Pakistani Brands Dancing

Pakistani Brands and the Dancing Phenomenon

Long gone are the PTV days when a short, catchy jingle here and there would grip the Pakistani audience long enough to make them...
ramadan deals

8 Affordable Ramadan Deals 2014

The month of Ramadan is incomplete without iftar parties and get-togethers. This being said Karachites' love for food can’t be underestimated. The fast food industry...
trusted advertising-lead

What is the Most trusted form of Advertising

By Marium Ashfaq Trusting advertisement? Do you ever wonder if consumers are now smartly being manipulated, or have ads started turning out to be more...
Domination of Cricket on TV

Domination of Cricket on TV

By the time Muhammed Irfan takes his first wicket, a person sitting in fornt of his television set is subconsciouly hit by numerous advertising...
Nauman Niaz

In Conversation with Dr. Nauman Niaz – #BrandsynarioChats Session

As part of our exclusive coverage of PTV Sports’ ‘Game On Hai’ transmission, Brandsynario had the privilege of meeting one of the most well-versed and...

Sex Appeal in Advertising

We're surrounded by advertisements that desperately competes for our attention. Everywhere we look, we find ourselves drawn to images of scantily clad attractive men...
Most Watched Drama Serials in Pakistan 2013

Most Watched Drama Serials in Pakistan 2013

By Zoya Anwer When people think of entertainment, their minds go to the easiest entertainment available- Television and being a nation in love with gossips,...
Celebriites-Eating

Strange Eating Habits of Famous People Around the World

Successful people are extraordinary for a reason. Many of the world’s powerful and celebrated personalities have unusual quirky habits that constitute a daily part...
Ayesha Khan A PAKISTANI GENIUS IN HOLLYWOOD

Ayesha Khan: A PAKISTANI GENIUS IN HOLLYWOOD

By Synergyzer Sante Fe Film Festival acclaimed filmmaker Ayesha Khan talks about her experience with Hollywood and producing films in the USA and the acceptance...
celebrity endorsements

BRAND ENDORSEMENT: A TWO EDGED SWORD

By Hurmayn Shah These days, there is continuous debate if “celebrity endorsement” really contributes to building brand image, or is it just another approach to...

First-Ever Cryptocurrency Academic Program To Be Launched By LUMS

More and more heads are turning towards emerging trends in the world. Every month, we see a new trend coming up. If we go...
5 Best Foody Movies to Watch on a Weekend Night-In

5 Best Foody Movies to Watch on a Weekend Night-In

  If the food is great and the movie too, you wouldn't want anything else in life. Here is a compilation of 5 best movies...
beauty must have 2

8 Beauty Must-Have Summer Beauty Products

Glossy Skin, berry lips, silky hair and deeply kohl-ed eyes - that completes a beautiful look for a lady who is ready to enjoy...

Technology in the Next 50 Years

By Zoya Anwer Earlier on people thought that it was foolish to think that humans would cover 1000s of kilometers in some hours or even...
fifa 2014 lead

FIFA Final 2014 Recap – Celebrity Presence Glorified

  On July 13th, the Maracana Stadium in Rio De Jeneiro was jam-packed to witness the FIFA World Cup Final. Tens of thousands of people gathered...
Top 10 Super Bowl Ads of All Time

Top 10 Super Bowl Ads of All Time

With the Super Bowl fever reaching its zenith, brands around the world are preparing for themselves for the next season. The most awaited Super Bowl...
Scheme by Govt of Punjab

Punjab Government Set To Launch New Scheme For Employees

There are quite a few things that are given to the people by the government. After all, dictatorship aside, who is it that provides...
Text and Drive

This is What Happens When You Text and Drive – Watch #Commercial

By Zoya Anwer Most of the young people, teenagers and young adults, who are able to drive flaunt about their “talent” of texting while driving....
Dove

Dove’s Latest Ad Encourages Women to #LoveYourCurl

Shunning the straight hair craze, Dove has once again aced at its feel good niche advertisements with their latest ad campaign titled #LoveYourCurls. Conceptualized by...
The Shocking Effect of Bollywood Item Songs

The Shocking Effect of Bollywood Item Songs

Disclaimer: The only ideals used within this article are ‘humanity, intellect and morality’ – The objective is to build an understanding that might make...