Less Sponsors

Less Sponsors, More Corruption: Why So Troubled IPL?

By Zulfiqar Ali Sajwani Sport leagues are a sure shot winning platform for brands to achieve attention of the consumers. From the pavilions to the...
Digital Marketing

Digital Marketing – 5 Pledges for 2015

Digital is the final frontier for Marketers, and in 2015 let’s agree to make an effort to understand the medium and take the time...
In conversation with Azfar Nizami

In conversation with Azfar Nizami

Azfar Nizami,the Marketing Director of Daily Express and Express Tribune, talks about how they took up the challenge to launch an English newspaper in...

Nine Destructive Cases of Social Media Addiction

By Zoya Anwer If there is one thing we all are thankful as well as regretful for, it is the boom of social media in...
Waseem-Akram-TBCW

TBCW 2015: Pakistani Celebrities Rock the Ramp for Top Designers

The tenth edition of the Telenor Bridal Couture week by HUM Sitarey kicked off on Saturday June 5th, 2015 and lived on till June...
VR horror gaming with HTC

HTC Facial Tracker Has Made VR Creepier!

Due to the recent development made by HTC, VR has just gotten creepier. They have introduced a new facial tracker which can give accurate...
barbie

Pretty in Pink – Barbie Turns Entrepreneur for 2014

By Ghazala Sulaiman 150 fantasy professions in 55 years apparently turned out to be quite dull for the world’s beloved doll “Barbie”, for now she...
Unblock YouTube Videos in Pakistan with Tune pk Plugin

Unblock YouTube Videos in Pakistan with Tune.pk Plugin

The Australian beaches swarming with deadly white Sharks don’t have as much “Surf Safely” signs as we Pakistanis see online while trying to surf...
Pepsi Pakistan Touching Hearts with Live It Abhi Song by Noori

Pepsi Pakistan Touching Hearts with ‘Live It Abhi’ Song by Noori

Songs have a (not so) secret super power to make mountains move but they do have the power to influence millions; with their latest...
rahat indori

Here Are Some Of The Best Poems By Rahat Indori

The famous Urdu poet, Rahat Indori, passed away at the age of 70 due to a heart attack. He was hospitalized in Indore India...
Upcoming Blockbusters

5 Upcoming Pakistani Movies You Didn’t Know About

2014 had been a relatively lucky year for Pakistan's cinema industry.  Big blockbusters like 'Na Maloom Afraad', 'Operation 021' and 'The System' grabbed the top...
Nokia is at War with HTC, Samsung & Apple on Twitter

Nokia is at War with HTC, Samsung & Apple on Twitter

By Zulfiqar Ali Sajwani If there is an industry that can be used as a flagship symbol of ‘dynamism’, it is definitely the smartphone industry. Nokia...
Apple and Facebook in a decade long fight

Facebook vs Apple Rivalry Takes Over The Internet

There have been many rivalries within the tech industry over the decades. They have either been quite subtle or extremely blatant. When someone talked...
equinox

Book Review: Hina Jadav’s Debut Novel – Equinox

  When it comes to becoming a brand voice for ‘Pakistan’, some talented people are yet to be discovered and unveiled to the world. Being branded...
Google I/O 2021

8 Google I/O 2021 Highlights That You Probably Missed

There are often quite interesting announcements made in the tech world. They take the audience by storm and leave them wanting more. Whether you...

How Pakistanis Pronounce International Brand Names?

  It's a popular assumption that 'The more difficult the brand name - the more elite and expensive it is' but what happens when these...
Mera Naam Yousuf Hai

Mera Naam Yousuf Hai – A Realistic Twist To The Age Old Romance

Known for his intense love stories, Khalil ur Rehman is back with yet another romantic tale set in an overbearingly strict society, entitled as...
Tesla Partners up with Samsung for 5nm chips

Samsung And Tesla Teaming Up To Produce 5nm Chips?

The world is seeing quite a lot of developments. Whether it is cars or smartphones, they are stepping forward everywhere. Just a little while...
Fashion Disasters

Pakistani Fashion – Disasters You Wouldn’t Expect!

There is a fine line between bravery and stupidity – a line that, unfortunately, we can no longer see in our fashion industry –...
The Fro-yo Fad In Pakistan

The Fro-yo Fad In Pakistan

The first frozen yoghurt ever to be introduced was in the 1970’s first in the USA. By 1990’s the NewYork Times reported that 177...