Social media has given a platform to people to express their ideas freely, but sometimes, this platform is taken wrongly and often misuse it. Google is now going on a hiring spree to try to stamp out offensive videos and comments on YouTube.
To reduce the count of “problematic content”, Google is hiring 10,000 people to clean YouTube
YouTube CEO Susan Wojcicki said in a blog post:
“By 2018, Google aims to have more than 10,000 people working to address content that might violate our policies”.
She did not tell us how many people are currently working on this problem, but this is said to improve in the coming year. It’s also working on imposing more restrictions on advertising to make better use of this technology.
Adding on, Wojcicki said,
“Some bad actors are exploiting our openness to mislead, manipulate, harass or even harm. YouTube’s trust and safety teams have reviewed nearly 2 million videos for violent extremist content over the past six months.”
Google aims to give advertisers the peace of mind that their ads are running alongside content that reflects well on their brand values.
Last month only, YouTube had to hire an extra team to filter out its content of its kid’s platform, YouTube Kids, despite constant screening, some videos were marked as “profane and violent”.
The company has already removed 150,000 videos from its face with the help of its machine learning algorithms that filter out “bad” videos, which is equal to 180,000 people having to work 40 weeks to assess the same amount of content.
Wojcicki further added,
“Because we have seen these positive results, we have begun training machine-learning technology across other challenging content areas, including child safety and hate speech.”
While most of these hires are content reviewers, Google is also recruiting engineers and policy specialists to work on refining its machine learning technology.
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