In Lahore on 12 June 2022, OPPO, the official global partner of the UEFA Champions League, today brought audiences from all over the world together to witness the emergence of a new champion in the 2023 UEFA Champions League final with the brand and Kaká, its global brand ambassador. The renowned Kaká joined OPPO in Istanbul as part of the festivities to meet with fans at the OPPO Hospitality Tent in the Champions Village and at the OPPO Booth at the Atatürk Olympic Stadium, bringing elevated UEFA Champions League experiences to fans during the eagerly awaited final.
“As an official global partner of the UEFA Champions League, OPPO is committed to providing the best experience for football fans around the world,” said Elvis Zhou, OPPO Overseas CMO. “By joining forces with Kaká, we have created an unparalleled experience that allows fans to fully immerse themselves in the excitement of the UEFA Champions League and enjoy the ultimate sporting spectacle.”
“It has been an incredible experience to return to Istanbul together with OPPO to witness the crowning of a new champion at the 2023 UEFA Champions League final,” said Kaká. “Once again, we have seen miracles made both on and off the pitch here. Together with OPPO, I look forward to inspiring football fans around the world to make their own miracles too.”
In addition, Kaká stopped by the Hospitality Tent to say hello to the crowd and demonstrate a couple of his own moves while taking part in a kick-up challenge. A tiny replica ball from the UEFA Champions League final that was autographed by Kaká was also up for grabs in a lucky draw for visitors.
OPPO also brought an immersive exhibition to the Atatürk Olympic Stadium, where fans could experience the excitement and anticipation of being called up for the big game from the team bench. Taking its cues from the football fans and their role in inspiring their teams to victory each game as the irreplaceable “12th man” on the pitch, OPPO also brought a smartwatch to the Atatürk Olympic Stadium.
Fans had the opportunity to take photos with the great Kaká exclusively at the immersive exhibition utilizing OPPO’s most recent foldable flagship Find N2 Flip and the excellent camera features of OPPO Find X6 Pro. Fans were given the jerseys and scarves of the two 2023 UEFA Champions League finals, Manchester City and Inter Milan, adding to the excitement as they captured the experience on their OPPO smartphones. Fans were given copies of these images to keep as a reminder of the once-in-a-lifetime occasion.
“We are delighted to complete the first season of our Global partnership with OPPO, a brand with whom we share a passion for inspiration and innovation,” said Guy-Laurent Epstein, Marketing Director at UEFA. “I am confident that our collaboration will seamlessly unite the spirit of the UEFA Champions League with OPPO’s exceptional products and cutting-edge technology and bring even more exciting experiences to fans”.
OPPO is delivering on its promise to provide distinctive experiences to sports fans around the world through its collaborations with some of the most famous sporting events in the world. Together with its global brand ambassador Kaká, football fans, and its global user base, OPPO has watched the 2023 UEFA Champions League final’s crowning of a new champion and countless inspirational moments. As it prepares for the start of next season’s competition this summer, OPPO will continue to capture and celebrate more noteworthy moments in this illustrious championship as the official global partner of the UEFA Champions League.
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