Expo 2020 Dubai, which will kick off on Oct. 1, released its official song titled “This Is Our Time” on Tuesday. The English/Arabic language song is now available on YouTube. The song features Emirati singer Hussain Al-Jassmi, Expo 2020’s ambassador, and US-Lebanese Grammy-nominated singer and songwriter Mayssa Karaa. She is also the artistic director of Expo’s all-female Firdaus Orchestra.
The song is produced by Canadian Grammy Award winner Greg Wells, who was behind the 2019 Special Olympics World Games Abu Dhabi official song Right Where I Am Supposed To Be. The Expo’s anthem is a lush and dramatic number that attempts to capture the multicultural flavour of the event as well as supports the message of unity and pride.
Take a look at the music video
The Message Behind The Song
Written by singer-songwriter Saif Fadhel, the lyrics support the Expo’s unifying message.
“Follow me, one voice, one family / The world as it stands. In the palm of our hands, it’s our time.” Al Jassmi croons in a rare English verse.
Soul singer Almas follows up with: “Take a seat to the greatest show you’ll ever see. We’ve come so far, but the future is ours to decide what we need.”
“This is our Time’ is a tribute to the UAE for all it has been, is today and will achieve in the years to come,” Al-Jassmi said in a released statement.
“It’s a song about pride, faith and unity, and I hope that it brings a smile to the faces of everyone who hears it, wherever they may be in the world. Being a part of such an iconic event in the UAE’s history is extremely exciting and rewarding.”
The youngest of the trio, Almas, said that the song is an “embodiment of hope as well as the belief that collaboration will yield a better future for all.”
“I’m so proud to be Emirati and play a role in a moment that will be forever part of my country’s history,” she added.
Chief Officer’s Statement
Marjan Faraidooni, Chief Experience Officer at Expo 2020 Dubai, mentioned in a statement,
“World Expos bring people together, and we are pleased to welcome a collection of incredible talents to lend their voices to the official Expo 2020 Dubai song. At the same time, combining the past, present and future, and providing an inspiration to all. In less than ten days, we look forward to welcoming the world and creating once-in-a-lifetime memories for millions of visitors.”
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