Customers Raise Concerns Over easypaisa Support
In Pakistan, where cash reigns supreme, easypaisa has become a ray of hope for financial inclusion. When this branch-less banking service was first introduced...
K-Electric And Its Legacy Of False Promises
K-Electric, the sole electricity provider for Karachi and its adjoining areas, has long been a subject of public scrutiny. With promises to brighten lives...
Money-Making App Ideas For Aspiring Pakistani Entrepreneurs
Apps are now the foundation of innovation and entrepreneurship in the digital era. With millions of applications at our fingertips, creating an app is...
Patagonia: Making Profit Without Losing Soul
What comes to your mind when you hear the word Patagonia? If you are not a geography buff then most likely, you would associate...
Femvertising: A Herding Behavior Or A Creative Approach
Herding behavior in designing commercials refers to businesses' tendency to imitate their competitors' advertising strategies and techniques. This can include using similar themes, slogans,...
Mental Health Awareness – Still A Stigma In Pakistan?
October is observed as the month of Mental Health Awareness, but we rarely see any communication around it. Why? Because the topic is still...
Modernising Agriculture
Fatima Fertilizer’s Sarsabz Pakistan mobile app has marked a record number of over a hundred thousand downloads in its first ten months, making it...
‘The problem is not the focus on cricket, but the lack of focus on...
For those who thought Pakistan was only a cricket-crazy nation, the recent success of Pakistani athletes in the Common Wealth Games (CWG) has proven...
Glocalization In The Created Diasporic Identity Of Hindi Cinema
“Just borrowing a story from Hollywood will not mean the film will be a hit. I need something in the film with the Indian...
Why Resumption Of The IMF Program Is A Lifeline For Pakistan’s Economy?
The International Monetary Fund (IMF) and Pakistan have reached a staff-level agreement for the conclusion of the combined seventh and eighth reviews of the...
What Does The Increasing Interest Rate Mean?
The State Bank of Pakistan (SBP) has again jacked up interest rates, also called policy rates, taking it to a 14-year high of 15%...
England’s Build Up To World T20 Despite Loss To India
While the England Test squad has been jolted out of its slump and is right back on track, the England Twenty20 team has lost...
London Nahi Jaunga: An Entertainer With A Touch Of Feminist Agenda
Most people might think that this film is probably a sequel to Punjab Nahi Jaungi but this is not the case. It has almost...
Budget 2022-23: Fewer Hits Than Misses
It’s a good budget. But it’s good only because it’s the first of many for 2022-23.
In simpler words, the supposedly “annual” budget-making exercise will...
8 Reasons Why Super Tax Is Bad
Dr Miftah Ismail presented a budget on June 9 that appeared reasonable and fair to most observers. The Wharton-trained public economist received congratulations readily...
State Bank’s LC Restriction To Affect Two Month Production Of Cars
The State Bank of Pakistan (SBP) has restricted opening Letter of Credits of several industries and the auto industry remains one of the most...
Chaudhry The Martyr: A Biopic That Drops The Ball Despite Good Intentions
Chaudhry Aslam was a Karachi-based Pakistani police officer, who rose to fame for his bravery and fearlessness. He arrested several criminals, terrorists, eradicated gang...
Rehbra: A Tale of Quirky Romance And Adventure
When the trailer of Rehbra launched, one could immediately sense another Bollywood inspired movie – if I am more precise here, Jab we Met-ish...
Why LNG Is Making Pakistan’s Energy Crisis Worse
One abbreviation that’s become part of the everyday language of the newspaper-reading population is LNG.
Even if you’re not a careful reader of economy-related news,...
Bumpy Road Ahead For Car Companies
High prices, increase in taxes, and interest rates to squeeze car demand
The government is looking to increase the advance tax of bigger engine cars...