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World Club Championship Returns: PSL vs IPL Showdown Incoming

By
Web Desk
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shaheen-afridi-lahore-qalandars-made-history-in-psl-10-world-club-championship-returns-psl-vs-ipl

After years of longing, the idea of a true inter-league showdown is finally materializing. The World Club Championship, a supercharged successor to the long-lost Champions League T20 (CLT20), is reportedly all set to make its grand return in 2026.

Yes, it’s happening. And it might just change the landscape of franchise cricket forever.

A Global T20 Carnival

According to The Cricketer, the new tournament will bring together champion teams from major T20 leagues across the cricketing globe. Imagine a stage where the best of the IPL face off against PSL powerhouses, Big Bash beasts, SA20 champions, and top guns from The Hundred. It’s the crossover fans have been dreaming of — and it’s finally taking shape.

Unlike its predecessor, which fizzled out in 2015, this modern reboot is designed to be bigger, better, and way more inclusive.

Backing from the Big Boys

What’s different this time? Well, for starters, the Board of Control for Cricket in India (BCCI) is on board — and that’s a game-changer. Add to that support from the England and Wales Cricket Board (ECB) and ICC Chairman Jay Shah, and you have a recipe for serious cricketing firepower.

In fact, the ECB has already proposed sending the champion team from The Hundred, not the Vitality Blast. That’s a signal of intent — this isn’t just a vanity project; it’s a vision for the future.

“Without a doubt, at some point, there will be a World Club Championship for both men and women. That’s the next logical step,” said ECB CEO Richard Gould.

Lessons from the Past

Launched in 2009, the original CLT20 had promise but struggled with poor ratings, uneven competition, and lack of balanced representation, thanks in part to IPL dominance.

Teams like Mumbai Indians and Chennai Super Kings ruled the roost, but the tournament never quite captured the imagination like the IPL or World Cups do.

Fast-forward to 2026, and the cricketing world looks very different.

  • The PSL is thriving.
  • The BBL remains a key player.
  • New tournaments like SA20 and The Hundred are building unique identities.
  • Major League Cricket (MLC) in the USA is pulling in overseas stars.
  • Even Guyana’s Global T20 Super League is drawing serious attention with teams from Pakistan, Bangladesh, England, Australia, and the Caribbean Premier League (CPL).

In short, T20 leagues are no longer sideshows — they are the show.

The UEFA Champions League of Cricket?

The World Club Championship is being touted as cricket’s answer to football’s UEFA Champions League — and rightly so.

It’s no longer just about bilateral series or national rivalries. Franchise cricket has created fierce loyalties, iconic match-ups, and global audiences.

Fans in Karachi cheer for Lahore Qalandars, Aussies back the Perth Scorchers, and Indians bleed blue for Mumbai Indians. Now, imagine all these champions colliding on one stage.

Stay tuned to Brandsynario for the latest news and updates.

Understanding Early Heart Attacks: What Puts Young People at Risk?

By
Usman Kashmirwala
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understanding-early-heart-attacks-what-puts-young-people-at-risk
Source: Max health

Heart attacks typically hit older people, but increasingly, more young individuals have them. People in their 20s, 30s, and early 40s are affected. Physicians report that early heart attacks are on the increase.

In Karnataka, India, there were 18 sudden heart deaths in one month, many among individuals younger than 30. Young heart‑attack cases also jumped 20% at hospitals. Emergency room visits exploded , often with no typical red flags such as obesity or diabetes.

Hidden Health Threats

Young victims often lack obvious risk factors. However, many have high blood pressure or bad cholesterol, while others juggle hidden stress or poor sleep. Conditions like diabetes and obesity are climbing in young adults.

In the U.S., high blood pressure rose from 9% to 12% in ages 20–44 over a decade. Diabetes and obesity also surged. Half of diabetes sufferers don’t control it well. And nearly a third of young adults can’t manage hypertension.

Tobacco and vaping harm heart health. Smoking doubles your risk of a heart attack. Vaping brings its own risks. Cocaine and marijuana use tax the heart. Inactive lifestyles contribute, too. They increase obesity, high blood pressure, and diabetes risk.

Sleep deprivation pours fuel on the fire. Three nights of poor sleep can lead to inflammation that damages arteries.

Genetic and Silent Threats

Certain adolescents have genetic heart diseases. Hypertrophic cardiomyopathy, long‑QT syndrome, or structural artery disease may be hidden. They might lead to sudden cardiac death during exercise or at rest.

As many as 25% of adolescent heart‑attack victims do not display typical risk indicators. Family history of heart disease before age 55 also significantly increases risk.

Work or life stress also strikes the heart chronically. Pollution and pesticide exposure damage vessels as well. Social inequality, poverty, and low education contribute to health loads. All of these non-medical factors tend to fall through the cracks.

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Why Heart Attack Comes in early age?

Warning Signs to Watch

Young adults need to be on their guard. Be aware of fainting, chest discomfort, shortness of breath, or unusual tiredness.

Women tend to present with non-traditional symptoms such as dizziness or nausea. Pay attention. Early screening, particularly for those with a family history, is crucial. ECGs prior to rigorous training would benefit athletes.

Steps to Prevent Early Heart Attacks

Think lifestyle first. Eat whole foods. Avoid processed fats and added salt. Get active—150 minutes of moderate activity per week makes a difference. Get seven to nine hours of sleep each night. If you smoke or vape, stop now. Control stress. Take a break and be serene. Monitor your blood pressure, cholesterol, and blood sugar. Seek medical attention if levels increase. Be aware of your family history.

Young adult heart attacks are no longer uncommon. The risk is real. But young adults can take control. Know your numbers. Live smart. Get regular checkups. Small steps count. They can save a life—perhaps yours.

Stay tuned to Brandsynario for latest news and updates

Dov Charney’s Fall: From American Apparel Fame to Legal Battles

By
Maham Hussain
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dov-charneys-fall-from-american-apparel-fame-to-legal-battles

Dov Charney transformed American Apparel from a small wholesale outfit into a global clothing brand. Known for his edgy styles and U.S.-based production, he earned a bold reputation in the fashion world. However, over time, former employees accused him of behaviour that deeply harmed workers, the company, and even himself.

This dramatic rise and fall is explored in Trainwreck: Cult of American Apparel, now streaming on Netflix. The documentary focuses on Charney’s leadership and the misconduct allegations that led to his downfall. According to the film, these issues triggered a sharp decline in his career.

In December 2014, American Apparel’s board removed Charney and appointed Paula Schneider as CEO. They claimed he violated sexual harassment and anti-discrimination rules, in addition to misusing company resources. As a result, his time with the company ended in scandal.

Still, Charney remained active in the fashion industry. Interestingly, American Apparel also continued to operate under new leadership.

Despite the fallout, he did not step away quietly. In May 2015, Charney filed a defamation lawsuit against American Apparel’s parent firm, Standard General. He alleged that the hedge fund staged a “coup d’etat” and carried out a “sham investigation” to justify removing him. He sought $30 million in damages for the harm caused.

Just a month later, he filed another lawsuit claiming fraud and conspiracy by executives and Standard General. This time, he demanded $100 million and asked for the return of his forfeited company shares. The legal battles intensified rapidly.

To counter his lawsuits, American Apparel submitted court documents outlining his alleged misconduct. According to The Los Angeles Times, the company accused him of using racial slurs, including calling employees “Filipino pigs.” Moreover, they said he sent sexually explicit messages and stored sex videos on work devices.

Although Charney’s attorneys denied all allegations, the company maintained they had solid grounds for his termination. Notably, no court has found him guilty of sexual harassment. In 2011, five former employees filed lawsuits—three were dismissed by a judge, while the remaining two entered arbitration.

Meanwhile, American Apparel went through bankruptcy proceedings in 2015 and 2016. Throughout this time, Charney continued to press legal claims. Even today, his story sparks debate across the fashion world.

Stay tuned to Brandsynario for the latest news and updates.

Rashid Latif Backs Decision to Move On from Babar, Rizwan, Shaheen

By
Web Desk
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pcb-connection-camp-will-babar-rizwan-shaheen-miss-global-t20-canada-Rashid-Latif

In a cricketing culture where clinging to stars is the norm, Pakistan’s recent shift in T20I direction is nothing short of bold. But if you thought the decision to move on from Babar Azam, Mohammad Rizwan, and Shaheen Shah Afridi was controversial, think again, because former skipper Rashid Latif is on board.

The ex-wicketkeeper-batter, known for his straightforward takes, recently threw his weight behind the Pakistan Cricket Board (PCB) for giving younger players a go and letting the senior trio explore opportunities abroad.

Rashid Latif on Stars Eyeing Global Leagues

Speaking on a local YouTube channel, Latif was refreshingly honest about the situation.

“They’re playing in the Big Bash and will earn decent money, and I don’t think they’d want to return either,” he said.

In his view, the PCB should give senior players the freedom to pursue international leagues, especially when they no longer seem central to T20I plans.

“The PCB should give them some liberty to explore other leagues. Otherwise, it’s fine,” Latif added.

It’s a sentiment that strikes a chord, especially in today’s cricket economy, where players often balance national duties with franchise ambitions.

Why It Makes Sense?

With the Asia Cup and multiple T20I tours on the horizon, Pakistan is clearly looking to refresh its white-ball core. And according to Latif, that’s exactly what should happen.

“The new players should be given a chance — it’s a great opportunity… the game will keep progressing.”

For context, Babar, Rizwan, and Shaheen haven’t featured in T20Is since the New Zealand series. And they’re now also missing from the squads for upcoming tours of Bangladesh, the West Indies, and the expected tri-nation series with UAE and Afghanistan.

Making Waves in the Big Bash League

While they may be absent from the national squad, the trio is certainly not sitting idle.

  • Shaheen Afridi became the first overall pick in the BBL Season 15 Draft, going to Brisbane Heat under the platinum category.
  • Mohammad Rizwan, known for his consistency and work ethic, was the third platinum pick, signed by Melbourne Renegades, marking his BBL debut.
  • Babar Azam? He didn’t even wait for the draft. Sydney Sixers pre-signed him ahead of the official event, locking in their star top-order batter early.

These moves not only reflect the players’ marketability but also underline their growing global value in franchise cricket.

Stay tuned to Brandsynario for the latest news and updates.

Iran Admits Serious Damage to Fordow Nuclear Site by U.S Strikes

By
Yousuf Yaseen
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iran-admits-serious-damage-to-fordow-nuclear-site-by-u-s-strikes

Iran’s Foreign Minister Abbas Araqchi said that the Fordow nuclear site has sustained “serious and heavy damage” following recent US military strikes.

Speaking to CBS News in an interview broadcast on Tuesday, Araqchi noted, “No one exactly knows what has transpired in Fordow. That being said, what we know so far is that the facilities have been seriously and heavily damaged.”

He added that Iran’s Atomic Energy Organisation is currently assessing the damage and will soon submit a report to the government.

While Araqchi acknowledged significant destruction, intercepted Iranian communications reviewed by the US paint a different picture.

According to The Washington Post, which cited four people familiar with classified intelligence, Iran appears to be downplaying the extent of the damage in internal communications.

President Donald Trump, however, offered a contrasting view, claiming that the attacks “completely and totally obliterated” Iran’s nuclear programme.

Despite these remarks, US officials have stated that a full and accurate assessment of the strike’s impact will take time.

The US military strikes were part of a larger offensive launched over the weekend, targeting key nuclear sites in Iran.

Fordow nuclear site, being one of the most fortified and controversial facilities, was among the primary targets.

Stay tuned to Brandsynario for the latest news and updates.

Kia Car Prices Surge Up to Rs7 Lac Starting July

By
Maham Hussain
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kia-car-prices-surge-up-to-rs-7-lac-starting-july

Lucky Motor Corporation (LMC) has raised prices for multiple Kia vehicles in Pakistan. The revised prices came into effect on July 1, 2025. According to the company, this decision is linked to several factors introduced in the federal budget.

Firstly, the newly applied NEV Levy has impacted the auto sector. Secondly, the Pakistani rupee continued to depreciate, making imports more expensive. Lastly, international freight charges have increased significantly. Therefore, LMC stated, “Despite efforts to absorb the impact,” these adjustments were “unavoidable.”

Starting in July, the price of the Picanto AT rose from Rs. 3,940,000 to Rs. 4,090,000, an increase of Rs. 150,000. Similarly, the Stonic EX+ jumped from Rs. 5,500,000 to Rs. 5,999,000, up by Rs. 499,000. Meanwhile, Stonic EX now costs Rs. 4,862,000 compared to Rs. 4,767,000, rising by Rs. 95,000.

In the SUV category, Sportage L Alpha increased by Rs. 400,000 to reach Rs. 8,899,000. Furthermore, the Sportage L FWD now stands at Rs. 10,499,000 after a Rs. 500,000 hike. Sportage L HEV, on the other hand, saw a Rs. 600,000 rise and now costs Rs. 11,599,000.

In addition, Sorento 3.5L V6 and its EMI version rose by Rs. 400,000 each. Their latest prices are Rs. 13,899,000 and Rs. 14,399,000. Likewise, Sorento HEV FWD and EMI both jumped by Rs. 600,000 to Rs. 15,299,000 and Rs. 15,799,000 respectively. Moreover, Sorento HEV AWD and its EMI counterpart rose by Rs. 700,000, bringing their new rates to Rs. 16,699,000 and Rs. 17,199,000.

kias-notice-about-price-increase
KIA’s Notice about Price Increase

As for the Carnival, it now costs Rs. 18,200,000, up Rs. 700,000 from its previous price. However, there has been no change in the prices of EV5 Air, EV5 Earth, and EV9 models.

These updated prices apply to all orders invoiced on or after July 1. Additionally, other factors like further rupee depreciation, duties, and taxes may still affect final delivery costs.

Stay tuned to Brandsynario for the latest news and updates.

Scientists Lose Track of Jeff Bezos Backed MethaneSAT

By
Maham Hussain
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methane-detection-satellite-goes-dark-engineers-investigating

MethaneSAT, a satellite backed by Jeff Bezos to track methane emissions, has been lost in space. The Environmental Defence Fund (EDF), which led the project, said the satellite went off course about 10 days ago and lost power. Its last known location was over Svalbard in Norway.

MethaneSAT Had the Power to Redefine Methane Monitoring

EDF launched MethaneSAT in March 2024 to track methane leaks from oil and gas sites worldwide. The mission supported climate pledges made by over 120 countries in 2021 and 50 companies at COP28 in Dubai to cut methane and stop routine gas flaring. Methane warms the planet 80 times more than CO₂ over 20 years.

The satellite had sent back data and images from pipelines and drilling sites globally. Amy Middleton, EDF’s senior vice president, said, “We’re seeing this as a setback, not a failure. We’ve made so much progress and so much has been learned that if we hadn’t taken this risk, we wouldn’t have any of these learnings.”

EDF notified the National Oceanic and Atmospheric Administration, Federal Communications Commission, and U.S. Space Force. Engineers are investigating the cause of the failure. EDF said the satellite cost $88 million, and the project received a $100 million grant from the Bezos Earth Fund in 2020.

Other key funders include Arnold Ventures, the Robertson Foundation, the TED Audacious Project, and EDF donors. The project also worked with the New Zealand Space Agency. MethaneSAT had partnered with Google to build a public map of emissions.

Though not the only methane-tracking satellite, EDF said MethaneSAT offered higher detail and wide-area coverage. They believe it showed that such instruments can detect total emissions, even at low levels. EDF said it’s too early to say if they will launch another satellite.

EDF will continue using planes equipped with methane-detecting spectrometers to spot leaks. The UN said last year that “super-emitters” rarely act when informed of leaks. Pressure to respond has dropped after the Trump administration ended greenhouse gas data collection and rolled back methane rules.

Stay tuned to Brandsynario for the latest news and updates.

Kashmir Solution is the Responsibility of UNSC, Permanent Members: Pakistan

By
Yousuf Yaseen
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pakistan-urges-unsc-to-act-on-kashmir-dispute

Pakistan’s Ambassador to the United Nations, Asim Iftikhar Ahmad, who began his term as President of the UN Security Council (UNSC) for July, urged the council and its permanent members on Wednesday to resolve the Kashmir dispute.

He emphasised that the Kashmir issue is a source of ongoing tensions and friction between India and Pakistan.

“It is time that this (Kashmir dispute) be addressed, and I would say this is not only a responsibility of Pakistan, we are here temporarily, two years as a non-permanent member,” he said while speaking at a press conference at the UN Headquarters in New York.

He continued, “I think it’s the responsibility of the Security Council itself, and particularly the permanent members, to see that they take certain steps to actually get their own resolutions implemented. That’s the way forward.”

Pakistan’s Presidency Agenda at UNSC

Before the press conference, the 15-member UNSC met and approved the programme of work for July.

Ambassador Iftikhar said Pakistan’s approach to the presidency is based on the UN Charter’s core values, peaceful dispute settlement, sovereign equality, multilateralism, and respect for international law.

He announced that Pakistan would host two key high-level debates: one on “Promoting International Peace and Security through Multilateralism and Peaceful Settlement of Disputes” on July 22, and another on “UN-OIC cooperation” on July 24.

Both will be chaired by Deputy Prime Minister and Foreign Minister Senator Ishaq Dar.

Dar will also preside over the quarterly open debate on the situation in Palestine on July 23.

“These debates stem from the reality that today’s crises often emerge from unresolved disputes, the erosion of international obligations, and the under-utilisation of peaceful means enshrined in Chapter VI of the Charter,” Ambassador Iftikhar stated.

Kashmir and the UN Agenda

Addressing the Kashmir issue, Ambassador Iftikhar reminded that the dispute is already on the Security Council’s agenda under the “India-Pakistan question” and that the Council has passed multiple resolutions on it.

He highlighted that these resolutions recognise the Kashmiri people’s right to self-determination.

“It is a festering dispute and has several dimensions,” he said.

“This is an issue that has been there unresolved. It is a cause of tensions and frictions between India and Pakistan,” he added.

Stay tuned to Brandsynario for the latest news and updates.

Did Jeff Bezos’ Wedding Inject $1B Into Italy’s Economy?

By
Areeb Asif
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did-jeff-bezos-wedding-inject-1b-into-italys-economy

When Jeff Bezos and Lauren Sanchez tied the knot in Venice, Italy, on June 27 2025, they didn’t just say “yes” to becoming each other’s partner for a lifetime but also boosted the country’s dying economy post-pandemic.

When Lauren Sanchez said “I do,” not only did she become one of the richest women on the planet with Benzo’s $200 billion plus fortune, but Italy also generated more money in one week than it made in a year (up to $1.1 billion).

The three-day Jeff Bezos wedding, reportedly costing up to $55 million, has kept Venice hotels and other businesses busy. Who knew billionaire weddings could shift entire economies?

The Wedding that Went Down in Venice

From what we know, Bezos and Sánchez’s wedding was basically the Met Gala meets James Bond in a floating Renaissance dream. According to CNN, Venice saw a dramatic surge in luxury bookings, yacht rentals, hotel stays, private jet landings, and yes—helicopter landings too (because, of course).

Guests weren’t just any regular rich folks. We’re talking global billionaires, tech moguls, Hollywood elite, and fashion icons. The wedding became a mini-economic stimulus for Italy’s luxury tourism sector, particularly Venice, Capri, and the surrounding coastal regions.

And if you check Lauren Sánchez’s Instagram post, the aesthetic was opulence personified: sunset kisses, designer gowns, historic villas, candle-lit canals; the kind of stuff you’d expect from the richest circles of the planet. But wasn’t she just a former journalist? Guess even guests and reporters get to buy royalties these days.

Did Jeff Bezos’ Wedding Really Inject $1B?

One billion dollars is a staggering number for a single event, but here’s how it might add up:

  • Hotel & Luxury Rentals: Every 5-star suite got booked, and every villa cost $100K a night. Now multiply this by 250+ guests who are almost all billionaires.
  • Private Transport: 90 Private jets, 30+ superyachts and helicopters; the carbon footprint alone probably deserves its own GDP entry.
  • Security, Staff & Services: Private security firms, chefs flown in from Paris, event planners, stylists, etc.
  • Trickle-Down Spending: Wealthy guests didn’t just show up and leave. They shopped, they dined, they Instagrammed. This created a temporary halo effect for Italy’s luxury retail and tourism markets.

According to CNN’s reporting, industry insiders estimate the event and its ripple effects could have had close to a $1 billion impact when factoring in all associated luxury spending. However, all this is supposed to be “advertising and promotional” impact and revenue.

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Jeff Bezos and Lauren Sánchez

Italy valued Bezos’s wedding media reach at nearly 900 million, more than the Super Bowl’s advertising.

In 2023, Beyoncé’s “Renaissance” tour was also a contributor to inflated hotel and restaurant prices in Stockholm. Taylor Swift’s “Eras” tour, which wrapped up last December, was the highest-grossing tour of all time.

The $1.1 billion coming from the Bezos-Sanchez wedding is more than the $1 billion Las Vegas generated from the 2024 Super Bowl.

But here’s the catch: It’s not direct cash handed to the Italian government or local population.

It’s mostly money circulated within high-end private industries like luxury fashion, fine dining, private aviation, and exclusive hospitality. Sure, some of it reaches workers and local businesses, but let’s not pretend this was a philanthropic act. Or even close.

Stay tuned to Brandsynario for the latest news and updates.

Is Veganism Safe for Children? 10 Things to Know

By
Shiraz Aslam
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is-veganism-safe-for-children-10-things-to-know

Veganism has gained popularity in recent years, with parents now considering shifting their children to plant-based regimens. 

However, a pure vegan diet raises important considerations.

Is it safe? Will all the nutritional requirements of growing children be met? 

To answer many common queries, we have compiled a comprehensive list.

A Well-Planned Vegan Diet is Safe for Children 

The Academy of Nutrition and Dietetics claims that a well-planned plant-based diet is safe and nutritionally sufficient to meet the health needs of children. However, Special emphasis needs to be laid on efficient planning because a strict regimen could lead to nutritional deficiencies.

a-quintessential-vegan-diet
A quintessential vegan diet

Veganism May Result in Vitamin B12 Deficiency 

Meat is an excellent source of Vitamin B12, a nutrient essential for neurological development and red blood cell production. A deficiency of Vitamin B12 can lead to anaemia and neurological impairment.

Supplements need to be taken, or fortified cereals can be taken, to provide sufficient Vitamin B12 if the child is not consuming meat at all.

meat-sources-are-rich-in-vitamin-b12
Meat sources are rich in Vitamin B12

Protein Requirements Can Be Met With Plants

Meat products gained popularity because of their high protein content. They contain all the essential amino acids needed to maintain health.

Plant proteins may be deficient in some essential amino acids, but a combination of legumes, soy products, grains, and nuts can fulfil these protein requirements.

legumes
Legumes

Vegetable Sources of Iron are Poorly Absorbed

Non-heme iron in plant-based sources is poorly absorbed, increasing the probability of an iron deficiency.

Therefore, iron absorption needs a boost in such diets. This problem can be overcome with Vitamin C-rich sources like citrus fruit (orange, grapefruit, etc.).

iron-is-found-in-both-plan-and-animal-sources
Iron is found in both plant and animal sources.

Calcium and Vitamin D Need Careful Consideration 

Animal milk tends to be rich in Calcium. However, these requirements could be met with leafy green vegetables and soy milk. 

Vitamin D supplements or adequate sunlight exposure can also fulfil these requirements. If you’re giving your children Vitamin D supplements, make sure to check in with the doctor for an appropriate dosage. 

vitamin-d-supplements
Vitamin D supplements

Omega-3s are Essential for Brain Health 

Chia seeds, ground flaxseeds, and algal oil are rich sources of Omega-3 fatty acids, which are critical for brain development and maintenance.

This property makes these sources alternatives to marine animals rich in Omega-3s, like salmon and cod.

fish-are-rich-sources-of-omega-3s
Fish are rich sources of Omega-3s.

Children May Need Larger Portions

Energy density varies among plant and animal sources. Plant-based diets might fail to meet the caloric needs of growing children; hence, taking frequent meals and increasing portion sizes are good strategies to meet caloric requirements.

large-portions
Large Portions

Fibre Intake Must Be Monitored 

Dietary fibre is essential to promote gastrointestinal motility and prevent constipation.  However, an overload could slow down the absorption of nutrients. To moderate fibre intake, consider eating peeled fruits and vegetables. White bread can also be eaten.

sources-of-fibre
Sources of fibre

The Paediatrician Must Be Kept in the Loop

If parents want to feed their children a vegan diet, they must take regular appointments with their paediatrician, who will use growth charts and lab investigations to track children’s development. Furthermore, early detection of deficiencies can be promptly managed.

a-pediatrician-must-be-consulted-regularly
A paediatrician must be consulted regularly.

There is No One-Size-Fits-All Approach 

Some children may thrive on a vegan diet, while others may have sluggish growth and poor health. A flexible approach should be encouraged because there is no universally accepted one-size-fits-all approach.

It’s important that you know your child’s needs and then decide on a diet that suits him/her.

veganism-may-not-suit-every-child
Veganism may not suit every child.

A Vegan Diet Could Work With Efficient Management

Veganism is indeed safe and healthy, but that doesn’t preclude efficient management and close monitoring. 

Health professionals must be consulted, nutritional deficiencies should be promptly addressed, and flexible approaches should be encouraged. Done well, plant-based diets could be cost-effective and environmentally sustainable in the long term. 

Stay tuned to Brandsynario for the latest news and updates.

Wake-Up Call: India Reviews Aviation Safety After Air India Crash

By
Yousuf Yaseen
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indian-lawmakers-to-review-aviation-safety-after-deadly-air-india-crash

An Indian parliamentary panel will assess the state of safety in the country’s civil aviation sector, with a scheduled session on July 9.

Lawmakers have invited key players in the industry, including government officials, Air India, IndiGo, airport operators and air traffic control representatives, to take part in the review.

According to a meeting memo reviewed by Reuters, the agenda will cover various aspects of passenger safety.

Although the document does not directly reference the recent Air India crash, panel member R.K. Chaudhary confirmed the incident will be discussed.

“If we do not raise questions on it, they (airlines) will not become vigilant about these issues,” he said.

The review follows the tragic Air India crash on June 12, which claimed 260 lives, 241 passengers and 19 crew, after a Boeing 787 8 jet went down shortly after takeoff from Ahmedabad.

The cause of the crash is still under investigation by India’s Aircraft Accident Investigation Bureau, alongside the U.S. National Transportation Safety Board.

Air India has faced increasing scrutiny. The Directorate General of Civil Aviation (DGCA) recently issued warning notices over “repeated and serious violations” related to pilot duty schedules.

The airline was also flagged for operating three Airbus aircraft that were overdue for mandatory checks on emergency escape slides.

Additionally, India has sent the recorders to the National Transportation Safety Board (NTSB) in Washington, D.C., whose lab is well-known for retrieving data from damaged black boxes.

“While AAIB had established a laboratory at its headquarters in Delhi last year, it is yet to be properly equipped to extract data from recorders which have sustained heavy damage,” said a source.

Analysis at the NTSB may take days or months, depending on the internal damage.

Stay tuned to Brandsynario for the latest news and updates.

Punjab Districts Jolt as 4.4 Earthquake Hits Near Lahore

By
Maham Hussain
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punjab-districts-jolt-as-4-4-earthquake-hits-near-lahore

On Tuesday at 6:39 a.m., a 4.4-magnitude earthquake jolted Lahore and nearby areas of Punjab. According to the Pakistan Meteorological Department (PMD), the earthquake was 25 kilometres southwest of Lahore. It struck at a depth of 14 kilometres.

Soon after the tremors, several regions across Punjab reported shaking. The Provincial Disaster Management Authority (PDMA) confirmed that areas like Kasur, Okara, Sheikhupura, Mureed, and others felt the earthquake. As a result, many residents woke up feeling the early-morning vibrations.

Fortunately, no casualties occurred during the incident. In response, PDMA teams began inspecting buildings in all affected districts. So far, they have not found any major structural damage.

Meanwhile, the District Emergency Operation Centres across Punjab moved to high alert. Additionally, PDMA’s Provincial Control Room started real-time monitoring of the situation. Authorities will remain alert for the next 24 hours to handle any potential aftershocks.

PDMA urged citizens to report damage by calling the 1129 helpline. They also advised the public to stay calm yet cautious in case further tremors occur.

Previously, on June 30, another earthquake of magnitude 3.9 struck 35 kilometres west of Dera Ghazi Khan in Punjab. It hit at 2:07 p.m., with a depth of seven kilometres. On the same day, Balochistan experienced a 4.8-magnitude earthquake at 11:11 a.m., located 40 kilometres southwest of Zhob at a depth of 20 kilometres.

Earlier, on Sunday, a 5.5-magnitude quake shook Musakhail, a remote district of Balochistan bordering Punjab. As a result, five people sustained injuries. Additionally, dozens of mud houses suffered damage in that region.

Just a day before that, low to moderate earthquakes rattled parts of Karachi and Pasni in Balochistan. However, officials reported no major damage or loss from those tremors.

Overall, Pakistan remains highly prone to earthquakes due to its position on a fault line. It lies at the boundary between the Indian and Eurasian tectonic plates. Therefore, the country frequently experiences seismic activity throughout the year.

Stay tuned to Brandsynario for the latest news and updates.

Where to Shoot Your Wedding Photos Indoors this Hot Karachi Summer

By
Shiraz Aslam
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where-to-shoot-your-wedding-photos-indoors-this-hot-karachi-summer

There is a reason why most weddings are forced into winter, especially in Karachi. With temperatures soaring above 40 degrees and relentless humidity, no couple will glow in the scorching heat.

Wedding photos are sacred, a lifelong memory for the newlyweds. It isn’t fair that the summer sun melts the bride’s 80k makeup, nor should the groom sweat in his elegant Sherwani that can cost lakhs.

Fortunately, Karachi has plenty of pleasant spots for taking wedding photos indoors with air conditioning, controlled lighting, backdrops, and sufficient space to whirl around. Let’s explore these options.

Studio Space

A photoshoot location with a unique blend of indoor and outdoor venues, Studio Space is fit to take your bridal photos in all seasons.

If their Instagram page is any indication, they have versatile and modern sets, covering several themes that would fit every bride’s checklist. Hire a professional and reliable photographer, and the photos will turn out to be absolutely majestic.

 

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TDF Museum

Located near Mazar-e-Quaid, The Dawood Foundation (TDF) Museum is at the hub of cultural heritage. With rooftop views, antique furniture indoors, and cultural exhibits, it is a beautiful heritage house perfect for a photoshoot with that vintage feel.

So, if you are a couple who prefers a classic touch to their pictures, TDF Museum is a great choice with its old-school architecture and rich heritage.

 

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Siddiqui’s House

As suggested by the name, Siddiqui’s House is a residential haveli that has become a new landmark in Karachi. With its historic vibe and striking doors, it has drawn both photographers and wedding couples.

It is a symbol of the city’s grandeur. A mansion aesthetic with large courtyards and doors has made it a top spot for photoshoots.

 

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Koel Cafe

Unlike other entries on this list, Koel Cafe is a restaurant, but it brings an artistic and aesthetic vibe with its lush green garden and earthy architecture.

The hidden gem is located in Clifton. The unique vibe is best suited for couple photos and post-nikkah brunch pictures. Nonetheless, it would take extra effort to book the café for a photoshoot because it is still a restaurant with good customer flow. So, make sure you talk to the management beforehand and get things sorted for the big day.

 

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Khatija House

Located in Zamzama, Khatija House provides a vast, luxurious, and fancy indoor venue for bridal pictures. It has a romantic vibe, making it the ideal location for newlyweds to take photos together.

There have been concerns about their prices, but the Instagram posts of various bridal photos state that they charge around PKR 25k. This price seems justified given the grand location and the quality of pictures you will be getting.

 

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Bridal Photos Need to Feel Extra Special

In a city where summer feels more like survival, choosing an indoor bridal shoot location is a smart move. With Karachi’s rising temperatures and unpredictable weather, these air-conditioned, aesthetically curated studios, houses and cafes offer brides the chance to look flawless without battling sweat, sunburn, or smudged makeup.

These venues don’t just provide a backdrop; they provide an experience. From classic to contemporary, let Karachi’s best indoor studios make your bridal dream a cool, flawless reality.

Stay tuned to Brandsynario for the latest news and updates.

Is Peace in Gaza Finally Within Reach?

By
Maham Hussain
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is-peace-in-gaza-finally-within-reach

US President Donald Trump said Israel has accepted the conditions for a 60-day Gaza ceasefire. He wrote on Truth Social that during the ceasefire, “We will work with all parties to end the War.”

Trump didn’t list the conditions but stated, “The Qataris and Egyptians, who have worked very hard to help bring peace, will deliver this final proposal.”

Trump urged Hamas to accept the deal. He said, “I hope… that Hamas takes this deal, because it will not get better — IT WILL ONLY GET WORSE.” Israel’s UN ambassador, Danny Danon, said, “Israel is absolutely ready for a ceasefire.” Hamas has not issued any response yet.

Trump will meet Israeli Prime Minister Benjamin Netanyahu next week. He said, “I can tell you he wants to. I think we’ll have a deal next week.” On Tuesday, Israel’s Strategic Affairs Minister Ron Dermer met US officials in Washington, including Secretary of State Marco Rubio and Vice President JD Vance.

Danon said that Hamas was “playing hardball.” He said, “We are putting pressure on Hamas, and if they do not come to the table, the only option we will have to bring back the hostages is to apply more military pressure.” He added, “The war will end when the hostages are back home.”

Around 50 Israeli hostages remain in Gaza. At least 20 are believed to be alive. A senior Hamas official told the BBC that mediation efforts have increased, but talks remain stalled. Israel insists the war will end only when Hamas is dismantled.

Hamas, on the other hand, demands a permanent ceasefire and full Israeli withdrawal.

Over 170 NGOs want GHF shut down. Groups like Oxfam and Save the Children accuse Israeli forces of firing on Palestinians seeking aid. Israel denies the claim, saying GHF bypasses Hamas interference.

In March, a previous ceasefire failed after Israel launched new strikes. The military said they were “pre-emptive” due to Hamas’s threat. That deal had three stages, but collapsed early. Stage two involved a permanent truce, hostage release, and Israeli withdrawal from Gaza.

Stay tuned to Brandsynario for the latest news and updates.

CEO CBD Punjab Imran Amin Reviews Progress of CBD NSIT City Development

By
Sania Saeed
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CEO CBD Punjab, Imran Amin, emphasized the need to maintain high-quality standards and align all work with international benchmarks.

Lahore: Monday, June 30, 2025: Chief Executive Officer of Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab), Imran Amin, visited the site of CBD NSIT City, Pakistan’s first and largest IT city, to review the ongoing development work. The visit marked a significant step in reaffirming the authority’s commitment to deliver world-class infrastructure and promote a sustainable ecosystem for the information technology sector in Punjab.

During his visit, CEO of CBD Punjab chaired a high-level progress review meeting held at the project site. He was accompanied by senior officials of CBD Punjab, including Executive Director Technical Riaz Hussain, Director Project Management Asif Iqbal, Director Construction Sameer Aftab Sial, Director Construction Asif Babar, Director Engineering Omar Hayat, and Project Manager CBD NSIT City Yasir Saifullah. Officials from Nespak, including Project Director Jamshaid Janjua, and representatives of the project’s official contractor also participated in the session.

The review meeting featured detailed briefings on the ongoing progress of CBD NSIT City. Updates were shared on key development components, including road infrastructure, utility works, execution of the city’s masterplan, and the under-construction Celestia IT & Office Tower, a landmark project poised to become a central hub for technology firms, startups, and corporate offices within the Silicon Block.

CEO CBD Punjab, Imran Amin, emphasized the need to maintain high-quality standards and align all work with international benchmarks. While addressing the review meeting, he said, “CBD NSIT City is more than just a development project, it is a vision to place Punjab on the global technology map. We are committed to delivering this with excellence, innovation, and transparency,”. He further instructed concerned departments and contractors to expedite work while ensuring there is no compromise on quality or sustainability.

He also lauded the efforts of the technical and project management teams for their dedication and stressed that the project must reflect the futuristic vision of Chief Minister Punjab, Maryam Nawaz, who has consistently emphasized the importance of the IT sector as a pillar of economic growth. He added, “Following the vision of Chief Minister Punjab, we aim to create a knowledge-based economy by facilitating technology-driven development and providing a world-class environment for innovation,”.

The visit and review session concluded with a renewed pledge to accelerate progress on CBD NSIT City while maintaining transparency and compliance with international development standards, as CBD Punjab continues to lead the transformation of Punjab into a digital powerhouse.

TCL C7K QD-Mini LED TVs Land in Pakistan — Visual Perfection and Audio Excellence

By
Sania Saeed
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TCL Middle East and Africa, Majid Khan Niazi stated, “With the C7K Series, we’re redefining what premium home entertainment.

Lahore, July 1st, 2025: TCL, Pakistan’s No. 1 LED TV brand, proudly unveils its latest premium innovation, the C7K QLED TV series, now officially available across Pakistan. This launch marks a new chapter in next-level home entertainment, offering an ultra-premium cinematic experience with groundbreaking display technology and immersive audio performance.

The TCL C7K series brings together cutting-edge QLED with Mini LED technology, delivering exceptional picture quality with vivid colors, ultra-deep blacks, and lifelike brightness levels, peaking at up to 3000 nits. With 2048 precise dimming zones, every frame is rendered with enhanced depth, detail, and dynamic contrast, making it the ultimate display solution for modern homes.

The C7K comes equipped with a Bang & Olufsen 2.1 CH Hi-Fi sound system, engineered to provide a theater-like audio experience right in your living room. Combined with an ultra-slim design, the series blends seamlessly into any premium interior, redefining the aesthetics of luxury entertainment.

Available in 75”, 85”, and 98” screen sizes, the TCL C7K series is crafted for immersive viewing and next-gen gaming. Its native 144Hz refresh rate ensures smooth, fluid motion, making it ideal for high-speed sports, action movies, and competitive gameplay.

Director of Marketing at TCL Middle East and Africa, Majid Khan Niazi stated, “With the C7K Series, we’re redefining what premium home entertainment means in Pakistan, It’s not just about screen size and specs, it’s about creating an unforgettable viewing experience powered by top-tier innovation, design, and sound.”

Positioned as a flagship product, the TCL C7K QLED TV series is designed for discerning consumers who seek unmatched picture precision, expansive screens, and seamless smart integration, transforming ordinary living rooms into luxury entertainment hubs.

The C7K Series is now available nationwide at TCL flagship stores, official retailers, and online at www.tclpakistan.com.

Descon Oxychem Limited Appoints Yasir Siddique Sheikh as CEO

By
Sania Saeed
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Descon Oxychem
Yasir has also held the position of CFO at Descon’s Chemicals business, where he led key initiatives in financial planning.

Lahore, 1st July 2025 — Descon Oxychem Limited, a leading producer of hydrogen peroxide, is pleased to announce the appointment of Yasir Siddique Sheikh as its new Chief Executive Officer.

With over two decades of multifaceted experience, Yasir brings a deep understanding of finance, operations, and strategic leadership to his new role. He most recently served as Chief Financial Officer (CFO) at Descon Engineering Limited, where, over a five-year period, he was instrumental in driving capital optimization, performance improvement, and long-term sustainability.

Yasir has also held the position of CFO at Descon’s Chemicals business, where he led key initiatives in financial planning and business strategy across the company’s chemical manufacturing operations. His appointment as CEO marks a significant milestone in Descon Oxychem’s journey towards operational excellence, sustainable growth, and innovation. The company looks forward to his leadership in advancing its strategic priorities and strengthening its position in the chemical industry.

Speaking on his new role, Yasir Siddique Sheikh Stated, “It is a privilege to lead Descon Oxychem at such a dynamic time for the chemicals industry. I look forward to working with our talented team to enhance value for our stakeholders through innovation, sustainability, and disciplined execution.”

With his appointment, Descon Oxychem reaffirms its commitment to operational excellence, responsible growth, and value-driven leadership.

Karachi Mom Turns Moana Beach Party Dream into Reality with Temu

By
Sania Saeed
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Ayesha was able to apply a bulk offer to her entire shopping cart, bringing her total to under Rs 10,000, a steal.

Ayesha, a young mom from Karachi, wanted to give her daughter Mirha a truly unforgettable 4th birthday, something as bold and joyful as Mirha’s favourite Disney heroine, Moana.

However, with summer temperatures soaring above 40°C (104°F) and local party supplies either unavailable or overpriced, Ayesha turned to Temu, a global online marketplace known for its wide range of affordable, creative items. What started as a dream soon.

became a vibrant Moana-themed beach celebration brought to life on a budget.

Beach House Turns into Island Paradise

Hosting a large family gathering inside their city apartment was not an option in Karachi’s sweltering heat. Knowing the sea breeze offered some relief, Ayesha decided to book a beach house by Hawks Bay Beach, transforming it into her own little island paradise for the day. However, the challenge was how to decorate it beautifully without overspending.

“I had this whole beachy Moana theme in mind, but when I started looking for supplies, it was a struggle,” Ayesha said. “Store after store had nothing close to what I envisioned, or the prices just didn’t make sense for a kid’s party.”

With only a couple of weeks left to plan, a friend suggested to try Temu, a rapidly growing global e-commerce platform launched in Pakistan late last year. The platform is known for its affordability and wide selection, according to an Ipsos survey.

A Treasure of Party Decorations on Temu

Curious and slightly hopeful, Ayesha began browsing the site and quickly found herself immersed in a treasure trove of party decorations and kids’ accessories. To her delight, the exact items she had imagined were right there: coconut shell cups, palm-leaf-style table mats, pastel-colored balloons—everything she needed to transform a plain beach house into a vibrant island adventure where kids and guests could celebrate in style.

“I was honestly amazed by how affordable everything was on Temu, and the quality? Even better than I expected! It made planning my daughter’s birthday a breeze,” Ayesha said.

One of her favourite finds was the Moana-inspired outfit she put together for Mirha, which instantly made her the star of the celebration.

“I went deep into Temu to find costume pieces that resembled Moana’s signature look from the film: her red tapa-style top and woven pandanus skirt with delicate embroidery,” Ayesha said. “I even found a beautiful artificial Hawaiian plumeria flower that I used to decorate her hair. It completed the look perfectly.”

 

Beyond decorations, Ayesha thoughtfully prepared small gifts for Mirha’s little friends, placing them in the mini jute bags she ordered from Temu. While hunting for party supplies on the platform, she also stumbled upon a lightning deal: Artificial Birds of Paradise at 90% off, which she later used to decorate her home.

Extra-Ordinary Bulk Offers and Discounts

Thanks to Temu’s new customer discount, Ayesha was able to apply a bulk offer to her entire shopping cart, bringing her total to under Rs 10,000, a steal, considering the quantity and quality she received.

To her surprise, everything arrived a few days ahead of schedule and arrived in one delivery, allowing her to prep the entire setup herself with time to spare.

“I wanted something fun, easy, and memorable, not just for Mirha, but for our friends and family who came to celebrate with us,” said Ayesha.

Ayesha’s story is a testament to how thoughtful planning, paired with the right platform, can turn a simple idea into an unforgettable celebration. With more Pakistani families now spending a larger share of their budgets on their children, especially around birthdays and milestones, Ayesha’s experience highlights how platforms like Temu, offering everything in one place at affordable prices, can make joyful moments both meaningful and budget-friendly.

‘Squid Game’ Creator Reveals Elon Musk as Inspiration for VIPs in Final Season

By
Areeb Asif
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‘Squid Game’ Creator Reveals Elon Musk as Inspiration for VIPs in Final Season

The creator of Squid Game, Hwang Dong-hyuk, just admitted something wild in a recent interview: The creepy VIPs you saw in the show’s final season? They were partly inspired by Elon Musk.

Yep, you read that right.

In an interview with Time, Hwang said, “Elon Musk is everywhere these days, right?” And after wrapping up Season 3, he couldn’t help but notice that some of the VIPs looked and behaved a lot like him. Now that it hits, the resemblance is uncanny.

“Squid Game” Creator Channels Elon Musk for VIPs in Final Season

The VIPs in Squid Game are these ultra-rich, out-of-touch elites who literally bet on people’s lives for fun. They sit around wearing gold animal masks, drinking whiskey, and making terrible small talk while people fight to the death. Sound like a stretch? Today’s billionaires are kind of doing the same thing, just less bloody and way more public.

In fact, Season 3 takes it further. This time, the VIPs don’t just watch but also get involved in the blood bath. No more hiding, they are no more afraid to show who rules it all and who is behind all the dirty play. Sounds familiar?

Squid-Game-Creator-Channels-Elon-Musk-for-VIPs-in-Final-Season

The current political situation of the United States is an exact reflection. Billionaires like Elon Musk are no more funding the government just from behind. They step in the government, do their Nazis salutes and you can’t do anything about it.

As Hwang noted, “Not only is he the head of a huge tech company that controls the world almost, but he’s also this showman”.

“In the past, those who really controlled the system and maintained power, were hidden behind the curtain, almost like this big unseen conspiracy,” he explained.

“However, it’s no longer the case, especially in America. We talk a lot about oligarchy these days, but these so-called big tech owners step up, telling everyone who they’re backing with their money. The people who really control the power and the system no longer hide behind a curtain. They willingly take their masks off, almost as if to declare, ‘We’re the ones running everything. We’re the ones in control.”

If this doesn’t give you goosebumps, I don’t know what will.

Stay tuned to Brandsynario for the latest news and updates.

Javed Jabbar’s Beyond the Last Mountain: A Cinematic Gem from the 70s

By
Areeb Asif
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“And then they sang for her, words of happiness, sounds of sadness and melody of tomorrow’s memories.” Sounds so poetic, right? What if I tell you that these are the opening sentences of a mehendi song from an old forgotten cinematic gem of Pakistan, “Beyond the Last Mountain”?

This mehendi song showcased Pakistani women in their truest form, covered yet modern. Way ahead of its time, if you ask me.

I am talking about Pakistan’s only English-language feature film that was written almost 49 years ago, in 1976, when Pakistan was booming in the modern age. Unfortunately, though, now almost all prints of the film from its time have been lost or discarded. The only surviving copy resides somewhere in New York in the Lincoln Centre Archives.

Beyond the Last Mountain: The Forgotten Cinematic History of Pakistan

Written, produced, and directed by Javed Jabbar, this 1976 film was not just another movie. In the 1970s, Pakistan was a country trying to pick up the pieces after the traumatic break of 1971. Amidst this political and emotional chaos, one man dared to dream beyond the usual.

Thus was born the masterpiece that Pakistan’s cinema has never seen before. Original and literal, Beyond the Last Mountain never got the recognition it deserved.

It was Pakistan’s first English language film, which was shown at the 6th International Film Festival of India in New Delhi. It was also released in the Urdu language with the title “Musafir”.

The actors who took up the main roles of this prestigious film were Usman Peerzada and Shamim Hilaly. The film also featured young Nazia Hassan, who later became the pop icon of Pakistan. If the cast is so iconic, imagine what the film must have been.

Ahead of Its Time, Misunderstood in Its Time

“Beyond the Last Mountain” wasn’t meant for the average cinema-goer looking for glamour, slapstick comedy, or melodrama. It was original (showed the true image of Pakistan in the 70s, a representation not found anymore) and too intellectual.

Maybe that’s exactly why it got lost in the crowd back then.

This wasn’t the kind of film Lollywood was making at the time. It had no gaudy dance numbers, no exaggerated villains, and no over-the-top romance. Instead, it explored the psyche of a young man named Hamid (played by Usman Peerzada), who returns to a politically unstable Karachi only to find his father (a respected politician) assassinated.

What follows is not revenge, but a journey into truth, disillusionment and the meaning of justice in a broken society. A young man searching for the truth and for himself.

Hamid meets four intelligent, self-aware women (no damsel in distress stereotype) from Karachi’s upper-middle class, each with a distinct worldview. This alone is revolutionary on its own, but also ironic of how we have evolved in reverse in our dramas these days.

Pakistani women being shown as thinkers, movers and challengers of the status quo? That’s new!

Tragically, today, so few of us know that a film like this ever existed in our archives. It’s about time we revive our history and cinematic masterpieces instead of running after movies that are not even our own and will never be.

beyond-the-last-mountain
Beyond The Last Mountain

Javed Jabbar’s Legacy Must Live On

The filmmaker, Javed Jabbar, took an immense risk with this film and thankfully so. He could have played it safe and easily made a traditional Lollywood film, but he chose not to.

Ironically, international critics praised it. It was screened at the 6th International Film Festival of India and seen as a bold, fresh experiment in South Asian cinema.

And then… silence.

The film disappeared for decades, and even its prints went missing. If not for archivists in New York’s Lincoln Centre, who found a surviving copy in their vaults in the late 2010s, the film might’ve been lost forever.

Now is our chance to not let Javed Jabbar’s gem go to waste, even if it’s late. According to the Lincoln Archives, after some colour correction, clean up, and remastered sound, the film will be ready to resurface in our era. The era that will surely do justice to the movie, “Beyond the Last Mountain”, deserves.

Stay tuned to Brandsynario for the latest news and updates.

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