Radio Industry in Pakistan – Infographics
Pakistan currently has over a 100 FM radio stations across the country. With such a healthy number of radio stations, the irony is that...
Digital Entrepreneurship in Pakistan – a success
By Furqan Khan
Nowadays, everything seems gloomy in Pakistan, however, its digital landscape is accelerating at a good pace. The outlook for local entrepreneurs and...
Branchless Banking in Pakistan 2013 : An Overview
By Arif Ahmed
Introduction :
Branchless banking is the delivery of financial services outside the boundaries of conventional banking via retail agents and information as communication...
Celebrity Endorsements – Do They Actually Work?
By Sanober Ali
Introduction
Celebrities are known for their charisma, allure and the capacity they have to attract attention. More than often, these distinctive characteristics of...
The Overlooked NGO Sector of Pakistan at a Glance
Pakistan is sixth most populous country in the world with an estimated population of 185 million in 2012-2013, 21% of whom live below the...
Pakistan’s Cinema Industry Records Massive Growth as Hollywood & Bollywood Declines
Pakistan's cinema industry is enjoying a magnificent era of renaissance. Gone are those days when movie-buffs thronged the theaters, eager to watch a Hollywood...
Jeeto Pakistan vs Pakistan Ramadan: The Game Changing Rating Trends for Ramadan 2014
Irrespective of what the essence of this Holy month is, our entertainment industry has started using it as a source of making good money...
The OOH Industry of Pakistan at a Glance
The OOH (Out of Home) Industry in Pakistan may not be the one with the lion’s share of the advertising budget but if used...
TV and Print Ad Investment by Banking sector
By Sanober Ali
INTRODUCTION
The emotional connection built through advertising is long known and has become an accepted norm now. The financial industry might be viewed...
Pakistan Print Industry- June 2015 Stats
Media Track Pakistan in collaboration with Pakistan Advertisers Society has released the overall Print Ads research data analysis for the cities of Karachi, Lahore,...
158 Mn Spent on Fashion Industry Outdoor Ads in FEB 2015
Synchronize Media has released an infographic which has given some interesting research highlights and insights about the OOH (Out Of Home) Industry in Pakistan during...
Pakistanis on Social Media: A Snapshot
By Zee Social
Social media has transformed the way people communicate around the world. As per this latest analysis conducted by Zeesocial Pvt Ltd, one...
The Evolution of Gs – Generation Networks
By Commscope
While Pakistani nation nervously awaits and telecom companies mourn over hefty license prices, the Western world is busy enjoying 4G, while making fun...
TV AD Spend from Jan-Dec 2013 in Pakistan
This Infographic shows that TV Ad spend in 2013 (January-December) is around PKR.30 Billion. The Infographic is further divided into Top 20 categories, Top...
Islamic Banking in Pakistan
The infographics given below provide a detailed analysis of the growing trend of Islamic banking in Pakistan for the period of Dec 2012-Dec 2013.
According...
How to Measure Brand Loyalty? A Look Into Pakistani Consumer Insights
By Asad Kaleem
Cultivating brand loyalty among consumers is the most challenging task. When a consumer starts using the brand, usually he/she is not loyal...
Road Accidents in Karachi – 2013
David Perry once said, “What do you call a cyclist who doesn’t wear a helmet? An organ donor”
Our exclusive inforgraphics on ‘Karachi Road Accidents...
Bank Deposits from Jan-Dec 2013 in Pakistan
This Infographic shows the bank’s deposits for 2013. These deposits for banks are further split into Domestic, Islamic banks, Foreign, Public sector banks. Domestic Banks...
Transformation in Chinese Media Landscape
By Sanober Ali
A profound revolution is taking place in the Chinese media landscape. Previously, it was solely dominated by traditional media which was firmly...
The Capacity of Mobile Traffic- Indoors
By commscope
Are you aware that approximately 80 percent of mobile traffic comes from indoors, but of the 50 billion squares meters of commercial real...