Marketing campaigns are always tricky to pull off but when executed right, they keep the audience hooked that any time viewers catch a familiar scene, they are forced to sit down and watch it all over again. Hence, as the year 2021 wraps up, we decided to compile a list of the best marketing campaigns we have come across this year.
Have a seat because it is not just a compilation, we are also going to be reminiscing about them; they were just that good.
1. Sultan cooking oil
The TVC shows a child who had not been on his best behavior at school. Upon returning, he gets a scolding. But high on adrenaline and kid being kids, he ends up misbehaving with his mother as well. Some tough love is shown in the ad where the mother gives him the silent treatment. The child realises his mistake and everything comes to an end but its just a really good ad that gives you goosebumps.
2. Tapal Danedar
Tapal Danedar shows a cute interaction of a newly married couple it The TVC cast Sheheryar Munawar and Yumna Zaidi. The husband seems fed up with the monotonous dishes which leads to some bickering. However, eventually, they make up because, at the end of the day, love solves most problems, doesn’t it?
3. Pepsi – Why Not Meri Jaan
While nostalgia and storytelling are indeed great, Pepsi brings a hip song to promote their new tagline for the product, Why not meri jaan?
If you are feeling down, it will surely give you quite the boost.
4. Airlift Express
Airlift Express’ ad featuring Ayeza Khan and Danish Taimoor was by far the best ad of 2021. There is no debate there. The real-life couple portrays incredibly an ordinary Pakistani couple’s married life with a touch of comedy of course.
5. Tapal Family Mixture
Shabbir Jan and strength, it seems, have become synonymous. After Amreli Steels, another ad shows Shabiir Jan with the theme of strength but in a slightly different way and it makes you shed a tear too, if you are an emotional person that is.
The ad of Sabroso features Sarwat Gilani and, well, you can say we are biased for an ordinary married husband and wife sustaining the love in the marital relationship, but what can we say if our actors are that good.
Which one did you like the best though?
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