?
Today is International Day of Happiness, the one day solely dedicated to celebrating our happiness in life. Happiness is a fundamental human right yet...
Why Do Pakistanis Turn Every Dangerous Calamity Into A Picnic?
Nowadays, it's common to hear about potentially dangerous situations or warnings in the news. There seems to be no scarcity of possible catastrophes, including...
Decemberistan – Winter is Optional, Weddings Aren’t
Over the past few years, the term Decemberistan has become a cultural zeitgeist in Pakistan, weaving its way through Instagram captions, YouTube vlogs and...