Electronic Commerce (better known as E-commerce) refers to the trading, purchasing, and selling of goods as well as services using electronic means, mainly the Internet. It is a convenient mode of shopping due to its 24-hour accessibility, worldwide reach and efficient consumer-retailer correspondence.
The last two or three years have seen a huge rise in companies of all sizes shift from traditional business to online retail stores. This is due to the increased popularity of many businesses and the availability of Internet access to a larger audience that has led many businesses to believe that internet is now, undeniably, a legitimate and profitable sales channel.
A physically present, brick-and-mortar shop and an online marketplace are both ‘real’, in every sense of the word, however, they appeal to different demographics and audiences, display their products through different methods, and offer consumers and potential clients with different levels of pricing, service, and convenience.
But with the ability to browse, pick, choose, and pay for what you like, everything being just a click away, it seems fitting that the methods of conventional, old-school commerce, will soon be completely taken over by online retail and online trading.
The concept of online shopping is fairly new to the Pakistani consumers. However, with the increasing popularity of handheld devices and laptops, coupled with the ever-increasing use of the internet, many people prefer to use their devices to buy and sell the things they desire, with everything, ranging from mobile phones to cosmetics to all sorts of clothes, sporting goods, and handbags, is only a couple of clicks away from them.
Here we look at the top e-commerce websites in Pakistan for different online shopping categories.
Home Appliances
1) SHOPON.PK
SHOPON.PK is basically an e-commerce website which provides vast variety of products to their customer on a single platform by getting single click. The owner vision is to provide such type of atmosphere where the online customers select their desire product and have it at their door step. SHOPON have all variety of home appliances on their websites from kitchen products to furniture products customers just to have select the model of a specific product and add it to their Cart make the payment through their debit card or credit card and get their select product with in 2 or 3 days.
Domain of SHOPON appliances
There is two main domains of SHOPON appliances which is:
- Small appliances
- Kitchen and furniture
SMALL APPLIANCES
Small appliances contain a list of branded products which are mention below
- Air Fryers
- Food Steamers
- Philips
- Blenders And Grinders
- Moulinex
- Sinbo
- Braun
- Kenwood
- West Point
- Black & Decker
- Garment Steamers
- Juicers
- Chopper & Meat Grinders
- Coffee Makers
- Dough Makers
KITCHEN AND FURNITURE
It contains a list of product which are shown below
- Blue Pottery
- Electronics
- Furniture
- Coffee Makers & Grinders
- Cookers
- Electric & Microwave Ovens
- Food Processors & Choppers
- Hand Mixers & Hand Blenders
- Kettles
- Kitchen Miracle Products (STO)
- Toasters and Sandwich Makers
The above mentioned products are just title name or class of product. Let’s suppose if we go into small appliances then click on air fryers so we have variety of air fryers of different brands with different price range with variety of features every customer can get their desire product according to their price range. The same scenario is for other product of small appliances and kitchen and furniture products.
SHOPON gives single click facility to order your favorite home appliance in a personalized way by providing direct shipping to customer door step. SHOPON have a very safe way of customer transactional procedure in which customer credit/debit card number and password is encrypted in order to secure the customer from any online scam. Moreover it has very highly record keeping process by using database management of customers and vendors as well. SHOPON also facilitate to their vendors if they provide quality goods they can registered themselves in SHOPON.pk by providing their necessary information regarding their product. SHOPON never compromise in their quality work.
In order to achieve customer satisfaction they have a very strong customer relationship management cell. Where every customer feedback will be on their highly priority list no one can discourage customer feedback. If a customer place an order of any home appliances product and when customer gets its product SHOPON take proper feedback on their product and services by phone and email as well. SHOPON updated that on customer profile so that next time if customers place an order the problem will never again face by customer. To enhance the customer traffic SHOPON prices is much cheaper than the market rate.
SHOPON always support customer to order more product in tier cart. SHOPON knows the customers personality by watching their profile account in their website. SHOPON knows online shopping is time consuming and customer can satisfied by watching their vast variety of product according to their demands. SHOPON focus on customer demands updated according to the market compatibility. They permanent customer always be their top of the list. Whenever the new product is launch in market they updated product information in their customer profile and gets feedback of the relevant product so they know the customer buying personality.
Price Comparison
1) Shoppingum.com
Shoppingum.com is the first real-time online shopping search engine of Pakistan. This innovative platform can serve the user in many ways to get the best online shopping experience. This platform consists of more than 3.2 million products from all the online stores of Pakistan.
It is an online shopping platform where the user can search for any desired product and get the information regarding its availability among 210 different online stores integrated on a single site that appears on the user’s screen. Shoppingum.com claims to have the most authentic details of the products in terms of pricing, specifications, and availability to avoid scams and fraud.
Shoppingum.com is always open for its users to shop anytime. The smooth and quick accessibility of the site through a smartphone or laptop is available when the internet is on. This online shopping search engine has an excellent option of comparing the product price from different online stores in Pakistan. It links the user to the online store for shopping for the desired item.
If you are looking for some authentic online stores to shop, then visit shoppingum.com because it is a sky under which all trustworthy online stores with accurate product descriptions for ease are available. This site also shows the trending product searches and helps the user to get the most relevant and updated products from the best online shopping store.
Food
1) EatOye.pk
The most popular food ordering website in Pakistan, with an average of more than 200,000 visitors every day, EatOye allows you to order the food of your choosing from a list of more than 1000 local restaurants, while it also allows you to sit in the comfort of your home and make reservations in any restaurant near you!
2) Foodpanda.pk
This online food portal allows you to order food from over 28 cuisines and over 750 restaurants in Islamabad, Karachi, Lahore, Rawalpindi, and other major cities of the land. Just choose your city, your area, the restaurant, and finally the food you wish to order, and wait for it to get delivered to you in no time!
Others: KhaoPiyo.pk, SuperMeal.pk
Clothing and Footwear
3) Daraz.pk
Daraz.pk offers a wide range of clothing for men, women, and children, with all sorts of clothing, shoes, bags, jewelry, and other accessories available. The website also offers a wide variety of electronic and sporting goods. The website also offers big discounts every now and then.
2) Kaymu.pk
Kaymu.pk is home to a large variety of clothing, footwear, mobile phones, and other electronic gadgets, where a user can buy AND sell his/her products with the minimum of hassle!
Others: Homeshopping.pk, Azmalo.pk, BuyBest.pk
Electronic Gadgets
1) ShopHive.com
One of Pakistan’s top online retail stores that deals mainly in all kinds of electronic gadgets, gaming consoles, and other electrical accessories.
2) VMart.pk
VMart.pk is a leading electronic gadget store which offers a wide range of deals for mobile phones, tablets, computers, laptops, and all sorts of electronic accessories.
Others: iShopping.pk, e4u.net.pk
Other individual websites that are doing well include Sensation.pk, BuyOn.pk, Homeshopping.pk, Symbios.pk and RoyalPerfumes.pk.
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