Another day and another big designer’s campaign has become a laughing stock. Shoaib Ismail’s latest bridal campaign has received major flak from netizens and probably for an obvious reason. The campaign pictures which showcase the upcoming bridal collection has left everyone stunned. Call out the pose or utter lack of creativity from the production team but the internet is not letting it slide.

If you have no clue then take a look at the portraits yourself.

The first picture out of the bunch is the one that has grabbed the attention of netizens the most. The failed shot can be seen as nothing less than a poor attempt at creating a sizzling chemistry between the models. The production team perhaps has failed to capture mesmerizing shots and the netizens are not having it.

Netizens have shared their two cents regarding the photo shoot in the comments section. They called out the models from taking inspiration from a chiropractor and shared how such portraits don’t align with the moral values of our culture and religion.

Here are some of the things netizens wrote about the shoot.

Image source: Instagram
Image source: Instagram

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The collection dubbed as ‘Titli Ki Uraan’ is the recent bridal campaign by the designer. Over the years, the designer has come out with extravagant designs for both luxe and bridal wear campaigns. The intricate designs and embroidery speak for themselves and there is no doubt that the designer has done a great job in creating timeless pieces over time.

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What are your thoughts regarding the campaign photoshoot? Share them in the comments below.

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