Between Netflix, Hulu, Prime Video, Apple TV, Disney+, and HBO GO, we’ve almost reached the point where all our streaming services are precisely what all of us resort to for entertainment.
Founded by business and entertainment heavy-hitters Meg Whitman and Jeffrey Katzenberg, Quibi has lined up an impressive slate of celebrities to anchor their programming featuring stars like Idris Elba, Sophie Turner, Liam Hemsworth, and Anna Kendrick.
Being at home due to COVID 19, people are hungry for fresh content and new sources of entertainment, so will Quibi be their savior?
Quibi, that launched on April 6th, 2020 is a novelty that was a short-form video for people as they wait for coffee, waiting for the doctor to see them or the bus. The new streaming service is out with 50 different programs that include unscripted reality shows, short-form documentaries, films, and news.
Phone, meet #Quibi. Go download the app now: https://t.co/obf7POIKya pic.twitter.com/tmDC5AlHwk
— quibi (@Quibi) April 6, 2020
Although, if the content sounds familiar, what sets Quibi apart is a format. Each episode is less than 10 minutes long and is designed to be watched on a phone. Quibi, it turns out, is short for “quick bite,” and promo materials lean heavily into the idea of “snackable content.”
While it adds a few bucks to the bundle, it aims to beat its competitors by playing the game a little differently.
The latest streaming service is out with 50 different programs that include unscripted reality shows, short-form documentaries, films, and news. But if the content sounds familiar, what sets Quibi apart is a format. Each episode is less than 10 minutes long and is designed to be watched on a phone. Quibi, it turns out, is short for “quick bite,” and promo materials lean heavily into the idea of “snackable content.”
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