On the 5th of April, in the bustling metropolis of Karachi, the Pakistan Advertising Association (PA) made an announcement that reverberated across the advertising industry of Pakistan. The PA congratulated Mr. Sohail Ali Khan on his recent appointment as the Federal Secretary of Information, a position that bears great significance for the advertising fraternity in the country.

As a distinguished trade body representing the advertising fraternity of Pakistan, the PA acknowledges the vital role of information and communication in promoting public awareness, economic growth, and social harmony. The PA understands the importance of a robust media ecosystem that fosters collaboration and innovation, leading to a brighter future for the advertising landscape in Pakistan.

In a message addressed to Mr. Khan, the PAA Chairman, Syed Jawaid Iqbal expressed his admiration and excitement about the newly appointed Information Secretary’s appointment. He stated, “We look forward to working with you and the Ministry of Information to contribute to the development of the advertising industry and the overall media ecosystem of Pakistan.”

The PAA is dedicated to working closely with the new Information Secretary’s office, demonstrating their unwavering commitment to supporting his efforts in promoting the highest standards of ethics, transparency, and professionalism in advertising. The PAA’s commitment to collaborating with the Information Secretary’s office is a testament to their vision and mission of creating a brighter future for the advertising industry of Pakistan.

“We are confident that together, we can create a brighter future for the advertising landscape of Pakistan,” added Iqbal. With their combined efforts and expertise, the PAA and the Information Secretary’s office can usher in a new era of progress and prosperity for the advertising industry, contributing to Pakistan’s economic and social growth.