coca-cola recycling
Image Source: Grocery Trader
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Coca-Cola is on a mission to change the world by making it a world without waste. They are incentivizing people by having a chance to be up and close with the best experiences with nature. What do you have to do in return? You simply have to be interested in recycling bottles.

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What Is Coke Doing?

Coke’s latest initiative gives you the chance to win VIP marine and animal conservation experiences. These will be at some of the UK’s best-known family attractions so your holidays will be sorted! What you can do in exchange is simply bring an empty 500ml plastic bottle. These people are being encouraged to recycle their Coke bottles at one of the specifically designed reverse vending machines across Merlin Entertainments attractions.

coca-cola recycling
Image Source: Design Taxi

What Do The Prizes Include?

The prizes include a family VIP behind-the-scenes tour of the SEA LIFE TRUST Cornish Seal Sanctuary in Cornwall. Besides this, there is an opportunity to experience the shark dive at the Bear Grylls Adventure in connection with the Shark Trust. There is also a chance to win a VIP White Rhino Encounter at Chessington World of Adventures Resort in connection with the Chessington Conservation Fund. Lastly, there will be a Green Sea Turtle feed plus VIP Tour of SEA LIFE Manchester.

coca-cola recycling
Image Source: Design Taxi

All these prizes are up for grabs by people who simply give in their bottles for recycling. The lucky winners can get up and close with the best marine and animal life experiences. 

Why This Is More Than Just Recycling

This is more than just recycling also. The best part is that Coke is encouraging these experiences at the places that are trusted conservatories and sanctuaries. As a result, you’re not playing a part in promoting zoos and whatnot where animals are exploited.

coca-cola recycling
Image Source: Russia Business Today

A World Without Waste

Coca-Cola’s bottles are 100% recyclable. They’re trying to pull attention to how their partnership is just one of the actions they’re taking to achieve the ambition of a World Without Waste.

Over the years, this partnership has resulted in over 100,000 plastic bottles being collected via the reverse vending machines since 2018.

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