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As Ozzy Osbourne Passes Away, Here are 5 Songs that Defined Him

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Ozzy Osbourne’s death ends an era. His groundbreaking doom-metal with Black Sabbath to his legendary solo image, The Prince of Darkness, inspired generations. Music-lovers around the world will forever remember him.

Here are five tracks that cover his early career and solo success. They illustrate raw energy, self-reflection, theatricality, and experience unencumbered by anything but raw emotion. These are the songs that made a legend.

1. “Paranoid” (1970)

As Black Sabbath’s first major hit from their 1970 album, “Paranoid” launched heavy metal into mainstream consciousness. At just under three minutes, it packs intense riffs, pounding drums, and lyrics reflecting existential stress during a turbulent era.

The track reached No. 4 on the UK chart and became a timeless anthem, often topping “greatest metal songs” lists. Ozzy’s snarling vocals and black charisma provided the template for hard rock.

2. “Iron Man” (1972)

Few riffs have the distinctive crunch of “Iron Man.” The plodding, foreboding opening by Tony Iommi is followed by thundering power chords, immediately identifying it. The song reached No. 52 on the Billboard Hot 100, earning Black Sabbath a 2000 Grammy for Best Metal Performance.

Ozzy’s growling vocals and haunting narrative demonstrated his capacity to bring ominous characters to life, a fundamental aspect of his lore.

3. “Crazy Train” (1980)

Ozzy’s debut solo hit after quitting Sabbath, “Crazy Train,” burst onto the charts with an adrenaline-driven intensity. It’s guitar riff is one of the greatest rock solos of all time, and the lyrics address Cold War paranoia.

The track is his most-played, according to Metal Hammer’s head of content, who has earned more than half a billion streams. It redefined Ozzy, no longer merely fronting a group, but emerging as a solo artist.

4. “Mr. Crowley” (1980)

Also from Blizzard of Ozz, “Mr. Crowley” delves into the occult with a mysterious atmosphere. With Randy Rhoads’ chilling intro solo and Ozzy’s menacing tone, it delves into the infamous occultist Aleister Crowley.

The song is considered one of the all-time greatest metal songs. It solidified Ozzy’s image for combining theatrics and dark material with musical refinement.

5. “Shot in the Dark” (1986)

From The Ultimate Sin, this 1980s glam-metal anthem was Ozzy’s chart debut, reaching No. 68 on the Billboard Hot 100 forbes.com

These five songs, ranging from Sabbath’s dark beginnings to Ozzy’s solo makeover, chronicle his odyssey: an odyssey of power, darkness, rebellion, and rebirth.

“Paranoid” and “Iron Man” set it in motion; “Crazy Train” and “Mr. Crowley” propelled him as a solo superstar; “Shot in the Dark” demonstrated his capacity to evolve.

Collectively, they demonstrate why Ozzy Osbourne is one of rock’s most impactful voices. His legacy is not in his last show; it continues with every riff he bellowed into the annals of history.

Stay tuned to Brandsynario for latest news and updates

Rankings Crash for Pakistan’s T20I Stars Amid Bangladesh Series

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It’s been a rough week for the Pakistan cricket team, and the latest ICC T20I Rankings now reflect it. The latest update by the International Cricket Council paints a gloomy picture for the Men in Green, who are currently trailing 2-0 in the three-match series against Bangladesh in Mirpur.

A Slide Down the Ladder

The rankings dip didn’t come out of the blue. Pakistan’s performances in the first two games have been well below par, and the numbers tell the full story.

Take Mohammad Haris, for instance. The wicket-keeper managed just four runs in two matches and has now dropped 20 spots to 50th in the batting rankings.

Saim Ayub, the stylish left-hander many hoped would shine on this tour, hasn’t fared any better. After scoring just seven runs across both games, he’s slipped three places to 64th.

Middle-order batter Hassan Nawaz has had a nightmare outing so far. Two ducks in two games saw him tumble a massive 22 spots, crashing down to 68th place.

Even skipper Salman Ali Agha couldn’t steady the ship. With just 12 runs from 32 balls, he’s now down 18 places to 93rd. It’s been a forgettable few days for the entire top and middle order.

Fakhar, Abbas Offer a Sliver of Positivity

Amid all the gloom, Fakhar Zaman gave Pakistan fans something to cheer about. His 44-run knock in the opening game was one of the few moments of resistance, and it’s helped him climb eight spots to 79th in the batting charts.

And while Abbas Afridi dropped two spots in the bowling rankings to 22nd, he’s made a noticeable impact with the bat. Scores of 22 and 19 in the lower order saw him leap 26 places to 45th in the T20I all-rounders’ list.

Injuries and Absences Take a Toll

Injuries have also played a part in Pakistan’s downward trend. Haris Rauf, still recovering from injury, has slipped four spots to 24th among bowlers. Shaheen Afridi, also absent from the squad, dropped two spots to 36th.

But one bright development came from mystery spinner Abrar Ahmed. He climbed 12 places to 49th after turning in steady performances, showing that persistence still pays off even when the team’s overall form is patchy.

Stay tuned to Brandsynario for the latest news and updates.

Which New Honor Phones are Coming to Pakistan?

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Source: HamariWeb

Honor is returning in a big way to Pakistan’s smartphone market this July 2025. The company is offering a blend of affordable and mid-range products with AI features and Google Mobile Services (GMS).

Big batteries, AI upgrades, or fashion looks, Honor’s portfolio has something for everyone with varied needs and budgets. Here’s what’s coming, and why it’s important.

1. Honor X7c – The Battery King

Releasing mid-July together with an AI button teaser, Honor X7c is highlighted by a colossal 6,200 mAh battery (5200–6000 mAh versions) and large 6.77‑inch HD+ display. You have a feature-rich 108 MP main camera, 8 GB RAM, and 512 GB storage, and IP64 dust and splash resistance.

X7c is therefore perfect for long-distance streaming, offline downloads, and outdoor usage over longer periods. It finds its space in the mid-range category with great battery life for its class.

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Honor X7c

2. Honor X6c – Long-Lasting Budget Power

Also launching in July, the Honor X6c addresses consumers seeking robust durability and dependable everyday performance.

Equipped with a 5,300 mAh battery, 50 MP camera, and up to 8 GB RAM with 256 GB storage, it has a washable, water-resistant design. That makes it perfect for students or frontline professionals requiring a tough but affordable phone. It’s a clever budget choice under Rs 25k.

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Honor X6c

3. Honor X9b – Performance-Oriented Value

Already out, and already a runaway success, the X9b offers power and sheen. With 12 GB RAM, Snapdragon 7-series muscle, and a glassy finish, it sells for around Rs 129,999, flagship-level performance at mid-range prices.

Its AMOLED display, extended battery life, and silky software (MagicOS with GMS) ensure it is a top contender for value lovers with no compromise.

which-new-honor-phones-are-coming-to-pakistan
Honor X9b

4. Honor 90 Lite – Affordable with High-End Appeal

For consumers looking for high-end looks without the heavy price, the Honor 90 Lite offers charm at a little less than Rs 90,000. It has a 100 MP camera, 6.7‑inch display, and decent performance, all tied up in shiny, young-person-friendly designs.

This phone is perfect for social media lovers, creatives, or students who desire eye-catching style with minimum specs.

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Honor 90 Lite

5. Honor 90 – Mid-Ranger with Flagship Specs

Already available in the market at a price of approximately Rs 160,000–180,000, the Honor 90 is unbeatable in terms of optics in its segment.

Equipped with a 200 MP primary camera, powerful Snapdragon 7 Gen 1 processor, 5000 mAh battery, 66 W fast charging, and a 50 MP ultra-wide front camera, the phone is ideal for photography lovers and light gamers looking for top-class hardware without entering flagship space.

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Honor 90

Honor’s new lineup offers something for all Pakistani consumers: enormous batteries in the X7c; tough affordability in X6c; performance value with X9b; fashion versatility in 90 Lite; and close-flagship power with the Honor 90.

Available from July 2025, they are enhanced by Google services (GMS), AI camera features, and MagicOS support. Whether battery life, camera functions, or good looks are your top priorities, Honor has designed its products to deliver.

If you’re in the market for a dependable mid-range or affordable smartphone, Honor’s new releases should be on your list.

Stay tuned to Brandsynario for latest news and updates

You Won’t Believe Who’s Coming Back to TV: Mehwish, Sanam, and More!

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They once gave us blockbusters for a lifetime and then went on a hiatus, saddening everyone alike. But thankfully, the hiatus was only temporary and now our television queens are back!

From Sanam Saeed to Mehwish Hayat and more, 2025 is giving us exactly what we wanted. Let’s take a look at these Pakistani comeback queens.

Sanam Saeed: Mein Manto Nhi Hoon

A powerhouse of talent, Sanam Saeed captured hearts in Zindagi Gulzar Hai and has since remained a symbol of strength and elegance. Her return isn’t just about acting, it’s about storytelling with depth and dignity. It’s clear that her performances still command attention.

Last seen in Deedan (2018), the actress seemed to be making waves even after 7 years with her currently broadcasting drama Main Manto Nahi Hoon, which the fans can’t get enough of. Seems like the comeback of a lifetime.

Mehwish Hayat: Dayan

Once the reigning queen of romantic comedies and TV hits, Mehwish Hayat took a step back from dramas in favour of films and activism.

The actress was last seen in Dil Lagi (2016), and now, her return signals something exciting: the blend of her cinematic flair with the emotional depth of television, with her latest drama named Dayan. For the good or the bad, the audience seems to be obsessed.

Aaminah Sheikh: Case No.9

Elegant, poised, and always deeply expressive, Aamina Sheikh’s comeback is one of the most anticipated. After a noticeable break from screen life, her return brings a breath of classic, nuanced performances that Pakistani drama was missing.

The actress was last seen in Nibah (2018), and her new drama Case No.9 seems to be just as Aaminah’s core as it can get.

 

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A post shared by Aamina Sheikh (@aaminasheikh)

Sarwat Ghilani: Biryani

Known for her versatility and fierce screen presence, Sarwat Gilani has long been a favorite among drama lovers. From intense character roles to socially conscious storytelling (as seen in her work with Churails), her comeback to mainstream TV is one fans have waited for because of how fierce and bold her choices are.

The actress was last seen in Naulakha in 2018, and it seems like Biryani will be devoured by the audience after waiting patiently for such a long time.

 

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A post shared by Sarwat Gilani 🇵🇰 (@sarwatg)

These Comebacks are Crucial Right Now

While our industry is immensely focused on new faces and cliche, toxic masculinity apologist scripts, we really needed these strong-headed women with their bold roles to finally save the face of the industry, and it seems like the actresses knew this too.

Stay tuned to Brandsynario for the latest news and updates.

234 Dead as Monsoon Rains Devastate Pakistan Since June 26

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Heavy rains and flash floods have turned lives upside down in Pakistan since June 26, killing 234 people. Among them were 79 men, 42 women, and sadly, 113 children. These are not just numbers; they are families shattered and communities struggling to survive.

Punjab faced the worst impact with 135 deaths, including 63 children. Khyber Pakhtunkhwa lost 56 lives, while Sindh and Balochistan reported 24 and 16 deaths. Azad Jammu and Kashmir mourns two deaths, and Islamabad lost a young child. Gilgit-Baltistan remains safe for now.

The tragedy does not end here. Floods injured 596 people, including 231 men, 144 women, and 137 children. Punjab reported 470 injuries, the highest in the country. Khyber Pakhtunkhwa followed with 71, while Sindh reported 40. Balochistan had four injuries, and Gilgit-Baltistan with AJK added 11 more.

The National Disaster Management Authority (NDMA) works round the clock to save lives. “NDMA has conducted 62 rescue operations across vulnerable areas of the nation, successfully rescuing 450 people,” it said. NDMA also set up 27 relief and medical camps and sent 3,349 essential items to affected areas.

These supplies include 349 tents for shelter, 358 blankets, 266 quilts, 76 mattresses, and 554 kitchen kits. Families received 305 mosquito nets, 41 plastic mats, and hygiene packs to survive tough conditions. NDMA also delivered food packs, dewatering pumps to clear water, life jackets, and even boats for emergency rescue.

Despite these efforts, challenges remain. Rains destroyed 826 homes and killed 203 cattle, leaving rural families in deeper crisis. Livestock loss makes survival even harder for those who depend on them. The monsoon season has once again tested the strength and resilience of the nation.

NDMA assured the nation, “Efforts to support affected populations persist as the season continues to test resilience nationally.” Volunteers and relief workers continue their fight against nature’s fury to keep hope alive for people who have lost everything.

Stay tuned to Brandsynario for latest news and updates

Sting Is Hacking Culture And Changing The Rules Of The Game With F1

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This signature high-frequency “STINGGG” isn’t just a sound. It’s a signal, sampled from a real Formula 1 engine.

Pakistan, 23th July 2025 – In a world dominated by visuals, Sting® Pakistan is flipping the script. No flashy gimmicks, just a sonic jolt that cuts through the noise. With the latest drop of its F1SoundLikeSting® campaign, PepsiCo’s high-voltage drink is turning up the pressure, not just launching a campaign but triggering a country-wide audio hunt.

Timed to Peak F1 Buzz

As Formula 1 gains serious traction across Pakistan, from race watch parties to fan edits online; Sting® is making itself impossible to ignore. This isn’t just about riding a trend. It’s about driving straight into the heart of youth culture, where adrenaline and attitude collide. This signature high-frequency “STINGGG” isn’t just a sound. It’s a signal, sampled from a real Formula 1 engine, now reengineered into a brand cue. It’s a sonic fingerprint, instantly recognizable and impossible to unhear. Today, connection is audio-first – Gen Z hears before they see. That’s why Sting® designed a campaign that doesn’t just interrupt – it erupts. One sound. One word. One shot at the Grand Prix.

HEAR IT. TAG IT. WIN IT.

The challenge is simple: Catch the “STINGG” sound anywhere – in a reel, ad, cinema spot, or story. Tag @StingPakistan and let them know where you heard it. Win a shot at Grand Prix tickets. The sound’s hidden in plain sight (or sound), and Gen Z is chasing it with full throttle energy.

From Campaign to Cultural Signal
This isn’t just marketing. It’s a movement. The STINGG sound has become a challenge, and a moment fans now wait for. From influencer reactions to fan videos and comment section chaos – Sting® has turned one sound into a viral cultural pulse. And no one can unhear it.

With New Zealand Out, Will Pakistan Join the FIH Pro League?

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After years of struggling to stay relevant on the global hockey stage, Pakistan might finally catch a break, and it has everything to do with New Zealand’s unexpected decision to pull out of the FIH Pro Hockey League.

A Twist of Fate for Pakistan Hockey

In what could be a dramatic turn of events, the International Hockey Federation (FIH) is likely to offer Pakistan a coveted spot in the upcoming edition of the Pro League.

This comes in the wake of New Zealand’s official withdrawal from the tournament, reportedly due to budget cuts and financial pressure within their federation.

According to multiple reports, the FIH had set a July 21 deadline for Hockey New Zealand to confirm their participation. But the Kiwis, citing financial strain, have formally stepped back.

Pakistan in Pole Position

Now, the question everyone’s asking: who fills the empty slot? All eyes are on Pakistan.

As the runners-up of the recent FIH Nations Cup, the Men in Green are next in line according to tournament structure. On paper, it’s a natural promotion. However, the Pakistan Hockey Federation (PHF) says there’s been no official word yet.

“We haven’t been formally informed about New Zealand’s withdrawal yet,” PHF Secretary Rana Mujahid told a local news platform. “If FIH contacts us, they are likely to give us some time to decide.”

Financial Hurdles Still Loom Large

Of course, there’s a catch. Participation in the Pro League doesn’t just require skill on the turf; it demands serious funding off it. Travel, training camps, logistics, accommodation, it all adds up.

Rana Mujahid was quick to point that out. “A significant amount of funding will be required for participation in the Pro League, and we have already informed the Government of Pakistan regarding the situation,” he added.

With Pakistan hockey already cash-strapped and barely managing its domestic affairs, whether the federation can gather enough financial backing remains to be seen.

Stay tuned to Brandsynario for the latest news and updates.

“Third-Class Coach?” Tanvir Ahmed Lashes Out After Pakistan’s Series Loss

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Former Pakistan Test pacer Tanvir Ahmed criticized the national team’s white-ball head coach Mike Hesson after the defeat in the second T20I against Bangladesh in Dhaka on Tuesday.

Pakistan’s ongoing T20I series against Bangladesh has gone from disappointing to downright embarrassing. After conceding the second match by eight runs in Dhaka on Tuesday, the Men in Green have already lost the series with one game still to go.

Tanvir Ahmed Doesn’t Hold Back

Tanvir Ahmed is no stranger to bold statements, and he didn’t waste time firing shots after the defeat. Taking to X (formerly Twitter), he launched a scathing attack on white-ball head coach Mike Hesson.

“Mike Hesson third class coach, jis ko playing 11 khelane ka nahi pata,” Tanvir wrote.

In short, he called Hesson a “third-class coach” who doesn’t even know how to pick a proper playing XI. And that wasn’t all.

Babar and Rizwan Dragged Into the Debate

Interestingly, Tanvir’s rant didn’t end with Mike Hesson. He brought Babar Azam and Mohammad Rizwan into the mix, two players who were left out of the T20I squad, reportedly due to criticism over their batting strike rates.

According to Tanvir, the duo could’ve “played selfishly” like they’re often accused of, and that might have actually won the game for Pakistan.

“Aaj kay match ka zimadar Babar Azam or Rizwan kyn kay ager ye dono hote tou apney liye purey 20 over khailtey or Pakistan ye match jeet jata,” he posted sarcastically.

The sarcasm was aimed at those who blame Babar and Rizwan for playing for personal milestones. Tanvir, clearly unimpressed with the current squad’s performance, used the moment to throw shade at the management’s selection choices.

Bangladesh Create History

While Pakistan fumbled, Bangladesh held their nerve and sealed a historic series win, their first-ever T20I series victory over Pakistan.

Batting first, the hosts were bowled out for 133 in 19.5 overs. Jaker Ali played a crucial knock, scoring 55 off 48 balls with five sixes and a four.

Pakistan’s bowlers, to be fair, did their job. Salman Mirza, Ahmed Daniyal, and Abbas Afridi picked up two wickets each and kept things tight.

But the real damage came when it was time to chase. The visitors were reduced to rubble at 47 for 7. It was another case of poor shot selection, lack of composure and a fragile middle order under pressure.

Faheem Ashraf tried to play the saviour with a blistering 51 off 32 balls, his knock included four boundaries and four sixes. For a brief moment, it looked like Pakistan might just pull off an escape.

But with wickets tumbling at the other end and no support, the writing was on the wall. Pakistan were bowled out for 125 in 19.2 overs, falling short by eight runs.

Stay tuned to Brandsynario for the latest news and updates.

What is the Stock Market, Really?

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We hear about it on the news when “markets crash” or “stocks soar.” We watch movies where characters get rich (or ruined) overnight. Our phones get bombarded with ads from trading apps, and financial influencers preaching about “buying the dip.” But in this rat race, few discuss what the stock market is. Most importantly, why is it considered the golden ticket currently?

Honestly, I have always wondered why people are always so invested in how the stock market is doing. About time we update ourselves so we don’t get left behind.

What is the Stock Market and How Does it Work?

The stock market refers to public markets that exist for issuing, buying, and selling stocks that trade on a stock exchange or over-the-counter. Stocks, also known as equities, represent fractional ownership in a company, and the stock market is a place where investors can buy and sell ownership of such investible assets. Technical right?

To put it more simply, the stock market is basically a place where people buy and sell pieces of companies. These pieces are called stocks or shares. When you buy a share of a company like Apple, you’re buying a small piece of that company. You become a part-owner (even if just a tiny one).

Companies offer these shares to the public in order to raise money, often to expand, launch new products, or pay off debt. This process of “going public” happens through an Initial Public Offering (IPO).

After that, these shares are traded on public stock exchanges like the New York Stock Exchange (NYSE), where people buy and sell them every day, based on what they believe those companies are worth.

Stock prices change based on what people think a company is worth.

If a lot of people want to buy a stock, the price goes up. If a lot of people want to sell it, the price goes down.

It’s all about supply and demand, just like in any regular market. But in the stock market, people are also reacting to:

  • Company news (like profits or losses)
  • Big events (like elections or wars)
  • The economy
  • Even social media and memes

When a nation’s stock market is booming, we are made to believe that the economy is booming (despite other factors). Yes, that is how big of an economic player the stock market is. It’s a fundamentally psychotic philosophy.

A Brief Overview Of History

Now that you know, the stock market is the buying and selling of shares based on their worth in the future. It may have occurred to you how it all even started. Who even owns the stock market?

One by one, we will get into that.

The first stock markets emerged in 15th-century Europe, in Antwerp and London. The modern stock market originated in Amsterdam in 1602 with the establishment of the Dutch East India Company. Although the first stock market began in Amsterdam in 1611, the U.S. didn’t get into the stock market game until the late 1700s.

In 1792, a small group of merchants made the Buttonwood Tree Agreement on Wall Street in New York. This group of men met daily to buy and sell stocks and bonds, which became the origin of what we know today as the New York Stock Exchange (NYSE).

Now who owns the stock market? Nobody really “runs” the market, but there are rules and regulators to keep things fair. In the U.S., the Securities and Exchange Commission (SEC) oversees things to prevent fraud and insider trading. Stock exchanges also have listing requirements that companies must meet to stay on board.

But make no mistake, this is still a space where big players (like hedge funds and institutional investors) often have more information, more tools, and faster access than everyday retail investors.

Investing vs. Gambling: Which is it?

This is where people often get it twisted. The stock market is not a casino, but it can feel like one if you treat it that way. Investing is long-term. You’re buying pieces of companies you believe in and holding them over time.

Speculating or day trading, on the other hand, is high-risk and short-term, trying to profit off price changes quickly. That’s where people either make a killing or lose it all. The line between smart investing and risky gambling often depends more on your approach than on the market itself.

Even if you’ve never touched a stock in your life, the stock market affects you.

  1. Your pension fund or retirement savings is likely invested in stocks.
  2. Job markets often reflect investor confidence.
  3. Economic booms and busts ripple through the stock market and into daily life; housing, jobs, inflation, everything.

It’s not just for the rich or the financially savvy. The stock market is woven into modern life, whether we like it or not.

Stay tuned to Brandsynario for latest news and updates

Bangladesh Create History with Series Victory Over Pakistan

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Bangladesh created history by winning their first-ever T20I series against Pakistan with a thrilling eight-run victory in the second match on Tuesday in Dhaka. The home side took an unassailable 2-0 lead in the three-match series after this win.

Bangladesh batted first after Pakistan sent them in and scored 133 before losing all wickets in 20 overs. Jaker Ali led the charge with a solid 48-ball 55, his third T20I half-century. He smashed five sixes and a boundary to keep the scoreboard moving.

Although Bangladesh lost four wickets for just 28 runs by the sixth over, Jaker and Mahedi Hasan rebuilt the innings. They added a crucial 53-run stand for the fifth wicket. Mahedi scored 33 off 25 balls with two sixes and two boundaries. On the other hand, Salman Mirza impressed for Pakistan with 2 for 17 while debutant Ahmed Daniyal claimed 2 for 23.

In response, Pakistan struggled from the start. They slumped to 15 for five by the fifth over on a slow Mirpur pitch. Shoriful Islam produced his best T20I figures of 3 for 17 and destroyed Pakistan’s top order.

Saim Ayub fell to a run out for one in the first over. Soon after, Fakhar Zaman (8) and Mohammad Haris (0) also departed as Bangladesh tightened their grip on the match.

However, Faheem Ashraf fought back strongly. He smashed an aggressive 32-ball 51 with four sixes and four boundaries. Along with Abbas Afridi, who hit 19 off 13 balls, Ashraf shared a 41-run stand to revive Pakistan’s hopes.

Ahmed Daniyal also contributed with a quick 17 off 11 balls, but he holed out in the final over. Earlier, Rishad Hossain dismissed Ashraf in the penultimate over, ending Pakistan’s chances. Consequently, Pakistan folded for 125 in 19.2 overs.

Bangladesh captain Litton Das praised his team for the achievement. “It’s wonderful to win back-to-back series,” he said. “This shows good improvement in our standards.”

Pakistan skipper Salman Agha expressed disappointment. “We thought 134 would be gettable, but we lost too many wickets early on and that’s something we must address quickly,” he admitted.

Bangladesh had already won the first match by seven wickets at the same venue. The final game will take place on Thursday in Dhaka. Significantly, this marks Bangladesh’s first T20I series win over Pakistan in four attempts. Notably, Pakistan had whitewashed Bangladesh 3-0 in Lahore last month.

Stay tuned to Brandsynario for latest news and updates

With Cannes Under Fire, Do Awards Still Mean Anything?

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If you’re even slightly tuned in to the global advertising world, you probably know the Cannes Lions, aka the Olympics of advertising. Once known as the most prestigious platform to recognise ads and case studies from around the world, Cannes has now hit a bit of an identity crisis.

The festival’s reputation took a hit this year after the now-infamous DM9 scandal, where a Grand Prix-winning campaign was quietly pulled after it had already won following serious doubts about its legitimacy. An investigation found that the agency used AI-generated and manipulated content in its entry, thus breaching the festival’s rules.

But if that was the case, how did it win in the first place? While the details were murky, the message this scandal sent out was loud and clear: not everything at Cannes is as glamorous (read legitimate) as it looks under the spotlight.

This one scandal wasn’t a standalone oopsie. It cracked open a door many in the industry had already been noticing for quite a while: the politics behind the curtains. From bribery, collusion, to lobbying, nothing is out of the question today.

Holding company execs pull strings backstage, agency judges boost their own campaigns, and rival work gets quietly downvoted out of the running.

Creative Awards or Political Trophies? 

Here’s the thing: Cannes has always been a bit of a spectacle. We get it: creativity deserves a red carpet. But lately, it feels less like a celebration of brilliance. Perhaps, the purpose of the festival seems to have drifted.

If ad awards were meant to reward the boldest, smartest, most resonant ideas, then why does it often feel like we’re just rewarding whoever played by the book the best? The kind of campaign that ticks all the right boxes, features just the right amount of AI, and ends with a slow zoom on a tearful consumer holding a product.

While Cannes set the bar for many local awards, lately, they’re starting to look like a very expensive group project where the loudest person gets the credit.

Are Local Awards Blameless? 

Now, let’s not pretend this is just a “foreign” issue. Pakistan’s advertising scene has its own love affair with awards, some bigger than others. (We all know who they are!)

To be fair, awards do matter. Hard work and creativity, after all, should be celebrated. But somewhere along the way, this creativity has been buried under heaps of jargon, fancy decks, and case study videos narrated like Oscar trailers. What’s even worse is that judges often lack the expertise required to evaluate entries. Of course, when decision makers are unqualified, should their choices be trusted?

And so, you’ll often spot the same agencies, same campaigns, and occasionally the same results. And while most folks won’t say it out loud, plenty are wondering: is it still about great work, or just great networking?

The Ultimate Risk? Good Work Suffers

When awards become a game of politics, guess who suffers? The creatives who actually care. The teams that really work hard, the interns who sit late, the managers who go the extra mile. They’re the ones who start questioning whether it’s worth taking risks when awards don’t really serve the best ideas, but networking.

Larger corporations, with more influence and more resources, overshadow smaller players, which leaves independent firms losing the race before they can even fight for the scraps.

The danger is bigger than one rigged award or one sketchy campaign. It’s a slow erosion of trust, and once that goes, what’s left?

So… Are Awards a Sham?

Maybe not all. But it is impossible to avoid the impact of nepotism, favouritism, and influence in today’s award atmosphere, throughout the world and even in Pakistan!

If we keep worshipping trophies without questioning how they’re won, we risk turning our most celebrated ideas into hollow victories.

So here’s a thought: maybe we should stop treating trophies like the measure of greatness. Let’s celebrate ideas that moved people, not just juries. Let’s reward creativity that challenged, not just conformed.

Because if the awards don’t really mean anything anymore, who, exactly, are we clapping for?

Stay tuned to Brandsynario for latest news and updates

Punjab Opposition Leader, 32 PTI Workers Get 10-Year Jail Term

punjab-opposition-leader-32-pti-workers-get-10-year-jail-term

An Anti-Terrorism Court in Sargodha sentenced Punjab Assembly Opposition Leader Malik Ahmed Khan Bhachar and 32 PTI workers to 10 years in prison each.

Judge Muhammad Naeem Sheikh announced the verdict after hearing nine separate cases related to the May 9 riots.

The convicted leaders include Malik Ahmed Khan Bhachar, MNA Rana Bilal, and MNA Ahmed Chattha. Authorities registered the cases at Musa Khel police station. These cases involved violent protests and vandalism in Mianwali following PTI founder Imran Khan’s arrest in a graft case.

The ATC held Bhachar and others responsible for participating in the unrest. Protesters targeted state institutions and destroyed public property. Moreover, violent clashes erupted across Pakistan on May 9, 2023, after Imran Khan’s arrest. PTI workers staged protests in both major and remote cities.

Due to the violence, security forces are deployed across Balochistan, Punjab, Khyber Pakhtunkhwa, and Islamabad. The unrest escalated as PTI workers attacked army installations, including the Corps Commander’s house in Lahore. Furthermore, authorities named PTI founder Imran Khan as the main accused in all May 9 cases.

The court’s decision came at a time when opposition MPAs disrupted a Punjab Assembly session on June 27, 2025, and damaged property. Consequently, Speaker Malik Muhammad Ahmad Khan suspended the membership of 26 SIC lawmakers.

On June 28, the speaker forwarded the matter to the Election Commission of Pakistan for possible disqualification of these members. The suspended members include Malik Fahad Masood, Muhammad Tanvir Aslam, Syed Riffat Mehmood, Yasir Mehmood Qureshi, and others.

Earlier, the court granted exemption from personal appearance to all 32 accused, including Bhachar. Despite this, PTI lawyers and supporters rejected the ruling, calling it unfair and politically motivated.

Talking to a private channel, Bhachar said, “The court has ruled against me in a politically driven case that completely deviates from the Constitution. This decision was pronounced without following due legal process. Once I receive the written verdict, I will immediately approach the High Court.”

Stay tuned to Brandsynario for latest news and updates

Ozzy Osbourne, Heavy Metal Legend, Dies at 76

ozzy-osbourne-heavy-metal-legend-dies-at-76

Ozzy Osbourne, the voice that changed rock music forever, has died at the age of 76. His family said:
“It is with more sadness than mere words can convey that we have to report that our beloved Ozzy Osbourne has passed away this morning. He was with his family and surrounded by love. We ask everyone to respect our family privacy at this time.”

Although the cause of death was not shared, Ozzy had battled health problems for many years. His passing comes just weeks after his final performance on July 5. On that night, he sat on a throne decorated with bats, smiled at thousands of fans, and said:
“Thank you from the bottom of my heart. I am Iron Man: go fucking crazy!”

Ozzy was born John Michael Osbourne in Birmingham in 1948. Life was not easy. He grew up in poverty, faced abuse as a child, and even went to jail for burglary. Later, he admitted: “I was no good at that. Fucking useless.” However, those struggles shaped his music, and eventually changed the world.

In 1970, his band Black Sabbath released their first album. It sounded dark, heavy, and completely new. Songs like Iron Man and War Pigs made them legends. Yet fame also brought chaos. Ozzy was fired from the band in 1979 due to drug and alcohol abuse. Still, he refused to give up. His solo debut, Blizzard of Ozz in 1980, sold millions and gave us classics like Crazy Train.

Moreover, his life was full of shocking stories. For instance, in 1982, he bit the head off a bat on stage, thinking it was a prop. Earlier, he had bitten the heads off two doves during a meeting. In addition, he battled addiction and was even arrested in 1989 for trying to strangle Sharon while drunk. Yet somehow, he always came back stronger.

Ozzy and Sharon married in 1982 and had three children. Later, they invited the world into their lives with The Osbournes, a reality show that became a cultural phenomenon. Furthermore, Sharon built Ozzfest, one of the biggest metal festivals ever created.

Even after accidents, surgeries, and a Parkinson’s diagnosis in 2020, Ozzy kept performing because music was his life. Elton John called him “a dear friend and a huge trailblazer… a true legend.”

Today, we say goodbye to a man who gave us more than music. Ozzy Osbourne turned pain into art and chaos into love. He made the world louder, wilder, and unforgettable. The Prince of Darkness has left the stage, but his voice will echo forever.

Stay tuned to Brandsynario for latest news and updates

TCL Launches Its Most Premium TV Yet – The C7K QD-MiniLED Series with Audio by Bang & Olufsen

TCL
The TCL C7K is equipped with a state-of-the-art QD-MiniLED display, combining Quantum Dot and MiniLED technology.

Lahore, July 22nd, 2025: TCL, Pakistan’s No.1 LED TV brand, proudly announces the launch of its most premium television, the TCL C7K QD-MiniLED TV, officially available across Pakistan. As the flagship model in TCL’s 2025 QD-MiniLED lineup, the C7K sets a new benchmark for ultra-luxury home entertainment in the country.

The TCL C7K is equipped with a state-of-the-art QD-MiniLED display, combining Quantum Dot and MiniLED technology to deliver breathtaking visuals. With up to 2880 local dimming zones and an astonishing peak brightness up to 3000 nits, the TV ensures every scene is rich in depth, contrast, and vibrancy. Its advanced CrystalGlow HVA Panel offers a stunning 7000:1 contrast ratio, reducing screen glare and enhancing clarity, even in well-lit environments.

One of the key highlights of the C7K is its Audio by Bang & Olufsen, the world’s most prestigious luxury audio brand. This powerful sound system ensures an immersive cinematic experience with Dolby Atmos and DTS:X surround sound, elevating the entertainment experience from both sight and sound.

For gamers and sports lovers, the C7K offers a native 144Hz refresh rate and Game Master Mode, which includes HDMI 2.1, 4K 120Hz support, and ultra-low latency for an ultra-responsive and smooth performance, optimized perfectly for next-gen consoles like the PS5 and Xbox Series X.

The TV also features the intuitive Google TV interface, offering smart recommendations, seamless streaming, and access to a vast range of apps and content. All of this is wrapped in an ultra-slim, edgeless premium design that blends effortlessly into the most sophisticated interiors.

Majid Khan Niazi, Director of Marketing at TCL Middle East and Africa, shared his views: “The launch of the C7K is a major milestone in our journey of innovation. It’s a complete package, stunning visuals, immersive sound by Bang & Olufsen, and powerful features tailored for today’s digital lifestyles. We’re excited to bring this flagship to Pakistani consumers who demand the very best.”

Available in 75”, 85”, and a massive 98” size, the TCL C7K QD-MiniLED TV is built for those who seek larger-than-life entertainment. Prices start at PKR 689,900, and the series is now available at TCL flagship stores, authorized retailers, and online at www.tclpakistan.com.

AI Is Reshaping The Work Of Accountants As Automation Offers Greater Opportunities And Responsibilities

ACCA
ACCA’s latest AI Monitor report explores how the gradual integration of AI over comings years is likely to change.

 Lahore, July 21, 2025:  AI will reshape the accountancy profession by changing how tasks are completed at all levels. Leading global accountancy body, ACCA (the Association of Chartered Certified Accountants) says that as AI becomes more commonplace, new responsibilities and tasks will emerge for finance teams as they focus on improving controls and specifying the desired information outcomes from machine use.

New roles are also expected to support activities ensuring AI systems remain accurate and compliant with professional standards and regulations.

ACCA’s latest AI Monitor report explores how the gradual integration of AI over comings years is likely to change how accountants work and deliver value from the automation of repetitive tasks to increased knowledge support for decision making. The report points out that while AI can help make processes more efficient, human intervention needs to be retained at critical junctures. Ultimately, the integration of AI needs to reflect the fact that trust remains a fundamentally social concept built on human interaction, transparency, and oversight. And the future of accounting will involve navigating tensions between efficiency and human judgement, automation and control.

Alistair Brisbourne, Head of Technology Research, ACCA, said: ‘Professionals who can embrace uncertainty, develop strong judgement skills, and continuously adapt their expertise will thrive even as specific tasks change or become automated.’

Brisbourne said: ‘It should be remembered that over the decades accountancy has prospered by its intelligent and enthusiastic adoption of the latest technology.’

The report sets out four key work trends that AI will drive for accountants:

  • A contraction in routine processing;
  • An expansion in strategic and advisory decision-making;
  • An evolution of mid-level roles to incorporate more judgement and client interaction; and
  • New responsibilities at the intersection of accounting, technology and strategy.

The future that is unfolding isn’t one where finance and accounting professionals are replaced – but one where their responsibilities will change. Success in this transition depends on making clear assessments of where AI will add value, establishing clear policies and governance in use, and the cultivation of skills that complement technical capabilities.

ACCA expects that coming years will see organisations develop more integrated workflows based on the principle that AI adoption is not just about distinguishing high versus low-value activities – but focusing on outcomes, quality and value.

Brisbourne said: ‘Only a minority of finance and accounting teams have implemented AI solutions – but these resources are widely available, and organisations are reviewing opportunities and workforce needs.

‘AI adoption is expected to accelerate in coming years, especially as our data shows investment on AI initiatives is increasing, and widespread cloud adoption provides a crucial foundation for AI implementation.’

The profession is still in the invention and adoption stage of AI, as demonstrated by investment data and current adoption/usage statistics. And the profession is embracing the learning and employment challenge offered by AI as shown by the recently announced changes to the ACCA Qualification which embraces emerging advances in technology and sustainability.

The report adds that widescale use of a general-purpose technology, like AI, may take longer than anticipated.

Read How is AI reshaping finance and accounting work? https://stories.accaglobal.com/how-is-ai-reshaping-finance-and-accounting-work/index.html

realme 14 Series with Its Strongest Processor — Snapdragon 6 Gen 4 — & 512GB Storage Now Available in Pakistan Under PKR 100K

realme 14 Series
The realme 14 5G features the industry-first Snapdragon 6 Gen 4, Qualcomm's most advanced 6nm chipset.

realme has officially launched its groundbreaking realme 14 Series in Pakistan, bringing flagship-level performance at unbeatable prices. The lineup features the realme 14 5G at PKR 99,999 with up to 26GB dynamic RAM and 512GB storage, and the realme 14T 5G at PKR 79,999 with up to 26GB dynamic RAM and 256GB storage.

Industry-First Snapdragon 6 Gen 4 Performance

The realme 14 5G features the industry-first Snapdragon 6 Gen 4, Qualcomm’s most advanced 6nm chipset, delivering top-tier performance with reduced heating, superior power efficiency, and extended battery life. With an Antutu score exceeding 800,000, the realme 14 5G confidently leads its category, backed by a 6050mm² bionic cooling system that ensures peak performance during extended sessions.

Massive Battery and Advanced Cooling

The realme 14 Series boasts the segment’s largest 6000mAh battery paired with 45W fast charging, delivering the ideal balance of long-lasting power and battery health. This combination ensures all-day usage for gaming, streaming, and productivity while preserving battery longevity through efficient charging speeds. Both models also feature a bionic cooling system covering 6050mm², the largest in its class, which maintains consistent peak performance during extended usage and helps protect internal components from heat-related wear.

Immersive Visuals with 120Hz AMOLED Esports Display

The realme 14 5G features a 120Hz AMOLED Esports Display, delivering the segment’s best visual experience for gamers and everyday users alike. With ultra-smooth refresh rates, enhanced touch sampling, and an Antenna Array Matrix for better signal performance, the screen is built for precision and responsiveness. Eye Care Colors further enhance comfort, reducing strain during long viewing sessions, making it perfect for streaming, gaming, and all-day use.

Camera Excellence with AI Features

The realme 14 5G features a 50MP OIS AI Camera delivering the sharpest images in its segment, while the realme 14T 5G includes a powerful 50MP AI Camera for vibrant, clear shots. Both devices offer smart AI features, including AI Snap Mode, AI Eraser, and Live Photo for professional-quality results.

Get Your Next Advanced Device Today

The realme 14 Series is now available nationwide. Don’t miss the opportunity to upgrade to Pakistan’s most advanced smartphones under PKR 100,000 and experience the future of mobile technology today.

 

 

BankIslami Supports Pakistan Education Endowment Fund to Expand Scholarship Access Nationwide

Bank Islami
At BankIslami, we recognize that education is the cornerstone of community development and a catalyst for lasting change.

Karachi, July 22, 2025. Reinforcing its commitment to education and community development, BankIslami extended support to the Pakistan Education Endowment Fund (PEEF) to expand scholarship access across Pakistan. PEEF, a government-backed initiative offering merit- and need-based financial assistance, will deliver targeted programs to underserved communities, helping students pursue their academic goals.

The initiative aligns with BankIslami’s broader vision of advancing financial inclusion and enabling community development. By expanding access to education, the bank aims to uplift marginalized communities and contribute to a more equitable, opportunity-driven economy.

At BankIslami, we recognize that education is the cornerstone of community development and a catalyst for lasting change,” said Rizwan Ata, President and CEO of BankIslami.By supporting this noble cause, we aim to play our role in advancing access to education and improving financial literacy among underserved communities,” he added.

The partnership was formally marked at an event held in Islamabad, attended by senior representatives from the Government of Pakistan, PEEF, and BankIslami. Dignitaries included Dr. Khalid Maqbool Siddiqui, Federal Minister for Education and Professional Training; Wajiha Qamar, Minister of State for Federal Education and Professional Training; Nadeem Mahbub, Secretary, Ministry of Federal Education and Professional Training; Zeb Jaffar, former Member of the National Assembly; Syeda Hajra Suhail, CEO of PEEF; Murad Shuaib Khan, Company Secretary at PEEF; and Shahzad Ahmed Khan, Branch Banking Head – North, BankIslami.

Is AI Fueling a Major Water Crisis?

Did you know, your 10 messages to ChatGPT can require 500 ml of water, according to the University of California, Riverside. This research also shows that AI will require as much water as the whole of Denmark or half of the UK by 2027.

Yes, our beloved AI is fueling the water crisis, and they don’t want us to know.

Why Does AI Require Water: Data Centres

Why does AI even require water, you may ask? Well, AI is run through data centres, and these data centres can’t exist in the air, right? They are on massive areas of land and need to fetch tons of natural water resources. Why? Let me elaborate.

Every time we send a prompt to AI, it has to run complex calculations through its neural network, which is done by the most powerful specialised computer chips in the world, which are housed inside the very enormous data centres.

Even though users are able to send prompts, the training process for these models need to carry out mass analysis of data.  Training a single large model (like GPT‑3) can consume hundreds of thousands of litres of clean water, primarily for intensive cooling processes.

ai-data-centres
An AI Data Centre

AI server cooling consumes significant water, with data centres using cooling towers and air mechanisms to dissipate heat, causing up to 9 litres of water to evaporate per kWh of energy used.

Yes, Sam Altman, CEO of OpenAI, stated that only 1/15th of a teaspoon of water, or 0.03 millilitres of water, is used in every interaction with ChatGPT. However, many researchers question these claims and state that they are talking about small models only, and the case for large models like GPT-3 is entirely different.

Microsoft reported that its water consumption shot up by 34% in a single year, largely because of its investments in AI. Google and Meta aren’t far behind either. It’s ironic, really, the very technology that’s supposed to be the future is quietly draining one of Earth’s most critical resources in the background.

Who Pays the Price of This Climate Catastrophe?

Tech giants are building data centres in places like Arizona, New Mexico, and parts of Europe, basically areas that are already facing serious droughts and water shortages. Local communities (that were once in support of data centres, thinking it was a technological improvement) are starting to feel the pressure, with limited access to clean water or rising water prices. And here’s the thing: they’re not benefiting equally from the AI boom. Big Tech takes the water; the locals get the leftovers.

We’ve seen this before with fossil fuels, with manufacturing, and now, the same exploitative model is being repackaged in a shiny AI wrapper.

Of course, companies love to say they’re “carbon neutral” or “sustainably cooling” their servers. But what does that even mean when they’re still using millions of gallons of water per year? Recycling a bit of water or planting a few trees doesn’t undo the fact that AI is becoming a major environmental stressor.

This is a water crisis in the making, but because it’s happening in server rooms and not in our taps (yet), it’s easy to ignore.

Stay tuned to Brandsynario for the latest news and updates.

8th Largest Crypto Market? Pakistan’s Rise and the Best Exchanges to Buy in 2025

Pakistan Has Become One of The Largest Cryptocurrency markets in 2025.

Fuelled by rupee devaluation and soaring inflation, Pakistan’s cryptocurrency market became the eighth-largest globally in 2025, with citizens holding between $20-25 million in digital currency.

However, cryptocurrency transactions can be a hassle in Pakistan because it lies in a legal grey area and is unsupported by local banks.

Nonetheless, as the numbers have shown, there is plenty of scope for Pakistanis in the global crypto market, provided they can access and utilise the best exchanges.

Here, we make the job easier for them by listing five of the best cryptocurrency exchanges for Pakistani traders.

Binance

With over 200 million users worldwide, Binance is one of the leading platforms in the competitive market of cryptocurrency exchange with the largest daily trading volume. It supports more than 500 coins for trading.

Binance also supports advanced trading tools such as peer-to-peer (P2P) trading and futures. In addition to excellent liquidity, the platform also boasts a comprehensive security protocol.

However, its interface could be a little tricky for new users. Moreover, customer support services have received mixed reviews.

Nonetheless, Binance’s latest product, Sharia earn, allows Pakistanis to earn crypto in line with Islamic values, making the platform more suitable for Muslims.

Bitget

Unlike Binance, Bitget has a simple, easy-to-use interface that beginners could get used to in a short time. Since its launch in 2018, it has become a popular exchange platform for Pakistani traders.

Traders have access to Shariah-compliant Islamic trading accounts. Furthermore, Bitget also supports the Pakistani rupee and provides content in Urdu. These features create a niche, user-centric trading environment for Pakistani traders.

However, the platform does charge high fees for some transactions. Nonetheless, it still manages to provide a profitable and secure setting for trade.

 

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Bybit

Bybit is a powerful platform for experienced digital asset investors. Integrating major tools like charts from Trading View, it is an excellent option for Pakistani traders interested in next-generation crypto trading services.

With regulatory approval from much of Europe and the Middle East, Bybit is also renowned for its high security. It also offers highly competitive fees.

Nonetheless, the platform is available only in a few countries, and many of its advanced trading features are unsuitable for beginners.

 

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OKX

With a simple interface that supports Urdu, OKX is accessible to a diverse group of Pakistani traders, from beginners to experienced traders. However, some of its advanced tools could be a little complex for the former.

OKX also boasts an extensive list of trading options, such as margin trading and Decentralised Finance (DeFi) products like yield farming and staking. It also enjoys strong P2P support.

Furthermore, deposits can also be made via cards, PKR, and bank transfers, making it a convenient option for Pakistani traders.

 

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Gate.io

‍Gate.io is popular for its massive selection of digital assets, offering access to over 3,500 cryptocurrencies and 1,500+ futures trading pairs. This makes it one of the best platforms for traders in Pakistan who want to invest in emerging altcoins, DeFi tokens, and new blockchain projects.

The exchange provides spot, margin, and derivatives trading, as well as copy trading, allowing users to replicate the trades of experienced investors automatically. For those interested in passive income, Gate.io offers staking, dual investment products, and cloud mining services.

 

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Cryptocurrency is Becoming a Major Part of Pakistan’s Financial Landscape

Realising the potential of cryptocurrency and digital assets, the government has begun a regulatory process for crypto, bringing it into the legal fold.

The Pakistan Crypto Council (PCC) was launched in March 2025, and a few months later, the Virtual Assets Regulatory Authority (PVARA) was licensed to oversee crypto platforms.

With this regulatory shift and an expanding user base, crypto is now a major part of Pakistan’s financial landscape, giving people new ways to invest, trade, and protect their wealth.

Stay tuned to Brandsynario for the latest news and updates.

A Cyber Insurance Surge is Coming: Is Pakistan Ready for It?

a-cyber-insurance-surge-is-coming-is-pakistan-ready-for-it

Cyber insurance is no longer an option. In the face of growing cyber attacks powered by sophisticated infrastructure and skilled hackers, it has become a necessity.

Globally, the cyber insurance market is expected to experience a rise from $16.5 million in 2025 to over $32 billion by 2030, a more than two-fold increase in the emerging market.

According to MarketsandMarkets, a leading intelligence and market research platform, this surge in investment is due to a volatile cyber threat landscape, which puts companies and government infrastructure at risk.

The Asian-Pacific region, including Pakistan, is likely to experience the fastest growth in cyber insurance. Pakistan has enhanced its digital footprint in recent years, but is the country ready for the incoming cyber insurance boom?

Cyber Insurance is Still in Its Infancy in Pakistan 

Pakistan has historically had an agro-based economy. We have only recently ventured into the digital realm as businesses have slowly moved online, and governmental services have become digitised.

Nonetheless, digitalisation and technological advancement come with major risks, and Pakistan faces a severe crisis in cybersecurity. In 2023, cyberattacks increased by 17%.

The threat has only intensified with the vulnerable finance sector experiencing a 114% jump in malware incidents in 2024. Government institutions have also come under attack.

However, there remains a strong degree of indifference towards cyber threats in Pakistan, especially among small and medium enterprises. Furthermore, businesses have ignored cyber insurance, preferring to channel resources towards covering theft or fire-related insurance.

Fortunately, the government has recognised the risks and begun to lay the foundation. The National Cyber Emergency Response Team of Pakistan (PKCERT) has been established to tackle online threats and enhance cyber defences.

Amid escalating tensions with India and a volatile geopolitical landscape, the Securities and Exchange Commission of Pakistan (SECP) advised companies to bolster their cybersecurity operations. 

The government, thus, is taking measures to protect Pakistan’s cyber ecosystem. A sustained attitude towards this cause could provide a robust policy and legislative framework to enhance cybersecurity.

Cybersecurity is a major issue in Pakistan.

A Safety Net in the Digital Age

In the coming years, Pakistan’s economy will become more digital, making cybersecurity a necessity for key business and government infrastructure.

In addition to implementing better security practices and reducing breaches, cyber insurance helps companies recover financially following significant cyber attacks. This would help businesses become more resilient, too.

By covering potential losses and enhancing security infrastructure, cyber insurance provides a safety net for companies, enabling them to run their operations smoothly.

Stay tuned to Brandsynario for the latest news and updates.