All Students with 65% Marks to Get Laptops

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Jan 16, 2025

All Students with 65% Marks to Get Laptops

Punjab Chief Minister Maryam Nawaz Sharif inaugurated a range of programmes meant to enable students at the ceremony held at Government College Women University (GCWU), Sialkot. The function was also launched for the Gujranwala division’s Honhaar Scholarship Programme. It signified her government’s commitment to prioritising the development of youth.

Laptops Distribution Ceremony

In a move, Maryam Nawaz announced that all students scoring above 65% in their examinations will receive laptops. She proudly shared that the devices were selected for their high quality. She would personally distribute them in the coming weeks.

Big Announcement: All Students with 65% Marks to Get Laptops in 2025 — Source: CM Solar Scheme

Scholarships Worth Rs89.8 Million

Under the Honhaar Scholarship Programme, 1,947 students of the Gujranwala division will get scholarships amounting to Rs89.8 million. This includes Rs58.5 million for the students of government universities, Rs13.2 million for college students and allocations for the students of private institutions and medical colleges. Maryam Nawaz also promised to increase the number of scholarships to 50,000 in the next budget.

During the event, Maryam Nawaz pledged her support to a student whose mother needs cancer treatment, promising the Punjab government would pay for it. She underscored the importance of removing financial barriers that stop students from being their best selves.

E-Bikes for Students

The chief minister announced the distribution of 100,000 e-bikes to students in Punjab, underlining the need for mobility and an eco-friendly means of transportation.

Maryam Nawaz reaffirmed her commitment to the youth and declared the Honhaar Scholarship Programme the biggest in Pakistan’s history. She appreciated the students for their perseverance in the face of financial constraints and said that scholarships were only given on merit. “This is your right; the fruit of your hard work,” she told the students.

Big news for students of 65% marks - Minute Mirror — Source: Ndirect

Hope for Pakistan’s Future

The chief minister said that she was optimistic about the economic recovery of Pakistan, which can be seen in reduced inflation and record-breaking stock market performance. She told the students to stay alert and focused on serving the country. “Pakistan is our motherland, and we must work together for its progress,” she said.

The event concluded with a symbolic guard of honour for the students and recitations of Kalam-e-Iqbal. It underlined the importance of youth in shaping Pakistan’s future.

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PUMA or PVMA: The Rebranding Stunt that Went Viral

By

Usman Kashmirwala

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Jan 16, 2025

PUMA or PVMA: The Rebranding Stunt that Went Viral

Sportswear giant PUMA recently rebranded itself as “PVMA,” which created a stir that had the fans scratching their heads. Was it a typo? A quirky marketing move? Or something else? The mystery only deepened because even store signage reflected the change, which ignited endless memes and speculation across social media.

The suspense ended when PUMA revealed that the rebranding was a tribute to their partnership with PV Sindhu, the badminton superstar and two-time Olympic medalist. This clever stunt marked the beginning of a multi-year collaboration that aims to celebrate Sindhu’s inspiring journey and badminton’s growing influence in India.

PV Sindhu appointed BWF's Athletes' Commission member | Badminton News - The Indian Express — Source: TIE

From Confusion to Applause

The temporary rebranding has shown PUMA’s prowess in making a splash with ease. Online chatter swung from fans comically trying to pronounce “PVMA” to wild guesses for what the “V” represented, such as Virat Kohli. Soon after the news broke, all of that was changed to praise over the brilliance of the campaign.

The partnership’s timing is very apt with India Open 2025, for badminton is gaining rapid prominence in the country. A report by the 2024 Google-Deloitte Think Sports states that nationwide, badminton has impressed 57 million fans, which includes nearly half of the fans belonging to the Gen Z population. This kind of popularity shows why PUMA’s alliance with Sindhu is timely and strategic.

An All-Star Lineup

Sindhu now joins the elite roster of ambassadors for PUMA that includes cricketing icons Harmanpreet Kaur and Mohammed Shami, Olympian Sarabjot Singh, Paralympian Avani Lekhara and the legendary boxer MC Mary Kom. Global figures such as Usain Bolt and Neymar Jr. and Bollywood stars Kareena Kapoor Khan and Ibrahim Ali Khan Pataudi further seal the brand’s cultural relevance.

Expressing her excitement, Sindhu said, “Through this collaboration, I hope to inspire others, especially women, to take risks, believe in themselves and strive for greatness both on and off the court.”

Hyderabad Puma Store Hilarious Rebrand PVMA Sparks Internet o — Source: NF

A Marketing Masterstroke

This was no simple reference to Sindhu by PUMA; rather, it is an example of how marketing can stir up interest and engagement organically. It tapped into India’s increasing adoration for badminton and Sindhu’s significant fan base to create a moment that is simply memorable and that audiences are talking about.

As PVMA signage returns to PUMA, the campaign ends with a stronger message: ‘Great branding doesn’t come merely in there is power in the storyline that makes something connect to humanity.’

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Gaza Ceasefire Explained: What to Expect in the Future?

By

Warsha Kashif

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Jan 16, 2025

Gaza Ceasefire Explained: What to Expect in the Future?

It’s been over a year since the conflict between Israel and Hamas turned Gaza into a battleground, leaving countless families broken and cities in ruins. On January 15, 2025, a shaky yet momentous deal came to light as a ceasefire was brokered by Qatar and the United States. While far from perfect, it nevertheless gives a glimpse of hope to one of the most blood-soaked regions on Earth.

Phase One: A Fragile Pause in the Chaos

The first phase of the ceasefire, starting on January 19, 2025, is set to last six weeks. At this time, 33 Israeli hostages, taken during the October 7 attack, will be released in exchange for around 1,000 Palestinians imprisoned since then. But the stakes are higher than just the number of captives. It’s about what happens when humanity takes precedence over conflict. Israel will withdraw its forces from Gaza’s urban centres and allow up to 600 trucks of humanitarian aid to enter. It’s a rare but necessary act of compassion.

For the first time in months, displaced civilians, many of whom have been displaced in the northern parts of Gaza, will be able to return home. The sheer weight of what this means is impossible to capture fully in words. It’s the chance to reconnect with lost lives, a home left behind, a fleeting hope that the darkest days may be over, at least for a moment. And yet, the rubble they return to speaks volumes about how far there still is to go.

Read more: Gaza Ceasefire Closer than Ever

Phase Two and Three: Negotiating for a Future

As the ceasefire progresses, the second phase will focus on releasing all remaining captives. This includes male soldiers on both sides and even more prisoners. But it’s phase three that truly has the power to shape Gaza’s future. In exchange for the return of the remaining bodies of the dead, a multi-year reconstruction plan will be set in motion. This would, ideally, be under international supervision; something many hope will prevent the cycle of destruction from repeating. Yet, the complexity lies in the political complexity of rebuilding a shattered Gaza, combined with the question of who gets to govern, looms large.

The Palestinian Authority might play a role in overseeing this, but the idea remains controversial. No one knows yet what the Israeli government will agree to regarding governance and this uncertainty adds an element of distrust that must be worked through.

Challenges on the Horizon: Can the Ceasefire Hold?

With every stage, the world watches, hoping for a stable future for Gaza. There are, however, grave challenges posed to the process. The immediate ceasefire provision has offered a small moment of calm, though working toward establishing a long-term peace is an uphill battle. Rebuilding Gaza is more than just rebuilding the infrastructure; it’s about rebuilding lives. At its core, it means trust between Israelis and Palestinians. Trust that will ensure a future free of war’s horrors.

But can we trust that the ceasefire will hold? The next few weeks will tell us. Every day that passes is a victory, but it’s also a reminder that lasting peace is not a given, especially when the wounds of a war so recent are still raw.

A Personal Reflection: Hope Amid Despair

As a resident of a country somewhat used to conflicts, I cannot help but think of the situation regarding trauma and recovery. The faces of all victims, be that in Gaza or any other part of the world, speak a lone universal language of loss, but with equal fervour of resistance. Beyond statistics, these men and women are individuals, families and communities, each with their dreams of living peacefully.

For Gaza, the cease-fire gives hope, but only if this hope materialises into something real. Peace never just comes with a signature on a piece of paper; it is a long and laborious process. And as the world stands witness, we must remember that this fragile agreement is not an end. In fact, it’s a beginning that demands our collective effort to ensure it doesn’t fade into the shadows.

Let us not forget that this ceasefire, although hopeful, is the very first step on a long road to peace. All of us must continue to work for a brighter and fairer future for the people of Gaza and the world.

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US Bans Red Dye 3 in Certain Foods and Medicines

By

Mahnoor Rashid

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Jan 16, 2025

The United States has officially banned Red Dye 3, a synthetic colourant commonly used to give foods, beverages and medicines a bright, cherry-red colour. This decision follows years of advocacy and mounting concerns about the dye’s potential health risks. The ban stems from a 2022 petition led by organisations like the Center for Science in the Public Interest, citing studies that linked the additive to cancer in laboratory rats.

Red Dye 3, also known as erythrosine, has been restricted in cosmetics since 1990. However, until now, it remained legal in many edible and oral products. Consumer advocates have long criticised this inconsistency, calling for a ban on its use in food and medicine. California had already taken action in October 2023, banning the additive in food products statewide. Globally, countries like Australia, New Zealand and those in the European Union also have restrictions on its use.

Why the Ban on Red Dye Matters

Red Dye 3 has been used in a wide range of products. These range from candy and baked goods to cough syrups and gummy vitamins. Popular candies like Brach’s Candy Corn and even some strawberry-flavoured milk contain the dye. It’s also found in frostings, maraschino cherries and certain medications. Studies in male laboratory rats linked the dye to cancer, prompting the U.S. Food and Drug Administration (FDA) to act. U.S. law mandates banning any substance found to cause cancer in animals, even if human exposure is much lower than the tested levels in rats.

This change is important because it fixes a strange inconsistency. Dr. Peter Lurie, president of the Center for Science in the Public Interest, highlighted an irony. He stated, “For years, Red 3 was banned in lipstick but allowed in candy made for kids.”

The FDA has given food manufacturers until January 2027 to stop using Red Dye 3. Drug manufacturers have an extra year, until January 2028, to comply. Imported products must also meet these new regulations.

What Consumers Should Know

While some manufacturers have already phased out Red Dye 3, many still use it. Experts encourage shoppers to check labels carefully. Alternatives like Red Dye 40 are already common but come with their own concerns. For instance, studies have linked Red Dye 40 to hyperactivity in children and bowel issues in mice.

Some companies now use natural colourants like beet juice, considering them safer options. For example, Edy’s Strawberry Ice Cream and some Popsicle-brand fruit pops now use beet juice instead of synthetic dyes.

A Step Towards Safer Products

The FDA’s ban on Red Dye 3 marks a significant move toward protecting public health, especially for children who consume these colourful products most frequently. While companies have a few years to adjust, this decision reflects growing awareness and demand for safer food and drug ingredients. By paying attention to product labels and choosing items with natural colourants, consumers can contribute to this shift toward healthier options.

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Sabir Sami Steps Down After 36 Years of Service in the Corporate World

By

Mishal Zarrar

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Jan 16, 2025

Sabir Sami Steps Down After 36 Years of Service in the Corporate World

Global CEO of KFC, Sabir Sami, has stepped down after 36 years of service to the corporate world to focus on his family and personal projects, effective from March 1, 2025. Mr. Sami will however continue with KFC in an advisory capacity until March 1, 2026.

In a statement published on January 15, 2025, Yum Brands revealed that Scott Mezvinsky, the president of Taco Bell North America and International, will be the successor of Mr. Sami.

Sabir Sami’s World-Class Journey

Mr. Sami has been fortunate enough to work with some of the most reputable corporations in the world, like Procter and Gamble, Coca-Cola, Reckitt Benckiser and Yum Brands. His experience with multiple countries and cultures like Pakistan, Australia, Turkey, UAE, Canada, Singapore, Vietnam and the US has shaped him into the person he is, allowing him to grow both personally and professionally.

16 years with KFC

Mr Sami has been associated with KFC for the past 16 years and working as the Chief Executive Officer for the past 3 years. He has held various executive positions with Yum Brands since 2009.“The last 16 years with KFC have been some of the most fulfilling of my career,” Mr Sami shared in a post on LinkedIn. “I’m grateful for the camaraderie of the entire KFC community, including our Yum employees and the dedicated franchise partners,” he added.

Yum Brands CEO David Gibbs also thanked Mr. Sami in the news release, “I would like to thank Sabir for his years of service and dedication to Yum! Brands and KFC, and the meaningful impact and contributions toward our business.”

What’s Next for Sabir Sami?

After 36 successful years in the corporate world, Mr Sami has now decided to deepen his involvement in causes close to his heart. These include Save the Children Canada and Latif Kapadia Memorial Welfare Trust (LKMWT), a non-profit organisation in Pakistan.

In his LinkedIn post, Mr Sami also shared his intention to dedicate more time to his family, simultaneously thanking his wife for her unconditional support throughout his journey.

Scott Mezvinsky’s appointment as the CEO of KFC has marked a significant shift in the company’s top management as he brings experience from another major segment from Yum Brands.

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Hundreds of Washington Post Staffers Send Letter to Jeff Bezos

By

Usman Kashmirwala

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Jan 16, 2025

Hundreds of Washington Post Staffers Send Letters to Jeff Bezos over Paper’s Direction

A recent letter from over 400 Washington Post staffers to owner Jeff Bezos has spotlighted mounting concerns about the newspaper’s direction. The plea, leaked to the media, reveals a newsroom grappling with leadership challenges and uncertain about its future under publisher and CEO William Lewis.

Leadership Under Fire

Hundreds of Washington Post staffers send letter to Jeff Bezos sounding alarm over paper's direction | CNN Business — Source: CNN Business

A signed letter written by prominent journalists-chief correspondent Dan includes criticism toward certain leadership decisions for allegedly destroying the integrity of The Post. In its staff memo, it voiced regret over some members’ decision to leave while having a general feeling of being hopeless about current management. Of course, this didn’t mention Lewis but according to past experiences of Lewis’ leadership styles from when he served for Rupert Murdoch’s newspapers, the letter is very much about him.

Bezos, who has a hands-off style, has faced calls from staff to take a more active role in addressing the Post’s challenges. Despite his rare public comments at The New York Times DealBook Summit last month, where he acknowledged the need for a turnaround, employees are seeking a clearer, more immediate strategy to restore the paper’s prestige and trust.

A Turning Point for the Post

One flashpoint in the newsroom’s unrest was Bezos’s decision to block the Post editorial board’s endorsement of Vice President Kamala Harris in the 2024 election. This move, which Bezos justified as an “owner’s prerogative,” led to a significant subscriber backlash, with hundreds of thousands cancelling in protest. The episode highlighted tensions between editorial independence and business considerations under Bezos’s ownership.

Acquired by Bezos in 2013, the Post had shown a resurgence in his care through investments in digital innovation and global reporting. Layoffs and new leadership have only increased the uncertainty regarding the stability of the once-thriving newsroom. A clear vision and open communication are in the letter to staff to restore the competitive edge and morale of the paper.

Hundreds of Washington Post staffers beg owner Jeff Bezos to intervene at troubled paper: 'We need a clear vision' - NewsBreak — Source: NewsBreak

Restoring Stability During Challenges

Bezos has acknowledged the gravity of the situation by promising to “put the Washington Post back on good footing.” But with speculation at its peak on how he is going to do so, the letter stands as a very stark reminder of the larger challenges. Whether Bezos can save the Washington Post for a second time will depend not only on his ideas but also on inculcating trust and collaboration at its walls.

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Bumrah Denies Media Reports about his Bed Rest

By

Yousuf Yaseen

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Jan 16, 2025

Bumrah Denies Media Reports About His Bed Rest

Despite suffering a back injury during the recent Test series in Australia, Indian fast bowler Jasprit Bumrah has denied local media claims that he is on bed rest at home.

Earlier reports claimed that Bumrah was advised to take rest after sustaining a back injury. The reports also said the pacer would not hasten returning to the squad, casting doubt over his participation in the ICC Champions Trophy 2025 in Pakistan next month.

Reacting to the report, the star bowler said he knew it was easy to spread fake news, but this was ridiculous. “Sources unreliable,” he added. The tweet that Bumrah cited on his X account for his response was later deleted.

Sources unreliable: Bumrah denies media reports about his bed rest

Indian media also reported that Bumrah had been instructed to report to the National Cricket Academy (NCA) for rehab in Bengaluru after he experienced swelling in his back.

The Board of Control for Cricket in India (BCCI) has also delayed revealing the 15-member Champions Trophy 2025 team by one week. This is due to Bumrah’s injury concerns. The Champions Trophy squad announcement was supposed to happen by January 12.

The right-arm pacer’s fitness status was reported to the national selectors, who convened in Mumbai on Saturday to choose the team for the forthcoming T20 International series against England.

“He (Bumrah) will be going to the NCA for rehabilitation. Initial reports suggest there is no fracture, but swelling in his back. The NCA will monitor his recovery, and he will be there for three weeks. Even after that, he will need to play a match or two — even practice games — to assess his match fitness,” a BCCI source said.

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Where did Chivalry Go?

By

Warsha Kashif

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Jan 16, 2025

Chivalry: the word evokes knights in shining armour, epic ballads, and grand gestures. But does it have a place in modern times? More importantly, has it quietly disappeared? Let’s unpack this age-old concept and see where it stands today.

From Chivalry to Charms: A Brief History

Originally, chivalry wasn’t about holding doors. Chivalry was born in the twelfth century when men were knights and women were damsels in need of rescue. The ‘chivalrous‘ man was expected to be brave, loyal, and honourable, and women were seen as fragile, delicate creatures. Women were put high upon pedestals, not necessarily because they were viewed as equal equals, but rather because they were perceived as weaker and in need of protection.

Fast forward to the 21st century and guess what? Women don’t need rescuing anymore. They’ve been breaking barriers in every possible field, shattering glass ceilings and proving that they can hold their own doors without a knight in shining armour helping them. The basic foundation of chivalry and its underlying inequality between men and women has kind of fallen apart, and honestly, good riddance!

Modern Love or Manners Makeover?

When we look at chivalry through a modern lens, it starts to feel… weird. Why should a man always be the one to pull out the chair or pay the bill? Why is the expectation that women need help with carrying bags or walking down the street? These gestures often have an undertone of inequality, with the implication that women can’t do these things for themselves.

Moreover, there’s no denying that the rules have changed. Millennials and Gen Z view mutual respect as the new romantic ideal. Grand gestures have been swapped for simpler, practical acts like making coffee or sharing playlists. And let’s not forget: EasyPaisa-ing your share of the bill is the ultimate show of modern respect.

But, in the same breath, let’s also face the reality of our never-ending expectations. I’m pretty sure people back in the day were also moaning, “Wherefore art thou, chivalry?”

Did the Internet Kill Romance?

Digital culture has added complexity to the dating scene. Swipe-based dating apps have replaced the slow burn of courtship. Grand romantic gestures are now Instagram moments. In this climate, some believe romance feels transactional. As one TikToker put it, “Is it love, or is it just a good content opportunity?” Much to think about.

But the internet also fosters new kinds of chivalry. Virtual compliments, sending memes, or staying up late to game together count as modern affection; chivalry has adapted to fit our screens.

Chivalry Isn’t Dead; It Just Got a Rebrand

Chivalry hasn’t vanished. It’s evolved. Kindness, respect, and effort remain at its core, but how we express these values has changed. Today, being thoughtful means knowing your partner’s love language, offering emotional support, and showing up authentically.

In the end, chivalry isn’t about grand acts. It’s about small, meaningful gestures. So, next time someone asks, “Where did chivalry go?” tell them: it’s alive and well. It just looks a little different now. Let’s not forget; We’re humans. We love love. Even if chivalrous ideals have changed with time, the instinct to care for someone is in our blood. Whether it’s holding a door or sharing a meme, what matters is the thought behind it.

Stay tuned to Brandsynario for the latest news and updates.

NADRA Launches Mobile App for All Services

By

Yousuf Yaseen

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Jan 16, 2025

NADRA Launches Mobile App for All Services

Federal Interior Minister Mohsin Naqvi has announced a major step forward in identity services with the launch of the NADRA mobile app. The app replaces the Pak-ID website, making all NADRA services accessible through a single platform. The initiative addresses the challenges faced by citizens, particularly overseas Pakistanis, who struggle with uploading fingerprints and documents online.

To ensure convenience, the app now offers services such as ID card applications, POC, B-forms and FRCs. Users can complete these processes from their homes, saving time and effort. This step eliminates the need for intermediaries, minimising the risk of fraud. Previously, counterfeit websites had been used to assist in creating fake identity documents. Strict actions are being taken against such practices in collaboration with other institutions.

The minister also announced the establishment of three new regional NADRA offices in Azad Jammu and Kashmir, Gwadar and Gilgit-Baltistan. These offices will enhance service delivery in remote areas and will become operational by March 31. Additionally, NADRA aims to open offices in all tehsils nationwide by the same date, with only 19 tehsils remaining.

This initiative highlights the government’s commitment to improving accessibility and transparency. The revamped app ensures easier access to essential identity services for all citizens, reflecting a modernised approach to service delivery.

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Multan Sultans’ Ali Tareen Comes Out In Support Of Ihsanullah

By

Web Desk

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Jan 16, 2025

how-pcb-medical-panel-destroyed-ihsanullah

When it comes to nurturing talent, Multan Sultans have proven they know how to back their players. This time, their focus is on fast-bowling sensation Ihsanullah, who’s gearing up for a strong comeback.

In a heartfelt move, Multan Sultans’ owner, Ali Tareen, personally reached out to Ihsanullah and extended a lifeline for his return to peak form. The young pacer will represent the Sultans’ departmental team, JDW, in the upcoming President Cup Grade 2 tournament, scheduled for April and May.

But there’s more to this partnership than just tournament participation. Ihsanullah will train at the state-of-the-art Multan Sultans Academy in Lodhran under the watchful eye of fast-bowling coach Catherine Dalton.

Ali Tareen’s Vision for Ihsanullah

Ali Tareen didn’t hold back in expressing his belief in Ihsanullah’s potential. “He is an asset for both us and the nation,” he said. “Fast bowlers of his caliber are born once in a generation. They need protection, and we’re determined to nurture him into a world-class talent.”

That’s not just lip service. Tareen confirmed that the Sultans are committed to working closely with the Pakistan Cricket Board (PCB) to ensure the young star’s growth. He also emphasized the franchise’s role in helping Ihsanullah regain full fitness and form for a return to the PSL next year.

For Ihsanullah, this support means the world. Reflecting on the Sultans’ consistent backing, he said, “Multan Sultans have always stood by me, and I’m immensely grateful for their continuous support.”

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Quetta Gladiators Bid Farewell to Shane Watson

By

Web Desk

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Jan 16, 2025

shane-watson-to-become-highest-paid-pakistan-coach-quetta-gladiators

Shane Watson, the Australian legend who’s been a pivotal figure for Quetta Gladiators, will not be returning as head coach for the upcoming 10th edition of the Pakistan Super League (PSL).

The news, confirmed by the Gladiators on Wednesday, stems from scheduling conflicts caused by the PSL’s revised window.

This adjustment was made to accommodate the ICC Men’s Champions Trophy 2025, leaving Watson unable to honor his commitments with the team due to his pre-signed agreements elsewhere.

Watson’s Legacy with Quetta Gladiators

Shane Watson has been more than just a coach or player for the Gladiators; he’s been a symbol of success and resilience. Let’s not forget, the Gladiators lifted their maiden PSL trophy in 2019 when Watson was donning the Quetta jersey as a player.

Fast forward a few years, and his presence as head coach saw the team finally break their playoff drought after four long seasons.

The franchise didn’t hold back in expressing their gratitude. Nadeem Omar, the Gladiators’ owner, lauded Watson’s contributions, calling him a “lucky charm” and an integral part of the team’s identity.

“Shane [Watson] is on top of the list of superstars who’ve represented us. Quetta Gladiators will always be indebted to him,” Omar said in a heartfelt statement.

A New Era: Sarfaraz Ahmed’s Comeback?

As one chapter closes, another seems ready to begin. All signs point to Sarfaraz Ahmed stepping into the coaching shoes. The former Gladiators captain went unpicked in the PSL 10 player draft, but reports suggest he’s on the verge of being officially announced as the new head coach.

For Sarfaraz, this would be more than just a role change—it’s a homecoming. He’s been with the Gladiators since the league’s inception and was instrumental in their historic 2019 title win. Over the years, Sarfaraz led the team with passion, playing 86 matches and scoring 1525 runs, including seven half-centuries.

Although the 2023 season marked the end of his captaincy, with Rilee Rossouw taking over the reins, Sarfaraz remains a beloved figure within the Gladiators’ camp. His deep understanding of the team’s culture and dynamics makes him a natural fit for the coaching role.

Stay tuned to Brandsynario for the latest news and updates.

Is Saim Ayub the Next Big Thing in Cricket’s ‘Fab Four’?

By

Web Desk

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Jan 16, 2025

saim-ayub-shares-the-story-behind-no-look-shot-fab-four

The cricketing world loves its legends, and when someone like Nasser Hussain drops a name into the conversation about the next generation of cricket’s ‘Fab Four,’ ears perk up. Hussain, never one to shy away from calling it as he sees it, believes Pakistan’s young batting sensation, Saim Ayub, has what it takes to join this elite group.

On a recent cricket podcast with Michael Atherton, the former England captain heaped praise on Saim, calling him a dynamic, multi-format player. “He could be a game-changer for Pakistan at the top of the order,” Hussain remarked. High praise indeed, especially when it comes from someone as astute as Hussain.

A New Era of the ‘Fab Four’?

For context, the term ‘Fab Four’ isn’t thrown around lightly. Coined by the late, great Martin Crowe in 2013, it originally referred to Virat Kohli, Joe Root, Steve Smith, and Kane Williamson—four modern giants who redefined consistency and dominance across all formats of cricket.

Over the years, they’ve set the bar sky-high for anyone looking to carry that mantle forward. So, who else did Hussain and Atherton think could make the cut? Alongside Saim, Hussain picked England’s Harry Brook and India’s Yashasvi Jaiswal.

He also mentioned Travis Head but was quickly vetoed by Atherton, who joked that Head’s age disqualified him from being part of the “new generation.” Atherton, on the other hand, put forward Sri Lanka’s Kamindu Mendis and New Zealand’s Rachin Ravindra as strong contenders.

The Rise of Saim Ayub

Saim’s inclusion in such lofty discussions isn’t without merit. At just 22 years old, he’s already shown the cricketing world what he’s made of. Since his debut against Afghanistan in March 2023, the left-handed batter has racked up 44 international caps.

But it’s his ODI record that truly stands out—three centuries and a half-century in just nine matches. One of his standout moments came during Pakistan’s 3-0 ODI series whitewash of South Africa last year.

Saim Ayub smashed two centuries in the series, earning him Player of the Series honors and cementing his reputation as a player who thrives under pressure. His aggressive yet calculated batting style has made him a fan favorite and a crucial asset for Pakistan’s top order.

Unfortunately, Saim’s journey hasn’t been without its hurdles. A fractured right ankle during the Cape Town Test against South Africa has temporarily sidelined him. The injury came at a crucial time, ruling him out of Pakistan’s home Test series against the West Indies and the upcoming tri-nation series featuring New Zealand and South Africa.

To ensure Saim’s timely recovery for the ICC Champions Trophy 2025, the Pakistan Cricket Board (PCB) has sent him to London for treatment. With the tournament scheduled for February, the PCB is anxiously awaiting updates on his fitness before finalizing their squad.

Stay tuned to Brandsynario for the latest news and updates.

Murree’s Forests Devastated by Unrelenting Wildfires

By

Warsha Kashif

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Jan 16, 2025

Murree's Forests Devastated by Unrelenting Wildfires

Murree’s forests, including Ghoda Gali, PP-1, and Samli ranges, face severe devastation from wildfires. Flames are spreading rapidly across 49 areas. Moreover, strong winds at night are intensifying the fires, worsening the already critical situation.

Valuable Timber and Wildlife at Risk

The wildfires are destroying timber worth millions of rupees, significantly impacting the local economy. Additionally, the fires are endangering rare wildlife, threatening biodiversity in the region. The loss of natural habitats could have long-term environmental repercussions.

Challenges in Firefighting Efforts

Firefighting teams face immense challenges in containing the fires, which grow stronger after dark. Moreover, poor road access delays timely rescue operations, leaving affected areas vulnerable. As a result, inadequate resources are hindering the authorities’ ability to manage the fires effectively.

Community Concerns and Environmental Impact

Residents worry about the destruction of forests, fearing illegal activities like timber theft exacerbate the crisis. Furthermore, thousands of trees, including deodar and pine, have been reduced to ash. The environmental damage also diminishes Murree’s natural beauty, affecting tourism.

The community demands government action to address and prevent such disasters. Moreover, public education on fire prevention can empower local communities. Additionally, reforestation projects and strict penalties against illegal logging can restore and protect Murree’s forests. Without action, the damage could become irreversible.

Stay tuned to Brandsynario for the latest news and updates.

Zong 4G Has Partnered With Park View City To Provide Seamless Connectivity To Residents & Advanced Connectivity Solutions To Businesses

By

Sania Saeed

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Jan 16, 2025

Islamabad, Pakistan – 15^th January, 2025: Zong 4G, Pakistan’s leading telecom and digital services provider, has entered a strategic partnership with Park View City to deliver advanced technology solutions, aiming to transform Park View City into a model for smart and digitally connected living.

Under this partnership, Zong Business Solutions will initially offer customized technology services such as DICT & Cloud. to the business community in Central Downtown, with plans to extend connectivity services to residential customers soon.

This initiative underscores Zong 4G’s commitment to fostering a digitally integrated lifestyle for both businesses and residents, reinforcing its position as a leader in digital connectivity across Pakistan.

Mr. Huo Junli, Chairman & CEO of Zong, remarked: “This partnership demonstrates our dedication to empowering communities with cutting-edge digital solutions. Together with Park View City, we are enabling a future of smarter, more connected living.” Echoing this sentiment, Mr. Omer Farooq Manan, CEO of Park View City, stated: “This collaboration aligns perfectly with our vision to create modern, digitally integrated communities that improve living standards in Pakistan.”

This MoU marks a significant step towards fostering smart community living, further establishing Zong and Park View City as leaders in driving Pakistan’s digital transformation.

Is Mr. Beast Buying TikTok?

By

Warsha Kashif

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Jan 16, 2025

MrBeast, aka Jimmy Donaldson, might take the chance to buy TikTok so that it no longer gets banned from the United States. On Monday, the YouTube superstar joked on X, “Okay fine, I’ll buy TikTok so it doesn’t get banned.” By Wednesday, his post had gone viral, racking up over 32 million views.

On Tuesday, MrBeast also hinted that this might be more than just a joke. “Unironically, I’ve had so many billionaires reach out to me since I tweeted this. Let’s see if we can pull this off,” he wrote. However, he has not yet shared any names or plans. Moreover, his team has been silent in response to queries.

Why TikTok Could Be Banned

The future of TikTok in the United States hangs by a thread. Last year, President Biden signed legislation mandating that TikTok’s parent company, ByteDance, divest itself of the app by January 19 or face a nationwide ban.

Store owners and internet service providers could refuse to host the app. This has led to increased resistance against ByteDance, as many U.S. officials feel it may share proprietary U.S. data in some electronic form with the Chinese government. Even as TikTok has repeatedly denied this allegation, fear surrounding the app’s security has only increased since Trump’s presidency.

Moreover, TikTok is currently fighting back in court. Last week, it told the Supreme Court that banning the app would violate Americans’ free speech rights. However, the Court hasn’t made its decision yet, so users are left waiting.

Who is MrBeast?

At 26, MrBeast is the most popular YouTuber in the world, boasting 841 million subscribers. He gained fame for hosting wild challenges, bestowing outrageous cash prizes, and producing larger-than-life videos.

Recently, MrBeast took his content to the next level. He partnered with Amazon Studios to launch a TV show called “Beast Games.” The show offers a $5 million prize, making it one of the biggest cash prizes in history. It’s inspired by popular series like “Survivor” and “Squid Game.”

Not free from controversy, contestants have been unceasingly complaining about the miserable conditions on set, including unsafe environments and starvation. Still, MrBeast’s fanbase only continues to expand.

Who Else Might Buy TikTok?

MrBeast isn’t the only one thinking about saving TikTok. Several big names are also being discussed as potential buyers.

For example, Tesla and SpaceX CEO Elon Musk has been mentioned among the potential buyers. Others include the former owner of the Los Angeles Dodgers, Frank McCourt and Kevin O’Leary of Shark Tank fame.

There is Bobby Kotick, once the CEO of Activision, and Doug McMillon of Walmart, and the list appears to just keep growing, with Microsoft also having looked into a possible buyout of TikTok in the past.

For now, the future is unclear. Whether it’s MrBeast or another buyer, millions of users are hoping someone steps in to save the app. Until then, everyone is watching and waiting to see what happens next.

Stay tuned to Brandsynario for the latest news and updates.

Bollywood Star Saif Ali Khan in Critical Condition after Brutal Assault

By

Sania Saeed

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Jan 16, 2025

Bollywood Star Saif Ali Khan in Critical Condition after Brutal Assault

Mumbai, January 16, 2025: Bollywood actor Saif Ali Khan was stabbed several times and brutalised at his residence in the upscale Bandra neighbourhood of Mumbai in the wee hours of Thursday. Fans and the film fraternity remain in shock by this horrific news.

According to preliminary reports, an intruder broke into Saif’s house around 3:00 AM. Saif, an actor who was 54 years old, suffered six stab wounds, two of which were deep. One wound is said to be perilously close to his spine. He was taken directly to Lilavati Hospital from his house by his family and security team for emergency surgery. Sources in the hospital say he is stable but critical.

Watch here:

Details of the Incident

Eyewitness accounts from neighbours and Saif’s domestic staff suggest that the assailant managed to bypass the actor’s security system. While the motive behind the attack remains unclear, Mumbai police suspect it could be a case of targeted assault rather than a random act of violence. “We are conducting a thorough investigation and reviewing CCTV footage from the area. A manhunt has been launched to apprehend the attacker,” said a senior officer from the Bandra police station.

The attack has sent shockwaves through the Bollywood world, and many celebrities quickly took to the social media networking site to state their concern and a word of consolation for Saif. His wife, actress Kareena Kapoor Khan, and his two young boys, Taimur and Jeh, were nowhere around when it happened. She was reportedly shooting something in Delhi and will likely return to Mumbai today.

Bollywood Reacts

As word spreads of the incident, some Bollywood stars have come out in anguish, including Amitabh Bachchan, Shah Rukh Khan, and Deepika Padukone. “Shocked and horrified to hear about Saif’s attack. Praying for his speedy recovery,” tweeted Shah Rukh Khan.

Filmmaker Karan Johar also shared his thoughts: “This is an unimaginable act of violence. Saif is a fighter, and I’m confident he will emerge stronger. Our prayers are with him and his family.”

Security Concerns for Celebrities

The controversy has once again opened up a discussion on celebrity safety and security in India. Experts are urging authorities to step up security arrangements for celebrities, particularly those who live in cities with higher intrusion risks.

The Mumbai police assured the public that they were not leaving any stone unturned in their investigation. Meanwhile, fans and well-wishers worldwide are praying for Saif Ali Khan’s speedy recovery.

Stay tuned to Brandsynario for more news and updates.

Israel and Hamas Agree to Ceasefire Deal

By

Yousuf Yaseen

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Jan 15, 2025

Israel and Hamas Agree to Ceasefire Deal

A ceasefire agreement has been reached between Israel and Hamas, marking a critical step toward ending the Gaza war. The announcement was shared by U.S. Senate Foreign Relations Committee Chairman James Risch during Sen. Marco Rubio’s confirmation hearing. Risch stated, “Before we all celebrate, though, obviously we’re all going to want to see how well that executes.”

The ceasefire includes a multiphase agreement with an initial six-week phase. During this period, Hamas has pledged to release 33 Israeli hostages in exchange for approximately 1,000 Palestinian detainees. A Palestinian official confirmed the number but noted they were not authorised to speak to the media. Hamas insists on more detainees being released per each hostage freed alive but has not disclosed how many hostages remain alive.

Read more: Gaza Ceasefire Closer than Ever

This agreement follows weeks of indirect negotiations in Doha, Qatar, mediated by U.S., Egypt, and Qatar facilitators. Representatives from President Biden’s administration and President-elect Trump’s team also participated, applying pressure to finalise the deal. Envoys emphasised the urgency of addressing the situation for both sides.

The war, which began on October 7, 2023, has claimed over 46,000 Palestinian lives, according to Gaza health authorities. Most casualties were women and children. Meanwhile, the Israeli military reported 405 soldier deaths. Around 100 hostages were released in a previous deal, with others rescued or found deceased. As global attention focuses on the ceasefire’s execution, families and supporters of hostages continue to rally, urging accountability and swift action.

Stay tuned to Brandsynario for more news and updates.

Nimra Khan’s Journey to Healing After Divorce and Loneliness

By

Sania Saeed

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Jan 15, 2025

Nimra Khan’s Journey to Healing After Divorce and Loneliness

Nimra Khan, a popular name in the Pakistani TV industry, has never been secretive about her life. This was evident when she recently shared with the world the amazing story of overcoming divorce and loneliness. In an honest talk on a popular podcast, Nimra shared the inspiring journey of healing from emotional struggles and how she found inner strength in healing and moving on.

The Reality After Divorce

Nimra Khan started her healing journey after signing the Khula papers. Then she dived headfirst into work and launched a new project, the drama Mujhe Khuda Pe Yaqeen Hai. The six-month shoot helped her temporarily forget about the reality of her personal life. As she got engaged in work and friendships on the sets, the distraction kept her mind busy.

Watch here:

@dailypodcast090 Nimra khan divorce… #nimrakhan #viral_video #foryourpagetiktok #foru ♬ original sound – Dailypodcast🌸

According to Nimra, ”I used to love the drama and all the fun moments I had on set with the cast. This kept me preoccupied for seven months, but once the shooting was over, that’s when reality hit me with the fact of being alone. The sudden silence after all the commotion had me realise how lonely I became.”

The Struggles of Loneliness

Although Nimra had her career to focus on, the loneliness that came after the work frenzy hit her hard. “I should have fought for my marriage,” she admitted. “But it was too late by the time I truly understood that I was alone and had to face my emotions.” At that point, Nimra started questioning herself and felt the weight of her emotional burden.

”I would have thought then that I needed a psychiatrist to help me go through this. But then, I realised something important. Why should I rely on anyone? The more I had a hard time enjoying my company, the more I realised the first step of healing was becoming independent not only emotionally but with every aspect of life,” Nimra added.

Self-Love and Independence

A turning point in Nimra’s healing came when she understood the importance of self-love. “I believe that if you need someone, it means you are dependent on them. True strength lies in independence and you must be able to stand on your own, even in the face of challenges.”

She encouraged her listeners to embrace solitude and learn to appreciate their own company. ”Sometimes, when you feel like watching a movie or going out, do it alone. Enjoy the moment and realise that you are enough on your own,” Nimra said. She now strongly feels that self-love and independence are essential to overcome emotional struggles.

Embracing the Future

Today, Nimra Khan stands much stronger and self-sufficient. She is proof of how self-reflection, self-love, and independence can heal anyone. She asks people to like their own company, to love their own space, and to build emotional muscles to fight life.

The story of Nimra is a shining light of hope for anyone who has experienced difficult times. Her journey teaches us that healing sometimes starts from within and the first step toward overcoming loneliness is learning to be comfortable with oneself.

Stay tuned to Brandsynario for the latest news and updates.

Meta Announces Layoffs of 3,600 Employees in “Year of Efficiency”

By

Yousuf Yaseen

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Jan 15, 2025

Meta Announces Layoffs of 3,600 Employees in ''Year of Efficiency"

Meta Platforms Inc. has announced plans to lay off approximately 5% of its workforce, impacting around 3,600 employees. This decision, part of the company’s “Year of Efficiency” initiative, focuses on performance-based terminations to enhance operational efficiency. CEO Mark Zuckerberg outlined the approach in an internal memo, stating, “We typically manage out people who aren’t meeting expectations over a year, but now we’re going to do more extensive performance-based cuts during this cycle.”

The restructuring aims to achieve a 10% non-regrettable attrition target by the end of the performance cycle, with half of it expected to come from 2024. Employees flagged as underperforming in recent performance reviews will be affected. Despite the layoffs, Meta assured generous severance packages for those impacted.

This move is the latest in a series of workforce reductions by Meta, which has significantly downsized its team over the past year. With a global workforce of approximately 72,000 employees as of September 2024, the cuts highlight the company’s focus on streamlining operations and raising performance standards.

The layoffs coincide with other major policy changes at Meta, including scaling back diversity initiatives, relaxing content moderation policies, and discontinuing a U.S.-based third-party fact-checking programme. These changes have sparked internal and external criticism, reflecting growing concerns over the company’s evolving priorities.

Stay tuned to Brandsynario for more news and updates.

A Strange Black Hole is Acting Even Stranger

By

Usman Kashmirwala

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Jan 15, 2025

A Strange Black Hole is Acting Even Stranger

A strange black hole, 1ES 1927+654, is attracting astronomers’ attention in the vastness of space, 270 million light-years away. Weighing in at the mass of one million suns, this black hole has defied expectations. Its bizarre behaviour raises new questions about cosmic dynamics.

The mystery started when the corona surrounding the black hole—formed of a billion-degree cloud of charged particles—mysteriously vanished and then reappeared. Now, scientists have just detected something even more fantastic: X-ray bursts that are growing in frequency. The initially observed bursts erupted every 18 minutes, but now they have accelerated to cycle as frequently as seven minutes.

Role of a Resilient White Dwarf

The likely culprit behind these cosmic fireworks is a white dwarf, the dense core left behind when a star exhausts its fuel. This white dwarf is unlike anything seen before. It is venturing dangerously close to the black hole’s event horizon—beyond which nothing, not even light, can escape.

It seems that the simulations done by MIT researchers and the European Space Agency indicate the white dwarf has gotten too close to the black hole, causing the outer layers to shed off and fall into the black hole. This is producing powerful X-ray flares as it is heated up by the black hole. The enhanced rate of this burst indicates that the white dwarf has been moving closer, accelerating since it orbits around the black hole.

Defying the Point of No Return

The white dwarf is unlikely to fall into the black hole despite its precarious position. Its dense, compact nature makes it resistant to being completely shredded. Instead, as it loses material, a kickback effect propels it slightly away from the black hole, creating a delicate cosmic dance.

A strange black hole is acting even stranger | Mashable — Source: Wire

MIT physicist Erin Kara describes this phenomenon: “Because white dwarfs are small and compact, they’re very difficult to shred apart, so they can be very close to a black hole. If this scenario is correct, this white dwarf is right at the turn-around point, and we may see it get further away.”

Cosmic Mysteries Unfolding

It is a discovery soon to be published in the journal Nature, offering unprecedented insight into black hole interactions. Astronomers will continue to observe this enigmatic system in hopes of uncovering more surprises. The behaviour of 1ES 1927+654 reminds us that, in the cosmos, there’s always something more to learn—and much more to marvel at.

Stay tuned to Brandsynario for latest news and updates